Introducing to Social Business by the Grameen Creative Lab.Pdf
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www.grameencreativelab.com Press Kit // Prof. Muhammad Yunus // Grameen Family of Companies www.grameencreativelab.com Contents Professor Muhammad Yunus Biography His Vision and Thoughts for the Future Values of Grameen What is Microcredit? What is social business? The Grameen Companies The Grameen Family of Companies Grameen Creative Lab 2008 Grameen Joint Venture: Grameen Danone 2006 The Grameen Creative Lab 2 www.grameencreativelab.com Professor Muhammad Yunus Biography Professor Muhammad Yunus is the founder and Managing Director of Grameen Bank, which currently has 2,565 branches providing credit to 8,3 million poor people in 81,373 villages in Bangladesh. He developed the concept at the core of Grameen Bank: banking without collateral for the poorest of the poor. Professor Yunus studied economics at the Vanderbilt University, USA, and received his Ph.D. in Economics in 1970. He taught economics in the Middle Tennessee University from 1969 to 1972. Returning to Bangladesh in 1972, he joined the University of Chittagong as Head of the Economics Department. He started the Grameen Bank Project in 1976. It was transformed into a formal bank in 1983. The Grameen Bank offers small loans for self employment to the rural poor, especially poor women. Muhammad Yunus was born on 28 June 1940 in the village of Bathua, in Hathazari, Chittagong, the business centre of what was then Eastern Bengal. He was the third of 14 children; five of whom died in infancy. His father was a successful goldsmith who always encouraged his sons to reach for higher education. But his biggest influence was his mother, Sufia Khatun, who always helped any poor who knocked on their door. This inspired him to commit himself to the eradication of poverty. Muhammad Yunus is married to Afroji Yunus, a professor of physics at Jahangirnagar University, Savar, Dhaka. He has two daughters, Monica and Dina. His Vision and Thoughts for the Future Extract from Muhammad Yunus‘ book Creating a World Without Poverty, pages 225 to 227: "Let me give a wish list of my dream world that I would like to see emerge by 2050. […] There will be no poor people, no beggars, no homeless people, no street children anywhere in the world. Every country will have its own poverty museum. […] There will be no passports and no visas for anybody anywhere in the world. All people will be truly global citizens of equal status. There will be no war […], and no nuclear weapons. […] There will be no more incurable diseases, from cancer to AIDS, anywhere in the world. […] High quality healthcare will be available to everyone. Infant mortality and maternal mortality will be things of the past. There will be a global education system accessible to all from anywhere in the world. […] The Grameen Creative Lab 3 www.grameencreativelab.com The global economic system will encourage individuals, businesses, and institutions to share their prosperity […] making income inequality an irrelevant issue. ―Unemployment‖ and ―welfare‖ will be unheard of. Social business will be a substantial part of the business world. There will be only one global currency. Coins and paper currency will be gone. Technology will be available with which all secret bank accounts and transactions of politicians, government officials, business people, intelligence agencies, underworld organizations, and terrorist groups can be easily detected and monitored. […] All people will be committed to maintaining a sustainable lifestyle based on appropriate technologies. Sun, water and wind will be the main sources of power. Humans will be able to forecast earthquakes, cyclones, tsunamis, and other natural disasters precisely and in plenty of time to minimize damage and loss of life. There will be no discrimination of any kind, whether based on race, colour, religion, gender, sexual orientation, political belief, language, culture, or any other factor. There will be no need for paper and therefore no need to cut down trees. […] Basic connectivity will be wireless and nearly costless. Everybody will read and hear everything in his own language. Technology will make it possible for a person to speak, read and write in his own language while the listener will hear and the reader will read the message in his own language. Software and gadgets will translate simultaneously as one speaks or downloads any text. […] All cultures, ethnic groups, and religions will flourish to their full beauty and creativity, contributing to the magnificent unified orchestra of human society. All people will enjoy an environment of continuous innovation, restructuring of institutions, and revisiting of concepts and ideas. All people will share a world of peace, harmony, and friendship devoted to expanding the frontiers of human potential." Values of Grameen What is Microcredit? What is Microcredit? By Prof. Muhammad Yunus, October 2008: ―The word "microcredit" did not exist before the seventies. Now it has become a buzzword among development practitioners. In the process, the word has been imputed to mean everything to everybody. No one now is shocked if somebody uses the term "microcredit" to mean agricultural credit, or rural credit, from credit unions, or from moneylenders. […] Whenever I use the word "microcredit" I actually The Grameen Creative Lab 4 www.grameencreativelab.com have in mind the Grameen type of microcredit, or Grameencredit. General features of Grameencredit are: It promotes credit as a human right. Its mission is to help poor families to overcome poverty. It is targeted at the poor, particularly poor women. It is not based on any collateral or legally enforceable contracts. It is based on "trust", not on legal procedures and system. This is the most distinctive feature of Grameencredit. It is offered to create self-employment for income-generating activities and housing for the poor, as opposed to consumption. It was initiated as a challenge to the conventional banking that rejected the poor by classifying them to be "not creditworthy". Microcredit created its own methodology. It provides a service at the doorstep of the poor based on the principle that the people should not go to the bank, the bank should go to the people. In order to obtain loans, a borrower must join a group of borrowers. All loans are to be paid back in instalments (weekly, or bi-weekly). Grameen credit is based on the premise that the poor have skills, which remain unutilised or under- utilised. It is categorically not the lack of skills which make poor people poor. Grameen believes that the poor do not create their poverty; the institutions and policies which surround them create it. In order to eliminate poverty all we need is to make appropriate changes to these institutions and policies, and/or create new ones. Grameen believes that charity is not an answer to poverty. It only helps poverty to continue. It creates dependency and takes away the individual's initiative to break through the wall of poverty. The unleashing of energy and creativity in each human being is the answer to poverty. Grameen brought credit to the poor, women, the illiterate, the people who pleaded that they did not know how to invest money and earn an income. Grameen created a methodology and an institution around the financial needs of the poor, and created access to credit on reasonable terms, enabling the poor to build on their existing skills and earn a better income in each cycle of loans.‖ What is social business? A social business exists to meet a social and ecological need. Its first motive is not profit, and it does not pay its investors dividends. Instead, it meets the basis needs of the world´s poor with products and services at affordable prices, or gives the poor ownership in a business and allows them to share in its profits. A social business pays back only its original investment and reinvests its profits in innovations or further growth that advance its social goals. Although the social business is pioneering in its aims, it is traditional in its management. Its workforce is professional and does not rely on volunteers. It may or may not earn profit, but like any other business it must not incur losses. The Grameen Creative Lab 5 www.grameencreativelab.com In every sense, the social business is sustainable: in its direct environmental impact, its impact down the value chain, and critically, in its financial independence. This is a key difference between social business and charity. Once its initial investment is repaid, the social business is financially self- sustaining, giving it the independence and security to focus its efforts on the long-term improvement of the lives of the poorest. Thus the social business is a new type of enterprise. The "social business entrepreneur" (SBE) is a new type of entrepreneur. What is ‗new‘ is that neither is interested in profit-maximisation. They are totally committed to making a difference to the world. They are social-objective driven. They want to give a better chance in life to other people. And they want to achieve this objective through creating and supporting sustainable business enterprises. Making profit will not disqualify an enterprise from being a social business. The basic deciding factor for this will be whether the social goal remains to be enterprise's over-arching goal, and is clearly reflected in its decision-making. There will be well-defined stringent entry and exit criteria for a company to qualify to be listed in the social stock market, and also for it to lose that status. Companies will emerge which will succeed in meeting both social goals and the personal goals of their investors. Investors must remain convinced that companies listed in the social stock market are truly social business enterprises. With the world economy expanding at unforeseen speed, personal wealth reaching unimaginable heights, technological innovations shrinking the globe, and globalisation threatening to wipe weak economies and poor people from the economic map, it is time to consider the case for the social business entrepreneur (SBE) more seriously than ever before.