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Remix Culture Survey Instrument

Which of the following do you currently own? (check all that apply) • High-definition television set • DVD Player • Personal Video Recorder (e.g. TiVo) • Cable/Satellite television connection • Video Game console (e.g. XBOX, PlayStation) • Portable video game device (e.g. Nintendo DS, PSP) • High-speed internet connection (e.g. DSL, cable modem) • Stereo system or portable CD player • Portable MP3 player (e.g. iPod) • Satellite radio (XM, Sirius) • Turntables • Video camera • E-book reader (e.g. Kindle) • Tablet computer (e.g. iPad) • Smartphone (e.g. iPhone, Blackberry, Droid) • A non-smartphone mobile phone (phone calls and text but doesn’t have more advanced features like video and web)

How often have you done the following activities in the past month? Never Rarely Sometimes Often Daily or more • Watched TV shows or movies on a TV set (not computer) • Played non-online games on a console (e.g. XBOX, PlayStation) • Played non-online games on a computer • Listened to CDs • Listened to digital music (e.g. ) • Listened to the radio • Read books • Read newspapers or magazines • Download or streamed a movie, television show, or video clip online. • Played a game online • Downloaded or streamed music online

For the remainder of this survey, please consider the following definitions: Sample-based media: Creating something different using elements of preexisting media (pieces of music, games, shows, video, text, or photos). There are two specific subgenres of sample based media: • : Adding, taking out, mixing, combining or editing your own elements or effects with preexisting media (e.g. film, music, video games) to produce something different • Mash-up: Combining only elements of preexisting media together (e.g. film, music, video games) to produce something different

Which of the following practices have you heard about before? Have you used or consumed the following in the last year? • Music mash-ups, combining two or more songs to make a different song • Music (e.g. adding new instrumental tracks for an old vocal track) • Popular music which use sampling (e.g. Hip-hop, Techno, Electronica, House) • Video mash-ups, combining two or more videos (e.g. Buffy/Twilight, "Toy Story 2: Requiem") • TV or film remixes, Adding new edits, elements or effects to existing content (e.g. “Single ladies,” “Downfall/The Hitler meme”, remixed speeches) • Remixes of TV commercials • music videos, in which animation/cartoons are synched to popular songs • Machinima, in which video game characters become "actors" in short films • Video game "mods" in which the look-and-feel of a video game is altered • Video game emulators or ROMs, to play games meant for one platform on another • Manipulated / altered photographs (e.g. morphs, "PhotoShopped" celebrity images) • Software mash-ups, combining two or more separate applications (e.g. adding information to a map) • Blogs in which news, entertainment, technology, or culture are analyzed and discussed • None of the above

In the past year, which of the following music-related activities have you engaged in? (check all that apply) • Created a customized play list of songs • Used a music recommendation engine to find music I like (e.g. iTunes ) • Burned a CD, copying songs from a computer to a disc • Ripped a CD, copying songs from a disc to a computer • Used a software or mobile application to identify a song (e.g. Shazam) • Shared a play list with others • Shared music files with others online • Created a customized online radio station • Shared my customized radio station with others • Listened to (or watched) music on a site like YouTube or Vevo • Uploaded video taken at a live concert to a site like YouTube or Vimeo • Karaoke • DJ’ed a set using either vinyl or digital recordings • Created a song with samples created by someone else (e.g. VST plugins, commercial drum loops) • Created a song with samples I made • Shared my sample-based music with others • Created my own "sample bank," for repeated use • Shared my sample bank with others • Created my own music remix software or tools (e.g. VST plugins, Max/MSP, Supercollider, Reactor) • Shared my remix software or tools with others • Obtained licenses to remix musical samples • Sold my sample-based music • Sold my samples or sample bank • Sold my remix software or tools • Posted or commented on a blog about music • Updated my status/tweeted about music • None of the above

In the past year, which of the following film and television-related activities have you engaged in? (check all that apply) • Accessed "bonus" features on a DVD/Blu-Ray (e.g. deleted scenes, games, commentary) • Created a play list or queue of videos I planned to watch • Accessed hidden "Easter eggs," or secret content, on a DVD/Blu-Ray • Shared my play list or queue with other people • Shared digital video files with others • Copied video from a computer to a DVD or other disc • Ripped video from a DVD to a computer • Used a personal video recorder (e.g. TiVo) to save, organize, repeat, skip or pause video • Contributed to a video-sharing Web site (e.g. YouTube, Vimeo) • Made my own commercial or at the official site for the product or artist • Left a video response/comment on another person’s video at a site like YouTube • Created a "mash-up" video, cutting together scenes from TV shows or movies • Created a "remix" video, adding my own edits, effects and/or footage to existing content • Created an "," synching clips to pop songs • Created "machinima," using video game characters as "actors" • Shared my mixed, mashed, or sample-based video with others online • Created my own video remix software or tools (e.g. Jitter, Isadora, VMX or other VJ software) • Shared my video remix software or tools with others online • Obtained licenses to sample and reedit video • Sold my mixed, mashed, or sample-based videos • Sold my video remix software or tools • Posted or commented on a blog about film or television • Updated my status/tweeted about a film or television show • None of the above

In the past year, which of the following video game-related activities have you engaged in? (check all that apply) • Customized a character or environment using options within the game • Used a "cheat" to improve my standing or to unlock secret content • Used a software add-on to improve gameplay • Downloaded a “DLC,” with additional levels, characters, maps or game items • Joined a guild or other online gaming group • Downloaded a mod or -created levels • Watched a video clip of a game online (e.g. YouTube) • Posted a video clip of a game to a web site (e.g. YouTube) • Participated in a virtual world (e.g. Second Life, Habbo) • Shared video game software with others online • Manufactured an in-game item (e.g. clothes, weapons) • Exchanged items or currency with other users in-game • Communicated with other players via non-game channels (e.g. IM, phone) • Created a new "level," environment or feature for an existing game • "Modded" a video game, using specialized software to change its look and feel • Shared my mods or levels with other players • Sold my in-game profile, goods or currency in the "real world" (e.g. eBay) • Sold my mods or levels to other players • "Hacked" into a video game's code • Modified an old video game console or cartridge to produce music, art or other non-game artifact • Posted or commented on a blog about video games • Updated my status/tweeted about a video game or games • None of the above

In the past year, which of the following image-related activities have you engaged in? (check all that apply) • Used basic software to reduce "red-eye," crop, or otherwise "fix" a photo • Shared a photo with others online (e.g. Flickr, Kodak EasyShare Gallery, Facebook) • Added geographical or personal data about a photo to let others know more about it • Ordered a photo-based product using my own pictures (e.g. calendar, mouse pad) • Used photo manipulation software (e.g. Photoshop) to alter or combine preexisting images • Shared my altered or "Photoshopped" images with others online • Obtained a license to use or alter a photo or image • Sold an altered or "Photoshopped" image • Posted or commented about a photograph on a blog • Updated my status/tweeted about a picture • None of the above

In the past year, which of the following political or news-related activities have you engaged in? • Set up a web site to deliver me customized news headlines, articles, audio or video • Signed up for news alerts tailored to my interests • Used social media (e.g. Twitter, Facebook) to get news • Shared a news story via email or social media (e.g. Twitter, Facebook) • Shared my own pictures, video or written description of a news event • Signed a petition online • Connected directly to a politician or cause online • Submitted a video question to a politician/media organization (e.g. the CNN/YouTube Presidential Debates) • Remixed or mashed up a political speech, video or event (e.g. Will.I.Am’s “Yes We Can”; Bush/Blair “Endless Love”) • Participated in online activism, disrupting communications or events to express a political opinion • Organized real-world political events (e.g. demonstrations, meetups, flashmobs) via the internet • Posted or commented about news and politics on a blog • Updated my status/tweeted about news or politics

In the past year, which of the following software- or application-related activities have you engaged in? (check all that apply) • Customized the programs I use, using the "preferences" or "options" menu (e.g. change colors or layout) • Changed the default home page in my browser • Customized my computer's desktop or phone with a photo or image • Installed "extensions," "plug-ins," or "skins" to add new features to software I own • Shared software with others online • Unlocked secret "Easter eggs" with hidden content or features inside of software • Modified the code of an existing web page or program to suit my own needs • Unlocked or “jailbroke” a device such as an e-book or phone • Created "extensions," "plug-ins," or "skins" for commercial or software • Created software "mash-ups" exploring new uses for existing applications (e.g. Google Maps, Flickr) • Shared my "extensions," "plug-ins," "skins," or "software mash-ups" with others • Contributed code or software to an open-source software project (e.g. Mozilla, Linux) • Posted or commented on a blog about software or applications • Updated my status/tweeted about software or an app • None of the above

In the past year, which of the following social media activities have you engaged in? (check all that apply) • Created a profile on a social networking site (e.g. MySpace, Facebook, Flickr, LinkedIn) • Linked, friended or followed another person on a social networking site • Participated in an instant message or chat • Participated in a chat room or online group • Shared pictures, video, or audio that I created with my social network • Shared pictures, video or audio that someone else created with my social network • Shared my geographical location with my social network • Started a chat room or online group • Collaborated with others on online documents (e.g. Wikis, online recording studios, Google Docs) • Participated in a file sharing network • Played a game with my friends on a social network (e.g. FarmVille, Mafia Wars) • Collected points or rewards for participating in social media • Became a fan or follower of a brand, product or celebrity • Connected two or more of my social network platforms (e.g. connected twitter to Facebook status updates) • Introduced two or more other people to one another via social media • Contributed to a collaborative project online (e.g. Wikipedia, ) • Created tools for social networking (e.g. profile customization) • None of the above

Have you ever used a Creative Commons or open source licenses to make your work more available to others? [Yes, No, Don’t Know]

Have you ever searched for and/or used another person’s work because it is open source, creative commons licensed, or in the ? [Yes, No, Don’t know]

On a scale of 1-5 where 1=not at all concerned and 5-extremely concerned, how concerned are you about your privacy online? 1-5 scale

Have you ever modified or monitored your privacy settings on a web site? [Yes, No, Don’t Know]

Which of the following pieces of information about me you are available on the Internet to anyone who searches? [Yes, No, Don’t know] • Name • Age • Email • Address • Gender • Profession • Purchasing habits • Photos • Video • List of Friends or contacts

Have you ever entered a , remix or mod into a contest? [Yes/No]

[If yes only] Was the contest for a brand or advertiser? [Yes, No, Don’t know]

Have you ever given feedback on or shared an advertisement online? [Yes, No, Don’t know]

Have you installed and/or used ad blocking software? [Yes, No, Don’t know]

How important do you consider the following reasons for creating remixes or mash-ups? We welcome your feedback, even if you haven't created any • Just for the fun of it • Because I am a fan of the things I am mashing and mixing • To amuse my friends or others • To win praise, acclaim, or a contest • To hone my technical skills • To create a "calling card" advertising my professional technical skills • As a form of cultural criticism (e.g. satire/) • As a form of social protest • Economic necessity or convenience (e.g. sampling drums is less expensive than recording a new drum track) • To create art

To what extent do you consider mash-ups and remixes "original"? • I think that any use of pre-existing materials is unoriginal • I think that some uses of pre-existing material are unoriginal, but other uses constitute original or innovative use • I think that all uses of pre-existing materials for remixes and mash-ups constitute original or innovative use

In your opinion, how should apply to mash-ups and remixes? • I think that any use of copyrighted materials without permission of the owner should be treated as theft • I think that some uses of copyrighted materials should require permission, and other uses should not • I think that all uses of copyrighted materials for remixes and mash-ups should be allowed without permission

We welcome your general thoughts about remixes and mashups, as well as any feedback about this survey. [program optionally – prompt at bottom says “click here to move on” but the survey can be completed without answering this Q) ______

You're almost done! Just a few quick questions about you… • Age • Gender • State • Nationality • Education • Income • Race/ethnicity