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Inverness & HIAL Airports Advertising Opportunities

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Inverness & HIAL Airports Advertising Opportunities Inverness & HIAL Airports Advertising Opportunities AIRPORTFOLIO THE JOURNEY STARTS NOW Why Airport Advertising? Airport’s offers the perfect opportunity for brands to truly engage. With an average dwell time of 2.5 hours, the Airport offers a unique environment and a captive audience. BENEFIT FROM: • Average dwell time of 2 hours delivers an engaged, captive audience • Reach an alert consumer in a receptive and responsive mindset • High AB Audiences • Tailored campaigns that drive sales and enquiries Liverpool With over 20 years’ experience Eye Airports manages advertising solutions for 20 UK airports and showcases client’s products to a combined audience of over 24 million passengers. Inverness Area • Tourism Hub Inverness is the capital of the Highlands and the UK’s most northerly city. The area boasts at- tractions such as Loch Ness and Speyside, the World famous Whisky producing area. • Attracting Business Major companies operating in the Highlands and Islands area inclide Baxters, BT, Capemini, Fujitisu, Rolls Royce, Serco and TalkTalk. • A Growing Economy The Highlands and Islands region hosts an impressive range of growth sectors including Energy, Life Sciences, Creative Industries, Universities, Business Services and Tourism. Inverness Airport Inverness Airport is the gateway to the Highlands and Islands of Scotland for business and leisure passengers. The terminal has over 330 scheduled flights a week to a variety of destinations in both Europe and the UK, with over 938,000 passengers travelling through the terminal per year. The Airport is located 20 minutes’ drive from the City of Inverness. ABC1 70.4% Audience Inverness UK Average 41% Annual Passenger Numbers 30.2% 30.8% 26.1% JANUARY 2019 49,018 22.2% 20.9% FEBRUARY 2019 53,606 19.9% MARCH 2019 64,902 APRIL 2019 83,367 8.9% MAY 2019 89,405 JUNE 2019 91,926 JULY 2019 95,844 Destination / AUGUST 2019 101,970 Journey Purpose SEPTEMBER 2019 91,392 UK Audience Termination Type OCTOBER 2019 91,393 NOVEMBER 2019 61,791 DECEMBER 2019 63,618 Total 938,232 86% UK Advertising Opportunities Digital Formats Dynamic digital screens situated in key thoroughfares for strong engagement. Advertising Opportunities Externals Traditional format external panels visible to vehicles arriving and departing the airport. Advertising Opportunities 6 Sheet Traditional and effective backlit portrait units, displaying your advertising in key locations throughout the airport. Advertising Opportunities Baggage Reclaim Target arriving passengers with brand domination in this high dwell area. Advertising Opportunities Car Park Banners Eye-catching external banners, reaching all passengers arriving and exiting the airport. Advertising Opportunities Lightboxes These eye-catching illuminated panels pack a punch thanks to their size, colour and premium locations. Advertising Opportunities Bespoke Brands can sponsor key elements within the airport such as luggage trolleys, banners as well as vinyl wall wraps. Barra Airport at a Glance Long famed for its beauty - boasting beaches, hills, machair and moor - all in a small Island, Barra is a special place to visit, particularly if you fly there. Washed by the tide twice a day, Barra’s beach runway is the only one of its kind in the World! Annual Passenger Numbers JANUARY 2019 765 FEBRUARY 2019 959 MARCH 2019 1,234 APRIL 2019 1,412 MAY 2019 1,483 JUNE 2019 1,487 JULY 2019 1,372 AUGUST 2019 1,587 SEPTEMBER 2019 1,175 OCTOBER 2019 1,349 NOVEMBER 2019 920 DECEMBER 2019 856 Total 14,599 Benbecula Airport at a Glance The Airport serves the islands of Benbecula, North and South Uist in the Western Isles of Scotland. The Islands, linked by a series of road causeways, boast fantastic beaches and the Machair coastal grassland typical of the region. They are a popular destination for outdoor pursuits and country sports, including salmon fishing. They Annual Passenger Numbers are also renowned for the quality of their local produce harvested from the land and sea. JANUARY 2019 2,393 FEBRUARY 2019 2,651 MARCH 2019 2,844 APRIL 2019 3,030 MAY 2019 3,046 JUNE 2019 3,388 JULY 2019 2,968 AUGUST 2019 3,295 SEPTEMBER 2019 2,647 OCTOBER 2019 3,296 NOVEMBER 2019 2,682 DECEMBER 2019 2,451 Total 34,691 Campbeltown Airport at a Glance The Airport is located three miles from Campbeltown, the main settlement on the Mull of Kin- tyre, one of Scotland’s most beautiful and famous peninsulas. Campbeltown’s setting is one of its best features - on a deep bay sheltered by Davaar Island and the surrounding hills. Annual Passenger Numbers JANUARY 2019 523 FEBRUARY 2019 465 MARCH 2019 620 APRIL 2019 646 MAY 2019 905 JUNE 2019 837 JULY 2019 798 AUGUST 2019 935 SEPTEMBER 2019 616 OCTOBER 2019 669 NOVEMBER 2019 616 DECEMBER 2019 456 Total 8,086 Dundee Airport at a Glance Dundee Airport is located minutes from the city centre, rail and bus stations and serves the surrounding regions of Tayside, Angus, Perthshire, Fife and St . Andrews - the home of golf. Dundee, “The City of Discovery” is a lively, cosmopolitan centre with two universities and is developing exciting commercial, cultural, artistic and scientific dimensions to take forward Annual Passenger Numbers in the 21st century. JANUARY 2019 1,438 FEBRUARY 2019 1,543 MARCH 2019 1,773 APRIL 2019 1,822 MAY 2019 1,739 JUNE 2019 1,826 JULY 2019 1,795 AUGUST 2019 1,799 SEPTEMBER 2019 1,832 OCTOBER 2019 1,878 NOVEMBER 2019 1,839 DECEMBER 2019 1,633 Total 20,917 Islay Airport at a Glance Islay is known in Scotland as the Queen of the Hebrides due to its spectacular scenery, mild climate and the World famous Islay Malt Whiskies it produces. The Airport, with its scheduled air link to Glasgow , is the ideal point from which to start exploring this unique island rich in culture Annual Passenger Numbers and heritage... and Whiskey! JANUARY 2019 1,619 FEBRUARY 2019 1,849 MARCH 2019 2,363 APRIL 2019 3,243 MAY 2019 4,076 JUNE 2019 3,828 JULY 2019 3,669 AUGUST 2019 3,858 SEPTEMBER 2019 3,225 OCTOBER 2019 3,320 NOVEMBER 2019 2,217 DECEMBER 2019 1,725 Total 34,992 Kirkwall - The Orkney Islands’ Airport at a Glance Kirkwall Airport provides access to the Orkney Islands from Scotland’s major cities and Scandinavia. It also provides inter-island air links to the northern isles of Orkney. For business or leisure, Kirkwall is the air transport hub for the islands. Orkney is a truly unique destination with Annual Passenger Numbers a deep sense of history and vibrant contemporary culture. Kirkwall, Orkney ’s main town, is a great base for touring the 70 or so scattered islands. JANUARY 2019 10,659 FEBRUARY 2019 11,864 MARCH 2019 13,165 APRIL 2019 14,128 MAY 2019 16,779 JUNE 2019 17,271 JULY 2019 16,405 AUGUST 2019 16,938 SEPTEMBER 2019 15,938 OCTOBER 2019 15,180 NOVEMBER 2019 12,500 DECEMBER 2019 11,798 Total 172,625 Stornoway - The Hebrides’ Airport at a Glance Stornoway is the principal town on the island of Lewis/ Harris in the Western Isles. The town is a bustling port and its attractions include the An Lanntair Art Gallery, Lewis Loom Centre and the Museum nan Eilean. Stornoway is the ideal location from which to explore the island of Lewis / Harris which boasts dramatic scenery, rich history abundant wildlife and white sand beaches. Annual Passenger Numbers JANUARY 2019 8,164 FEBRUARY 2019 9,298 MARCH 2019 10,325 APRIL 2019 10,367 MAY 2019 11,568 JUNE 2019 12,167 JULY 2019 12,237 AUGUST 2019 12,542 SEPTEMBER 2019 11,773 OCTOBER 2019 12,355 NOVEMBER 2019 10,902 DECEMBER 2019 9,743 Total 131,441 Sumburgh - The Shetlands’ Airport at a Glance Sumburgh Airport is located at the Southern tip of the Shetland Islands, 25 miles south of the capital Lerwick, and provides air links to Scotland’s major cities and Scandinavia. The Islands’ unique heritage, culture and environment are world renowned and are easily accessible by air. Annual Passenger Numbers JANUARY 2019 17,496 FEBRUARY 2019 16,591 MARCH 2019 18,464 APRIL 2019 18,722 MAY 2019 25,538 JUNE 2019 27,934 JULY 2019 26,565 AUGUST 2019 29,220 SEPTEMBER 2019 26,640 OCTOBER 2019 25,641 NOVEMBER 2019 18,347 DECEMBER 2019 17,298 Total 267,456 Tiree Airport at a Glance Tiree is the most Westerly Island of the Inner Hebrides and its airport provides scheduled air links to Glasgow, Oban and the Island of Coll. Thanks to its location on the Atlantic Ocean, Tiree is one of the sunniest places in the UK. It is also one of the windiest and is a magnet for windsurfers, particularly each October when the Island hosts the Tiree Wave Classic, a world championship Annual Passenger Numbers windsurfing event. JANUARY 2019 637 FEBRUARY 2019 742 MARCH 2019 807 APRIL 2019 1,122 MAY 2019 1,218 JUNE 2019 1,226 JULY 2019 1,548 AUGUST 2019 1,435 SEPTEMBER 2019 1,054 OCTOBER 2019 965 NOVEMBER 2019 773 DECEMBER 2019 651 Total 12,178 Wick “John O’Groats” Airport at a Glance Originally a Viking settlement, Wick is the ideal location from which to explore the dramatic scenery, wildlife and heritage of Caithness and Sutherland. Wick is the principal town in the far north of the Scottish mainland. Annual Passenger Numbers JANUARY 2019 1,136 FEBRUARY 2019 1,079 MARCH 2019 1,339 APRIL 2019 1,205 MAY 2019 1,312 JUNE 2019 1,183 JULY 2019 1,162 AUGUST 2019 957 SEPTEMBER 2019 947 OCTOBER 2019 1,119 NOVEMBER 2019 868 DECEMBER 2019 842 Total 13,149 “Year on year we advertise at Inverness Airport and always, it performs.
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