2010 Audi A4/S4 02 History 06 Design and Craftsmanship 10 Performance and Efficiency 16 Safety and Convenience 20 Audi A4 / S4 30 Audi Genuine Accessories
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2010 Audi A4/S4 02 History 06 Design and Craftsmanship 10 Performance and Efficiency 16 Safety and Convenience 20 Audi A4 / S4 30 Audi Genuine Accessories European model shown with optional equipment. History 100 years of Audi: a journey of infinite possibility. History 02 03 Horch establishes a Horch wins the Audi presents the first The Audi 100 is TDI. Both the Audi A4 and A8 Introduction of The all‑new 2002 A4 is The R10 TDI earns a checkered Audi continues to redefine Audi is 100 years old, and it’s a momentous new company, named prestigious Austrian passenger vehicle with introduced, taking Engineers succeed in refining a are introduced; the latter the Audi TT, an released, with an innovative flag in each of its seven starts automotive excellence after a rough Latin Alpine race; the first of front‑wheel drive at the Audi into the turbo‑charged, direct injection featuring revolutionary icon of exceptional platform featuring available during the 2006 Le Mans season, in both design and occasion. After all, few car companies can look translation of his four successive victories. Berlin Auto Show. competitive market diesel engine for a car. Fuel loss Space Frame technology. design and multitronic Continuously a first for any diesel racecar. performance with quattro own name (meaning, of the upper‑mid during the combustion process performance. Variable Transmission. all‑wheel drive, S tronic, and back on years of trailblazing innovation to boast August Horch establishes “Hark”). Audi is born. The four Saxon sized segment for is drastically reduced, resulting S tronic. industry‑leading interiors. A. Horch and Cie. In vehicle brands – Audi, the first time. in increased fuel efficiency. Introduced in the Audi TT a standard for excellence admired the world over. Cologne, Germany. DKW, Horch and quattro. 3.2 quattro. Wanderer – join forces Audi causes a major sensation as to create Auto Union AG, A new world record it introduces the first 4‑wheel FSI. giving rise to the now It’s an anniversary that represents ten decades of is set on an NSU drive sport Coupe at the Geneva Direct injection famous “four rings” logo. Auto Show. The most recognized 100 Years Horch produces The first motorcycle (a name Audi Space Frame (ASF). The Audi A4 comprises technology is available R8. Audi characteristic, quattro 25 years of quattro. revolutionary thinking. A belief that automotive its first car featuring “Wanderer” under the Audi The culmination of a significant portion of in the Audi A4. The ultimate expression of Audi: all‑wheel drive is officially born. More than 1.8 million a horizontal engine. is produced, mantle) as it reaches efforts to produce a sales, heralding Audi’s of Audi design and power and efficiency are more important in their A Journey vehicles produced featuring a a top speed of 290 lightweight aluminum “comeback” in the North featuring quattro performance is released km/h on the Munich/ constant pursuit than their mastery, and that of Infinite 4‑cylinder body car is realized at the American market. all‑wheel drive. and immediately joins Possibility. engine and Ingolstadt Autobahn. Frankfurt Motor Show a coveted few as the 5/12 hp. as the Audi Space Frame world’s newest dream car. aesthetics and ergonomics only achieve balance (ASF) is introduced. under endless scrutiny and refinement. It’s an approach that can be summarized best in just a few words: Vorsprung durch Technik. So that even 1899 1901 1909 1911 1913 1932 1933 1951 1968 1980 1989 1993 1994 1995 1999 2001 2002 2003 2005 2006 2007 2009 after 100 years, Audi continues to make every turn in the road as exciting and rewarding as ever. European models shown with optional equipment. 1933 | DKW F2 1935 | Auto Union type B 1937 | Wanderer type W24 1937 | Auto Union type C 1938 | Auto Union type D 1953 | DKW F91 1969 | Audi 100 LS 1971 | Audi 100 Coupe S 1981 | Audi Coupe GT 1987 | Audi Sport quattro S1 1989 | Audi quattro 20 V 1990 | Audi S2 Coupe Design and Craftsmanship A work of art Design and Craftsmanship with functional benefits. 06 European model shown with optional equipment. 07 1995 | Audi A8 quattro 1998 | Audi TT Roadster quattro 2009 | Audi A5 quattro 2010 | Audi R8 V10 5.2 FSI quattro From the A3 to the R8, Audi constantly Exterior strives to achieve a delicate balance LED Lights between ergonomics and aesthetics. Perhaps the unique LED running lights are the most obvious Whether it’s the elegant exterior lines, the example of beauty and functionality in glorious combination. clean simplicity of the instrumentation Striking looks aside, they also serve to more effectively indicate the vehicle’s presence with headlights and taillights panel or the subtle sheen of each that are brighter, longer lasting and more efficient. aluminum accent, you’ll find that design S Line and craftsmanship, form and function Call it elegance with attitude. Through a host of custom work together in sublime harmony. It’s details, the S line package brings a sportier, aggressive here that you’ll discover the meaning of look to an already streamlined experience. Add a larger Vorsprung durch Technik, a philosophy wheel size, a 3-spoke multi-function leather steering wheel and a full body kit and suddenly, the little extras have in which every aspect of design is cumulatively become a whole lot more. driven by the goal to give drivers a distinct “advantage” through integrated, Interior progressive technology. It comes alive as Fit and Finish every detail reflects the same exceptional Open the door of an Audi and it’s clear that even the smallest appointments and speaks to the greater details have been carefully considered. The highest quality ideal of the Audi brand. materials are used to sculpt industry-leading surroundings, resulting in a sensory experience unlike any other. Bang & Olufsen™ Sound System There are car stereos, and then there are concert halls on wheels. For the ultimate acoustic driving experience, it couldn’t be anything but the latter. The optional 14-speaker, 1000-watt Bang & Olufsen™ Advanced Sound System represents the pinnacle of car audio. Multi-Media Interface A visual and tactile marvel, the extraordinarily intuitive MMI dashboard interface is the control centre for all “infotainment” components and vehicle functions. With it, directing everything from Bluetooth™ connections¹, a satellite radio or your iPod™ becomes second nature. Panorama Sunroof Though the road ahead may be a constant source of excitement, nothing inspires quite like spectacular views of the sun or the stars. An available Panorama sunroof turns your vehicle into a mobile observatory. European models shown with optional equipment. Performance and Efficiency A whole not greater, but equal to the sum of its parts. Performance and Efficiency Performance 10 11 European model shown with optional equipment. Speed can’t exist without power. Performance Further, significant power can’t exist Transmissions without an efficient mode of operation. Because a superlative drive is directly related to the As intuitive as this interconnectedness personality and style of the driver, several transmissions seems, these relationships are are available to suit individual tastes. While manual transmissions are also available, additional state-of-the-art paramount to the Audi ideal. Neither systems provide exciting options, making the driving design, technology, performance, nor experience both more nuanced and more personal. any other aspect of a vehicle exists in a R tronic, the race-inspired transmission of the Audi R8, is a vacuum, which is why achieving balance perfect example. Operating in either automatic or manual between each is essential for a truly mode, the system features extremely short gearshift times integrated driving experience. and minimal interruption to power flow. The Tiptronic™ automatic transmission is available on the majority of Audi models and features gear changes that are so smooth and seamless, they practically become one continuous motion. S tronic, a revolutionary direct shift gearbox offers all the advantages of a standard, 6-speed manual transmission with the convenience of a modern automatic transmission. A double clutch system facilitates the process: the first clutch maintains power while the second engages the next pre-selected gear. The result is a smooth blend of agility and control, dynamics and uninterrupted power flow. The driver can choose between manual and automatic S tronic operation. quattro If there was ever a definitive technology to describe Audi, perhaps nothing comes closer than the legendary quattro all-wheel drive system. Dating back to its inception in March, 1980, this renegade driving concept has since brought unprecedented confidence and control to drivers worldwide. Unlike its conventional 4WD counterparts, quattro offers more than just a capacity for four wheels in tandem. Its unique power is adaptive; dynamically shifting between each of the wheels, as needed. Audi Drive Select Once again, Audi demonstrates that details are the key to the exceptional. Audi Drive Select allows the driver to make adjustments in the steering, suspension, throttle response and shifting aspects of the vehicle. Three modes are available for distinctly different driving qualities: Automatic mode for everyday driving, Comfort mode for long drives and Dynamic European models shown with optional equipment. mode for a more performance-oriented experience. Efficiency Audi Space Frame (ASF) Strength. Efficiency. Lightness. These are the results of Audi Space Frame technology, yet another first in the automotive industry. To date, Audi has sold more than 300,000 cars with an aluminum frame. And no wonder: the combination of less weight, greater rigidity, improved economy and better road dynamics makes one of the world’s most intelligently designed cars an obvious choice. Aerodynamics It has long been accepted that the body of a car should be shaped for minimum wind resistance in order to conserve fuel.