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Why Support Amfar? Photo: Getty/Wireimage Photo: Getty/Wireimage Photo: Getty/Wireimage amfAR? Why Support Photo: Kevin Tachman Photo: Kevin Tachman Photo: WireImage An Internationally Recognized Brand amfAR’s international fundraising events are renowned for their ability to attract the world’s leading public figures and to garner global media coverage. Anchored by amfAR’s signature Cinema charitable events in the world. Since the Against AIDS series, the Foundation routinely first Cinema Against AIDS Cannes in 1993, holds gala fundraising events in Cannes, these amfAR benefits have played a pivotal New York, Dallas, Los Angeles, Milan, role in focusing attention on the fight Toronto, and other major cities. The Cinema against AIDS and have generated more than Against AIDS galas are among the most $70 million in support for the Foundation’s high-profile and consistently successful AIDS research programs. amfAR’s gala events attract A-list celebrities and the press attention that goes along with their star power. In just the past few years these events have drawn a glittering guest list including: Prince Albert Alan Cumming Milla Jovovich Lionel Richie of Monaco Matt Damon Caroline Kennedy Carine Roitfeld Woody Allen Benicio Del Toro Nicole Kidman Meg Ryan Ben Affleck Catherine Deneuve Beyoncé Knowles Zoe Saldana Marc Anthony Johnny Depp Lady Gaga Susan Sarandon Giorgio Armani Leonardo DiCaprio Karl Lagerfeld Claudia Schiffer Lance Armstrong Faye Dunaway Jude Law Julian Schnabel Lauren Bacall Kirsten Dunst Jennifer Jason Leigh Hedi Slimane Javier Bardem Rupert Everett Annie Lennox Sylvester Stallone Ellen Barkin Richard Gere Juliette Lewis Rod Stewart Harry Belafonte Danny Glover Gong Li Sharon Stone Gael García Bernal Ryan Gosling Laura Linney Mira Sorvino Mary J. Blige Hugh Grant Jennifer Lopez Oliver Stone Emily Blunt Tom Hanks Madonna Quentin Tarantino Jon Bon Jovi Josh Hartnett Barry Manilow Charlize Theron David Bowie Anne Hathaway Liza Minnelli Uma Thurman Matthew Broderick Goldie Hawn Kylie Minogue Christy Turlington Adrien Brody Salma Hayek Julianne Moore Donatella Versace Carla Bruni- Whitney Houston Roger Moore Dita Von Teese Sarkozy Ron Howard Jeanne Moreau Barbara Walters Roberto Cavalli Elizabeth Hurley Mike Myers Sigourney Weaver Cher Anjelica Huston Rosie O’Donnell Harvey Weinstein President Bill Iman Mary-Kate and Kanye West Clinton Jeremy Irons Ashley Olsen Robin Williams George Clooney Curtis “50 Cent” Clive Owen Anna Wintour Toni Collete Jackson Dev Patel Robin Wright Sean “P. Diddy” Janet Jackson Robert Pattinson Michelle Yeoh Combs Samuel L. Jackson Sean Penn Renée Zellweger Sofia Coppola Mick Jagger Freida Pinto Catherine Marion Cotillard Wyclef Jean Natalie Portman Zeta-Jones Sheryl Crow Scarlett Johansson Vanessa Redgrave Preity Zinta Russell Crowe Elton John Sumner Redstone Zhang Ziyi Penélope Cruz Quincy Jones Natasha Richardson Photo: Kevin Tachman Photo: Kevin Tachman A Good Return on Investment The Facts The Foundation The Future AIDS is the gravest public health crisis of amfAR is one of the world’s leading Today amfAR is leading the way towards our time. It has already killed more than 25 nonprofit organizations dedicated to the a cure for HIV/AIDS. While others have million people, and 34 million more are living support of AIDS research, HIV prevention, doubted, we have long believed that with the virus, including more than a million treatment education, and the advocacy of a cure is possible. amfAR has brought Americans. sound AIDS-related public policy. Since collaborative teams of biomedical 1985, amfAR has invested nearly $325 researchers together to explore ways to million in its programs and has awarded overcome the barriers that stand in the grants to more than 2,000 research teams way of eradicating HIV. worldwide. Finding a cure will take time and money, but Among other accomplishments, amfAR- we believe it’s the most cost-effective way funded research has contributed to the to fight and conquer HIV/AIDS. It’s a goal development of four of the six main drug that, when achieved, will brighten the future classes that are helping people with for global health and humankind. HIV/AIDS live longer, healthier lives. And amfAR pioneered the research that led to treatments that prevent mothers from passing HIV onto their newborn children. amfAR meets the BBB Wise Giving Alliance’s Standards for Charity Accountability The Company We Keep amfAR’s iconic international events offer corporate sponsors a unique opportunity to expand their customer base, raise their global profile, expand markets, and ensure that their message and brand identity are communicated and represented effectively. Given their enormous success and visibility, amfAR’s events have attracted an impressive group of corporate sponsors. Recent supporters and long-term contributors include: Audi Fendi Neiman Marcus Barneys New York Giorgio Armani Pfizer Inc Bloomingdale’s GlaxoSmithKline Phillips de Pury & Company Bold Films Goldman Sachs Piaget Bristol-Myers Squibb HBO Polo Ralph Lauren Bulgari Hewlett-Packard Company The Robert Mapplethorpe Foundation Capitol Records Hublot Roche Cartier Kenneth Cole Productions Sotheby’s Chopard Kiehl’s Since 1851 Talbots Christian Dior Couture L’Oréal Paris Viacom Inc. Christie’s Levi Strauss Victoria’s Secret Creative Artists Agency Louis Vuitton Warner Home Video De Beers Jewelry M∙A∙C Cosmetics The Weinstein Company de GRISOGONO Macy’s Wells Fargo Delta Air Lines Mandarin Oriental Hotel Group Wilhelmina Models DSquared2 MINI Xerox Estée Lauder Moët Hennessy Photo: Kevin Tachman Recreated LOGO The Coverage Virtually all major U.S. broadcast and print media outlets and international wire services regularly cover amfAR events, and the resulting media coverage reaches every corner of the nation and many parts of the globe. amfAR’s in-house public relations amfAR galas are regularly featured in department manages press and celebrity leading newspapers, magazines, and attendance and works with the sponsors’ online media worldwide, such as publicity teams to develop a media The New York Times, The Wall Street strategy. In addition to securing celebrity Journal, USA Today, the Los Angeles Times, participation and press coverage, the Vogue, Elle, Vanity Fair, Women’s Wear publicity team’s priority is to ensure that Daily, People, Entertainment Weekly, Variety, our corporate sponsors’ messages and and The Guardian. Broadcast leaders such brand identities are communicated and as the BBC, CNN, Entertainment Tonight, represented with accuracy. The goal is to ABC News, TF1 in France, RTL in Germany, secure worldwide media attention for the and RAI 1 in Italy cover amfAR’s events, sponsor (with an emphasis on the U.S.) along with major news wire services such and to maximize their exposure through as the Associated Press, Reuters, and interviews and photo opportunities. Agence France-Presse. All Photos: Getty/WireImage 25 Years of Achievement Pioneering Innovative Research • amfAR is dedicated to ending the global AIDS epidemic through innovative research. Since its founding in 1985, amfAR has invested nearly $325 million in its programs and has awarded grants to more than 2,000 research teams worldwide. • With the freedom and flexibility to respond quickly to emerging areas of scientific promise, amfAR plays a catalytic role in accelerating the pace of HIV/AIDS research and achieving real breakthroughs. • Among its accomplishments, amfAR-funded research has contributed to the development of four of the six main drug classes that are helping people with HIV/AIDS live longer, healthier lives. And amfAR pioneered the research that led to treatments that prevent mothers from passing HIV onto their newborn children. • In 2010 amfAR launched a new research initiative aimed squarely at finding a cure for HIV/AIDS. Through this initiative, several teams of biomedical researchers are working collaboratively to explore ways to overcome the barriers that stand in the way of eradicating HIV. A Global Leader on HIV/AIDS • Since its founding, amfAR has been committed to international AIDS programs, particularly in the developing world. • amfAR’s TREAT Asia program is a network of clinics, hospitals, and research institutions working to improve treatment and care and to facilitate clinical research on HIV/AIDS throughout Asia and the Pacific. • amfAR created a pediatric HIV/AIDS network to improve care and extend the lives of HIV-positive children in Asia. • Launched in 2007, amfAR’s MSM Initiative supports grassroots organizations in developing countries in their efforts to provide essential HIV/AIDS services for men who have sex with men (MSM). To date, the MSM Initiative has made 141 awards to 104 organizations in 64 countries. Protecting Human Rights • amfAR is a highly respected advocate of rational and compassionate AIDS-related public policy. Over the past two decades, the Foundation has been instrumental in expanding legal protections and ensuring the human rights of people with HIV/AIDS. • amfAR galvanized national leadership on AIDS and was instrumental in securing key U.S. legislation that has formed the bedrock of the U.S. response to AIDS for the past two decades. • amfAR helped convince Congress to establish the first AIDS drug assistance program to cover the high cost of HIV/AIDS medications for low-income Americans. • amfAR campaigned vigorously and successfully to lift the ban on entry into the U.S. by HIV-positive visitors. The Foundation also played a leading role in the creation of the first ever U.S. National
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