Prospectus Digital Government & CX
Publicsectornetwork.co P: (02) 9057 9070 E: [email protected] 2
Overview
The public sector constantly remains under pressure as its digital services By showcasing your solutions as a partner at Public Sector Network’s try to keep up with the growing expectations of its people and seem to Digital and Citizen Experience events you can: always fall short in comparison to their private sector counterparts. • Get your offering in front key executives, over 70% of which are either Organisations know that having a digital strategy is paramount and some decision makers or direct influencers are well ahead on their transformation journey while others lag further behind. Identifying the needs of the consumer, gaining trust through • Promote your brand as an industry leader and forge lasting reliable and secure services, and finding the right balance between relationships innovation and practicality are essential to the successful delivery of a digital reform. • Understand key challenges and obstacles of your potential clients to help refine your approach To help public sector departments and agencies across the ANZ region drive maturity in their digital services, Public Sector Network has developed a monthly event series.
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 3
Great timing with topics related to pandemic, which has highlighted and amplified the push to use digital as a way of working. Presentations were adapted around this.
Department Of Innovation, Tourism Industry Development
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 4 Digital Government & CX Audience Profile
To what extent is your team considering new technologies or TIER OF GOVERNMENT solutions to help you do your work? TOP INTERESTS
Local Government 30% Customer Experience Actively exploring options Citizen Engagement
Federal Government 22% 39% Digital Idenitiy Data Analytics
Other 4% Education 1% Voice of the Customer Not for Profit1% State Government 42% Omni-channel Communication
Digital Skills & Workforce ATTENDEE ROLE INVESTMENT TIMEFRAME Contact Centres
Anything as-a-service 38%
Influencer 57% Predictive Analytics 28%
23% COMMUNITY DATABASE
User 28% 11%
0-6 6-12 12-24 24+ Decision Maker 15% months months months months 14,400+
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 5 Account Snapshot
PSISORGANISATIONS NSW ATTENDEE ORG SNAPSHOT Department Of Social Services AssociationAgency for ofClinical Corporate Innovation Counsel Department of Agriculture and Fisheries, DepartmentNSW Department Of Internal of Primary Affairs Industries Digital Transformation Agency Department Of Transport Australian Bureau Of Statistics Queensland NSW Education Standards Authority ACT Long Service Leave Authority Digital Transformation Agency Department Of Justice And Attorney General Department of Planning and Environment Australian Prudential Regulation Authority Department of Environment, Land, Water QueenslandNsw Electoral Commission NSW Environment Protection Authority AustralianAdelaide Botanic Taxation High Office School and Planning Victoria NSW Institute of Trauma and Injury Federal Court Of Australia ManagementDepartment Of Justice And Community Department of Primary Industries and AustralianBayside Council Financial Security Authority Department For Education SA Safety Victoria Regional Development WA Healthshare NSW NSW Land And Housing Corporation Better Regulation Division Australian Health Practitioner Regulation IcareDepartment For Infrastructure And Transport NSWOffice Ministry Of Local Of HealthGovernment NSW Emergency Services Telecommunications BotanicAgency Gardens And Centennial Authority DepartmentIllawarra Shoalhaven For Trade LocalAnd Investment Health District DepartmentNSW Police OfForce Local Government, Sport Parklands Attorney-General's Department Independent Parliamentary Expenses NSWAnd Cultural Registry Industries Of Births WA Deaths And Energy Efficiency and Conservation Camden Council Authority AuthorityDepartment of Agriculture and Fisheries Marriages Auckland University of Technology Department of Mines, Industry Regulation Campbelltown City Council NSW Small Business Commission DepartmentJustice Health Of Communities And Justice and Safety Environment Protection Authority Victoria Canterbury Bankstown Council Australia Post Justice Health And Forensic Mental Health Office Of Director Of Public Prosecutions Centre For Work Health & Safety Department of Communities, Disability Department Of Planning, Industry And ESDC/Service Canada Network Public Service Commission Australian Bureau Of Statistics Services and Seniors Queensland Environment NSW City Of Canterbury Bankstown Law Enforcement Conduct Commission Public Service Commissioner Federal Court City Of Sydney LegalDepartment Aid Of Corrections Department Of Premier And Cabinet NSW Australian National University Questacon GNS Science NZ Data61 National Blood Authority Australian Taxation Office Department Of Customer Service NSW RoyalDepartment Australian of Premier Mint and Cabinet Department Of Customer Service Nsw National Careers Institute (Victoria) Government Of Pei (Canada) Service Australia Biodiversity Conservation Trust Department Of Education And Training Department Of Foreign Affairs And Trade National Disability Insurance Agency ServiceDepartment NSW Of Regional NSW Hunter Water BiosecurityDepartment Queensland Of Health DepartmentNational Indigenous Of Environment, Australians Land, Agency Water South Eastern Sydney Local Health and Planning Department Of The Premier And Cabinet Immigration New Zealand Department Of Home Affairs National Library Of Australia District Breastscreen Queensland Department of Human Services DepartmentNational Museum Of Finance Of Australia DepartmentSydney Children's Of Transport Hospitals WA Network Inland Revenue DepartmentClean Energy ofRegulator Industry Nepean Blue Mountains Local Health Sydney Local Health District Department Of Home Affairs Department Of Transport And Main Roads International Education Department Of Industry Science Energy District QueenslandSydney Metro Commonwealth Director Of Public Northern Sydney Local Health District Prosecutionsand Resources Department Of Human Services Transport For New South Wales IP Australia Department Of Treasury Department Of Premier And Cabinet Northern Sydney Local Health District University Of Sydney Commonwealth Ombudsman Department Of Industry, Science, Energy Intellectual Property Office of New Zealand Department Of Premier And Cabinet - NSW Agency For Clinical Innovation Department Of Treasury And Finance SA And Resources UNSW Employee Relations Commonwealth Superannuation Corporation NSW Department Of Premier And Cabinet Liquor & Gaming NSW Department Of Prime Minister And DepartmentWestern Sydney of Health Local and Health Human District Services Victoria CabinetCourt Services Victoria
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 6
ACCOUNT SNAPSHOT
Lotterywest NSW Health Queensland Building And Construction State Revenue Office Commission Ministry of Business, Innovation and NSW Public Service Commission Stawell Regional Health Employment NZ Queensland Health NSW Registry Of Births Deaths & Marriages Sydney Children's Hospitals Network Mental Health Reform Victoria (DHHS) Queensland University of Technology NSW Treasury Sydney Trains Ministry For Primary Industries NZ Rail Projects Victoria Northern Territory Department of Education Transport Accident Commission Victoria Ministry Of Business, Innovation And Regional Investment Corporation Employment NZ On Air The Skin Hospital Resilience NSW Ministry of Health NZ Police The University Of Auckland Revenue NSW MRC NZ Transport Agency Thirriwirri Pty Ltd Road Safety Commission Major Transport Infrastructure Authority Office Of The Children's Guardian Town Of Gawler Victoria SA Health Parks Victoria Transport Accident Commission National Transport Commission SA Water Power And Water Corporation University Of Auckland NSW Civil and Administrative Tribunal Safework NSW Public Service Commission Victoria Police National Disability Insurance Scheme Service Australia Public Trustee Victorian Electoral Commission Northern Territory Primary Health Network Service SA Queensland Fire and Emergency Services WA Primary Health Alliance NSW Civil and Administrative Tribunal Shire Of Donnybrook Balingup Queesland Department of Agriculture and Waka Kotahi New Zealand Transport Agency NSW Department Of Education Fisheries Shire Of Mundaring - Library Services Wentworth Healthcare NSW Department Of Justice Queensland Deptartment Of Education Small Business Commission Western Water NSW DPI Biosecurity & Food Safety Queensland Department of Housing and Smart Service Queensland Public Works Worksafe Victoria NSW Electoral Commission South Australia Police Queensland Treasury NSW Environment Protection Authority State Government Of Western Australia Qleave NSW Government
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 7
PREVIOUS CONTRIBUTORS
FED FED FED FED FED ACT NSW NSW
Jordan Williams Jade Carson Yaso Arumungan Randall Brugeaud Melinda Smith Bettina Konti Nick Rodwell Kyleigh Laughlan Digital Change Lead, Chief Information Officer, Chief Information Officer, Chief Executive Officer, Chief Service Delivery Deputy Director Director Transformation, Director Customer Officer, General and Chief Experience, Department of Commonwealth National Archives of Digital Transformation NSW Department of Digital Officer, Parliamentary Services Ombudsman Australia Agency Australian Taxation Customer Service NSW Department of Office ACT Government Planning, Industry and Environment (NSW)
NSW NSW NSW NSW NSW NZ QLD SA
Damon Rees Greg Wells Felicity Cox Michael Woodhouse Amanda Ianna Paul James Sandra Slater Brent Hill Chief Executive Officer, Government Chief Executive Director Executive Director, Registrar at the NSW Chief Executive Officer, Chief Information Officer, Executive Director of Digital Information Customer Experience Unit, Strategy, Reform and Registry of Births, Marketing, Service NSW Department of Internal Department of Transport Officer, Support, Deaths & Marriages, Department of Affairs, NZ and Main Roads South Australian Department of Customer Service Department of Department of Tourism Commission Customer Service Communities and Justice Customer Service
VIC VIC WA WA WA WA WA
David English Jithma Beneragama Juanita Prestianni Shaun Walsh Jonas Petersen Greg Italiano Sue Wilson Chief Information Officer, Executive Director, Digital, Director, Customer Director, Information Chief Digital Officer, Government Chief Chief Information Design and Innovation, Service, Systems, Strategy and Department of Premier Information Officer, Officer, Capability and Suburban Rail Loop Engagement, and Cabinet, WA Department of Premier Performance, Authority Department of Premier Landgate and Cabinet, VIC Department of and Cabinet, WA Department of Primary Communities, WA Industries and Regional Development, WA
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 8 How we help
Digital events provide a unique platform for public servants - across different tiers, states, agencies and departments - to virtually meet and discuss innovative case studies and solutions.
They also provide a fantastic opportunity for vendors to identify, engage and educate a diverse group of buyers that are typically difficult to reach.
Our audience profile is typically made up of mid level managers to senior executives, responsible for major projects and supplier selection and spend.
Public Sector Network runs 10 virtual events per month – one per community – ensuring a regular touchpoint in the market.
At PSN we help our customers with
Thought Leadership Brand Awareness Lead Generation Demonstrate your capabilities and Raise the visibility of all your Develop targeted leads and turn share your stories and case studies services by promoting your them into sales opportunities via our high-impact physical events brand message via our through detailed audience and digital channels. high-impact channels. profiling and polling.
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 9
It was well organised, thoroughly planned and run smoothly. Appreciate the energy, passion and sincerety of presentations. The list of resources available to participants is helpful.
Ministry of Business, Innovation and Employment
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 10
Digital Government and CX Virtual Event Schedule 2021
8 APRIL Digital Product Management 5 AUGUST Contact Centres Implementing a digitally-enabled patient-centric health system Streamlining processes to support innovative and effective digital product development
3 JUNE Improving Citizen Life Event Journeys 9 SEPTEMBER Citizen Experience Success
A new holistic approach to the delivery of government services Embedding effective service design for excellence in physical and digital experiences
8 JULY Multi-Channel Citizen Experience 4 NOVEMBER Digital Marketing and Communications Connecting with citizens through targeted and engaging Measuring CX to grow citizen trust and satisfaction communications to build trust
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 11 Virtual Packages & Pricing
SPONSORSHIP PACKAGES PLATINUM GOLD SILVER BRONZE
PRICE IN AUD $10,000 +GST $7,500 +GST $5,000 +GST $2,500 +GST
Elevate your brand with the Elevate your brand with the - - first (15-minute) speaking slot second (15-minute) speaking slot KEYNOTE PRESENTATION
- - Influence the conversation - by participating on a panel PANEL INVOLVEMENT discussion
60 second sponsor video Upgrade Available Upgrade Available Upgrade Available showcased during live ADVERT broadcast breaks
Receive all opt-in leads, Receive all opt-in leads Receive all opt-in leads including delegate polling Receive all opt-in leads for live attendees DEMAND GENERATION and profiling for resource downloads
Sponsor’s logo identified Sponsor’s logo identified as Sponsor’s logo identified as Sponsor’s logo identified as as Bronze Sponsor with Platinum Sponsor with active Gold Sponsor with active Silver Sponsor with active link active link to sponsor’s link to sponsor’s website link to sponsor’s website to sponsor’s website carried website carried on the carried on the virtual summit carried on the virtual summit on the virtual summit landing virtual summit landing landing page, event website landing page, event website page, event website and page, event website and and program (PDF) and program (PDF) program (PDF) BRANDING program (PDF)
Inclusion on 2x emails and Inclusion on 1x emails and Inclusion on 1x email and Inclusion on 1x email and socials promo socials promo socials promo socials promo MARKETING (LinkedIn & Twitter) (LinkedIn & Twitter) (LinkedIn & Twitter) (LinkedIn & Twitter)
ADDITIONAL
Advert Infographic Post-show Report Bespoke Webinar VIP Roundtable 60 second sponsor video Co-branded content highlighting Exclusive branding and promo of 60 minute webinar focused on your Intimate and interactive showcased during live key polling statistics event insights specific solution & audience “invitation-only” briefing for broadcast breaks specific senior executives $2,500 +GST $5,000 +GST $10,000 +GST $15,000 +GST $20,000 +GST
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co Digital Government & CX
Digital Government & CX Roadshow 2021 2 March — 11 March
HYBRID EVENT
Sydney Canberra Melbourne Wellington Adelaide Brisbane Perth Tuesday 2 March Wednesday 3 March Thursday 4 March Friday 5 March Tuesday 9 March Wednesday 10 March Thursday 11 March
Agenda Overview Who should attend? Reasons to Attend
We will be inviting a select group of These programs are designed for senior executives from major agencies Hear from leading and departments with active projects who are seeking solutions. executives about their VIPs to attend in person, in line with current projects current state “covid-safe” guidelines. Get face-time with hard to reach decision markers Select cities and sessions will be Agenda live streamed to a national audience Demonstrate thought- 09:00am PSN Welcome 09:50am Sponsor Keynote leadership and share your online and on-demand. value-proposition
09:15am Introduction from Host 10:10am Panel Discussion Attendance for all public servants is Generate qualified sales leads for post-event free-of-charge, and by invitation only. 09:30am Government Keynote 10:45am End follow up
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 13 Roadshow Packages
Plenary Partner Panel Partner
• Keynote Presentation (9:50) • Seat on closing panel (10:10)
• 2 x attendee passes (inc speaker) • 1 x attendee passes (inc speaker)
• Pre-event marketing (email/social) • Pre-event marketing (email/social)
• Onsite branding • Onsite branding
• Wishlist service • Opt-in delegate list
• Opt-in delegate list (inc. attendee profiling)
$10,000 $7,500
EXCLUSIVE: Own the whole program for $15,000+GST
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 14 Bespoke Packages
Guaranteed Route-to-Market Public Sector Network’s Digital Media portfolio combines custom content creation and top-level online lead generation to support your specific marketing initiatives.
Public Sector Network is able to research, design and deliver your content directly to our engaged government audience that has been built via our complimentary events, editorial and online training.
This enables you, our partner, to identify your target demographic and get your message to our communities at a national, regional, themed or vertical level. Take advantage of this engaged community to create an integrated online program that gives you maximum visibility to a wide target audience.
Whitepapers Webinars Roundtables (Virtual and In-Person)
Our audience are increasingly looking to Webinars & on-demand webcasts are an ideal, Private briefings help drive crucial knowledge led solution providers for answers cost-effective method to promote your brand, conversations with key stakeholders, to to their business challenges. engage prospects nationwide and generate increase brand awareness and lead generation qualified leads through direct communication within a particular function, or location. Whitepapers – when well written and applied to a targeted audience. – are one of the most powerful tools in the Sessions typically last around 2 hours and sales and marketing toolkit, as they help make PSN webinars feature a client executive and a put you at the centre of our public sector companies more credible. customer, partner and/or analyst in an interview community, enabling you to share critical or open discussion format. insights and updates with a pre-qualified and By providing PSN with a detailed brief we senior audience. engage our in-house team to research and PSN will help you deliver the right topic produce the necessary content, helping to the right audience, deliver pre and post This provides a fantastic opportunity to add position your organisation as a thought production, hosting of the webinar both live value to our audience, who participate to leader, aiding the selling process by informing and on-demand, recruiting senior level industry solve their critical business challenges and and educating the prospect base and speakers, digital marketing and EDM’s to attract learn from credible suppliers that can help generating qualified sales leads. an audience. You will also receive webinar them with difficult and critical projects. reporting and analytics after the event.
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 15
It was completely possible to glean tidbits from cross-departmental sources that can be stored away for future projects and roles.
Court Services Victoria
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 16 Previous Partners
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 17
Loved the insight into different organisational experiences. Deloitte Thank you for the top- notch management of our involvement – really appreciate the ease of process on this event!
GHD Digital
Good balance of making Govt feel comfortable whilst still providing sales leads. Salesforce
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co 18 About Public Sector Network
Program Sales Marketing Operations
Gracie Fea Tom Rutherford Rhea Kamath Jessica Swinnerton Community Director Sales Director Senior Campaign Manager Event Manager [email protected] [email protected] [email protected] [email protected]
Public Sector Network is a research company Regardless of department, agency, level of government that represents public sector professionals across or geography, public sector employees are all striving to Australia, Canada, New Zealand, and the USA. We tackle similar challenges and priorities. develop research, roundtables, events, and webcasts to suit current areas of interest to government agencies and their suppliers. Join Public Sector Network’s communities of practice to share ideas and The public sector consistently faces shrinking insights, and to access to the latest research. budgets and growing expectations, forcing them to be one of the most innovative and resourceful industries in the world.
DIGITAL GOVERNMENT & CX PROSPECTUS 2021 E: [email protected] P: (02) 9057 9070 Publicsectornetwork.co CONNECTING GOVERNMENT WWW.PUBLICSECTORNETWORK.CO
AUSTRALIA / NEW ZEALAND USA / CANADA P +61 2 9057 9070 P +1 (647) 969 4509 E [email protected] E [email protected]