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Magic Behind the Curtain Explore the Revitalization of the 42Nd Street Theatre District

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Magic Behind the Curtain Explore the Revitalization of the 42Nd Street Theatre District Magic Behind the Curtain Explore the revitalization of the 42nd Street theatre district Attendees may earn up to 6 HSW/LUs. Course Description Using 42nd Street as a test case, understand how patterns in urban ecosystems over time have reflected underlying processes, and represent ‘in situ’ responses to urban conditions. Identify critical elements that affect connectivity so that design interventions improved connectivity in the heyday of the Theatre, what fragmentation caused the area to descend into urban blight and what strategies have been employed to reenergize the Theatre District streetscape. Learn to apply Percolation Theory to assess connectivity in urban planning and main street design. Participants will tour the Lyric, Nederlander, and New Amsterdam theaters, seeing the extensive renovation and life safety and technological upgrades required for 19th century architecture to meet 21st century needs. Learning Objectives 1. Discover how community activism, strategic planning, sound urban design and corporate involvement combined effectively to redevelop this historic entertainment district. 2. Through the use of a Landscape Ecology methodology, identify and assess the conditions affecting the urban habitat, understanding the viability of existing functions, and the prospects for (and constraints on) improvement. 3. Identify market forces that drive retail success or failure, and explain how urban design decisions affect retail success. 4. Determine how, why, and under what circumstances public engagement can improve the quality of a district, and understand the use of data in making critical design decisions. Compliance Statement “AIA Knowledge” is a Registered Provider with The American Institute of Architects Continuing Education Systems (AIA/CES). Credit(s) earned on completion of this program will be reported to AIA/CES for AIA members. Certificates of Completion for both AIA members and non-AIA members are available upon request. This program is registered with AIA/CES for continuing professional education. As such, it does not include content that may be deemed or construed to be an approval or endorsement by the AIA of any material of construction or any method or manner of handling, using, distributing, or dealing in any material or product. Questions related to specific materials, methods, and services will be addressed at the conclusion of this presentation. How do I report my AIA Continuing Education? You will receive a combined survey and AIA continuing education report form via email at the end of the conference. Please complete it within one week to ensure your credit is reported. IDP and AIA Continuing Education Interns may earn IDP Supplemental Experience hours by completing approved AIA Continuing Education programs – one AIA CEU/LU is equal to one IDP experience hour. When submitting to NCARB, Learning Units (LUs) must be documented on the intern’s AIA transcript. Find more information at www.aia.org/getIDPcredit. Use the hashtag on any of your social networks: Schedule 08:00 Breakfast and Workshop Check-in 08:30 Presentation: The Urban Ecology of Times Square 09:20 Presentation: Reinventing the Old 42th Street! 09:55 Presentation: Elements of Success 10:30 Presentation: Snøhetta's Time Square Reconstruction 11:00 Q&A with all presenters 11:30 Hard Hat Tour of the Lyric Theatre 12:45 Lunch Schedule 01:15 Presentation: The Architect’s Perspective in Restoring the New Amsterdam Theatre 01:45 Presentation: The Owner's View: Disney Theatrical 02:05 Tour of the New Amsterdam Theatre 03:20 Tour of the Nederlander Theatre 04:30 Wrap-Up 05:30 Reception at Knoll Showroom 06:30 Dinner on Your Own 08:00 Aladdin production starts 11:30 Aladdin ends Ed Shriver, FAIA Ed Shriver is a founding member and principal of Strada, and architectural, urban design, interiors and landscape design firm headquartered in Pittsburgh, Pa. Ed has been planning and managing architectural and strategic planning projects for corporate, developer, and institutional clients throughout the United States for over twenty-five years. Mr. Shriver’s work has focused on the development and execution of corporate and development strategies through architectural and urban design. He is the founder and Principal past Chair of AIA’s National Retail and Entertainment Strata Knowledge Community, a professional practice area within AIA dedicated to fostering the creation, discussion, and dissemination of knowledge about the retail and entertainment environments. Presenting: The Urban Ecology of Times Square The Urban Ecology of Times Square Everything is connected to everything else. Everything must go somewhere. Nature knows best. There is no such thing as a free lunch. Barry Commoner’s Laws of Ecology provides a framework for understanding the forces that govern the complex natural world. The Laws of Ecology apply to the urban environment as well. Retail is a great example. If in this presentation we equate shoppers, retail workers, and transportation operators to biotic components and to the bricks and mortar of stores, streets and walkways of a retail area to abiotic elements, and explore how these elements relate “naturally” to each other within an urban ecosystem. Cora Cahan After a distinguished career as a dancer, Cora Cahan metamorphosed into an effective arts administrator, co-founding and serving as Executive Director of the Feld Ballet, now Ballet Tech, developing the Lawrence A. Wien Center for Dance and Theater, aka “890 Broadway,” and acquiring and transforming the Elgin Cinema into the award-winning Joyce Theater. In 1990, Cora Cahan was recruited to become President of THE NEW 42ND STREETs, a non-profit organization established by New York State and New York City charged with restoring and finding President appropriate uses for seven neglected historic theaters between The New 42nd Street Broadway and Eighth Avenue. The renewal of 42nd Street began in December 1995 with the restoration and reinvention of The NEW VICTORY TheaterS, New York’s first theater devoted to kids and families. Over the course of the following ten years, THE NEW 42ND STREETS initiated and supervised the transformation of the remaining theaters and designed, built and operates the NEW 42ND STREET STUDIOS’, which houses rehearsal studios, non-profit offices, and a 199-seat black box theater, THE DUKE ON 42 ND STREETS. Cora Cahan Ms. Cahan currently serves on the Boards of The Park Avenue Armory; The Times Square Alliance; is a member of Bessie Awards Steering Committee; and on the Cal Arts Board of Governors. She has served as a panelist for the National Endowment for the Arts and the New York State Council on the Arts and is Founder and Trustee Emeritus of both the Joyce Theater and Ballet Tech. She has been the recipient of numerous awards for public service. Ms Cahan is married to Bernard Gersten, Founding Executive Producer of Lincoln Center Theater. Their daughters Jenny and President Jilian both work at highly regarded arts organizations. The New 42nd Street Presenting: Reinventing the Old 42th Street! Jack Goldstein Jack Goldstein has spent much of his career fostering the performing arts and related enterprises in New York City. As Executive Director of Save the Theaters Inc., he was instrumental in the Landmarks designation of the Broadway theaters and rezoning of the Theater District. Consulting with Exploring the Metropolis Inc., he participated in numerous analyses focused on strengthening the city-wide entertainment infrastructure. As Executive Director of the Theater Development Fund (TDF), he conceived and oversaw the design competition that resulted in Consultant the much acclaimed Times Square TKTS Center. Most recently he was staff in charge of the publication of “PERFORMANCE OF THE CENTURY” released nationally in September 2012 by Applause Books to mark the centennial of Actors’ Equity Association. Jack Goldstein He has been Chairman of Manhattan Community Board # 5, Chairman of the NYSCA Theater Panel and a member of the TONY Nominating Committee. Currently, he is working on a history of recent developments in Times Square. Presenting: Elements of Success A summary of factors contributing to the successful renaissance of Times Square/42nd Street as a center of Consultant theater, other popular entertainment, urban culture and democratic expression. Claire Fellman, ASLA Claire Fellman, RLA, ASLA, Director at Snøhetta, is currently managing the Times Square Reconstruction project for which Snøhetta is leading the design of the new public spaces on Broadway between 42nd Street and 47th Street. Since joining Snøhetta in 2008, she has contributed to the design for the Isabel Bader Centre for Performing Arts at Queens University in Kingston, Ontario, the Hunt Library at NCSU, the Corredor Central in Guatemala City, and the Museum for Environmental Sciences in Guadalajara, Mexico. Director / Landscape Architect Snøhetta Claire Fellman, ASLA She holds an undergraduate degree in Geology from Carleton College and earned dual Masters degrees in Landscape Architecture and Architecture at the University of Pennsylvania. As a Van Alen Travel Fellow, she pursued graduate research in the potential of water infrastructure as an organizing element within the urban environment in Andalucia, Spain. Prior to pursuing her MLA/MArch, Claire worked as an environmental consultant on the remediation of soil and water on brownfield sites in Massachusetts. Claire has served as lecturer in the Department of Architecture at the University of Pennsylvania, and as a guest critic at Director / Landscape Architect Snøhetta Columbia, Harvard, Pratt and Parsons. Presenting: Snøhetta's Time Square Reconstruction Erich Jungwirth COO and General Manager Lyric Theatre Don Lasker, AIA Don Lasker’s work on the Lyric Theatre goes back 20 years. As an Associate Partner at Beyer Blinder Belle, he managed the original project, combining historic elements of the Lyric and Apollo Theatres to create a new 1,900 seat venue. Later, in his own practice, Don was the Architect for the adaptation of the theater to accept Spider-man. Now, as Senior Associate at Helpern Architects, he manages the restoration of the theater to its pre- Senior Associate Spider-man configuration.
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