WEDNESDAY AUGUST 3rd, 2016 10am to 1pm YOUTH HEADQUARTERS ECOSOC MENTAL CHAMBER WELLBEING FOR SUCCESSFUL IMPLEMENTATION OF THE SDGs

MEDIA KIT www.ibreafoundation.org/youthconference Introduction

1.8 billion of our world’s population today is between the ages of 10 and 24, and half of the world’s population is under 30. Despite such a huge number and the great potential changes they could make to advance the implementation of the UN Sustainable Development Goals (SDGs), today’s youth is largely dissatisfied and unmotivated. Concentrated mostly in developing countries, and suffering from huge unemployment rates and lack of education, more often than not, they resort to measures such as protest, violence, school dropouts, illegal migration, and in some cases fall victims of rape, unwanted pregnancies, domestic violence or human trafficking. So the question begs, how can we channel that great, powerful, young energy, towards more productive action?

It can take a long time to fix the existing unhealthy systems to provide a better environment for our youth. However, there is a lot that can be done right away through changes in the youth’s and the surrounding communities’ mentality. By nurturing their confidence and positive outlook, young people will gradually build up a strong mindset that can encourage them in the face of challenge.

The Organizer

IBREA foundation is committed to the goal of including youth as solid partners for the implementation of the SDGs. IBREA’s work focuses on unleashing the brain’s great po- tential, leading to better health, increased motivation, emotion- al wellbeing, and enhanced purpose and concentration. Rather than offering technical or material solutions to the youth, what IBREA’s program offers is a space to train themselves and find their own power inside themselves. Through a journey of self-development they come to find their own means to achieve their goals and dreams and contribute to healthier societies.

IBREA Foundation, 866 UN Plaza Room 407, New York NY 10017 • [email protected] Sponsorship Packages

This is your opportunity to contribute to this exciting and unique Conference on “Youth Mental Wellbeing For Successful Implementation of the SDGs”, a summit for UN representatives, diplomats, educators, re- searchers and other groups to pay close attention to youth issues, which will provide you and your company with valuable exposure to potential clients, consumers and networking contacts, while aiding speakers and participants from the developing world to participate. Your contribution will sponsor their participation.

Listed below are the various levels of participation and their benefits. Please select the option you prefer.

Platinum Sponsor $10,000 Silver $5,000 10 Conference complimentary registrations 3 Conference complimentary registrations Acknowledgement at the Closing Session Acknowledgement at the Closing Session. Access to high profile personalities Access to high profile personalities Listing as an official sponsor in Conference ma- Listing as an official sponsor in Conference ma- terial (folder and booklet for participants, and terial (folder and booklet for participants, and Conference Agenda conference t-shirt) conference t-shirt) (Press Opportunities) Full-page advertisement Advertisement on Conference website Opening Remarks on 2 issues of Brain World Magazine We are 501(c)(3) organization, your sponsorship will be exempt from income tax. H.E. Mr. Oh Joon, President of ECOSOC Advertisement on the Conference website Mr. Ahmed Alhendawi, Office of the Secretary General’s Envoy on Youth Advertisement on Brain World magazine’s website Bronze $2,000 Opportunity to suggest a speaker relevant to the 2 conference complimentary registrations Presentations topic of the conference Dr. Michael Gershon, MD PhD, Neuroscientist, Columbia University Access to high profile personalities We are 501(c)(3) organization, your sponsorship will be exempt from income tax. Ilchi , Founder and President of IBREA Foundation Listing as an official sponsor in Conference ma- Adora Svitak, Bloomberg Philanthropy terial (folder and booklet for participants, and Monen Duoe, Junior officer, Government of Liberia Gold $7,500 conference t-shirt Collette Hemmings, Chief Operating Officer at Nike Foundation 5 Conference complimentary registrations Advertisement on Conference website Chernor Bah, Member of Parliament and Youth Activist, Sierra Leone Acknowledgement at the Closing Session We are 501(c)(3) organization, your sponsorship will be exempt from income tax. Youth testimonies from Korea, Japan, El Salvador, Sierra Leone Access to high profile personalities IBREA case study: Hawaii public middle school Listing as an official sponsor in Conference ma- Patron $1,000 IBREA testimony: Laura from El Salvador terial (folder and booklet for participants, and 2 Conference complimentary registrations Youth Open Forum Discussion conference t-shirt) 2 Conference t-shirts (Press Opportunities) Half-page advertisement on 2 issues of Brain World Magazine We are 501(c)(3) organization, your sponsorship will be exempt from income tax. Participants in the Conference Advertisement on Conference website Friend $500 We are 501(c)(3) organization, your sponsorship will be exempt from income tax. +500 1 Conference complimentary registration UN Representatives & Diplomats 1 Conference t-shirt College students & young people interested in youth wellbeing We are 501(c)(3) organization, your sponsorship will be exempt from income tax. World Peace Leadership (WPL) program youth participants Educators *** We also accept in-kind donations for the conference. Details available upon inquiry. Entrepreneurs Mental health professionals Nonprofit representatives Terms of Payment Philanthropists The Sponsor agrees to enclose with this application full payment. Payments should be made payable to IBREA Foun- Scientific community dation and forwarded to: 866 UN Plaza, Room 407 New York NY 10017. To be included in any promotional materials, the contract and full payment must be received.

United Nations Co-Sponsors Sponsorship Rules & Regulations Corporations, consulting firms, manufacturers, government agencies, colleges and universities and other associa- Permanent Representation of Liberia to the UN tions are eligible. IBREA Foundation reserves the right to determine the eligibility of any sponsor or sponsorship Permanent Representation of El Salvador to the UN during the course of the Youth Mental Wellbeing conference. Permanent Mission of Sierra Leone to the UN Adora Svitak Dr. Michael D. Gershon Ilchi Lee Ambassador Oh Joon Ahmad Alhendawi Chernor Bah Dr. Barbara Melamed Isabel Pastor Guzman Laura Calderon

Since the age of four, Adora has Dr. Gershon’s first investigation, Ilchi Lee is the Founder and Presi- Ambassador Oh Joon is the Am- Ahmad Alhendawi of Jordan is Chernor Bah works at the Unit- Dr. Melamed is an experienced Isabel is currently Program Direc- Laura has been receiving IBREA been exploring what she can do undertaken while a medical stu- dent of IBREA Foundation. Originally bassador and Permanent Repre- the first-ever United Nations Sec- ed Nations under Gordon Brown, Clinical Health Psychologist with tor at IBREA Foundation and Editor Foundation’s program since 2011. with the written word: every- dent, showed that 5-HT is a me- trained in and natural sentative of Republic of Korea to retary-General’s Envoy on Youth. UN Special Envoy for Global Ed- Board Certification in Behavioral in Chief of Brain World Magazine, Since then, she has strived to make thing from championing litera- diator of anaphylactic shock in healing methods, Mr. Lee has been the United Nations in New York. He He assumed office in February ucation, as an advocate for girls’ Medicine. She is well known in the a quarterly publication providing the best of her experience and un- cy and youth voice to working mice. During postdoctoral work working over three decades to ex- assumed this position in Septem- 2013. A strong youth advocate education. He travels around the areas of children’s health issues and the latest discoveries about the leash her confidence and inner with the UN’s World Food Pro- with Edith Bülbring, he suggest- pand the notion that every human ber 2013. Currently, he is serving at the national, regional and in- world mobilizing young people to was awarded the American Psycho- human brain and how it relates power to create the life she wants. gramme to raise awareness about ed that 5-HT is an enteric neu- being has a great capacity to heal as the President of the Economic ternational levels, Mr. Alhendawi stand up for their right to educa- logical Associations distinguished to our daily lives. As certified Laura is a young girl from one world hunger. Hoping to instill rotransmitter. As Chair of Anato- themselves and others through and Social Council (ECOSOC). He was described by the UN Secre- tion, speaking at conferences and Research Award in Pediatrics. She trainer by IBREA since November of the poorest and most violent her love of writing in others, she my & Cell Biology at Columbia, he mindfulness, body movement, and also serves as the President of tary-General as “the youngest events related to social justice and has produced well-known scales in 2009, Isabel has developed and neighborhoods in San Salvador. taught her first class at a local maintained his focus on enteric targeted action. From his early the Conference of States Parties senior official at the United Na- peace. In May 2014, Chernor was children’s fears, and parent-child implemented holistic education After getting pregnant by force elementary school the year her 5-HT, showing its many roles as a youth, Ilchi Lee had been driven by to the Convention on the Rights of tions”. He previously worked as honored by the Women’s Refugee interactions. She served on the seminars and programs in the US, at the age of 15, Laura continued first book, Flying Fingers, debuted; multifunctional GI signaling mol- questions about the true meaning Persons with Disabilities (CRPD). the Youth Policy Advisor in the Commission in New York as a re- American Psychiatric Association’s Liberia, El Salvador, Sierra Leone, with her studies despite all odds, since then, she has spoken at hun- ecule, participating in peristaltic of his existence. Dissatisfied with During the Republic of Korea’s League of Arab States. Prior to cipient of the “Voices of Courage” Task Force on defining children’s Costa Rica, the Philippines, India, including the assassination of her dreds of schools, classrooms and reflexes, gastric accommodation, intellectual answers, he learned that term on the Security Council in this, he served as the Youth Poli- award, which honors former refu- mental disorders for diagnostic Sta- helping many young people recov- mother, the only income-bearer in conferences around the world. intestinal inflammation, enteric training his body helped him gain a 2013-14, he served as President of cy Advisor in the League of Arab gees who have made significant tistical Manual for Internal Medicine er confidence, motivation, focus, the household. Today, Laura is go- In 2010, she delivered the neurogenesis, neuronal survival sense of centeredness and peace. the Security Council for May 2014. States in Cairo and as an officer impacts in their communities and and Pediatrics. She has participated and enhance their endurance and ing to college and keeps passion- speech “What Adults Can Learn and development. He has also In the summer of 1980, he climbed Prior to this position, he was Am- in the Technical Secretariat of the served as examples of persever- in NIH study section as a reviewer perseverance. The results of the ately working for her dream to be from Kids” at TED. The speech investigated the neural crest, en- up Mount Moak in to bassador of the Republic of Korea Arab Youth and Sports Ministers ance, strength, and hope. and in IH Consensus Panels. She projects she managed in Liberia a teacher and a writer. received over 4 million views, and teric nervous system development pursue answers to these questions. in Singapore from 2010-13 and Council. Past experience also in- Before working at the United served on the Editorial Board of and El Salvador, with war-affect- Her story is a story of growth, has been translated into over 40 and, with Anne Gershon, discov- Following 21 days of intense fasting Deputy Minister for Multilateral cludes serving as Team Leader for Nations, Chernor was a brand prestigious medical, dental and psy- ed youth and youth living in vi- a story of the great power of our different languages. That same ered that varicella zoster virus and , he experienced a and Global Affairs in the Ministry the National Youth Policy Project manager at the Nike Foundation chological journals. She has worked olent environments respectively, human nature. There are many year, Adora started organizing is an enteric pathogen causing state of full awareness and connect- of Foreign Affairs and Trade in in Iraq, Youth Programme Asso- in Addis Ababa, Ethiopia, where on the faculties in a medical facility showed statistically significant re- girls around the world in similar TEDxRedmond. Over the course of enteric zoster (shingles). Dr. Ger- edness. Mr. Lee founded the from 2008-10. ciate at the Iraq office of the UN he managed the development of with both inpatient and outpatient sults related to trauma, peer rela- situations who might find it hard Speakers years of speaking, her audiences shon has been called the “father Citizen Movement based on the un- From 2005 to 2007, he was Population Fund (UNFPA), and as a new social communications ini- services for chronic illness, pain re- tions, self-regulation, test anxiety, to believe that there is a bright- have included teachers, CEOs, en- of Neurogastroenterology” for his derstanding that if a critical mass of Ambassador and Deputy Perma- an Emergency Programme Officer tiative — including a radio drama, lated problems and related anxiety, self-esteem and academic moti- er future. Her story has inspired trepreneurs, artists, students, and extensive contributions to knowl- people elevates its nent Representative at the Perma- at the non-governmental orga- a talk show, music, clubs, and oth- depression and psychophysiological vation. From July 2003 until July many and continues to shine a delegates at the United Nations edge of the enteric nervous sys- to see our commonalities as hu- nent Mission of Korea to the Unit- nization Save the Children. As a er projects — designed to inspire disorders and currently specializes 2008, Isabel worked for the Inter- light of hope. Economic and Social Council’s tem and for his popular book, The man beings beyond our differences, ed Nations in New York, during regional consultant, he has also girls and change hearts and minds in post-traumatic stress disorders national Organization for Migra- Youth Forum. Second Brain. Dr, Gershon’s work and lives up to that level of con- this time he chaired the United supported the Danish Youth Coun- about the value of girls in society. in families of soldiers following war tions (IOM) in its regional offices in Pacific Standard Magazine has been recognized with awards sciousness, we can start to solve our Nations Disarmament Commis- cil’s projects in the Middle East While working for the Nike Foun- experience, brain injuries and or- Brussels and Budapest, developing described Adora as one of the from the American Physiological world’s collective problems. For the sion (UNDC) for the 2006 session. and North Africa. dation, Chernor also served on UN thopedic problems. She produced numerous policies and programs to “30 Top Thinkers Under 30,” Society, Collège de France, Amer- past 35 years, he has made tireless During the Korean presidency of Mr. Alhendawi was a co-founder Secretary-General Ban Ki Moon’s a textbook in Behavioral Medicine facilitate legal migration and curb going on to call her “an activist ican Association of Anatomists, efforts to expand this movement the 56th session of the UN Gener- for Youth for Democracy Network Special Initiative on Education, and one on Child Health Problems. illegal immigration and human traf- for feminism, liberal politics, and American Gastroenterological through different institutions and al Assembly from 2001 to 2002, he at the Jordanian Commission where he chaired the Youth Advo- She currently is Director of Behav- ficking among young people from youth-oriented causes [...] pret- Society, and Weill-Cornell. He is methods, including over 360 medi- worked in the President’s office as for Democratic Culture which he cacy Group for Education. In this ior Medicine Associates, a private the Balkans, North Africa and Latin ty far up the road to becoming a Fellow of The AAAS, AAA, and tative and brain enhancement tech- Deputy Chef de Cabinet. headed. Internationally, he was a role, he represented the voices of practice associated with the John America to Europe. She holds a BA intellectual royalty.” She has AGA and is currently President of niques. Starting with the creation He joined the Korean Ministry co-founder of the International young people at the highest levels Burns School of Medicine Comple- in Law and did graduate studies written widely, including opin- the Harvey Society. of hundreds of mind-body training of Foreign Affairs in 1978 and has Youth Council, based in New York. of global policy discussions and mentary & Alternative Medicine and at the Harvard Kennedy School of ion pieces for Mashable and the centers in South Korea, he and his served as Special Adviser to the Mr. Alhendawi has studied and helped mobilize youth by advo- the Mochiki Okada Wellness Cen- Government. Growing up and be- Huffington Post as well as con- students went on to open training Foreign Minister (2007-08); Minis- worked in Jordan, Iraq, Egypt, cating for comprehensive, quality, ter. She has a wide range of clinical ing educated in Tunisia, Spain, the tributions to poetry anthologies. centers in Japan, Canada, the UK, ter, ROK Embassy in Brazil (2002- Turkey, France, and Germany. His inclusive education. and behavioral skills, particularly US, France, Belgium, Hungary, she Excerpts from her speeches and the US, Russia, Germany, Ireland. He 03); Deputy Director-General current office is based at the UN Chernor also has worked for in surgery preparation, pain disor- speaks three languages fluently blog posts have been included also founded the Korea Institute of for Policy Planning (1999-2001); Headquarters in New York. the UN Mission in Sierra Leone, as ders, immune disorders. She has and has experienced a wide variety in writing textbooks around the Brain Science (KIBS), the University Counselor, ROK Embassy in Malay- Born in 1984 in Jordan, Mr. Al- executive producer for a UN-spon- expertise in delivery of cognitive of cultures. She recently developed world. She is a 2011 recipient of the of Brain Education, and the Global sia (1997-99); and Director, United hendawi holds a Master’s degree sored children’s radio program behavioral, psychophysiological, and is managing a project with high National Education Association Cyber University, providing under- Nations Division (1995-97). The in Advanced European and Inter- and as a UN youth advisor in New biofeedback and rehabilitation of school students in Harlem, New Foundation’s Award for Outstand- graduate and graduate studies on ROK Government awarded him national Relations, a diploma as York and Liberia. For his Kroc In- patients with pain due to back in- York, and another one with middle ing Service to Public Education, brain-based holistic education. Ilchi an Order of Service Merit twice, “Policy Officer in European and stitute graduate internship, Cher- juries, illness-related pain. She also school students’ leadership classes an honor previously bestowed on Lee has also created the Benjamin first the Order of Green Stripes International Organizations” from nor worked with Catholic Relief has a Marital Therapy background in Honolulu, Hawaii. luminaries ranging from Bill Clin- School for Character Education, an in 1996 and the Order of Yellow the Institut Européen in Nice, and Services in Mindanao in the Phil- and helps parents of children who ton to Billie Jean King. In 2014, she innovative program providing youth Stripes in 2006. a Bachelor’s degree in comput- ippines. have behavioral or physical issues. served as a Youth Advisor to the with the possibility to dedicate a He received a Master’s degree er information systems from the She holds a Clinical Affiliate Profes- USA Science and Engineering Fes- year of their education to focus on in International Policy Studies Al-Balqa Applied University in sor appointment at the University tival in Washington, DC. Adora is themselves, find their dreams, and from Stanford University (1991- Jordan. of Hawaii Clinical Studies Program majoring in Development Studies gain the confidence to reach those 92); a diploma in International in the Department of Psychology. and minoring in South Asian Stud- dreams -- a school without exams, and Comparative Politics from the ies at UC Berkeley. without homework, where the key London School of Economics and for development is focusing on one- Political Science (1982-83); and self and receiving encouragement a Bachelor’s in French literature and nurturing from mentors. Au- from Seoul National University Moderated by Pam Belluck. American journalist and author, Pam is a health thor of over 38 books, including the (1974-78). and science writer for The New York Times and author of the acclaimed non- New York Times bestseller, “The Call fiction book Island Practice, which is in development for a television series. of Sedona”, Ilchi Lee continues to spread the notion that we can create She was a member of The New York Times reporting team that received the the world we all want to see by being 2015 Pulitzer Price for International Reporting for coverage of the 2014 Ebola responsible for our lives, and taking continued and passionate action for virus epidemic in West Africa. our individual and collective goals. Sponsorship Contract Please select an option and complete this form.

Platinum $10,000 Gold $7,500 Silver $5,000 Bronze $2,500 Patron $1,000 Friend $500

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Please fax the contract to 2123198671 or send a scanned copy by email to [email protected] with the subject “Sponsorship UN Conference”.

IBREA Foundation is a registered 501(c) 3 not for profit organization. Contributions are tax deductible to the extent provided by law.

Sponsorship Contact Ju Eun Shin Brain World Advertising Department 866 United Nations Plaza, Room 407, New York, NY 10017 OFFICE: 212-319-0848 FAX: 212-319-8671 EMAIL: [email protected] Deadline for Sponsorship contracts: 06/20/2016 T. 212.319.0848 • Fax 212.319.8671 • [email protected]