DOCSLIB.ORG

Hit Or Miss Battle for Hearts, Leave the Gun, Take Tata Motors Is Betting Minds and Wallets Big on the Grand Continues

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Hit Or Miss Battle for Hearts, Leave the Gun, Take Tata Motors Is Betting Minds and Wallets Big on the Grand Continues CCI NG 3.7 Product: ETMumbaiBS PubDate: 11-04-2018 Zone: BrandEquity Edition: 1 Page: BEFP User: sandeep.dutta Time: 04-07-2018 00:31 Color: CMYK SPECIAL IPL THE ECONOMIC TIMES THE APRIL 11-17, 2018 The cola wars may be over but the Hit Or Miss battle for hearts, Leave The Gun, Take Tata Motors is betting minds and wallets big on the grand continues. Coke's cricketing event - IPL for its newest brand latest salvo? IPL. Nexon. Will this hit a By Delshad Irani The Can Only sixer or be a bouncer? n 1992, then managing back then, Coke did buy the ten- BY AMIT BAPNA director of Pepsi Foods der document for title sponsor- MUMBAI played. The associa- India, Ramesh Vangal ship, but decided not to bid as the tion would be across medi- told The Washington price was too high. Over the next The Indian Premier League ums and encompass the IPost, "This is a vicious few years, Pepsi splurged on the aka IPL has created a funny ecosystem, of dealerships as market, (Cola wars ev- IPL, while Coke was more tight- divide among brands: those well as customers outside. erywhere are nasty) but here, fisted. The former spent several who’ve sworn off finding it The clincher: both BCCI it's genuine Mario Puzo." paign is an often cited speci- hundred crores to get exclusive grossly over-priced - and the and Star TV, the broad- At the time Indians were men of ambush marketing, a deals for team sponsorships firm believers on the other cast partner are aligned drinking an average of just tactic occasionally deployed and beverage partnerships. hand. Count Tata Motors on taking the game three sodas a year. Nothing now, albeit in a far more genteel Pepsi colonised everything among the converts. deeper in the country compared to America’s 380 degree, by brands in our social – from title to pouring rights While its previous asso- – making it re- bottles a year or, for that mat- feeds. In this PC-era however, for all teams except Mumbai ciations with IPL have been gionally more ter, Pakistan’s 14 per person a the wanton ruthlessness of the Indians – to keep Coke benched. sporadic, this time the auto attractive and no year. Massive potential for con- 1990s is best left for manage- But the latter didn’t resign itself maker is all in, with its com- longer a metro- sumption, lax copyright laws, ment text books and trips down to feasting on scraps. pact SUV - Nexon, as official only game. "We and Indian business’s fondness memory lane. In 2 013, at Mumbai’s Wankhede sponsor for the en- thought that is the for jugaad, naturally made it a Having said that, cricket, and Stadium, home ground to tire tournament right way to go and high stakes game and ripe ter- now the Indian Premier League Mumbai Indians, Coke bottles and for all nine it would also help give ritory for the Cola Wars. (IPL) in particular, has always and cans with their labels centres where us the entry and reach Pepsi’s 1996 cricket World Cup been rich ground for the occa- stripped off were passed around the matches those markets," says Vivek campaign ‘Nothing Official sional flare up between Coke and by players. Not out of undying will be Srivatsa, head – marketing, About It’ against the tourna- Pepsi. In 2012, Pepsi coughed up devotion to the brand, but be- passenger vehicle business ` ment’s official sponsor, Coca- almost 400 crore to secure title cause Coke had pouring rights Vivek unit, Tata Motors, while de- Cola, was a defining moment sponsorship rights for the IPL. for the team that year. Srivatsa clining to comment on the to- in these wars. Today the cam- As The Economic Times reported >Continued on Page 4 Tata Motors tal outlay of this association. >Continued on Page 4 BE in conversation with Delhi "If you earn more, you share more" Daredevils' CEO Hemant Dua year, including a major windfall in How is the overall mood at the Delhi Why did GMR decide to sell 50% stake in but also bringing in the right partner BY GAURAV LAGHATE | MUMBAI terms of central revenue pool and a sig- Daredevils (DD) camp this year? the company? so that we can build the legacy of DD. nificant jump in sponsorship money. We've had a pretty successful auc- It’s purely about unlocking the value. Delhi Daredevils, the GMR Group- Additionally, the promoters have un- tion. More than us, I think our fans That is what the group believes in. Delhi is quite a heterogeneous market, owned franchise of the Indian locked the value by selling 50% stake are more excited. It's their energy GMR has unlocked value in different how do you plan to capture the audiences’ Premier League (IPL) may have had in the team at a valuation of `1,100 that's rubbing off on the team. The businesses. We have found a great attention? a below-par run in the league over crore. Will it be a season to remember? coach is happy. The captain is happy. partner in JSW because it’s not just Our campaign is around the theme the last decade. 2018 however is go- Hemant Dua, CEO, GMR Sports, Everyone feels that we have got a an investment. They believe in sports. of #DilDilli, which translates to "my ing to be a turnaround year for the sheds light on the team’s plans. pretty balanced team. At the end of They have invested in a lot of other heart is Delhi". We are taking it to the company, management tells us. There Edited excerpts. the day, what matters is the boys' sports properties. There is synergy next level and it will be everywhere are many positives for the team this performance on the ground. I think from that point of view. - billboards, radio, etc. We have a beau- we are in a good space. In the past 4-5 tiful film and song that brings the city "IN THE PAST WE LACKED IN SOME OR THE OTHER DEPART- years we lacked in some or the other Are you happy with `1100 crore valua- together. There is a lot of migratory MENT. THIS TIME WE HAVE COVERED ALL BASES" department. But I think this time we tion? population so to build that passion have covered all the bases. We were The group is very happy with the valu- around the team is what we are trying. — HEMANT DUA,CEO, DELHI DAREDEVILS never so confident. ation and it was not just about money >Continued on Page 4 1Jf' WWI -YA A T R U E GENTLEMAN NEVER GOES OUT OF STYLE. t 3 ' US. POLO ASSN. TAILORED + ^"'"^^"" S I N C E 1 8 9 0 Shop online at uspoloassn.nnnow.com /AMYntra Available at all exclusive U.S Polo Assn. stores , Also Available at: SH OPPERS STOP globus Flipkart -f amazon.in JABONG AJIO CCI NG 3.7 Product: ETMumbaiBS PubDate: 11-04-2018 Zone: BrandEquity Edition: 1 Page: BEPER1 User: sandeep.dutta Time: 04-07-2018 00:31 Color: CMYK “One thing I’ve missed growing up IPL SPECIAL 42 ECONOMIC TIMES with is sporting culture:” – Virat Kohli THE APRIL 11-17, 2018 BY INVITATION Football club Mumbai City’s Indranil Das Blah says franchise-based leagues owe their From The Aam Janta’s Desk existence to the IPL, but also raises a red card. Brand Equity spoke with IPL enthusiasts about commercial breaks, dream teams, and #ProTips for brands. By Priyanka Nair ‘Don’t kill the Vishal Kamerkar (32) is an Dear Brands... you have the attention of the nation, entrepreneur who spends his don’t shove your product down its throat. Create weekends playing cricket. The concepts that connect and make the break a little less vice-captain of a local team in boring. Mumbai gets annoyed when the golden goose’ Kavita Iyer (28) channel slips into an ad break is a chartered at crucial moments during IPL accountant who gets irked when matches. “Why do they do that,” he asks rhetorically. ads cut into the rhythm of the game. My Dream Team: I would name them Mumbai Cheetahs, and have Amazon sponsor us. I’d keep Rohit Sharma as My Dream Team: It would be called our captain. Bindass 11 and MS Dhoni would What I’d do differently: Nothing. be the captain. I will get Ariel as a sponsor and clean up A Spot To Remember: The series of ads by Pepsi. I also everything. recall the Jio and IPL brand promotions very well. What I’d do differently: It would be great to get teams Dear brands... IPL is not just about cricket. There is a from smaller cities to promote domestic talent, and lot of glamour associated with it. I think brands need have just one round of matches before playoffs. to make the best use of these two worlds and create A Spot To Remember: Vodafone’s Zoozoo ads. content that is more interesting. What we see currently Dear Brands...make your marketing interactive for the is very bland or OTT. Can we see some local flavour in IPL fans. your communication and more regional content? Megha Shrimali (26) Radhakrishna works with The Brown Scooter, Adyanthaya (63), who is a digital magazine. The ad-gal the president and COO (fans and in her suggests teams need to appliances) of Polycab Wires, better connect online and offline ANIRBAN BORA ANIRBAN spends most of his free time activities, to pump up their fans.
Load more

Recommended publications
  • Bangalore for the Visitor
    Bangalore For the Visitor PDF generated using the open source mwlib toolkit. See http://code.pediapress.com/ for more information. PDF generated at: Mon, 12 Dec 2011 08:58:04 UTC Contents Articles The City 11 BBaannggaalloorree 11 HHiissttoorryoofBB aann ggaalloorree 1188 KKaarrnnaattaakkaa 2233 KKaarrnnaattaakkaGGoovv eerrnnmmeenntt 4466 Geography 5151 LLaakkeesiinBB aanngg aalloorree 5511 HHeebbbbaalllaakkee 6611 SSaannkkeeyttaannkk 6644 MMaaddiiwwaallaLLaakkee 6677 Key Landmarks 6868 BBaannggaalloorreCCaann ttoonnmmeenntt 6688 BBaannggaalloorreFFoorrtt 7700 CCuubbbboonPPaarrkk 7711 LLaalBBaagghh 7777 Transportation 8282 BBaannggaalloorreMM eettrrooppoolliittaanTT rraannssppoorrtCC oorrppoorraattiioonn 8822 BBeennggaalluurruIInn tteerrnnaattiioonnaalAA iirrppoorrtt 8866 Culture 9595 Economy 9696 Notable people 9797 LLiisstoof ppee oopplleffrroo mBBaa nnggaalloorree 9977 Bangalore Brands 101 KKiinnggffiisshheerAAiirrll iinneess 110011 References AArrttiicclleSSoo uurrcceesaann dCC oonnttrriibbuuttoorrss 111155 IImmaaggeSS oouurrcceess,LL iicceennsseesaa nndCC oonnttrriibbuuttoorrss 111188 Article Licenses LLiicceennssee 112211 11 The City Bangalore Bengaluru (ಬೆಂಗಳೂರು)) Bangalore — — metropolitan city — — Clockwise from top: UB City, Infosys, Glass house at Lal Bagh, Vidhana Soudha, Shiva statue, Bagmane Tech Park Bengaluru (ಬೆಂಗಳೂರು)) Location of Bengaluru (ಬೆಂಗಳೂರು)) in Karnataka and India Coordinates 12°58′′00″″N 77°34′′00″″EE Country India Region Bayaluseeme Bangalore 22 State Karnataka District(s) Bangalore Urban [1][1] Mayor Sharadamma [2][2] Commissioner Shankarlinge Gowda [3][3] Population 8425970 (3rd) (2011) •• Density •• 11371 /km22 (29451 /sq mi) [4][4] •• Metro •• 8499399 (5th) (2011) Time zone IST (UTC+05:30) [5][5] Area 741.0 square kilometres (286.1 sq mi) •• Elevation •• 920 metres (3020 ft) [6][6] Website Bengaluru ? Bangalore English pronunciation: / / ˈˈbæŋɡəɡəllɔəɔər, bæŋɡəˈllɔəɔər/, also called Bengaluru (Kannada: ಬೆಂಗಳೂರು,, Bengaḷūru [[ˈˈbeŋɡəɭ uuːːru]ru] (( listen)) is the capital of the Indian state of Karnataka.
    [Show full text]
  • Can Cricket Be Used As Multi-Track Diplomacy in the Context of Indo-Pakistani Relations?
    CAN CRICKET BE USED AS MULTI-TRACK DIPLOMACY IN THE CONTEXT OF INDO-PAKISTANI RELATIONS? WITH PARTICULAR REFERENCE TO THE PERIOD BETWEEN 1999 AND 2005 BY EMILY CRICK Academic Year: 2005/6 Word Count: 'This dissertation is submitted in partial fulfilment of the requirements for the award of the degree of MSc in Development and Security'; 'This dissertation contains no plagiarism, has not been submitted in whole or in part for the award of another degree, and is solely the work of Emily Crick.' DEDICATION This dissertation is dedicated to all the cricket fans, journalists, administrators and players that helped or encouraged me write to it. Those that deserve a special mention are Anisa Khan, Rahul Bhattacharya, Osman Samiuddin, Andrew Miller, Shaharyar Khan, Mike Selvey and Steve McVeagh. Further thanks must go to Mike McGuire whose help has been invaluable and to Hazel Zanelli and Hannah Parrott who reminded me how close the deadlines were. Emily Crick, 20th September 2006 2 LIST OF ABBREVIATIONS BCCI – Board of Cricket Control in India BJP – Bharatiya Janata Party CBM’s – Confidence-Building Measures ECB – England and Wales Cricket Board ICC – International Cricket Council MNC’s – Multi-national corporations ODI – One Day International cricket matches PCB – Pakistan Cricket Board SAARC – South Asian Association of Regional Co-operation 3 CONTENTS: Introduction pg. 5 Chapter One: Theoretical Analysis of Confidence Building Measures pg. 10 Chapter Two: Sport is war minus the shooting pg. 24 • Sport and International Relations pg. 24 • Cricket in Asia pg. 25 • Indo-Pakistani Cricketing Ties and Indo-Pak relations pg. 29 • Cricket and National Consciousness pg.
    [Show full text]
  • Download Journal
    Publisher: International Journal of Health, Physical Education and Computer Science in sports (ISSN 2231-3265 On-line and Indian Federation of Computer Science in sports Print) Journal published Quarterly for the months of March, June, September and December. IJHPECSS is refereed www.ijhpecss.org and www.ifcss.in Journal. under the auspices of Published by the Indian Federation of Computer Science in Sports International Association of Computer Science in sports Email:[email protected] Editorial Board International Journal of Health, Physical Education and Computer Science in Sports is multidisciplinary peer Editors reviewed journal, mainly publishes original research articles on Health, Physical Education and Computer Science in Sports, including applied papers on sports Prof.Syed Ibrahim, Saudi Arabia sciences and sports engineering, computer and information, health managements, sports medicine etc. Dr.Rajesh Kumar, India The International Journal of Health, Physical Education and Computer Science in sports is an open access and Prof.L.B.Laxmikanth Rathod, India print international journal devoted to the promotion of health, fitness, physical Education and computer Associate Editors: sciences involved in sports. It also provides an International forum for the communication and evaluation of data, methods and findings in health, Prof. P.Venkat Reddy, India physical education and computer science in sports. The Journal publishes original research papers and all Dr.Kaukab Azeem, Saudi Arabia manuscripts are peer review. Y.Emmanuel S. Kumar, India Upcoming Conferences and Workshops of International Association of Computer Science in sports Dr.Quadri Syed Javeed, India Pre Olympic Congress on 24 th and 25 th July 2012 at Members: Liverpool,UK Prof.G.L.Khanna, India International Workshop on Health, Physical Education and Prof.
    [Show full text]
  • ICC WORLD CUP 2011 Flashback Sri Lanka Won the World Cup in 1996
    ICC WORLD CUP 2011 Flashback Sri Lanka won the World Cup in 1996 awarded both games on forfeit. Three teams players left the field for 20 minutes in an attempt made their World Cup debuts in 1996: the to quieten the crowd. When the players United Arab Emirates, the Netherlands and returned for play, more bottles were Kenya. The Netherlands lost each of their thrown onto the field and fires were lit Indian captain Kapil five matches while the U.A.E. only beat the in the stand. Match referee Clive Lloyd Dev receiving the trophy Dutch. Kenya, however, recorded a surprise awarded the match to Sri Lanka, the when India won the 1983 victory over the West Indies in Pune. first default ever in a Test or One Day Cricket World Cup India’s 1983 Captain Arjuna Ranatunga holds aloft the glittering trophy The Sri Lankans, used Man of the Series International. awarded to Sri Lanka by the late Pakistan president, Benazir Sanath Jayasuriya[1] and Romesh Kaluwitha- In the second semi-final in Mohali, Bhutto when they won the World Cup in 1996 rana as opening batsmen to take advantage of the Australia recovered from 15 for 4 to The 1996 Cricket World Cup (aka Wills World fielding restrictions during the first 15 overs of each reach 207 for 8 from their 50 overs. The Cup) was won by Sri Lanka who beat Australia by 7 innings. West Indians had reached 165 for 2 in World Cup Victory wickets at the final in Lahore. At a time when 50 or 60 runs in the first 15 overs the 42nd over before losing their last 8 The 1996 World Cup was played in India, Paki- was considered adequate, Sri Lanka scored 117 runs wickets for 37 runs in 50 balls.
    [Show full text]
  • Sachin Tendulkar Records - List of Records Held by Sachin Tendulkar
    Sachin Tendulkar Records - List of Records Held by Sachin Tendulkar Author: Administrator Saved From: http://www.knowledgebase-script.com/demo/article-617.html This page contains the list of world records held by the Indian cricketer Sachin Tendulkar. Sachin Tendulkar is the cricketer who is born to break all records. It has been 21 years since Sachin Tendulkar stepped in to the International Cricket. Sachin has been breaking cricket records ever since his debut, and will surely break more records in the time to come. Sachin Tendulkar records list has been growing every year. Here is the full list of Sachin Tendulkar's world records. Sachin Tendulkar Records List Here is a huge collection of records held by Sachin Tendulkar in his cricket career. Take a look at the records that Sachin Tendulkar has accumulated against his name since making his debut for India in 1989. 1. Highest Run scorer in the ODI (One Day International) 2. Most number of hundreds (41) in the ODI 3. Most number of nineties in the ODI 4. Most number of man of the matches (56) in the ODI's 5. Most number of man of the series (14) in ODI's Page 1/4 PDF generated by PHPKB Knowledge Base Script 1. Best average for man of the matches in ODI's 2. First Cricketer to pass 10000 run in the ODI 3. First Cricketer to pass 15000 run in the ODI 4. He is the highest run scorer in the world cup (1,796 at an average of 59.87 as on 20 March 2007) 5.
    [Show full text]
  • Part 8 Holes and Stones and I Had My Share of Broken Are Also for Sissies.” Bones to Show It
    Thursday 13th, January 2011 15 The heated exchanges between Arjuna Ranatunga and Shane Warne are well docu- mented. Here Ranatunga hits one hard back at Warne during the 1996 World Cup final in Lahore. Warne failed to pick up a wicket in the final, as Sri Lanka won by seven wickets. BY REX CLEMENTINE Adelaide, his home town, to watch the final day’s Ranatunga was prepared to fight fire with fire. won in 1996 and as far as I am concerned, the play. I knew what the result was going to be. In my “Before the start of the 1996 World Cup final, I problems stem from their captain. Ranatunga reply, I said that at the end of the match I did not made a statement that the Waugh brothers and might be a shrewd, experienced leader, but his bat- e came here with Backpacks, you with want to be the one to tell him that Australia had Shane Warne are over-rated cricketers. The ploy ting is not what it was and he is terrible in the Ball and Chain’, the Barmy Army’s `won by a Hair,. Accordingly, I went back home, as worked as it didn’t go down well with the Aussies field,” Warne went on to write before admitting ‘Wrecent mock on the Australian support- planned, to maintain the good relations that we and they were speaking a lot about it during the “There is plenty of animosity between Arjuna and ers during England’s successful Ashes campaign, a have with Australia.” game as we focused on the game,” Ranatunga said myself.
    [Show full text]
  • EU Law's Unforeseen Contribution to the Movement of African Cricketers
    WestminsterResearch http://www.westminster.ac.uk/westminsterresearch Beyond Kolpak: EU Law’s unforeseen contribution to the movement of African Cricketers Greenfield, S., Osborn, G. and Rossouw, J. This is an Accepted Manuscript of an article published by Taylor & Francis in International Journal of the History of Sport, DOI:10.1080/09523367.2017.1320987. The final definitive version is available online: https://dx.doi.org/10.1080/09523367.2017.1320987 © 2017 Taylor & Francis The WestminsterResearch online digital archive at the University of Westminster aims to make the research output of the University available to a wider audience. Copyright and Moral Rights remain with the authors and/or copyright owners. Whilst further distribution of specific materials from within this archive is forbidden, you may freely distribute the URL of WestminsterResearch: ((http://westminsterresearch.wmin.ac.uk/). In case of abuse or copyright appearing without permission e-mail [email protected] Beyond Kolpak: EU Law’s unforeseen contribution to the movement of African Cricketers Introduction Cricket historically consisted at an international level of ‘Test Matches’ played between selected Commonwealth Countries. The first recognised Test Match, between sides from Australia and England, took place in 1877 though there is record of a match between the USA and Canada in 1844. Test Matches are now spread over 5 days with each side having two innings with three results possible, a win for either side or a draw. There can be between 1 and 7 matches in one ‘Test Series’ between the same countries. Matches were not always time limited and the last ‘timeless Test’ took place between South Africa and England in Durban in 1939.
    [Show full text]
  • World Cup 2003
    Courtesy www.pdfbooksfree.pk Sport in the Global Society General Editor: J.A.Mangan CRICKETING CULTURES IN CONFLICT World Cup 2003 Courtesy www.pdfbooksfree.pk SPORT IN THE GLOBAL SOCIETY General Editor: J.A.Mangan The interest in sports studies around the world is growing and will continue to do so. This unique series combines aspects of the expanding study of sport in the global society, providing comprehensiveness and comparison under one editorial umbrella. It is particularly timely, with studies in the political, cultural, anthropological, ethnographic, social, economic, geographical and aesthetic elements of sport proliferating in institutions of higher education. Eric Hobsbawm once called sport one of the most significant practices of the late nineteenth century. Its significance was even more marked in the late twentieth century and will continue to grow in importance into the new millennium as the world develops into a ‘global village’ sharing the English language, technology and sport. Other Titles in the Series The Making of New Zealand Cricket, 1832–1914 Greg Ryan Cricket and England A Cultural and Social History of theInter-war Years Jack Williams Rain Stops Play Cricketing Climates Andrew Hignell Women, Sport and Society in Modern China Holding Up More than Half the Sky Dong Jinxia Sport in Latin American Society Past and Present Edited by J.A.Mangan andLamartine P.DaCosta Sport in Australasian Society Past and Present Edited by J.A.Mangan and John Nauright Sporting Nationalisms Identity, Ethnicity, Immigration and Assimilation
    [Show full text]
  • ACKNOWLEDGEMENT I Take the Opportunity to Thank the Member of Individuals, Who Helped in Creating This Project on the Operationa
    ACKNOWLEDGEMENT I take the opportunity to thank the member of individuals, who helped in creating this project on the Operational aspects of ―LEELA PALACE‖. To begin with I would like to thank Our Principle MS. SUNITA SRINIVASAN for giving me the opportunity to work on this project and guide me whenever need be. I thank my faculty guide Mr. VISHNU, for strengthening my base and guiding me to complete this report successfully. I thank all the personnel at ―LEELA PALACE‖ who helped me by imparting necessary information about various departments. Finally, I take this opportunity in expressing the sense of gratefulness to my parents without whose financial and moral support this research would not have been a reality and all my friends who worked with me throughout the project. MANJUNATH NAIK II YEAR BA-IHA 1 CERTIFICATE This is to certify that the study titled ―operational of LEELA PALACE BANGALORE ―submitted BY MANJUNATH NAIK in partial fulfillment of the requirement of degree of Bachelor of arts in international hospitality administration of IGNOU, is a bonafide record of study carried out by him under my guidance and this project has not been submitted elsewhere for the award of any Degree of Diploma of any other university. Bangalore Date: EXAMINER FACULTY GUIDE PRINCIPAL 2 DECLARATION I hereby declare that the study title ‗THE OPERATIONAL ASPECTS OF THE LEELA PALACE, BANGALORE ‘ is a record of original study done by me under the guidance of Mr.Vishnu Jayakumar - guide, and no part of this study has been submitted by me for the award of Degree, Diploma, Fellowship or any other similar titles of any other university.
    [Show full text]
  • Sanath Jayasuriya Pleads with School Cricketers
    SCHOOL CRICKETER OF THE YEAR Issued free with April 25, 2021 Navod Paranavithana Mahinda College - Galle 02 SCHOOL CRICKETER OF THE YEAR Best schoolboy team 2020 (all island) Trinity College Kandy receive their trophy presented by guest of honour, Minister of Information and Media Keheliya Rambukwella in the presence of ANCL Chairman W. Dayaratne PC (Pix: Sudath Malaweera) Sanath Jayasuriya pleads with school cricketers... ‘Be committed and disciplined’ ormer Sri Lanka cricket cap- be a long and hard road ahead. When tain and 1996 World Cup you leave school you will want to play champion Sanath Jayasuriya for a club and that will be the next step Fcalled on the next generation and it will mean that you have compet- of budding players to be committed in ed in all the age groups at school and what they do while adhering to disci- this is the best that your school can do pline and the rules of fair-play if they for you. are to succeed. “When I played for school it was He made the remarks when he ad- not easy to enter the Sri Lanka team. dressed winners of the 42nd Observer- But today I think it is different where SLT Mobitel School Cricket Awards you have more opportunities to be part held at the BMICH in Colombo last of the Sri Lanka team which is not do- Tuesday as the chief guest. ing too well these days. “I myself won this award and I knew “Sri Lanka looks forward to play- how important this was to me at that ers like you who will some day in the time when we did not even have the ba- near future make the grade.
    [Show full text]
  • After Malik, Asif Faces Legal Trouble from Ex-Lover
    Friday 9th April, 2010 Strauss calls for Sri Lanka’s 1996 cricket World Cup winning outfit rated amongst top 50 most entertaining teams by UK’s Daily Mail restructuring of county cricket LONDON: Andrew Strauss has called for a restructuring of English domestic cricket saying the county circuit ‘could be a better breeding ground’ for the Test Bowled over! game. Having opted out of Twenty20 international cricket Strauss will play in The ‘Mail Online’ the official website Middlesex’s opening Championship of the United Kingdom newspaper game against Worcestershire on Friday and could fit in six first-class matches ‘Daily Mail’, the UK’s second biggest- before the first Test against Bangladesh selling daily newspaper after ‘The Sun’, at the end of May.Yet as he prepares for has chosen the 1996 World Cup winning his longest stint in county cricket since Sri Lanka team of Arjuna Ranatunga as making his debut six years ago, Strauss the third in the Top 50 Most feels that improvements must be made Entertaining Teams in History. to the fixture list. ‘Daily Mail’ is published by “The lack of preparation for games which the schedule allows is something Associated Newspapers Ltd. and edited that needs to be addressed,” he said. “I by Paul Dacre. The above Top 50 list pub- think there are two things – reducing lished in the ‘Mail Online’ website on the overall volume of cricket would be April 2 has been picked by Tom Bellwood useful, as long as those days off are used In its introductory remark, the web- wisely, and secondly, I think it could be site says: “What is more important: play- better structured into blocks of four-day and one-day cricket, which would you to ing with style or winning at any cost?..
    [Show full text]
  • Download Journal
    Publisher: International Journal of Health, Physical Indian Federation of Computer Science in Education and Computer Science in sports sports ISSN 2231-3265 (On-line and Print) Journal www.ijhpecss.org and www.ifcss.in Impact factor is 1.937.Journal published under the auspices of Quarterly for the months of March, June, International Association of Computer Science September and December. IJHPECSS is in sports refereed Journal.Index Journal of Directory of Email:[email protected] Research Journal Indexing and J-Gate. International Journal of Health, Physical Editorial Board Education and Computer Science in Sports is Chief Editor: multidisciplinary peer reviewed journal, mainly Prof. Rajesh Kumar, India publishes original research articles on Health, Editors: Physical Education and Computer Science in Sports, including applied papers on sports Prof.Syed Ibrahim, Saudi Arabia sciences and sports engineering, computer and Prof.L.B.Laxmikanth Rathod, India information, health managements, sports medicine etc. The International Journal of Associate Editors: Health, Physical Education and Computer Prof. P.Venkat Reddy, India Science in sports is an open access and print Prof. J.Prabhakar Rao, India International journal devoted to the promotion Dr.Quadri Syed Javeed, India of health, fitness, physical Education and Dr.Kaukab Azeem, Saudi Arabia computer sciences involved in sports. It also provides an International forum for the Members: communication and evaluation of data, Prof.Henry C.Daut, Philippines methods and findings in Health, Physical Prof.Ma. Rosita Ampoyas-Hernani, Philippines education and Computer science in sports. The Dr. Vangie Boto-Montillano, Philippines Journal publishes original research papers and Dr. Lila Sabbaghian Rad, Iran all manuscripts are peer review.
    [Show full text]