Marywood University EXECUTIVE SEARCH PROFILE SENIOR DIRECTOR of ADMISSIONS

Marywood University EXECUTIVE SEARCH PROFILE SENIOR DIRECTOR OF ADMISSIONS 1 Awesomw College | The Opportunity Marywood University, a private, coeducational, Catholic, liberal arts institution of approximately 3,000 students located in Scranton, Pennsylvania, seeks an experienced, dynamic, and talented Senior Director of Admissions. Reporting to the Vice President for Enrollment Services and Student Success, the Senior Director will lead recruitment efforts to enroll academically capable and diverse undergraduate, graduate, international, intensive English, and pre-collegiate program students in the University. 2 Marywood University | Senior Director of Admissions The University Located on 115 scenic acres, Marywood University blends Outstanding freshman to sophomore retention figures and six- outstanding academic, residential, athletic, and recreational year graduation rates place the University well ahead of many of facilities within a safe, residential neighborhood. The University its direct competitors. Twenty-two athletic teams compete at offers 60 Bachelors degrees, 36 Masters degrees, and two the NCAA Division III level; Marywood University is a member doctoral degree programs. Eighty-seven percent of faculty of the Atlantic East Conference, Landmark Conference (M/W has earned their terminal degree, and a low 12:1 student to Swimming & Diving and Women’s Golf only) and the Eastern faculty ratio ensures easy access to those top scholars. The College Athletic Conference. Scranton/Wilkes Barre metropolitan area, the fourth largest in Pennsylvania, offers a low cost of living, excellent schools, Marywood’s legacy has been about embracing and promoting easy access to multiple outdoor recreational opportunities, values of social justice and aiding the greater community. In professional baseball and ice hockey, and close proximity to recent years, Marywood faculty, staff, alumni, and students have major east coast cities. donated over 200,000 hours of service to the greater Scranton area. 3 Marywood University | Senior Director of Admissions Mission Marywood University, sponsored by the Congregation of the Sisters, Servants of the Immaculate Heart of Mary, roots itself in the Catholic intellectual tradition, the principle of justice, and the belief that education empowers people. The University integrates an enduring liberal arts tradition and professional disciplines to create a comprehensive learning experience. Our undergraduate and graduate programs promote academic excellence, advance innovative scholarship and foster leadership in service to others. Within a welcoming and supportive community, Marywood challenges individuals of all backgrounds to achieve their full potential and make choices based on spiritual and ethical values. Marywood University prepares students to seek sustainable solutions for the common good and educates global citizens to live responsibly in an interdependent world. 4 Marywood University | Senior Director of Admissions Core Values Catholic Identity The pursuit of truth, goodness, beauty, justice, and the common good within the context of the Catholic faith tradition and in dialogue and service with persons of diverse faiths and worldviews. Respect Honoring the uniqueness and dignity of each human person; demonstrating ethical and just interactions; and caring for the earth and all creation through a commitment to sustainability. Empowerment Access to education that enables all to achieve their full potential to live as conscientious citizens in a pluralistic society. Service A commitment to promoting social responsibility which fosters community engagement to meet real needs. Excellence Manifesting Marywood University’s pursuit of the highest level of achievement in support of “Sanctitas, Scientia, Sanitas.” 5 Marywood University | Senior Director of Admissions Position Responsibilities The Senior Director of Admissions will lead the recruitment team in pursuing targeted enrollments to reach University financial, academic, and mission objectives. To achieve enrollment goals, he or she will carefully select, train, motivate, empower, and lead staff and direct the development and implementation of policies and procedures to optimize staffing for the efficient processing, review and evaluation of students for admission. 6 Marywood University | Senior Director of Admissions Challenges & Opportunities The Senior Director of Admissions will develop and maintain providing input and direction regarding printed and electronic effective relationships with internal stakeholders (faculty, deans, materials. administrators, current students, athletics, alumni relations, and staff) to educate and inform regarding admission trends, The Senior Director will routinely analyze data to strategies, and tactics. Employing an analytical mindset to shape enrollment directions and make appropriate effectively use data the Senior Director will provide regular adjustments, regularly reassessing the effectiveness of reports, data analyses, and evaluation to the Vice President recruitment activities. He or she will reach out to external for Enrollment Services and Student Success; collaborate stakeholders including, but not limited to, parents, students, with campus partners to promote a culture of enrollment guidance officials, college placement officers, independent management; evaluate and research enrollment trends to counselors, and admission-specific professional associations. shape strategic directions, regularly reassess the effectiveness of recruitment activities, and make appropriate adjustments to In addition, the Senior Director will lead committees in order lead an effort that is proactive, strategic, and responsive to the to propel the priorities of University Admissions and changing needs of the student market. It is critical to maintain facilitate long range planning using research and applied awareness of current demographic, legal and ethical issues theory to analyze the marketplace. S/he also serves on affecting admission policies and programs in higher education. additional university committees in an advisory capacity. The Senior Director will facilitate long range planning using research and applied theory to analyze the marketplace. He or she will lead the development of, and execute initiatives as outlined in the Strategic Enrollment Plan with University constituents; work with the Associate Director for Communications, and other colleagues, to implement the communication strategies for University Admissions, including 7 Marywood University | Senior Director of Admissions Qualifications Opportunities& Skills – Seven to ten years of progressive experience in admissions/ – Success in utilizing alumni in student recruitment and enrollment management enrollment yield activities – Success in developing and executing strategies and tactics – Possess an excellent understanding of current admissions to increase enrollment in a variety of markets at both the best practices in all functional areas undergraduate and graduate level. This would include primary feeders, secondary and tertiary territories, under – Ability to mine and apply data to operational and strategic served populations, and international markets priorities. – Ability to develop and maintain key professional relationships – Possess excellent supervisory, problem-solving, listening, including international organizations focused on student and leadership skills recruitment, enrollment consultants, marketing firms, and – Ability to organize and prioritize workload for self and staff technology partners – Ability to organize and complete multiple tasks – Ability to understand and articulate technological innovations (including CRM), and to apply that knowledge and skill to – Thorough understanding of federal and state laws, and support admissions processes and communications university policies, governing admissions and recruitment – Demonstrated experience with financial aid leveraging tools – Demonstrated ability to create and monitor operating and forecast and predictive modeling (including net tuition budgets; maximize the effectiveness of available resources revenue models) – Promote and support open dialogue and transparency in all – Success in building and refining prospect pools that align aspects of the work with institutional priorities and goals – Demonstrated ability to maintain and enhance a strong – A high degree of involvement with admissions/enrollment working relationship between enrollment management and management professional associations to increase the intercollegiate athletics department institutional visibility and improve staff/personal professional development – Approachable; accountable; a person of integrity and high moral character; possesses a sense of humor – Ability to be articulate, persuasive and precise in oral and written communications with internal and external audiences, – Experience with developing and maintaining a culture of including the President, Cabinet, Board of Trustees, faculty, hospitality and customer-first in dealing with students and staff, alumni (internal) and students, parents, school their families counselors, vendors (external); – Bachelor’s degree required; Masters degree preferred – Experience with international student recruitment including international travel, student visas, and identifying appropriate international markets 8 Marywood University | Senior Director of Admissions APPLICATION PROCESS RH Perry & Associates is assisting Marywood University with the search for the Senior

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