Adaptation of the Training and Visit Extension System to Changing Socio-Cultural and Agro-Ecological Conditions
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DOCUMENT RESUME ED 355 348 CE 063 085 AUTHOR Blum, Abraham; Isaak, Michel TITLE Adaptation of the Training and Visit Extension System to Changing Socio-Cultural and Agro-Ecological Conditions. PUB DATE 90 NOTE 24p. PUB TYPE Journal Articles (080) JOURNAL CIT Journal of Extension Systems; v6 nl p45-66 1990 EDRS PRICE MF01/PC01 Plus Postage. DESCRIPTORS *Adoption (Ideas); *Adult Farmer Education; Agricultural Education; Agriculture; Change Strategies; Developing Nations: Educational Research; Foreign Countries; Guidelines; Innovation; Rural Areas; Rural Education; Rural Environment; *Rural Extension; Sociocultural Patterns IDENTIFIERS India; Israel; *Training and Visit System; Turkey ABSTRACT A study examined adaptations made prior to or during the adoption of the Training and Visit (T&V) extension system.This system was developed in Turkey, based on the Israeli experienceof the developer, and was further refined in India. It was lateradopted by many countries in Southeast Asia, Africa, and other parts ofthe world. Experience showed the necessity to adapt the system to the very different sociocultural and agroeconomicconditions of the adopting countries. Examination of the revisions of the T&V guidelines showed that T&V had clear basic principles, but these had to be adapted to each existing situation. Most adaptations weremade in relation to five basic T&V guidelines and key features:(1) extension exclusively (professionalism); (2) linkages with research; (3) regular and continuous training;(4) time-bound work (systematic visits); and (5) imitable contact farmers (field and farmer orientation). The case studies showed that adaptations wer,. not only possible, they were necessary. Development of an adaptation instrument was suggested to help less experienced, potential T&V adaptors to make the needed alterations. (Contains 61references.) (YLB) *********************************************************************** Reproductions supplied by EDRS are the best that can be made from the original document. *********************************************************************** HAYIM GVATI CHAIR IN AGRICULTURALEXTENSION THE HEBREW UNIVERSITY OF JERUSALEM FACULTY OF AGRICULTURE, REHOVOT. ISRAEL ADAPTATION OF THE TRAINING AND VISIT EXTENSION SYSTEM TO CHANGING SOCIO-CULTURAL AND AGRO-ECOLOGICAL CONDITIONS Abraham Blum and Michel Isaak Agricultural Extension Studies Faculty of Agriculture The Hebrew Unive,-sity of Jerusalem POB 12, Rehovot, Israel BEST Uri fit published in Journal of Extension Systems 1990, 6 (1) 45-66 6C) PERMISSION TO REPRODUCE THIS U.S. DEPARTMENT Of EDUCATION MATERIAL HAS BEEN GRANTED BY Office at Educationtt ROINIfCh and Improvement O ED ATIONALRESOUR R(ERIC)CES INFORMATION CENTE Ri /T/hisdocument has been reproduced as received from the person or organization ongineting LL 0 Minor changes have been made toimprove reproduction Quality TO THE EDUCATIONAL RESOURCES Points of vow or opsmons stated in thisdoctr men, do not necestartly ropreeentoffocial 2 INFORMATION CENTER (ERIC) OERI position or pohCY Adaptation of the Training and Visit ExtensionSystem To ChangingSocio-Cultural and Agro-Ecological Conditions Abraham Blum and Michel Isaak ABSTRACT The Training and Visit (T&V) extensionsystem was developed inTurkey, based of the developer, and was furtherrefined in India.It was later on the Israeli experience of the world. adopted by many countries in South EastAsia, Africa and other parts Experience showed the necessity to adaptthe system to the very differentsocio-cultural and agro-economical conditions of theadopting countries. A numberof these adapta- adaptive solutions tions from a wide array of countries arediscussed. In many cases useful, the necessary adaptations. were found, but in others theT&V system was adopted without help especially less expe- It is suggested to develop anadaptation checklist which will rienced, potential T&V adaptors to makethe needed alterations. The development of the T&Vsystem-through adaptationbased on experience extension is today The Training and Visit(T&V) system of agricultural system in develop- perhaps the most influentialand most debated extension Prof. Abraham Blum holds the Hayim GvatiChair in Agricultural Extension, The Hebrew University of Jerusalem, POB 12,Rehovot 76100, Israel. Mr. Michel Isaak is head of the FrancophoneDivision, CINADCO, Ministry of Agriculture, Tel Aviv 61070, Israel. 45 46 Training and Visit Extension System ing countries. Strongly backed by theWorld Bank, it spread from its main place of development, in India, to the restof South-East Asia and to dozens of countries in Asia, Africa and LatinAmerica. Its development is interest- ing, because it is a typical case of adaptationsof principles found to be use- ful in one country to changing socio-culturaland agro-ecologial situations in other countries. The initiator of the T&V system, DanielBenor, started his career as farmer and later as adviser in theAgricultural Extension Service in Israel and directed its activities between1967-1974. During that time, the two principles which later gave the name to theTraining and .Visit system, were considered to be of basic importance toagricultural extension in Israel, yet in quite a different form from what weknow today as T&V.(Blum, 1987). Extension workers' first task was tovisit farmers in their fields, some four days a week, and to be in theirregional office only during one day; yet the visits were not according to afixed schedule.Extension workers were considered to be verydedicated, becoming more and moreprofes- sionals.They had relatively good transport arrangements,and communi- cation with the farmers, most of whomlived in cooperative villages, was quite easythrough the village secretariats.Informal feedback was efficient. Thus, no fixed dates for visits were needed. A second basic principle of extension inIsrael was (and still is) con- stant training for all ranks in theextension system. Extension workers are expected to devote a day per week (or evenmore) to their professional up- dating. However, this is usually not donein the form of regular one day training sessions, as in the T&V system. Therelatively good professional background of extension workers makes itpossible to use seminars, indi- vidual studies or conducting field trials as moreindividualized and more efficient methods of updating and even creatingadapted knowledge by the extension workers themselves. Some other T&V principles wereconsidered important in the Israeli extension service, while Benor was workingin it. The whole thrust was on agricultural topics only. Even home economics, an areawhich was emphasi- zed during the 1950's in the new immigrantvillages, was heavily curtailed. Youth work, community developmentand public health were taken careof by different organizations. Contacts with research was traditionallyclose. Each major commodity or group of commodities has aBranch Directorate, in which farmers,exten- sion workers and researchers decide how todistribute research funds. In the beginning, subject matter specialists supportednon-specialized exten-- sion workers.Over time, all extension workers becamespecialists. New technologi..s were tried out on small partsof farmers' fields and recommendations were based on the individualopportunities of different 4 Abraham Blum and Michel hank 47 farmers.Special attention was paid to a full separation between the advisory work of extension workers and statutory duties or commercial links. However, extension workers knew about facilities for credit, input supply and market problem, so that they could direct farmers to the relevant functionaries. During the last years of the 1960s, Benor was the leading figure in the Seyhan Irrigation Development project in Turkey. It was agreed from the beginning, thatextension must playacentral part in the development effort. The first project reports e.g. (Seyhan, 1967) show thatthebasic proposals for the extension service were at that time quite similar to the Israeli extension system. Thus, local extension workers, called foremen, lived and worked during the whole week in one village. As usual, the developers brought with them ideas which had been successful at home. However, soon modifications were introduced, which later became integrated into the T&V system. These were: 1.Weekly meetings with 20 contact farmers (then called" cooperating farmers") in each village. These meetings, usually held in a coffee house, were not only attended by the village foreman (the local extension worker), but also by specialists.Specialists and foremen too met once a week, each group separately: the specialists to plan the next step, the foremen to be taught the new impact points. 2.An equal distribution of work among extension workers. 3.Concentration of the initial extension efforts on one crop;n this case cotton, and on specified impact points. In 1974 Benor came to India, and there the T&V rationale was for- malized (Benor & Harrison, 1977). Working now with a large scale system, the administrative and supervisory aspects had to be strengthened and the idea of a single comr_7'.nr: line and of a simple monotoring system were added. The principle of reaching the masses through contact farmers and procedures for their selection were refined.Because there was now a need to spread the system over large areas and to poor farmers, the strategy of beginning with inexpensive innovations which show within a short time good results became important. The spreading of the T&V system The T&V system was first introduced in