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1 To create this eco-structure takes the commitment of many, starting with our very Abdul Harris Tamburaka, who maintains own sta that now includes 160 hard-working a Stewardship Council/ and dedicated professionals. We started out as Alliance Certi ed stand in southwest a -based organization, focused Sulawesi, where he is able to preserve his on linking lives in the tropics with those in traditional land-use practices — inter-plant - urban areas, and we remain committed to doing from a forest-friendly farm in the Peruvian ing the teak with cash crops such as coee, so. From New York, we added a highlands is brewed by a barista in Brooklyn. cocoa and cashews — while servicing of ce, and from there expanded to Vermont A bunch of bananas cultivated on a farm in the global teak supply chain. and more recently to Bolivia, , Costa Rica where rainforest is protected, Indonesia, , The Netherlands and plastic is recycled, pesticide use is controlled Suf an Mahdi, a coee exporter Spain, and in the US, to California, Minnesota and workers are well treated nds its way to who represents Ethiopian farmers and Oregon. a supermarket in Copenhagen and into the and who worked with them to achieve lunch of a school child. Chocolate grown by Rainforest Alliance certi cation. While our New York and Vermont of ces the Chachi of lands in a cup of cocoa have certainly grown, we now have more sta in England. from a felled in Floridalma Ax, one of 10,000 people in members living outside the US than within its a Honduran forest is crafted into a guitar sold Guatemala — most of them women — who borders, a sure sign we are truly an international in Honolulu. Cork from Spain stops a wine harvest, sort and pack xate, a palm leaf used organization reconciling the needs of consumers bottle poured at a party in . widely in both North America and Europe everywhere with those of producers in some as an ornamental green in ower arrange - of the world’s most biodiverse regions in order After twenty years, the Rainforest Alliance ments and for Palm Sunday services. to create the foundation for a sustainable future. sits at the epicenter of a great, global chain that We invite you to read in detail about just some 2 links the millions of people around the world Xu Bin is the driving force behind the of the lives and landscapes we are changing 1 who produce farm and forest products with promotion of Forest Stewardship Council/ around the world. the millions who consume them. We are creating Rainforest Alliance certi cation in China, the globalization of . Our reach where we have trained 1,300 in the now extends across more than 50 countries principles of certi cation and provided them 2 so that when consumers buy coee, chocolate, with the tools and materials to reproduce bananas, or paper, or book vacations our workshops so that we can exponentially in Latin America, they become key links in increase awareness of sustainable the sustainable supply chain. in that country.

The Rainforest Alliance provides people with Maria Justina Llatas, owner of two small purchasing choices that instead of driving the coee farms in the mountains of northeast ecological destruction of land and the exploita - Peru, where she is protecting springs tion of workers and their communities foster and streams on her property, separating , habitat protection, education garbage and composting organic waste. Tensie Whelan and empower the lives of millions. Milford Peynado, who has learned to run Rainforest Alliance certi cation has improved his hotel, Cabinas Doña Maria in Bocas the lives and landscapes of thousands. del Toro, , with greater ef ciency, They include, for example… to recycle, cut back on the use of non-bio - degradable products and protect the local Daniel R. Katz environment that provides a nesting ground for four species of turtles. 5,300 households are now part of the Ejidos face technical, social, and administra- global marketplace. tive challenges to maintain their niche in national markets and to fully realize their Before certification, the primary markets potential to provide international markets Indicators were in and Nepal. with . Rainforest Alliance training helps ejidos to earn better access After certification, markets expanded to to certified markets by focusing on increasing the S&D Aroma company in the United efficiency and quality. As a result of this Measuring the Progress and Benefits of Rainforest Alliance Certification Around the World Kingdom and the Aveda Corporation training, the 230-person, 84,500-acre In 56 countries, the Rainforest Alliance is working with farmers, foresters and lodge owners, in the . (34,000-hectare) ejido San Pablo in Durango, providing them with the tools and know-how required to ensure the responsible use of land, Mexico has improved the productivity Residents are now controlling illegal of its forestry business… improve lives and livelihoods and protect wildlife habitat. Measuring the impact of our work and as a result of a wildlife inventory, can be challenging, but as the numbers below indicate, the Rainforest Alliance approach a requirement of certification, they have Improved primary and secondary wood to conservation results in positive benefits for ecosystems and the people and wildlife identified three endangered species, which processing has resulted in a 66 percent they had been hunting and eating and that depend on them. increase in annual income now protect. 18 percent change in improved wood quality Yanesha Cooperative, Peru All Rainforest Alliance Certified farms in Mexico require access to schools. Children attending With support from Italian company High in the Sierra Madres, close to the Pacific 30 percent increased production efficiency school increased from 132 to 148. Lavazza and the exporting company Ocean, the village of El Balcón is in a large VOLCAFE, the Rainforest Alliance is working forested area besieged by and Healthcare access is also a requirement. Mendocino Redwood Company, with members of Peru’s Yanesha Cooperative Incidence of illness went down, and the drug trafficking. In 1966, the Mexican govern- to improve coffee production and people’s lives. number of people treated at clinics was ment granted property rights to 136 families in California reduced from 132 to 119. El Balcón. Villagers have since built a sophisti- Since 1998, when the Mendocino Redwood 2 New wet mill has reduced water cated and successful forestry enterprise that was Company purchased 233,000 acres (94,000 3 consumption by 95 percent. FSC/Rainforest Alliance Certified in 2003 and hectares) in northern California, company today employs 276 people on its 25,000 acres foresters have been working to repair and Rainforest Alliance certification standards Nepal’s Mountain Communities (10,000 hectares). The certified sustainable revitalize the lands. Certified in 2000, forestry increased incomes for coffee farmers. The highlanders of Nepal rely primarily on the business provides: practices conserve old-grown stands and help Net income went from $9.55/acre ($23.60 sale of medicinal plants for income. In coop- maintain healthy ecosystems. per/ha) in March 2004 to $143.25/acre eration with the Nepal Non-Timber Forest Free private medical care for 750 villagers. ($353.84 per/ha) in April 2005. Products Promotion Alliance, the Rainforest Reduced use of chemical herbicides Alliance enables members of Nepal’s Federation Pensions for widows and orphans. Higher quality coffee brings bigger profits. of Community Forest User Groups to meet the by more than 35%; reduced the Percentage of first-grade coffee increased Forest Stewardship Council/Rainforest Alliance A portion of teachers’ salaries; scholarships herbicide Garlon by 90% from 85 percent to 91.5 percent. certification standards so they will always have available for youth. ¸ Set aside 605 acres (245 hectares) Planted hundreds of thousands of seedlings a source of income plus a healthy environment. Certification standards require for 90,000 trees planted annually. as “forever wild” conservation easements each year in reforestation projects ¸ wildlife and watershed protection, helping 11,000 rural residents received training on Completed more than 230 restoration Significantly reduced annual timber harvest to mitigate global warming. Number of Solar energy. harvesting sustainable levels of wild herbs projects to control erosion and improve to 1/3 of growth tree species on farm increased from 12 to ¸ and bark. fish passage 19, with 27,000 planted for reforestation. Nearly 9,880 acres (4,000 hectares) of protected forest. Mapped and inventoried wildlife data such Tree diversity is essential for creating viable 14 new small businesses produce pain relief Reduced sediment entering watercourses as salmon habitat, northern spotted owl wildlife habitats. oil, personal care products, herbal teas and by the equivalent of over 60,000 dump territory and marbled murrelet populations. handmade papers. truck loads Landmark Training Project for Guatemala’s Coffee Farmers Rainforest Alliance Certified coffee is gaining living selling coffee; the commodity is both inte- ground in Guatemala. Already, a host of inter- Land Use gral to the country’s economy and its culture. national buyers including Kraft Foods, ’s Ueshima Coffee Company Ltd. and the US Nearly seven hundred family farmers in The Rainforest Alliance has developed standards coffee companies Java City and Caribou Coffee provide food, fuel, fiber and building materials. They prevent erosion, filter and regulate Ethiopia’s Djimmah region spent much of the for sustainable pineapple production with the are sourcing beans from Rainforest Alliance the flow of fresh water, protect coral reefs, provide wildlife habitat, control pests and mitigate past year bringing their farms up to Rainfor- goal of certifying farms in Panama in the coming Certified farms. Encouraged by the success est Alliance standards. The forest-friendly farm global climate change. Yet less than ten percent of the world’s land area remains as intact forests. year and extending the benefits of pineapple of the Rainforest Alliance approach, methods are particularly significant in Ethiopia, certification to neighboring countries soon To stem the loss of valuable forestlands and ensure the sustainable use of land and water and the Guatemalan President Oscar Berger, US where improper farming practices have reduced afterwards. We recently certified the first Ambassador to Guatemala James Derham responsible production of goods, the Rainforest Alliance works around the world with foresters, forestlands at an alarming rate. According to pineapple farms, owned by Chiquita and the and the US Agency for International Develop- farmers, lodge owners and our partner organizations. “Forest Fires in Ethiopia,” a United Nations Italian company Unifrutti, in the . ment Mission Director for Guatemala and report published in 2002, four decades ago Central America Glenn Anders gathered at the 40 percent of Ethiopia was covered by forests, Rainforest Alliance’s Guatemala City office in a percentage that at the time of the report’s Loggers in Supply Gibson in Central America. However, uncontrolled publication had dropped to less than three with Forest-Friendly Mahogany agricultural development, logging and commer- percent. Rainforest Alliance certification cial hunting threaten to undermine the region’s encourages healthy ecosystems and helps Thanks to a deal brokered by the Rainforest ecological integrity along with the traditions stem , requiring coffee farms Alliance, residents in Honduras’ Rio Plátano of some 2,000 indigenous people who populate to support a minimum number of shade trees. Biosphere Reserve are filling an ongoing order the reserve. from Gibson Musical Instruments for sustain- Laying the Groundwork for ably harvested mahogany. The company that With training from the Rainforest Alliance, Sustainable Pineapple Cultivation has outfitted the likes of rock and blues leg- workers from four Rio Plátano communities ends Santana and B.B. King is paying $40,000 work on the fringe of the area’s protected buffer Pineapple farming is expanding rapidly monthly for shipments of Rainforest Alliance zone to salvage mahogany blocks from trees throughout Central America, and the Certified two-foot mahogany blocks, nearly felled by storms or left behind by unscrupulous Rainforest Alliance is concerned about its four times the value of the wood in the national loggers. Whenever live trees are harvested, implications for the region’s workers and market. The purchase provides a source of sus- the indigenous woodsmen adhere to a the environment. The crop’s cultivation José Román Carrera, Rainforest Alliance tainable income to the logging communities and management plan approved by the Honduran is associated with high agrochemical use, forestry manager for Central America an incentive for them to conserve their forest government that allows controlled logging soil erosion, harsh conditions for workers, resources. “These sales are not only improving in buffer zones around reserves and in areas contamination of waterways and deforestation. the quality of life in these communities, they of cultural significance. Pineapple farms currently cover nearly also raise their consciousness of the importance 123,500 acres (50,000 hectares) in Costa Rica, of managing forest resources in a sustainable Cultivating Certified Beans Guatemala and Panama, and that area way,” explains José Román Carrera, regional is expected to double in the next two coordinator for the Rainforest Alliance’s in the Birthplace of Coffee to three years. forestry program. Coffee has grown wild in Ethiopia’s forests for thousands of years, where it continues to thrive To reduce the harmful effects of commercial Established by the United Nations as a World as a natural part of the landscape. But today, pineapple farming, Rainforest Alliance Heritage Site in 1982, the reserve is home to most of Ethiopia’s coffee is cultivated on small technicians have been visiting pineapple an extensive mangrove ecosystem, mountain- farms, just the way that it is throughout Latin farms and meeting with stakeholders in Panama, ous highlands, Caribbean coast and the Plátano America, Southeast Asia and other parts of where 100 small farms produce the prickly fruit River, and it is one of the largest protected areas Africa. Some 12 million Ethiopians earn their in the watershed of the Panama Canal. Land Use

February to mark an innovative agreement that sustainable coffee. Working with the FNC, the We are working with a network of collaborators will result in the certification of three Guatema- Rainforest Alliance has certified more than 170 (including the World Wide Fund for Nature, lan Coffee Association farms. As the farms begin coffee farms since 1999. Bogota-based conserva- academic institutions, the Forest Stewardship to adopt the Rainforest Alliance’s standards that tion group Fundación Natura audits the farms Council (FSC), and industry and government guarantee environmental protection, efficient annually to ensure their continued compliance participants) to deliver workshops and Web- administration and the respectable treatment with Rainforest Alliance standards. Production based resources for foresters and stakeholders to of farm workers, they will serve as models for of Colombian certified coffee has increased six- better understand the requirements and benefits other interested farm owners. teen-fold since 2003. The country is expected of FSC certification. Key experts receive training to triple its output by 2007, reaching 300,000 and materials to replicate these workshops The agreement is closely aligned with President 130-pound bags per year. for others, creating an exponential level Berger’s emphasis on expanding Guatemala’s of awareness. coffee industry. At the signing ceremony, Berger Setting A New Course of Action acknowledged that “perhaps the most important for Forestry in China Green Yields in the Petén aspect of certification is that it is a real tool for improved competition … and at the same time Deforestation in China dates back to the ancient Collecting leaves from the jade palm (Chamae- it implements better agricultural practices, dynasties, when the country’s vast forests were dorea oblongata) is a common source of income which entails a substantial improvement first exploited and plundered. During the late for people living in the Guatemalan province of in the quality and productivity of crops.” 1950s, when Mao Zhedong attempted to Petén, who sell the fronds to florists in Europe industrialize overnight, the degradation of and the United States for use in floral arrange- ments. Jade palm, or xate (pronounced SHA- Juan Valdez Embraces China’s resources accelerated significantly. Fueling China’s ever-increasing need for timber tay) in the Maya language, grows in the shadow Sustainable Coffee is an exploding population that over the past of rainforest trees. Its export contributes over Juan Valdez has long been a symbol of the 50 years has increased about two and a half a million dollars annually to the Guatemalan hard-working Colombian coffee farmer, whose times, while the population in forested areas has economy. In an area where almost 50 percent handpicked beans are considered among the increased five-fold. Although authorities long of the population has no formal education, har- world’s finest. Now, Juan is not only offering denied any connection between excessive ex- vesting of wild xate generates about 10,000 jobs the high-quality product that people have come ploitation of the country’s natural resources and for low-income families, and especially to expect, but Rainforest Alliance Certified environmental degradation, in September 1998, for women. coffee. In May, Juan Valdez Cafes began selling when terrific flooding along the Yangtze River the coffee in and the US. resulted in some 3,000 deaths, China’s State Traditionally only a few leaves are removed Council imposed a logging ban in an attempt to from xate at time, allowing the palm to remain “Rainforest Alliance Certified coffee gives prevent the widespread erosion. Consequently, productive and provide communities with an producers guidelines for managing their farms China is now the world’s second largest timber incentive to maintain their forest resources. in harmony with nature,” explains Gabriel importer after the US. However, the increased demand for xate leaves, Silva, CEO of Colombia’s largest coffee growers’ purchased by quantity rather than quality, com- group, the National Federation of Coffee Grow- In response to the devastating floods and the bined with an absence of standards and manage- ers of Colombia (FNC). “For us, sustainability worsening condition of China’s environment, ment practices has resulted in over-harvesting of this non-timber . New incentives José Álvarez, Honduran logger who works in is a way of life. We expect to still be growing authorities have stepped up efforts to recover and management practices were needed in order the Río Plátano Biosphere Reserve, one of the largest the world’s highest-quality sustainably and increase forest resources. Forest certification expanses of tropical forests in Central America in the next century.” Silva has vowed to ensure offers China the best hope of moving beyond to protect the species. that ten percent of the FNC’s total coffee output its logging ban, and towards the establishment is certified by 2007. FNC experts regularly of a sustainable domestic forest industry. It also A US buyer, Continental Floral Greens, was will- visit coffee farmers, training them in the latest provides a means for China to slow its demand ing to change business practices and purchase cultivation and processing techniques and pro- of irresponsibly-harvested timber from other leaves based on quality, thus removing the incen- viding assistance, which has helped Colombian countries. The Rainforest Alliance is managing tive to over-harvest. The Rainforest Alliance farmers achieve Rainforest Alliance certification a broad outreach and training initiative with is helping communities in the Petén to manage relatively quickly and expand into markets for our partner, the Chinese Academy of Forestry. their resources sustainably through training in Land Use better harvesting practices and increase their To date, the Rainforest Alliance has helped Marsh-Billings-Rockefeller National incomes by facilitating the direct export of xate Mexico’s certified community forests leverage Historical Park is the first US national park to the US. $4.5 million for new sawing and to earn Forest Stewardship Council/Rain- machinery. Eighty percent of those funds have forest Alliance certification. The park’s Communities in Mexico Turn come from the communities themselves. The mandate is to continue the stewardship to Certified Furniture Making results are encouraging. Four communities in traditions instituted in the 19th century by Oaxaca, for example, recently landed a con- Frederick Billings, who worked to reverse In a new furniture factory in the mountains of tract to build chairs and desks for state schools, the effects of colonial deforestation in New Oaxaca, about 44 miles (70 kms) from the city, which will generate some $1.3 million and England through and sustain- some 200 local workers — 35 percent of them sustain their incentive to manage their forests able harvesting. women — are manufacturing school furniture responsibly, protecting the region’s using wood sustainably harvested from nearby fragile . The Rainforest Alliance awarded the world’s FSC/Rainforest Alliance Certified forests. The largest Forest Stewardship Council (FSC) successful enterprise has financed a number of certification to Alberta-Pacific Forest Indus- community works, such as the expansion of the tries Inc., establishing as the global town’s water system and the development of an leader in FSC-certified land and bringing ecotourism project. hundreds of thousands of tons of certified, chlorine-free hardwood pulp to the world’s The forests of Oaxaca, like 80 percent of In 2005, the promise of sustainable coffee markets. Alberta-Pacific responsibly man- Mexico’s forests, are managed by communities; farming garnered the support of the United ages 13.6 million acres (5.5 million hectares) people committed to protecting their country’s Nations Development Programme, which of boreal forestland, covering nearly great wealth of natural resources while earning approved a $12 million grant to support 9 percent of the province of Alberta. their living from the land. While the worldwide the Rainforest Alliance’s work with farmers demand for certified forest products is increas- over the course of seven years. As the grant Two Canada-based companies, Domtar and ing exponentially, many Mexican producers stipulates, “the program will result in the Tembec, continued their committed efforts can’t compete against a wave of cheaper wood conservation of biologically rich coffee areas to bring all forestlands they manage under imports from other countries. The Rainforest through an increase in market demand for FSC certification. Over 13 million acres (5 Alliance is working across Mexico in com- coffee produced under biodiversity-friendly, million hectares), either directly or coopera- munities such as Ixtlán de Juárez to help them sustainable production practices.” tively managed by Domtar, have been certi- overcome their difficulties in accessing markets, fied to the standards of the FSC, and Tembec so they remain engaged in biodiversity conserva- The Rainforest Alliance was selected as one has 19 million acres (7.7 million hectares) of tion. Our strategy is to work intensively with a of ten finalists for the US $1 million Alcan FSC-certified forestland. Each company now small number of certified forestry communities Prize for Sustainability. The prize, created manages more FSC-certified forestland than to improve their market competitiveness and in 2004 by the multinational aluminum any other company in the world. foster public-private partnerships; partnerships and packaging company Alcan, recognizes that lead to profitable, transparent and lasting outstanding contributions to the goals of The Rainforest Alliance and its European commercial relationships. We help these commu- economic, environmental and social sustain- partner NEPCon issued three Forest nities improve their processing yields, increase ability by not-for-profit, non-governmental Stewardship Council (FSC) group certificates the amount of the yield that can be sold as “high and civil society organizations around in Belarus, covering approximately 3.5 grade” and find ways to invest in machinery to the world. million acres (1.4 million hectares) of turn lower grade wood into consumer goods, temperate forest dominated by Scots pine, The Rainforest Alliance is expanding its like furniture. Norway spruce and birch. from work with cocoa farmers to the Ivory Coast the forest-rich country is widely exported so that 4,000 farmers will receive the tools through the Baltic countries and to and training they need to meet the Sustain- able Agriculture Network certification standards for environmentally and socially friendly cocoa farming. Land Use

Scandinavian pulp mills, while processed timber is sold throughout Western Europe. The certifications ensure that the habitats of rare and threatened species, including the European bison and black stork, will Network Partners Forestry Partners be protected. The Rainforest Alliance is the inter- The Rainforest Alliance maintains formal Land trusts offer landowners a means of national secretariat of the Sustainable partnerships with leading nonprofit orga- conserving their holdings in perpetuity. Agriculture Network (SAN), a coalition nizations, which provide invaluable local While many of these conserved lands are of leading conservation groups that links knowledge and expertise. They include… left “wild,” sustainably managed timber responsible farmers with conscientious extraction is permitted on a limited basis. consumers by means of the Rainforest • Institute for Agricultural and Forestry To help land trusts learn how FSC certifica- Alliance Certified seal of approval. Management and Certification (IMA- tion can provide standards and recognition FLORA), Brazil for sustainable practices, the Rainforest • Conservación y Desarrollo, Ecuador • Nature, Ecology and People Consult Alliance produced the Guide to Forest • Fundación Interamericana de Inves- (NEPCon), Denmark Stewardship Council Certification for tigación Tropical, FIIT, Guatemala Land Trusts. This free online guide gives • Chinese Academy of Forestry, China a thorough overview of FSC certification • Institute for Agricultural and For- and highlights the certification options most estry Management and Certification appropriate and cost-effective for (IMAFLORA), Brazil land trusts. • Instituto para la Cooperación y Bolivia is a global leader in certified tropical Autodesarrollo, ICADE, Honduras forests, certifying 5 million acres (2 million hectares) over the past ten years. Fully one- • Fundación Natura, Colombia quarter of Bolivia’s managed forests are now FSC/Rainforest Alliance Certified. • ProNatura Chiapas A.C., Mexico The certified acres encompass the endangered Amazonian forest and • SalvaNATURA, Chiquitano dry forest ecosystems and protect the endangered short-eared dog, • Toledo Institute for Development southern two-toed sloth, pygmy marmoset, and the Environment (TIDE), Belize saddleback tamarin, the Goeldi’s monkey, barefaced currasow, pumas, jaguars and the maned wolf.

Alexandra Robles, President of the comité de comercialización, cacao Aroma Amazonica, Ecuador

Rainforest Alliance Certified Coffee Goes Mainstream In the not too distant past, coffee connoisseurs Business Practices and conscientious consumers could only find sustainably cultivated beans in specialty outlets or online. But thanks to the commitment of companies, including Kraft Foods and Caribou At the Rainforest Alliance, we believe it is possible to create a society that protects Coffee, shoppers can buy coffee grown on Rain- the planet and provides people everywhere with sustainable livelihoods. To support this forest Alliance Certified farms at any number of vision of environmental and social justice, the Rainforest Alliance is training farmers, foresters supermarkets, gourmet coffee houses and chain and lodge owners in best production practices…providing a process for stakeholders to reach stores. Kraft began purchasing the environmen- tally and socially beneficial beans in 2003, and agreement about the management of scarce resources…creating mechanisms to reward has been increasing its purchase every year since. honesty and transparency and eliminate corruption…and enabling companies and consumers Kraft bought over 5 million pounds of Rainfor- Federico Gallegos, owner to contribute to a sustainable economy through the production and purchase of sustainable goods. est Alliance Certified coffee in 2004, 14 million of Sueño Azul, a rainforest reserve pounds in 2005 and 29 million pounds in 2006. and resort in Costa Rica

Kraft initially blended the Rainforest Alliance A Commitment to which have demonstrated comparable commit- Certified beans into its existing mainstream brands, then launched new 100 percent certi- Conserving Coffeelands ments to people and the planet. The Ipanema coffee farm in central Brazil protects vast fied products such as All Life. In 2005, Kraft Located at the edge of a nature reserve in the expanses of cerrado, a mix of forest and introduced 100 percent Rainforest Alliance misty mountains of Nicaragua, Finca La Bastilla savannah that is home to a wealth of wildlife Certified versions of existing brands in Europe. is a Rainforest Alliance Certified farm that sup- and is as threatened as the . And in 2006, the company introduced Yuban plies Maryland-based Mayorga Coffee Roasters. The 350 members of the Cohorsil coffee in the United States with 30 percent minimum During the past two years, the farm has made cooperative in the mountains of central Hondu- Rainforest Alliance Certified content. transformations typical of those promoted by ras are donating a portion of their earnings the Rainforest Alliance. Just a few years ago to support a sports program for local youth By integrating Rainforest Alliance Certified Finca La Bastilla’s housing was so dilapidated and a mobile clinic that delivers basic medical beans into mass-market coffees while keep- that the owners were hard-pressed to recruit care to more than a dozen rural communities. ing the price competitive, Kraft is broaden- enough workers to pick the farm’s coffee. But Such public works are especially important ing the profile and availability of sustainable since seeking Rainforest Alliance certification, in Honduras and neighboring Nicaragua, products. The increased volume of Rainforest the farm owners have rebuilt worker housing which are among Latin America’s poorest Alliance Certified coffee means greater benefits and established an infirmary with a full-time countries and where more than 8,000 acres to workers and ecosystems in coffee producing health counselor and regular doctor visits. The (3,285 hectares) of coffee farms are Rainforest countries. As of July 2006, Kraft’s purchases farmers are also working with the government Alliance Certified. were ensuring the sustainable management of to patrol an adjacent nature reserve, plant native 75,000 acres of farm and forestland, habitat trees in deforested areas and protect streams This year, Mayorga began distributing its Rain- for thousands of species of plants and wildlife. that run through their lands. forest Alliance Certified coffees at eight retail Thanks to Kraft, 152,000 farmers, farm workers locations in the Washington, DC area; through and their children enjoy much improved living In addition to its Finca La Bastilla purchases, its wholesale distributorship in the mid-Atlantic and working conditions as well as all legal rights Mayorga also buys Rainforest Alliance Certified region; through its online store and at Costco and benefits. coffee from farms in Honduras and Brazil, stores throughout Virginia, Maryland and the surrounding region. Business Practices

Minneapolis-based Caribou Coffee Company, Rica and Ecuador, we are signing agreements agement practices that improve the well-being of the nation’s second largest non-franchised coffee with tour operators that obligate them to choose workers, protect the environment and maintain house chain, announced in July, 2005 that it lodges and other businesses whose staff has been or even improve the quality of the resulting cof- would support sustainably-produced coffee and trained in our sustainable management methods. fee beans. High quality commands high prices, the communities and farms in coffee growing Rainforest Alliance tourism workshops help so the farmers are achieving long-term, econom- lands through a partnership with the Rainforest business owners understand how to incorporate ic sustainability. Alliance. By the end of 2008, Caribou plans to environmentally, socially, economically and cul- buy half of its beans from Rainforest Alliance turally responsible practices, including methods Nespresso, one of the fastest-growing coffee Certified farms. Caribou has also been collabo- for recycling, reducing waste and ensuring that companies in the world, is aiming to ensure that rating with the Rainforest Alliance to identify local communities benefit from tourist dollars. it will have increasing supplies of top-quality new farms interested in complying with the coffee in the future; that means helping farmers group’s sustainable standards. We are also encouraging tour operators to create along the path toward sustainability. sustainable packages by facilitating partnerships Advancing between domestic and overseas tour operators To market, to market in Latin American by Striking and businesses that have participated in Rainfor- est Alliance best management workshops. Three As the total area of Forest Stewardship Partnerships with Tour Operators Dutch and three German tour operators recently Council (FSC)/Rainforest Alliance Certified lands grew by an incredible 66 percent this past Because tour operators wield considerable pow- traveled to Costa Rica to visit sustainable hotels, year, producing more certified pulp and timber er in the creation of popular tourist destinations, restaurants and other businesses; it was the first than ever before, the Rainforest Alliance stepped the Rainforest Alliance is encouraging them to “familiarization trip,” as they are called in the up its efforts to educate businesses along the motivate their affiliated businesses to conserve industry, to focus on sustainable destinations. supply chain about the benefits of responsibly biodiversity and reduce tourism’s negative produced wood and paper. Our staff fanned impacts. Throughout Guatemala, Belize, Costa The Path to Excellence out across the globe to let building, print and Nespresso, based in Switzer- packaging professionals know about the newest land, is known for its impos- certified options available to them. We gave sibly clever and sleek espresso presentations, manned booths and offered media machines that deliver a perfect briefings at trade shows and conferences such cup at the touch of a button. as the Greenbuild Expo in Atlanta, the Interna- But superb flavor depends on tional Machinery and Furniture superb beans, and Nespresso Supply Fair in Atlanta and the Brasil Certificado goes to extraordinary lengths Fair in Sao Paulo, Brazil. A number of our to find the best coffees. The partner companies engaged the Rainforest company is committed to Alliance to provide training to their staffs the farmers who grow those on how to describe and promote their certified special beans. products. More than 500 sales people working for Forest Stewardship Council/Rainforest During the past two years, Alliance Certified businesses were trained on the Rainforest Alliance and the successful marketing of their certified status. the conservation groups that form the Sustainable Agri- The past year saw a 22 percent increase in FSC culture Network have been chain-of-custody certificates issued by the Rain- collaborating with Nespresso forest Alliance, as record numbers of to develop a system to guide yards, printers and manufacturers integrated producers toward farm man- sustainable certified options into their product Business Practices

lines. Canada-based Domtar Inc., for example, The project’s goals include certifying 319,000 Ecuador’s sustainable tourism certification now offers more than 800 different kinds acres (129,095 hectares) of forest and farmland program, which is managed by Conserva- of certified papers, from photocopy papers over three years and facilitating the sale at ción y Desarrollo, a Rainforest Alliance to fine stationery. Appleton and Stora Enso premium prices of 13,000 tons of coffee, partner since 1997 and a founding member issued the first certified catalogue papers, 90 million boxes of bananas and four million of the Sustainable Tourism Certification filling a major gap in the supply chain. board feet of wood products. After rapid growth Network of the Americas. (The network Publishing company Harper Collins UK in the number of certified farms and forestry is a Rainforest Alliance-led effort to now prints all trade paperbacks and monocolor operations in Mexico and Central America integrate certification programs in the hardbacks on certified paper. And the National during the project’s first year, the second year Americas). With a 16-passenger capacity, Envelope Corporation, the world’s largest enve- saw the area of certified land in the region the Tip Top IV features superior standards lope manufacturer, issued certified envelopes continue to increase. for comfort and safety, and demonstrates Bob Kistinger, President & COO of the Chiquita Fresh Group in dozens of weights and sizes and now offers a commitment to conservation. Tip Top IV’s FSC/Rainforest Alliance Certified Christmas The total certified coffee, banana and forestland furniture and parts of the craft were crafted cards to individual and corporate buyers. in the region as of June 30, 2006 was 3,921,997 from teak harvested from Rainforest acres (1,587,176 hectares), up by 289,472 acres Alliance Certified forests. Residential builders and architects clamored (117,145 hectares) from the prior year. for new certified products such as two-by-fours, This year, the Rainforest Alliance produced flooring, framing and interior paneling. To help As of June 30, 2006, the Rainforest Alliance the second edition of its popular Guide them locate supply sources, we launched our promoted gross sales in the region of $312.4 to Best Practices for Sustainable Tourism SmartGuide to Green Building Wood Sources million of certified bananas, coffee and wood and the Directory of Best Practices, Certi- and provided individual consulting for our certi- products, $143.3 million in the last year alone. fication and Codes of Conduct for Sustain- fied partners. Our work with the United States Bananas sold for $282.3 million, coffee for able Tourism. Developed with the support Green Building Council’s Leadership in Energy $56.5 million and wood products for $8.6 of the Inter-American Development Bank, and Environmental Design (LEED) rating pro- million. In the seven countries in the region, the guide is intended to provide community gram resulted in the mandate that all tropical 64,894 people work on certified farms including businesses and small and medium-sized wood used in a LEED rated home both permanent and temporary workers, entrepreneurs with specific guidelines for be FSC-certified. up nearly 5,000 from the previous year. greening their operations. Lavazza’s new ¡Tierra! coffee is a Rainforest Making Markets Work for the Alliance Certified line whose sales benefit Environment and Local Communities disadvantaged farming communities in Latin The Certified Sustainable Products Alliance America. The initiative is unusual in that the (CSPA) is a collaboration of the United States Italian coffee trendsetter helped coffee-farm- Agency for International Development, Innocent Drinks, the inventive British fruit ing communities in Honduras, Colombia the Rainforest Alliance, its partners in the smoothie maker known for its commitment and Peru get on the path toward sustain- Sustainable Agriculture Network and more to ethical practices, now purchases all of its ability and then blended coffee from these than two dozen companies. Through this effort bananas and as much other fruit as pos- cooperatives to make the tasty ¡Tierra!. the supply, demand and value of sustainably sible — including oranges and passion fruit produced timber, bananas and coffee is growing — from Rainforest Alliance Certified farms. Each year, corporate annual reports con- in Central America and Mexico. By strengthen- “As soon as other fruits become available sume millions of tons of paper, most of ing the competitiveness and sustainability in the quantities that we need, we’ll buy a it from virgin pulp. By switching to paper of and agricultural enter- whole lot more from those crazy Rainforest originating from forests certified to the prises, the CSPA is raising living standards people,” informs the Innocent Web site. standards of the Forest Stewardship Council, in rural communities, improving protection companies can have a swift and positive The Tip Top IV is the newest in a fleet of the region’s natural resources and catalyzing impact on the environment, often at no of nine boats certified bySmartVoyager, new trade and investment. greater cost. In 2005, a few companies that

Business Practices

made this important change were Home Depot, Johnson & Johnson, JPMorgan Chase, McDonald’s, Lowe’s and Wal-Mart, all of which printed their annual reports on FSC-certified paper, a trend the Rainforest Alliance will continue to encourage. Carlos Chavarría, executive director of the Tirimbina Rainforest Center, an outdoor education facility and lodge in Costa Rica The British company S&D Aroma, a global supplier of essential oils to manufacturers Migdalia Espinoza, director and teacher at elementary school on the Nicaraguan farm La Cumplida where farmers are working with local residents to inculcate of beauty products, earned chain-of-custody a harmonious way of living with nature, while taking great strides to reforest certification for botanicals and essential oils ues to support the lands and farmers that The Rainforest Alliance helped Goldman a part of the country that has long been ravaged by agriculture and livestock purchased from FSC/Rainforest Alliance produce these products. Kraft has identified Sachs source over 75,000 pounds of Rain- Certified community forests in Nepal. The 1,000 cocoa farms in Ecuador from which forest Alliance Certified coffee, representing Rainforest Alliance worked with forest user they hope to buy beans. over 50 percent of the investment firm’s groups, providing certification services and global coffee purchase. We also worked supporting their efforts to promote their Germans love coffee, drinking more per with the company’s team of consultants to products and develop markets. Certified capita than even the Brazilians. Tchibo, source Forest Stewardship Council-certified oils are derived from botanicals managed one of the world’s top-five coffee companies, wood for the construction and interior for long-term productivity, the protection is the best-known brand in Germany. One design elements of the new 2.1 million of wildlife habitat and the just treatment of Tchibo’s specialty coffees this year was square foot world headquarters building of workers and their communities. Honduras Escondida, a premium Rainforest in Battery Park City, New York. Goldman Alliance Certified blend from small farms in Sachs clients now receive statements, trade For nine years Rainforest Alliance part- Honduras, where the company and Sustain- confirmations and other communications ner group Conservación y Desarrollo has able Agriculture Network member ICADE on FSC certified paper. worked with 1,500 farmers in Ecuador, helped farmers get on the path toward helping them get a better price for their sustainability. Tchibo also sells Rainforest cocoa while conserving biodiversity and Alliance Certified Schattenwald Kaffee in regaining their cocoa growing heritage. its 900 shops. The name means “shade This year Kraft committed to integrating forest coffee,” and is a popular blend from certified cocoa into its chocolate supply, certified farms in Honduras, Colombia, and in September 2005 bought its first El Salvador and Brazil. monthly purchase of 50 tons of cocoa beans from Rainforest Alliance Certified farms. Frequent fliers onKLM, the Dutch airline, Kraft, the largest food company in the US know that the airline serves high-quality, and a leading company globally, is extending freshly brewed coffee. Now, KLM is serving the lessons learned in certified coffee to something extra in the cup: sustainability. cocoa. In addition to supporting the farmers Under an agreement with Drie Mollen, a in Ecuador, Kraft has joined with the progressive coffee supplier and roaster in Rainforest Alliance and local cocoa The Netherlands, KLM switched to gour- organizations, traders and NGOs in the met-quality, Rainforest Alliance Certified Ivory Coast to begin instilling sustainable coffee on all its flights. Drie Mollen also farm management practices there. The roasts certified beans for Super de Boer multinational food company not only has stores in Holland. plans to purchase more cocoa, but contin-

Consumer Behavior

As concern grows about unprecedented challenges such as global warming and the loss of biodiversity, people are looking for ways to contribute to holistic, sustainable solutions in their daily actions. We are all consumers, and we are beginning to seriously demand accountability, transparency and traceability in our purchasing and travel decisions. The Rainforest Alliance green frog seal provides us with the assurance that goods, products SmartGuides to Certified Lewis C. Fix, and services bearing the trustmark are the result of environmentally and socially scrupulous Paper and Wood Director of Business Development, New Middle School Curricula Corporate Markets — EarthChoice, Domtar practices. Our publications, Web site, media outreach efforts and educational curricula The Rainforest Alliance’s SmartGuide to Paper for teachers are all designed to encourage responsible choices and let consumers know In response to an ever-increasing demand for and Print Sources was developed to help pulp how Rainforest Alliance certification helps to better lives and landscapes around the world. bringing global education into the classroom, providers, paper mills and merchants, printers the Rainforest Alliance added new middle and retail outlets find certified sources of supply school lessons and information to the Learning and also for suppliers to find a market for their Site, our free on-line curriculum. Since the raw materials. The more certified paper that is Online Travel Guide hard to locate. To help, the Rainforest Alliance inception of the Learning Site two years ago, manufactured, the greater its availability the Rainforest Alliance has been working closely for Savvy Travelers and its partners in the Sustainable Tourism to consumers. Certification Network of the Americas — with kindergarten through 6th grade teachers Featuring a database that includes a description a group of tourism organizations that through and students to foster a deeper understanding Due to the success of the paper SmartGuide, of sustainable tourism businesses in the meetings, newsletters and a virtual classroom of current conservation issues. this year we produced the SmartGuide to Green Americas and the Caribbean, the Rainforest encourages an exchange of ideas among Building Wood Sources, the first comprehensive Alliance’s Eco-Index of Sustainable Tourism, stakeholders and acts as an information clear- The middle school curricula, developed in listing of FSC-certified wood building products www.eco-index.org/tourism, is a new online inghouse to raise the impact and professionalism collaboration with Project Learning Tree — in the United States and Canada. This resource resource for travelers and travel agencies of certification programs throughout North, an environmental education program of the was developed to help architects, designers looking to book eco-friendly vacations. Central and South America and the Caribbean American Forest Foundation — provide 7th and builders seeking certified construction These destinations are not only exciting — assembled Certified Tourism Products in the and 8th grade teachers with access to social materials locate manufacturers and distributors. and beautiful, but also benefit communities, Americas, a user-friendly, 85-page, full-color studies, language arts, math and science The SmartGuide has proved particularly helpful plants and animals. Information is listed by catalog of 138 hotels, restaurants and other activities that explore the environmental, for projects following the United States Green country, type of destination and type of lodging types of sustainable tourism operations in cultural and economic aspects of banana Building Council guidelines for Leadership or activity. Vacation planners will find all Guatemala, Costa Rica, Ecuador and the Carib- production in Honduras. Each year, people in Energy and Environmental Design necessary contact information for their bean. By choosing responsible travel, consumers around the globe consume more than 55 million (LEED) rating. chosen destination. Content is in both can enjoy vacations secure in the knowledge tons of bananas, making the banana the world’s Spanish and English. that their tourism dollars are helping to conserve most popular fruit. By connecting students As a result of our outreach to the building and fragile ecosystems and alleviate poverty in local to rainforest conservation issues through such design community, the SmartGuides were down- Catalog of Certified communities. The catalog is available in print, a familiar topic, the Rainforest Alliance loaded over 7,500 times from the Rainforest Tourism Businesses on CD and online at www.rainforest-alliance. curricula help students to better relate to the Alliance Web site, our most popular downloads org/programs/tourism/certification/catalog.html. environmental and economic effects of banana for the year. While the idea of ecotourism frequently appeals production in Honduras. to today’s conscientious travelers, information on reputable hotels and tour operators can be Consumer Behavior

Free, Online Reference Promotes At the Rainforest Alliance’s third annual We garnered international attention in over eight years old, they are old enough to make Western Hemisphere Migratory “Cupping for Quality” event — which 20 countries, in outlets like Germany’s De a difference in the world — and to encourage recognizes farmers committed to growing Telegraaf, Canada’s Globe & Mail, France’s others to make a difference too!” Species Conservation top quality beans, while protecting work- Metro, England’s The Observer, Ecuador’s Wildlife managers and conservationists working ers and the environment — an expert panel Dinero, Colombia’s La Republica and Costa The Rainforest Alliance Brand to conserve migratory species in the western of judges evaluated coffees submitted from Rica’s La Nación. Goes Bananas hemisphere can now access a new online eight Latin American countries. The winning resource. The Rainforest Alliance’s Western farm was Panama’s Hacienda Esmeralda Adopt-A-Rainforest Chiquita’s promotion of Rainforest Alliance Hemisphere Migratory Species Initiative with a score of 88.71 out of a possible 100. certification across nine European countries Pathway, www.eco-index.org/migratory, offers Speaking at the event, Linda Smithers, Through the Rainforest Alliance’s Adopt-A- means that 50 million bananas a week now detailed information in English and Spanish former president of the Specialty Coffee Rainforest program, school groups and other bear the little green frog seal. Chiquita found on more than 175 initiatives that are conserving Association of America, thanked the organizations can contribute to locally-based that consumers responded well to the catchy migratory species in the Americas and the Rainforest Alliance for “proving that from conservation groups working to stop rainforest jingle and clever ads; Caribbean, along with interviews and advice the best farm management practices comes destruction in tropical countries. The on-the- a post-campaign survey from conservation leaders. The pathway high quality coffee.” ground conservation projects that serve as the in Germany showed is part of the Rainforest Alliance’s Eco-Index, basis for the Rainforest Alliance’s Learning a 50 percent increase a searchable database of more than 900 Certified farm Finca Las Mercedes won first Site are the same as those supported by Adopt- in the number of banana conservation projects, managed by more than place at the Cup of Excellence coffee com- A-Rainforest. This unique relationship gives shoppers who now 600 NGOs, government agencies and research petition in El Salvador, where sixteen bags students the opportunity to directly support understand that Chiquita personnel in Latin America and the Caribbean. of the coffee were later auctioned off at the the grassroots groups they are studying, respects the environment. record-breaking price of $17 per pound. as well as monitor the progress of their conservation initiatives. Better Farms Lead to Better Coffee According to George Jaksch, senior The Swiss-based Nespresso company, director of corporate responsibility Rainforest Alliance Certified farms not only which uses only the most select beans Before traveling to Brazil last summer, students and public affairs, Chiquita benefit workers and the environment — for its single-serve espresso drinks, teamed attending the Saltimbanco School — the tour- International: “During the planning they also generate a great cup of coffee, with the Rainforest Alliance and Sustainable ing school of Cirque du Soleil, an international of the campaign, we faced critical thanks to improved cultivation and processing Agriculture Network to demonstrate organization devoted to the creation, production questions from colleagues that techniques. Proving that point is the fact that on thousands of small farms in Latin and performance of artistic works — produced the launch of the ‘Rainforest Alliance Rainforest Alliance Certified coffees have America that responsible farming leads and presented a PowerPoint presentation, Certified’ seal might only end up consistently scored high at international to better quality coffee (and higher prices designed and sold t-shirts, sponsored a concert benefiting the Rainforest Alliance…. cuppings — or coffee tastings — and auctions. for farmers). and sold cookies, raising $2,104.47, which they But after the first month we can say This year… donated to Rainforest Alliance partner IMA- that the campaign has bolstered Chiquita’s FLORA and the village of Boa Vista do Ramos reputation in terms of our environmental Twelve lots of Rainforest Alliance The Right Message for the Media in Brazil. and social performance, and to some degree Certified coffee earned the coveted Q grade Thanks to our targeted media outreach, the has increased the public’s willingness to at a special cupping held by the Coffee In Arlington Heights, Illinois, third-grade public is learning about the Rainforest Alliance pay a premium price.” Quality Institute in Guatemala. To make students at the Riley School visited classrooms, through articles in an increasing range of daily the grade, coffees must score at least 80 created flyers and broadcast PA announcements newspapers, business publications, environmen- points of a possible 100; nearly every bean each morning to raise school-wide awareness tal outlets and lifestyle magazines. This year in the bunch has to be perfect. about the importance of rainforest conservation. saw coverage in The New York Times, Fortune, They also wrote letters to companies, requesting The Miami Herald, The Financial Times, Good For the second year in a row, Danish that they improve their environmental prac- Housekeeping, Dwell, CNN, Travel & Leisure, barista Klaus Thomsen won the World tices, and they donated $175 to the Rainforest Elle and hundreds of other publications. Our Barista Championship using Rainforest Alliance. Teacher Beth Bobbe remarked that her work was also featured in trade publications Alliance Certified coffee from the Daterra students learned that “even though they are only farm in Brazil. such as Gourmet, The Grocer, Roast Magazine and Environmental Design & Construction.

Funders to our individual members, foundation and government Rainforest Alliance Gibson Foundation Mitsubishi International Constantine and Tom Wirtshafter Mr. and Mrs. Dennis Cole Richard Hurley funders, corporate partners and in-kind donors Global Environment Facility Corporation Foundation Anne Sidamon-Eristoff Dennis Wise Melisande Congdon-Doyle IBM Corporation Matching Annual Fund Global Environment Facility Mohawk Avenue School Greg Sparks Ronald and Paula Withrow Wayne H. Cramer Grants Program for your support. You make our work possible, Karin and Alan Wilzig — Small Grants Programme David and Katherine Moore Danielle Spiegel Vance Zavela and Custom Direct, Inc. Inter-American Magnet School and your continued generosity is invaluable as we Marketing Fund of Costa Rica Moore Charitable Foundation Staples Foundation for Learning Jean Schiro-Zavela Bruce T. Dalzell Charles J. and Brenda Jacklin further our mission and expand the reach and benefits GlobalGiving National Fish and Wildlife Stonyfield Farm Deanna Dawson Sid Jain of our programs. Contributors Wendy Gordon and Foundation Arthur Ochs Sulzberger Mark and Jamie Delkin-Schwotzer Anna S. Jeffrey Larry Rockefeller Netherlands Ministry of Dr. Judith P. Sulzberger Contributors Dell USA employees Carol Jewell Over $1,000 Eugene and Emily Grant Housing, Spatial Planning Surdna Foundation, Inc. Under $1,000 Diamond Lake Elementary Jewish Communal Fund There are many exciting ways to support the Rainforest ABC Home & Planet Foundation Karen Gupta and the Environment Swiss Foundation for Solidarity Mary Dillon Shelley John Jim and Marissa Abruzzo Labeeb M. Abboud Carl Haefling North American Wood in Tourism Jesse Doescher A. S. Johnson Alliance, including: Jane Alexander Alcoa Foundation Robert M. Hallman Products, Inc. Taipei American School Strachan and Vivian Donnelley Dan Johnson Altria Group Anonymous (4) William Hayward Oliver S. and Jennie R. Donaldson Richard J. Tait and Karen Fries Doris Stage Dort Judith Joy American Express Foundation Arntz Family Foundation Roger Herr Charitable Trust Tamaques Elementary School / Douglas Dunn Judy M. Judd Canopy Associates Matching Gifts Program Asia Network for Sustainable Dr. Kenneth Hey Overhills Foundation Mr. Chodroff’s Class Kent L. Dyer Kasman Family Donors through America’s With a gift of $1,000 or more, one becomes a Canopy Agriculture and Bioresources Joseph Higgins Jesse and Thomas J. Paul Dwight W. Taylor Larry Ehlers Dennis and Joanne Keith Charities Jonathan Atwood Judith E. Randal Hines Amanda Paulson Tembec Mark Eisner George Kinkle Associate and joins a network of individuals committed Ameriprise Financial Employee Audubon Society of Kalamazoo Michael House Pfizer, Inc. Temper of the Times Foundation Rebecca Ely Sheila Kinsey to providing vital support for the Rainforest Alliance’s Matching Gifts Program Emma E. Barnsley Donors through I Do Foundation Pfizer Foundation Matching The Armand G. Erpf Fund Karen Evans William J. Kirby, Jr. and Mr. and Mrs. Steven Ames conservation activities. As a Canopy Associate you will Doris Bouwensch IKEA Gifts Program The Biedenharn Foundation Evelyn Fallowfield Anne Kirby Anonymous Brentwood School Independence Community Plant Family Environmental The Cushing Family Fund William Faulkner Elizabeth L. Kiriazis be invited to special events, environmental briefings, and George N. Appell Dr. Noel Brown Foundation Foundation The Eric and Joan Norgaard Carol Felton C. Kivk eco-trips as well as receive updates from the executive staff. Elayne Archer and Clifford David I. Caulkins Inter-American Development Bank Potlatch Corporation Charitable Trust / Steven Kadish John P. Fette Lawrence Kruse Rosenthal John N. Caulkins Ittleson Foundation, Inc. Robert C. Quinlan The Geraldine R. Dodge Fidelity Charitable Gift Fund George Labalme Ann G. Ash Citigroup Foundation JPMorgan Chase Foundation Brian Rasnow Foundation Gail A. Flesher Charles Law Corporate Supporters Susan Auerhan Karen and Howard Clark Edward M. Juda Ira Resnick The Heinz Endowments Mary Forbes Donald and Rosanne Le Baige Janet Axelrod We work with corporations in a number of ways, Coblentz, Patch, Duffy Diane Jukofsky and Chris Wille Mike and Faye Richardson The Karsten Family Foundation Friess Lake School Jona Lehrer-Graiwer Stephen Badger and Bass, LLP Donors through Just Give Kathy Robb The New York Community Trust Margaret B. Frink David Leithauser from workplace giving campaigns to cause marketing Nancy Baker Con Edison Henry and Catherine Juszkiewicz Rockefeller Brothers Fund The Overbrook Foundation Gainfield School Ann Lewis Dr. John Balint relationships to our newly launched Sustainable Jennifer Costley Sudhakar Kesavan Anthony and Florence Rodale The Panaphil Foundation Martha Garcia Miton Lewis Ben and Susan Baxt Business Forum, designed to help businesses reach Randolph L. Cowen Susan R. Kessler Eric B. Rothenberg and The Perrin Family Foundation Nancy Gilbert Linden Park Elementary School Douglas J. Bender and and Phyllis Green Matthew A. Kirby and Catherine Ludden The Procter & Gamble Company Nicolas Glinoer Gloria J. Linder-Kosierowski and their sustainability and supply chain management goals. Emma B. Trejo Coypu Foundation Karen Riffenburgh Round Hill Community Church The Spray Foundation, Inc. Chris and Nancy Gloe Walter J. Kosierowski Chris Bertels Charles R. Crisp Elysabeth Kleinhans Ed Rounds and The Summit Foundation Gloria Dei Lutheran Preschool Peter and Cheryl Lloyd Hans and Jutta Critical Ecosystem Pamela Kohlberg Callae Walcott-Rounds Cheryl and Stanley Tomchin Carlyn E. Goettsch Kenneth Lodewick Planned Giving: Making the Rainforest Bertram-Nothnagel Partnership Fund Carl W. Kohls Roy A. Hunt Foundation Turner Foundation David H. Green Marvin Malek Eva Bessenyey Alliance Part of Your Legacy Thomas Cruise Dr. Julius Korein Jean Rozwadowski U.S. Agency for International Gary Green MBNA America Bank N.A. George Bianco Malgorzata Czapiewska Kraft Foods, Inc. Martha A. and Robert S. Rubin Development Greenfield Hebrew Academy Rick McLellan A planned gift is a lasting way to ensure the future of Robert S. Billings Daily Planet Marketing / Katie LaMar Mary M. Russell U.S. Fish and Wildlife Service of Atlanta Marilyn Meyers Timothy Binzer the Rainforest Alliance’s effective global conservation Tracey Pimpare Kinga Lampert Saint Mary’s Catholic Church United Nations Development Greenville Middle School Microsoft Matching Rebecca L. Blaine and programs, while furthering your financial goals. Planned Harvey Dann Helen Lang and School Programme Jeanne Hansen Gifts Program Paul Van Gulick Peter Davidson Maggie Lear and Daniel R. Katz Saltimbanco School United Nations Environment Linda Harelick Miss Porter’s School gifts include any donation that is integrated with your David Blockstein Wena W. Dows Peter Lehner Muneer A. Satter Programme Marjorie Hart Sal Molleda Louise Bourgeois personal financial and estate planning. Jonathan Durst Lawrence H. Linden Patricia Scharlin and Gary Taylor John H. Watts Edward Hastreiter Linda M. Monformoso Robin Boyer Donors through Earth Share Scottye Lindsey and Larry Scheinfeld Weeden Foundation Meredith Hershenson Montclair High School Bright Beginnings Pre-School John Ernst Daniel Doucette Peter M. Schulte and Katherine Wellesley Middle School John E. Herzog Ricardo Moraes Alan Brody Annual and Endowed Funds Sandra C. Finn L.L. Bean, Inc. Carpenter Lisa Wersal James A. Hesseldenz Angela H. Morris Bruce Broillet Chip Fisher Jon and Lillian Lovelace Robert Schumann WestWind Foundation Hinchcliffe Elementary MTA New York City The Rainforest Alliance Annual and Endowed Funds Thomas C. Brokaw Dr. Karl Fossum and Elizabeth A. Lurie SeaWorld & Busch Gardens Sidney S. Whelan, Jr. and Dorothy S. Hines Transit Employees program allows donors to underwrite a program, project, Capital One Financial PAC Martina Leonard Laurance and Margaret Mackallor Conservation Fund Patsy McCook Hazel and Michael Hobbs Donors through Network Match Program division or directorship for a full year of operation or for Fujifilm Hunt Chemicals USA / Mary Stuart Masterson Shared Earth Foundation Mary J. Williams Robert L. Hoguet for Good Casa Grande Middle School Bert Aerts Dennis Mehiel Theodore P. Shen John H. T. Wilson HSBC — North America Elizabeth E. Newlove perpetuity. These funds place donors among a prominent Cheshire High School Beau Gage and Bette Midler Alan and Karin Wilzig William L. Hudson Gebhard Neyer group of stewards leading the way for the future of the Shelley Cohen Glenn A. Ousterhout Rainforest Alliance’s sustainable world vision. Oak Meadow Elementary – Samuel Huber and John C. Santos Larry and Pattie Pierson Astor Wines Gould Paper Corporation S. Ishimitsu & Co., Ltd. Trinity Episcopal School NE Independent School District Catherine Weiss Patricia Scharlin and Gary Taylor Michael Radomir Atlantic Specialty Coffee Inc. / Groundswell Tereza Sandes Unity Center of Columbia O.C. Martin School Jeffrey and Marion Hunt Peter M. Schulte and Shira Rosenblatt Tina Berard Healthy Forests, Healthy Savoy Restaurant Glenn Vargas David and Janet Offensend Jesse and Mary Johnson Katherine Carpenter Royal Coffee New York Atlantis, Paradise Island, Bahamas Communities Partnership Schneider Vineyards Stephanie Waller Janet Owen JPMorgan Chase Isabelle and John Silverman Mark Rubinstein Aveda Christopher Herrmann Peter M. Schulte and Janet B. Watson Peter and Charlene Paden Diane Jukofsky and Chris Wille Société Générale Corporate Lester Samuels Susanna Ball Holland & Knight LLP Katherine Carpenter Wells Fargo Community Caleigh Page Henry and Catherine Juszkiewicz and Investment Banking Lynne M. Sanford Barnes & Noble Booksellers Horizontes Nature Tours Silk Studio, Inc. Support Campaign Parkmont Elementary School KB Home SPP Capital Partners, LLC Clare F. Saperstein Bergen Hills Country Club InSync Media Southwest Airlines Magnes Welsh Michael L. Paterson ICF Consulting Group, Inc. Squire, Sanders & Dempsey LLP Sappi Fine Paper Bird & Bird Interamerican Development Bank Specialty Coffee Association Robert C. Whitmore Pamela M. Pearson Clay and Garrett Kirk John Stamos Russell Saray and Steve Foster Blue Hill International Business of America / Ted Lingle Miriam and Roger Widmann Ellen and Eric Petersen Elysabeth Kleinhans Starbucks Coffee Company Jennifer Scully Brody & Associates, LLC Leaders Forum and Joseph Rivera Anthony T. Williams PG & E Corporation Foundation Peter and Jennifer Kleinhans Lise Strickler and Mark Gallogy Kathleen Sella Bufete Aguirre Soc. Civ. International School of Music SQN Communications Williamston High School James S. Phillips Kraft Foods, Inc. Martin Tandler Theodore P. Shen Gary Burden Jane Restaurant Design, Inc. Sara B. Winter Clara Pinchbeck Gregory Kraut Mark Tchelistcheff Constantine and Campo Elias Bernal Java City Roasters / Starbucks Coffee Company Blaikie and Robert Worth Sue Plumley Maggie Lear and Daniel R. Katz The Central National – Anne Sidamon-Eristoff Dr. Lynn Helena Caporale Shawn Hamilton Steve McCurry Kelvin Yen Poughkeepsie Day School Roberto Llach and Diego Llach / Gottesman Foundation Kerri A. Smith Captain Cook Cruises John Gilvey Studio Art Glass Stortz Lighting Elisabeth Zall Gail Prestera Wild Forest Coffee The Grupo Roda Elizabeth Speer Caribou Coffee Company / John Masters Organics Sullivan Street Bakery P.S. 196 Caring Crusader Luigi Lavazza S.p.A. The Millstone Coffee Company James W. Sykes Chad Trewick Productions, Inc. Susan’s Coffee & Tea / P.S. 321 Events Mannic Productions, Inc. / The Moore Charitable Foundation Julie Taymor Chelsea Piers Sports & Landmark’s Sunshine Cinema Linda Smithers David A.F. Raynolds and Christopher Hermann Torys LLP The International Entertainment Complex Beth Lien David Swiatlo Sharon Bolles Labeeb M. Abboud Jeffrey Mass UCC Ueshima Coffee, LTD Ecotourism Society Christopher Totman L.L. Bean, Inc. Sylvia Heisel Anat Raz Bert and Mieke Aerts Mary Stuart Masterson Tatsushi Ueshima The Lyme Timber Company Cirque du Soleil Loomstate The Brooklyn Brewery Bethany A. Reed Appleton Coated, LLC Brendan May and Colin Byrne / VOLCAFE GROUP Lara Trafelet Conservacion y Desarrollo / Luigi LavAzza S.p.A. The Daily Show with Jon Stewart J. Rogers Ed Baldrige Weber Shandwick Elizabeth and Todd Whalen Chad Trewick Mauricio Ferro Magnolia Flowers & Events The Four Seasons Restaurant Roosevelt Elementary School Brooke S. Beardslee McDonald’s Mary J. Williams Twenty-First Century Conservation International, Brazil Mannic Productions, Inc. / The John Barrett Salon F. Peter Rose Kim Bendheim Mendocino Redwood Company Alan and Karin Wilzig Speakers, Inc. Corporación Metropolitana Christopher Hermann at Bergdorf Goodman Sarah Rosen Dr. Noel Brown Rob Menos Ann and Bill Ziff Evelene Wechsler de Turismo MaxMara The Late Show with Alan N. Rosenberg Caribou Coffee Company, Inc. Michael Mitchell Harvey Weiner, Dependable Marco Crespo MAXX, NEW YORK David Letterman Howard Rosenfield Central Lewmar L.P. Mitsubishi International Distribution Services Daffy’s Mayora & Mayora, S.C. The Millstone Coffee Company Myron Rosenthal Chiquita Brands International Corporation Contributors Magnes Welsh Dahon California, Inc. Michael Alden Productions The New York Observer Gary C. Rugendorf Citigroup, Inc. Mohawk Paper Mills, Inc. Under $1,000 Miriam and Roger Widmann Dallis Coffee, Inc. Mohonk Mountain House The Timberland Company Karen and Howard Clark Rye Garden Club Laura Moore and Gregory Olsen ABC Home & Planet Foundation Annemieke Wijn and Davis Polk & Wardwell Beata Moon / Composer Tiamo Resorts Sacred Heart School Erika Collins Robert and Carol Morris Helmut Detken Paula Dean and Pianist TIGI Linea Creators of Bed Head, Coolham Holdings, Inc. Alberta-Pacific Forest Industries Jay and Linda Sandrich Liza Murphy Dr. Lars Atorf Tom Wirtshafter Diedrich Coffee, Inc. / Morgan & Finnegan, LLP Catwalk & S-Factor Savannah Country Day School Daniel Cox and Casey Blanchard National Coffee Association Marci Zaroff / Under the Canopy Martin Diedrich Morgan, Lewis & Bockius LLP Tron y Natera, S.C. Daterra Coffee Jonathan Atwood Marla A. Schwartz of USA, Inc. Balzac Bros. & Co., Inc. Dr. Dewey K. Ziegler Karen Dodds Nassar Abogados Twisted Limb Paperworks, LLC Dana Scofund Hernando de la Roche National Federation of Coffee Seymour W. Zises Domtar, Inc. National Federation of Coffee Tyndall Creek Furniture Domtar Distribution Group Broadway Mercer Associates Penelope P. Scott Growers of Colombia Rebecca Butterfield and Alfredo Dueñas Growers of Colombia UCC Ueshima Coffee Rosemarie I. Secada Domtar, Inc. Jeffrey and Tessie Nedelman ECOM Trading / Cyrille Janett National Football League Company, LTD ECOM / Atlantic (USA) David Kauck Planned Giving John and Eileen Sedlock Stifel Nicolaus Laurel M. Cantor Ecoventura / Galapagos Network National Geographic Adventure Under the Canopy / Marci Zaroff ENVIRON International Lynn Caporale Christine Semenenko Holly and Dieter Nottebohm Ricardo Cheves EDUN Newman’s Own Organics USTOA Corporation Dr. Karl Fossum Sisir K. Sengupa O’Melveny & Myers LLP Wendy Cornell Eko Support / Susana Conejeros Nini K. Hats and Accessories Vintage Chocolates Jonathan and Marcia Feuer Ilse Holliday Richard and Ruth Shearer Jesse and Thomas J. Paul Jennifer Costley and Carlos Leal Odegard, Inc. Votaw Photography Forest Stewardship Council U.S. Elysabeth Kleinhans Timothy C. Sherck Judy and Robert Perl Stuardo Coto Elan Organic Coffees / O’Melveny & Myers LLP Tensie Whelan Stephen Silberling Dr. Karl Fossum and Chris and Theresa Petermann DeNyse Pinkerton Karen Cebreros Organismo Provincila de Turismo, White & Case LLP Martina Leonard Henry Dunlop Barry Slosberg Pfizer, Inc. Frank Parsons Hudson City Environmental Defense / Argentina / Natalia Leske Mark Willhum Smith College Campus School Paul Fuge / Naturally Durable Inc. Pfizer Animal Health Ramon Crus Overbrook Foundation Zhong Lun Law Firm Fujifilm Hunt Chemicals USA Lisa Maria Giunta In Kind Sara Soens Pictorial Offset Corporation Good Brand Works, Ltd. Equinox Fitness Clubs Paint Ronald and Sharan Soltau Beau Gage and Potlatch Corporation 59E59 Theaters J. Henry Fair Paratore Audio-Visual, Inc. Glenn A. Ousterhout John Henderson Margaret E. Sowerwine Rick Poulton Tara and Luke Hermann A Casa Private Wine Events Barbara File Luis Pascoal Karen S. Steingraber Gibson Foundation Michael Pucciarelli Acme Bar & Grill Francois-Pijuan Floral Design Patagonia Peter and Carlin Masterson Richard B. Huntoon K. Martin Stevenson Elisa Pugliese Franklin and Mary Judd Alcan and Event Décor Paul, Hastings, Janofsky Philippa Strahm Goldman, Sachs & Co. Rabobank International American Symphony Orchestra Fujifilm Hunt Chemicals USA & Walker LLP Wendy Gordon and Barbara Korein Daniel and Ellen Strickler Anthony and Florence Rodale Scottye Lindsey and Art Wolfe, Inc. Fundación Plan 21 Pictorial Offset Corporation Cathy Taub and Lowell Friberg Larry Rockefeller Dianne M. Romano / Stora Enso Arthur Murray Dance Studio, Fundação SOS Mata Atlântica Piedras y Pretties Gulf Winds International, Inc. Daniel Doucette Conrad E. Thalmayer Rothfos Corporation Timothy McCabe Yonkers, NY FUNDESAP Programa CFD / Roxana Merello The AEG Family Foundation Farha-Joyce Haboucha Martha A. and Robert S. Rubin Arturo’s Gap, Inc. Puntacana Resort & Club Robert M. Hallman John Mizroch The Girls Middle School Donald Samuels Nespresso ASEC / Mauricio Ferro Gibson Guitar and Baldwin Piano Red Light Winter L.P. The Lane School Pierre Hauser and Abigail Disney Gary Samuels Asociación Peruana de Turismo Lisa Giunta R.G.C. Jenkins & Co. Horizontes Nature Tours Cindy Parrish The William Talbott Hillman Elena Sansalone and Andres Pastrana de Aventura y Ecoturismo / Goldman, Sachs & Co. Eric Rothenberg and Foundation, Inc. Jan Van Meter Elena del Castillo Gotham Comedy Club Catherine Ludden Board of Directors Fiscal Year 2006 This annual report is printed on Domtar Feltweave and Domtar Solutions, two of the Daniel R. Katz, Board Chair FSC-certified papers in the Domtar EarthChoice Labeeb M. Abboud, Vice Chair line. We thank Domtar for their generous Financial Overview support through the donation of this paper. Bert Aerts Mary Stuart Masterson Dr. Noel Brown Anthony Rodale The paper used in this report is produced Summary of Activities Financials at a Glance Karen Clark Eric Rothenberg from raw materials that are certified by Jackie Weld Drake Peter M. Schulte, Treasurer the Rainforest Alliance, to the standards As of June 30, 2006 (with comparative totals for fiscal year 2005) Fiscal Year 2006 Revenue Dr. Karl Fossum Kerri A. Smith of the Forest Stewardship Council (FSC). Wendy Gordon Martin Tandler The FSC is an independent nonprofit Support and Revenue 2006 2005 organization devoted to encouraging the Fee for Services Robert M. Hallman, Esq. Annemieke Wijn Fee for Services 4,750,928 4,526,856 Diane Jukofsky* Chris Wille* responsible management of the world’s forests. Foundations / Corporations / Govt. 2,668,232 2,255,435 Henry E. Juszkiewicz Mary Williams FSC sets high standards that ensure forestry Membership / Contributions 1,575,539 1,455,748 Sudhakar Kesavan Alan Wilzig is practiced in an environmentally responsible, socially beneficial, and economically viable Special Events 833,446 646,231 * non-voting member way. Landowners and companies that sell Government 4,908,363 3,496,090 timber or forest products seek certification Other 495,852 97,365 as a way to verify to consumers that they 15,232,360 12,477,725 Credits Membership have practiced forestry consistent with FSC standards. and Contributions Editor: Carol Goodstein Expenses Editorial Assistants: Eryn Loeb and Angela Richards Donà Soy-based inks were not used, because Program 14,083,452 10,984,645 Design: SQN Communications Design, Inc. www.sqndesign.com — with a generous contribution soybean production is a leading cause Fundraising 986,873 764,342 Special Events Production: SQN Communications Design, Inc. of rainforest destruction. Management / General 220,383 198,775 Printing: Pictorial Offset — a Rainforest Alliance / FSC certified printer, SW-COC-1340 15,290,708 11,947,762 Photography: 28 Other For information about the Rainforest Alliance’s Cover: Art Wolfe; Robert Goodier, Rainforest Alliance; Chiquita, Denmark programs and achievements, please visit Page 1: Steffen Thalemann; Maggie Lear Change in Net Assets (58,349) 529,963 Foundations / Corporations / Government www.rainforest-alliance.org. Page 2: Lisa Giunta; Robert Goodier, Rainforest Alliance Page 3: Alessandro Donà; Sara Solis Sierra; Robert Goodier, Rainforest Alliance Summary of Net Assets Fiscal Year 2006 Expenses Page 4: Robert Goodier, Rainforest Alliance Unrestricted 1,477,355 1,284,789 Page 6: Robert Goodier, Rainforest Alliance Unrestricted-Recoverable Grant (2,429,250) (2,466,750) Page 9: Robert Goodier, Rainforest Alliance Temporarily Restricted 1,163,229 1,451,643 Page 10: Robert Goodier, Rainforest Alliance; Bethany Koch, Rainforest Alliance Program Page 11: Amorim Total Assets 211,333 269,682 Page 12: L. Abboud, Rainforest Alliance Page 13: Robert Goodier, Rainforest Alliance; painting — Charlotta Janssen Page 14: Robert Goodier, Rainforest Alliance Page 15: Robert Goodier, Rainforest Alliance Page 16: Rainforest Alliance; Robert Goodier, Rainforest Alliance Page 18: Robert Goodier, Rainforest Alliance Page 19: Robert Goodier, Rainforest Alliance Page 20: Lisa Giunta Fundraising Page 21: Robert Goodier, Rainforest Alliance Page 22: Lewis Lumber Products; Robert Goodier, Rainforest Alliance Page 24: Brian Kerr Management / General Page 27: photography by Silk Studio 30

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