Mediterranean Games Are a Sports Competition Organized by the International Committee of the Mediterranean Games and Are Also Part of the Olympic Movement

MAKE HISTORY WITH US The Mediterranean Games are a sports competition organized by the International Committee of the Mediterranean Games and are also part of the olympic movement. Participating countries are from the mediterranean basin. Tarragona 2018 will host the mediterranean games from 22nd june to 1st july 2018 and it will be the third time in which Spain organizes the games, after Barcelona in 1955 and Almería in 2005. TARRAGONA HERITAGE OF HUMANITY BY UNESCO

• Mediterranean quality of life • Great international tourism impact • Average yearly temperature 17ºC • 14 km of beaches with de fine sands and crystal waters • 2.700 hours of sun per year • Tarragona, Capital of the Costa Daurada • +400.000 tourists in 2015 • 1,5 M overnight stays 2015 A PROJECT ORGANIZED BY THE MAIN HOST COUNTRY INSTITUTIONS AND INTERNATIONAL AND NATIONAL SPORTS ORGANIZATIONS His Majesty the King Felipe VI is the president of the XVIII MEDITERRANEAN GAMES 26 NATIONAL OLYMPIC COMMITTEES WILL PARTICIPATE Important olympic athletes have participated in former editions of the mediterranean games

Tarragona 2018: more than 4,000 athletes, 1,000 juries and an estimated presence of more than 150,000 spectators 16NUESTRAS VENUES WILL HOLD THESEDES SPORT COMPETITIONS IN WHICH ATHLETES WILL COMPETE IN 33 SPORTS DISCIPLINES THE GAMES WILL HAVE AN IMPORTANT MEDIA IMPACT: RTVE & CCMA AGREEMENTS MEDIA REPERCUSSION

• The Media impact will surpass 20 million euros and 250 hours of broadcasting

• Agreement with RTVE and Corporació Catalana for the broadcasting and support of the coverage of the games through highlights and daily roundups (TVE, Teledeporte, TV3, C33, Catalunya Radio…)

• Opening and Closing ceremonies broadcast live and on prime time (Teledeporte and TV3)

• Collaboration with the local TV networks

• Specific agreements with International TV Channels of participating countries.

• Agreements with National and International Sports Media (print & digital) THESE ARE THE GAMES OF DIALOGUE AND PEACE: THE RED CROSS AND THE RED CRESCENT ARE GOODWILL PARTNERS. WE WORK TOGETHER TO PROMOTE DIALOGUE AND CONCORDANCE AMONG COUNTRIES. INFRAESTRUCTURE LEGACY TRANSFORMATION OF MARGINALIZED AREA OF THE CITY IN ORDER TO CONVERT IT, ACCORDING TO SOCIAL AND IMPROVEMENT POLICIES, INTO THE GREEN MEDITERRANEAN RING

1980 INFRAESTRUCTURE LEGACY: 2018

• Urbanization – urban park+ healthy leisure facilities

• New open zone for citizens

• Sports palace

• Olympic pool

• Improvement works in athletics track

• Improvement works in velodrome THE GAMES ARE A CHANCE TO EDUCATE IN THE PROMOTION OF HEALTHY HABITS TARRAGONAAND THE COMMITMENT WITH 2018 THE ENVIRONMENT: ES UN EDUCATIONAL PROYECTO: PROGRAM

• Green games

• Recicling

• Renewable energy

• Sustainability

• Mediterranean diet

• Health and the promotion of sport

• Educational program THENUESTROS GAMES WILL LEAVE NÚMEROS…AN IMPORTANT SOCIAL LEGACY THROUGH THE TRAINING OF MORE THAN 4.000 VOLUNTEERS OVER 7.000 APPLICATIONS

CON UN IMPORTANTE LEGADO SOCIAL: 7.000 PETICIONES DE VOLUNTARIOSPARA OCUPAR A MÁS DE 4.000. NUESTROS NÚMEROS… PUBLIC AND PRIVATE COLLABORATION WITH THE MAIN SPANISH COMPANIES HOW TO COLLABORATE WITH THE MEDITERRANEAN GAMES TARRAGONA 2018 TARRAGONA 2018 = EXCEPTIONAL EVENT OF PUBLIC INTEREST

Law 49/2002, of 23rd December, regulating the fiscal regime of non profit organisations and the tax incentives of sponsorships

2 ways of participating

SPONSORSHIP DONATION

Deductible expense in the Company Fiscal benefits in the region of 40% to 90% Tax of the value donated

*Only for companies paying taxes in Spain HOW TO COLLABORATE?WE WANT TO BE A PART OF YOUR BRAND FLEXIBLE STRATEGY, WIN-WIN AGREEMENT A PROFITABLE SPONSORSHIP

Branding ROI Presence in all commercial and promotional acts

Presence in Presence in Presence in Presence in conventional assets Tarragona’s contents activities throughout theTarragona 2018 (own assets) the Tarragona 2018 event project COLLABORATION WITH TARRAGONA 2018. DONATION

In the 2013 budget legislation, the spanish governmet included Tarragona 2018 as an event of exceptional public interest

All donations to Tarragona 2018 have a tax relief of up to 90% of the value of the donation

The donation can be monetary or through goods & services COLLABORATION WITH TARRAGONA 2018. EXAMPLE OF RETURN FOR DONATION. TV ADVERTISING (DAMM / VERI) COLLABORATION WITH TARRAGONA 2018. EXAMPLE OF RETURN FOR DONATION PROMOTIONAL ASSETS. (DAMM / BORGES) COLLABORATION WITH TARRAGONA 2018: SPONSORSHIP

SPONSORSHIP CAN BE MONETARY OR THROUGH GOOD & SERVICES

THE RETURN OF THE SPONSORSHIP VIA BRAND IMAGE WILL DEPEND ON THE CONTRIBUTION CATEGORY

• Presence in assets through Tarragona and various venues

• Presence in assets of Tarragona 2018

• Presence in actions ¨Road to Tarragona 2018¨

• Presence in assets in the event IMAGE BRAND RETURN: PRESENCE IN ASSETS OF TARRAGONA IMAGE BRAND RETURN: PRESENCE IN ASSETS OF TARRAGONA 2018. SIGNAGE, PROMOTIONAL MATERIAL IMAGE BRAND RETURN. EUROPEAN COMITTEES MEETING DUE TO THE PRESENTATION OF THE MASCOT TARRACVS IMAGE BRAND RETURN. “ROAD TO TARRAGONA 2018”. BARCELONA OPEN BANC SABADELL 64TH CONDE DE GODÓ SAILING TROPHY IMAGE BRAND RETURN: ROAD TO TGN2018. MADISON BEACH VOLLEY TOUR IMAGE BRAND RETURN. ROAD TO TGN2018.“DÉJATE LLEVAR” TOUR, ORGANIZED BY A NATIONAL RADIO BROADCAST OVER 10.000 SPECTATORS IMAGE BRAND RETURN. ROAD TO TGN2018. “COPA DEL REY” (KING’S CUP) HOCKEY REUS 2016 IMAGE BRAND RETURN. ROAD TO TGN2018. COSTA DAURADA MARATHON TARRAGONA 2017 IMAGE BRAND RETURN. ROAD TO TGN2018. HUMAN TOWERS COMPETITION TARRAGONA 2016 IMAGE BRAND RETURN. ROAD TO TGN2018. HIGH JUMP EXHIBITION IMAGE BRAND RETURN. ROAD TO TGN2018. CSIO BARCELONA 2016 INTERNATIONAL JUMPING COMPETITION REAL CLUB DE POLO BARCELONA IMAGE BRAND RETURN. ROAD TO TGN2018. SUPPORT FROM THE REPSOL HONDA TEAM IMAGE BRAND RETURN. ROAD TO TGN2018. RHYTHMYC GYMNASTICS TOURNAMENT IMAGE BRAND RETURN. ROAD TO TGN2018. FOOTBALL TOURNAMENT “SUPERCOPA DE CATALUNYA”. TV PRIME TIME IMAGE BRAND RETURN. ROAD TO TGN2018. SPANISH TENNIS CHAMPIONSHIP IMAGE BRAND RETURN. ROAD TO TGN2018. “VUELTA A ESPAÑA” CYCLING. FROM 20th AUGUST TO 11th SEPTEMBER 2017 IMAGE BRAND RETURN. ROAD TO TGN2018. “TARRACO VIVA 2017- 2018” CONTRIBUTION TO TARRAGONA 2018. CONTRIBUTION CATEGORIES

• Official partner. Contribution between €1 million and €3 million

• Sponsor. Contribution between €500,000 and €1 million

• Collaborator. Contribution between €100,000 and €500,000

• Friends of Tarragona 2018. Companies from the Tarragona province. Contribution between €10,000 and €100,000

• Official supplier. To be negotiated depending on the turnover CONTRIBUTION TO TARRAGONA 2018. WIN-WIN COMPENSATIONS

OFFICIAL PARTNER • Designation “Official Partner” Mediterranean Games Tarragona 2018 • Exclusivity on sales, image and presence in the corresponding category • Use of logo, symbols and official images • Presence in backdrops, press rooms, back of buses... • Linking and explotation in main city events • Campaign in local media • Right to produce brand merchandising with the Games image • Permanent presence in large-format media in the city centre • Hospitality VIP Pack for public relations actions CONTRIBUTION TO TARRAGONA 2018. WIN-WIN COMPENSATIONS

SPONSOR

• Designation of “Official Sponsor” for the Mediterranean Games Tarragona 2018 • Exclusivity on sales, image and presence in the corresponding category • Use of logo, symbols and official images • Capitalisation of mobile assets in broad coverage • Linking and explotation in main city events • Hospitality VIP Pack for public relations actions • Hospitality Pack for special actions with clients • Communication of the event in social networks • Web presence (Home page logo presence) CONTRIBUTION TO TARRAGONA 2018. WIN-WIN COMPENSATIONS

COLLABORATOR

• Designation of “Collaborator” for the Mediterranean Games Tarragona 2018

• Use of logo, symbols and official images

• On-line campaign (banners official media)

• Communication large screen

• Circuit of signposts

• Hospitality Pack

• Web presence (Home page logo presence) CONTRIBUTION TO TARRAGONA 2018. WIN-WIN COMPENSATIONS

FRIENDS OF TARRAGONA 2018

• Designation “Friend” of Tarragona 2018 • Use of logo, symbols and official images • Web and social network presence • Hospitality Pack MAKE HISTORY WITH US