Spring 2011

SPECIAL EDITION

Grace Under Pressure - From the Office of President and CEO John Kershaw, Sysmex America, Inc. -

On March 11, 2011 at 2:46 p.m. a devastating ¥30 million (~$370,000 US) to the Japanese Red Cross earthquake registering 9.0 on the Richter scale shook and other organizations to support humanitarian efforts the nation of Japan. This was followed by a tsunami and assist in the recovery of the affected region. that swept away homes and cars and ultimately resulted in significant loss of life. As of this writing, the death Sysmex Operations toll is over 13,000 and more than 14,000 remain Because of the location of Sysmex Corporation, our missing. One hundred fifty thousand people are in facilities were not in any danger and did not sustain shelters around the country. Hundreds of thousands any damage as a result of these events. The location of households are without electricity and water. Nearly of Sysmex Corporation also has meant that we have 49,000 buildings have been fully destroyed, washed been able to maintain all business operations without away or burned down. The Japanese government has interruption. The company’s manufacturing and estimated damage from the earthquake and tsunami at 16 – 25 trillion yen ($190 – production facilities and Research & Development bases 295 billion USD) the top estimate, making it the world’s costliest disaster. According have similarly been unaffected by these recent events. to the Foreign Ministry, 134 countries and 39 international organizations have offered Kobe’s seaport and nearby airports are fully operational assistance. as well. Additionally, Sysmex has conducted risk assessments As president of Sysmex America and as an American, I watched from afar the which conclude there are U.S. and non-U.S. alternative aftermath of the natural disasters that struck Japan on March 11. What has sources for virtually all materials needed for every aspect inspired me most since then is the profound strength and the respect for one of our business. Shipment and materials status reviews another that the Japanese people continue to demonstrate to the world. are conducted daily. The bottom line is that the Sysmex According to Journalism.org, in Japan, where an estimated 10 million people are “store” is open and we want you to feel comfortable no active Twitter users, people were using the site within hours and days of the matter what. ongoing disasters to exchange information about family and friends and about the rolling power failures. There were messages that showed the courageous spirit of Supplies the Japanese people, for example: —­ Reagent Supply is Assured “At today’s morning assembly, our boss said, ‘no matter what happens to Japan now, Sysmex America manufactures reagents in Mundelein, IL do not show worried faces and do not forget the hospitality to your customers and and maintains a significant supply of both raw materials make them feel comfortable, no matter what.’ I was touched by this. I guess I’ll work and a supply of finished goods at all times. We also have harder. The store is now open!” a backup plan and infrastructure in place that facilitates receipt of reagents from other Sysmex manufacturing As our customers, facilities from around the globe. you are aware that Sysmex America —­ Spare Parts Supply is Assured is a subsidiary Sysmex America maintains a significant supply of spare of Sysmex parts. We do this through both service ‘trunk stock’ and Corporation, Kobe, through centralized storage and distribution via UPS. We Japan. Kobe is also have a backup plan and infrastructure in place that located in Japan’s facilitates receipt of parts from other Sysmex service southern region facilities from around the world, if needed. – more than 400 —­ Instrument Access Is Assured miles away from the epicenter of Sysmex America maintains an inventory of analyzers Japan’s March 11 which are available to ship for order fulfillment. earthquake. We are Instruments also are readily available from Japan, as this extremely grateful overseas inventory has been unaffected by the disaster. that all of our employees are accounted for and are well. However, Sysmex As stated previously, all Sysmex Corporation business employees remain deeply concerned about their fellow citizens in the affected areas of Japan. As such, Sysmex Corporation has provided a monetary donation of (continued on page 2)

Published by: © 2011 Sysmex America, Inc. All rights reserved 2 Grace Under Pressure (continued) operations in Japan, the Kobe seaport and nearby Charitable Soccer Match Raises Funds for Japan airports are fully operational. Therefore, Sysmex America will continue to supply product to meet Sysmex Brazil (Latin America & the Caribbean Islands) aided Japan’s natural current and forecasted demand. If needed, we also will disasters relief efforts by supporting the Soccer Stars Game sponsored and work with our Sysmex sister companies from around organized by JAPANCHAM, an entity representing the Chamber of Commerce, the world to fulfill critical needs. Industry Brazil and Japan. The April 7 game was held in Curitiba, Brazil, the home Peak Performance Program of Sysmex Reagents Brazil. I also want to remind you of Sysmex America’s Peak According to Yuki Hyogu, Sysmex Latin America & the Caribbean Business Plan Performance Program. This program is a rich and Manager, “I am very proud to be a part of this effort. Japan is in need of help for comprehensive set of systems and resources that rebuilding. Such an event as this inspires hope for the Japanese people during a includes a range of support functions by our staff difficult time.” including supplies management, technical assistance and training. It also ensures availability of goods and materials required to keep our customers’ operations fully functional.

Benevolence and Inspiration Finally, I want to note that I have been inspired by the generosity of our Sysmex customers such as Sutter Health System. This system, which is a network of hospitals, physicians and other healthcare service providers in Northern California, announced a $500,000 donation to the American Red Cross in support of relief efforts in Japan following the devastating earthquake and tsunami. In Sutter’s announcement the CEO, Pat Fry, is quoted as saying, “Supporting global relief efforts is a natural extension of our not-for-profit mission. The American Red Cross is a long-time, valued community partner of Sutter Health, and we’re proud to support its humanitarian work.” Some of the best players and former players in Brazilian soccer history played in Sutter’s donation was particularly meaningful to the Soccer Stars Game including Arthur Antunes Coimbra, better known as , Sysmex employees. But, this type of gesture is not (former coach of the national Japanese team); Antonio de Oliveira Filho, better uncommon for Sutter as they are committed to creating known as Careca; Carlos (former coach of the national Brazilian team); healthier communities through programs and services , Rai Souza Vieira de Oliveira, Djalma Feitosa Dias, better known that respond to public needs. In 2009 alone, Sutter as ; Romário de Souza Faria, better known as Romário and Paulo Rink, invested $667 million USD in care and services for the among others. underserved. I’m also proud to say that many of our employees are providing charitable contributions to support Japan’s disaster recovery and relief efforts through Sysmex America’s Charitable Giving Policy. With this policy, all donations provided to the Canadian/American Red Cross by Sysmex employees are matched 50 cents on the dollar by Sysmex America. On behalf of Sysmex, I want to express our sincere gratitude to the numerous people, customers and companies who continue to express their concern for our Japanese brethren and provide support in the wake of this unprecedented tragedy.

John Kershaw President & CEO Sysmex America, Inc. Sysmex joined thousands of people to support the cause and to watch some of the best players in the world play on behalf of Japan’s rebuilding efforts. 3

Is Predictive Hematology in the Forecast? A look at new parameter utilization at Georgetown Hospital System, South Carolina

The Georgetown Hospital System is located just south of Myrtle Beach, SC, a well know golfing and tourist destination. This very progressive system has grown rapidly in recent years and in addition to its two community hospitals, Georgetown Memorial Hospital and Waccamaw Community Hospital; the System includes the Francis B. Ford Cancer Treatment Center, an Imaging, and Breast Health Center with open MRI and digital mammography, and a Wound Healing Center that offers hyperbaric oxygen therapy. The organization also includes a health and fitness center, numerous adult and pediatric outpatient rehabilitation sites, two At the Georgetown Hospital System, physicians can request a pain management centers, and an acute inpatient rehabilitation peripheral smear for pathologist review. According to Barnhill, “As center. With 131 and 167 beds respectively, these hospitals have soon as our Medical Director was aware of the availability of these equipped their hematology laboratories with Sysmex XE-2100™ parameters, they requested Ret-He and IPF be included in the CBC Automated Hematology Analyzers as primary instruments and with differential and reticulocyte results he was already receiving Sysmex XS-1000i™ Automated Hematology Analyzers for backup. for peripheral smear pathology reviews.”

Charlynn Vida Barnhill, Senior Technologist of Hematology/ Although the laboratory staff is preparing an informative flyer to Coagulation/Urinalysis and Serology has been at Georgetown re-introduce the clinical utility of RET-He and IPF parameters to Memorial Hospital for 18 years and helped lead the switch to attending physicians and house staff, effective way to jumpstart Sysmex instruments in 2007. “We were having quality problems utilization of the parameters is by providing them to for use by with retics and platelet counts as well as instruments ‘going down’ pathologists when examining peripheral and needing to call for service too much of the time,” says Barnhill. smears. In this way, the medical staff One of the things that convinced her and her colleagues to change can see how the pathologist is using to Sysmex was the automated differential which, when compared these parameters when they assess to manual diffs, showed excellent agreement. “We can really rely on a patient’s hematologic status. the Immature Granulocyte (IG) information to alert us to the need to review a smear.”

Georgetown Hospital System also appreciated the need for standardization when they switched to Sysmex instruments. “We have been using Sysmex instruments since 2007,” says Barnhill. “Using the IG has allowed us to report more automated differentials, while alerting us to those slides that truly need to be reviewed.”

In August of 2010 they began offering the RET-He (hemoglobin content of reticulocytes) and the Immature Platelet Fraction (IPF) as orderable tests. As Barnhill explains it, “The IG parameter, as mentioned earlier, has been included in our CBC with diff since we went live with our Sysmex XE-2100. RET-He had previously been orderable as a mail out test so we just changed to offer it in-house. After checking to be sure that IPF was a chargeable test, we built a test set that included IPF, Platelet count and MPV (mean platelet volume).” 4

Pathologist Kent M. McGinley, M.D. takes the RET-He and IPF If your health care system is interested in implementing new measurements into account when interpreting a peripheral smear. parameters, Barnhill has this advice: “For any scientist or clinician “We do a ‘fair number’ of peripheral smear reviews looking for interested in implementation of these parameters, I would the cause of an anemia or any myelodysplasia. We also review suggest thoroughly educating all members of your team about the a lot of them for thrombocytopenia. RET-He has allowed us to application and clinical implications. These parameters are very evaluate iron-deficiency anemias while the IPF is used during inexpensive, simple, and beneficial additions to a hematology test smear review to give us insight into the potential mechanism of offering.” the thrombocytopenia. Does the etiology of the disease stem from a production or destructive process? Our studies are now more comprehensive and allow us to provide helpful information to the ordering physician,” he says. Intended Use The Immature Granulocyte (IG) parameter on the Sysmex XE- 2100™, XE-5000™, XT-4000i™ and XT-2000i™ is intended for in vitro diagnostic use to classify and count immature granulocyte cells in EDTA anti-coagulated blood.

The RET-He parameter on the Sysmex XE-2100, XE-5000, XT-4000i and XT-2000i Automated Hematology analyzers, determines the hemoglobin of Reticulocytes for in vitro diagnostic use in clinical laboratories.

The IPF% (Immature Platelet Fraction) on the Sysmex XE-2100, XE-5000, XT-4000i and XT-2000i for in vitro diagnostics is used to enumerate the immature platelet fraction.

It is the laboratory’s responsibility to validate any off-label applications for use in routine clinical practice. Medical technologists Melissa Dragomer,left, and Charlynn Vida Barnhill have been instrumental in implementing IPF and RET-He parameters at Georgetown Hospital System.

Is the Future Predictive Hematology?

As currently used, CBC and differential counts give clinicians a highly accurate snapshot of a patient’s hematologic status at a point in time. But with the new RET-He and IPF parameters, hematology studies may be potentially utilized by the clinician to be predictive as well. As the Pathology Department accumulate RET-He and IPF data and have more clinical experience with the parameters, changes in these values may allow the physician to predict bone marrow recovery or potentially circumvent the need for a platelet transfusion if the IPF indicates a probable platelet recovery. 5

Sysmex Customers in Brazil Laboratories in Embrace Scientific Exchange

“New Parameters in Sysmex Brazil Hematology – A Clinical (Latin America & Caribbean Islands) Approach” was the central focus for a joint symposium Choose Sysmex Automation Platforms sponsored by Sysmex Brazil (Latin America & Hospitals and reference laboratories throughout Latin America the Caribbean Islands) and the Caribbean have joined the ranks of Sysmex customers and its distributor Roche benefitting from the reliability and streamlined operations of Diagnostics. The joint Sysmex automated hematology solutions. initiative in April brought more than 100 people In Brazil, two of the representing Sysmex customers, distributors and other guests country’s largest and together for meaningful scientific exchange in Campinas, Brazil. most well known laboratories, DASA Scientific experts and their presentations for the symposium and Sérgio included Maria Sílvia Martinho, scientific consultant, “Use of IPF Franco, Platelet Parameters in Clinical and Laboratorial Practice” and optimize Helena Zerlotti Wolf Grotto, MD, PhD, associate professor and their sample coordinator of the clinical pathology department of UNICAMP, processing “Reticulocyte and erythrocyte parameters as an aid in the laboratory and expedite diagnosis of anemia”. results for 7,800 CBCs daily and 5,000 CBCs daily respectively with Sysmex HST lines and CellaVision DM96 cell image analysis analyzers.

One of the largest laboratories in Bogota, Columbia, Compensar IPS, uses the Sysmex HST line to process its own samples as well as samples from fifteen satellite laboratories. Laboratories in Medelin, Columbia and Guayaquil, Ecuador utilize either the Sysmex XE-2100™ or the XE-AlphaN™. In fact, Interlab, a private reference laboratory in Guayaquil, became the first private lab in the country to have automation for processing its more than 1,000 CBCs weekly with the purchase of its XE-AlphaN.

In Chile, two XE-AlphaN instruments replaced existing laboratory equipment at Catholic University after studies demonstrated the superiority of the Sysmex hematology analyzers. According to laboratory personnel, the addition of the Sysmex analyzers has optimized its laboratory operations and sample processing of more than 500 CBCs daily. In Argentina, German Hospital benefits from the Sysmex XT-4000i™ and the instrument’s six-part diff as well as its body fluids analysis capability. 6

Sysmex America Website Gets New Look, Ease-of-Use Navigation

In mid-JuLY, Sysmex America is showcasing a brand new website at www.sysmex.com/us. The website’s updated design and functionality will make it easier and faster for Sysmex visitors to access a rich and comprehensive set of e-tools and resources.

• Webinars – Keep your laboratory knowledge up to date with the Sysmex web-based educational conference series. Join a conference live or access the extensive library of complimentary on-demand seminars. Relevant topics range from result interpretation to lab productivity and strategic planning. Each of the webinars is provided by expert speakers in their field and many webinars offer P.A.C.E. / Florida CEU’s. This area is accessible to any registered visitor. How to access the new Sysmex

• Insight™ Inter-laboratory Quality Assessment Program – America resource libraries Sysmex’s web-based inter-laboratory quality assessment program At the top of any page on www.sysmex.com/us find the Log In field. (IQAP) for Sysmex hematology analyzers, is designed to facilitate evaluation of analyzer performance. Quality control data is Enter your Log In ID. uploaded anytime. Users can then review streamlined and comprehensive reports with statistical and graphic presentation Your email is your ID. of analyzer performance including peer comparison data. This area is accessible by designated, registered representatives for Then enter your current laboratories using Sysmex controls on Sysmex analyzers. password.

• Customer Resource Center (CRC) – The CRC is a comprehensive If you can’t remember your password, simply enter your email ID, library for Sysmex customers to access on-line training, product and then click Forgot Your Password? updates, instructions for use, implementation guides, and other resource materials. This library is customized to your needs, If you are not already registered but you would like to view based on the Sysmex products that you have in your lab. The our webinar series, click on the Webinar area and follow the Sysmex CRC puts an ever-expanding library of information and instructions for registration. resources where they’re needed most – in your hands. This area is accessible by registered Sysmex customers.

Depending on access level, a single password will allow visitors to immediately connect with the above sites. Resource libraries on the CRC will have a more intuitive organization. In addition, the new Sysmex America website will offer an enhanced search function to simplify the process of finding the exact document you need. The function “Track My Order” will not change. Visit us in July and enjoy enhanced access to a wide variety of relevant information, in a simpler updated format. 7

Sysmex America Named 2011 Honor Roll Recipient For a third consecutive year, Sysmex America has been awarded Honor Roll status from the Center for Companies That Care for its outstanding workplace practices and community involvement.

“At Sysmex America we are committed to serve as a meaningful contributor to the personal and professional development of our employees. This, in turn, benefits the communities in which we operate as a company. It also serves as a natural extension of the kind of quality that Sysmex aims to extend to the physicians and patients who benefit from the customers we serve on a daily basis. It is once again an honor to be recognized as a company that cares,” said Karen Stoneman, Vice President of Human Resources, Sysmex America, Inc.

Sysmex America is joined by other U.S.-based businesses of all sizes in diverse industries. Not surprisingly, healthcare organizations Healthcare Organizations weigh heavy again in this year’s group of distinguished winners. One characteristic that Sysmex shares with the winning healthcare companies is a committed focus on the “Triple Bottom Line” – are Companies That Care building value based on financial performance, community service, Sysmex America congratulates the following healthcare and employee appreciation. organizations as fellow recipients of the 2011 Honor Roll for Companies That Care from the Center for the Companies That Care: “These employers are among the best in the nation,” said Marci Koblenz, Center for Companies That Care’s Co-founder and - Delnor Health System President. “They have remained engaged with their employees and communities to understand their needs and, in most cases, to - Holy Name Medical Center meet them. When times have gotten tough these employers have - Sherman Health increased communications and employee involvement. They clearly realize how values-driven practices enable their success.” - University HealthSystem Consortium

Two key components of the Honor Roll selection process - WellStar Health System include a written application and employee survey results both of which demonstrated Sysmex America’s excellence in the “10 Many healthcare organizations are leaders in quality healthcare, Characteristics” inherent to a “Company That Cares”. These social initiatives and community service. For example, healthcare characteristics include: developing employees and leaders, companies were among the first to embrace diversity hiring and supporting the pursuit of work/life balance, sustaining a work training initiatives, to provide support for working mothers, and to environment founded on dignity and respect for all employees, establish support groups and social media channels for patient and providing competitive compensation and benefits, and volunteering care provider benefit. in the community, among others. Today, more than ever before, healthcare organizations must Sysmex America will be officially recognized during a community balance the need to provide quality, compassionate patient care symposium in Portland, Oregon in May. The eighth annual Honor with the need to deliver that care as cost-effectively as possible. Roll celebrates U.S.-based organizations of all sizes in diverse These needs are not going to change. Therefore, Sysmex America industries including privately held and publicly traded organizations stands ready to provide customers with the products and services as well as not-for-profit employers. they need to enhance their laboratory quality and efficiency; initiatives that help institutions deliver first-rate patient care. Center for Companies That Care is a national, not-for-profit organization dedicated to enhancing the well-being of employees, Healthcare organizations will continue to appear each year on the families and communities by encouraging employers to integrate Center for Companies That Care Honor Roll, because bottom line, the 10 Characteristics of Companies That Care into their daily our organizations are committed to our healthcare professionals business practices. For more information, visit and to the communities in which we serve. www.companies-that-care.org. 8 Sysmex America Raises Money for Leukemia and Lymphoma Society

Sysmex America has an unwavering commitment to hematology and to improving outcomes for people with hematological disorders. In a continued spirit of community support and quality of life excellence, Sysmex has initiated fund raising efforts to support the Illinois Chapter’s Leukemia & Lymphoma Society (LLS) Man and Woman of the Year Campaign. What does your The Man and Woman of the Year is a unique fundraising campaign that recognizes extraordinary commitment in working with LLS LLS donation do? to find a cure for cancer. This commitment is strengthened by partnering local patients with participating companies. This year, • $25 – Provides patients and their loved ones with FREE Sysmex America is partnered with a little girl named Hannah booklets that contain up-to-date information on their who is being treated for lymphocytic leukemia. Hannah inspires disease and help them make informed decisions about Sysmex associates by working with the Sysmex Woman of the Year their treatment options. candidate. • $35 – Purchase 35 Charlie Brown DVD’s to explain cancer to pediatric patients.

• $40 – Educates 4 school employees on how to ease the transition back to school for a child with cancer.

• $50 – Provides a Family Support Group with a trained facilitator where comfort can be found and experiences can be shared among patients and family members

• $75 – Supports the average cost of tissue typing to become a bone marrow donor.

• $100 – Helps supply laboratory researchers with supplies and materials critical to carrying out their search for cures.

Donations to LLS any time of the year are appreciated by the Leukemia & Lymphoma Society, Sysmex, patients, and their Jill Pontillo is the Sysmex Woman of the Year candidate. All the families. fundraising candidates earn one “vote” for each dollar donated to LLS in their name during the campaign. Jill’s challenge is to raise the most “votes” or dollars during the ten-week Man and Woman of the Year Campaign March 10 – May 20. The candidates who win 2011 Man & Woman of the Year will be crowned at the Grand Finale Gala on May 20 at the Hyatt McCormick Place in Chicago. The Leukemia and Lymphoma Society will also announce the winners of the 2011 Citizenship Awards, recognizing those candidates who incorporate the mission, volunteerism and community involvement into their individual campaigns. The 2011 Man & Woman of the Year Campaign marks the 11th anniversary of leaders in the community raising funds to propel the mission of The Leukemia & Lymphoma Society (LLS). This is Sysmex America’s second consecutive year as a participant of the Leukemia & Lymphoma Society’s Man and Woman of the Year Campaign. 9

Save the Date... Sysmex America Showcase at AACC

Join thousands of your peers in Atlanta, Georgia – July 24-28 – for the 2011 AACC Annual Meeting and Clinical Lab Expo at the Georgia World Congress Center. While you are there, make sure you stop by the Sysmex Booth # 2611. This year’s Sysmex booth features a comprehensive portfolio of standalone analyzers and automation systems.

HST-N™ – The HST line is a flexible, scalable, reliable automation platform that incorporates advanced technology and proven automation track to help laboratories work “smarter.” The combination of XE-Series hematology systems and SP-1000i™ slide maker and stainer enable laboratories to see improvements in their operations while providing valuable clinical data, rapidly and consistently.

Sysmex WAM™ – Sysmex can show you a unique platform to achieve consolidated hematology data management, provide a comprehensive set of workflow rules and give you access to data across your enterprise. See how the Sysmex WAM can be configured to suit your hematology workload today while giving you the flexibility to scale up in the future.

Stand Alone Units – Whether it is automated hematology or urinalysis, you can count on Sysmex automated hematology analyzers for their reliability and result accuracy. Our booth will house the Sysmex XE-5000™, Sysmex XT-4000i™, the Sysmex XS-1000i™, and the UF-1000i™ as well as 3-part diff analyzers. In addition to these instruments, Sysmex will showcase CellaVision and EasyCell cell image analysis analyzers.

Show Dates and Hours are: Tuesday, July 26th 9:30 am - 5pm Wednesday, July 27th 9:30 am - 5pm Thursday, July 28th 9:30 am - 2pm

Visit the Sysmex Booth #2611 and learn how you can improve your laboratory’s productivity and efficiency while providing enhanced clinical information. See you there. 10

Sysmex America Signs Distributorship Agreement with LABSCO

Sysmex America is expanding our ability to bring quality products The agreement automatically renews for up to four successive one- and services to the small-mid size laboratories. An amended year periods. It is effective immediately and continues until March distributorship agreement between Sysmex America and 31, 2015. This agreement represents Sysmex America’s second Laboratory Supply Company (LABSCO) has been finalized. This amended distributorship agreement with LABSCO. agreement includes Sysmex reagents, controls and instruments: LABSCO has nine distribution centers and has grown to be the the Sysmex pocH-100i™, Sysmex KX-21N™, and the Sysmex largest privately held distributor of clinical laboratory products in XS-1000i™, XT-Series and XE-Series Automated Hematology the United States. LABSCO is known for its expertise in the clinical Analyzers. “Sysmex America has enjoyed a successful partnership laboratory, but is also a full line distributor of laboratory supplies with LABSCO for several years built on trust, confidence and and instrumentation and medical/surgical products to the physician collaboration. LABSCO’s Clinical lab and instrumentation office laboratory (POL) and other alternate care settings. LABSCO expertise/representation and focus on < 150 bed hospital, POL/ was recently acquired by Frazier Healthcare. alternate site, and reference lab markets will serve Sysmex America well as we better meet the needs of our customers,” said Michael Sysmex America offers a variety of products to a wide range of Messner, Director, Distributor-Primary Care, Sysmex America, Inc. segments within the healthcare industry. In order to reach all customers in the United States, Latin America and Canada, the company partners with a network of distributors who are experts in their respective areas. 11

Pam Shearman – As Sysmex America’s Associate Marketing Director of Marketing Communications, Pam has oversight for the company’s brand management, industry conference participation, and collateral development supporting Sysmex America’s strategic initiatives. She also provides leadership in the area of Managers media alignment. Prior to her appointment, Pam served as the company’s National Sales Training Manager. Her 16-year tenure as a Sysmex associate also includes product management in the areas of coagulation and urinalysis and Appointed oversight of marketing communications and market research. Prior to joining Sysmex, Pam served in management positions with the Boehringer Mannheim Corporation. She studied Biology and Biochemistry at Indiana Sysmex strives to ensure that we continually deliver University and Cornell University and is a Medical Technologist. quality products, services and information.

Sysmex has named Pam Shearman as Associate Director —————————————————•————————————————— John Ebbs – In his role as Group Product Manager for of Marketing Communications; John Ebbs as the Group Urinalysis, John’s key responsibilities are product management of the UF-1000i Automated Urine Particle Analyzer and the CLINITEK®AUWi System. John will work collaboratively with Product Manager for Urinalysis Marketing; and Jackie Sysmex America’s business development team to provide marketing and product management support for Sysmex partner Siemens. His business development outreach also includes the pursuit of Guenther as Senior Product Manager for Services urinalysis growth opportunities through direct sales and additional strategic alliance partnerships. John’s more than 20 years of sales Marketing. These individuals provide a wealth of and marketing experience includes 14 years in the IVD market segment. During this time he held sales, regional knowledge and expertise that strongly supports Sysmex sales specialist, and marketing positions for Abbott Laboratories, Nichols Institute Diagnostics, Bio-Rad America’s continued growth and outreach initiatives. Laboratories and Siemens.

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Jackie Guenter – Senior Product Manager for Services Marketing is a newly created position. In her role, Jackie oversees the management and marketing of Sysmex America’s broad array of existing services as well as the development of new services offerings. Jackie is an ASCP-certified medical technologist, and holds a Masters Degree in adult education. Most recently as the Service Business Manager for Commercial Labs, she successfully managed the service implementation of LabCorp, BioReference, and Sonic Labs. Jackie brings valuable knowledge of the IVD industry from a career that includes experience as a Medical Technologist, Field Service Representative, Service Management, and Global Training Management. Spring 2011

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• Sysmex America Named 2011 Honor Recipient – Companies that Care that Companies – Recipient Honor 2011 Named America Sysmex

• Sysmex America Website Gets New Look, Ease-of-Use Navigation Ease-of-Use Look, New Gets Website America Sysmex

Embrace Scientific Exchange Scientific Embrace

Choose Sysmex Automation Platforms and Sysmex Customers in Brazil Brazil in Customers Sysmex and Platforms Automation Sysmex Choose

• Laboratories in Sysmex Brazil (Latin American & Caribbean Islands) Islands) Caribbean & American (Latin Brazil Sysmex in Laboratories

Utilization at Georgetown Hospital, South Carolina South Hospital, Georgetown at Utilization

• Is Predictive Hematology in the Forecast? A look at new Parameter Parameter new at look A Forecast? the in Hematology Predictive Is

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