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About This Report Reporting Principles and Framework the material matters for our value creation journey. This Integrated Annual Report complies with the Bursa Our holistic response to these material matters is addressed Malaysia Securities Berhad Main Market Listing Requirements through Astro’s five Strategic Drivers namely Content, ABOUT THIS (“MMLR”) and is guided by the International Integrated Customer, Experience & Technology, Talent as well as Reporting Framework issued by the International Integrated Community & Environment, with business strategies Reporting Council (“IIRC”). The provisions of the Malaysian developed centering around these Strategic Drivers. REPORT Code on Corporate Governance 2017 (“MCCG”) are also applied, unless otherwise stated in our Corporate Governance Approval by Board Astro Malaysia Holdings Berhad’s (“AMH”) Report. Our Board has collectively reviewed this report as guided by the IIRC’s International Integrated Reporting Framework AMH’s audited financial statements for FY21 have been and acknowledges its responsibility in ensuring the integrity Integrated Annual Report 2021 prepared in accordance with the Malaysian Financial of this IAR2021, through good governance practices and Reporting Standards (MFRS), the International Financial internal reporting procedures. (“IAR2021”) provides a holistic, balanced overview Reporting Standards (IFRS) and the Companies Act 2016 (“Act”). FTSE4GOOD Bursa Malaysia Index AMH is a founding constituent of the FTSE4GOOD Bursa of strategies in place Our sustainability disclosures encompassing Environmental, Malaysia Index, and currently ranks among the Top 10 Social and Governance (“ESG”) are in line with Bursa percentile of media companies assessed by FTSE Russell for to manage our Group’s material matters Malaysia’s Sustainability Reporting Guide. Where relevant overall ESG rating in 2020. and possible, we report against the Global Reporting Initiative Sustainability Reporting Standards (GRI Standards) and the Forward-looking Statement and deliver value for stakeholders United Nations Sustainable Development Goals (“UN SDG”). This report contains forward-looking statements which are based on current estimates and projections of AMH’s including our customers, employees, community and shareholders, Scope and Boundaries management and currently available information. These The scope of our disclosures encompasses all business forward-looking statements relate to the plans, objectives, entities under our Group, including operations where we have goals, strategies, future operations and performance of AMH as well as our financial and operational performance. full control and our subsidiaries, and remains unchanged and its subsidiaries. They are not guarantees of the future compared to the previous year. These disclosures cover the developments and results outlined as they are dependent on Through these enhanced disclosures, investors can period from 1 February 2020 to 31 January 2021, unless a number of factors which involve various risks, uncertainties otherwise stated. Building upon our previous publication, the and assumptions. Such factors include those laid out in the flow and presentation of IAR2021 has been enhanced to be Key Business Risks on pages 44 to 47 and the Statement better understand our business more concise, providing better insights to our strategy and on Risk Management and Internal Control (“SORMIC”) on prospects over the longer term. pages 142 to 148. As such, AMH provides no representation prospects to facilitate their in respect of these statements and disclaims all liability Material Matters and Strategic Drivers whatsoever (whether in negligence or otherwise) for any We conducted our materiality assessment in line with MMLR loss, damage, costs or expenses however arising out of or in decision-making process. This report includes financial and based on stakeholders’ input and our business insights, as connection with these statements and this report. AMH does well as emerging opportunities and risks identified through not assume any obligation to update the forward-looking non-financial information that is relevant and accurate as our risk assessment framework in updating and reaffirming statements contained in this report. at the time of publication ASTRO’S FIVE STRATEGIC DRIVERS Our Integrated Annual Report 2021 is accessible at corporate.astro.com.my/ar2021 Navigation pertaining to our Financial Year 2021 (“FY21”) covering We utilise the icons below throughout this report to link our by scanning the QR code below material matters and key business risks to our strategies and the period between 1 February 2020 to outcomes: Content Talent 31 January 2021, unless otherwise stated. Customer Community & Environment Experience & Technology This Integrated Annual Report 2021 is printed on environmentally friendly paper FY21 QUICK FACTS COMPANY OVERVIEW At Astro, we are committed to entertaining, informing and engaging with our customers through the best of local, regional Astro is Malaysia’s leading content and international content. As the largest content creator in the Homes Individuals Enterprise country, we produce and commission over 9,000 hours of local and entertainment company, and vernacular content yearly, creating countless memorable moments for millions of Malaysians. m (74%) m 8,300 serving 5.7 million homes or 74% 5.7 17.0 of Malaysian TV households, 8,300 Our new Ultra Box with 4K UHD and Ulti Box with HD, Cloud TV households (Penetration) Radio listeners weekly on Customers in Recording, Play from Start and Pause features along with FM and digital commercial premises enterprises, 17 million weekly radio content-broadband bundles, bring an elevated viewing listeners (FM and digital), 14 million experience to our customers’ homes, enabling them to Adex enjoy the best of what Astro has to offer. With Astro GO, our digital monthly unique visitors companion streaming app, customers can stream up to 65,000 On Demand titles anytime, anywhere. (“MUV”) and 2.8 million shoppers 73% 2.8m 41% NJOI, our freemium service, offers free TV channels with prepaid across its TV, radio, digital and options for additional content. The new NJOI HD pack and My Share of TV viewership Registered customers on Go Shop Share of TV adex commerce platforms. NJOI app upgrade customers’ experience when purchasing and watching their favourite content in HD. RM96.9 1.0m 76% Astro BUSINESS provides customisable package subscriptions for our enterprise customers in commercial premises - F&B ARPU Linked customers on Astro GO Share of radex outlets, hotels, offices, retail outlets and healthcare centres, Vision extending our reach beyond residential homes. 1.0m 14.0m 3% To be Malaysia’s #1 Entertainment Astro Radio, home to the country’s highest-rated radio brands Destination across all key languages, and our digital brands including Connected set-top boxes Monthly unique visitors Share of digidex Gempak, Xuan, Ulagam and AWANI connect Malaysians across our digital brands to content and stories that matter most to them everyday. Mission Go Shop, our home shopping and commerce business, offers a We will achieve our Vision through fun and entertaining home and online shopping experience that Financials ESG Content Compelling Content, Products and suits the Malaysian lifestyle. Environmental Experience powered by Refreshed As the nation’s trusted brand, we are dedicated to long- Technology and a Winning Team term impactful ESG endeavours focused on lifelong learning, 9,000 RM4.4b 2% community development, sports and environment through our Group and foundation, Yayasan Astro Kasih. Over the past Hours of content produced Revenue Greenhouse gas emissions Core Values 10 years, Astro has invested RM120 million in championing Encourage Creativity education for Malaysians, offering learning content like Tutor TV Embrace Inclusivity and TVIQ that reaches 5 million students nationwide annually. It is our privilege to be voted as the Platinum winner in the Media 65,000 RM540m 964 tCO2e Take Accountability Networks category for the 11th year running at the Putra Brand On Demand titles PATAMI Carbon avoidance in 2020 Awards 2020. Social This year, as we celebrate Astro’s 25 years in serving Malaysians, we will continue our transformation journey to be Malaysia’s #1 Entertainment Destination. We are excited to bring more 222m RM1.3b 5.0m global streaming services on board and launch our own On Demand shows streamed Free cash flow Students reached annually complementary local streaming service focused on local content through Astro’s educational content and live sports to make Astro, Malaysia’s #1 content aggregator. We will also refresh Astro’s business models, customer experience and technology while growing adjacencies in our broadband, RM320m 8.0 sen 16,000 commerce and digital businesses. Local content investment Dividend per share Hours of public service By constantly evolving to serve Malaysians better, we believe announcements aired Astro will continue to bring Malaysians together in the many years to come. #BetterTogether #ASTROESG Environmental Governance REDUCING OUR ENVIRONMENTAL FOOTPRINT ETHICAL BUSINESS PRACTICES • Harvested 1.7 million kWh of photovoltaic energy from 4,780 solar panels, saving • Strengthened business ethics and compliance culture with regular training and through Code of Business Ethics, Astro Anti-Corruption Framework, Fraud 964 tCO2e carbon, equivalent to planting 24,718 trees Management and Whistleblowing Policy and Procedures frameworks • Reduced GHG emissions
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