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Extended Market Research EXTENDED MARKET RESEARCH EVENTS, ADVERTISING AND MARKET RESEARCH INDUSTRY IN: SINGAPORE, MALAYSIA, INDONESIA, PHILIPPINES, THAILAND AND INDIA www.bizzbeesolutions.com March, 2016 CONTENTS Contents 2 Singapore 7 Market Overview 7 Events industry in Singapore 10 Overview ............................................................................................................................................................10 List of Relevant associations in Event Industry ..................................................................................................11 Women Associations as Indirect competition ...................................................................................................11 Competition: Top event companies in Singapore ..............................................................................................12 Advertising Industry in Singapore 12 Overview ............................................................................................................................................................12 Banner advertising .............................................................................................................................................13 Search Advertising .............................................................................................................................................14 Social Media Advertising....................................................................................................................................14 Classifieds...........................................................................................................................................................15 Video Advertising ...............................................................................................................................................15 Summary of Digital Advertising..........................................................................................................................16 Competition .......................................................................................................................................................17 Market reaserch singapore overview 18 Overview ............................................................................................................................................................18 Legal aspect of Market Research in Singapore ..................................................................................................19 Market reaserch challenges ...............................................................................................................................20 Competition .......................................................................................................................................................20 Finance/Women oriented organization and association ...................................................................................21 Malaysia 22 Market Overview 22 Events industry in Malaysia 25 Overview ............................................................................................................................................................25 List of relevant event associations .....................................................................................................................26 Direct competitors .............................................................................................................................................27 Universities as indirect competition ..................................................................................................................28 Online Financial courses as indirect competition ..............................................................................................28 Advertising Industry in Malaysia 30 Overview ............................................................................................................................................................30 Banner Advertising.............................................................................................................................................31 Search advertising..............................................................................................................................................32 Social media advertising ....................................................................................................................................33 Classifieds...........................................................................................................................................................33 Video Advertising ...............................................................................................................................................34 Summary ............................................................................................................................................................34 List of competitors .............................................................................................................................................35 Prices..................................................................................................................................................................36 Market Research Industry in Malaysia 37 Overview ............................................................................................................................................................37 Laws that impact the market Research in Malaysia...........................................................................................39 Relevant Associations in Malaysia .....................................................................................................................40 Market research companies in malaysia............................................................................................................41 Indonesia 42 Market Overview 42 Event Industry in Indonesia 45 Overview ............................................................................................................................................................45 List of relevant Event Associations.....................................................................................................................45 Direct Competitors.............................................................................................................................................45 Advertising Industry in Indonesia 46 Overview ............................................................................................................................................................46 Digital Advertising ..............................................................................................................................................48 Banner advertising .............................................................................................................................................49 Search Advertising .............................................................................................................................................49 Social Media Advertising....................................................................................................................................50 Classifieds...........................................................................................................................................................50 Video advertising ...............................................................................................................................................51 Summary od digital advertising..........................................................................................................................51 e-Publishing........................................................................................................................................................52 List of Competitors.............................................................................................................................................53 Relevant Associations ........................................................................................................................................53 Market Research Industry in Indonesia 55 Overview ............................................................................................................................................................55 Competition .......................................................................................................................................................57 Philippines 58 Market Overview 58 Event Industry in Philippines 59 Overview ............................................................................................................................................................59 List of event associations ...................................................................................................................................59 Direct Competitors.............................................................................................................................................60 Advertising Industry in Philippines 61 Overview ............................................................................................................................................................61 Digital advertising ..............................................................................................................................................62
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