Television Business International
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FormatspOFC AprMay14 26/3/14 18:54 Page 1 Formats Television Business International TBIvision.com April/May 2014 FormatspIFC-01 Banijay AprMay14.indd 2 26/03/2014 17:47 FormatspIFC-01 Banijay AprMay14.indd 3 26/03/2014 17:47 THE ONLY SENIOR LEVEL EVENT HIGHLIGHTING THE GROWTH IN VIDEO OVER LTE CO-LOCATED WITH: Sponsored by: 24 -25TH JUNE 2014, RAI, AMSTERDAM MONETISING THE STRATEGIC OPPORTUNITIES AROUND BROADCAST LTE GAIN INSIGHT FROM THE BIGGEST NAMES IN THE INDUSTRY: Hugh Bradlow Pierre Francois Dubois 50% CTO Head of Video Strategy Telstra Orange France Telecom DISCOUNT for Broadcasters Gulzar Azad Peter MacAvock and Content Head of Access Programme Manager Providers Google EBU Ibrahim Gedeon Romano Giovanni CTO Radio Standards Telus Co-ordinator, Telecom Italia Chris Nokes Abdus Saboor Senior Manager, R&D Solution Architect BBC Three Floris Geurts Charles-Emmanuel Bon Program Manager LTE EVP Business Broadcast, KPN Development, RTL Imran Malik Paul Rushworth Director, Enterprise Director of Innovation Business, du NBC Universal WHY ATTEND VIDEO OVER LTE? Understand the Analyse the evolution Gain access to key tier 1 innovators Share ideas and future of broadcast of multiscreen in eMBMS implementation, get best practice on LTE and enhance content and the user the necessary tips and tricks to the next stages of your current offering experience overcome your biggest challenges LTE innovation Diamond Sponsor: Platinum Sponsor: Gold Sponsors: Silver Sponsors: Bronze Sponsors: SPONSORS OF THE LTE WORLD SUMMIT INCLUDE: REGISTER NOW FOR DELEGATE AND EXHIBITION VISITOR TICKETS AT WWW.VIDEOOVERLTE.CO.UK Formatsp02 LTE AprMay14.indd 1 26/03/2014 18:31 Formatsp03 Contents AprMay14JWscFINAL.qxp 27/3/14 16:37 Page 7 TBI FORM ATS INSIDE THIS ISSUE 6 VIEWPOINT:DIANA BUDDINGH FremantleMedia’s global entertainment production chief Diana Buddingh explains how to freshen up a long-running series while respecting the format 10 FORMATS GRID What’s going on in the formats world in grid form 11 SHED US Pamela Healey on her mission to continue Shed US’s push into reality shows. Rob Shepherd reports 14 SPAIN 18 Madrid’s La Compentencia is working with Mexico’s Televisa to ship Spanish formats to the international market. Emiliano de Pablos reports 16 ZODIAK RIGHTS:DROPPED Zodiak Nordic has attempted to take reality TVback-to-basics with its new adven- ture format, which dumps celebrities in remote terrain, without food or maps 18THE MAKING OF DE MOL John de Mol, television’s most influential producer reveals his often controversial views on the international market in an exclusive interview with Jesse Whittock 22 DATA:MOST VALUABLE FORMATS 26 Come Dine with Me and Money Drop are Europe’s most successful formats. TBI reveals why 26 OB DOCS 30 Is the fashionable ob-docs genre a permanent fixture in international TV sched- ules, or is its popularity beginning to wane? Jesse Whittock reports 30 FORMATS HOT PICKS TBI editors pick the hottest new formats hitting the market this April at MIPTV 36 LAST WORD Iacono’s Simon Ingram on how to successfully marry TV shows and technology CONTENTS APRIL/MAY 2014 For the latest in TV programming news visit TBIVISION.COM TBI Formats April/May 2014 3 Formatsp04-5 ITVSGE AprMay14.indd 2 26/03/2014 17:49 Game Of Chefs The cooking format is on the move. itvstudiosge.com Formatsp04-5 ITVSGE AprMay14.indd 3 26/03/2014 17:49 Formatsp06 Viewpoint Buddingh AprMay14scFINALCBjw.qxp 27/3/14 09:59 Page 26 LAST WORD DIANA BUDDINGH, DIRECTOR, GLOBAL ENTERTAINMENT PRODUCTION, FREMANTLEMEDIA VIEWPOINT DIANA BUDDINGH, FREMANTLEMEDIA Freshen up your formats remantleMedia is the home to It may also be that you want to add an extra on having a string of global hits that appeal to some of the best-loved brands element of excitement that ups the jeopardy of local audiences, and its success is based on and formats in the world: from a situation, which is why we introduced the acting global but thinking local. Our hit shows Family Feud to Farmer Wants a Six Chair Challenge at the Boot Camp stage of work because local audiences relate to the Wife, through The X Factor, Idols The X Factor UK; or it could be that you want production. Just because a change works in Fand Got Talent. to find new ways for the audience to engage one market doesn’t necessarily mean that it Many of these globally renowned titles have with the show such as we did recently by will work in every other territory. been on air for a decade or more, and often sit adding Google and Facebook voting for Take cultural differences into consideration at the heart of the networks’ schedules, drawing American Idol. and bear in mind that not every country has in millions of viewers each week. Another tip is to ensure you’re familiar with the GDP of the US or the UK. Like all things, however, familiarity can your content: keep on top of each format, in To that end, suggested changes also need to sometimes breed contempt, so it’s my job each market, and look at it on a regular if not be scalable, allowing the more developed and that of my team to look at our shows on daily basis and use the expertise of your local nations to big up a change, or a smaller nation a daily basis to see how we can keep them production teams. to scale it down; and make sure that ideas from fresh, relevant and exciting for audiences of all FremantleMedia benefits from having a a smaller market have an equal share of voice generations so that they keep on watching our team of flying producers, who as their to those of the bigger ones great ideas aren’t shows. After all, variety is the spice of life! name suggests fly around the world to based on your geography. The challenge of keeping classic brands advise on each of our productions, Finally, never forget that we make shows for fresh isn’t rocket science, but it’s surprising guaranteeing the production values and the viewers, and it’s their voice we need to hear at how easy it is to get it wrong. integrity of our brands. the end of the day. Companies with the Think in the first instance about why you’re They provide the local production teams function should listen to their audience doing it. If you’re changing for changing’s with insights and learnings from successful research team, and use the insights they offer sake, then you’ve got it wrong. Any refresh has refreshes across the world, and just as on audience feedback. to have a purpose. importantly advise local crews on ideas that These teams are invaluable for any It may be that you want to attract a new didn’t work, so that they can avoid making the production team looking at changing up a generation of viewers, particularly if it’s a same mistake twice. show. But as valued as they are, there really is franchise like The Price is Right or Family Avoid taking a one-size-fits-all approach to a no substitute for listening to the audience Feud – that has been on air for decades. format refresh. FremantleMedia prides itself directly. Travel, go see your shows being made, sit in an audience where possible and listen to the The challenge of keeping classic commentary afterwards. Get viewers to tell you what they love about the show or what’s not brands fresh isn’t rocket science, but working for them. As for how often you need to refresh a show it’s surprising how easy it is to get it and at what point in the show’s cycle, there is simply no set answer; you do it as and when it wrong. Think in the first instance is needed. The more you are familiar with a show in a about why you’re doing it. If you’re market, the more on top of it you’ll be. And my final piece of advice: don’t change the format changing for changing’s sake, then so dramatically that it looks nothing like the show that viewers fell in love with in the first you’ve got it wrong place. TBI 6 TBI Formats April/May 2014 For the latest in TV programming news visit TBIVISION.COM Formatsp07 TBJ AprMay14.indd 1 26/03/2014 17:39 Formatsp08 DRG Monitor AprMay14_h_JWscFINAL.qxp 27/3/14 10:26 Page 30 M ONITOR DRG DRG formalises formats business UK-based distributor DRG, now part of the Nice Entertainment Group, has launched a dedicated formats team in time for MIPTV as the demand for guaranteed hits grows t has been an eventful period for DRG, the Also on her team will be Albertina Marfil, even gone to air, comes from Nice-owned London-based distributor. After its former who has been promoted to formats manager, producer Monster. “It’s a story of three people financial backer, Ingenious Media Active sales and acquisitions and will oversee the born on the same day, following their lives and Capital, found a buyer for the company in Nordics and Asia; former BBC Worldwide, where they end up. The third person is always June last year in the shape of Scandinavia- ITV Studios Global Entertainment, Fox Look someone significant perhaps they became the Ibased Modern Times Group, DRG welcomed and Shine International exec Jenny prime minister,” says Jackson. “It’s a way of back former CEO Jeremy Fox and began life as a Harrington, who has joined as senior formats looking back at recent history.” part of a more vertically integrated media group.