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Roadmap towards a economy

Market perspective

HYDROGEN COUNCIL | SEPTEMBER 2017 There are seven roles for hydrogen in the transition

Enable the system Decarbonize end uses

4 Decarbonize transportation Enable large-scale Distribute energy renewables integration across sectors and and power generation regions 5 Decarbonize industry 1 2 energy use

6 Help decarbonize building heating and power 3 Act as a buffer to 7 increase system Serve as feedstock, using resilience captured carbon

SOURCE: Hydrogen Council McKinsey & Company 2 Hydrogen has significant potential across all applications

Bubble size indicates hydrogen potential in 2050 in EJ (1 EJ)

1 Power Power ge- Buffer1 generation neration

Passenger 4 Small Trucks ships Vans & Trans- minibuses Rail3 Mid-sized/ Forklifts portation large cars Synfuel2 Coaches & buses 5 Industry Medium-/low High-grade heat industry heat

6 Building Countries without Countries with heating gas networks gas networks and power

7 Industry CCU for , , Steel (DRI) Refining feedstock olefins, BTX3 methanol

0% 10% 20% 30% 40% 60% 70% 80% 100% 1 Percent of total annual growth in hydrogen and variable revewable power demand Relative importance by 2050 2 For aviation and freight ships 3 Trains and tramways Market share potential in segment 3 Percent of total methanol, olefin, BTX production using olefins and captured carbon

SOURCE: Hydrogen Council McKinsey & Company 3 Hydrogen benefits energy systems, environment and business

USD 13% 7.5 Gt 4,000 bn

of total energy demand annual CO2 abate- annual sales in 2050 in 2050 ment in 2050 (hydrogen and applications)

SOURCE: Hydrogen Council, IEA ETP Hydrogen and Cells CBS, National Energy Outlook 2016” McKinsey & Company 4 Hydrogen: Ready for scale! Start of Mass market commercialization acceptability1

1 Power In renewables-constrained countries generation In other countries 4 Forklifts Trans- Mid-sized and large cars portation City buses Vans Coaches Trucks Synfuel for freight Trams and railways Small cars ships and airplanes Minibuses Passenger ships 5 Industry Medium-/low industry heat energy High-grade industry heat 6 Building heating Blended hydgrogen heating and power Pure hydrogen heating 7 2 Industry Refining Production of methanol, olefins and BTX using H2 and captured carbon feedstock Ammonia, methanol Steel3 Decarbonization of feedstock4 Today 2020 25 30 35 40 2045

1 Mass market acceptability defined as sales >1% within segment in priority markets 2 Market share refers to the amount of production that uses hydrogen and captured carbon to replace feedstock

3 DRI with green H2, iron reduction in blast furnaces and other low-carbon steel making processes using H2 4 Market share refers to the amount of feedstock that is produced from low-carbon sources SOURCE: Hydrogen Council McKinsey & Company 5 Important milestones can be reached already in 2030

4 ▪ 10-15 million fuel-cell vehicles on the road, including private cars, taxis, vans and commercial vehicles

5 ▪ 3.5 Mt hydrogen used for high-grade heat in first large-scale projects

6 ▪ 50 million households connected to a network safely blending hydrogen and

7 ▪ 50 Mt CO2 converted to chemicals and intermediates such as methanol using hydrogen

SOURCE: Hydrogen Council McKinsey & Company 6 Investment opportunities amount to ~475 billion until 2030 USD billion1 Enable the renewable energy system Decarbonize end uses

Hydrogen Storage, transport, End-uses in transportation, industry production and distribution energy, buildings and feedstock 4

Investment 5 potential 140 100 235+ 2018-2030 1 2

Annual 6 revenues 55 40 185+ 2030 3 7

1 Excluding existing feedstock uses SOURCE: Hydrogen Council McKinsey & Company 7 Hydrogen Council members have started investing and deploying

Enable the renewable energy system Decarbonize end uses

Hydrogen Council Steering members

Supporting members

Hydrogen Council Details and contacts at hydrogencouncil.com

McKinsey & Company 8