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Drugi Program Radia Slovenija-Val UNIVERZA V LJUBLJANI FAKULTETA ZA DRUŽBENE VEDE SIMONA HABIČ FUNKCIONALNOST RADIA- DRUGI PROGRAM RADIA SLOVENIJA -VAL 202 DIPLOMSKO DELO Ljubljana 2004 1 UNIVERZA V LJUBLJANI FAKULTETA ZA DRUŽBENE VEDE SIMONA HABIČ MENTORICA: doc. dr. Sandra Bašić- Hrvatin SOMENTOR: doc. dr. Peter Stankovič FUNKCIONALNOST RADIA- DRUGI PROGRAM RADIA SLOVENIJA -VAL 202 DIPLOMSKO DELO Ljubljana 2004 2 »Držim te ob sebi, mala škatla, ko sem v begu da ti ne počijo elektronske cevi, nosim te od hiše do ladje, od ladje do voza, da bi mi dušmani še naprej lahko govorili ob postelji, na mojo žalost zvečer zadnja, zjutraj prva stvar, o svojih zmagah in mojih skrbeh, obljubi mi, da ne boš kar naenkrat utihnil.« Bertold Brecht (McLuhan, 1964) Zahvala Mami Zdenka, hvala za večno razumevanje in neskončno ljubezen! Prijateljem in družini za podporo. Jure, hvala za spodbudo! Vsem, ki ste mi pomagali pri nastanku diplomskega dela, še posebej radijcem: Suzani Köstner za lektorske popravke, Vidi Šrot za dragoceno gradivo, Darji Groznik za potrpežljivost in spodbudo ter vsem sodelavcem na Valu 202 hvala. Hvala mentorici doc. dr. Sandri Bašić Hrvatin in somentorju doc. dr. Petru Stankoviču, ki sta mi pomagala pri tem delu. Diplomsko delo posvečam mojemu že preminulemu očetu Stanetu. 3 KAZALO 1. UVOD ................................................................................................................................ 7 2. 202 METRA OD VILIJA VODOPIVCA DO DARJE GROZNIK ........................... 10 3. FUNKCIONALNOST RADIA...................................................................................... 17 3.1. RADIO V MINULEM DESETLETJU.................................................................... 18 3.2. FUNKCIJE RADIA ................................................................................................. 18 3.3. MODEL IN FUNKCIJE JAVNEGA RADIA ......................................................... 21 3.4. RADIO SLOVENIJA............................................................................................... 25 4. VAL 202 - KULTURNO INFORMATIVNA INSTITUCIJA.................................... 27 5. STRUKTURA VALA 202 ............................................................................................. 30 5.1. SHEMA.................................................................................................................... 33 6. ANALIZA PROGRAMA NA VALU 202 .................................................................... 35 6.1. ANALIZA PROGRAMA PO ČASOVNICI............................................................ 36 6.1.1. Jutro na Valu 202 5.00 -8.30............................................................................ 36 6.1.2. Dopoldanska redakcija 8.30-13.00................................................................... 37 6.1.3. Popoldanska redakcija- pas 1 13.30- 16.00...................................................... 37 6.1.4. Popoldanska redakcija- pas 2 16.00-19.00....................................................... 38 6.1.5. Večerni program 19.00-24.00 .......................................................................... 38 6.1.6. Nočni program 24.00-05.00 ............................................................................. 39 6.2. ZVRSTI PROGRAMA ............................................................................................ 39 6.2.1. Govor................................................................................................................ 39 6.2.2. Kontaktne oddaje.............................................................................................. 40 6.2.3. Informativne oddaje ......................................................................................... 42 6.2.4. Glasba............................................................................................................... 44 6.2.5. Razmerje med govorom in glasbo.................................................................... 46 6.2.6. Šport ................................................................................................................. 47 6.2.7. Servisne informacije......................................................................................... 48 6.3. RADIJSKA PRODUKCIJA..................................................................................... 48 7. JE POVPREČEN POSLUŠALEC VALA 202 (PRE) STAR?.................................. 51 4 7.1. NEVIDNA VEZ MED RADIEM IN POSLUŠALCEM ......................................... 56 7.2. VAL 202 -BLAGOVNA ZNAMKA ....................................................................... 57 7.2.1. »Val 202 in Marketing Radia Slovenija predstavljata« ................................... 58 8. ZATON RADIA?............................................................................................................ 60 8.1. VAL 202 DANES IN JUTRI ................................................................................. 61 8.2. VAL 202 NA INTERNETU .................................................................................... 62 8.3. RADIO NA INTERNETU ALI INTERNETNI RADIO? ....................................... 64 9. SPREMENJENE VLOGE JAVNEGA RADIA .......................................................... 66 10. SKLEP......................................................................................................................... 68 11. SEZNAM LITERATURE IN VIRI.......................................................................... 71 11.1. KNJIGE.................................................................................................................... 71 11.2. STROKOVNI ČLANKI........................................................................................... 72 11.3. RAZISKAVE ........................................................................................................... 73 11.4. ČASOPISNI ČLANKI IN PROMOCIJSKI MATERIALI...................................... 76 11.5. OSTALI VIRI .......................................................................................................... 76 11.6. SPLETNI VIRI......................................................................................................... 77 11.7. POGOVORI ............................................................................................................. 77 11.8. KAZALA ................................................................................................................. 78 11.8.1. Kazalo grafov ................................................................................................... 78 11.8.2. Kazalo slik........................................................................................................ 78 11.8.3. Kazalo tabel...................................................................................................... 79 12. PRILOGE ................................................................................................................... 80 12.1. A1 Iz dnevnika Marjana Krišlja............................................................................... 80 12.2. A2 Prva oddaja Val 202 ........................................................................................... 81 12.3. A3 Prve oddaje Val 202 ........................................................................................... 82 12.4. A4 Val 202 za vas .................................................................................................... 83 12.5. B1 PE Radio, programska in vodstvena shema........................................................ 84 12.6. B2 OE Radijska produkcija...................................................................................... 85 12.7. B3 Programski organigram ...................................................................................... 85 12.8. B4 Makro organiziranost RTV Slovenija................................................................. 86 5 12.9. B5 Ostale frekvence Vala 202.................................................................................. 86 12.10. B6 Poslušanje v avtu ............................................................................................ 87 12.11. C1 Shematski prikaz možnega razvoja radijskih programov............................... 88 12.12. C2 Splošna shema Vala 202................................................................................. 89 12.13. C3 Splošna delovna shema................................................................................. 102 12.14. C4 Načrt in realizacija........................................................................................ 103 12.15. C5 Oglaševanje na Valu 202 v začetkih in kriza ............................................... 104 12.16. C6 Radijska dokumentacija................................................................................ 106 12.17. C7 Sistem I- news .............................................................................................. 107 12.18. C8 RPO Jutro na Valu 202................................................................................. 107 12.19. C9 Dnevna shema na Valu 202.......................................................................... 108 12.20. C10 Poslušalci nočnih programov...................................................................... 111 12.21. C11 Tedenska shema glasbenih urednikov na Valu 202.................................... 111 12.22. C12 Glasbene in tematske oddaje o glasbi na Valu 202 .................................... 112 12.23. D1 Število poslušalcev......................................................................................
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