Israel Cancer Association I Annual Report I 2018 Table of Contents

Message from the Chairman...... 2

Mark of Distinction...... 3

ICA’s Fight against Cancer Fiscal Year 2018 Budget Breakdown...... 4

Medical Services and Innovative Projects to Improve Patient Services and Treatment...... 5

ICA Supported Oncology Services in Medical Institutions and Community Settings...... 8

Public Information and Health Promotion...... 10

Early Detection...... 29

Rehabilitation and Welfare...... 34

Rosalind (Landy) Stern Palliative Home Care Service...... 55

Sir Charles Clore Hostel...... 57

Professional Training ...... 59

Seminars and Conferences...... 64

International Conferences...... 67

Research...... 69

Memorial Funds Donated to ICA ...... 73

Data Collection and Follow up...... 75

Equipment, Construction and Development...... 78

Collaborations...... 79

IT Support...... 85

Volunteers and Local Fundraising Events...... 86

Friends of the ICA Abroad...... 95

2017 'Door Knock' Fundraising Campaign...... 102 Editing: Public Information and Education Dept. Annual ‘Door Knock’ Fundraising Campaign Chairmen...... 108 Translation: Projects Dept. Bequests, Legacies and Commemorations...... 110 Graphic Design: Studio Billet Copyright © 2018 The Cancer Association Board and Committee Members 2018...... 111 Israel Cancer Association Friends of the ICA Abroad...... back cover All Rights Reserved

1 Israel Cancer Association I Annual Report I 2018

Message from the Chairman

For over 60 years the Israel Cancer Association, ICA, has been spearheading the struggle against cancer. The Association invests considerable resources in this blessed activity, which continues throughout the year, with the aim of reducing the mortality and morbidity rates of this disease and improving the quality of life for patients and survivors. A study that I conducted in collaboration with Prof. Lital Keinan Boker, Deputy Director of the Israel Center for Disease Control in the Ministry of Health, on the history of the development of cancer treatment in Israel, revealed a clear trend – a dramatic rise in the survival rates from cancer, a trend Prof. Aaron Ciechanover that continues to increase. This fact obliges the healthcare system to make suitable preparations in Nobel Prize Laureate order to provide a response to the needs of people surviving from cancer. Honorary President, Israel Cancer Association The following encouraging trends have recently been reported:  In 91% of melanoma patients, the disease is detected at an early stage, and survival rates are improving, currently standing at 88% of men and 91% of women. By international comparison within the 20 leading countries with regard to the incidence rates, men in Israel are in 13th place while women are in 20th place. Previously, Israel was in 3rd place, so now there is real prevention.  In the last 25 years there has been an increase in the rate of early detection of colon cancer. By international comparison, mortality rates from this disease in Israel are below the OECD average.  There has been a rise in the early detection rates of breast cancer in women, thanks to the mammography program that was initiated at the beginning of the 1990s by the ICA, and which has since then been operated together with the Ministry of Health, in cooperation with all the Health Funds. In recent years Prof. Eliezer Robinson there has also been a decline in mortality from breast cancer among Israeli women. Chairman, Israel Cancer Association These positive changes can be attributed to the constant improvements in early detection and in the innovative treatment modalities, as well as the wide-range of activities of the Association in all areas: support for research, providing updated information and promoting public health, raising awareness of the importance of early detection, improving the services available to cancer patients in the oncology departments of medical centers, and so on. At the same time, the Association’s Rehabilitation & Welfare Department runs programs and projects for the benefit of patients, survivors, and their families, as well as organizes seminars, courses, workshops and activity groups, with the assistance of professionals and volunteers, at the “Strong Together”® support centers and in the Association’s branches all over the country. The Association’s website has recently been upgraded, with the emphasis on innovative design combined with a convenient and more advanced search interface. The Association’s information Mr. Leon Recanati Vice Chairman, and health promotion section continues to work on raising awareness, including through the Israel Cancer Association production and distribution of informational material in Hebrew, Arabic and Russian. I want to express my thanks and appreciation to you, our dear activists and supporters, in Israel and abroad, for your vital support for our work. With your help we will continue to aim for a healthier future. Best wishes,

Prof. Eliezer Robinson, Chairman of the Israel Cancer Association

2 Mark of Distinction The Israel Cancer Association congratulates Prof. Dina Ben Yehuda on her appointment as Dean of the Faculty of Medicine at the Hebrew University in . Prof. Ben Yehuda is a member of the Board of Trustees and the Update Committee on Hemato-oncology at the Israel Cancer Association. She also manages, with dedication worthy of great admiration, the Forum on Hematological Malignancies on the ICA website. We wish her success in her new role as the first woman to be appointed Dean of the Faculty at the Hebrew University, and we are sure that her outstanding professionalism and Photo: Tommy Harpaz skills, together with her human qualities, will make her very successful in this important position.

The Israel Cancer Association congratulates Prof. Avishai Sela on receiving a Certificate of Appreciation from the internationally-renowned MD Anderson Cancer Center for his Fellowship in the field of Uro-oncology and his further work in this field. Prof. Sela is a member of the ICA Update Committee in the field of urology and manages, with dedication worthy of great admiration, the Forum on Prostate, kidney and Bladder Cancer on the ICA website.

On behalf of the Israel Cancer Association, we wish him a fruitful and successful work for many more years. Photo: Shamir Medical Center

The Israel Cancer Association congratulates Prof. Efrat Levy Lahad from the Faculty of Medicine, Head of the Genetic Institute, Sha’arei Tsedek Medical Center, coordinator of the Israeli Consortium for Genetic Diagnosis of Breast Cancer under the auspices of the ICA, and manager of the ICA’s “Prevention GENEration” program which was established thanks to the NCF, on winning the EMET Prize for 2018 in the field of genetics. Prof. Levy Lahad is a pioneer researcher on the genetics of breast and ovarian cancer and on endocrine diseases, and has developed innovative methods of providing genetic advice.

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ICA’s Fight against Cancer Fiscal Year 2018 Budget Breakdown (in K ILS)

Organization, Administration and Medical and social services Branches 5,037 3,072 Building and equipment Data collection and follow up 10.2% 6.2% 1,211 1,549 2.5% Professional training 3.2% Research and clinical 902 1.8% 8.1% protocols 3,988

Total uses 28.2% 49,165 39.7%

Information, health promotion Rehabilitation and welfare and early detection (including the Hospice 13,869 and the Hostel) 19,537

Appropriations In K ILS In Percentages Medical and Social Services 3,072 6.2% Data Collection and Follow up 1,211 2.5% Research and Clinical Protocols 3,988 8.1% Rehabilitation and Welfare (including the Palliative Home Care 19,537 39.7% Service and the Sir Charles Clore Hostel) Public Information and Education and Early Detection Programs 13,869 28.2% Professional Training 902 1.8% Equipment and Construction 1,549 3.2% Organization, Administration and Branch Offices 5,037 10.2% Total Appropriations 49,165 100%

4 Medical Services and Innovative Projects to Improve Patient Services and Treatment

The Israel Cancer Association (ICA) finances burden of coping with the disease. This service positions for a period of five years, in is currently provided in many medical centers parallel to the medical center’s commitment across the country. Some of these centers have to continue funding the position after this already permanently established this service, period. Thanks to this investment, the entire and the ICA continues to update the personnel multidisciplinary array for the psycho- who assemble at ICA Headquarters throughout oncological treatment of cancer patients the year. Thanks to ICA’s efforts, a national has been upgraded throughout the country. network of female health professionals has Among other things, a coordination network been established to maintain ongoing contact for oncology nurses has been set up in the with breast cancer patients. community, including stoma nurses, nurses Psycho-oncology services – The ICA continues and social workers to coordinate treatments to provide funding for social work positions at the for breast cancer patients, as well as psycho- following medical centers: The Haemek Medical oncological teams that also receive ongoing Center in , the Hillel Yaffe Medical Center professional training via the ICA. in , the in , Nursing Services – The ICA finances positions and the – Sourasky Medical Center in for breast cancer Nurse Coordinator and Tel Aviv. The ICA continues to fund positions for Patient Navigator posts as well as palliative psychologists at the oncology institutes of the care nurses at the following centers: The Rivka following centers: the Haemek Medical Center in Ziv Medical Center in , the Laniado Medical Afula, the at Tel Hashomer, Center in , the Rambam Health Care the Hillel Yaffe Medical Center in Hadera, the Campus in , the Upper Hospice, and Schneider Children’s Medical Center in . and the Padeh Medical Center Poriya in . Breast Cancer Nurse Coordinators and Dietitian services – Dietitian services at the Patient Navigators – the ICA continues to ICA. This new service, which aims to provide provide funding for special nursing and social nutritional information to cancer patients and work positions for healthcare professionals who survivors, is expected to open soon. serve as breast cancer care coordinators and patient navigators, accompanying breast cancer Bone Marrow Transplantation – The ICA patients from the moment of diagnosis, across continues to provide the necessary funding for treatment and post-treatment trajectories. This professional posts for the complex procedure ICA-initiated project aims to accompany the of autologous (self-donated) bone marrow breast cancer patient throughout the entire transplantations and donor bone marrow period that breast cancer remains a personal transplantations, in children with cancer, at concern, provide her with information, support the Pediatric Oncology Center at Schneider and assistance, thereby significantly easing the Children’s Medical Center in Petach Tikva. The

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ICA has helped finance the unit’s operation since The following is a list of this year’s ICA- its establishment. Assistance is also provided to supported projects: pediatric oncology wards at Hadassah Medical yy Continuation of the activity and establishment Center, Ein Kerem Campus in Jerusalem. of a multi-disciplinary network for end-of-life The National Umbilical Cord Blood Bank – This patient care – Medical Center Bank was established as a joint venture between (Assaf Harofeh). the Magen David Adom Blood Service, yy Social worker for the Oncology Day Care Wolfson Medical Center and the Hadassah Clinic – . Medical Organization, with funding from a generous donation provided by the Friends of yy Psychologist at the Adolescent and Young the Israel Cancer Association in London, headed Adult Oncology Clinic – Davidoff Cancer by Vered Aaron. This national service is operated Treatment and Research Center, Rabin Medical by the Magen David Adom Blood Service and Center – Beilinson Hospital. funded by the ICA. This financial assistance yy Program for patient accompaniment by has helped fund the purchase of a freezer for medical students – , preserving umbilical cord blood dedicated in Ein Karem. memory of the late Natalie Shaya. The ICA yy Patient workshop: “The Power of Art” – Edy’s also funds a part-time slot for a technician who House Maagan Community Support Center for oversees the operation of the Cord Blood Bank. Cancer Patients and their Families in Beer-Sheva. Palliative Care Programs for Advanced Stage yy Feldenkrais for the improvement of Cancer Patients – The ICA continues to operate movement and posture – Edy’s House Maagan the Rosalind (Landy) Stern Palliative Home Community Support Center for Cancer Patients Care Service (Home-Hospice) located at the and their Families in Beer-Sheva. Freedman Pavilion Inpatient Cancer Hospice at Sheba Medical Center at Tel Hashomer, and yy “I could only tell myself – writing to myself, established with assistance from the ICA. The writing to my soul” – Edy’s House Maagan Hospice currently operates with the assistance Community Support Center for Cancer Patients of a munificent contribution bequeathed by and their Families in Beer-Sheva. the Estate of the late Mrs. Gertrude Landy, yy Improving memory skills using thinking obtained through the Friends of the ICA in games - Edy’s House Maagan Community London, headed by Vered Aaron. Support Center for Cancer Patients and their In addition, the ICA continues to support Families in Beer-Sheva. healthcare programs incorporating palliative care yy Body and mind therapy workshop – Edy’s and psychosocial nursing care at hospices and House Maagan Community Support Center for Home Hospice Services throughout the country. Cancer Patients and their Families in Beer-Sheva These ICA-assisted programs are also offered at yy Social worker for the Ear, Nose and Throat medical centers and community clinics across Israel. Dept. – providing information and emotional The ICA invests efforts in developing and intervention for patients admitted to the promoting new programs and innovative department for cancer treatment – Meir projects to enhance the level of services Medical Center in provided to cancer patients, while prioritizing yy Integrated palliative treatment within unique projects directly related to the treatment the continuum of care from the Oncology of patients, survivors and their families. Institute (Lin) for patients referred to the

6 Home Hospice as part of the Oncology Service the breast, digestive tract and urinary tract (Lin) and Home Hospice (in the Haifa and and fertility preservation in the Oncology Western Galilee district) – Lin Medical Center. Network – Rambam Health Care Campus. yy Running a support group for patients’ families yy Support program for children receiving – . radiation at the Pediatric Hemato-Oncology yy Social worker for the Onco-genetic Clinic Division – Rambam Health Care Campus. at the Genetic Institute – at Galilee Medical yy Social worker at the Oncogenetics Clinic in the Center. Department of Oncogenetics, The Genetics yy Nurse coordinator for digestive system, lung Institute – Rambam Health Care Campus. and urinary system tumors – Galilee Medical Center. yy Dyadic mindfulness workshop – Schneider yy Oncology nurses – Maccabi Health Services. Children’s Medical Center. yy Individual and group support for BRCA yy Application for the management and carriers and their families – Breast Health coordination of tasks during neo-adjuvant Department, Tel Aviv Sourasky Medical Center. therapy for early breast cancer – Sheba yy Psychologist for the Survivorship Clinic – Tel Medical Center. Aviv Sourasky Medical Center. yy Coordinating nurse in the field of drains and yy Continuous monitoring of quality of life stomas – for all Medical Center departments – indicators in pediatric cancer patients – Tel Haemek Medical Center. Aviv Sourasky Medical Center yy Psychological treatment for Arabic speakers yy Development of an application for reporting at the Hemato-Oncology Division – Schneider symptoms and side effects by oncology Children’s Medical Center. patients – Tel Aviv Sourasky Medical Center. yy Breast care nurse coordinator at the Mor yy Intervention with the siblings of children Institute, the Dan District - Petah Tikva, the at terminal stages of the disease - Rambam Health Care Campus. Rabin-Beilinson Medical Center and Hasharon Medical Center - Clalit Health Services, Dan yy Establishment of the Oncogenetics Service at the Pediatric Hemato-Oncology Department District, Petach Tikva. - Rambam Health Care Campus. yy Sharing Clinical Model, Breast Care Nurse yy Body-mind therapy using psychomotor and Coordinator in the community, Home Care relaxation techniques – Rambam Health Care Unit - Clalit Health Services, Tel Aviv - Campus. district. yy A mindfulness group for ambulatory patients yy Breast care nurse coordinator in the at the Oncology Institute – Rambam Health community - Advisory clinic in , Clalit Care Campus. Health Services, Southern District. yy Support program for girls and female yy Dietitian - Israel Cancer Association. teens towards a fertility preservation process in the Hematology-oncology yy Social worker for the Psycho-social service for Network – Rambam Health Care Campus. Palliative Care - . yy Identifying needs and intervention in yy Social worker for the Home Care Unit - sexuality among Children with tumors of Maccabi Health Services.

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ICA Supported Oncology Services in Medical Institutions and Community Settings

For many years the Israel Cancer Association Institute; oncology coordination nurse for has invested in the upgrade of cancer patients recovering from breast cancer and treatment facilities and the enhancement colorectal survivors at the oncology division. of services for cancer patients and their yy Emek Medical Center, Afula: Social worker families by funding projects and positions to provide palliative care in cancer patients for professionals (nurses, social workers, with advanced cancer in the Oncology, dieticians and other specialists). Thanks Hematology, Internal and Gynecology to this assistance, there is a respected Departments; medical psychologist to work and well-developed infrastructure for with Russian-speaking patients, families and psycho-oncological services and oncology medical staff at the Hematology Institute. nursing services. Currently, only positions yy Hillel Yaffe Medical Center, Hadera: in recently-introduced new services are Psychologist and social worker attending to approved. patients and their families at the Oncology Day Care Center, Psychologist attending to This year, the ICA is helping to fund the Gyneco-oncology Department patients; following positions at medical centers and in Cancer Registry Follow-up Clerk at Oncology the community: Institute, Psychologist at the Hematology yy Upper Galilee Hospice, Rosh Pina: Head Nurse. Institute. yy Ziv Medical Center, Safed: Registry Follow- yy Meir Medical Center, Kfar Saba: Registry up Clerk at the Oncology Institute; social Follow-up Clerk at the Oncology Institute. worker at the new Radiation Institute; breast yy Tel Aviv ,Sourasky Medical Center: Registry coordination nurse at the Breast Clinic. Follow-up Clerk at the Oncology Institute; yy Galilee Medical Center, : Registry social worker for the Palliative Care Service. Follow-up Clerk at the Oncology Institute. yy Wolfson Medical Center, Holon: Social yy Padeh Poriya Medical Center, Tiberias: Worker at the Palliative Care Unit – Psycho-oncologist for cancer patients; Hematology Institute at the Inpatient Unit, Registy Follow-up Clerk at the Oncology Oncology Institute and Inpatient Ward; Institute. Registry Follow-up Clerk at the Oncology yy Rambam Healthcare Campus, Haifa: Institute. Registry Follow-up Clerk at the Oncology yy Yitzhak Shamir Medical Center (Assaf

8 Harofeh), Beer Yaakov: Registry Follow-up yy Soroka Medical Center, Beer Sheba: Clerk at the Oncology Institute. Registry Follow-up Clerk at the Oncology yy Sheba Medical Center, Tel Hashomer: Institute. Registry Follow-up Clerk at the Oncology yy Laniado Medical Center, Netanya: Breast Institute, psychologist in the Pediatric care nurse at new Breast Institute. Hemato-Oncological Department. yy “Edy’s House" – Ma’agan Community yy , Ashkelon: Registry Support Center for cancer patients and Follow-up Clerk at the Oncology Institute. their Families in Beer Sheba: Social worker. yy , : Registry yy Clalit Health Services: Social worker at the Follow-up Clerk at the Oncology Institute. Breast Institute in Tiberias. yy Hadassah Ein Kerem Medical Center, Jerusalem: Registry Follow-up Clerk at the yy Meuchedet Health Services: Oncology Oncology Institute. nurse specializing in support therapy in the yy Sha’are Tsedek Medical Center, Jerusalem: Nursing Division. Coordinator of the BRCA Consortium at the yy Maccabi Health Services: “Hotline” duty Genetic Counseling and Diagnosis Center; nurse at online call centers. Cancer Registry Follow-up Clerk at the Oncology Institute.

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New Publications Public Information and Health Promotion The Israel Cancer Association (ICA) invests training workshops, and professional lectures. tremendous efforts and countless resources in Thousands of diverse informational activities information and health promotion through a are conducted in different settings, including range of activities aimed at raising awareness schools, preschools, summer camps, community on how to reduce the risk of developing cancer centers, workplaces, healthcare funds, IDF and the importance of early detection of the military bases, ICA branches and other venues. Hookah? No Way! disease. The ICA provides resources on the The ICA also operates Telemeida®, a special dangers of smoking, on staying Sunsmart®, tele-information hotline staffed by dedicated and on adopting a healthy lifestyle, including volunteers who provide professional answers to avoiding obesity, developing healthy eating hundreds of calls a month in Hebrew, Arabic, and habits, engaging in physical activity, and Russian. Hotline volunteers provide information limiting the consumption of alcohol. on cancer prevention, early detection, treatment, ICA’s broad-based educational activity rehabilitation, and patient rights. Additionally, encompasses printing, updating and publishing the ICA operates an Information Center, staffed informative material distributed in hundreds by information specialists who oversee the latest of thousands of free copies a year, in Hebrew, professional literature and are interconnected Arabic and Russian, as well as producing with numerous up-to-date databases in Israel information campaigns; to achieve this end, and across the globe. (Further information about the ICA utilizes the media intelligently, while ICA activity in this area may be found below). focusing on unique sectors of the population All activities and services are provided free Farewell to a Dear One and Israel’s geographical and cultural peripheries of charge to the general population, cancer and adapting messages accordingly. In addition patients, survivors and their families. the ICA organizes events such as seminars,

Prostate Cancer Awareness Day Every year, the world and Israel observe this type of cancer is among Jewish and Arab September 15 as International Prostate Cancer men over the age of 65. Awareness Day. Leading up to that day, the ICA Compared to other OECD nations, the incidence in conjunction with the Israel Ministry of Health of prostate cancer in Israel has been higher releases the most current data, which reveal than average since 2012. The five-year survival that prostate cancer is the most common type rate among Jewish men is very high (above of cancer among men in Israel. The data also 95 percent) and has been rising for those show that there are currently 27,573 men in diagnosed most recently; the five-year survival Israel living with a prostate cancer diagnosis rate among Arab men is also high (86 percent), since 1990; of them, 11,899 were diagnosed though lower than among Jewish men, and within the last five years. In 2014, 2,237 new there has been no increase in the survival rate diagnoses were made. The highest incidence of for those diagnosed most recently.

10 “It’s time you started taking care of New Publications yourself” – New Campaign Challenges Men to Invest in Their Health The ICA has launched a new campaign calling on men to adopt health recommendations to reduce their cancer risk. The campaign, launched under the heading “Did you ever stop to think what you fuss with more? Your car or your body?” was produced pro bono by the Gitam BBDO advertising agency, and it addresses men with the following messages: BAMA Journal – Colorectal "You get it serviced on time, wash it, and feed Cancer it only the best, and make sure it doesn't get as much as a scratch... It's time you started taking ‘Space-Tv’ Interview in Honor of care of yourself the same way. So, starting now, International Prostate Cancer watch what you put in your mouth, move Awareness Day your body, be Sunsmart®, don't smoke – it's In the context of International Prostate no longer cool – and, if you're going to drink, Cancer Awareness Day, Dr. David Biton, do it with moderation. Don't be lazy – go get a PhD candidate in Medicine and the ICA’s tested in time. If you take care of yourself, you Information Coordinator, was a guest on the and your baby will travel well for many years to program “Observation Committee” on Space- come." The new campaign was launched via TV. The interview covered several issues relating ads in newspapers and men's magazines such to the day, such as how to reduce cancer risk, as Blazer, The Marker, Calcalist, and Globes, in the unknown risks of smoking, the popularity the sports pages of the daily papers, and in of hookahs, and the proactive informational social media. program the ICA runs on reducing cancer risk.

Breast Cancer Awareness Month

For more than 20 years, the ICA has observed of the Israel Center for Disease Control (ICDC) October as Breast Cancer Awareness Month at the Israel Ministry of Health and Chair of along with the rest of the world. the ICA Breast Cancer Prevention and Early In 2017, Breast Cancer Awareness Month Detection Committee. (For more information, began with the presentation of a press release see “Early Detection”.) with current data on breast cancer in Israel, by Prof. Lital Keinan-Boker, Deputy Director Information Campaign During Breast Cancer Awareness Month In October, the ICA launched a large public awareness campaign focused on the importance of early detection of breast cancer, treatment methods, and coping strategies.

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Updated Publications The campaign included TV and newspaper recipient is Dr. Hava Gil-Hen, Bar-Ilan University, spots produced pro bono by the Gitam BBDO for her research on “Targeting ABL family kinases advertising agency, a staunch supporter of the to block breast cancer metastasis”. Association. Also, the Shifra Krimalovsky Ltd. advertising agency produced a special ad for ultra-Orthodox newspapers, adapted to this target audience, calling on ultra-Orthodox women to undergo How to be 'Sunsmart' mammography screening for early detection of the disease. Joint ICA-IDF Letter for Breast Joint Ventures with Estée Lauder Cancer Awareness Month and the IDF In addition to lighting the Kirya Tower in pink during the month of October, the ICA and Lit in Pink the IDF called on regular army women to take Every October, more than 200 buildings all responsibility for their health. The letter was over the world are lit up in pink thanks to the signed by Miri Ziv, Director General of the initiative of the Estée Lauder Group, including ICA, and Brig. Gen. Sharon Nir, the Chief of the Eiffel Tower in Paris, the 101 Taipei Building Staff’s Gender Affairs Advisor in the IDF. The in Taiwan, and the Tokyo Tower in Japan. letter emailed to the serving women was Sunscreen - User Guide In Israel, in conjunction with the Israel Cancer embellished with a pink ribbon, symbolizing Association, pink has already shone from the global fight on breast cancer. the Shalom Tower, the Azrieli Towers, and Rothschild Boulevard in Tel Aviv, the Chords Bridge and the Tower of David in Jerusalem, and other venues. In 2017, the Kirya Tower at the Kirya Military Base in Tel Aviv was lit in pink. This year, thanks to the joint venture launched by ICA and IDF, which pledged to keep the Kirya Tower lit in pink throughout the month of October, the Estée Lauder Group decided to donate two research grants totaling NIS 150,000 to the fight against breast cancer. One recipient is Dr. Neta Erez, , who received the grant for her research on “Uncovering the role of fibroblasts in facilitating breast cancer chemo-resistance and metastasis via pro-inflammatory signaling”. The second

12 Campaign with Jack Kuba Boutiques in conjunction with Dorit Nitzani, helped by Updated Publications At the beginning of October, the many volunteers who donated bras to the ICA. Estée Lauder Group and the ICA embarked on a Similar bra installations were put up in many joint venture with the exclusive chain Jack Kuba locations around the world to remind women Boutiques, specializing in intimate apparel, to that early detection saves lives. The ICA invited foster awareness of the importance of early the public to have their picture taken next to detection of breast cancer. As part of this joint the tree and post the photos to social media venture, the unique Pink Ribbon collection of to raise awareness of the fight against breast pink undergarments designed with this month cancer. The bras were hung from the large in mind went on sale. Some of the proceeds of sycamore on Habima Square with help from the campaign were contributed to the ICA to the Tel Aviv Municipality, and Haim Gavriel, finance breast cancer research. The recipient Shlomi Gozlan, and Oren Hananya of the city’s is Dr. Dafna Levin, , for Beautification Division, Sharon Miller from the her research on “Comparing Psycho-Didactic city’s Spokesperson’s Office, Meir Dror of Ofek Methods to Reduce Breast Cancer Patients’ Ltd., and volunteers from the Israel Cancer Anxiety over Radiation Treatment.” Association.

Photo: Fabian Koldorff Fabian Photo: “If I would have waited, I wouldn’t Prevention and Early have been kept in the picture” – Social Detection – Breast Cancer “Tree of Bras” Art Installation in Media Campaign to Raise Breast Honor of International Breast Cancer Cancer Early Detection Awareness Month This year, the month of October again saw the During Breast Cancer Awareness Month, social media campaign conducted together Tel Aviv’s Habima Square featured the “Tree with the Israel Cancer Association in which of Bras,” an art installation honoring the photographer Michal Bendak, a breast occasion. Each of the 434 bras hanging from cancer survivor, photographed 40 partially the tree represents one woman diagnosed nude women. The goal of the campaign is with breast cancer every month in Israel. The to remind women that early detection saves installation was the brainchild of Na’ama Ona lives. According to Bendak, “The goal of the

13 Israel Cancer Association I Annual Report I 2018

Updated Publications campaign is to raise awareness of breast cancer Motorcycle Trip to Increase Breast and early detection. For the campaign, I took Cancer Early Detection Awareness daring photos of women who have faced or As part of International Breast Cancer are still facing breast cancer. I am so grateful to Awareness Month, the Israel Harley-Davidson the brave, beautiful women who participated in Riders embarked on a special motorcycle ride these very moving photo sessions. I’m aware of to promote greater awareness of the disease. the emotional complexity of nude photography Called “GamAni makes noise to increase early (even if partial and hidden). I was happy to get detection awareness,” the ride was planned to know the people behind the names.” and conducted by GamAni, a Facebook group Rights and Services for of breast cancer patients and survivors, in Cancer Patients and Special Flotilla Raises Awareness collaboration with the bikers. The ride kicked Survivors of International Battle against off at the Albar Harley-Davidson Dealership in Breast Cancer Holon and ended at the Azrieli Mall in Tel Aviv, In October 2017, a flotilla of yachts sailed from with the women riding behind the bikers. At the marina in to mark International the site, an information booth with flyers and Breast Cancer Awareness Month. The Israel booklets about breast cancer was staffed by ICA Cancer Association’s Herzliya branch, recruited Information Specialist Adi Weinstein. seven yachts, operating fully voluntarily, for the event. Some 40 breast cancer patients Water Polo Association Identifies and survivors, wearing pink ICA T-shirts and with International Fight Against holding, pink balloons and flowers, sailed on Breast Cancer board the yachts, decorated in pink, from As part of the final match of the men’s national Herzliya to Netanya and back. A ceremony was water polo championship, the members of held at the end of the event, and was attented both teams wore something pink to raise by 100 volunteers and sailors from Herzliya awareness of the importance of early detection marina. MP Lea Fadida, Adi Hemu, head of the in the fight against breast cancer. health department at Herzliya municipality, Dr. Phillip Halavin, Branch Chairman and Shir Buttel-Tzur, Director of the ICA Branches Dept. and “Door Knock” Fundraising Campaign manager, congratulated the participants.

14 Updated Publications Cervical Cancer Awareness Week In honor of International Cervical Cancer Digital Campaign for Cervical Cancer Awareness Week, the Israel Cancer Association Awareness Week and the Israel Ministry of Health released To mark International Cervical Cancer Awareness current data on cervical cancer in Israel. The Week, the ICA launched a digital campaign week was observed January 22-28, 2018. on social media starring stand-up comedian Below are the highlights of the data presented: Noga D’Angeli. The campaign, produced yy The incidence of cervical cancer in Israel is pro bono for the ICA by the Gitam BBDO among the lowest in the West. In 2014, 243 advertising agency, was presented with humor Radiation Therapy Israeli women were diagnosed with invasive while focusing on prevention, early detection, to the Pelvis cervical cancer. and insistence on a second medical opinion in case of any bodily changes. yy In 2014, the average age for a cervical cancer diagnosis was 38 among Jews, 40 among Arabs, and 37 among others. Among Jewish women, most were diagnosed between the ages of 25 and 49. Among Arab women, most were diagnosed between the ages of 40 and 49. Among other women, most were diagnosed between the ages of 25 and 49.

World Cancer Day of the UICC

Sponsored by the Union for International Cancer Below are the highlights of the data on cancer Control, World Cancer Day, which is observed incidence and mortality in Israel and the every year on February 4, aims to unite the world as presented at the press conference: world over cancer awareness in a positive and yy Israel is in the lead with regard to the number inspirational manner. The day is earmarked of new patients per year compared to the for spreading messages aimed at prompting OECD average, but falls below the average people to take action, whether as part of a for mortality – an achievement due to early group or as individuals, in order to reduce the diagnosis and advanced, innovative treatment. incidence of cancer around the world. yy Among Jewish men, two trends emerge over At a press conference, Prof. Lital Keinan-Boker, two different time periods. Between 1990 and the Deputy Director of the Israel Center for 2007, there was a net rise in the incidence of Disease Control at the Israel Ministry of Health cancer, with an annual increase of +0.9 percent. and Chair of the ICA Breast Cancer Prevention In contrast, between 2007 and 2015, there was and Early Detection Committee, presented a clear drop in the incidence of cancer, with current data from the Israel National Cancer an annual decrease of -3.3 percent. Among Registry, which tracks cancer incidence and Jewish women, cancer incidence remained mortality in Israel. steady between 1990 and 2015. Among Arab

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Updated Publications men, two trends can be observed over two yy Worldwide, there are about 8.8 million different time periods. Between 1990 and cancer deaths every year. Based on current 2005, there was a net rise in the incidence UICC data, there are about 8.8 million cancer of cancer, with an annual increase of +3.8 mortalities annually. About 70 percent of percent. However, between 2005 and 2015, these deaths occur in countries with low to there was a clear drop in the incidence of average incomes, i.e. developing nations, cancer, with an average annual decrease of -2.2 which are the least prepared and equipped to percent. Among Arab women as well, there handle the burden of cancer. were different trends over different periods of time: between 1990 and 2005, there was a net New Ad Marking World Cancer Day rise in the incidence of cancer with an annual To mark World Cancer Day, observed on February Prevention and Detection – increase of +4.3 percent, but between 2005 4, the ICA published a new Prostate Cancer and 2015, the incidence remained steady. ad in the newspapers yy There is no evidence for a rise in the incidence addressed to patients, of brain tumors over the last two decades, survivors, and their a period in which there was a significant family members increase in the use of mobile phones. Based about the Association’s on data analysis undertaken for the first time Information Center, since the advent of widespread use of cellular which provides devices (undertaken by the Israel National information on a vast Cancer Registry at the Ministry of Health) range of topics related and introduced at an ICA press conference, to cancer to the public at there has been no increase in the number large free of charge. (For of malignant brain tumors of any population more information, see group in Israel over the last two decades. below.)

Colorectal Cancer Awareness Month

In March 2018, the Israel Cancer incidence and mortality in Israel. (For more Association and Israel Ministry of information, see “Early Detection”.) Health Announced the Start of Colorectal Cancer Awareness Month “The Smiling Poop” Video In honor of International Colorectal Cancer During the month, the ICA’s online platforms Awareness Month, the Israel Cancer Association ran a humorous clip called “The Smiling Poop,” released a traditional and new media campaign which called on all men and women above the produced by Gitam BBDO, which provides age of 50 to test for occult blood in the stool as its advertising services to the ICA pro bono. a way to prevent the development of cancer in The campaign’s focus was on the importance the large intestine. More than 700,000 people of early detection. The ICA also issued a press viewed the video. It was accompanied by an ad release with current numbers on colorectal in the national newspapers.

16 Public Service Announcements Association produced a new public service on the Radio announcement, which was played the entire In honor of International Colorectal Cancer month, focusing on the importance of early Awareness Month, the Israel Cancer detection in saving lives.

The Fight against Smoking

Remembering Dr. Tuvia Lehrer The Israel Cancer Association, its employees and volunteers wish to express their profound sorrow at the passing of a veteran in the war on smoking. Dr. Tuvia Lehrer, who passed away at the age of 80, was a tireless, dedicated soldier in the fight against the addictive, deadly habit of smoking. Dr. Lehrer was instrumental in helping the ICA formulate the law banning smoking in public places in 1983, making Israel among the first ten nations in the world to pass such legislation. Before programs to stop smoking were covered by national health insurance and became the mandate of the national health insurance providers, Dr. Lehrer helped many smokers quit the habit through the ICA’s cessation programs and trained many others to lead similar programs. Photo: Courtesy of the family May his memory be a blessing.

World No Tobacco Day 2018 tobacco and exposure to second-hand tobacco smoke cause some 12 percent of all heart On May 31, the Israel Cancer Association disease mortalities. The plague of smoking kills observed the International Day to Promote the War on Smoking in tandem with the World more than 7 million people a year, including Health Organization, which organizes the World some 900,000 non-smokers exposed to second- No Tobacco Day. The day is observed to stress hand smoke. This means that, every day, some the health risks associated with smoking and 19,000 people die of diseases associated with the effective policy steps nations can take to smoking. reduce the number of smokers. In honor of World No Tobacco Day, the ICA, This year, the WHO focused on the relationship which works year-round to prevent illness and between smoking and heart disease and mortality from cancers caused by smoking, reported that heart and blood vessel diseases emphasized the proven ways to end this caused by smoking kill more people than any addictive, deadly habit. Based on Ministry of other single factor in the world. The use of Health data, 22 people in Israel die every day

17 Israel Cancer Association I Annual Report I 2018

of diseases associated with smoking, such as yy In local councils: As part of World No Tobacco lung cancer, throat cancer, chronic obstructive Day, the cities of Beer Sheva, Modi’in, , pulmonary disease, heart attacks, strokes, and Kfar Saba, and others hosted events and sudden death. set up informational booths in prominent As part of World No Tobacco Day, ICA locations. representatives Miri Ziv, ICA Director General, yy In Parliament: On June 12, the Dr. Avital Pato Benari (EdD), an educator who observed the Smoke-Free Healthy Israel directs the ICA’s Information and Wellbeing Day, which included debates in several Department, and Dr. David Biton, the ICA’s parliamentary committees: Information Coordinator, were interviewed by  Debate in the Finance Committee on a various media. The topics dealt with alarming bill to restrict the advertising and sale of data on the damage caused by smoking in tobacco products; Israel and the world and how to prevent the  Debate in the Special Committee on Drug deadly phenomenon. and Alcohol Abuse on what government ministries are doing to reduce smoking Coalition of Anti-Smoking and the damage it inflicts; Organizations Work Together  Smoke-Free Healthy Israel Conference: The Coalition of Anti-smoking Organizations Initiated by MK Tamar Zandberg, formed in 2016 to fight smoking together was MK Yehuda Glick, MK Eitan Cabel, the brainchild of the ICA and Dr. Milka Donchin, MK , and MK Dov Khenin, this Chair of the Network of Healthy Cities of conference was dedicated to the memory the Federation of Local Authorities in Israel. of the late Dr. Tuvia Lehrer, former Chair Members of the coalition include Ministry of of the Israel Anti-Smoking Association and Health representatives, the Education Ministry, Director of the Israel Institute for Stopping the Israel Medical Association, the national Smoking. His son, Guy Lehrer, a popular health clinics, the National Council for the television star, spoke about his father and Prevention of Smoking, the Medical Society for his father’s mission at the conference, the Prevention of Smoking and Treatment of Addiction, local councils, the End to Smoking which addressed topics such as keeping Initiative, and others. The Coalition provided young people from becoming addicted to local councils with a kit of messages and nicotine, personal stories of loss and death suggestions for action labeled “Smoking Burns resulting from smoking, and the situation a Hole in Our Heart.” The kit and roll-up banners in Israel compared to the goals of the were sent for use by local councils, youth International Treaty for Tobacco Control. movements, organizations, and companies to Dr. Avital Pato Benari (EdD), an educator encourage them to hold broad informational who directs the ICA’s Information and and educational activities on the dangers of Wellbeing Department, and Tal Nathan, smoking and how to quit the habit. the ICA’s Wellbeing Promoter, represented Among the activities the coalition has carried the ICA at the conference. out are: The Israel Cancer Association, the Network yy In schools: Just before World No Tobacco Day, of Healthy Cities, the Association of Public schools devoted lessons and discussions to Health Physicians, and the Medical Society smoking prevention. for the Prevention of Smoking and Treatment

18 of Addiction of the Israel Medical Association Dr. Marcus, who served as the Chair of the issued a statement saying: “The activity in the Israel Lung Association, was active in smoking Knesset proves beyond a shadow of a doubt prevention and cessation and instituted the that there is a broad front of organizations school competition. Members of his family, and Knesset members from all political parties who honored the event with their presence, willing to wage a determined battle against the presented the winners with their prizes. Dozens damage of this addictive, deadly habit for the of schools from all over Israel participated sake of public health.” in the competition, which involves research papers, video productions, new initiatives, and presentations on smoking prevention. The Annual School Competition Six schools reached the finals. The students, on Tobacco Prevention, in memory of teachers, principals, and academic advisors the late Dr. Marcus presented their work. In the elementary As part of World No Smoking Day, Beit Mati, school category, the Herzog School in Beer the ICA’s home in Givatayim, again hosted Sheva took first place; second place went the Annual School Competition on Tobacco to the Tze’elim School in . Because of Prevention in honor of the late Dr. Marcus. the distance, its representatives could not attend in person, but were able to watch the The event was the capstone to a year of extensive proceedings live on a giant screen. For the anti-smoking activity in schools. The competition secondary schools, the winners were from was made possible thanks to cooperation the Beit Hanina Comprehensive School in between the Israel Cancer Association, Jerusalem; second place was shared by the SHEFI (the Education Ministry’s Psychological Afu Fa’our Comprehensive School in the Shaab Services), the Ministry of Health, and the , the TALI School in Jerusalem, Israel Lung Association. and the High-Tech High School in Holon.

19 Israel Cancer Association I Annual Report I 2018

Award for Promoting the Fight digital platforms shows a speeded-up pair of Against Smoking hands chopping, adding, and mixing a recipe for preparing a hookah. Among the ingredients The Israel Cancer Association presented its are the toxins that are present in real hookahs. award for promoting the fight against smoking It was uploaded to the media to mark World to journalists Roni Linder Gantz of The No Tobacco Day, observed in Israel and abroad Marker, Haim Rivlin of the Israel Television on May 31. The video is fast-paced, just like the News Company, and Judy Segal-Itzkovich of food videos that have been getting millions of The Jerusalem Post. The award was bestowed views in recent years. The goal was to send a during the ceremony summarizing the ICA’s message to young people that, even though activities for 2017 and took place at the hookahs come in pleasant fruit flavors and Givatayim Theater in March 2018. aromas, they contain toxins and carcinogens ICA General Director Miri Ziv said that “Smoking that are dangerous to one’s health. Like is the leading cause of cancer deaths. The cigarettes, smoking hookah increases one’s Israel Cancer Association decided to bestow risk of cancer, lung disease, other diseases, this honor on these journalists to express its and addiction. The rationale behind the video appreciation for their important contribution was to expose the truth behind the myth that to help wage the battle against this addictive, smoking a hookah is a harmless social activity. deadly habit. Their persistence in covering There are many myths surrounding hookah smoking in Israel has made a significant impact smoking, and it is important to the ICA to on the public agenda and become a crucial inform young people and their parents that part of the battle. The ICA works to reduce smoking hookah is not harmless, but rather smoking through providing information and like any other type of smoking. Therefore, the supporting legislation and enforcement on video ends with the line: “Don’t live in a bubble. behalf of public health, and the media play a Hookah is poison.” critical role in this.”

ICA and Zivlin Make a “Tasty” Video with Hookah The Israel Cancer Association took advantage of the many trending “Tasty” videos, which show how to make delicious foods, to upload a scary version for making a hookah, with help from the Zivlin advertising agency, which produced the video pro bono. The video for

20 Anti-Smoking Campaign in Arab Society reformat the program, and produce a successful The Israel Cancer Association has launched a format that is free of smoking, a behavior that digital campaign targeting young people to definitely constitutes advertising for a deadly combat smoking in the Arab sector. The video habit that takes so steep a toll on human life features opinion leaders trying to change social and suffering in Israel.” Reshet TV answered norms associated with smoking. By using social that the idea was forwarded to the CEO of media, the ICA encourages young people not to Endemol Israel, the producers in charge of the format, and the show’s chief director. “We will be start smoking while also breaking the specious happy to contact you after we see progress in link between smoking and a macho image. the production,” the response stated. As of May The video, launched in honor of World No 2018, when the show went on the air, although Smoking Day, features Islam Kanawati, a gym smoking had not disappeared altogether, it owner and popular figure with many followers was clear that the notion had been assimilated in social media who appeared pro bono. The in Reshet TV’s version of the program and video was viewed over 500,000 times. Other that smoking on screen on “Big Brother” was than the video, there were posts on Facebook dramatically reduced. The ICA welcomes the and internet banners to spread the word. change. The campaign was produced by advertising agency Fekra Digital, led by Youssef Mazzawi Legislation and supported by Faten Ghattas, ICA’s The Israel Cancer Association participates Coordinator of Activity in Arab Society. in many Knesset debates on topics such as marketing and advertising tobacco products Smoking on “Big Brother” Reality Show in Israel, expanding the ban on smoking in Last May, the Israel Cancer Association contacted public, etc., and produces position papers for the CEO of Reshet TV. The letter stated: “The these debates that are based on proven ways move of the show ‘Big Brother’ to Reshet TV is an to reduce smoking rates. These position papers opportunity to make this a no-smoking show. may be accessed via the ICA’s website and the Please take advantage of this opportunity to Knesset committee webpage.

The Position of Anti-Smoking Organizations in Israel on Protecting Public Health Against Advertising and Marketing Tobacco Products In preparation for a debate in the Knesset Finance Committee, representatives of Israeli health organizations – the Association of Public Health Physicians, and the Medical Society for the Prevention of Smoking and Treatment of Addiction, the National Council for the Prevention of Smoking, the Ban Smoking Initiative, and the ICA – sent a letter to committee chairman MK Eitan Cabel about banning advertising and limiting the sale of tobacco, nicotine, and smoking products in Israel. The letter noted that “Israel is behind in the war on smoking and its consequences and the data on smoking in Israel remain disturbing, making it imperative that the measures detailed in the World Health Organization’s Framework Convention on Tobacco Control, to which Israel is a signatory and has ratified, be immediately implemented, as well as the measures adopted by the National Program on Reducing Smoking and Its Consequences that was approved by Knesset Decision No. 3247 on May 29, 2011.”

21 Israel Cancer Association I Annual Report I 2018

The Organizations’ Response to the Israel failing to meet its goal of reducing smokers Health Minister’s 2017 Report on by 15 percent by 2020 (based on the Ministry of Smoking Health’s Strategic Health Plan for 2020). The Association of Public Health Physicians, The data from the health minister’s reports the Medical Society for the Prevention of of recent years, as well as his current report, Smoking and Treatment of Addiction of the show that Israel has not made any progress Israeli Medical Association, the Israeli Union of since 2012 and that the rates of smoking Wellbeing Promoters and Educators, and the are not declining as they should. In contrast, Israel Cancer Association have called for the nations with a comprehensive, consistent, and government, especially the Ministry of Health determined policy saw significant drops in and its head, Deputy Minister , smoking rates during the same period. and the Finance Ministry and its head, Minister ICA Director General Miri Ziv noted that “We , to act more forcefully in saving can and must bring the smoking rate down to the lives of thousands of Israelis. single digits. To do so, we must act consistently As demonstrated in the State Comptroller’s and energetically through legislation and report, the lack of consistent policy and absence enforcement. Israel, led by the Ministry of of motivation by the ministries’ directors in Health, must protect the younger generation leading changes that have proven to be very from the addictive, deadly habit of smoking, effective are costing human lives and taking a and raise a new generation of Israelis who are toll on public health and will probably result in free of the nicotine addiction.”

ICA Sunsmart® Activities to Prevent Skin Cancer and Ensure Early Detection Skin Cancer Prevention and Information Campaign Detection Awareness Week The Israel Cancer Association supported Skin The ICA marked Skin Cancer Prevention and Cancer Prevention and Detection Awareness Detection Awareness Week in June 2018, Week with a comprehensive information which has been held for over 2 decades. campaign in the various media, as well as on This awareness week is commemorated in its own website and Facebook page. The public collaboration with all the HMOs. During this was urged to identify suspicious moles, seek week, hundreds of examination clinics opened the advice of a dermatologist, and be tested for at healthcare funds throughout the country to early detection of skin cancer. perform free screening tests on skin lesions. The ICA continues to disseminate ‘Sunsmart’® The ICA press release about the awareness day messages in several ways, including: campaigns included current data from the Israel National via the various media, including a campaign Cancer Registry of the Ministry of Health. (For targeted towards children through the various more information, see “Early Detection”.) relevant media channels, distributing hundreds

22 of thousands of public information booklets, training day for tattoo and piercing artists on posters and stickers, and delivering thousands the subject of early detection of skin cancer of information and health promotion lectures and preventing infections. During the day, and conducting scores of public information participants were trained to identify suspicious activities for all ages: from preschoolers to the moles on clients’ bodies. Tattoo artists are in elderly. In 2017, more than 6,000 Sunsmart® a unique position that allows them to look at kits were sent to kindergartens and summer their clients’ skin up close and at skin areas that camps, so that over 200,000 preschool and are not always exposed. They are therefore an early elementary schoolchildren, as well as their important link in early detection of suspicious parents and teachers, were familiarized with the moles and lesions. The training day was meant important Sunsmart® messages. to provide them with practical tools to identify suspicious signs on the face, throat, neck, and Ashley Waxman-Bakshi – Sunsmart® arms, and to refer their clients to dermatologists In a new video uploaded in honor of Skin for further assessment if necessary. Cancer Awareness and Detection Week, Prof. Avshalom Shalom, Director of the Plastic professional makeup artist and beauty guru Surgery Unit at Meir Medical Center, who is also Ashley Waxman Bakshi makes up her face a consultant for the ICA and a senior lecturer to look tanned to emphasize the importance at Tel Aviv University, asked participants to of protecting oneself against the sun. refer clients with suspicious signs to doctors, During the video, Waxman-Bakshi explains explaining that if such signs are diagnosed as to her audience the important of being early stage melanoma, they will actually have Sunsmart®. Her participation, encouraged by saved lives. The participants’ questions and Netanel Moyal, her agent, was shot pro bono interest in the topic left no doubt about its for the Israel Cancer Association and with importance and the artists’ commitment to creative consultation from advertising agency apply what they had learned. Gitam BBDO, which has provided pro bono services to the ICA.

Special Training Day for Tel Aviv Tattoo and Piercing Artists In honor of Skin Cancer Awareness Week, the Israel Cancer Association and the Israel Ministry of Health, in conjunction with the Health Bureau, ran a special

23 Israel Cancer Association I Annual Report I 2018

Health Promotion Lectures on Healthy Living in Schools, Participation in Conferences and Organizations and Companies Health Awareness Days As part of the ICA’s mission to raise awareness Year-round, the Israel Cancer Association sets up about healthy living, the Association’s informational tables at dozens of conferences Information Specialists are active in schools, and health awareness days arranged for organizations, and the workplace to raise professionals and the public at large around public awareness of the importance of leading the country, such as the Breast Diseases a healthy life, which may reduce the risk of Society Conference, the Oncological Patient cancer, including avoiding smoking, maintaining Conference, meetings on cancer prevention appropriate weight, eating nutritious food, for the public, seminars and conferences on adopting Sunsmart® behavior, reducing alcohol health and nutrition, and various events to intake, and engaging in regular physical activity. promote good health in the workplace and local councils, etc. In addition, the ICA holds lectures year-round on “Breast Health Awareness: Reducing the Risk of Breast Cancer” given by nurses who Training for ICA Volunteers and Guides coordinate breast cancer treatments. In the All year round, the Israel Cancer Association course of these lectures, volunteers from “Yad conducts intensive, day-long training programs Lehachlama”® share their personal stories, throughout Israel. These are organized by and there is always a table with informational Dr. Avital Pato Benari (EdD), an educator who material staffed by local volunteers. directs the ICA’s Information and Wellbeing Department. In addition to the training days, our Guides are kept abreast via our newsletter, a source for new ideas on disseminating information as well as various administrative updates. Informational presentations are regularly updated, and translated into other languages as required.

24 ICA Information Department The ICA’s Information Department is directed by Merav Damari. The Telemeida® Hotline Telemeida® and Information Center The hotline of the Israel Cancer Association, Meeting operated by 25 volunteers under the direction In September 2017, the ICA’s Telemeida® of Nurit Zin, is Israel’s most comprehensive, and Information Department volunteers up-to-date, and reliable hotline on cancer, were hosted at the home of Mrs. Nurit Zin, prevention, early detection, treatment options, Telemeida® Director. At the social gathering in rehabilitation, and more. Year-round, the ICA’s Tel Aviv, guests enjoyed an open conversation Information Center and Rehabilitation and between veteran volunteers and new Welfare Department hold seminars for the ones, as well as a lecture by Olive Amala, a volunteers to help keep them updated on medical clown at the Pediatric Hematological developments and enrich their professional Oncological Department at Tel Hashomer, knowledge. In 2017, the hotline answered who spoke and showed a presentation about some 10,000 calls. medical clowning.

Telemeida® Day-Long Seminar In February 2018, Telemeida® volunteers were given a day-long seminar, which kicked off with a welcome from Nurit Zin, Telemeida ® Director. The day consisted of lectures on several topics: "Colorectal Cancer: Early Detection" led by Rina Dichel, oncology nurse and supporting clinical treatment specialist at the ICA; “ICA Activities and Telephone Hotline Statistics” led by Merav Damari, Director of the ICA’s Information Programs; “Communications” led by Nava Inbar, ICA Spokeswoman; “E-Cigarettes” led by Dr. Avital Pato Benari (EdD), Director of the ICA’s Information and Wellbeing Department; and “The ICA’s Support Groups” led by social worker Orit Spira, the ICA’s Director of Rehabilitation and Welfare Department.

Information Center The Israel Cancer Association’s Information Center, directed by Merav Damari, is staffed by hotline specialists who handle calls from patients, survivors, and family members on a vast range of complex topics, such as information on approved drugs and technologies included

25 Israel Cancer Association I Annual Report I 2018

in the national healthcare package, contact with extensive and reliable information about with the Ministry of Health and national health all aspects of the various cancers, treatment clinics, help and guidance to inter- and intra- modalities and rehabilitation methods and organizational entities, search for advanced how to maintain a healthy lifestyle during the information in international databases, cancer disease trajectory and post-treatment cancer forums on the ICA’s website managed by top survivorship experience. The website provides specialists, etc. In addition, the Information the general population with information on Center collates and manages a regularly- how to reduce the risk of developing cancer, updated Clinical Trial Database of research and how to lead a healthy lifestyle, as well taking place in Israel on cancerous diseases, as as information on early detection tests. well as a list of experts in various fields to get a Ziv Duchan is the ICA’s Digital Director. second opinion. It also helps update the ICA’s This year, the ICA website was upgraded and informational materials, and more. emphasis placed on the user experience. The The Information Center experiences a site was adapted for convenient use on all significant increase in calls during various types of platforms (desktops, smartphones, cancer awareness weeks and months when the and tablets) and made disabled accessible. ICA runs public awareness campaigns in the The website also underwent graphic redesign. national media. It now features a new donation form and a convenient advanced search option. Hotline Assisting Oncology Patients Exercising Their Medical Rights The website brings visitors information about ICA’s activities at its headquarters, branches, and A new national service for all cancer patients Strong TogetherTM support centers throughout designed to help them exercise their rights in Israel. Online forms are now available on the the medical system has just been launched. ICA’s website for various activities and day- The hotline team provides information long study sessions, ask for information from and assistance on a range of topics such as various parties, and even request lectures exercising rights enshrined in the National Health Insurance Act, health clinics services at schools and other institutions on healthy covered by insurance, complementary living. As part of the website’s features, insurance, hospital services, checking out which coincide with the ICA’s activities year- approved drugs and guidance on accessing round, the ICA has uploaded an interactive them, monetary refunds, and more. This service, questionnaire for the “Prevention GENEration” provided free of charge, is designed for all program, information about study days, the cancer patients in Israel and operates as part spokeswoman’s announcements, a page for of the Information Center of the Israel Cancer contacting volunteers of the Israel Ostomy Association. Association, the SMS Stop Smoking Cessation program in Arabic, and awareness-raising The ICA on the Internet, programs throughout the year. The website Facebook and Social Media also features an updated list of clinical research studies conducted at medical centers across The ICA Website: www.cancer.org.il Israel, as well as a list of 20 forums where the The International Cancer Association website public can ask questions and receive answers is updated on a daily basis and provides in writing from the country’s top specialists in cancer patients, survivors and their families various cancer fields.

26 The results of the ICA’s activity during awareness of followers. Cooperation takes place days and in general can be seen the many visits with the help of social worker Orit Spira, to the website. Traffic significantly increases the ICA’s Director of Rehabilitation and during those periods. In 2017, the number of Welfare Department, in the form of joint visits to the website was more than 1.5 million. activities, with the ICA providing professional information and support groups for breast The ICA’s Facebook Page cancer patients and survivors. The ICA Facebook page boasts extensive activity, with more than 60,000 followers. The Cooperation Between The ICA and page is a platform for the ICA’s messages, to Medivizor promote events, provide information, and The ICA’s internet service makes it possible answer visitors’ questions. It helps promote to access current information about cancer the ICA’s activities online, such as the ”Door research and medical articles about cancer. Knock”® campaign, the ICA’s runners’ group in The studies and essays are personalized for the Jerusalem Marathon, and others. each individual patient based on the type of disease in order to provide access to the Instagram scientific information that is most relevant to the patient. The information is provided in Recently, the ICA renewed its activity on simple English and is offered free of charge. The Instagram. Here we post texts, videos, and still ICA’s Information Specialists help patients who photos designed to expose younger users have trouble reading the material in English. of the app to the Association's widespread activities and its messages focused on healthy Online Forums living, Sunsmart®, smoking prevention, and more. Throughout the year, the platform carries The network of forums for the general public several videos, such as "Smiling Poop" and on the ICA’s website has 20 professional forums "Tasty," which were viewed tens of thousands on a range of topics that are supervised by of times and received rave reviews from top specialists who, with great commitment, adolescents and young adults. volunteer their services for the benefit of patients, survivors, and family members: Collaborations on Social Media yy Endocrine and Neuroendocrine Tumors Networks Forum, supervised by Prof. Ido Wolf. yy The Israel Cancer Association works with yy Gyneco-oncology and Fertility Forum Kamoni, a social network dedicated to for Women and Men, supervised by health-related issues. Cooperation takes place Prof. Dror Meirow and Dr. Jacob Korach. with the help of Social Worker Orit Spira, the yy Female Genetic Carriers and Women at High ICA’s Director of Rehabilitation and Welfare Risk for Breast and Ovarian Cancer, supervised Department, who answers questions on the by Prof. Ephrat Levy-Lahad and platform about the patients’ and survivors’ Dr. Shlomit Perry. rights and services. yy Palliative Treatment for Cancer Patients – yy The ICA collaborates with the “I’m also Dealing with Treatment Side Effects, making a noise to increase breast cancer supervised by Dr. Ora Rosengarten, awareness” - a Facebook group (Gamani Prof. Doron Garfinkel, Social Worker Breast Cancer Group) with thousands Dana Rechavi-Heller and Iris Spivak, RN.

27 Israel Cancer Association I Annual Report I 2018

yy Hematological Malignancies Forum, Forums for Family Physicians to supervised by Prof. Dina Ben-Yehuda. Consult with Oncology Experts yy Brain Tumor Forum, supervised by Regarding Patients and Survivors Dr. Tzuk-Shina. There are 7 forums for family physicians on yy Sexual Counseling Forum for Cancer the ICA website, which aim to assist them in Patients, supervised by Dr. Moshe Mok and treating and monitoring cancer patients and Mrs. Lena Kurtz-Almog, RN. survivors. Each forum focuses on a different yy Melanoma and Skin Cancer Forum, field of oncology and is managed on a volunteer supervised by Prof. Jacob Schachter and basis by an oncologist specializing in a specific Prof. Esther Azizi. type of cancer: yy Cancer Prevention Forum, supervised by yy Urological Tumors Forum, supervised by Prof. Lital Keinan-Boker Dr. Raanan Berger. yy Sarcoma Forum, supervised by Dr. Daniela Katz. yy Gyneco-oncologic Tumors Forum, supervised by Prof. Talia Levi. yy Digestive Tract Cancer Forum – Colorectal, Pancreatic, Stomach and Biliary Tract Cancer, yy Hematological Tumors Forum, supervised by supervised by Dr. Ayala Hobart. Prof. Ofer Shpilberg. yy Prostate, Kidney, and Bladder Cancer Forum, yy Digestive Tract Tumors Forum, supervised by supervised by Prof. Avishay Sella Dr. Ravit Geva. yy Head and Neck Tumors Forum, supervised yy Neuro-Oncological Tumors Forum, supervised by Prof. Ilana Duek, Dr. Orit Gutfeld, and by Dr. Tzahala Tzuk-Shina. Ms. Frida Korenbrot. yy Lung Cancer Forum, supervised by yy Lung Cancer Forum, supervised by Prof. Hovav Nechushtan. Dr. Maya Gottfried. yy Breast Cancer Forum, supervised by yy Complementary Medicine Forum, supervised Prof. Bella Kaufman. by Dr. Opher Caspi. yy Breast Cancer Forum, supervised by Prof. Rinat Yerushalmi, Dr. Tehila Manes, and Prof. Eyal Winkler. yy Nutrition for Cancer Patients and Survivors, supervised by Ms. Limor Ben-Haim. yy Support Forum for Cancer Patients and their Families and Information about Patient Rights and Services, supervised by Social Worker Mrs. Orit Spira. yy Personalised Medicine for Cancer Patients Forum, supervised by Dr. Raya Leibowitz-Amit.

28 Early Detection

In 2016, 305,618 women aged 50-74 with no Breast Cancer personal history of breast cancer underwent The National Program for mammography. The result was that 2,822 new Breast Cancer Detection cases of breast cancer were detected in this group, comprising 356 cases of non-invasive More than 20 years ago, the Israel Cancer cancer (DCIS), and 2,466 cases of invasive cancer. Association initiated a national program for 76.7% of the invasive cancers (1,892 cases) did early detection of breast cancer, which has not involve the lymph glands. In other words, since been operated with the Ministry of Health 80% of the cases were detected at an early stage. and in collaboration with all the health service providers. The program has been funded and For Breast Cancer Awareness Month 2017, the monitored for 20 years with the ICA’s help, ICA published new data on breast cancer in from population-based diagnostic radiology Israel and worldwide. The data were presented screening for target groups of women aged by Prof. Lital Keinan-Boker, Deputy Director 50-75, to surgical procedures and pathological of the Israel Center for Disease Control of the diagnosis and monitoring in oncology institutes Ministry of Health and Chairperson of the ICA for women diagnosed with malignancies. Early Detection Advisory Committee. Until 2013 the program was headed by yy Breast cancer is the most common type of Prof. Gad Rennert, Director of the Community malignancy among women in Israel (Jewish, Medicine & Epidemiology Department at Arab, “other”), and accounts for a third of new the Carmel Medical Center and consultant cases in the two main population groups. to the ICA in the field of cancer control. The In 2014, some 5,000 new patients were entire national program was initiated by and diagnosed with breast tumors: about 4,400 is coordinated on behalf of the ICA by Miri Ziv, with invasive tumors and about 635 with ICA Director General. localized tumors. In 2018 the Executive Board approved funding yy The main incidence is among women aged for a further period to the Ministry of Health over 50; the highest risk was observed in to operate a system of targeted registries for older women, and it is higher among Jewish quality assurance of the National Program for women than Arab women. Early Detection of Breast Cancer in Israel. yy The trend for the incidence of localized breast cancer among Jewish women was stable in the period from 1980 to 1986 followed by a net Summary of the National increase (1991-2014) at varying rates. In Arab Program for Breast Cancer women this trend has only been observed Detection in Israel for 2017 since 1990 and was stable until 2014. Since the beginning of the program, over yy The relative five-year breast cancer survival seven million breast imaging tests have been rate in Israel for women diagnosed in the performed on over one million women, period from 2005 to 2009 is one of the including 200,000 tests done in the mobile highest in OECD countries: 87.5% for Jewish mammography unit. women and 84.4% for Arab women.

29 Israel Cancer Association I Annual Report I 2018

The Israel Cancer Association Mobile health awareness and the importance of early Mammography Unit detection is prepared for all women in Israel. Efforts are invested in specific sectors, such as As part of the national survey program and the Arab sector, new immigrants, the Haredi to increase the uptake of mammography sector etc. Thousands of copies of the ICA’s tests among women in outlying areas and latest informational material are distributed in marginalized social groups, in 2001 the Hebrew, Arabic and Russian. ICA purchased the first Michal mobile mammography unit. The unit has shown its importance on the ground. Thanks to the Series of lectures by breast health Michal Unit, the gap between uptake rates in coordination nurses on the prevention different sectors, such as Haredi women and and early detection of breast cancer new immigrants, has narrowed significantly Breast health coordination nurses give lectures and has completely disappeared between to the public on behalf of the ICA, to raise Jewish and Arab women. awareness of the importance of early detection, Due to the demand for the mobile unit’s on maintaining a healthy lifestyle that can services, a second unit began operating in 2011. reduce the risk of breast cancer, and the activity of the Israel Cancer Association on behalf Both units were operated by professional staff of patients. In 2017 some 40 lectures were from Assuta Medical Center in collaboration delivered, each accompanied by the personal with all health service providers, and in 2015 story of a ‘Help to Recovery’® volunteer and about 30,000 tests were carried out in some 140 distribution of informational material. different venues all over the country. In 2016 the older unit was retired. The provision of a mobile unit from 2015 to 2017 was helped by Cancer in the family – Counseling a donation from the Azrieli Foundation (Israel). Program for high risk families Apart from the encouraging data reported First degree relatives of cancer patients (colon, in Israel in recent years through the Israel breast, ovary, prostate gland and melanoma) Cancer Association, a survey by the World are at high risk of contracting the disease, and it Health Organization found that Israel leads may be a hereditary cancer. For 26 years there the European region has been an advisory service on familial cancer in mammography at the National Center for Cancer Control. This compliance rates, while service is provided in collaboration with the continually bridging the Israel Cancer Association and is managed by gaps, and Israel ranks Prof. Gad Rennert, Director of the Community among the leading Medicine & Epidemiology Department at the countries in cure rates on Carmel Medical Center and consultant to the a global scale. ICA in the field of cancer control, forming a national unit of Clalit Health Services on this Regional Early Detection Breast subject. In that period over 12,958 families have Cancer Stations used this service, receiving advice at various levels. This National Counseling Service is an The ICA continues to assist in the operation important information resource for the public of a number of regional stations for early and for decision makers in the health system detection of breast cancer in outlying areas. dealing with cancer. The national training program for breast

30 The ICA-supported Israel Consortium for Hereditary Breast and Ovarian Cancer The institutes engaged in the study of genetics of cancer continue to conduct joint and multi-center research on genetics of breast and ovarian cancer in Israel, upon the initiative of the ICA and with its assistance. The Consortium is coordinated by Prof. Levy-Lahad from Sha’arei Tsedek Medical Center and collaborates with the Sheba, Rambam, Rabin, Tel Aviv, Wolfson, Kaplan, Soroka, Sha’arei Tsedek, Yitzhak Shamir (Assaf Harofeh), Galilee, Bnei Zion and Ha’emek medical centers. (Further information about the consortium in the chapter on ‘Registration & Monitoring’.) The Prevention GENEration Program to raise awareness among breast and ovarian cancer patients of the importance of genetic advice was established in collaboration with Prof. Ephrat Levy-Lahad and the NCF Foundation, and about 8,000 visitors a year fill out the questionnaire on the ICA website.

Colorectal Cancer In March 2018, to mark Colorectal Cancer yy Invasive colorectal cancer is typical of older Awareness Month, the Israel Cancer Association age groups. Among both Jews and Arabs together with the Ministry of Health presented of both sexes, incidence rates increase new data reported by Prof. Lital Keinan-Boker, considerably from age 60 onwards and are Deputy Director of the Israel Center for Disease highest in the 75+ age group. In 2015, the Control at the Ministry of Health and chairman median age at diagnosis (the age at which of the Israel Cancer Association Committee on half of patients were diagnosed earlier and Prevention & Early Detection: half were diagnosed later) was 70 for Jewish yy In 2015, 3,016 residents of Israel were men, 72 for Jewish women, 64 for Arab men, diagnosed with invasive cancer of the colon 64 for Arab women, 65 for ‘other’ men and 69 and the rectum. In 2015 invasive colorectal for ‘other’ women. cancer was the second most common yy Among Jews, morbidity rates were also invasive cancer among Jewish men, after broken down by place of birth. The highest prostate cancer; the second most common rates of morbidity in 2015 were observed among Jewish women after breast cancer; the among those born in Europe-America and second most common among Arab men after in Africa. The age-adjusted rate per 100,000 lung cancer; and the second most common in men and women born in Europe-America among Arab women after breast cancer. was 36.6 and 28.4 respectively, and among yy Age-adjusted incidence rates (per 100,000) for those born in Africa, 27.5 in men and 27.8 in colorectal cancer in 2015 were 28.2 and 24.0 for women. Among Jews born in Asia and Israel Jewish men and women respectively. Among the age adjusted rates were lower and fairly Arabs the rates were 26.3 for men and 21.6 for similar: for those born in Asia the rates were women, while among ‘other’ population groups 21.9 for men and 16.2 for women, and for the the rates were 42.6 and 22.8 respectively. Israeli born, 20.0 and 21.7 respectively.

31 Israel Cancer Association I Annual Report I 2018

International Comparison provider to take the hidden blood in feces test According to OECD data, Israel is in the 8th place once a year. High risk patients are entitled to a worldwide for incidence of colon cancer among colonoscopy on a doctor’s recommendation. women and in 18th place for men. Although The Israel Cancer Association accompanies the rate of new cases per annum is higher than the activity each year with a wide-ranging the OECD average, the mortality rate for colon information campaign in the media in March cancer in Israel is lower than the OECD average. – Colon Cancer Awareness Month (for more information about the ICA’s work on information, National Program for Early Detection see “Public Information & Health Promotion”). of Colon Cancer The rate of early diagnoses of the disease has The Ministry of Health responded to the risen from 17% to 31% in the last 25 years, initiative of the Israel Cancer Association and apparently as a result of increased participation for over a decade has run a national program in the National Program for Early Detection for early detection of colon cancer. of Colorectal Cancer, as well as increased This program has a similar format to the program awareness. According to the National Program on breast cancer and is based on that fact that on Quality Metrics in the Community, about early detection can significantly improve chances 60% of the target population for screening tests of treatment and cure. In the program, everyone was tested in 2015, but it is necessary to raise aged over 50 is invited by their health service the rate of uptake.

Skin Cancer For over 20 years, the Israel Cancer Association To mark Awareness Week in May 2018, has been holding Skin Cancer Awareness Week the ICA published a press release with the to raise public awareness on preventing sun latest data on the illness, new research and damage and early detection of skin cancer. other information. The ICA also conducted This educational activity has placed an an information campaign in the media and emphasis on informing the public in all that implemented several new and varied initiatives. concerns avoiding sun exposure at dangerous (See ‘Information & Health Promotion’). hours, as well as taking safety precautions to Below are the main points of the latest data on reduce sun exposure and raising awareness National Registration of Cancer at the National of the importance of early detection. As Center for Disease Control at the Ministry of part of Awareness Week, the ICA launches a Health, prepared by Prof. Lital Keinan-Boker, public information campaign and distributes Dr. Barbara Silverman, Ms. Yehudit Fishler, informational materials at various public and and Ms. Rita Dachtiar: educational institutions (preschools, schools, yy In 2015 in Israel there were 1,674 new diagnosis community centers, and other settings) and in collaboration with the health care funds, makes a of skin melanoma. Most of the patients were national network of about 300 screening booths Jews; morbidity rates among Arabs are very low. staffed by dermatologists and plastic surgeons. yy About two thirds of the new patients (1,115) During Awareness Week this year, thousands of had an invasive tumor and about a third (559) Israelis were tested for skin cancer, and many were diagnosed with a localized tumor. In other appointments were made over the year. both invasive and localized skin melanomas,

32 the highest rates of morbidity were observed International Comparison in older age groups. The highest rates were By international comparison, men in Israel are observed among Jews born in Israel and in 13th place for incidence and in 8th place for those born in Europe-America. mortality. Women in Israel are in 20th place for yy The periodic trends for invasive skin melanomas incidence and 10th place (tied with Britain) for among the Jewish population in Israel from mortality. Previously Israel was in 3rd place in 1980 to 2015 indicate a clear rise among men the world, showing that there is real prevention. (annual rate of change = 5.4% in the period from 1980 to 1993; the annual rate of change fell to +0.9% in 1993-2015). In women there Early Detection Initiatives and was a clear rise from 1980 to 1993 (annual rate Research Studies of change = +4.1%), and then in 1993-2015 the The ICA encourages the submittal of project or trend stabilized. In most countries worldwide research proposals in the area of early detection. there was a rise in morbidity rates. As part of the Early Detection Committee yy The periodic trends in localized skin melanoma activity, headed by Prof. Lital Keinan-Boker, among Jews in Israel 1980-2015 indicate a the following projects were approved for clear rise in men with an annual rate of 16.4% funding this year: from 1980 to 1998, and an annual rate of 1.8% yy Dr. Noam Nissan, Sheba Medical Center: from 1998-2015. In women there was also a “Early detection of breast cancer during clear increase throughout the period, at an pregnancy and nursing, using diffusion test annual rate of 14.1% from 1980 to 1998, which with no contrast material: innovative method fell to 2.3% from 1998 to 2015. This trend for magnetic resonance imaging.” indicates awareness of the risk of the illness yy Dr. Dana Tsafat, Hadassah Medical Center: and an increase in the rate of early detection. “Mapping successes and blocks as the first y y As of the end of 2015, in Israel there were stage in planning a community venture about 6,992 citizens diagnosed with skin of smoking-free houses among the Arab melanoma in the period from 2011 to 2015: population in Israel.” 4,675 of them were diagnosed with invasive malignant melanoma and 2,317 were yy Dr. Milana Frankel-Morgenstern, Faculty of diagnosed with localized skin melanoma. Medicine in the Galilee, Bar Ilan University: “Early diagnosis of malignant tumors in the yy In 2015, 185 people in Israel died of invasive brain using free DNA in the patient’s blood”. malignant melanoma of the skin. Most mortality was observed in older patients. Among Arabs, yy Dr. Shmuel Tiosano, Sheba Medical Center: the mortality rates from skin cancer are very low. “The risk of malignancies from sufferers of autoimmune disease – epidemiological yy Periodic trends in mortality rates from invasive malignant melanoma of the skin among Jews analysis of meta data.” in Israel in the period from 1980 to 2015 show yy Dr. Shunit Armon, Sha’arei Tsedek Medical stability in both men and women throughout Center: “Testing the feasibility of collection of the period. liquid biopsy from the uterus as a method for yy According to data from the National Cancer early discovery of ovarian cancer.” Registration, 91% were diagnosed at an yy Dr. Irit Alon, Barzilai Medical Center: “Oral early stage, so we expect to see a future microbium (from the mouth and jaw) as a tool improvement in mortality rates. for early detection of cancer in the oral cavity.”

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Rehabilitation and Welfare Symposiums for Patients, Survivors, and Family Members The Rehabilitation and Welfare Department, directed by SW Orit Spira, regularly organizes symposiums on a wide range of topics relating to cancer and its impact, including treatment options, side effects, various aspects of the family’s and the patient’s confrontation with the illness, and more. The positive feedback and warm reactions to these sessions are evidence of their importance and underscore the need to continue this significant activity. National Seminars SW Orit Spira, Director of the Rehabilitation and participants included Dr. Shani Paluch-Shimon, Welfare Department of the Israel Cancer Association, Director of the Breast Oncology Unit, Shaare is in charge of organizing the ICA’s nationwide Zedek Medical Center, who chaired the symposiums. In this, she is aided by Limor Shraga, seminar, and lecturers Prof. Rinat Yerushalmi, Director of Reach to Recovery® and special projects. Dr. Noa Efrat Ben-Baruch, Prof. Naama Constantini These symposiums are generally held at Mati House, and artist Hagar Shmidov. The seminar was held the ICA’s headquarters in Givatayim, named in courtesy of Roche Pharmaceuticals (Israel) Ltd. memory of Mathilda Recanati, and usually begin with words of welcome from Miri Ziv, Director Seminar for Patients with General of the ICA. Neuroendocrine Tumors A seminar for patients with neuro-endocrine Prostate Cancer Seminar tumors took place in November 2017. Volunteer A seminar on prostate cancer was held participants included Dr. Simona Glassberg, in September 2017. Volunteer participants Director of the Neuro-Endocrine Tumors Unit, included Prof. Avishai Sela, Oncology Hadassah Ein Kerem Medical Center, who Department Director, Yitzhak Shamir Medical chaired the seminar, and lecturers Dr. Orit Tuito, Center (Assaf Harofeh), who chaired the Dr. Gali Perl, Dr. Arye Arish, and Dr. Ravit Geva. seminar, and lecturers Dr. Gal Keren-Paz, The seminar was held courtesy of Novartis Ltd. Lena Kurtz-Almog, ICA Sexuality Counselor, Dr. Mark Vigoda, Dr. Raanan Berger, and Seminar on Quality of Life For Cancer Prof. Gilad Amiel. The seminar took place Patients courtesy of Jansen Ltd., Astellas Pharma, and A seminar on quality of life for cancer patients Istotopia Ltd. took place in November 2017. Volunteer participants included Dr. Ofer Caspi, Director Seminar for Women Coping with of Integrative Medicine and Director of the Breast Cancer: “Celebrating Life” Israel Rolly Yuval Recovering Patients’ Clinic, A seminar on coping with breast cancer took Rabin-Beilinson Medical Center, who chaired place in October 2017 at the Maccabiah Village the seminar, and lecturers Limor Ben-Haim, Conference Center in . Volunteer nutritionist, Dr. Yair Maimon, Dr. Yehuda Zadik,

34 and Dr. Ora Rosengarten. The seminar was held Seminar for Kidney and Bladder courtesy of Bristol Meyers Squibb Ltd. and Cancer Patients Teva Pharmaceutical Industries Ltd. A seminar for kidney and bladder cancer patients took place in April 2018. Volunteer Seminar on Genetic Carriership participants included Dr. Vilmosh Mermerstein, A seminar on genetic carriers took place in Chairman of the Israeli Clinical Oncology December 2017. Volunteer participants and Radiation Association, Director of the included Dr. Ronen Brenner, Director of the Oncological Urology Service, Soroka Medical Oncology Institute, Wolfson Medical Center, Center, who chaired the seminar, and lecturers who chaired the seminar, and lecturers Dr. Zohar Dotan, Prof. Ofer Yosipovich, Dr. Shani Paluch-Shimon, Prof. Tamar Peretz, Dr. Yaniv Shiloh, Lena Kurtz-Almog, ICA Prof. Eitan Friedman, Dr. Sherry Liberman and Sexuality Counselor, Dr. Victoria Naiman, and psychologist Tali Yaakobi. The seminar was held courtesy of AstraZeneca Ltd. Dr. Daniel Kaisman. The seminar was held courtesy of Pfizer Ltd. Lung Cancer Seminar A lung cancer seminar took place in December Seminar for Lymphoma and CLL 2017. Volunteer participants included Patients Prof. Nir Peled, Director of the Oncology A seminar for lymphoma and CLL patients took Institute, Soroka Medical Center, who chaired place in May 2018 at the Beautiful Israel in the the seminar and lecturers Dr. Abed Agbaria, Park Center, Tel Aviv. Volunteer participants Dr. Maya Gottfried, Dr. Noam Osna, and included Prof. Moshe Mittelman, Director of Dr. Milton Sauta. The seminar was held courtesy the Internal Medicine Department, Sourasky of Roche Pharmaceuticals (Israel) Ltd. Tel Aviv Medical Center, and Chair of the Israeli Hematological and Transfusion Medicine Seminar for Colorectal Cancer Patients Association, who chaired the seminar, and A seminar for colorectal cancer patients took place lecturers Prof. Dina Ben-Yehuda, Dr. Irit Avivi, in March 2018. Volunteer participants included Dr. Ariel Aviv, and Dr. Moshe Yeshurun. The Dr. Einat Shaham-Shmueli, Director of the seminar was held courtesy of Roche Digestive Tract Tumors Service, Cancer Center, Pharmaceuticals (Israel) Ltd. Sheba Medical Center, who chaired the seminar, and lecturers Dr. Ravit Geva, Dr. Gali Perl, Dr. Ronen Brenner, Merav Damari, and nutritionist Limor Ben-Haim. The seminar was held courtesy of Roche Pharmaceuticals (Israel) Ltd.

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Metastatic Breast Cancer Seminar A seminar on metastatic breast cancer took place in June 2018 at the Beautiful Israel in the Park Center, Tel Aviv. Volunteer participants included Prof. Moshe Inbar, Chief Cancer Consultant, Assuta Medical Centers, who chaired the seminar, and lecturers Dr. Noa Efrat Ben-Baruch, Dr. Georgeta Fried, Dr. Rinat Bernstein-Molcho, nutritionist Limor Ben-Haim, and SW Dana Rechavi-Heller, ICA Central Region. The seminar was held courtesy of Roche Pharmaceuticals (Israel) Ltd.

Regional Seminars Northern Region Volunteer lecturers were Dr. Rimon Manasa, Director of the Breast Health Center, the Holy Seminars in the northern region of Israel are Family Hospital in , who welcomed the organized by SW Ariela Littwitz-Sherman, ICA Northern Region. Fatan Ghattas, Director of participants, Dr. Yusuf Samiah, Dr. Salma Abu Ful, ICA Activities in the Arab Community, helps SW Hanan Qassem Abdelhadi, clinical dietician organize seminars in Arabic. Eve Houri, Dr. Salam Balan, fitness trainer George Asli, and standup comedians Seminar on Treatment Innovations, Renin Basharat and Hanan Hilo. The seminar Information, and Patient Rights was held courtesy of Roche Pharmaceuticals (Israel) Ltd. A seminar on new treatment options, information, and patient rights took place in July Breast Cancer Seminar 2017 at the ICA’s branch in Safed. The participants A breast cancer seminar took place in November were welcomed by Tamar Finkalstein, ICA 2017 at the Baruch Padeh-Poriya Medical Center. Northern Branches Director, Shulamit Ganon, Volunteer participants included Dr. Erez On, Safed Branch Chair, and Iris Menachem, Director of the Baruch Padeh-Poriya Medical Regional Administration Director of Maccabi Center; Atty. Helen Malka-Ze’evi, Nursing Healthcare Services. Volunteer lecturers were Director of the Baruch Padeh-Poriya Medical Prof. Jamal Zidan, SW Einav Geffen-Gluzman, Center; and Dr. Suheil Nasrallah, Director of the and Yehudit Menchem of the National Oncology Institute of the Baruch Padeh-Poriya Insurance Institute. The seminar was held Medical Center, who introduced the day’s courtesy of Roche Pharmaceuticals (Israel) Ltd. program, as well as lecturers Dr. Pina Vigder, Dr. Moshe Zilberman, Dr. Eran Bar-Meir, genetic Seminar on Confronting Breast Cancer counselor Lilach Peled-Peretz, naturopath A seminar on confronting breast cancer took Primavera Sela, RN Levana Bernstein, place in October 2017 at the Cinemana Hall psychologist Eitan Arditi, and breast cancer in Nazareth. It was chaired by Fatan Ghattas, survivor Hanni Shefer. The seminar was held Director of ICA Activities in the Arab Community. courtesy of Roche Pharmaceuticals (Israel) Ltd.

36 Lung Cancer Seminar Volunteer participants included Dr. Arye Yuditz, A lung cancer seminar took place in April 2018 expert in general surgery and breast surgery, at the Rambam Healthcare Campus. Volunteer Wolfson Medical Center, who chaired the participants included Dr. Mira Wolner, Director of seminar; Dr. Zehavit Ziv-Ner, Director, Wolfson the Lung Tumor Service, Cancer Center, Rambam Medical Center; Prof. Julio Weinstein, Chairman Healthcare Campus, who chaired the seminar; of the Wellness Promotion Committee, Wolfson Prof. Gil Bar-Sela, Deputy Director of the Cancer Medical Center; and Lydia Rehani, Director Center and Director of the Palliative Care Unit, of Nursing, Wolfson Medical Center, who Rambam Healthcare Campus; Orna Ben-Yaakov, welcomed the participants and introduced the program. Volunteer lecturers were Director of Nursing in the Hematological RN Diana Moshayev, Dr. Tali Arazi-Kleiman, Oncology Division, Rambam Healthcare Dr. Natalia Kraminsky, Dr. Michael Isaacson, Campus; and SW Ariela Littwitz-Sherman, and Prof. Raziel Arye. The seminar was held who welcomed the participants and courtesy of Roche Pharmaceuticals (Israel) Ltd. introduced the program, as well as lecturers Dr. Constantin Gurewitz, Dr. Amit Katz, Dr. Haytham Nasrallah, trainer Gur Kreindler, Dr. Mor Moscowitz, RN Tova Shahar-Adler, and SW Svetlana Basiliansky. The seminar was held courtesy of Roche Pharmaceuticals (Israel) Ltd.

Seminar On Quality Of Life For Cancer Patients A seminar on cancer patients’ quality of life took place in May 2018 at the Leonardo Plaza Hotel in Tiberias. Yossi Ben-David, Mayor of Tiberias, Dahlia Slutsky, ICA Tiberias Branch Chairwoman, and SW Ariela Littwitz-Sherman welcomed the participants. Volunteer lecturers were Dr. Avi Peretz and yoga instructor Ami Natan Grossman. The seminar was held Breast Cancer Seminar courtesy of the Leonardo Plaza Hotel. A breast cancer seminar took place in January 2018 at Assuta Hospital-Ramat Central Region Hahayal, Tel Aviv. Volunteer participants included Dr. Dorit Tekes-Manuba, Director Seminars in the central region of Israel are of Assuta Hospital-Ramat Hahayal, who organized by SW Dana Rechavi-Heller, ICA introduced the seminar, and lecturers Central Region. Amit Laron and Dr. Naama Hirshberger, psychologists, Limor Merdi-Tilbor, dietician, Seminar for Women Coping with Eyal Gabbai, alternative medicine therapist, Breast Cancer SW Dana Rechavi-Heller, ICA Central Region, A breast cancer seminar took place in Livia Kislev, ICA Head Nurse, RN Batya Haim, December 2017 at the Wolfson Medical Center. SW Theresa Kenneth, Dr. Irena Zhibliok,

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Dr. Dafna Brusk, Dr. Yonina Tova, and “Life After Cancer: Prof. Leah Bieder. The seminar was held A Survivors’ Get-Together” courtesy of Roche Pharmaceuticals (Israel) Ltd. A seminar on life after cancer took place in June 2018 at the Sourasky Tel Aviv Medical Center. Lung and Colon Cancer Seminar Volunteer participants included Prof. Irit Avivi, A lung and colon cancer seminar took place Director of the Hematological Center, Sourasky in February 2018 at the Wolfson Medical Tel Aviv Medical Center, and Dr. Dana Barnea, Center. Volunteer participants included Director of the Recovering Patients’ Clinic, Dr. Ronen Brenner, Director of the Oncology Hematology and Oncology Center, Sourasky Institute, Wolfson Medical Center, who Tel Aviv Medical Center, who introduced the chaired the seminar, Prof. Oren Fruchter, seminar, and lecturers SW Dana Rechavi-Heller, Dr. Benny Zuckerman, Dr. Noam Osna, ICA Central Region, Prof. Naama Constantini, Dr. Yona Avni, Dr. Mordechai Shimonov, and microbiologist Yotam Suetz, survivor SW Dana Rechavi-Heller, ICA Central Region. Isabelle Michael, reflexologist Shimrit Manor, The seminar was held courtesy of Roche and survivor Amir Peleg. A musical performance Pharmaceuticals (Israel) Ltd. was given by singer Ohad Hitman.

“Yad Lehachlama”® (Reach to Recovery) Project The Israel Cancer Association’s “Yad Lehachlama”® Lezion, Ra’anana, Holon, Nahariya, Petah Tikva, project consists of volunteer breast cancer patients and elsewhere, branches of the Israel Electric who are trained to provide support, information, Corporation throughout the country, private and care to other breast cancer victims. The ICA’s companies, branches of Maccabi Healthcare Rehabilitation and Welfare Department is on hand Services, pharmaceutical companies, and others. at all times to assist the volunteers and organizes Project volunteers lectured for a total of 180 hours. ongoing education programs, professional meetings, and team-building days for them. Event and Conference Participation Limor Shraga coordinates the project. Throughout the year, the volunteers of the Reach to Recovery® project participated in various Lectures for Professionals and the conferences in Israel and abroad to promote the Public at Large war on breast cancer. They also participated in Throughout the year, the volunteers of the different special events, openings, and shows Reach to Recovery®project share their personal to promote breast cancer awareness and their stories in different settings as part of lectures on breast cancer, reducing risk, and early detection. The lectures are given in conjunction with the Information and Wellness Department of the Israel Cancer Association. In the past year, lectures were given at the National Insurance Institute’s branches in Jerusalem, Tel Aviv, Haifa, Ashkelon, Beer Sheva, Ramleh, Afula, Netanya, Rishon

38 activity in the ICA. This year, Reach to Recovery® Training volunteers participated in more than 1,000 The ICA’s Rehabilitation and Welfare conference hours. Department holds regular training sessions for project volunteers. In September 2017, the training sessions were devoted to the many Israel Cancer Association services available to the volunteers in their work. Likewise, participants in the Reach to Recovery® project also attend the Reach to Recovery® conference, which provides new information and updates. The total number of training hours (by phone and in-class) this past year Telephone Support and Assistance came to about 1,640. Reach to Recovery® project volunteers Avigail Yemini, Ruti Gil, Hava Laufer, Participating in ICA Projects Tova Acker, and Bracha Adler speak one to and Events four times a month with women coping with Throughout the year, volunteers take part in breast cancer all over Israel who contact the ICA projects focused on rehabilitation and project. The volunteers ask how the patients welfare, such as ICA family summer vacations, are doing and offer words of encouragement, Survivors Towards a Healthy Life® workshops, keep them updated on all relevant ICA activities, Look Good— Feel Better® workshops, and and when necessary refer them to the regional more. The total number of volunteer hours in social workers of the Israel Cancer Association for these projects came to about 1,600. further attention. When needed, the volunteers visit the patients at home, offering advice and This year, the total number of volunteer support. The total number of hours of telephone hours reached 13,840 support and assistance this year was about 9,420.

The Annual Reach To Recovery® Volunteers Conference Europa Donna In May 2018, the Israel Cancer Association held its annual Reach to Recovery® Conference Volunteers Conference at the Beautiful Israel in the Park Center in Tel Aviv. Miri In October 2017, the Europa Ziv, ICA Director General, welcomed the volunteers and thanked them for their Donna Conference was held multifaceted activities. Several lectures were given: “New Breast Cancer Treatments” in Ljubljana, Slovenia. The by Dr. Shani Paluch-Shimon, Director of the Breast Oncology Unit, Shaare Zedek Israel Cancer Association Medical Center; “Genetics and Hereditary Factors” by Dr. Rinat Bernstein-Molcho, was represented by an expert in oncology and genetics, Breast Unit, Sheba Medical Center; and Etti Kimhi-Levy, a Reach to “Fear of Recurrence” by Dr. Shlomit Perry, former Director of Social Services, Recovery® volunteer facing Davidoff Center, Rabin-Beilinson Medical Center. Towards the end of the event, metastatic breast cancer, and participant enjoyed a festive lunch and a performance by standup comedian RN Rina Dikhel, ICA oncology Noga d’Angeli. The conference was organized by SW Orit Spira, Director of nurse and clinical specialist in Rehabilitation and Welfare at the Israel Cancer Association, and held courtesy of palliative care. Roche Pharmaceuticals (Israel) Ltd.

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Conferences, Activities and Services for Cancer Patients and Survivors Look Good – Feel Better® Throughout the year, there are workshops for Named for the Late the volunteers of this human and professional project in medical and community centers Dr. Francine Robinson around the country. To further the project, the A project initiated by the late ICA collaborates with Yarin Shahaf, L’Oréal Israel, Dr. Francine Robinson (PhD), which she Elkalil Ltd., and Il Makiage, which provide free led as a volunteer, and coordinated by beauty advice by company makeup artists and Sylvia Alshvili, provides cancer patients with donate makeup to ICA branches. beauty treatments, makeovers, and hair styling. All the cosmetologists and stylists volunteer their services in cancer treatment wards, hospital outpatient wards, ICA branches, and the community, as well as part of the ICA’s home hospice care service. Some 55 beauticians and estheticians are part of the project and provide services to more than 4,000 women and men in every part of Israel. The service is currently offered in 40 medical and community centers around the country.

Beauty Treatment Room and Wigs to Lend With The Help Of The ICA The beauty treatment room and wigs to lend at Mati House, the Israel Cancer Association’s headquarters in Givatayim, is visited by many patients who come to be fitted with a wig or borrow a wig free of charge. The patients’ joy and excitement is heartwarming every time. Other beauty treatment centers operate at ICA branches in Migdal Ha’emek and Yokne’am. At the hair salon, located at ICA headquarters, patients meet with a wig expert who volunteers her services courtesy of Rivka Zahavi Wigs. The salon is open every other Tuesday. Photo9

40 ICA ‘Steps to a Healthy Life’® Project departments. In 2017, some 11,000 patients The ‘Steps to a Healthy Life’® project is overseen participated in the project. and operated by Social Worker Orit Spira, Director of the ICA Rehabilitation and Welfare ICA ‘Survivors Towards a Dept., Rina Dikhel, Oncology Nurse and Palliative Healthy Life’® Workshops Care Clinical Nurse Specialist, and Livia Kislev, This workshop aims to help cancer survivors ICA Head Nurse. Silvia Alashvily serves as cope with the aftermath of the disease, enhance the project’s Administrative Coordinator. In their quality of life, provide them with tips on charge of the Steps to a Healthy Life® project how to lead a healthy life, and encourage them and the source of professional authority to return to their normal personal routine and who advises the ICA on a voluntary basis is active community life. The participants take part Prof. Naama Constantini, an expert in family in a series of professionally moderated meetings and sports medicine and Director of the Sports which address varied topics: returning to one’s Medicine Center, Shaare Zedek Medical Center. normal life and family routine, to sexuality and The Steps to a Healthy Life® project has been intimacy; post-treatment health challenges and in national operation since 2007. Its goal is to coping with side effects; engaging in physical show people who have suffered from cancer, activity tailored specifically to the needs of be they adults or children, and their friends and cancer survivors; developing a customized family members the health benefits of physical nutrition plan during the course of the disease activity, to encourage structured physical and thereafter, and complementary medicine activity as part of one’s everyday routine, and to for cancer patients and survivors. Dozens of provide professional advice to those who opt to workshops are held throughout the year at participate in the project. ICA Support and Activity Centers and Branches The program includes group training by licensed across the country, and are organized by the physiotherapists. All participants receive an Directors of the ICA Support and Activity informational booklet and a rubber exercise Centers and ICA regional social workers. These band so that they can also exercise at home. activities are geared towards patients, survivors By the end of 2017, the project was operational and their families and are offered free of charge. in 19 medical centers as part of their oncology Over the past year, dozens of workshops were and hematology departments; in some, it was held in the northern, central and southern also operating in the gynecology and radiation regions of Israel, in Hebrew, Russian and Arabic.

Activities for Children and Teens with Cancer ICA Family Vacation at Shfayim Hotel energy they need to continue facing the long, This year, the Israel Cancer Association hosted complex road ahead. again its annual family vacation in August. Families in which a child is diagnosed with More than 90 families participated in this cancer often experience severe upheavals. Their joyous event. The children and their parents routine is disrupted and all family members turn came to the Shfayim Hotel for three days their focus on the sick child and the treatments of fun, rest, and respite from the disease she or he needs. The family vacation the ICA and treatments, to allow them to renew the hosts every summer allows the young patients,

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their siblings, and parents a few days of peace Completing Schoolwork: and quiet and family fun. Hopef for Life Project® The vacation was attended by families of Hope for Life® is a project funded by the Israel every kind: Jewish, Arab, secular, religious, new Cancer Association which ensures that young immigrants, native-born Israelis, from northern, cancer patients do not fall behind with their central, and southern Israel. The children and schoolwork. Its coordinator is Michal Kahalani, their families enjoyed the full board and use of Coordinator of Children’s Projects in the ICAs’ all hotel facilities for three whole days, including Rehabilitation and Welfare Department. The time at the Shfayim Water Park and varied project matches mentors with the appropriate artistic programming. The families had access to skills who have undergone special training bouncy castles, movies, plays, a talent show, and available, with young cancer patients who workshops. The activities included interactive are often absent from school because of their games, shows, party games, a circus and illness. These tutors help the children catch up juggling workshop, and much more, helping on their schoolwork; the main aim of the project the children forget their difficulties for a while. is to help these children so that they do not fall The vacation was supervised by SW Orit Spira, behind, in spite of their disease. The project the ICA’s Director of Rehabilitation and Welfare; begins anew every July. This year, contact was Michal Kahalani, Coordinator of Children’s made with 407 children between the ages Projects in the ICAs’ Rehabilitation and of 5 and 18 who had been diagnosed with Welfare Department; Limor Shraga, in charge cancer. During the school year, new children of Reach to Recovery® and special projects; joined the program based on the time of their SW Dana Rechavi-Heller, ICA Central District diagnosis. The ICA’s social workers maintain Regional Social Worker; and Mali Weinbach, ongoing contact with the families and children Administrative Director of the ICA’s Rehabilitation who, because of their condition, cannot attend and Welfare Department. school regularly in order to make sure they have a supportive environment and can go back to school at the right time. Some 150 students from all over Israel are active in the project, helping these children make up their schoolwork so that when they go back to school they will not have to struggle to keep up with the class. These students are also in contact with the children’s schools to ensure that the children are catching up on the right material they are missing because of the disease and treatments. The responses of the mentors and the families are very enthusiastic and provide the ICA with the energy to continue this excellent program.

Social-Scholastic Accompaniment Scholarship students who are placed in the Israel Cancer Association’s support structure help cancer patients who live on their own, children

42 diagnosed with cancer, healthy children who accomplishment. Many note that they feel have a parent suffering from cancer, and healthy successful for having not only made a personal siblings of a child with cancer, and also volunteer connection with and helping the patient, but in cancer wards all over Israel. The participants also for having faced and overcome their fears are all member of the IMPACT! and SHAHAK of getting close to the disease. programs and the HESEG Foundation. At the end of June 2018, the students SW Dahlia Stern is the national coordinator completed their community service hours – of the project, which is supervised and 130 hours per student. This means that for the professionally advised by the regional social 2017-2018 academic year the students totaled workers of the ICA: Dana Rechavi-Heller, 15,340 community service hours on behalf of Central District, Ariela Littwitz-Sherman, cancer patients and their families in Israel. Northern District, and Miri Mor-Yosef, Southern District. They train and supervise the students throughout the year based on where they live. In addition to the personal connection, there are two student group meeting in each of the three regions, which provide the volunteers a chance to share their experiences, doubts, difficulties, sense of satisfaction, and personal and social contribution. The project runs from September to June.

2017-2018 IMPACT! Scholarship This Israel Cancer Association project is run together with volunteer students benefiting from the IMPACT! scholarship provided by the ‘Shahak’ Fellowship 2017-2018 Friends of the IDF in the United States and The SHAHAK (Hebrew acronym for social and Panama. This year, 118 IMPACT! scholarship community service) scholarship is provided by recipients from all over Israel volunteered the Ministry of and Integration to new for the project and provided many hours of immigrant students. The scholarship’s purpose community service through the ICA. is to help students finance their undergraduate The scholarship provides $4,000 for every year degree and integrate into Israeli society by of studies towards an academic degree. As part engaging in community service. Students are of the scholarship program, recipients must do required to complete 120 hours of community community service and the ICA’s social workers service every academic year by the end of May. ensure they are trained and supervised. The This year, SHAHAK scholarships were awarded community service is coordinated between the to 15 students who by the end of May 2018 had scholarship recipient and the cancer patient’s totaled 1,800 community service hours on behalf family based on the family’s needs and the of cancer patients and their families in Israel. student’s schedule. Many scholarship recipients describe their community service via the ICA HESEG (Achievement) Foundation Bursary as a time of maturation and empowerment, Program 2017-2018 in which they acquire a sense of proportion The HESEG Foundation is a scholarship fund about life and a sense of satisfaction and providing scholarships to discharged veterans

43 Israel Cancer Association I Annual Report I 2018

who are recognized as lone soldiers. The Plaskov Travel Ltd. for their help in maintaining scholarship finances studies towards their the project for over 20 straight years. undergraduate degree as well as a monthly This moving project and the responses of the stipend for living expenses. As part of the families, for whom this is sometimes the last scholarship, students are required to complete enjoyable experience they have together, warms 130 community service hours every academic the heart and strengthens our commitment to this year. This year, 15 HESEG scholarship students unique project, coordinated by Frieda Korenbrot, volunteered with the Israel Cancer Association. ICA National Communications Therapist. By the end of June, they had completed their hours, totaling 1,950 community service hours A Computer for Every Child Project on behalf of cancer patients and their families Every school year, the Israel Cancer Association in Israel. provides dozens of laptop computers to children Nationwide Counseling, Guidance and (aged 9 and above) suffering from cancer whose Support for Parents of Children with families have no computer and cannot afford to Brain Tumors buy one. The project distributes computers all over Israel to allow children to play, study, and stay in In the context of her work in the Rehabilitation touch with their friends and teachers even when and Welfare Department of the Israel Cancer they are ill in bed or receiving treatment at the Association, Dr. Michelle Sadeh (PhD), a hospital. Mali Weinbach, who is in charge of the rehabilitation psychologist specializing in neuro- project, reports that during the 2017-2018 school psycho-oncology, deals with a wide range of year the project provided laptops to 52 children activities helping the recovery and reintegration suffering from cancer. David Moss-Rendell, the into routine life of children with brain tumors: ICA’s Computer Department Director, helped initial psychological counseling for affected by Kostya Danishevsky, also of the Computer children, their parents, and community therapists; Department, helped install the machines. The parental counseling; neuropsychological Computer Department also helps children under diagnoses; and training of students specializing the age of 9 who are not eligible for a personal in rehabilitation psychology and psychotherapy laptop computer because of their young age, for children in recovery. by providing them with an upgraded desktop Give Kids the World Project computer. Honoring the Memory of the Late Avner David, the Maintenance Director of the Miri Sheetrit Israel Cancer Association, helped distribute the By December 2017, 10 families with a child computers. This program is made possible by with late-stage cancer had been flown for the Avigdor Ben-Eliezer Memorial Fund and the a week to the Give Kids the World village in Iser Fishel Memorial Fund. Orlando FL thanks to this project. The Israel Cancer Association would like to thank El Al Transparent Circles of Strength Project for it generosity in covering the flight costs. Through acting, writing one’s life story, and During their stay at the village, the families different activities, the Hakirkara Theater, led visited the nearby theme parks and enjoyed by Erez Meshulam, tries to ease the burden free entrance to the attractions courtesy of the of children suffering from cancer during their Give Kids the World village. We would also like treatment and help them cope with returning to thank the village representative in Israel and to their normal life routine. The project operates

44 at the Hadassah Ein Kerem Medical Center in Young Adults Embarking on Jerusalem. Life® Group The Young Adults Embarking on Life® group Fun-Filled Days, Performances and continues to hold meetings and activities at Mati Activities for Children with Cancer House, under the guidance of SW Orit Spira, Activities are coordinated by Michal Kahalani, the ICA’s Director of Rehabilitation and Welfare, the ICA’s Children’s Projects Coordinator. and SW Anat Zakkai. The group, designed for yy In December 2017, during the Festival of young singles aged 20 to 35 who became ill at , the Events Department of the a particularly difficult time, provides a source Tel Aviv-Jaffa Municipality donated tickets of inspiration, strength, and support critical to “The Story” and “Motek the Magic for the process of getting back to “normal” for Troll” for children suffering from cancer. About young adults who were diagnosed with cancer 250 tickets were distributed in cancer wards just as they were starting independent life as at medical centers throughout Israel. Such events help the children and their families to adults. The group, which is joined by about 60 reduce stress and anxiety, which is helpful in new members every year, meets with social their rehabilitation and recovery. workers for support once a week at the Strong Together™ Center at Mati House in Givatayim yy In June 2018, the Israel Cancer Society held a day of fun for families facing cancer at the and holds sessions for its new young members. David Resort Hotel at the Dead Sea. It included use of the hotel’s facilities – an outdoor pool, Information, Updates and Support for spa, indoor and outdoor saltwater pools, sauna, Regional Social Workers whirlpool, and gym, as well as a show by the The Israel Cancer Association’s regional social hotel’s entertainment troupe and a full lunch. workers hold informational and training The day was organized by SW Miri Mor-Yosef, sessions on patient rights and services at the ICA’s Southern District Regional Social Worker, Charles Clore Hostel and at support centers and was made possible courtesy of the throughout Israel for Telemeida® (information David Resort Hotel at the Dead Sea. hotline) and branch volunteers.

ICA’s Israel Ostomy Association The extensive activities on behalf of stoma Meydad Gissin serves as the volunteer president patients continue as usual, and include of the Israel Ostomy Association. telephone consultation for stoma patients Throughout the year, the organization and their family members, coordination holds informational and support sessions of volunteer activities for stoma patients, for the group ‘Young Adults with an Ostomy’. meetings of the ‘Young Adults with an Ostomy’ The meetings are held at Mati House, the group, an annual conference for stoma ICA’s headquarters in Givatayim, and are led patients, the production of the journal Pithon by SW Dana Rechavi-Heller, Central District Peh (literally “a chance to speak”) designed Regional Social Worker, and Rina Dikhel, for stoma patients, and activities for stoma oncology nurse and clinical expert in palliative nurses. care at the ICA.

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Pithon Peh Journal Every year, the Israel Ostomy Association publishes the journal Pithon Peh. The digital version invites the public to visit the Israel Cancer Association website and consult the many topics covered in the field of colon stomas, small intestine stomas, and bladder stomas. Courtesy of Coloplast Israel Ltd., NewPharm, and Philtel Pharmaceuticals Ltd.

Counseling, Training and Information National Service for Speech Therapy from speech therapy centers at many medical Counseling and Guidance for Service centers in Israel. At one meeting held this past for Head and Neck Tumor Patients year, the group hosted a senior speech therapist The National Service for Speech Therapy from the University of Texas MD Anderson Counseling and Guidance for Head and Neck Cancer Center, courtesy of Trupharm Ltd. The Tumor Patients is managed by Frieda Korenbrot, sessions consist of counseling, information, and the ICA’s Speech Therapist. Frieda trains patients updates on the current professional literature and their family members as well as medical and new rehabilitation equipment, meetings professionals at the nation’s medical centers with expert medical professionals, professional and oversees the program for early detection discussions about various rehabilitation topics of cancer among people with developmental such as follow-up and treatment of patients delays due to brain damage. and survivors, and more. Frieda also manages the Head and Neck Tumors In November 2017, the group hosted a course Forum on the Association’s website together on head and neck tumors for physiotherapists, with Prof. Ilana Duek, Director of the Ear, Nose, nurses, and social workers from medical and Throat Departments at Carmel Hospital centers all over Israel at Mati House, the ICA’s and Ziv Hospital, and Prof. Aaron Popovtzer, headquarters in Givatayim. Director of the Head and Neck Tumor Unit at In February 2018, the group hosted a get- the Rabin-Beilinson Medical Center. together of 30 patients who had undergone Additionally, for the 12th year, a group of neck and throat surgery and their family speech therapists meets with Frieda five times members. The meeting was held at Mati House, a year to study and discuss topics relevant to the ICA’s headquarters in Givatayim. Various the rehabilitation of patients with head and medical professionals addressed the group. The neck tumors. The group has speech therapists meeting was held courtesy of Trupharm Ltd.

46 National Service for Guiding Parents Initial Financial Assistance When One Member of the Couple Is The Israel Cancer Association provides initial Coping With Cancer emergency assistance to cancer patients When one parent is diagnosed with cancer, suffering from economic hardship while being the whole family, including the children, faces actively treated at an oncology institute (e.g. a long, difficult, complex period. Sometimes, chemotherapy). The assistance is a one-time aid parents who want to protect their children package determined by specific parameters, choose – usually erroneously – to hide the both medical and economic, and is meant to information, anxiety, and difficulties from them. bridge the gap until community services and the National Insurance Institute extend their The Israel Cancer Association operates this help. counseling service in order to ease the parents’ experience during this difficult family time Sex Therapy for Cancer Patients and and help them by providing information and Their Partners support. Parents are given the tools, guidance, The Israel Cancer Association’s Sex Therapy and help to face questions such as what to tell Service, led by Lena Kurtz-Almog, ICA Sexuality the children, how to cope with the treatments Counselor, and Livia Kislev, ICA Head Nurse, and the sense of crisis and illness, and more. continues its work. Like all ICA services, this The service is provided by psycho-oncological service is also free of charge and is provided professionals led by SW Orit Spira, Director of all over Israel to patients and their partners the Rehabilitation and Welfare Department, on demand. Throughout the year, the ICA also and SW Dana Rechavi-Heller, the ICA’s Central organizes seminars on sexuality and fertility, District Regional Social Worker. The service is meetings to train professionals, and lectures to provided at the Strong Together™ center in survivors as part of its Survivors for a Healthy Givatayim and at ICA branches throughout Life® workshops. Israel. ICA Information Call Centers and National Tax Consultation Services Website – for Cancer Patients, for Cancer Patients, Survivors Survivors and Their Families and Family Members The Israel Cancer Association website has some The Israel Cancer Association’s Rehabilitation 13,000 content pages, providing the public and Welfare Department, assisted by the at large as well as patients and their family Institute of Tax Consultants in Israel, provides members with reliable, comprehensive material consultation on tax issues impacted by cancer in on every aspect of the many types of cancer, the family. The consultation is provided at Mati treatment processes, rehabilitation, and quality of life. The information is presented in a clear, House, the ICA’s headquarters in Givatayim, at user-friendly way in Hebrew, English, Russian, the Haifa branch of the ICA, and at the Netanya and Arabic. The ICA also offers the public its branch of the ICA. Telemeida® information hotline staffed by Consultation is available by appointment and volunteer information specialists, some 20 is provided by volunteers. It is free of charge forums led by professionals, and information on to anyone who has already been awarded a prevention and early detection that is always disability percentage by the National Insurance being updated on the ICA’s Facebook page. Institute’s medical committee. Recently, a new national hotline was added

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for all cancer patients on exercising their rights caller will be directed to the electronic pink in the Israeli healthcare system. (For more button of the Reach to Recovery® volunteers. information, see “Public Information and Health Promotion”.) Teletmicha®: Emergency Emotional Support for Cancer Patients, Survivors Making ICA Rehabilitation, Support and Family Members and Welfare Services Available on the The ICA’s Teletmicha® support hotline is Internet for Patients, Survivors and managed by SW Orit Spira, ICA’s Director Their Family Members of Rehabilitation and Welfare. Teletmicha® operates out of the Rehabilitation and The Israel Cancer Association website offers Welfare Department at Mati House, the ICA’s three buttons for efficient navigation through headquarters in Givatayim. Calls to Teletmicha® its pages. The pink button is for women who are directed to the department, which includes want to contact the volunteers of Reach to social workers as well as professionals in other Recovery® directly; the blue button is for men disciplines such as nursing, rehabilitation, looking for information on prostate cancer sexuality, and more. Live answers are provided support (support groups, consultation on in Hebrew, Arabic, Russian, and English. The sexuality, etc.); and the orange button is for Israel Cancer Association also operates the visitors looking for general information on Telemeida® hotline in Hebrew, Arabic, and supporting cancer victims and their family Russian, and an information center providing members. information and advice on a range of issues. (For The new and revised booklets on breast cancer more information about the ICA’s information have a barcode that can be scanned using a options, see “Public Information and Health smartphone. Immediately after scanning, the Promotion”.)

Strong Together® Information and Support Centers of The ICA The Strong Together information and support The Strong Together® Center at the centers of the Israel Cancer Association currently ICA Headquarters at Mati House, operate in Givatayim, Jerusalem, Haifa, Afula, Givatayim and Beer Sheva. Strong Together centers offer The Strong Together center in Givatayim is run a second home in the community for patients, by SW Orit Spira, ICA’s Director of Rehabilitation survivors, and their family members, providing and Welfare, and is administered by Mali support, information, enrichment activities, Weinbach. The Strong Together center at and leisure activities that help participants face Mati House, the Israel Cancer Association’s the emotional difficulties of the disease. The headquarters in Givatayim, is a community centers are also home to patients who have center offering more than 1,400 annual completed their active treatments but still activities to patients, survivors, and family need support and rehabilitation. All patient and members. The center also has a library with an family member meetings are free of charge. extensive selection of recent books. The center

48 hosts support groups, workshops, lectures, and The Ruthi Vrubell (Schneider) Strong activities for both body and mind. Together® Center, Afula The Afula center is directed by Dalia Ploznik under the professional guidance of SW Ariela Littwitz-Sherman, Northern District Regional Social Worker of the ICA. Throughout the year, the center hosts morning meetings where participants enjoy a satisfying breakfast and good company. These meetings produce a booklet in which patients save tips and good advice for the benefit of future participants. During the year, participants go on trips to various parts of Israel.

The Edy’s House – Ma’agan Community Support Center for Cancer Patients and their Families, Beer-Sheva The Claire and Emmanuel G. Rosenblatt The Edy’s House – Ma’agan Support Center Strong Together® Center at for cancer patients and their family members the Aaron and Olga Rosenfeld House, Haifa was established by the Friedman family and The Strong Together center in Haifa, directed Prof. Pesach Shvartzman, who began this by SW Nechi Faingold, continues its tradition project together with the Ben-Gurion University of offering a range of activities for patients, of the , the Beer Sheva Municipality, and survivors, and family members, such as support the Israel Cancer Association. The ICA helped groups, workshops, mind-body activities, and construct and equip the center, finances travel lectures. The ongoing collaboration between for patients and survivors from Arad and Beer the center and teams at the medical centers Sheva, and helps fund staff and activities in the Haifa area aims to strengthen the for the support center’s users. Collaboration connections among the community, the center, between the ICA’s branch in Beer Sheva and the the ICA branch, and the medical campuses. support center is excellent and is facilitated by SW Miri Mor-Yosef, Southern District Regional The Israel Jacob and Layla Alter Strong Social Worker of the ICA. Together® Support Center, Jerusalem The Israel Jacob and Layla Alter Strong Together support center in Jerusalem continues its activities for patients, survivors, and family members in Jerusalem and the surrounding areas. The many positive reactions are a testament to the center’s importance in creating a viable support system and fast friendships. SW Moriyah Elbaz is in charge of activities at the center, and is assisted in her work by Ruthi Ben-Giat, the Jerusalem ICA Branch Director.

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Strong Together® Support Groups yy A group for young couples (aged 30 to 50) in at Local ICA Branches and in the which one partner suffers from cancer. Community yy A group for women suffering from metastatic Support and welfare activities in the north: breast cancer. These are organized by yy A group for bereaved parents who have lost a SW Ariela Littwitz-Sherman, Northern District child (up to the age of 30) to cancer Regional Social Worker of the ICA, assisted by yy A group for bereaved parents who have lost Faten Ghattas, the ICA’s Activities Coordinator an adult child (over the age of 30) to cancer. for the Arab Community, and Tamar Finkalstein, yy A group for healthy women who carry the the ICA’s Northern Branches Director. BRCA 1 and 2 gene mutations who are at risk Activities take place at ICA branches in Beit for developing breast and ovarian cancer. She’an, Zichron Yaakov, Hadera, Haifa, Tiberias, yy A group for parents whose child (of any age) Yoknea’m Ilit, Carmiel, , suffers from cancer. , Migdal Ha’emek, Madj el-Shams, Nahariya, Nazareth, Afula, Pardes yy A group for patients suffering from various Hannah-Karkur, , , cancers. , and Rama. yy A group for older women suffering from Support and welfare activities in the center gynecological cancers. region: yy A group for family members of cancer These are organized by SW Dana Rechavi-Heller, patients. Central District Regional Social Worker of the yy A group for people coping with loss and ICA. Activities take place at ICA branches in bereavement. Netanya, Kfar Saba, Kfar Yona, Hod Hasharon, yy An art therapy group. Herzliya, Petah Tikva, Rosh Ha’ayin, Rishon Lezion, Rehovot, Holon, Modi’in, and Givatayim. yy A group for survivors and their family members. Support and welfare activities in the southern region: yy A group focused on dreams. Organized by Miri Mor Yosef, ICA Southern yy A group for grandparents of a grandchild Region Social Worker. The activities are held at with cancer. the following branches: Ashdod, Ashkelon and yy A group for young people aged 20 to 35 who Dimona. have lost a parent to cancer.

“Strong Together”® Support Mind-body activities Center Activities across Israel Support centers around the country host activities focusing on the mind-body Support Groups connection, such as yoga, chi kung, Pilates, Support centers throughout Israel host support Feldenkrais, Nia technique, Joy of Movement groups for cancer patients, survivors, and family technique, belly dancing, meditation, members, such as: kinesiology, functional training, and more. yy Young Adults Embarking on Life®, a national support group for singles aged 20 to 35. Workshops yy A group for young women (aged 30 to 50) Support centers also host a range of thematic facing breast cancer. workshops: “Support Through Movement,”

50 playback empowerment, finding meaning, Classes cognitive behavioral therapy (CBT), expression Support centers also offer a wide variety of and creativity, cooking-nutrition-healthy living, creative and enrichment classes, such as nature therapy, relaxation and guided imagery, painting, jewelry-making, multimedia art, music therapy, creative writing, cognitive abilities bridge, boxing, knitting and crocheting, body improvement, and intuitive creativity and drawing. toning and strengthening, and needlework.

Advanced Training, Courses, Seminars and Meetings for Professionals The Israel Ministry of Education authorizes at Wingate Institute, thanks to the impetus the Israel Cancer Association as an ongoing of and collaboration with the Rehabilitation education institution. Advanced professional and Welfare Department of the Israel Cancer training is financed by the ICA and represents an Association. important part of the Association’s work in training SW Dana Rechavi-Heller, Central District professionals in the unique field of treating cancer Regional Social Worker of the ICA, and patients and their family members. Training is SW Pedut Bier, ICA social worker in the Palliative specific to the field of oncology and is unavailable Home Care Service, gave two workshops elsewhere at the university level. during the course. The workshops focused on yoga teachers’ struggles when meeting Israel Cancer Association patients with life-threatening illnesses, cancer Education and Advanced patients’ emotional challenges, changes in Training Center communication within the family, changes in Courses family roles, facing loss, and more. Physicians from many Israeli medical centers addressed the yy Beginners’ course for oncology social workers, group on topics such as breast cancer, ovarian directed by Dr. Shlomit Perry, former Director cancer, breast reconstruction, and more. Other of Social Services at the Davidoff Center, lecturers included Limor Shraga, in charge of Rabin-Beilinson Medical Center. the Reach to Recovery® project who spoke yy Advanced course for oncology social workers, about the volunteers’ work; Ronit Debbie Lev, directed by Dr. Shlomit Perry, former a Reach to Recovery® volunteer who shared Director of Social Services at the Davidoff her personal story; Dr. Avital Pato Benari, Center, Rabin-Beilinson Medical Center, an educator who directs the ICA’s Public and Dr. Michal Brown, psycho-oncology Information and Health Promotion Department rehabilitation psychologist. who spoke about nutrition and healthy living; yy Head and neck tumors, coordinated by and Lena Kurtz-Almog, ICA Sexuality Counselor RN Livia Kislev, ICA Head Nurse, and Frieda who gave a workshop on sexuality and living Korenbrot, ICA Speech Therapist. with the side effects of cancer treatments. yy Course for yoga teachers of cancer patients, designed for yoga teachers teaching classes Advanced professional training to cancer patients in general and women’s yy Multidisciplinary training on the treatment cancers in particular. The course is taught and rehabilitation of patients with head

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and neck tumors: From January to May professional and personal self. All sessions 2018, the ICA held an advanced professional combined theory with clinical experiences training course for 30 professionals from and consisted of class lectures, workshops, the fields of speech therapy, nursing, small group discussions, and plenary physiotherapy, nutrition, and social work. debates. Livia Kislev, the ICA’s Head Nurse, They heard lectures on the anatomy and coordinated the course. physiology of the head and neck, the yy Training for Maccabi Healthcare Services features of various tumors, treatment veteran social workers: In May 2018, the ICA options, and the rehabilitation of head and hosted training for veteran social workers of neck tumor patients, with special focus on Maccabi Healthcare Services at Mati House, all aspects of rehabilitation, from speech the Association’s headquarters in Givatayim. and swallowing through social and family SW Orit Spira, Director of Rehabilitation reintegration to facing advanced stages of and Welfare at the ICA, and Dr. Liza Can’ani, the disease. The course is held every two Welfare Services Director, Maccabi Healthcare years and is accredited by the Ministry of Services, welcomed the participants who Education. Participants were enthusiastic then heard a lecture on illness and sexuality about the great variety of the topics included presented by Lena Kurtz-Almog, ICA and stressed the importance of visiting an Sexuality Counselor, and participated in two oncology institute and radiation institute, workshops, one on family coping, entitled as well as the unmediated meeting with “Clinging to Life While Preparing for Death,” a women who had suffered from tongue directed by Dr. Shlomit Perry, social worker at cancer. This is the sixth time the course has the ICA, and the other on treatment in young been given. Frieda Korenbrot, the ICA’s families, directed by SW Dana Rechavi-Heller, National Speech Therapist, constructed and Central District Regional Social Worker of coordinated the course and taught sections the ICA. Before ending the day, participants of it. toured the Charles Clore Hostel. SW Orit Spira, yy Psycho-oncology training for nurses: Director of Rehabilitation and Welfare at the From January to April 2018, the ICA held ICA, coordinated the course. an advanced professional training course focused on psycho-social issues for 30 Seminars oncology nurses from medical centers and yy Seminar for nursing students taking post- community clinics. The course was organized basic oncology courses: Every year, the Israel as monthly sessions held at Mati House, the Cancer Association holds a concentrated day ICA’s headquarters in Givatayim, and was of study for nursing students at various Israeli led by Dr. Shlomit Perry, a clinical social institutions. This time, the course was held worker. The first session dealt with end-of- in September 2017 for nursing students in life ambivalences and learning how to ask a post-basic oncology course at the Yitzhak questions. The second focused on family Shamir Medical Center (Assaf Harofeh). The typologies, conflicted families, and family students got to know the Charles Clore intervention models. The third concentrated Hostel, which serves as a home for cancer on the law on dying patients and professional patients being treated at the oncology interventions in unforeseen circumstances. institutes of the large medical center in the The last session dealt with compassion country’s central region. Patients at the hostel fatigue and the intersection between one’s stay there during the week, are taken to the

52 hospitals for treatment, and go home for the oncological patients in the community with weekends. Roma Luria, Head Nurse of the Dr. Oren Tamir, an expert in family medicine. Charles Clore Hostel, lectured and gave the yy Seminar for multidisciplinary teams, tour. SW Dana Rechavi-Heller, Central District Central District, Maccabi Healthcare Regional Social Worker of the ICA, presented Services: In March 2018, the ICA held its third the work of the Israel Cancer Association. annual seminar for multidisciplinary teams of Livia Kislev, the ICA’s Head Nurse, lectured the Lavie Team, Maccabi Healthcare Services, on the effects of cancer treatment on health with special focus on communication. and sexuality, and Lena Kurtz-Almog, The seminar featured two workshops ICA Sexuality Counselor, spoke about the on the topic: the first was directedby free consultation the Association offers. Dr. Shlomit Perry, clinical social worker, and Frieda Korenbrot, the ICA’s National Speech the other, on end-of-life communication, Therapist, lectured on rehabilitation of speech was directed by SW Dana Rechavi-Heller, and swallowing subsequent to treatment for the ICA’s Central District Regional Social head and neck tumors. The day ended with Worker, and SW Dahlia Stern, of the ICA’s a lecture on rehabilitation of children with Home Palliative Service. The workshops brain tumors given by Dr. Michelle Sadeh, were separated by a lecture and interactive ICA psychologist. chi kung session courtesy of Lizzie Shani, yy Seminar for second-year medical students, a certified chi kung instructor at Wingate Edy’s House – Ma’agan: In March 2018, College. The seminar was coordinated by the Edy’s House – Ma’agan Support Center Livia Kislev, the ICA’s Head Nurse. held two seminars for second-year medical students at Ben-Gurion University of the Student Training Center Negev. Each seminar was attended by some The Student Training Center opened in 50 students. The two days included lectures November 2015. Four social work students were on the ICA’s activities for patients, survivors, trained at this center by Dana Rechavi-Heller, and family members with SW Miri Mor-Yosef, ICA Central Region Social Worker, and Pedut Southern District Regional Social Worker Bir, ICA Palliative Home Care Service Social of the ICA; prevention and early detection Worker. The students completed their training with Dr. Avital Pato Benari, an educator and in June 2016. In November 2017, the Student director of the ICA’s Public Information and Training Center reopened and four third-year Health Promotion Department; rehabilitation medicine with Dr. Yuly Treager, Director of social work students were taken on. Two were Rehabilitation Department, Soroka Medical trained by SW Dana Rechavi-Heller in the Center; treating oncological patients in the ICA’s Rehabilitation and Welfare Department, community with Dr. Yehoram Singer, Senior and two were trained by SW Pedut Bier in the Physician at the Counseling and Follow- ICA’s Palliative Home Care Service. As part of up Clinic of the Oncology Institute, Soroka their training, the students were integrated in Medical Center; the journey of women various projects within the department and recovering from cancer and post traumatic received patients and survivors for individual growth with Dr. SW Tali Samson, Director of conversations. Edy’s House – Ma’agan Support Center; early The center also holds monthly training sessions breast cancer detection with RN Etti Ohayon, for social work students. Breast Cancer Coordinator; and treating

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Interest Groups Palliative Care Nurses Periodical meetings of professionals are held Palliative care nurse interest group meetings, as part of the Rehabilitation and Welfare Dept. coordinated by Rina Dikhel, ICA Palliative Care activity, comprising “Interest Groups” that discuss Clinical Nurse Specialist, are held during the a specific therapeutic subject. Livia Kislev, ICA course of the year. Head Nurse, and Rina Dikhel, Oncology Nurse and ICA Palliative Care Clinical Nurse Specialist, are in charge of the Interest Groups. Breast Care Nurse Coordinators Breast Care Nurse Coordinator interest group Stoma Nurses Meetings meetings continue to convene once every two months, and are coordinated by Livia Kilsev, Throughout the year, there are national get- togethers of stoma nurses for professional ICA Head Nurse. The meetings feature regular updates, workshops on psycho-social updates on breast cancer knowledge, issues, and a journal club coordinated by discussions of current topics, and workshops RN Rina Dikhel, clinical expert in palliative care providing tools for professional intervention and ICA nurse. and team-building.

54 The Rosalind (Landy) Stern Palliative Home Care Service The Israel Cancer Association’s palliative home patients and their family members are to be care service was established in 1989 as the first commended for their devoted care. institutionalized palliative care service in Israel. Thanks to the Friends of the ICA in London, The service aims to provide the best possible headed by Vered Aaron, and the dedicated care and highest possible quality of life for work of Martin Paisner and Jonathan Morris, patients in advanced stages of the illness who Honorary Treasurers of the ICA, a particularly wish to remain at home with their families in generous donation was bequeathed in the a supportive environment. The service also will of the late Gertrude Landy in memory of provides training to multidisciplinary teams in Rosalind (Landy) Stern to help finance the the field. ICA’s activity in the palliative home care service, This service operates through the Palliative which in 2015 was named in honor of the late Home Care Service (Home Hospice) offices, Rosalind (Landy) Stern. located at the Freedman Pavilion Inpatient The Rosalind (Landy) Stern Palliative Home Cancer Hospice, at Sheba Medical Center, Tel Care Service continues to train professionals in Hashomer. Established with assistance from palliative care. The team holds training sessions the ICA, the Palliative Home Care Service and gives lectures in community nursing provides care to patients who reside in the courses on palliative care, providing clinical central region (within a 30 km radius of Sheba experience to post-basic oncology nursing Medical Center, Tel Hashomer). It is also geared students, and in courses for clinical nurses with towards patients undergoing active oncology palliative care expertise. Some team members treatment, who suffer from acute symptoms participate in research on sexuality among and are in need of relief to alleviate their patients with end-stage illness together with suffering. Patients are referred here by doctors, the ICA’s Rehabilitation and Welfare Department nurses, and social workers at medical centers or as well as in a research study on multiple drugs in the community who know the patients and among advanced-stage patients, receiving care their family members, and service is extended from the Palliative Home Care Service, under in coordination with the national healthcare the initiative of the Deputy Medical Director, service providers. The service is provided by Prof. Doron Garfinkel. an interdisciplinary team specifically trained to deal with the complex problems stemming from the disease and its treatments. Lectures, Conferences, Workshops, Compared to similar formats, the team has and Training Programs the largest number of professionals officially yy In October 2017, Dr. Alexander Waller lectured recognized as experts in palliative care. The to 20 students studying clinical expertise in work of the interdisciplinary team is led by palliative care and to palliative home service Dr. Alexander Waller and Head Nurse workers on “To Cut or Not to Cut the Fentanyl RN Sarai Cohen. The volunteers at the Palliative Patch?” at the offices of the Rosalind (Landy) Home Care Service who help and support the Stern Palliative Home Care Service.

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yy In November 2017, SW Pedut Bir lectured yy Over the course of the year, on “Identity and Meaning at the End of Prof. Doron Garfinkel regularly lectures in Life” during the National Social Workers post-basic nursing courses at the Yitzhak Conference. Shamir (Assaf Harofeh), Wolfson, and Sheba yy In November 2017, Prof. Doron Garfinkel and Medical Centers on geriatrics, community SW Pedut Bir presented a synopsis, which nursing, diabetes expertise, bed sores, and was accepted as a workshop on “The Patient, ER expertise. All lectures emphasize the the Main Caregiver, and Other Challenges: importance of integrating the palliative Coping with Complex Patients and Families” approach. Prof. Garfinkel also lectures in a for a palliative medicine and treatment course for students in the Gerontology and conference held at the Dan Panorama Hotel Third Age Institution Managements course in Tel Aviv. at Ariel University on the same topics and as part of the Continuing Education Program yy In November 2017, Dr. Alexander Waller at the Sackler School of Medicine at Tel Aviv lectured on “The History and Principles of University. Palliative Care in Israel and the World” at the Ziva Tal School of Nursing at the Sheba Medical Center, before an audience of ER Articles nurses from all over the country. In addition to his routine academic work, yy In November 2017, Dr. Alexander Waller Prof. Doron Garfinkel recently had an article gave a four-part lecture series on “Balancing entitled “Medication use and polypharmacy Symptoms in Palliative Care” at the Sheba in end-stage cancer patients: Isn’t it the family Medical Center in Tel Hashomer, on behalf doctor’s role to de-prescribe much earlier?” of the Community Health Division at Ben- accepted for publication by the prestigious Gurion University of the Negev. International Journal of Clinical Practice. yy In February and March 2018, Dr. Alexander Waller gave a series of The Israel Cancer Association’s Palliative lectures on “The History and Principles of Home Care Service continues to be Israel’s Palliative Care” to fourth-year students from leading institution in the field. Its excellence the University of Nicosia Medical School, is evident in the optimum standards for St. George’s University London and Tel Aviv professional healthcare provided to cancer University at the Friedman House Hospice at patients in the comfort of their homes and the Sheba Medical Center. relationships it fosters with family members. yy In March 2018, Mati House, the ICA’s This high-quality practice is also evident in headquarters in Givatayim, hosted a panel the training it provides to professionals across of experts for a brainstorming session the disciplines in healthcare, who display on palliation for brain tumor patients. an interest in expanding their knowledge in Dr. Alexander Waller was a member of the palliative care. panel. yy In June 2018, Dr. Alexander Waller gave two In recognition of the importance of these lectures in the Family Medicine Continuing essential services, the ICA continues to assist in Education Program of Ben-Gurion University funding Palliative Home Care Service activity of the Negev on “Dyspnea and Coughing in across Israel. Patients Receiving Palliative Care.”

56 Sir Charles Clore Hostel for Cancer Patients The Sir Charles Clore Hostel was established by nursing care, and diverse leisure activities. Last the ICA in 1976, with the generous contribution year the Hostel attended to 828 patients. The of the late Sir Charles Clore, and is maintained nursing staff, managed by Roma Luria, is highly with assistance from the Clore Foundation. experienced in providing palliative care and has The Hostel is located in Givatayim - adjunct to extensive professional knowledge in the field of the ICA Headquarters, “Beit Mati”, in memory oncology nursing. The nurses maintain regular of the late Matilde Recanati – in a building contact with doctors from the ICA’s palliative care encompassing a well-cultivated garden and service, as well as with physicians in the oncology operated by the Israel Cancer Association. institutes and in the community. Two computer stations with internet access The Sir Charles Clore Hostel admits cancer are available at the Hostel, enabling patients patients who receive treatment from Sunday to enjoy leisure activities and communicate through Thursday at oncology institutes and with their families, and get updates on what medical centers located in the central region (Tel is happening in Israel, and around the world. Aviv-Sourasky; Chaim Sheba, Tel Hashomer; Assuta Similarly, there is a library steadily undergoing Medical Centers and Davidoff Comprehensive expansion thanks to donations from external Cancer Center – ). The entities and Hostel residents. The library boasts Hostel provides transportation for patients, who a collection of books in Hebrew, Russian, are accompanied by volunteers, to and from the English and Spanish Renovations of the upper hospital. The hostel staff provides professional balcony, reception desk and dining room were supervision as well as dedicated oncology completed in the summer of 2017.

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Activities and Meetings Tamar Primor performed for the patients at the Hostel. yy Group meetings on exercising patient rights and services for Hostel patients are held bi- yy In November 2017, patients at the Hostel monthly, under the direction of ICA Central enjoyed a performance by a medical Region Social Worker, Dana Rechavi-Heller. clown, the nephew of Hostel resident Esther Rabasari, who brought happiness y y Exercise classes are held each week, led on a with an entertaining show. volunteer basis by Ms. Hana Goldberg. yy In December 2017 the Hostel held its yy Arts and crafts classes are held once a week, traditional Hanukkah party. B. Yaakov and led by Ms. Rachel Ozon, an ICA employee. his family brought doughnuts as they have for the seventh straight year since he has Miscellaneous Activities been at the Hostel. The event included and Events lighting the first candle and was held in collaboration with the ICA’s Tel Aviv Branch yy In August 2017 there were two talks on the led by Yonit Maganzi, ICA Coordinator of environment, initiated by Prof. Yaakov Maman Volunteers and Branches Department. from the Technion and a resident at the Hostel. yy In March 2018, to mark the Purim festival, residents at the Hostel celebrated in yy In August 2017 an Ethiopian dance collaboration with the ICA’s Tel Aviv Branch workshop was arranged, initiated and led by led by Yonit Maganzi, ICA Coordinator Ababa Talanash Hedva, who was staying at of Volunteers and Branches Department. the Hostel. ICA Chef Zvika Citron was in charge of yy In September, 11th grade pupils from Talma distributing mishlochei manot to all patients Yellin School – Dror Sari, Lior Elad and at the Hostel. yy In April 2018, ICA Chef Zvika Citron arranged for the Hostel’s staff to visit the factory that bakes shmurot matzos at Chabad House. The visit was to mark the Passover festival. yy In May 2018 there was a performance of songs and musical instruments by Dror Sari and Liat Elad, 11th grade pupils at Talma Yellin School. yy In May 2018, Zahava Blumenfeld, a patient at the Hostel, organized a Fimo workshop for patients’ enjoyment.

Training Sessions: Each year, nurses from an advanced course in oncology arrive at the Hostel for a training session on the Sir Charles Clore Hostel and its activity.

58 Professional Training Travel Grants for Participation in Dr. Tal Honigman, EEG Department, Conferences and Short-Term Otolaryngology Surgery, Carmel Medical Center, Advanced Study Programs Abroad for traveling to participate in a conference of the European EEG and Otolaryngology Surgery The Israel Cancer Association helps finance Society held in Barcelona. travel to conferences and for advanced Anat Yom-Tov, Education and Wellbeing studies abroad, which are awarded to research Promotion Department, Clalit Healthcare physicians and other healthcare professionals in Services, for traveling to the 17th Global the field of cancer whose work has been selected Conference on Tobacco and Health held in for presentation at international conferences. March 2018. Dr. Tamar Feuerstein, Oncological Hematology, Dr. Nikolai Gurevich, General Surgery, Rabin- Schneider Children’s Hospital, for traveling to Beilinson Medical Center, for traveling to study a meeting on BFM held in Padua in April 2018. colorectal cancer surgery at a training program held in Belgium from November 2, 2017 to Dr. Keren Robinov, Oncology Department, January 31, 2018. Soroka Medical Center, for traveling to participate in an advanced training program at Dr. Tal Goldman-Packer, the Tissue Diagnosis the New Haven Cancer Center held from June and Cancer Study Institute, Ha’emek Medical to September 2018. Center, for traveling to study cytology at a Dr. Pnina Mor, Women’s BRCA Mutations Clinic, program held in Houston, TX, from July 25, 2017 Shaare Zedek Medical Center, for traveling to to November 1, 2017. the 7th International Conference on genetic Dr. Dorit Parnes, Hematology Labs, Rabin- breast and ovarian cancer held in Quebec in Beilinson Medical Center, for traveling to May 2018. participate in the second workshop of the Dr. Marianna Zamir, Dermatology Department, European Research Initiative on Chronic Hadassah Ein Kerem Medical Center, for Lymphocytic Leukemia on the analysis of TP53 traveling to participate in an advanced training in chronic lymphocytic leukemia held in in program on skin cancer held in Sydney, November 2017. Australia, from July to September 2018. Dr. Shlomit Yost-Katz, Director of the Neuro- Dr. Neta Nevo, Pediatric Oncology Hematology oncology Unit, Davidoff Center for Cancer Department, Rambam Healthcare Campus, for Research, Rabin-Beilinson Medical Center, traveling to participate in an advanced training for traveling to participate in a conference program on bone marrow transplants for children on neuro-oncology held in San Francisco in held in California from July to October 2018. November 2017. Dr. Albert Greenshpun, Sharett Oncology Dr. Lior Katz, Director of the Clinic for Families Institute, Hadassah Ein Kerem Medical Center, at Risk of Developing Digestive Tract Tumors, for traveling to participate in an advanced Sheba Medical Center, for traveling to clinical and laboratory training program on participate in the annual ASH Conference held personalized medicine for breast cancer held in in Atlanta in December 2017. Cambridge from July to August 2018.

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Dr. Haytham Nasrallah, Oncology Institute, courtesy of the Claire and Emmanuel G. Rambam Healthcare Campus, for traveling to Rosenblatt Foundation. participate in an advanced training program Dr. Eran Nizri, Surgical Oncology Unit, Tel on stereotactic radiation held in New York from Aviv Sourasky Medical Center, for traveling to May to September 2018. participate in an extended advanced research program on peritoneal malignancies and Travel Grants for Long-Term stomach sarcomas conducted in Milan from Advanced Studies Abroad September 1, 2017 to August 30, 2018. Dr. Bendet Ahihud, Imaging Division, Sourasky Dr. Yasmin Korzitz-Ceder, Davidoff Cancer Tel Aviv Medical Center, for traveling to Center, Rabin-Beilinson Medical Center, participate in an extended advanced research for traveling to participate in an extended program on invasive oncology conducted in advanced research program on breast radiation New York from December 1, 2017 to November conducted in Toronto from August 1, 2017 to 30, 2018. The grant was given as part of the July 31, 2018. program training oncology specialists courtesy Dr. Liron Kogan, Maternity and Women, of the Claire and Emmanuel G. Rosenblatt Hadassah Ein Kerem Medical Center, Foundation. for traveling to participate in an extended Dr. Orly Michaeli-Vender, Pediatric Oncology advanced research program on gynecological and Hematology, Schneider Children’s Hospital, oncology conducted in Montreal from July 1, for traveling to participate in an extended 2017 to June 30, 2019. advanced research program on pediatric neuro- Dr. Yael Raz, Maternity and Women, Lis Hospital, oncology and hereditary cancer in children Tel Aviv Sourasky Medical Center, for traveling conducted in Toronto from July 1, 2017 to June to participate in an extended advanced 30, 2019. research program on COL11A1 as a target Dr. Basel Haj, Surgery A Department, Galilee for treatment of the matrix of the cancerous Medical Center, for traveling to participate in growths conducted in Los Angeles from an extended advanced research program on November 1, 2017 to October 31, 2019. The colorectal surgery conducted in Glasgow from grant was given as part of the program training August 2, 2017 to August 7, 2018. oncology specialists courtesy of the Claire and Dr. Amad Metanes, Women’s Department, Emmanuel G. Rosenblatt Foundation. Rambam Healthcare Campus, for traveling to Dr. Tal Shapira-Rotenberg, Breast Unit, Sheba participate in an extended advanced research Medical Center, for traveling to participate program on gynecology conducted in Montreal in an extended advanced research program from January 1, 2018 to June 30, 2018. on breast cancer conducted in London from Dr. Yoav Metzger, Dermatology and Sexual September 1, 2017 to August 31, 2018. Diseases Department, Tel Aviv Sourasky Dr. Yotam Shkedy, EEG Department, Rabin- Medical Center, for traveling to participate in Beilinson Medical Center, for traveling to an extended advanced research program on participate in an extended advanced research micrographic surgery using the Mohs method program on head and neck surgery conducted and dermatological oncology conducted in in Vancouver from July 1, 2017 to June 30, 2018. Burlington, VT, from September 1, 2017 to Dr. Ofrat Bier-Katz, Cancer Research Lab, August 31, 2018. The grant was given as part Medical Faculty, Technion Institute, for traveling of the program training oncology specialists to participate in an extended advanced research

60 program on immunotherapy in hematological Dr. Boaz Nachmias, Hematology Department, patients with emphasis on CAR T CELLS A Hadassah Ein Kerem Medical Center, for conducted in Philadelphia from July 1, 2018 to traveling to participate in an extended advanced July 1, 2020. The grant was given as part of the research program on acute myeloid leukemia program training oncology specialists courtesy conducted in Toronto from September 2018 to of the Claire and Emmanuel G. Rosenblatt August 2020. Foundation. Dr. Tal Sela, Oncology Institute, Sheba Medical Dr. Basel Jabarin, EEG and Head and Neck Center, for traveling to participate in an Surgery Department, Yitzhak Shamir Medical extended advanced research program on Center (Assaf Harofeh), for traveling to breast cancer conducted in Boston from July participate in an extended advanced research 2018 to August 2020. The grant was given program on rhinology and endoscopic surgery as part of the program training oncology at the base of the skull conducted in Vancouver specialists courtesy of the Claire and Emmanuel from July 1, 2018 to June 30, 2020. G. Rosenblatt Foundation. Dr. Haim Gilshtein, Surgery, Rambam Healthcare Dr. Oz Mordechai, Pediatric Hematology Campus, for a fellowship on minimally invasive Oncology, Rambam Healthcare Campus, for colon and rectal surgery in Florida from August traveling to participate in an extended advanced 1, 2018 to July 31, 2020. The grant was given research program on biomedical and genetic as part of the program training oncology computability in cancer conducted in Boston specialists courtesy of the Claire and Emmanuel from September 2017 to September 2019. The G. Rosenblatt Foundation. grant was given as part of the program training Dr. Naama Herman, Surgery B Department, oncology specialists courtesy of the Claire and Breast Center, Meir Medical Center, for traveling Emmanuel G. Rosenblatt Foundation. to participate in an extended advanced Dr. Oded Rabban, Gynecology Department, research program on oncological surgery of the Rabin-Beilinson Medical Center, for traveling breast conducted in Toronto from July 1, 2018 to participate in an extended advanced to June 30, 2019. research program on gynecological oncology Dr. Amit Katz, Breast Surgery Department, conducted in Montreal from July 1, 2018, to Rambam Healthcare Campus, for traveling to June 30, 2021. participate in an extended advanced research Dr. Meir Retchikman, Plastic Surgery program on oncological surgery of the thorax Department, Shaare Zedek Medical Center, and upper digestive tract conducted in for traveling to participate in an extended Montreal from July 1, 2018 to June 30, 2020. advanced research program on breast Dr. Ran Lador, Spinal Unit, Neurosurgery, Tel reconstruction and microsurgery conducted in Aviv Sourasky Medical Center, for traveling to Montreal from July 2018 to June 2020. participate in an extended advanced research Dr. Anat Stern, Infectious Diseases Unit, Rambam program on surgical treatment of tumors Healthcare Campus, for traveling to participate involving the spine (primary and metastases) in an extended advanced research program on conducted in Houston from July 1, 2018 to June infections in immunosuppressed patients, with 30, 2020. The grant was given as part of the emphasis on viruses and fungi in oncological program training oncology specialists courtesy and hematological oncological patients after of the Claire and Emmanuel G. Rosenblatt bone marrow transplants, conducted in New Foundation. York from September 1, 2018, to August 31,

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2020. The grant was given as part of the program Prof. Miri Cohen, Head of School of Social Work, training oncology specialists, courtesy of the University of Haifa, received support for inviting Claire and Emmanuel G. Rosenblatt Foundation. guest lecturer Dr. Susan H. McDaniel from New York to address a conference of the Israel Psycho-oncology Association which took place Travel Fellowship for Physicians in March 2018. The grant was provided by the Engaged in Long-Term Advanced Ofira Navon I Care Foundation. Studies in the United States Dr. Maya Dadiani, Cancer Research Center, Thanks to a generous donation from Sheba Medical Center, received support for Ms. Linda Kaminow, a devoted friend of inviting guest lecturers Prof. Carlos Caldas from the Israel Cancer Association, the ICA helps the and Prof. Maurizio Scaltriti fund long-term advanced studies in the from the United States to address the 3rd United States for Israeli doctors through Conference of the Israeli Breast Cancer Research the Claire and Emmanuel G. Rosenblatt Group which took place on January 18, 2018. Foundation. Prof. Ilana Doweck, Director, EEG Center, Carmel Medical Center, received support for inviting Invited Guest Lecturers guest lecturer Dr. Ian Witterick from Toronto from Abroad to address a conference of the Association of EEG Physicians and Head-Neck Surgeons which Prof. Miriam Ben-Arush, Director, Pediatric took place March 7-10, 2018. Hematology Oncology, and Director, Ruth Dr. Shifra Ash, Director, Oncology Outpatient Rapaport Children’s Hospital, Rambam Unit, Schneider Children’s Hospital, and Chair, Healthcare Campus, received support for Israel Association of Pediatric Hematology and inviting guest lecturer Prof. Anne Tierens from Oncology, received support for the annual Toronto to address a meeting on AML which conference of the Pediatric Hematology and took place in January 2018. Oncology Association which took place April Dr. Michael Turgeman and Dr. Rina Rosenberg, 26-28, 2018. Family Medicine, Clalit Healthcare Services, Yael Bleich, Upper Galilee Hospice, received received support for the 15th Family Physicians’ support for the biennial conference to enhance Conference on Preventing Cancer Diseases and case studies, theory, and discussions which Mortality which took place on May 23, 2018 at took place at the Nof Ginnosar Hotel on April Hechal Hatarbut, Nes Tziona. 26, 2018. Prof. Pia Raanani, Director, Hematology, Prof. Dan Pe’er, Head of the Cancer Biology Rabin-Beilinson Medical Center, received Research Center, Life Sciences Faculty, Tel Aviv support for inviting guest lecturer University, received support for the Cancer Dr. Richard M. Stone from the United States Biology Research Center’s conference which to address a conference on leukemia which took place May 9-11, 2018 at the Hacienda took place on February 1, 2018. Forest View Hotel in the Galilee.

62 Bama Vered Fuchs, to work at the Oncology Institute, Soroka Medical Center, over the summer. The Israel Cancer Association’s yearly publication Bama focuses on cancer and its Miriam Shaham, to work at the Oncology many implications. Intended for healthcare Institute, Hadassah Ein Kerem Medical Center, professionals, every issue covers a different over the summer. topic and features articles by some of the Yaniv Teri, to work at the Oncology Institute, leading experts in the field. The purpose is Soroka Medical Center, over the summer. to provide extensive coverage on the topic and advance the knowledge of healthcare Summer Grants for the professionals who International Short Course in attend to cancer patients. This year’s Groeningen, the Netherlands issue of Bama is This year, an international course on oncology devoted to colon for medical students again took place in cancer, one of the Groeningen, the Netherlands. The course is most common designed to introduce medical students to forms of cancers oncology as a field of medicine and enhance the in the West and teaching of oncology at medical schools around the second most the world. The two-week course addresses common cancer in several oncology topics, with emphasis placed Israel. on prevention, early detection, and palliative care. The Israel Cancer Association attributes Summer Grants considerable importance to the involvement of doctors in these fields and therefore decided this The Israel Cancer Association is continuing its year to again award grants to medical students summer grants program for medical students at studying at different Israeli medical schools so oncology institutes. This year’s recipients were: that they could participate in this course. Nadav Orfshenko, to work at the Oncology This year’s grant recipients were: Institute, Rambam Healthcare Campus, over the summer. Tal Yanai, Medical School, Ben-Gurion University of the Negev Shira Gabison-Peretz, to work at the Oncology Institute, Shaare Zedek Medical Center, over the Avi Serenga, Medical School, Tel Aviv University summer. Emma Hajaj, Medical School, Hebrew University

63 Israel Cancer Association I Annual Report I 2018

Seminars and Conferences The Israel Cancer Association takes part in arranging dozens of professional seminars and conferences every year in many locations around Israel, with ICA branch volunteers staffing information booths.

Targeted Agent and Profiling Israel Society of Oncological Utilization Registry (Tapur) Research Gynecology Conference Conference November 2017, Mati House, September 2017, Hadassah Ein Kerem ICA headquarters, Givatayim Medical Center, Jerusalem The conference program focused on cancer The TAPUR research conference began with during pregnancy. Dr. Ilan Berukhim, Chairman a welcome by Prof. Tamar Peretz, Director of of the Israel Society of Oncological Gynecology, the Sharett Institute of Oncology, Hadassah Ein chaired the event. Lecturers and participants Kerem Medical Center. Prof. Richard Schilsky, included Prof. Ami Fishman, Director of the Chief Medical Officer and Senior Vice President Maternity and Women’s Wing, Meir Medical of ASCO, was asked to add another research Center; Dr. Ora Rosengarten, Director, location. Prof. Schilsky’s trip was funded by the Oncological Gynecology Unit, Shaare Zedek Israel Cancer Association. The aim of his visit Medical Center; Dr. Yifat Kadan, Oncological was to place Israel at the forefront of global Gynecology Unit, Meir Medical Center; research while launching TAPUR research also Dr. Merav Barzilay, Tel Aviv Sourasky Medical in this country. TAPUR recruits patients with all Center; Prof. Tamar Safra, Director, Oncological types of malignancies with evidence of genetic Gynecology Service, Tel Aviv Sourasky Medical change treatable with targeted therapy. The Center; Prof. Gidi Koren, Director, Motherisk Israel, research will examine the issue of personalized Maccabi Healthcare Services Research Institute, medicine based on the tumor’s genetic profile. and the Yitzhak Shamir Medical Center (Assaf Harofeh); Dr. Ephraim Sigler, Director, Cervical Prof. Eliezer Robinson, Chairman of the Israel and Lower Reproductive System Diseases Unit, Cancer Association, represented the ICA at the Carmel Medical Center; Dr. Zvi Vaknin, Deputy conference. Director, Women’s Department, Yitzhak Shamir Dr. Xishan Hao, President of Caca, Medical Center (Assaf Harofeh); Dr. Ido Laskov, Visits Israel Senior Physician, Oncological Gynecology Unit and Cervical Clinic, Lis Maternity and Women’s October 2017, Mati House, ICA headquarters, Hospital, Tel Aviv Sourasky Medical Center; Givatayim and Dr. Ari Reis, Senior Physician, Oncological In October 2017, Dr. Xishan Hao, President of the Gynecology Unit, Rambam Medical Campus. Chinese Anti-Cancer Association, came to Israel on a trip during which he visited Mati House, Annual Conference of The Israeli Society the ICA’s headquarters in Givatayim, and met with Miri Ziv, the ICA Director General. During for Clinical Oncology and Radiation Therapy the visit, Miri Ziv introduced to Dr. Hao the ICA’s January 2018, Eilat manifold activities on behalf of cancer patients, In January 2018, the Israeli Society for Clinical cancer prevention, and early detection. Oncology and Radiation Therapy (ISCORT)

64 held its 17th annual conference at the Dan execute a protocol in the shortest possible time Hotel in Eilat. Prof. Gil Bar-Sela, Deputy Director, with praiseworthy thoroughness, for being Oncology Services, Rambam Medical Campus, beloved by patients and their families, and for and Miri Ziv, ICA Director General, opened the being pleasant and empathetic toward patients conference by welcoming participants. During and coworkers; Dr. Michal Orenstein-Jaffe, Dana the introductions, Ms. Ziv also awarded ICA Duek Children’s Hospital, Tel Aviv Sourasky prizes to two excelling residents: Dr. Tal Sela, Medical Center, for having extensive knowledge Sheba Medical Center, for being an outstanding of hematology/oncology and excellent clinician demonstrating extraordinary clinical instincts, and for being a thorough skills, both medical and interpersonal, and and dedicated physician leading research on Dr. Corinne Morris-Dror, Rambam Medical incorporating pain treatment that has led to Campus, for her great dedication and diligence providing uniform and regulated treatment and the vast amount of knowledge she has with significant improvements of symptoms; acquired in the field of oncology. Dr. Mahadi Asala, Soroka Medical Center, for being an excellent pediatrician with extensive Annual Conference of The Israeli knowledge and great clinical instincts, for his Society of Pediatric Hematology/ remarkable seriousness, professionalism, and Oncology sense of responsibility towards his patients, for April 2018, Galilyon Hotel, Yesod Hama’ala his quiet, pleasant demeanor that projects calm In April 2018, the annual conference of the to his patients, for his warmth and empathy, for Israeli Society of Pediatric Hematology/ his outstanding willingness and ability to learn Oncology took place at the Galilyoun Hotel. and his great thoroughness, and for staying Dr. Shifra Ash, ISPHO Chair, Miri Ziv, ICA Director abreast of conference information and new General, and Avshalom Cohen, Director General, professional literature; and Dr. Hodaya Cohen, Haim Association, welcomed participants. Hadassah Ein Kerem Medical Center, for her Three guest lecturers, among the leaders in extraordinary intelligence, diligence, and the field, addressed the conference. The ICA dedication to patients and their families, for helped finance the travel of two international her ability to analyze complex clinical situations experts: Prof. Achille Iolascon from Italy and and medical literature needed in her work, for Prof. Stefan Bielack from . During her self-confidence and inner peace projecting the conference, awards were presented to calm into her surroundings, and for her outstanding residents in the field of pediatric inestimable contribution to the hospital. hematology/oncology: Th Dr. Ron Rabinowitz, Schneider Children’s 18 Tel Aviv University Conference on Hospital, for having extraordinary clinical Cancer Biology Research instincts, attentiveness, and proactivity, May 2018, Hacienda Forest View Hotel, for a winning personality that combines Ma’alot-Tarshiha professionalism with sensitivity, for outstanding In May 2018, Tel Aviv University held a cooperation with the team, and for unusual conference on cancer biology research at the dedication to the patients and their parents; Hacienda Forest View Hotel in Ma’alot-Tarshiha Dr. Liat Oren, Rambam Medical Campus, for in the Galilee with the support of the Israel having extraordinary clinical and interpersonal Cancer Association. The participants were skills, for showing special sensitivity to children welcomed by Prof. Joseph Klafter, Tel Aviv with late-stage illness, for her ability to plan and University President, and Prof. Iris Barshak,

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Deputy Dean and Medical School Director, starting the consulting service on palliative Faculty of Medicine, Tel Aviv University; care in most of Israel’s medical centers. Second Prof. Daniel Haimovitz, Dean of the Life Sciences prize was awarded to RN Sarai Cohen, Head Faculty, Tel Aviv University; Miri Ziv, ICA Director Nurse of the Palliative Home Care Service of the General; and Prof. Dan Peer, Head of the Cancer Israel Cancer Association, for her many years of Biology Research Center, Tel Aviv University. The contribution to the field of palliative care. conference featured several sessions discussing cancer diagnosis and treatment, hematological Symposiums of the Israel malignancies, personalized medicine, and more. Psycho-Oncology Society Conference on Concepts and Trends in Funded by the ICA Breast Cancer Diagnosis and Treatment As part the Israel Cancer Association’s support May 2018, Hilton Hotel, Tel Aviv for the activities of the Israel Psycho-Oncology Society (IPSO), professional symposiums are In May 2018, the Hilton Hotel in Tel Aviv was the venue for a conference on concepts held at Mati House, the ICA’s headquarters and trends in breast cancer diagnosis and in Givatayim, prizes are awarded, and an treatment. Miri Ziv, ICA Director General, was informational booklet is produced and sent to invited to lecture on “The Effectiveness of all IPSO members. National Mammography Programs: The Israeli Experience.” Symposium on Common Approaches to Cancer Patients and Their Families National Conference of the Israeli March 2018, Mati House, ICA headquarters, Oncology Nursing Society Givatayim July 2018, Airport City The Israel Psycho-Oncology Society (IPSO) The national conference began with a held a symposium at Mati House, the ICA’s welcome from Livia Kilsev, Chair of the Israeli headquarters in Givatayim, sponsored by Oncology Nursing Society and Head Nurse the Israel Cancer Association and thanks to of the Israel Cancer Association. Miri Ziv, ICA the generosity of the Ofira Navon (I Care) Director General, spoke about significant Foundation for funding psycho-oncology benchmarks in the war on cancer in Israel. As is conferences, workshops, and symposiums. the custom every year, the conference featured The IPSO symposium addressed principles and prizes for excellence strategies of family medical therapy as these in oncology apply to people who deal with cancers; the nursing. First prize role of the psychotherapist in the caregiving was awarded to team; common dynamics with patients and Dr. Tikva Meiron, families with family or genetic mutations; and palliative care nurse the importance of self-awareness and self- at the Cancer Center, care for the psychotherapist’s general health Sheba Medical Center, and welfare. The day featured a lecture by for her extensive Dr. Susan McDaniel, University of Rochester, as activity as a palliative well as large and small group discussions. IPSO’s care nurse and for general plenum met during the lunch break.

66 International Conferences International Conference for Leaders by Ronit Debbie Lev and Tina Konchak, ‘Yad- of Patient Groups from Central Europe Lahachlama’®( Reach to Recovery) volunteers. and Asia, Involved in Cancer Treatment Vienna, Austria Summit Meeting of Leaders from the Union for International Cancer Control The international meeting for leaders of (Uicc) patient groups from Central Europe and Asia Mexico City, Mexico who are involved in cancer treatment, took place in Vienna Austria in September 2017. The 2017 World Cancer Leaders’ Summit of the Union for International Cancer Control (UICC) The conference was organized by Pfizer Ltd. was held in Mexico City, Mexico in November Miri Ziv, director-general of the ICA, was invited 2017 and attended by about 300 world leaders to participate. The meeting focused on sharing in the fight against cancer. The meeting important insights and a discussion of the focused on ways to achieve cooperation on options and challenges in supporting and the global commitment to cancer prevention helping cancer patients to deal with the illness. at the national and international levels and a reduction in mortality by 2025. Miri Ziv, 13th Annual Conference of Europa director-general of the ICA, was invited to this Donna – the European Coalition for important conference, which was attended by the War on Cancer, the Mexican President and Minister of Health, Ljubljana, Slovenia the Queen of Spain, a Princess from Jordan, and The 13th Annual Conference of Europa Donna leading professionals in the field. – the European Coalition for the War on Cancer, was held in Ljubljana, Slovenia in October 2017. Meeting of the European Parliament The ICA was represented by Rina Dikhel, an ICA Brussels, Belgium oncology nurse and clinical expert on palliative A January 2018 session of care, and Eti Kimchi Levy, a ‘Help to Recovery’® the European Parliament volunteer. The conference hosted delegates in Brussels, Belgium was devoted to the promotion from dozens of European countries who heard of cancer prevention work. lectures on the European commitment to fight ICA Director-General Miri Ziv cancer and on improvements in the lives of attended this session. women coping with breast cancer.

Training Workshop Sponsored by Europa Donna Milan, Italy Miri Ziv with Sakari Karjalainen, The Europa Donna Training Workshop for Breast President of the Association of European Cancer Leagues (ECL) Cancer Patients took place in Milan, Italy in and Director-General of the November 2017. The workshop was attended Finland Cancer Society.

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European Breast Cancer Conference Workshop on Correct Behavior in (EBCC) the Sun, Run by the Association of Barcelona, Spain European Cancer Leagues (ECL) In March 2018 the Breast Cancer Conference Brussels, Belgium took place in Barcelona, Spain. The Israel Cancer In April 2018, the European Cancer League for Association was represented by Livia Kislev, the prevention and early diagnosis of cancer head nurse of the ICA, who participated in the (ECL) held a conference in Brussels, Belgium event with the support of Europa Donna. on how to behave in the sun. At this workshop, Dr. Avital Pato Benari (EdD), head of the 10th Annual Conference of Patients’ Information & Health Promotion Department Associations at the ICA, presented the Association’s work Athens, Greece on cancer prevention on the topic of ‘ Sun The 10th Annual Conference of Patients’ Associations Smart’®, early detection and tanning beds. was held in Athens, Greece in March 2018, with the Avital’s presentation led to an interesting support of Roche Ltd. The Israel Cancer Association discussion among the representatives of the was represented by Merav Damari, head of the ICA various organizations fighting cancer. Information Center. Annual Conference of the European Conference on Cancer Cancer Patients Coalition (ECPC) Brussels, Belgium Brussels, Belgium In March 2018, the European Organization The European Cancer Patients Coalition (ECPC) for Research & Treatment of Cancer (EORTC) held its annual conference in Brussels, Belgium held a conference in Brussels, Belgium, for in June 2018. As customary, participants associations and organizations fighting cancer were informed of the Coalition’s activity in Europe. Two topics were discussed: ‘The War and delegates from all over the continent on Cancer’ and ‘Clinical Research’. The Israel exchanged professional information. The ICA Cancer Association was represented by Social was represented by Dana Rechavi Heller, ICA Worker Orit Spira, head of the ICA Rehabilitation central region social worker, and Meidad Gissin, & Welfare Department. president of the Israel Ostomy Association.

68 Research

The Israel Cancer Association plays a key role of “The possible link between exposure in in supporting cancer research. Each year pregnancy to air pollution and the risk of cancer the ICA awards dozens of fellowships and in childhood”. grants to physicians at medical centers and to researchers at universities and research Grants for Outstanding Researchers institutes all over the country. The ICA supports were awarded to: basic, clinical and epidemiological research yy Dr. Barak Rotblat from Ben Gurion University, as well as studies dealing with the psycho- on ‘Functional identification of uncoded long social aspects of cancer and coping patterns of RNA that is linked to aggressive cancer’. cancer patients and their families. The Research yy Dr. Tal Burstein-Cohen from the Hebrew Committee, led by Prof. Eli Pikarsky from University, on ‘Solving and studying the anti- the Hebrew University, comprises the finest cancerous features of pros1 protein in the clinical researchers from the research and cancerous micro-environment’. medical institutions in Israel. The Committee yy Dr. Nissan Yissachar from Bar Ilan University, is coordinated by Lily Biller-Lev, manager of on ‘Repairing the biological interaction with Committees and Projects at the ICA. intestinal bacteria after chemotherapy’. yy Dr. Orna Steinberg-Shemer from Schneider Research Fellowships Pediatric Center, on ‘Understanding the The Foundation for Research on mechanisms linked to the development of Environmental Quality and/or hematological malignancies in patients with Epidemiology in the Name of congenital neutropenia’. Israel Jacob and Laila Alther of Blessed yy Prof. Alon Ronen from the Weizmann Memory Institute of Science, on ‘Changes in the nuclear Prof. Liat Lerner-Geva from the Gertner envelope in cancer cells: new control stage in Institute, Sheba Medical Center, on the subject metastasis to the lung’.

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Researcher Institute Research subjects Funding Requested Prof. Eran Segal The Weizmann Institute Systematic profiling of mutant p53 Nancy & Peter Brown, in of Science endowed drug resistance - towards memory and honor of their personalized cancer treatment mothers Bernice Weinstein and Beatrice Brown. Prof. Alon Ronen The Weizmann Institute Modulation of the nuclear lamina: a new Janet & Bruce Adler - in of Science checkpoint in cancer metastasis to lungs memory and honor of Kenneth and Michael Adler Dr. Rotblat Barak Ben-Gurion University of Focused functional interrogation of long ICA-USA the Negev noncoding RNAs associated with poor patient outcome Prof. Brandeis Michael The Hebrew University of Elucidating Mitotic Slippage to improve the ICA-USA Jerusalem efficacy of the popular chemotherapeutic drug Taxol Dr. Levy Dan Ben-Gurion University of Lysine methylation in breast cancer ICA-USA the Negev Dr. Gross Menachem Hadassah Medical Center Novel local sustained release application ICA-USA Ein Kerem Campus of chlorhexidine in prevention of biofilm formation on voice prostheses used by cancer patients after laryngectomy Prof. Stein Reuven Tel-Aviv University Mitochondria transfer from astrocytes to Linda Kaminow, melanoma cells; a tumor supportive effect in memory of Oren Ziv, mediated by CD38 son of her dear friend Miri Dr. Steinberg Shemer Orna Schneider Children's Elucidating the pathways involved in Medical Center malignant transformation in severe congenital neutropenia patients Prof. Kerem Batsheva The Hebrew University of The effect of replication stress induced ICA-USA Jerusalem by p53 loss on the catastrophic genomic instability event of chromothripsis in cancer Dr. Peled Michael Sheba Medical Center Interferon γ-induced Surface proteome analysis for the discovery of novel checkpoints in cancer Dr. Ben-Yoav Hadar Ben-Gurion University of Simultaneous Detection of Multiple Redox- Linda Kaminow, the Negev Active Metabolites in Bladder Cancer in memory of her dear mother Claire Rosenblatt Dr. Carmi Yaron Tel-Aviv University Identifying the tumor-reactive CD4+ T clones and the mechanisms through which they induce anti-tumor immunity Dr. Burstein Cohen-Tal The Hebrew University of Decoding the anti-tumor roles of PROS1 in Jerusalem the tumor-microenvironment

70 Researcher Institute Research subjects Funding Requested Dr. Granot Zvi The Hebrew University of Molecular Characterization of the Adam Brown, ICA-USA, in Jerusalem Inhibitory Effect of TGFbeta on Anti-Tumor memory of Joe Markowitz Neutrophils Dr. Rahat Michal (Miki) Carmel Medical Center How does 161-MAP vaccination against ICA-USA EMMPRIN selectively target tumors and not healthy tissues? Dr. Bruchim Ilan Hillel Yaffe Medical Development of an in-vitro system to identify Center gynecologic cancer tumor during surgical procedure using mid ir-atr spectroscopy Dr. Baraki Harington Liza University of Haifa Role of COX-2 proteolysis by SKI-1 protease ICA-USA in proliferation of multiple myeloma Dr. Milman Neta Rambam Health Care The role of microRNAs Shuttled by Seymour & Dina Freeman, Campus Tumor Associated Macrophages in the in memory of Bernard Marks Development of Chemotherapy Resistance and Helen Hershkowitz and in Pancreatic Cancer in memory of David Resnick & Daniel Rosenberg Dr. Erez Neta Tel-Aviv University Uncovering the role of fibroblasts in Estee Lauder Ltd. facilitating breast cancer chemoresistance and metastasis via pro-inflammatory signaling Dr. Shaul Yoav The Hebrew University of The essential role of GPX8 in regulating Jerusalem cancer cell fate Dr. Adar shira The Hebrew University of The contribution of DNA repair to cisplatin ICA-USA friends in memory Jerusalem sensitivity and resistance of cancer cells and in honor of Andrew Murray, son of Dr. Daisy and Dr. John Murray Dr. Weiner Reuven The Hebrew University of Novel inhibitors for protein modifications Jerusalem by UFM1 Prof. Rian Anuar ?? other Institute New derivative of Taxol for efficient ICA-USA treatment of NSCLC – new drug with less side effects Dr. Yavlonsky Dvora Technion, Israel Institute Intra-tumoral T cell responsiveness and ICA-USA of Technology exhaustion, modulated by the adaptor protein Gads Dr. Novak Rostislav Rambam Health Care Targeting non-oncogene addiction in ICA-USA - in honor of Campus osteosarcoma Crystal and Rob Minkoff Prof. Ashhar Zelig Tel Aviv Sourasky Medical Enhancing the efficacy of Chimeric Antigen Center Receptor (CAR) T cell therapy in Multiple Myeloma (MM) by blockade of immunosuppressive pathways in the tumor microenvironment

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Researcher Institute Research subjects Funding Requested Prof. Shpielberg Ofer Assuta Medical Center Salivary miRNAs as a novel biomarker ICA-USA for diagnosis and prognosis of multiple myeloma - Feasibility study Prof. Lerner Geva Liat The Gertner Institute The possible association between Israel Jacob and Lila Alther antenatal air pollution exposure and the Foundation risk for childhood cancer Dr. Yisaschar Nissan Bar-Ilan University Restoring host-microbiota mutualism following anti-cancer chemotherapy Dr. Gil- Hen Hava Bar-Ilan University Targeting ABL family kinases to block breast Estee Lauder Ltd. cancer metastasis Dr. Labon Iris Hadassah Medical Center The mechanistic role of Androgen Receptor ICA-USA glioblastoma Prof. Dikshtein rivka The Weizmann Institute Regulation of stability of mammalian ICA-USA of Science mRNAs by transcription-dependent m6A modification Dr. Tzur Tzafrir Tel-Aviv University Effect of ceramide 1-phosphate (C1P) on Steven Milman and macrophages and cancer cells via TLR4 Phyllis Lis - ICA-USA, from the 9th Golf Event Dr. Ilan Lena Rambam Health Care Elucidating the interaction between mTOR ICA-USA Campus and glycolysis pathways Dr. Parnas oren The Hebrew University of Dissecting the regulatory network of PD-L1 Jerusalem in immune and cancer cells Prof. Ben-Arie Eran Lin Medical Center Reducing anxiety and post-operative Bruce Youngman - in pain among patients with gynecological honor and memory of cancer referred to peri- and intra-operative Alice Youngman and in acupuncture and integrative medicine: A memory of Marge Goldner's randomized controlled study grandson, Brandon Goldner Dr. Gilboa Yafit The Hebrew University of Alleviating Cancer-Related Cognitive Jerusalem Impairments (CRCI) using a combination of Mobile Interventions: A Randomized Controlled Trial Dr. Levin Dafna Assuta Medical Centers Comparison of different psycho- Jack Kuba Ltd. educational methods for the reduction of anxiety related to radiation treatment in breast cancer patients Dr. Baron Michal Tel Aviv-Yafo Academic Compassion fatigue and compassion ICA Chaiarman Fund College satisfaction among Israeli oncologists

72 Memorial Funds Donated to ICA yy The Boaz Adar Memorial Foundation research and the purchase of medical established by Shimon and Yael Adar, in equipment. memory of their son Boaz, for the provision yy The Dina and Zalman Goldberg Memorial of research grants. Fund for the promotion of research conducted yy The Israel Jacob & Lila Alther Environmental by students and young physicians engaged in Epidemiology Research Foundation. the practice of oncology at the Division of yy The Israel Jacob & Lila Alther Memorial Fund Oncology, Rambam Health Care Campus. for the operation of the Support and Activity yy The Raya (Rela) Golombo Memorial Fund Center for cancer patients and their families. bequeathed by the late Raya (Rela) Golombo yy The Lea and Eliahu Arbel Memorial Fund to in memory of Reuven and Meir Golombo and finance continuing education programs for their mother Sonya Golombo; Miriam Gerster paramedics who attend to cancer patients. and her parents Raphael Gerster and yy The Ted Arison Family Foundation (Israel) Raya (Rela) Gerster-Golombo née Public Benefit Company Ltd. to cover salary Kaplanowitz; Sonya Lev, husband Yossef costs for the professional staff operating the and their daughters Kasnya and Avigail, who Palliative Home Care Service (Home Hospice). perished in the Holocaust; and in memory of Yossef Golombo and Dina Kaplanowitz. yy The Esther Balinko Memorial Fund for the support of activity for children with cancer. yy The Ronit Greenfas Memorial Fund for special projects. yy The Avigdor Ben-Eliezer Memorial Fund for the support of activity for children with cancer. yy The Simon and Irma Gross Memorial Fund for cancer research. yy The Ber-Lehmsdorf Memorial Fund managed by executors of the estate of the late yy The “I Care” (Ichpat Li) Fund in memory Dr. Ber-Lehmsdorf of Switzerland, for the of the late Ofira Navon for the support of provision of research grants. psycho-oncology conferences, workshops yy The Chaya and Naftali Bloch Memorial Fund and seminars. bequeathed by the late Chaya Bloch for the yy The Iser Fishel Foundation for the provision of provision of research grants. treatments for childhood cancers. yy The Annetta Cherna Fund bequeathed by the yy Joint Commission for Quality Assurance Fund late Annetta Cherna to finance activity for yy The Yehudit Kleinberger Memorial Fund of children with cancer. Munich for the funding of research grants. yy The Sir Charles Clore Foundation for the yy The Charlotta Kolber Memorial Fund provision of financial assistance to ensure the bequeathed by the late Charlotta Kolber for maintenance and upgrade of the Sir Charles the funding of research grants. Clore Hostel in Givatayim. yy The Mrs. Gertrude Landy Memorial Fund, yy The Ethel Cohen Memorial Fund for the through the Friends of the ICA in London, to provision of cancer research grants. support the activity of the Palliative Home yy The Rivka Dror, Esther and Leon Arditi, and Care Service (Home Hospice), in memory of Miriam and Shlomo Hasid Fund for cancer the late Mrs. Rosalind (Stern) Landy.

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yy The Mina Margot Lowe Memorial Fund for the yy The Leah and Yosef Solomon Memorial Fund support of cancer research. bequeathed by the late Yosef Solomon to yy The Miriam Orkio Memorial Foundation for finance cancer research fellowships. the support of cancer research. yy The Miriam and Benjamin Stanton Fund yy The Matilde Recanati Memorial Fund for established by Miriam and Benjamin Stanton the support of special programs in the fight of England to support cancer research. against cancer. yy The Bella Walter Memorial Fund for financing yy The Tamar Rodich Memorial Fund established research studies and enhancing treatment by the late Tamar Rodich’s son Ilan Rodich provided to childhood cancer patients. to support palliative care projects and yy The Laura Weissman Memorial Fund the Palliative Home Care Service (special for financing treatment for childhood programs). cancers, established and overseen by her yy The Claire and E.G. Rosenblatt Oncologist granddaughter, Nicol Raidman. Exchange Program – the Rosenblatt yy The Moshe Wolf Memorial Fund for the Foundation provision of cancer research grants. yy The Miriam Eva Sharoni (Stern) née Lang yy The Ronni Yudison Memorial Fund established Memorial Fund established by the deceased’s by the husband of the late Ronni Yudison, husband, Avrahami Sharoni, to support ICA Meir Yudison, for the provision of research activities. grants. yy The Miriam Sha’ar Shlesinger Memorial Fund yy The Avraham Rotenstein Memorial Fund for for the support of activity for the cancer research grants. patient population.

74 Data Collection and Follow-up ICA-financed Israel Genetic Analysis Association supports the activities of the consortium, Consortium assists in funding the acquisition of software, and The breast and ovarian cancer morbidity rates in contributes to the financing of a position for research Israel are among the highest in the world, partly due coordinators, who orchestrate the activity. to the high prevalence of BRCA 1/2 gene mutations In recent years, with the help of the database among the local population. built in the framework of the Consortium, several The genetic institutes working in the field of cancer collaborations have taken place, which include: genetics continue to conduct collaborative and multi- 1. In collaboration with Prof. David Kelsen, former center research focused on the genetics of breast Director of the Gastroenterology Service at the and ovarian cancer in Israel. Prof. Ephrat Levy-Lahad Memorial Sloan Kettering Cancer Center (MSKCC) of Shaare Zedek Medical Center coordinates the in the United States, approval was received for Consortium in collaboration with 12 hospitals – funding for a research proposal submitted to the Sheba Hospital, Rambam Hospital, the Rabin Medical Lustgarten Foundation for a joint study including Center – Beilinson Hospital, the Tel Aviv – Sourasky the Consortium, the MSKCC, and a BRCA1/2 center Medical Center, Wolfson Hospital, the Kaplan Medical in Basel, Switzerland. The study is being conducted Center, Soroka Hospital, the Shaare Zedek Medical by Dr. Talia Golan from the Sheba Medical Center Center, the Yitzhak Shamir (Assaf Harofeh) Medical Oncology Division and Prof. Ephrat Levy-Lahad of Center, the Galilee Medical Center, the Bnai Zion the Shaare Zedek Medical Center. In addition, an Medical Center and Emek Medical Center. application for a continuation of the NCI research Within the framework of the consortium, a has already been submitted. study was conducted by Prof. Levy-Lahad and 2. “Prevention GENEration” Program – This program Prof. Mary Claire-King of the University of Washington was established with a donation from the in Seattle. More than 660 female carriers of mutations Dembitzer family and the NCF Foundation to raise in the BRCA1 and BRCA2 genes were tested in Israel awareness of BRCA1 / BRCA2 carrier status. As part and the United States. The study, which was published of the program, a “family history” questionnaire is in a leading scientific journal, demonstrated that available on the ICA website. It is designed to help familial factors may have a significant impact on the clarify a genetic predisposition to breast and ovarian risk for specific malignancies among the carriers of cancer in the family. As part of its activities, the these mutations. Association publishes leaflets on the importance of In order to enable uniform data collection, the Israel genetic screening for breast and hereditary cancer, Cancer Association has created a computerized the importance of genetic screening in men for database that enables ongoing and consistent hereditary breast and ovarian cancer syndrome, monitoring of all of the clinical and genetic and other diseases. The leaflets can be obtained in parameters of female carriers in Israel. The Hebrew, Arabic, English and Russian. database was established in collaboration with 3. In addition, data collection from the Consortium Prof. Ephrat Levy-Lahad, Prof. Eitan Friedman, on the topic of “the risk of uterine cancer following Prof. Bella Kaufman, Prof. Uzi Beller, Dr. Miri Sklair-Levy, risk-reducing resection of the ovary”, led at the and Ms. Einat Levy. initiative of Prof. Eitan Friedman, founder of the The Israeli database already contains the data of Oncogenetics Unit at the Sheba Medical Center more than 6,850 male and female carriers. The in Tel Hashomer, has been completed. A scientific

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article on this topic has been submitted for Since the Protocol’s inception some 20 years ago, publication: under the initiative of the late Prof. Rina Zaizov, the “Uterine cancer in Jewish BRCA1/2 mutation differences once seen in the survival rates of children carriers – The Israeli experience” with leukemia treated at the various centers have Yael Laitman, Rachel Michaleon-Cohen, been greatly reduced, as have the differences in the Orit Riesh Rakefet, Chen Shtoyerman, survival rates of Jewish and Arab children. Rinat Molcho Berenstein, Ephrat Levy Lahad, Over the past decade, methods for a more accurate Eitan Friedman for the Israeli Hereditary diagnosis of leukemia cells have been developed, Breast Cancer Consortium. enabling a reduction in the intensity of treatment for 4. In recent years, several other important the patient group at low risk of recurrence and saving studies have been published as the result of them the risks of long-term treatment damage, Consortium activity: while identifying the group of high-risk children in  Levy-Lahad E et al., Familial clustering of need of intensive care to save their lives. The Israel site-specific cancer risks associated with Cancer Association has undertaken to assist in the BRCA1 and BRCA2 mutations in the advancements in this diagnosis until its effectiveness Ashkenazi Jewish population. Proc Natl has been proven. The Association assisted in the Acad Sci USA. 2006 Mar 7. recent upgrading of the Israeli protocol and the  Levy-Lahad E et al., Population-based financing of technician positions for the testing screening for breast and ovarian cancer risk of new technologies for the diagnosis of minimal due to BRCA1 and BRCA2, Proc Natl Acad residual disease (MRD) and reception of bone Sci U S A. 2014 Sep 30. marrow samples. This upgrade enables children  Levy-Lahad E et al., Precision medicine meets in Israel to receive the most advanced and up-to- public health: population screening for BRCA1 date treatment. Today, thanks to this significant and BRCA2, J Natl Cancer Inst. 2014 Dec 30. investment, the technique has been established and included in the Israel Medical Services Basket, which Upgrading the National Protocol includes medicines and technologies. of Childhood Acute Lymphoblastic Leukemia (ALL) Pediatric Oncology Wards in Israel In Israel, as in the rest of the world, we aspire to Involved in the Treatment of Children with achieve complete cure in all pediatric patients Rhabdomyosarcoma and Other Sarcomas, and to find the right treatment for each child, According to the European Protocol according to the specific type of leukemia Since 2006, the Israeli Society of Pediatric and level of risk, in order to afford them the Hematology and Oncology has been actively maximum chance for recovery. involved in the European Protocol for the The ICA continues to provide financial Treatment of Rhabdomyosarcoma, coordinated by assistance to collect and process data on acute Dr. Shifra Ash, Director of the Outpatient Unit in childhood lymphoblastic leukemia patients the Pediatric Hemato-Oncology Department at who are undergoing treatment according to Schneider Children’s Medical Center and Chairperson the National Protocol, which is the unique of the Israeli Society of Pediatric Hemato-Oncology. extension of the German Protocol – BFM. All The Israel Cancer Association funds two travel grants statistics are processed through the Statistics per year for the Israeli representatives participating in Dept. at the Hebrew University, with ICA’s the implementation of this protocol, enabling them financial assistance. The Protocol is coordinated to participate in Society meetings. For years, the by Dr. Sarah Elitzur and Prof. Shai Izraeli. Association has partially subsidized the position of a

76 technician who conducts the molecular biology tests Hospital, Tel Aviv Sourasky Medical Center, Wolfson at the Schneider Children’s Medical Center for all of Medical Center and Hillel Yaffe Medical Center. the medical centers in Israel. Project for the Establishment of the Israeli Collaboration with the National Cancer National and Ethnic Mutations Database – Registry within the Framework of the Israel NEMDB Center for Disease Control of the Israeli This year, the Israel Cancer Association helped finance Ministry of Health a pilot for the NEMDB project – an Israeli mutations National cancer registration is an important factor that database. enables the evaluation of intervention programs and In light of the need which has arisen for the collection oncology division planning. Since its establishment of information and the study of events in Israel in the in the 1960’s, with the assistance of the Israel Cancer field of personalized treatment, and the considerable Association, there has been fruitful cooperation between importance of collecting this information, it was the Israel Center for Disease Control and the ICA, and decided to establish an interdepartmental and multi- each year, new patients are added to the database. center database in Israel, based on a similar model At the request of Prof. Tami Shohat, Director of the recently established by ASCO - the American Society Israel Center for Disease Control at the Ministry of of Clinical Oncology. Health, the Israel Cancer Association has assisted The database will include genomic sequencing data, in the funding and support of a Quality Control treatment details and clinical results. It will assist Supervisor position for the National Cancer Registry. and serve as a tool in the study and elucidation of The Israel Cancer Association has previously installed the relationship between a patient’s genetic profile computer systems at oncology institutes to improve the and personalized treatment. The goal is that this quality of data and the cancer registration databases. understanding will advance and affect, as quickly as Data on patients from oncology institutes are transferred possible, the quality of treatment of cancer patients each year to the Ministry of Health’s Cancer Data in Israel and around the world through peer learning, Collection Unit, in accordance with a format defined cooperation and dissemination of information. and formulated by the ICA Data Collection and Follow- up Committee. As part of their regular reporting, the For the implementation of the project, an institutes are required to report data regarding the autonomous system will be established which will stage of the disease at the time of diagnosis, as well as receive the results of various genetic tests via email information related to the date of patient death and the and automatically insert them into a computerized cause of death. Cancer registrars participate in annual database. The system will be able to add the data to training activities focused on registration and medical the database by sending an e-mail. information in the field of cancer. The project will include medical centers and In support of the implementation of the project, the physicians interested in joining the project, and Association finances cancer registrar positions and data received in the framework of the project will be monitoring at 15 oncology centers throughout the accessible to all. country: the Poriya Medical Center, Barzilai Medical The project was initiated and led by Prof. Tamar Peretz, Center, Rebecca Ziv Medical Center, Galilee Medical Director of the Sharett Institute, Hadassah Ein Karem Center, Kaplan Medical Center, Shaare Zedek Medical Medical Center and Dr. Albert Grinshpun, also from Center, , Yitzhak Shamir (Assaf Harofeh) the Sharett Institute, Hadassah Medical Center, Ein Medical Center, Soroka Hospital, Hadassah Ein Karem Karem.

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Equipment, Construction & Development The Israel Cancer Association assists in the Dr. Francine Robinson construction, renovation and operation of Palliative Care Room at oncology departments at medical centers all over the country and funds the purchase Wolfson Medical Center of innovative state-of-the-art equipment for In July 2018 the Dr. Francine Robinson Palliative medical centers and oncology institutes. Care Room in the Intensive Care Department This financial support is made possible solely at Wolfson Medical Center was dedicated by earmarked donations. The ICA takes at a ceremony attended by Dr. Anat Angel, no overhead and ensures that the medical director-general of Wolfson Medical Center, institution for which the donation is intended Miri Ziv, director-general of the ICA, and takes no overhead, such that the donation is relatives and friends of the Robinson family. allocated in full. The room was set up thanks to a donation from Stello Robinson, the late Dr. Robinson’s husband. It is an innovative model for the Purchase of US Device for the allocation in ER of a separate room for cancer Breast Imaging Institute at patients, to provide suitable treatment that Yoseftal Medical Center in Eilat meets the needs of patients at advanced stages The Israel Cancer Association provided funds of the disease, who require a different approach designated for the purchase of US device for when they are admitted to the hospital. the new Breast Imaging Institute. The US device supplements mammography screening, if the radiologist decides that an additional imaging is required. In January 2018 the new equipment was unveiled at a ceremony attended by Dr. Eldar Berkowitz, director of Yoseftal Medical Center, Miri Ziv, director-general of the ICA, and the Institute staff.

78 Collaborations The Collaborations and Fundraising Dept. holds hands-on fundraising activities and events, in addition to collaboration with companies and organizations. Shany Shoham, Dept. Director, coordinates these activities.

Israel Cancer Association Annual Fundraising Gala In September 2017, the Peres Peace Center in Tel Aviv hosted the Israel Cancer Association’s annual fundraising gala. The event was attended by hundreds of guests including some of the leading names on Israel’s business scene, led by businesswoman and ICA Board of Trustees member Ruthi Sheetrit. Journalist and radio and TV host Yigal Ravid was the evening’s master of ceremonies. The many guests enjoyed a festive dinner, courtesy of Chef Barak Yehezkeli, and a musical performance by singer-songwriter Rami Kleinstein. The event also featured a panel discussion between Prof. Aaron Ciechanover, Nobel laureate and Honorary President of the ICA, and Miri Ziv, ICA Director General. The two talked about current cancer research and what developments we can expect to see in the field in the future. Among those who honored the event with their presence were Leon Recanati, ICA Deputy Chairman, , former Interior Minister, Justice Minister, Finance Minister, and Transportation Minister, and others. ICA Direct Mail Fundraising David Wiseman, Chairman of Sonol and The ICA sends out charitable direct mailings to 2013 Chairman of “Door Knock”® door- donors each year – as we move toward Rosh to-door fundraiser and Avi Ganon, Director Hashanah and Passover. Both mailings featured General and CEO of World ORT, were given a unique brochure containing personal wishes certificates of appreciation for their generous from ICA Chairman, Prof. Eliezer Robinson, and contributions to the ICA’s activities. The gala an overview of ICA activities for patients and was produced on a fully volunteer basis by survivors. The mailing that was distributed Mirit Productions Ltd., under the leadership of for Rosh Hashanah 2017 featured a year-long producer Mirit Zernilove. calendar presenting 12 rules for healthy living,

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based on the European Code against Cancer Association. (For more information, see “Public issued by the International Agency for Research Information and Health Promotion”.) Other on Cancer of the World Health Organization and companies to join were the fashion house updated and disseminated by the European Discreet, the online cosmetics vendor Guilty, Cancer Leagues. Abiding by these rules has hair fashions Doron Fascino, TAMA Plastics been proven to significantly reduce one’s Industries, Belletto Jewelry, the cosmetics cancer risk and help early detection. company Yossi Biton, the nail fashion brand Based on these 12 guidelines, each month of CND, the hair stylist chain Salon Fix, the online the year was matched with one healthy living jewelry retailer Ophelia, the Maccabi Haifa message, and each message was accompanied football club, the Maccabi Rishon Lezion youth by a short description of one related ICA activity handball team, and the handbag brand B-Star. designed to reduce the incidence of illness and mortality from cancer and improve the quality of life for patients. The mailing distributed for Passover 2018 included a recipe booklet called “Eating Healthy: Passover Master Chef Recipes,” produced in collaboration with Keshet Channel 12, Gil Productions, and the TV show Master Chef. The recipe booklet contains the ICA’s recommendations for proper nutrition and healthy living as well as 14 healthy, kosher-for- Passover recipes provided by the judges – chefs Haim Cohen, Eyal Shani, and Israel Aharoni – as well as gourmet Michal Ansky, contestants Yehuda Amar, the seventh season winner, and Amihai Sharfstein and Yehoyada Nizri, finalists.

Collaboration with James Richardson Throughout September and October 2017, James Richardson Israel Ltd. worked with the Israel Cancer Association by selling its “Surprise Box” for children at the checkout lines of its duty-free shops at Ben-Gurion International Airport. The box contained an activities booklet, stickers, and children’s items. Some of Iron Man the proceeds were donated to help the ICA’s In October 2017, Atty. Ilan Sharkon, a devoted continue its many activities. supporter of the Israel Cancer Association, participated in the Iron Man competition held Collaboration During Breast Cancer in Hawaii. Since losing his best friend and Awareness Month grand-niece to cancer, Ilan has been running In addition to the traditional collaboration with marathons and participating in other sporting Estée Lauder Ltd., this year the lingerie retailer events, dedicating all of his efforts to the fight Jack Kuba also worked with the Israel Cancer against cancer.

80 For his participation in the Iron Man event, Ilan all. Visitors were offered a wide range of classes, set up a personal crowdfunding page to raise including classical ballet, modern dance, money for the ICA’s ‘Steps to a Healthy Life’® hip-hop, jazz, and other styles. All the dance project. teachers joined the beautiful initiative and the studio was visited by dozens of young children, Collaboration with Tiv Ta’am adolescents, and adults who made generous In November 2017, all branches of the Tiv Ta’am donations. supermarket chain participated in a fundraiser on behalf of the Israel Cancer Association, which Purim 2018: Sale of Mishlohei Manot netted the ICA NIS 84,000 to support its varied to Raise Funds for the ICA cancer-fighting activities. Adi Cohen, CEO of Tiv In February 2018, in honor of the festival Ta’am, said that the chain’s management and of Purim, the ICA held its third sale of employees are committed to the community mishlohei manot (food baskets) to and that working with the ICA is part of its raise funds to support the Association’s corporate responsibility. Upon the presentation myriad activities. This year, the sale of the donation to Miri Ziv, Director General offered three differently-sized gift of the ICA, and Shani Shoham, Director of the baskets filled with delicious snacks that Collaborations and Fundraising Department, featured the ICA logo and contained a Adi Cohen was accompanied by Yossi Shalev, synopsis of the ICA’s activities. The Tiv Ta’am’s VP of Trade and Marketing, and baskets were sold to various companies, schools, Ronny Green, the company’s Sales and and preschools, which all got to enjoy the sweet Customer Club Manager. experience and also support the work of the Israel Cancer Association.

Collaboration with Mizrahi-Tefahot Bank Mizrahi-Tefahot Bank has been collaborating productively with the ICA for a decade. The bank supports the ICA’s activities and makes a yearly donation to help the ICA fight cancer. This year again saw the two annual events that are part of this much-appreciated effort: the race of the International Jerusalem Winner Marathon running team in March and the Family Route race during the intermediate days of the Passover holiday. Fundraising Day at the Dancity Ds As part of the Partnership-by-Choice project, Dance Studio the bank holds an annual public opinion survey In December 2018, the Dancity DS dance among its customers who are asked to select studio, directed by choreographer and dancer the NGOs and social action organizations they Omer Stier, held its traditional annual fundraiser think the bank should support. This year, the in Herzliya. On the fundraiser day, the studio bank’s customers again chose the Israel Cancer was open to the public of all ages – beginning, Association as one of the organization worthy intermediate, and advanced dancers – as well causes. At the ceremony held at the bank’s as people without any dance background at corporate headquarters, Miri Ziv, Director

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General of the ICA, and Shani Shoham, Director of the Collaboration and Fundraising Department, accepted the bank’s donation. They thanked Moshe Vidman, CEO, and Rita Rubinstein, VP and HR and Administrative Director, for the bank’s generous yearly contribution to the fight against cancer in Israel

ICA “Running Together to Fight Cancer” Team in Jerusalem Marathon In March 2018, Israel’s capital hosted the International Jerusalem Winner Marathon, an event in which the Israel Cancer Association has taken an active part for the last seven years. This year, the ICA team consisted of 685 enthusiastic runners of all ages running different sections of the race. Team members represented Mizrahi Tefahot Bank, several companies from different branches of industry (ARM Technologies Israel, ICE, Omrix, Aman & Eternity, SciVac, Biosense Webster, ePharma, Ayalon Insurance Co., Zion Grapes, and the Ramot Group), cancer patients and survivors and their family members, as well as members of the public at large who all joined the team to run for the ICA to raise awareness of the fight against cancer and raise donations to support the ICA’s many cancer fighting activities. This year, the runners shared their preparations for the race on social media and called on their friends and acquaintances to help raise funds for the cause. Gabi Still, a cancer survivor, participated in the race to mark her 20th anniversary of being cancer-free. Her family and friends joined in the run and together raised a large donation to finance a research grant focused on bone marrow. Moshe Vidman, CEO and Chairman of the Board of Directors of Mizrahi Tefahot Bank, and Miri Ziv, ICA Director General, were on hand to see the participants off in the 5k run. Shany Shoham, Director of the Collaboration and Fundraising Department, and Ruthi Ben-Giat, the ICA’s Jerusalem Branch Coordinator, were honored to present the cups to the Israeli men’s marathon winners. The ICA’s runner’s team is generously financed by Mizrahi Tefahot Bank, led by Moshe Gutman and Zvia Lerer of the bank’s Community Relations Department.

82 Family Hike and Happening: ‘A Key to Hope’ – Collaboration Terebinth Path In Britannia Park between EL AL Airlines and the ICA In April 2018, during the Passover holiday, the EL AL Airlines continues to assist in promoting Israel Cancer Association held its annual family ICA’s activity and invites its passengers hike and happening. Participants enjoyed an to purchase a unique item – a colorful and easy, pleasant hike through pristine nature, breathtakingly beautiful designer key chain, following the gorgeous wooded Terebinth Path as a donation to the ICA. This key chain is an in Britannia Park with its breathtaking views of the exclusive offer available to EL AL passengers for Judean Mountains and Coastal Plain. The path the special price of $10. The fundraiser comes can be walked in two different lengths to suit the with a moving ad featuring Mika Lipsker, now hikers’ wishes and fitness level. Hikers enjoyed the 18, who was diagnosed with cancer when she explanations provided by Avner David, the ICA’s was in the first grade and who, to this day, is still Maintenance Director, about the ancient wine dealing with the aftermath of her treatments. press encountered along the route, the history Since her diagnosis and until quite recently, of the region, and its flora and fauna. The ICA Mika’s family was helped by several ICA services also ran a festive family happening throughout and projects: Staying on Top of Schoolwork®, A the day, which included arts and crafts for Computer for Every Child with Cancer, advice the children and a variety of activities for the on neuro-psycho-oncological rehabilitation, whole family – soap bubbles, balloon animals, and the ICA’s annual Family Vacation Program. a drumming circle, and an educational program In addition, EL AL assists the ICA and provides run by the Or Yarok Association for Safer Driving significantly low cost flight tickets for families in Israel. All event participants were given Smart with a child who has advanced-stage cancer, in the Sun® booklets and other informational who travel to Orlando, with all family members pamphlets on healthy in tow, as part of the ‘Give Kids Hope’ project living. The event was in memory of the late Miri Sheetrit (for more sponsored by Mizrahi information please see the Chapter entitled Tefahot Bank i n “Rehabilitation and Welfare”). conjunction with the Jewish National Fund, assisted by Noa Abir and a group of teenage volunteers from Beit Shemesh.

In the photo: Mira Pizitzky, Director of El Al’s Flight Services Division, and Galit Israeli, El Al’s In-Flight Sales Director, receiving a certificate of appreciation from Miri Ziv, ICA Director General

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Book Of Life Yossel Bergner, Meir Pichhadze, Yigal Ozeri, Cohen Family David Reeb, Zoya Cherkassky, Oded Feingersh, Shuki Griffith, Uri Lipschitz, Reuven Rubin, The Israel Cancer Association received a generous Nahum Gutman, and Moshe Castel. The artworks donation from the Cohen Family honoring the were all numbered prints (1-60) donated to the memory of their late matriarch Odelia Cohen, ICA by the artists or their families. All proceeds who passed away from cancer. from the sale were dedicated to the ICA’s many activities on behalf of patients and survivors Ahituv Family and the fight against cancer. Adi and Idan Ahituv, who were married this year, gave a generous donation in their wedding guests’ name honoring the memory of the groom’s late mother, Shoshana Ahituv.

‘Summer Love’ Design Fair: Buying to Fight Cancer In August 2018, the Israel Cancer Association held its seventh annual Design Fair, where all the proceeds were donated to the ICA’s many activities, programs, and projects. Hundreds of visitors enjoyed the experience of purchasing thousands of designer brand items at attractive prices, including women’s and children’s 70 Years of Israeli Independence clothing, handbags, shoes, holiday gifts, games Art Sale and toys, home accessories, artworks, foodstuffs, In May 2018, the Israel Cancer Association children’s books, stationery goods, back-to- offered a unique collection of Israeli artworks school needs, and more. All items that were for sale in honor of Israel’s 70th year of collected and sold at the fair were donated to independence. Among the artists are some of the ICA by the country’s leading designers. The the leading lights of the Israeli art scene, past Design Fair was made possible with the help of and present, including Menashe Kadishman, the ICA’s friends and volunteers.

84 IT Support Each year, the ICA invests tremendous resources to improve access to information and services delivery – for patients, survivors and their families. The ICA IT Support Dept., under the direction of David Moss-Rendell, is responsible for the numerous IT solutions that enable us to realize this vision.

Projects Implemented over the Past Year Rehabilitation & Welfare Department A system was set up to handle requests for the Department’s services.

Sir Charles Clore Hostel Upgrade of the Sheleg software used by the ICA Hostel and Palliative Home Care Service.

Branches Department A new system was set up to manage the account books and students for the ‘Door Knock’® campaign.

The Ministry of Health defines the Israel Cancer Association as a “health service provider”. As such, the Association is required to comply with information security standard ISO 27799, attesting to the proper management and protection of the confidentiality of personal medical data. Recently, the Association was audited by the Standards Institute for the third time. The audit was successful and the ICA was also approved for the standard on the conduct and maintenance of personal privacy in all ICA Departments, including the Sir Charles Clore Hostel and the Rosalind (Landy) Stern Palliative Home Care Service. The standard requires all ICA employees and volunteers to comply with the Privacy Protection Law in general and maintain confidentiality of patient health information in particular. Every year, the ICA is audited by the Standards Institute and must demonstrate progress and constant improvement, including with regard to data security, regular handling, setting up new projects and support for existing projects.

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Volunteers and Local Fundraising Events Thousands of active ICA volunteers are dispersed across the country in 70 branches. ICA’s devoted and energetic volunteers initiate numerous activities year-round to enhance the wellbeing of cancer patients, survivors and their families, and to promote ICA objectives. These activities include: conferences, seminars, lectures, information booths and community health promotion initiatives, support groups and assistance for patients and survivors, as well as performances and special events, with proceeds dedicated to supporting the fight against cancer. Some of these events have become a long-standing tradition over the years.

Events at All ICA Branches Volunteer Training of “Handling Resistance” in preparation for Conferences and Seminars the “Door Knock”® fundraising campaign, provided recommendations for carrying out In July 2017, the ICA’s northern branches, Haifa, the fundraiser in different neighborhoods. and the Arab community held their annual day- In May, the ICA held two seminars, the first at long seminar. Hosted by the Carmiel branch in Beit Mati, the ICA’s headquarters in Givatayim, conjunction with the Haifa branch, the seminar took for volunteers at the ICA’s central and southern place at the city’s Yad Lebanim House and drew branches, and the second in Haifa for volunteers some 150 volunteers from all parts of the region. from the ICA’s northern branches. The topic was In September 2017, the ICA’s central and southern “Information and Public Speaking.” Lectures branches held their annual day-long seminar at were provided by Dr. Avital Pato Benari, an Beit Mati, the ICA’s headquarters in Givatayim. educator who directs the ICA’s Information It was attended by volunteers from the various and Wellbeing Department, Nava Inbar, the branches of the ICA in the center and south. ICA Spokeswoman, and Merav Damari, ICA’s These seminars, which focused on the topic Information Program Director.

86 A Selection of this Year’s Special Events at ICA Branches Examples of Informational, Welfare, and Support Events at Branches across the Country Be’er Sheva Branch Hannuka Activity In December 2017, on the evening of the first night of Hanukkah, a festive, colorful event was held for patients, survivors, and family members at the ICA’s Beer Sheva branch. The happening was the initiative of Moshe Klaiman, Branch Chairman, assisted by events producer Sagi Epstein, who donated his services, securing a space for the event and enlisting local businesses and manufacturers to help out. Hundreds of patients, survivors, and family members from Beer Sheva, Herzliya Branch Ofakim, and the south participated in the event. Pink Flotilla marking the end of Breast Cancer Participants enjoyed bouncy castles, a drum Awareness Month. (For more information, see circle, a sing-along, a magician, a children’s “Public Information and Health Promotion”.) play, and a games area. Dr. Heftzi Zohar, Beer Sheva Deputy Mayor, Etti Cohen, the city’s Director of Welfare, Shir Buttel-Tzur, ICA Branch Holon Branch Department Director and “Door Knock”® Staff Lecture for Patients and Family Director, and Hapo’el Beer Sheva football stars Members Tomáš Pekhart and Matan Ohayon (who In November 2017, a special event was held for autographed memorabilia for fans) honored patients, survivors, and family members that the event with their presence. Special thanks to included a fascinating speech by Ronit Zigelstein, Rafi Batito, Chairman of the ICA Ofakim branch “It Won’t Happen to Me.” Ms. Zigelstein told her for securing a bus for the patients, survivors, and own incredible story that featured a period in jail family members from Ofakim so that they could and facing cancer. The event was organized by participate. Yona Alon, the dedicated, hard-working Holon Branch Chairwoman.

Tiberias Branch Health Fair In May 2018, the Big Poriya Shopping Mall in Tiberias hosted an experiential wellness fair initiated by the ICA Tiberias Branch and the Baruch Padeh, Poriya Medical Center. There was an ICA information booth at the event with informational materials, a children’s

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arts and crafts corner, the sale of decorative objects made by volunteer survivors, and a presentation on preparing for summer vacation and staying Sunsmart®. The booth was staffed by Tikva De’ay, Batia Rosner, and Galila Barzilai, together with Samah Swed, an ICA Information Specialist. The event also included a stand for checking blood sugar and blood pressure, a CPR presentation, a dietician’s and dental assistant’s corner, a desk to provide information to the elderly on occupational therapy, obesity, and more.

Haifa Branch A Morning of Style In February 2018, the ICA Haifa branch hosted “A Morning of Style” led by Benny Bernstock, Branch Chairman. At the event, women enjoyed a workshop on “Living in Style: Shattering the Myth” led by Mira Gross and Lizzie Leznik, and a sale of designer clothes, perfumes, jewelry, and more. The fair also sold pictures by the late artist Stanislav Ehrlichman, who was an active member of the Strong TogetherTM support group operating at the branch and who passed Tirat Hacarmel Branch away this year. Stanislav’s family donated the Wellness Forum for the Ethiopian paintings to the fair, with all proceeds going Community to the support center. Participants enjoyed In November 2017, the Ariel School hosted a sandwiches donated by PIE Pastry Ltd. and wellness forum for members of the Ethiopian cakes baked by volunteers. community, sponsored by the Welfare Department of Tirat Hacarmel Municipality in conjunction with the city’s Ethiopian Committee of Community Activists. Branch volunteers, led by Sylvia Cohen, Branch Chairwoman, distributed informational flyers and spoke of the importance of early detection. During the event, lectures were given in Amharic, including a lecture by Dr. Ichik Safafa on “Healthy Living.” Special thanks go to Dr. Musa Zubeidat, Clalit Healthcare Services, and SW Shosh Lauer for organizing the event.

88 The project is receiving great feedback and all the city’s elementary school principals have pledged their support.

Kfar Saba Branch Event Honoring International Cancer Awareness Day In February 2018, in honor of International Cancer Awareness Day, the Eshkol Pais Community Education Center and the local ICA branch, led by Hezi Panet, former Branch Chairman, hosted an educational gathering Kiryat Bialik Branch for 200 Kfar Saba high school students who are Library for Patients and Survivors taking advanced science classes. The students The founding of the new library at the heard lectures on “How to Treat Cancer,” “Current Kiryat Bialik branch of the ICA was recently Data,” “Emotional and Mental Challenges of the completed. The idea for the library was raised Disease,” and “Medical Clowning.” During the by Tzippy and Haim Goldher, who decided to event, the students were divided into teams donate a bookcase and books from their home. to generate new ideas on raising awareness of The library serves patients and survivors who cancer among the city’s youth. regularly come to the branch. Tzippy, who is a survivor who participates in branch activities, Petah Tikva Branch said that the donation of the library was her Sunsmart® Activity way to express appreciation and to thank the The Petah Tikva branch of the ICA, led Kiryat Bialik branch for its extensive and much- by Haim Eliyahu, Branch Chairman, and needed work. “This is my second home, and Aryeh Shiloh, Branch Coordinator, together a home with books is a warm home,” Tzippy with the Olamot Community Center, began a concluded. project of instruction on Sunsmart® in the city’s preschools and elementary schools. Before Tel Aviv Branch beginning their work, the Petah Tikva Branch Mishlohey Manot in Purim volunteers underwent professional training In February 2018, on the eve of the festival on the Sunsmart® program and were provided of Purim, Tel Aviv branch volunteers and with presentations and informational materials. Yonit Magnezi, Volunteer and Branch

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Coordinator at the ICA organized deliveries of mishlohei manot (traditional gifts of foodstuffs) to patients in the Oncology Department of Sourasky Medical Center in Tel Aviv. Tammy Friedman, wife of the U.S. Ambassador to Israel, joined the volunteers in distributing the gifts to those hospitalized in the department and helped bring them much-needed cheer.

Fundraising and Appreciation Events Ashdod Branch Dimona Branch Fundraising Gala Evening of Appreciation In December 2017, the Belle Mer Events Hall In September 2017, the Dimona branch in Ashdod hosted the annual fundraising gala hosted an evening of appreciation for its sponsored by Adama Ltd., with all proceeds donors and volunteers. Volunteers, donors, benefiting ICA activities. The idea for the event fundraisers, patients, and survivors all attended was that of Moshe Banai, the dedicated Branch the event, held at the Daniel Events Hall. Chairman, and branch volunteers. The MC for MK , Mr. Benny Biton, Mayor of the evening was Irma Tzur, a volunteer at the Dimona, Avraham Azarzar, our dedicated branch and well-known social activist in the Dimona Branch Chairman, Albert Ben-Lulu, city. The event included a delicious dinner, a Deputy Branch Chairman, and Shir Buttel-Tzur, performance by the Tzanhani Brothers, and a ICA Branch Department Director and “Door raffle. A certification of excellence was awarded Knock”® Staff Director all honored the event to Makif 1 and Makif 11 for their great help with their presence. The evening began with in the 57th annual a choral performance by the Ami Assaf School “Door Knock”® door- Choir. Later on, Mr. Azarzar thanked all the to-door fundraiser. volunteers and donors for their participation Dr. Yehiel Lasri, Mayor of in the war on cancer. He also spoke about the Ashdod, Shir Buttel-Tzur, late Dr. Francine Robinson, who initiated the ICA Branch Department project Look Good – Feel Better® for the Israel Director and “Door Cancer Association; Dr. Robinson passed away Knock”® Staff Director, in September. Eliezer Chetrit, the volunteers’ and other dignitaries representative at the branch, spoke of the honored the event with importance of fundraising and giving. The their presence. various speakers noted the activities of the

90 branch over the years. Later on, certificates Jerusalem Branch of appreciation were given to volunteers and Fundraising Performance donors, including a certificate of appreciation In December 2017, the Mevaseret Zion to MK Meir Cohen. The evening concluded with Municipality hosted a fundraising show a performance by singer Anwa Amuyal. Special on behalf of the ICA to raise breast cancer thanks go to Ilan Zarbiv, Manager of the Daniel awareness. Hundreds of residents of the Events Hall, who donated the venue. area attended and enjoyed a performance by singer-songwriter Rami Kleinstein. The show was the culmination of a year of successful cooperation between the local council and the Israel Cancer Association in Jerusalem. Yoram Shimon, Local Council Head, honored the event with Yokne’am Branch his presence. ‘Mesizumba’ (Zumba Party) In January 2018, a big Zumba party was held at Carmiel Branch the Dahari Sports Facility in Yokne’am to raise Fundraising Event awareness of the importance of early detection In December 2017, the Keramin Eshkol Pais of cancer. The party was organized by the ICA Community Education Center hosted a Yokne’am branch, together with Sarit Alush, fundraising event on behalf of the Israel a Zumba teacher and cancer survivor. Several Cancer Association, completely organized Zumba teachers came to the party and through local volunteering and donations volunteered to lead the dancers in a spirited and with the participation of Carmiel artists. evening of fun. All proceeds from the ticket sales The evening was the brainchild of the local were donated to the Israel Cancer Association. ICA branch, led by Evelyn Dassa, Branch Chairwoman; the evening’s MC was comedian Liron Yakuti. The event included performances by the Allegro Duet and by local dance troupes, including Ganit’s Studio, which performed hip- hop dancing, Pirhei Carmiel, which performed ballroom dances, and Karmei Mahol, which performed folk dancing. The Eshkol Singers, conducted by Irit Rimon-Neidorff, and musicians from the Carmiel Conservatory of Music also performed. An ICA information booth was set up at the entrance to the hall. Mayor Adi Eldar honored the event with his presence and took advantage of the opportunity to hand over a welcome donation to the ICA

91 Israel Cancer Association I Annual Report I 2018

from the municipality. Also in attendance were lecture was given at the Kiryat Haim Eshkol Shula Cohen, Deputy Mayor, Galit Hoffman, Pais Community Education Center where Sarka incoming Chairwoman of Naamat Carmiel, and spoke to 300 10th graders from the Kiryat Haim Edith Aboud, outgoing Chairwoman of Naamat High School who were participating in the Carmiel. annual fundraiser. Ilan Vaknin, the school’s principal, urged the adolescents to do their best and expressed his support for the ICA’s goals.

Kiryat Haim Branch “Door Knock”® Campaign Opening Ceremony For more than 40 years, the Kiryat Haim branch of the ICA has worked with the Technical IAF School on behalf of the “Door Knock”® door- to-door fundraiser. To kick off the campaign, the school hosted a ceremony directed by Sarka Morgenstern, the dedicated, hard- working Branch Chairwoman, with guests including representatives of the Kiryat Haim Council Itzik Peterman, Council Head, and Shlomo Ohayon, Deputy Council Head, who handed Sarka the first donation of NIS 10,000 to the campaign. The ceremony began with a rendition of the campaign anthem, which Sarka composed, sung by the attendees. The ceremony was accompanied on the violin by Shula Schreiber. Later on, Lt. Col. Tal Maoz, the Commanding Officer of the School, spoke and urged his students to continue their great work. Kiryat Motzkin Branch After the introductions, there was a short lecture Annual Fundraising Evening on the ICA’s activities and the importance of In February 2018, the Kiryat Motzkin Eshkol fundraising. Among those who honored the Pais Community Education Center hosted the event with their presence were Shir Buttel-Tzur, local ICA branch’s annual fundraising event. ICA Branch Department Director and “Door Those attending were greeted with the artwork Knock”® Staff Director, and Tamar Finkelstein, made by survivors of the Kiryat Motzkin ICA ICA’s Northern Branches Director. Another branch. The artwork included paintings, crafts,

92 painted stones, and more. Participants enjoyed group that connects local women with the a variety of refreshments donated by the community. The Rosh Ha’ayin Municipality ATID School, which works together with the provided the ICA with a bomb shelter that branch throughout the year. A performance was refurbished with the help of the ICA’s was given by the Conservatory Chorale Housekeeping Department. From now on, it will conducted by Maestro Effi Netzer, and the serve the city’s patients, survivors, and family Kova Tembel Singers, the representative group members. A fair selling cakes, cookies, bread, of the Kiryat Motzkin Municipality and the jewelry, flowers, and other items provided MATNAS Network, conducted by Irit Schneider. by Hashavot Shel Rosh Ha’ayin was part of During the event, Dr. Gabi Zohar, social worker the event. In addition, participants enjoyed and psychotherapist, gave a lecture on “How the Hanukkah candle lighting ceremony and the Human Brain Handles Pain and Love.” traditional Hanukkah treats donated by local Moti Dagan, Kiryat Motzkin Branch Chairman businesses. Thanks go to the group Hashavot who organized the event, was the evening’s Shel Rosh Ha’ayin for their help in organizing the master of ceremonies and thanked Mayor event, Revital Mizrahi, for donating treatments Haim Tzuri and his wife Dafna Tzuri for their support of the branch. Others who honored the using the Holistic Pulsing method, Roladin, for event with their presence were Shir Buttel-Tzur, donating the breads, and The Village Bakery, for ICA Branch Department Director and “Door donating the donuts. The Rosh Ha’ayin Branch, Knock”® Staff Director, Keren , principal led by Col. (res.) Avraham Porat, continues to of the ATID School, and Margalit Mann and participate in the door-to-door fundraiser “Door Ilana Maor, the branch’s dedicated volunteers Knock” ® and charity box collecting. who did so much to ensure the event’s success. All proceeds from ticket sales were earmarked for the ongoing war on cancer.

Rosh Ha’ayin Branch Branch Opening In December 2017, an event was held to mark the reopening of the branch, initiated by Galia Meital and Havi Shikiar assisted by ‘Hashavot Shel Rosh Ha’ayin’, a voluntary

93 Israel Cancer Association I Annual Report I 2018

Summary of ICA Activity in the Arab Society The activities of the Israel Cancer Association’s Health Sciences Faculty at Ben-Gurion branches in the Arab community are the University, Prof. Nadav Davidovich, Director responsibility of Faten Ghattas. In addition to of the School of Public Health, Ben-Gurion branch activities, the Arab community holds many University, and Dr. Naim Abu Fariha, Chairman seminars and informational events for patients, of the Negev Physicians’ Association. Lectures survivors, and their family members, as well as the were given on various topics, including “The Arabic-speaking population as a whole. Epidemiology of Cancer in Israel and the World,” The Israel Cancer Association operates an Arabic- “Treating Cancer,” “Patient Difficulties,” “Early language website, which Mr. Ghattas regularly Detection and Palliative Care,” and “Smoking in Arab Society.” The pro bono lecturers updates with new activities and information included Dr. Ahmad Kabha, Prof. Nir Peled, relevant to patients, survivors, and their family Yasmin Alhuzeil, Prof. Pesah Schwartzman, and members, as well as the Arabic-speaking Dr. Nihaya Daud. population in general. In addition, the TeleMeida® at 1-800-36-36-55 provides callers with information and assistance in their native language. “Door Knock” ® Campaign This year, also, many schools in the Arab Seminars community continued to support the traditional “Door Knock”® fundraising campaign. Seminar: “Living with Breast Cancer” The 57th annual campaign was greeted with In October 2017, the Cinemana Hall in Nazareth great response from schools able and willing hosted a seminar on living with breast cancer in to participate. Children in the community honor of International Breast Cancer Awareness came up with their own fundraising ideas and Month, led by Faten Ghattas, Director of engaged in many creative endeavors. Nearly Activities in the Arab Community. half of all Arab schools in Israel took part. More The following persons lectured than 1,000 informational lectures were given to pro bono: Dr. Rimon Manasa, schoolchildren all over the country. Dr.Yosef Samikh, dietician Eve Huri, Faten Ghattas, Director of Activities in the Arab Dr. Salma Abu Full, social worker Community, and the staff of the ICA’s Arab Hanan Kassam Abed Elhadi, Community Section, thanked the schools, Dr. Salam Balan, fitness trainer teachers, students, and public at large for George Asali, and standup artists lending a hand throughout the campaign. Renin Basharat and Hanan Halo.

Seminar: “Joining Hands to Fight Cancer” In November 2017, Ben-Gurion University of the Negev hosted a seminar organized by the Arab community in the south and led by Faten Ghattas, Director of Activities in the Arab Community. Introductory remarks were made by Miri Ziv, Director General of the ICA, Prof. Amos Katz, Dean of the

94 FRIENDS OF THE ICA ABROAD The Friends of the Israel Cancer covet a high rating. We are proud to have FRIENDSAssociation OF THEaround ICA the ABROAD world – in the The Friends of the Israel Cancer Charity Navigator’s highest ratings, four stars. covet a high rating. We are proud to have AssociationUnited States,around the Germany, world – in Switzerland, the the Charity Navigator’s highest ratings, four stars. Our actual score is 96.66 out of a possible 100. UnitedNetherlands, States, Germany, and theSwitzerland, United Kingdomthe – Our actual score is 96.66 out of a possible 100. Charity Navigator also found that our Netherlands,continue and to theprovide United their Kingdom dedicated – Charity Navigator also found that our continuesupport to provide for the their ICA dedicated and persevere in their percentage of total expenses spent on the Friends of thepercentage of total expenses spent on the ICA Abroad supportefforts for theto wageICA and a perseveredetermined in their war on programs or services we deliver is 90.6%. Put efforts to wage a determined war on programs or services we deliver is 90.6%. Put another way, out of every dollar donated, other Thecancer. Friends of the Israel Cancer Associationanother way, out of every dollar dona around the world – in the Unitedted, other States, Germany, cancer. than directly to a fellowship, almost 91 cents We Switzerland,Weappreciate appreciate their the help their Netherlands, tremendously. help tremendously. and the Unitedthan directly to a fellowship, almost 91 cents Kingdom – continue to provide their dedicated go to fund research fellowships that we use go to fund research fellowships that we use DonationssupportDonations from for theabroadfrom ICA abroad allow and persevere the allow ICA to the in their ICA effortsto to wage a determined fightFRIENDS against OF THE cancer. ICA ABROAD donations to create.donations to create.The Friends of the Israel Cancer make significant achievements in covet a high rating. We are proud to have make significant achievements in Association around the world – in the Charity Navigator’s highest ratings, four stars. promotingWe appreciate research, their supporting help tremendously. patients, Donations from abroad allow theUnited ICA States, to Germany,make Switzerland,significant the promoting research, supporting patients, Our actual score is 96.66 out of a possible 100. Netherlands, and the United Kingdom – developing treatments, rehabilitating Charity Navigator also found that our achievementsdeveloping treatments, in promoting rehabilitating research, supporting patients, developing treatments,continue to provide theirrehabilitating dedicated patients, improving the quality of life, and support for the ICA and persevere in their percentage of total expenses spent on the patients, improving improving the the quality quality of life, of andlife, advancingand the fight against cancerefforts to in wage Israel a determined on allwar fronts. on programs or services we deliver is 90.6%. Put advancing the fight against cancer in cancer. another way, out of every dollar donated, other Israeladvancing on all fronts. the fight against cancer in We appreciate their help tremendously. than directly to a fellowship, almost 91 cents Donations from abroad allow the ICA to go to fund research fellowships that we use Israel on all fronts. make significant achievements in donations to create. United States promoting research, supporting patients, Hope & Heroesdeveloping Luncheon treatments, rehabilitating and patients, improving the quality of life, and United StatesUnited States Fashionadvancing Show the fight against cancer in Israel on all fronts. In fine tradition, Israel Cancer Association Hope & Heroes Luncheon andUnited States Fashion ShowUSA (ICA USA) held its Annual Membership Annual Meeting Annual Meeting LuncheonHope & Heroes Luncheon at The Four Seasons Resort,and Palm Hope & Heroes Luncheon and Fashion Show Annual Meeting At the 2018Bruce Koppel Annual Meeting of Israel CancerIn fine tradition, Israel Cancer Association USA BeachFashion Show on Thursday, January 31, 2019. At the 2018 Annual Meeting of Israel Cancer Annual Meeting Bruce Koppel In fine tradition, Israel Cancer Association USA (ICA USA) held its Annual Membership At the 2018 Annual Meeting of Israel Cancer Association USA, Bruce Koppel was elected to The event kicked-off with a shopping (ICA USA) held its Annual Membership Peter BrownAssociation USA, was elected to Peter BrownAssociation USA, was elected to Luncheon at The Four Seasons Resort, Palm Luncheon at The Four Seasons Resort, Palm an eighth term as Board of Director’s President, an eighth term as Board of Director’s President, Bruce Koppel extravaganza which included vendors and Beach on Thursday, January 31, 2019. an eighth term as Board of Director’s President,Beach on Thursday, January 31, 2019. In fine tradition, Israel Cancer Association USA Roy N. Apple was reLexye- Aversaelected a Secretary/Arthur E. The event kicked-off with a shopping was re-elected a Secretary/ Treasurer, and Executive Committee members, Roy N. AppleAt the 2018 Annual Meeting of Israel Cancer Lexye Aversa Arthur E. The event kicked-off with a shopping Benjamin Deena Freeman, Phyllis Melman extravaganza which included vendors and high-end(ICA USA) held its Annual Membership silent auction Steven Melmanitems, such as, tickets to BenjaminTreasurer, and Executive Committee members, Peter Deena Freeman,Brown was re-electedPhyllis Melman a Secretary/ high-end silent auction items such as tickets to Peter BrownAssociation USA, was elected to extravaganza which included vendors and , New York Fashion Week and a week-long trip , , NewLuncheon at The Four Seasons Resort, Palm York Fashion Weekand and a week-longwere also re-elected. trip Treasurer,an eighth term as Board of Director’s President, Steven Melman and Executive Committee members,high-end sile nt auction items such as tickets to to Italy. , to Italy.Beach on Thursday, January 31, 2019. Roy N. Apple, Lexyewas re Aversa-elected a Secretary/, Arthur E. Benjamin New York Fashion Week and a week, -long trip The luncheon included an exciting runway and Roy N. Apple were also rLexye Aversae-elected.Arthur E. to Italy. The event kicked-off with a shopping fashion show with extraordinary designers Treasurer, and Executive Committee members, The luncheon included an Anne Fontaine, Ahmad Couture and select DeenaBenjamin FreemanDeena Freeman,, PhyllisPhyllis Melman Melman and extravaganza which included vendors and menswear from Visitor & Natural Blue. By Steven Melman, , The luncheon included an exciting runway exciting runway fashion show featuring every day wear, couture and men’s Steven Melman were also re-elected. high-end silent auction items such as tickets to designs, there was something for everyone! , fashion show with extraordinary designers ICA USA is Proud to be Four-Star Vendors including high-end handbag and withNew York Fashion Week and a week extraordinaryRated by designers Charity Navigator -long trip accessory designer, Daniella Ortiz. All vendors and were also re-elected. Anne Fontaine, Ahmad Couture and select donated a portion of their proceeds to ICA USA. ICA USA is Proud to be Four-Star Ratedmenswear from Visitor & Natural Blue. By Anneto Italy. Fontaine , Ahmad Couture Attendees enjoyed an afternoon filled with Non-profits are rated by an independent rating excitement, fun and the knowledge that ICA organization, Charity Navigator. Like featuring every day wear, couture and men’s and select menswear from ISRAEL CANCER ASSOUSA has funded vital cancer research inCIATION USA Israel by Charity Navigator restaurants and their Michelin stars, charities 2751 S. Dixie Highway, Suite 3A, West Palm Beach, Florida 33405 • 561.832.9277 • www.icausa.org designs, there was something for everyone! The luncheon included an exciting runway thanks to their support. ICA USA is Proud to be Four-Star Visitor & Natural Blue. By featuring Vendors including highfashion show with extraordinary designers -end handbag and Rated by Charity Navigator accessory designer, Daniella Ortiz. All vendors everyAnne Fontaine, Ahmad Couture and select day wear, couture and men’s donated a portion of their proceeds to ICA USA. designs, there was something Attendees enjoyed an afternoon fillmenswear from Visitor & Natural Blue. By ed with Non-profits are rated by an independent rating excitement, fun and the knowledge that ICA for feeveryone!aturing every day wear, couture and men’s Vendors including organization, Charity Navigator. Like ISRAEL CANCER ASSOUSA has funded vital cancer research in Israel CIATION USAhigh-end designs, there was something for everyone! handbag and accessory restaurants and their Michelin stars, charities ICA USA is Proud to be Four2751 S. Dixie Highway, Suite 3A, West Palm-Star Beach, Florida 33405 • 561.832.9277 • www.icausa.org thanks to their support. designer,Vendors including high Daniella Ortiz. All- vendorsend handbag and Non-profitsRated by Charity Navigator are rated by an independent rating donatedaccessory designer, Daniella Ortiz. All vendors a portion of their proceeds organization, Charity Navigator. Like restaurants donated a portion of their proceeds to ICA USA. and their Michelin stars, charities covet a high to ICAAttendees enjoyed an afternoon fill USA. Attendees enjoyed an ed with rating.Non-profits are rated by an independent rating We are proud to have Charity Navigator’s afternoonexcitement, fun and the knowledge that ICA filled with excitement, organization, Charity Navigator. Like highest ratings, four stars. Our actualISR AscoreEL CA NisC ER AfunSSO andUSA has funded vital cancer research in Israel CIAT ItheON UknowledgeSA that ICA USA restaurants and their Michelin stars, charities 96.66 out of a possible2751 S. Dixie 100. Highway, Charity Suite 3A,Navigator West Palm Beach,has Florida thanks to their support. funded 33405 •vital 561.832.9277 cancer • www.icausa.org research in also found that our percentage of total Israel thanks to their support. expenses spent on the programs or services Featured on the program was we deliver is 90.6%. Put another way, out of none other than fashion icon every dollar donated, other than directly to a Iris Apfel. This time, in addition for fellowship, almost 91 cents go to fund research being thanked as Grand Chair. This fellowships that we use donations to create. world-famous interior designer, Clothes by Anne Fontaine

95 Israel Cancer Association I Annual Report I 2018

businesswoman, actress and Adam, donated a Fellowship in honor of Peter model, was recognized by ICA and Nancy’s 50th wedding anniversary. USA with a fellowship in her Proceeds from this year’s Luncheon honor and in memory of Iris’s late will fund additional Cancer Research husband, Carl. Fellowships in Israel. We were also generously Over the past six decades, supported by Nancy & Peter Brown, Iris Apfel has built a career in Bruce & Heddy Koppel, Arthur E. Benjamin, the textiles, interior design (including David and Rhoda Chase Family Foundation, White House restorations) and, Mrs. Claire Levine, Braman Motorcars, more recently, turned her hand Kurt Sylvia and The Sylvia Wealth Management to fashion, with jewelry and a Group/JP Morgan, Steven & Phyllis Melman and ready-to-wear clothing line. She is the Melman Family Foundation, Lee & Harvey L. known for her whimsy, signature Poppel, and Jan Willinger & Robert Spiegel. glasses and bold fashion style. ICA USA was proud to have her as part of our event. Joining Apfel in making the Luncheon a great success was Patsy Spero & Pamela Higer-Polani, Ahmad Couture Esq. as event co-chairs, and longtime Palm Beach notable and ICA USA Board member, Gail Worth as honorary chair. ICA USA donated a Fellowship in memory and honor of Co-Chair Patsy Spero’s late husband, Leslie Spero and ICA USA is honoring Co-Chair Pamela Higer-Polani with a Fellowship in honor of her late father, Dr. Aaron Lee Higer. Janet ICA USA Event MC Mike Mcgann and Bruce Adler donated a Fellowship, and ICA USA Secretary-Treasurer Peter Brown’s brother,

Tracy Caruso ICA USA Executive Vice President Lexye ICA USA Board President Bruce Koppel and his wife, Aversa and Elaine Kaye Heddy

96 Mara Schainuck, ICA USA Executive Vice President ICA USA Board Member Nancy Brown, Delayne Gold, ICA Graciano and Gigi Duarte Arthur Benjamin and Lois Pope USA Executive VP, Deena Freeman, and Margot Stein

Bonnie Judson, Luncheon Co-Chair, Pam Polani, ICA USA Secretary-Treasurer Peter Brown, Honorary Chair & ICA USA Board Member Marilyn Swillinger, ICA USA Board member, Elyssa Luncheon Grand Chair Iris Apfel, Elizabeth Gail Worth, Lois Pope, Maude Cook Kupferberg Thompson

ICA USA Executive VP Phyllis Melman, Edith Stein, Barbara and Jim Cari Fund, Alexandra Fabrikant, Chelsea Manheimer, Elizabeth Williams, Sadowsky and Irene Milin Luncheon co-Chair, Patsy Spero, Patsy’s daughter, Jennifer Klein-Eisler, Kristin Scorza, Misty Babicka, Jana Hoffenberg

97 Israel Cancer Association I Annual Report I 2018

10th Annual Golf Classic and JP Powers. First net winners with a score April 8, 2019 ICA USA supporters came out of 45, were Marc Goldberg, Beth Goldberg, swinging at the Boca Rio Golf Club in Boca John Vakoutis and Betsy Karp Vakoutis. Raton for ICA USA’s 10th Annual Golf Classic. Bob Gordon won the $1000 raffle but promptly donated the money straight back to ICA USA! The event was co-chaired by ICA USA Corporate sponsors Excell Auto Group brought Secretary/Treasurer Peter Brown and ICA USA luxury cars to display and generously donated Board Member Wilma Mooney, with Steve a luxury car weekend to our silent auction. and Phyllis Melman as Honorary Chairs and Proceeds from the tournament are used to fund included lunch, dinner, awards, a raffle and a Fellowships. Thanks to our key golf supporters, silent auction. Billi and Bernie Marcus, Janet and Bruce Adler, First gross winners with a score of 60, were Wilma and Charles Mooney & Nancy and David Baker, Tanyon Sturtze, Dean Hogan Peter Brown.

Left to right: Bob Krakow, Greg Keats, Bob Gordon, Bob Keats Left to right: Charles Mooney, Karen Egger, Golf Co- Chair and ICA USA Board member, Wilma Mooney, Joseph Fleming

Left to right: Beverly Floersheimer, Joan Genser, ICA Hanneke Van Den Boomen, Jacques Houvis, Meredith Glen Golish reads ICA USA’s newsletter USA Board member David Genser, Dan Floersheimer and Barry SnaderHHanneke Van Den Boomen

98 Lori Morales, Barbara Fairbairn, Gabrielle Lee, and Lee Poppel John Hamill, ICA USA Executive Vice President, Steve Melman, Jim Sadowsky, Mark Glick

Signs on the course reminded golfers what the day was all about

ICA USA Fellowship Update The 2018 Fellowship Recipients are: ICA USA has funded Israeli scientists at 10 Dr. Ofrat Byar-Katz, Cancer Research Lab, different institutions, for research on pancreatic Faculty of Medicine, Technion – Israel Institute of cancer, breast cancer, ovarian cancer, brain Technology, for a two-year training program on cancer, blood cancers, lung cancer, bladder Immunotherapy in Hematological Patients with cancer, improving efficacy and minimizing Stress on CAR T-Cell Therapy, in Philadelphia, PA. side effects of various forms of chemo, and yy Dr. Haim Gilstein, Surgery, Rambam immunotherapy. Healthcare Campus, for a two-year fellowship Linda R. Kaminow, a devoted and loyal in Minimally Invasive Colon and Rectal supporter of the ICA, continues to generously Surgery, in Florida. support research. yy Dr. Ran Lador, Spinal Unit, Neurosurgery, Tel The Rosenblatt Foundation for a long-termed Aviv Sourasky Medical Center, for a two-year advanced study program in the U.S., as part training program on Surgical Treatment of

Glen Golish reads ICA USA’s newsletter of The Claire and E.G. Rosenblatt Oncologist Growths Involving the Spine – Primary and Exchange Program, fund travel fellowships . Metastatic, in Houston, TX.

99 Israel Cancer Association I Annual Report I 2018

yy Dr. Tal Sela, Oncology Institute, Sheba Medical happening in their classrooms. Because of Center, for a two-year training program on their long absences, these children fall behind Breast Cancer, in Boston, MA. in their work, making it difficult for them to yy Dr. Oz Mordechai, Pediatric Hematology & complete their daily assignments during Oncology, Rambam Healthcare Campus, for treatment and recovery. Mentors help the a two-year training program on Research in children make up the material they miss. The Biomedical Calculation and Cancer Genetics, main goal of the project is to keep the sick child in Boston, MA. from falling behind despite the illness. (For more information about the Spark of Hope® yy Dr. Anat Stern, Infectious Diseases Unit, Project, see Rehabilitation & Welfare.) Rambam Healthcare Campus, for a two- year training program on Infections in Munich Immunosuppressed Patients with Emphasis on Viral and Fungal Infections in Post- For more than a decade, the Friends of Bone Marrow Transplant Oncological and the ICA in Munich, led by the dedicated Hematological Patients, in New York, NY. Ms. Anita Kaminski, have been chalking up impressive achievements helping to change the Additionally, the ICA received special donation lives of people receiving the cancer diagnosis. for two research grants from Linda Kaminow. One is in memory of Oren Ziv, the son of Frankfurt her dear friend Miri, and it was awarded to The Friends of the ICA in Frankfurt, under Prof. Reuven Stein from Tel Aviv University the inspired leadership of the devoted for “Mitochondria transfer from astrocytes to Ms. Orna Knoch, continue to organize events melanoma cells; a tumor supportive effect designed to help the Association reach cancer mediated by CD38”. The second grant patients in Israel. The Friends of the ICA in was awarded in memory of her beloved Frankfurt invest great efforts in collecting mother, Claire Rosenblatt, and given to donations to continue the Spark of Hope® Dr. Hadar Ben-Yoav from the Ben-Gurion Project, which helps hundreds of children and University of the Negev for“ Simultaneous their parents together with mentors who join Detection of Multiple Redox-Active Metabolites up throughout the year. in Bladder Cancer.” United Kingdom Germany The London Friends of ICA, headed by the enthusiastic Mrs. Vered Aaron, continue to lend The Friends of the ICA in Berlin, led by their unconditional support by coordinating Mr. Michael Zehden, continue to work hard for events aimed at assisting cancer patients the welfare of pediatric cancer patients. in Israel. Treasurers Mr. Martin Paisner and The Association invests great effort in Mr. Johnathan Morris handle the contribution fundraising to continue to be able to support bequeathed by the Estate of the late the Spark of Hope® Project, a unique initiative Mrs. Gertrude Landy, intended for funding training students and mentors to help children the ICA Palliative Home Care Service (Home- who often miss school because of treatments Hospice), which since of last year bears so that they can stay abreast of everything the deceased’s name - The Palliative

100 Home Care Service in memory of the late Mrs. Rosalind (Landy) Stern. In 2018 the ICA received a generous contribution bequeathed by the Estate of the late Vera and Jack Ackerman. Most of the donation was allocated to the operation of the ICA information Center, and part of it to ICA Rehabilitation and Welfare Department. A plaque honoring the memory of the late Vera and Jack Ackerman was placed at ICA information center, and a page designed with a special calligraphy script describing their moving life story was added to ICA ‘Book of Life’. The plaque was unveiled on March 2019 in the presence of Patricia and Peter Zeitlin, the executor of the will, made the contribution in the name of the late Vera and Jack Ackerman. The Netherlands The Friends of the ICA in the Netherlands, led by the dedicated Mr. Robert Drake, continue to engage efforts to help finance research grants that may provide hope to cancer patients in Israel and around the world.

Switzerland The Friends of the ICA in Switzerland, led by the dedicated Dr. Ronald Fried, continue to pursue their efforts and to offer financial support for ICA cancer research grants, that may provide hope to cancer patients in Israel and around the world.

101 Israel Cancer Association I Annual Report I 2018

2017 ‘Door Knock’® Fundraiser Campaign The ICA’s 57th ‘Door Knock’® Campaign

ICA’s annual Fundraising Campaign, led by thousands of devoted ICA volunteers across Israel, constitutes a significant source of funding for ICA’s numerous activities. According to National Cancer Registry of the Ministry of Health statistics, there are currently an estimated 300,000 cancer patients and survivors in Israel and about 30,000 patients are diagnosed with the disease every year. This year, too, tens of thousands of young people – school pupils and members of youth movements – and ICA volunteers called on Israeli residents in their homes.

Preparatory Workshop for Coordinators of the 57th ‘Door Knock’® Campaign In August 2017 a preparatory workshop was held for campaign coordinators in the 57th ‘Door Knock’® campaign. The workshop began with a welcome from Shir Buttel-Tzur, head of the ‘Door Knock’® HQ and manager of the ICA Branches Department. Lectures were delivered on: ‘The activities of the ICA,’ moderated by Miri Ziv, Director General of the Israel Cancer Association; ‘Nutrition and physical activity’, moderated by Dr. Avital Pato Benari (EdD), head of the ICA’s Information & Health Promotion department; ‘General introduction to cancer, prevention and early detection of skin cancer’, moderated by Prof. Shalom Avshalom, head of the Plastic Surgery Unit at Meir Medical Center; ‘Smoking damage and legislation on the subject’, moderated by Fatan Ghattas, manager of ICA activity in Arab society; ‘Activities of the Rehabilitation & Welfare Department’, moderated by social worker Orit Shapira, manager of the ICA Rehabilitation & Welfare Department; ‘Public speaking skills’, moderated by Dr. Yossi Bar, Haifa University; and ‘Interpersonal communication’, moderated by Dorit Uziel of the Interdisciplinary Center. Matan Gur Ari, who is a cancer survivor, shared his personal story.

102 Opening Ceremony of the 57th ‘Door Knock’® Campaign at the President’s Residence On October 2, 2017, at the President’s of cancer patients, and ICA volunteers Residence in Jerusalem, the traditional from 70 branches all over the country. The ceremony was held to mark the opening ceremony was moderated by ICA Director of the ICA’s year of activity and the ‘Door General Miri Ziv, who also reviewed the Knock’® campaign. Attending the ceremony Association’s activities and its contribution to were President Reuven (Ruvy) Rivlin improving survival rates and reducing cancer and his wife Nechama, Health Minister mortality rates in Israel. The 2017 ‘Door Knock’® Rabbi Yaakov Litzman, ICA Chairman campaign was led by Liora Ofer, chairman of Prof. Eliezer Robinson, ICA Vice-Chairman Melisron and Ofer Investments. Leon Recanati, children and family members The touching ceremony included a performance by singer and breast cancer survivor Einat Sarouf, and the personal story of Dr. Tzofia Inbar, who fell ill with cancer as a young girl and today is a specialist in hemato-oncology, helping others to deal with their illness. In his remarks, President Rivlin said, “This illness in all its forms makes no distinctions and takes the lives of young and old, men and women, from all layers of society. Therefore now more than ever we need to recruit as many people as possible in the fight against cancer. We know that if what we know today is implemented, we can reduce the rates of morbidity and mortality by almost fifty percent.

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If we adopt a healthy lifestyle, increase public awareness, promote breakthrough scientific discoveries, and support patients and their families, we will have the upper hand.” The President added, “This year as every year, the launch of the ‘Door Knock’® campaign is a moving event. In the modern world, there is often a feeling of alienation, a sense of an absence of contact among people. The ‘Door Knock’® campaign, which has continued for 57 years, proves that it is possible to be different. Hundreds of determined volunteers, thousands of dedicated school pupils, Door Knock in Israel, and Israeli residents open their doors, their wallets and their hearts and reveal the deepest aspects of mutual guarantee in Israeli society.”

104 Press Conference on the Opening of the 57th ‘Door Knock’® Campaign

Just before the start of the 57th ‘Door Knock’® of Melisron & Ofer Investments, who acts as campaign, the Israel Cancer Association held chairman of the 57th ‘Door Knock’® campaign. a festive press conference, in collaboration with the Ministry of Health, at which it formally opened its annual fundraising campaign. At the event, which is traditionally held at Beit Mati, the ICA’s headquarters in Givatayim, the National Cancer Registry of the Ministry of Health announced the latest statistics on cancer in Israel. Present at the press conference, which was moderated by ICA Director General Miri Ziv, were Prof. Eliezer Robinson, chairman of the Israel Cancer Association, Prof. Lital Keinan-Boker, deputy director of the Israel Center for Disease Control of the Ministry of Health, Prof. Ronit Satchi-Painero, head of the Cancer Research and Nano-medicine Laboratory at Tel Aviv University, and Liora Ofer, chairman

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Festive Closing Ceremony of the 57th ‘Door Knock’® Campaign and Activities in 2017 In March 2018 at Givatayim Theater, a ceremony Tikva; Al-Lagia, Al-Lagia, State School C, Majar; was held to mark the end of the 57th ‘Door Knock’® , Majdal Shams; Even Sina, Kfar campaign and the 2017 year of activity, led Kera; Megiddo Regional, Megiddo; ORT Alon by Shir Buttel-Tzur, head of the Branches Ben Gurion, Afula; Segula Ulpana Bnei Akiva, Department at the ICA and director of the 57th Kiryat Motzkin; and Mitzpe Golan, . ‘Door Knock’® campaign HQ. The ceremony was Representatives and students of the schools attended by the mayor of Givatayim, Ran Konik, came onto the stage to receive their awards heads of the Association and partners in the from members of the Presidency. The ceremony work, as well as volunteers from ICA branches continued with the distribution of ICA research nationwide, researchers, representatives of the grants towards the development of applied tools education system, teachers and students. for use by society and the medical community to eradicate the disease and improve treatment Speeches were given by Mayor Ran Konik, methods and the quality of life of patients. Prof. Eliezer Robinson, chairman of the Israel Prof. Eli Pikarsky, chairman of the ICA Research Cancer Association, Leon Recanati, vice-chairman Committee, awarded certificates to outstanding of the ICA, and Miri Ziv, Director General of researchers. Yanir El , violinist and 9th grade the ICA. The volunteers were represented in a pupil at Kelai School in Givatayim, performed with speech by Sarakeh Morgenstern, chairman of his violin. the Kiryat Haim branch of the Association. Harpist Li Koren appeared as a volunteer with the song Hallelujah. Cups were awarded to outstanding schools in the 57th ‘Door Knock’® campaign: WIZO Hadassim, Even Yehuda; Yitzhak Navon 11th Comprehensive, Ashdod; Katzenelson, Givatayim; Appelman, Dimona; ORT Sciences, Holon; Nofei Habsor, ; The Eliezer Ben Yehuda Six Year Education Campus, Ness Ziona; New Achad Ha’am, Petach

106 There was a presentation of the ‘Look good – The Marker, Haim Rivlin from Channel 2 News, feel better’® project named for the late and Judy Segal from the Jerusalem Post, for Dr. Francine Robinson of blessed memory. This promoting the campaign against smoking. In international project was founded and managed addition, collaborations with Mizrahi Tefahot in Israel by Dr. Francine Robinson, who died last Bank and El Al were warmly applauded, and summer after a struggle with cancer. Liat Fisher, their representatives received certificates for their Francine’s daughter, spoke on behalf of the extensive work on behalf of patients and against family. Haya Timens, a volunteer on the ‘Look the illness. good - feel better’® project, spoke in memory of Towards the end of the event, the attendees the late Dr. Robinson. enjoyed an appearance by the Tapuzim Troupe, At the ceremony, certificates of appreciation a young band of musicians who got the audience were awarded to Ronny Linder Ganz from dancing with songs from the 1970s.

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Annual “Door Knock”® Fundraising Campaign Chairmen Below is the list of people who have served as Chairs of the “Door Knock”® door-to-door fundraising campaign on behalf of the Israel Cancer Association. Next to their names, we have noted their public role at the time.

1962 – Lt. General (Res.) Mr. Haim Laskow 1977 – Mr. Gideon Patt (dec.), Minister of (dec.), Managing Director, Israel Port Housing and Construction Authority 1978 – Mr. Yisrael Pollack (dec.), Industrialist, 1963 – Attorney Gideon Hausner (dec.), Textile Conglomerate Owner Attorney General 1979 – Mr. Benno Gitter (dec.), Economist and 1964 – Mr. David Ben-Gurion (dec.), Israel’s Businessman first Prime Minister and Member of the 1980 – Mr. Moshe Schnitzer (dec.), President, Knesset Israel Diamond Exchange 1965 – Mr. Kadish Luz (dec.), Knesset Speaker 1981 – Mr. David Hachmey (dec.), Chairman, 1966 – Mr. Yisrael Barzilai (dec.), Minister of Insurance Companies Association Health 1982 – Mr. Yekutiel Federman (dec.), Hotelier 1967 – Mr. Yigal Alon (dec.), Minister of Labor and Businessman 1968 – Mr. Teddy Kolleck (dec.), Mayor of 1983 – Mr. Aharon Meir (dec.), Managing Jerusalem Director, Bank Hamizrahi Hameuhad 1969 – Mr. David Horowitz (dec.), Governor of 1984 – Mr. Avraham Agmon (dec.), Managing the Bank of Israel Director, Delek Co. 1970 – Prof. Albert Sabin (dec.), President, 1985 – Mr. (dec.), Minister of Weizmann Institute of Science Health 1971 – Mr. Victor Shem Tov (dec.), Minister of Health 1986 – Mr. Shlomo Lahat (dec.), Mayor of Tel Aviv 1972 – Mr. Yosef Almogi (dec.), Minister of Labor 1987 – Mr. Yisrael Kessar, Secretary General, 1973 – Mr. (dec.), Minister of Labor Federation Defense and former President of the State of Israel 1988 – Mr. Dani Gillerman, President, Chamber of Commerce Association 1974 – Mr. Asher Yadlin, Chairman, Clalit Health Care Services 1989 – Mr. Leon Recanati, Company Executive, 1975 – Dr. Yosef Burg (dec.), Minister of the I.D.B. Interior 1990 – Mr. , Minister of Health 1976 – Mr. Mark Moshewitz (dec.), President, 1991 – Mr. Simcha Dinitz (dec.), Chairman, Manufacturers Association Jewish Agency

108 1992 – Mr. Eli Horowitz, (dec.), Managing 2006 – Mr. Avigdor Kaplan, CEO, Clal Insurance Director, Teva Pharmaceutical Industries Enterprises Holdings Ltd. Ltd. 2007 – Mr. Benny Steinmetz, Businessman 1993 – Mr. Benny Gaon (dec.), Managing 2008 – Mr. Haim Katzman, Chairman of income- Director, Koor Industries Ltd. yielding real estate company Gazit Globe 1994 – Mr. Emanuel Gil, President, Elbit 2009 – Mr. David Franklin, Chairman and CEO of 1995 – Mr. David Wainshal, Managing Director, Sugat Industries Ltd. Migdal Insurance Ltd. 2010 – Mr. Efi Rosenhaus, President and CEO of 1996 – Mr. Yair Hamburger, Managing Director, Shufersal Ltd. Shiloah-Harel Insurance Ltd. 2011 – Mr. Hubert Leven, President of the 1997 – Mr. Yaakov Peri, President and CEO, Rashi Foundation and Vice President of Cellcom Alliance Israëlite Universelle (Kol Yisrael Haverim) 1998 – Ms. Galia Maor, President and Chief Executive Officer, Bank Leumi 2012 – Mr. David Weissman, Chairman and President of the Alon Group 1999 - Mr. Shlomo Nehama, Chief Executive Officer, Arison Investments, and 2013 – Mr. Zvi Neta, Chairman of the Automotive Chairman of the Board of Directors, Bank Equipment Group Hapoalim 2014 – Mrs. Yehudit Yovel Recanati, Founder and Chairperson of the Gandir Investments 2000 – Mr. Kobi Alexander, Chairman of the Group, Founder and Chairperson of Board of Directors and International NATAL – Israel Trauma Center for Victims President, Comverse Technology of Terror and War – entrepreneur and 2001 – Mr. Lev Leviev, Chairman of the Board, social activist Africa Israel Investments 2015 – Prof. Aaron Ciechanover, Nobel Prize 2002 – Mr. Yossi Maiman, President and CEO of Laureate and Honorary President of the the Merhav Group, and Chairman of the ICA Board of Directors, Channel 10 2016 – Prof. Eliezer Robinson, ICA Chairman, 2003 – Mr. Shraga Biran, Attorney and Past President of the Union for Businessman International Cancer Control UICC. 2004 – Mr. Muzi Wertheim (dec.), Chairman, 2017 – Ms. Liora Ofer, Chairperson of the Board, Coca Cola Israel Melisron Ltd. 2005 – Mr. Israel Makov, CEO Teva 2018 – Sir Ronald Cohen, Founder and Pharmaceutical Industries Ltd. Chairman of the Portland Trust.

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Bequests, Legacies and Commemorations The Israel Cancer Association deeply appreciates all its friends and volunteers who during their lifetime established a special perpetual memorial fund to ensure continued support for ICA’s extensive activities for cancer patients, survivors and their families yy Menachem Blonder of blessed memory, Tel yy Fishman Avraham of blessed memory, Aviv Switzerland yy Wiesbrot Avraham Meir of blessed memory, yy Rosenblatt Ida of blessed memory, Haifa Tel Aviv yy Scheunberger Tonia of blessed memory, yy Trikal Victoria of blessed memory, Tel Aviv Jerusalem yy Levy Esther of blessed memory, Givatayim yy Shapira Susanna of blessed memory, Netanya

Commemorations Commemorations honoring the memory of loved ones may be made through the Israel Cancer Association in one of two ways: by engraving the name of the departed individual on an ornate plaque on the Commemorative Wall in the Sir Charles Clore Hostel garden located at ICA Headquarters in Givatayim, or on a commemorative plaque in different hospital wards across Israel. No overhead whatsoever is deducted from these donations.

Commemorative Wall in the Sir Charles Clore Hostel garden in Givatayim

110 The Israel Cancer Association Board and Committee Members 2018 * New member ** Member completing his/her term

Executive Board: Prof. J. Klausner Surgeon, Tel Aviv Sourasky Medical Center Prof. A. Ciechanover ICA Honorary President and Nobel Prize Prof. S. Lavi Research Scientist Laureate Prof. S. Lelchuk Surgeon Prof. E. Robinson ICA Chairman Prof. A. Levitzki Research Scientist Mr. L. Recanati ICA Vice Chairman, Public Figure Prof. E. Lubin Nuclear Medicine Prof. A. Durst Surgeon-Oncologist Prof. M. Mittelman Internist, Hematologist Prof. A. Levitzki Research Scientist, Israel Prize Laureate Mr. Z. Neta Public Figure Adv. M. Matalon* Public Figure Prof. A. Rachmilewitz Hematologist Prof. M. Mittelman Internist, Hematologist Prof. B. Rager Oncologist, Research Scientist Mr. Z. Neta Public Figure Prof. V. Rotter Research Scientist Prof. A Kuten Oncologist, Radiotherapist Prof. G. Rechavi Hematologist, Sheba Medical Center Prof. B. Rager Scientist Dr. M. Rimon Surgeon, Holy Family Hospital (“Italian Hospital) Executive Committee: Prof. M. Schlesinger Research Scientist Prof. E. Robinson ICA Chairman, Oncologist Prof. S. Schneebaum Former Chair, Israel Society of Breast Mr. L. Recanati ICA Vice Chairman, Public Figure Diseases, Surgeon Ms. R. Sheetrit Public Figure Prof. M. Shani Health Policy Expert, Gertner Institute Prof. S. Ariad Oncologist, Soroka Medical Center Mr. M. Sheetrit Former MK and Minister Prof. E. Azizi Dermatologist Prof. Y. Sheinfeld Internist, Sheba Medical Center Dr. Y. Blachar Former IMA Chairperson Dr. M. Shteiner Oncology, Lin Clinic Dr. M. Barhoum General Director, Galilee Medical Center Prof. Y. Skornik Surgeon Prof. M. Ben-Arush Director of the Pediatric Hematology- Prof. S. Slavin Hematologist Oncology Division, Deputy Director Prof. H. Tabenkin Family Medicine of Ruth Rappaport Children’s Hospital, Prof. Y. Weitz Research Scientist Rambam Health Care Campus Prof. I. Wolf Oncologist, Tel Aviv Sourasky Medical Center Prof. D. Ben-Yehuda Hematologist, Hadassah Medical Center Prof. Y. Yarden Research Scientist, Weizmann Institute, Dr. R. Berger Oncologist, Sheba Medical Center Israel Prize Laureate, Former Chairman of Prof. B. Brenner Oncologist, Davidoff-Rabin Medical Center ICA Research Committee Dr. M. Dor Chief Medical Advisor, Ministry of Health Prof. Y. Yitzhak Radiologist Prof. R. Catane Director, Division of Oncology, Sheba Dr. S. Zarka Director, Ziv Medical Center, Safed Medical Center, Shaare Zedek Medical Center Prof. U. Seligsohn Hematologist Prof. Y. Cohen Oncologist Prof. J. Zidan Oncologist, Ziv Medical Center, Safed Prof. R. Epelbaum Oncologist, Rambam Health Care Campus Dr. Y. Alkelai ICA Advisor on Early Detection of Skin Cancer, Dermatologist Prof. M. Gutman Surgeon, Sheba Medical Center Prof. G. Rennert ICA Advisor on Epidemiology and Prof. M. Inbar Oncologist, Tel Aviv Sourasky Medical Center Cancer Control, Epidemiologist Prof. A. Israeli Chief Scientist, Ministry of Health

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Board of Trustees Prof. Y. Cohen Oncologist Prof. A. Ciechanover ICA Honorary President, Nobel Prize Mr. I. Dar Actor Laureate Mr. B. Dotan Public Figure Prof. E. Robinson ICA Chairman, Oncologist Dr. M. Dor Chief Medical Advisor, Ministry of Health Mr. L. Recanati ICA Vice Chairman, Public Figure Prof. A. Durst Surgeon Judge S. Adler Former President, National Labor Relations Ms. Y. Efron Businesswoman Board Mr. D. Agmon Public Figure Mr. A. Eran Public Figure Ms. S. Akerstein Businesswoman Prof. R. Epelbaum Oncologist, Rambam Health Care Campus Ms.Y. Alon Chair, ICA Holon Branch Dr. J. Farbstein Former Director, Poria Government Hospital Prof. O. Ambon Former Director, Ziv Medical Center, Safed Prof. B. Fiyora Gyneco-oncologist, Soroka Medical Center Mr. A. Azarzar Chair, ICA Dimona Branch Prof. B. Freund Surgeon Prof. E. Azizi Dermatologist Prof. R. Gamzu Director, Tel Aviv Sourasky Medical Center Dr. Y. Blachar Former IMA Chairperson Mr. M. Gaon Businessman Ms. O. Banai Actress Mr. A. Gil Businessman Prof. R. Bar Internal Medicine, Technion Prof. M. Green Director of the School of Public Health, University of Haifa Dr. M. Barhoum General Director, Galilee Medical Center Prof. M. Gutman Surgeon, Sheba Medical Center Ms. A. Bar-Shalom Public Figure Prof. A. Halevi Surgeon, Yitzhak Shamir Medical Center Dr. S. Batsia Businessman Prof. Y. Halevi Director, Shaare Zedek Medical Center Prof. G. Ben Ari Surgeon Dr. E. Halperin Director, Rabin Medical Center Prof. M. Ben-Arush Director of the Pediatric Hematology- Ms. N. Hilo-Munir * Chair of the Planning Committees for Oncology Division, Deputy Director of Child and Family care Ruth Rappaport Children’s Hospital, Rambam Health Care Campus Prof. M. Inbar Oncologist Prof. I. Ben-Bassat Hematologist Prof. A. Israeli Chief Scientist, Ministry of Health Mr. A. Ben-Nun Public Figure Mr. A. Kaplan Former Director General, Hadassah Medical Center Prof. H. Ben-Shachar Public Figure Prof. B. Kaufman Oncologist Mr. R. Ben-Shaul Corporate Executive Ms. L. Kenig Actress Prof. D. Ben-Yehuda Hematologist, Hadassah Medical Center Prof. J. Klausner Surgeon Dr. R. Berger Oncologist, Sheba Medical Center Prof. E. Kukia Former Director General, Hadassah Dr. Y. Berlovitz Director, Wolfson Medical Center Medical Center Prof. R. Beyar Director General, Rambam Health Care Prof. A. Kuten Oncologist, Radiotherapist Campus Prof. S. Lavi Research Scientist Mr. S. Biran Attorney Prof. S. Lelchuk Surgeon Prof. B. Brenner Oncologist, Davidoff-Rabin Medical Center Dr. C. Levy Medical Director and CEO, Barzilai Medical Prof. H. Brenner Oncologist Center Judge Mr. A. Carmi Public Figure Mr. L. Leviev Businessman Prof. R. Catane Oncologist Mr. D. Levitan Public Figure Prof. S. Chaitchik Oncologist Prof. A. Levitzki Research Scientist Dr. D. Chernichovsky Medical Economist Prof. E. Lubin Nuclear Medicine Mr. Y. Ciechanover Public Figure Adv. M. Matalon* Public Figure

112 Mr. Y. Makov Public Figure Prof. S. Schneebaum Former Chairman, Israel Society of Breast Ms. G. Maor Former President and CEO, Bank Leumi Diseases, Surgeon Group Prof. A. Sella Head of the Institute of Oncology, Yitzhak Shamir Medical Center Prof. J. Menczer Gyneco-oncologist Ms. A. Serugi Public Figure Ms. L. Meridor Public Figure Prof. A. Shani Oncologist, Sheba Medical Center Prof. O. Merimsky Oncologist, Tel Aviv Sourasky Medical Center Prof. M. Shani Gertner Institute Prof. J. Michel Former Chair of Helsinki Committee, Mr. M. Sheetrit Former MK and Minister Hadassah Medical Center Ms. R. Sheetrit Public Figure Prof. M. Mittelman Internist, Hematologist Prof. Y. Shoenfeld Internist, Sheba Medical Center Dr. M. Modaei Public Figure Prof. J. Shemer Chairman, Executive Board, Assuta Medical Centers Prof. S. Mor-Yosef Director General, National Insurance Institute Prof. P. Shvartzman Family Medicine, Be’er Sheva Mr. S. Nechama Public Figure Advocate E. Simcha Chair, ICA Jerusalem Branch Mr. Z. Neta Public Figure Prof. Y. Skornik Surgeon Prof. R. Orda Outgoing Chair of the Israeli Society of Dr. M. Steiner Oncologist, Lin Medical Center Breast Diseases Ms. D. Stern Public Figure Prof. Y. Orgler Outgoing Chairman of the Board of the Tel Prof. A. Sulkes Oncologist Aviv Stock Exchange Prof. H. Tabenkin Family Physician Prof. T. Peretz Oncologist, Director, Hadassah Medical Center Mr. D. Wainshall Public Figure Mr. J. Perry Former Minister of Science and Technology Prof. Y. Weitz Research Scientist Dr. Y. Peterburg Public Figure Prof. I. Wolf Oncologist, Tel Aviv Sourasky Medical Center Prof. S. Pinchas Former Director, Hadassah Medical Center Prof. Y. Yarden Scientist, Weizmann Institute, Israel Prize Mr. S. Preminger Former CEO, Gapn Holdings Laureate, Former Head of ICA Research Ms. D. Rabin-Philosoph Public Figure Committee Prof. Y. Yodfat Family Physician Prof. B. Rager Research Scientist Dr. S. Zarka General Director, Ziv Medical Center Advocate T. Raveh Attorney, Public Figure Prof. U. Zeligson Hematologist, Sheba Medical Center Prof. M. Ravid Medical Director, Maayanei Yeshua Medical Center Prof. J. Zidan Head, Oncology Dept., Ziv Medical Center Prof. G. Rechavi Hematologist, Sheba Medical Center Prof. G. Rennert Epidemiologist, Carmel Medical Center Prof. M. Revach Former Director General, Rambam Health Care Campus Dr. M. Rimon Breast Surgeon, Holy Family Hospital (“Italian Hospital”) Prof. V. Rotter Research Scientist Prof. J. Rowe Hematologist Ms. R. Saker Honorary President, Haifa Branch Mr. A. Sapir Public Figure Prof. M. Schlesinger Research Scientist

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Early Detection Committee Member Since Prof. L. Keinan-Boker Deputy Director of the Israel Center for Disease Control, Sheba Member - 2010 Medical Center Chair - 2014 Dr. A. Abu-Hatoum* Colon and Rectum, Emek Medical Center 2016 Dr. G. Amiel* Urologist, Rambam Health Care Campus 2017 Dr. R. Brenner* Oncologist, Wolfson Medical Center 2017 Prof. M. Carmon Surgery, Shaare Zedek Medical Center 2009 Dr. Y. Fogelman Leumit Healthcare Fund 2015 Prof. H. Kashtan Surgery, Rabin Medical Center 2013 Prof. O. Lavie Gyneco-oncology, Carmel Medical Center 2010 Prof. Z. Levy* Gastroenterology, Rabin Medical Center 2017 Dr. D. Margel Uro-oncology, Davidoff-Rabin Medical Center 2014 Prof. G. Rennert Epidemiology, Carmel Medical Center, Advisor on Early Detection Dr. H. Riad Surgery, Carmel Medical Center 2013 Prof. S. Schneebaum Surgery, Tel Aviv Sourasky Medical Center 2014 Dr. T. Sela* Oncologist, Sheba Medical Center 2016 Dr. T. Sella Breast Imaging, Hadassah Medical Center 2010 Dr. R. Leibowitz-Amit Oncology, Sheba Medical Center 2017

Medical and Welfare Services Committee Member Since Prof. A. Durst Surgery, Shaare Zedek Medical Center Chair - 2013 Prof. R. Catane* Oncology, Sheba Medical Center, Shaare Zedek Medical Center 2016 Dr. A. Grubstein Breast Imaging, Rabin Medical Center 2013 Prof. N. Hayim Oncology, Rambam Health Care Campus 2010 Prof. E. Kitai Medicine Division, Leumit Health Services 2015 Ms. E. Muller Oncology Nurse Superintendant, Sheba Medical Center 2017 Dr. S. Perry Psycho-oncology, Davidoff-Rabin Medical Center 2013 Dr. R. Pfeffer Oncology, Assuta Medical Centers 2010 Prof. S. Stemmer Oncology, Davidoff-Rabin Medical Center 2010 Prof. B. Uzieli Oncology, Hadassah Medical Center 2013 Dr. D. Weiss Head of Community Nursing Division, 2009 Clalit Health Services (CHS) Data Collection and Follow-up Committee Member Since Dr. B. Silverman Director, National Cancer Registry, Ministry of Health Chair - 2014 Prof. S. Ariad** Oncology, Soroka Medical Center 2008 Prof. L. Keinan-Boker Deputy Director, Israel Center for Disease Control, Sheba Medical Center 2014 Ms. O. Keren Director, Oncology Network Operations, Rambam Health Care Campus 2014 Prof. T. Safra** Oncology, Tel Aviv Sourasky Medical Center 2008 Dr. A. Salmon** Oncology, Hadassah Medical Center 2008

114 Research Committee Member Since Prof. E. Pikarsky Clinician, Scientist, Hadassah Medical Center Chair - 2013 Prof. R. Aqeilan Cancer Research Scientist, Hebrew University 2015 Prof. A. Ben-Baruch Cancer Researcher, Tel Aviv University 2013 Dr. A. Ben-Yehuda** Ministry of Health, Chief Scientist’s Office 2014 Prof. M. Cohen School of Social Work, University of Haifa 2013 Prof. S. Cohen Life Sciences, Bar-Ilan University 2016 Prof. E. Dan Hematology, Rambam Health Care Campus 2015 Prof. E. Friedman Oncogenetics, Sheba Medical Center 2016 Dr. Y Gat* Ministry of Health, Chief Scientist’s Office 2018 Prof. M. Goldberg Scientist, Hebrew University 2016 Prof. H. Gutman Surgery, Rabin Medical Center 2010 Prof. S. Izraeli Pediatric Hemato-Oncology, Sheba Medical Center 2016 Prof. B. Kaufman Oncology, Sheba Medical Center and Public Representative 2007 Prof. D. Lev Breast Surgery, Sheba Medical Center 2015 Dr. E. Levanon Scientist, Bar-Ilan University 2016 Prof. E. Livne Microbiology, and Immunology, Ben-Gurion University 2010 Prof. M. Lotem* Oncology, Hadassah Medical Center 2018 Prof. G. Rennert Epidemiology, Carmel Medical Center 2009 Dr. E. Rubin Microbiology, Immunology, and Genetics, Ben-Gurion University 2016 Prof. R. Satchi-Fainaro* Scientist, Tel Aviv University 2018 Prof. A. Sella Head of the Institute of Oncology, Yitzhak Shamir Medical Center 2015 Dr. R. Strassman Research Scientist, Weizmann Institute 2015

Psycho-oncology Research Sub-Committee Member Since Prof. M. Cohen Faculty of Social Welfare and Health Sciences, University of Haifa Chair-2013 Ms. S. Alon Psycho-oncology, Meir Medical Center 2017 Dr. V. Delbar Oncology Nursing, Ben-Gurion University 2015 Dr. E. Nachshoni Psycho-oncology, Geha Mental Health Center 2013 Dr. O. Rosengarten Oncology, Shaare Zedek Medical Center 2015

Advisory Committee on Environmental Carcinogens Member Since Dr. E. Stern Director, Center for Risk Analysis, Gertner Institute Member - 1998/ Chair - 2014 Prof. M. Barhana** Former Chairman of Cancer Registry Unit, Ministry of Health 2003 Dr. T. Berman* Public Health Service, Ministry of Health 2018 Dr. S. Brenner Environment and Environmental Health Consultant 1990 Ms. D. Cohen Ministry of Health 1999 Prof. Y. Cohen Oncologist 2003

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Eng. Z. Enavy Expert on Hazardous Dust 1998 Prof. I. Grotto Deputy Director General, Ministry of Health 2008 Dr. S. Gelberg Head Radiation and Noise Dept., Environmental Protection Agency 2008 Dr. L. Sheeney Haj-Ichia Chemistry and Pesticide Products, Ministry of Agriculture 2017 Prof. L. Keinan-Boker Deputy Director, Israel Center for Disease Control (ICDC), 2010 Ministry of Health Dr. S. Kendal Electro-magnetic Fields, Nahal Sorek 2002 Prof. Y. Lerman Head of Occupational Medicine Center, Clalit Health Services (CHS) 2002 Mr. M. Levite Physicist, Tel Aviv Sourasky Medical Center 1995 Dr. O. Metzner Head of Science Dept., Office of the Chief Scientist, Ministry of 2010 Environmental Protection Dr. A. Naaman Radiation Specialist 1995 Mr. A. Pardo Environment Center 1998 Dr. E. Priel Health Sciences, Ben-Gurion University 2004 Dr. L. Pushnoy Chief Physician, Ministry of Industry, Trade and Labor 2006 Dr. S. Reicher* Risk Assessment Director, Ministry of Health 2018 Prof. T. Schlesinger Nuclear Physicist, Nahal Sorek 1987 Dr. J. Shaham Expert on Carcinogens, Head of Medical Department of Civil 1994 Servants, Ministry of Health Dr. A. Weiner Rambam Health Care Campus 2004

Professional Training Committee Member Since Prof. I. Wolf Oncology, Tel Aviv Sourasky Medical Center Chair - 2013 Prof. G. Bar Sela Oncology, Rambam Heath Care Campus 2017 Dr. R. Brenner Oncology, Wolfson Medical Center 2017 Prof. I. Doweck Head & Neck Surgery, Lin Medical Center 2015 Dr. H. Goldberg Oncology, Galilee Medical Center 2010 Prof. H. Gutman** Surgical Oncology, Rabin Medical Center 2010 Dr. Y. Ofran Hematology, Rambam Health Care Campus 2015 Dr. R. Rosenberg Family Medicine, Clalit Health Services (CHS) 2013 Prof. A. Sella** Oncology, Yitzhak Shamir Medical Center 2008 Dr. E. Sharon Multidisciplinary Comprehensive Breast Care Clinic, 2017 Rabin Medical Center

Committee for Continuing Education and Conferences Abroad Member Since Dr. R. Berger Oncology, Sheba Medical Center Chair - 2013 Dr. T. Allweis Breast Surgery, Kaplan Medical Center 2013 Dr. S. Ash Pediatric Oncology, Schneider Children’s Medical Center 2017 Prof. J. Baniel Urology, Davidoff-Rabin Medical Center 2009 Dr. M. Braun Psychology, Interdisciplinary Center (IDC) Herzliya 2015

116 Ms. Y. Dreyer Nursing Director, Davidoff-Rabin Medical Center 2017 Dr. L. Eldor Breast Health Center, Rambam Health Care Campus 2013 Prof. A. Fishman Gynecologic Oncology, Meir Medical Center 2015 Dr. A. Gaver Family Medicine, Rabin Medical Center 2015 Dr. A. Salmon Oncology, Hadassah Medical Center Prof. A. Sulkes Head, Oncology Division, Davidoff-Rabin Medical Center 2013

Finance & Audit Committee Member Since Prof. Y. Orgler Former Chairman of the Board, Tel Aviv Stock Exchange Chair - 1993 Ms. N. Dror Former CEO British Europe 2014 Mr. N. Gur Public Figure 2001 Mr. D. Levitan Public Figure 2002 Mr. Y. Shahak CPA 2005

Investments Committee Member Since Prof. R. Eldor Interdisciplinary Center, Herzliya Chair – 2000 Mr. Z. Hoffman Economist 2009 Prof. R. Ofer Tel Aviv University 2005 Mr. S. Preminger CEO ERN Corporation 2010 Mr. A. Sapir Companies Director 2000 Mr. J. Teutsch IBI Investment House 2005

Special Advisory Committees Group of experts who update informational material, deliver lectures, answer questions from the news media, etc. Dermatology Member Since Dr. D. Ad-El Dermatology, Rabin Medical Center 2009 Dr. J. Alcalay Dermatology, Maccabi Healthcare Services 2001 Dr. I. Amitay-Laish Dermatology, Davidoff-Rabin Medical Center 2014 Dr. I. Avinoach Pathology, Wolfson Medical Center 2001 Prof. R. Bergman Dermatology, Rambam Health Care Campus 2001 Dr. L. Gilad Dermatology, Hadassah Medical Center, Ein Kerem Campus 2007 Dr. O. Herman Plastic Surgery, Wolfson Medical Center 2014 Prof. E. Hodak Dermatology, Rabin Medical Center 2001 Prof. A. Ingber Dermatology, Hadassah Medical Center, Ein Kerem Campus Dr. M. Landau Dermatology, Wolfson Medical Center 2012 Prof. M. Lotem Oncology, Hadassah Medical Center 2001 E. Marom MPharm Deputy Director of the Pharmaceutical Administration, 2004 (Mgr.) Ministry of Health

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Dr. D. Mimouni Dermatology, Rabin Medical Center 2006 Dr. N. Nathanson Dermatology, Sheba Medical Center 2005 Dr. I. Pappo Surgery, Yitzhak Shamir Medical Center 2001 Dr. F. Pavlotsky Dermatology, Sheba Medical Center 2004 Dr. A. Rishpon Early Detection of Skin Cancer Clinic, Tel Aviv Sourasky Medical Center 2014 Prof. L. Rosenberg Plastic Surgery, Soroka Medical Center 2002 Prof. J. Schachter Oncology, Sheba Medical Center 2001 Dr. A. Scop Dermatology, Sheba Medical Center 2012 Dr. I. Zilinsky Plastic Surgery, Sheba Medical Center 2001 Prof. E. Winkler Plastic Surgery, Sheba Medical Center 2007 Prof. R. Wolf Dermatology, Kaplan Medical Center 2005

Pulmonary Disease Member Since Dr. A. Alon Oncology, Rabin Medical Center 2009 Dr. Y. Bar Lung Unit, Sheba Medical Center 2013 Dr. I. Ben-Dov Lung Institute, Sheba Medical Center 2001 Dr. A. Ben-Nun Thoracic Surgery, Sheba Medical Center 2014 Prof. L. A. Best lLung Surgery, Rambam Health Care Campus 2001 Prof. A. Eliraz Lung Institute, Kaplan Medical Center 2001 Dr. M. Gottfried Oncology, Meir Medical Center 2005 Prof. M. R. Kramer Director of the Institute of Pulmonary Medicine, Rabin Medical Center 2001 Dr. R. Kramer Thoracic Surgery, Rambam Health Care Campus 2016 Dr. M. Krupsky Pulmonary Institute, Sheba Medical Center 2003 Dr. Irina Lazarev Lung Specialist, Dept. of Oncology, Soroka Medical Center 2015 Prof. O. Merimsky Oncology, Tel Aviv Sourasky Medical Center 2008 Prof. H. Nechushtan Oncology, Hadassah Medical Center 2014 Dr. A. Onn Lung Institute, Sheba Medical Center 2015 Prof. N. Peled Davidoff-Rabin Medical Center 2014 Dr. M. Saute Cardio Thoracic Surgery, Rabin Medical Center 2009 Prof. B.A. Sela Institute of Chemical Pathology, Sheba Medical Center 2004 Dr. D. Shaham Imaging Institute, Hadassah Medical Center 2001 Prof. Y. Schwarz Pulmonary Institute, Tel Aviv Sourasky Medical Center 2014 Dr. A. Sichon Oncology, Yitzhak Shamir Medical Center 2001 Dr. U. Yizhar Cardio Thoracic Surgery, Hadassah Medical Center 2009

Gastrointestinal Tract Member Since Prof. D. Aderka Oncology, Sheba Medical Center 2013 Prof. G. Amir Pathogenesis of the Gastrointestinal Tract, Hadassah Medical Center 2009 Prof. N. Arber Gastroenterology, Tel Aviv Sourasky Medical Center 2005

118 Dr. O. Benjaminov Diagnostic Tract Imaging, Meir Medical Center 2009 Dr. A. Beny Oncology, Rambam Health Care Campus 2001 Prof. B. Brenner Oncology, Davidoff-Rabin Medical Center 2005 Prof. R. Epelbaum Director, Division of Oncology, Rambam Health Care Campus 2015 Prof. Z. Fireman Gastroenterology, Hillel Yaffe Medical Center 2001 Prof. E. Friedman Oncogenetics, Sheba Medical Center 2001 Prof. A. Garelnik Gastro, Emek Medical Center 2015 Dr. R. Geva Gastrointestinal Malignancies Service, Tel Aviv Sourasky Medical 2014 Center Dr. T. Golan Oncology, Sheba Medical Center 2014 Prof. F. Greif Surgery, Rabin Medical Center 2001 Dr. A. Hubert Oncology, Hadassah Medical Center 2001 Dr. E. Idelevich Gastrointestinal Oncology Unit, Kaplan Medical Center 2013 Dr. Y. Ilan Internal Medicine, Hadassah Medical Center 2001 Prof. H. Kashtan Surgery, Rabin Medical Center 2005 Prof. Y. Niv Gastroenterology, Rabin Medical Center 2001 Dr. B. Person Gastrointestinal Surgery, Carmel Medical Center 2014 Prof. A. Rivkind Surgery, Hadassah Medical Center 2005 Prof. A. Shani Oncology, Sheba Medical Center 2006 Prof. S. Schneebaum Surgery, Tel Aviv Sourasky Medical Center 2001 Dr. E. Shacham-Shmueli Oncology, Sheba Medical Center 2014 Prof. S. Shtemer Oncology, Rabin Medical Center 2014 Dr. N. Wallach Oncology, Meir Medical Center 2006 Dr. N. Wasserberg Surgery, Rabin Medical Center 2015 Ms. R. Ziperstein Stoma Nursing Services, Tel Aviv Sourasky Medical Center 2001

Breast Member Since Dr. T. Allweis Surgery, Breast Health Center, Kaplan Medical Center 2006 Dr. Y. Barnea Plastic Surgery, Tel Aviv Sourasky Medical Center 2012 Dr. N. Ben-Baruch Oncology, Kaplan Medical Center 2001 Dr. M. Ben-David Oncology, Radiotherapy Unit, Sheba Medical Center 2012 Dr. E. Carmon Surgery, Shaare Zedek Medical Center 2012 Ms. G. Cohen Social Work, Kaplan Medical Center 2014 Dr. D. Egozi Plastic Surgery, Kaplan Medical Center 2017 Dr. E. Evron Breast Unit, Kaplan Medical Center 2001 Dr. G. Fried Oncology, Rambam Health Care Campus 2008 Dr. H. Goldberg Oncology, Galilee Medical Center 2004 Prof. H. Gutman Surgery, Rabin Medical Center 2001 Prof. D. Hershko Surgery, Emek Medical Center 2008

119 Israel Cancer Association I Annual Report I 2018

Dr. I. Kadmon Breast Health Nurse, Hadassah Medical Center 2001 Dr. H. Kaplan Plastic Surgery, Sheba Medical Center 2002 Dr. T. Karni Breast Health Institute, Yitzhak Shamir Medical Center 2014 Dr. V. Katz Breast Surgery, Soroka Medical Center and Leumit Health Services 2007 Prof. B. Kaufman Oncology, Sheba Medical Center 2001 Prof. M. Kerner Pathology, Rambam Health Care Campus 2002 Dr. M. Koretz Surgery, Soroka Medical Center 2001 Dr. Irina Lazarev Breast Expert, Soroka Medical Center 2015 Dr. A. Nissan Surgery, Sheba Medical Center 2004 Dr. S. Paluch-Shimon Breast Unit, Shaare Zedek Medical Center 2014 Prof. M. Papa Surgery, Assuta Medical Centers 2004 Prof. T. Peretz Oncology, Hadassah Medical Center 2001 Dr. S. Rizel Oncology, Rabin Medical Center 2009 Prof. S. Schneebaum Surgery, Tel Aviv Sourasky Medical Center, Former President of 2014 Israel Society of Breast Diseases Dr. N. Siegelmann-Danieli Oncology, Maccabi Health Services 2003 Prof. E. Winkler Plastic Surgery, Sheba Medical Center 2007 Dr. R. Yerushalmi Oncology, Davidoff-Rabin Medical Center 2012

Urology Member Since Prof. J. Baniel Urology, Davidoff-Rabin Medical Center Dr. R. Berger Oncology, Sheba Medical Center 2008 Dr. J. Chen Urology, Tel Aviv Sourasky Medical Center 2001 Prof. E. Gez Oncology, Tel Aviv Sourasky Medical Center 2002 Dr. D. Keizman Urology, Meir Medical Center 2013 Prof. A. Kuten Radiotherapy, Holy Family Hospital “Italian Hospital” 2001 Prof. I. Leibovitch Urology, Meir Medical Center 2001 Prof. A. Lindner Urology, Yitzhak Shamir Medical Center 2001 Prof. H. Matzkin Urology, Tel Aviv Sourasky Medical Center 2001 Ms. A. Morag Nursing Services 2001 Prof. O. Nativ Urology, Bnai Zion Medical Center 2001 Dr. V. Neiman Oncology, Rabin Medical Center 2015 Dr. A. Neumann Oncology, Rambam Health Care Campus 2001 Dr. A. Peer Oncology, Rambam Health Care Campus 2015 Prof. D. Pode Urology, Hadassah Medical Center 2009 Prof. J. Ramon Urology, Sheba Medical Center Dr. E. Rosenbaum Oncology, Rabin Medical Center Prof. A. Sela Oncology, Yitzhak Shamir Medical Center 2001 Dr. T. Simon Radiotherapy, Sheba Medical Center 2014 Dr. M. Wygoda Radiotherapy, Hadassah Medical Center 2009

120 Neuro-oncology Member Since Dr. D. Blumenthal Neuro-oncology, Tel Aviv Sourasky Medical Center 2008 Dr. F. Bukstein Neuro-oncology, Tel Aviv Sourasky Medical Center 2008 Dr. T. Cohen Neuro-surgery, Sheba Medical Center 2015 Prof. S. Constantini Pediatric Neuro-oncology, Tel Aviv Sourasky Medical Center 2001 Dr. D. Levin Pediatric Hemato-oncology Clinic, Dana Children’s Hospital 2014 Prof. A. Lossos Neuro-oncology, Hadassah Medical C enter 2014 Dr. S. Maimon Neurology, Rabin Medical Center 2002 Dr. R. Pfeffer Radiotherapy, Assuta Medical Centers 2002 Prof. Z. Ram Neuro-surgery, Tel Aviv Sourasky Medical Center 2001 Prof. Z. Rapaport Neuro-surgery, Rabin Medical Center 2009 Dr. M. Sadeh Pediatric Neuropsychology, Israel Cancer Association 2002 Ms. R. Seat Social Services, Sheba Medical Center 2001 Ms. M. Sharabi-Dayan Social Worker, Schneider Children’s Hospital 2014 Prof. T. Siegal Neuro-oncology, Hadassah Medical Center 2001 Dr. R. Speigelmann Neurosurgery, Sheba Medical Center 2001 Dr. A. Talianski Neuro-oncology, Sheba Medical Center 2014 Dr. T. Tzuk-Shina Neuro-oncology, Rambam Health Care Campus 2001

Pediatrics Member Since Prof. M. Ben-Arush Director of the Pediatric Hematology-Oncology Division, Deputy 2001 Director of Ruth Rappaport Children’s Hospital, Rambam Health Care Campus Dr. Y. Kolander Orthopedic Oncology, Tel Aviv Sourasky Medical Center 2014 Prof. S. Constantini Department of Pediatric Neurosurgery, Tel Aviv Sourasky Medical 2001 Center Dr. R. Elhasid Pediatric Hematology Oncology, Tel Aviv Sourasky Medical Center 2009 Prof. E. Fenig Head of the Dept. of Radiotherapy, Davidoff-Rabin Medical Center 2009 Ms. P. Hussein Pediatric Hemato-oncology, Hadassah Medical Center 2014 Prof. J. Kapelushnik Pediatric Hematology Oncology, Soroka Medical Center 2002 Ms. A. Klein Psycho-oncology, Schneider Children’s Medical Center 2015 Dr. S. Michowitz Pediatric Neuro-surgery, Schneider Children’s Medical Center 2001 Prof. S. Postovksky Pediatric Hemato-oncology, Rambam Health Care Campus 2014 Prof. G. Rechavi Cancer Researcher, Sheba Medical Center 2001 Dr. N. Ramu Oncology, Meuhedet Health Services 2002 Dr. M. Sadeh Pediatric Neuro-psychology, Israel Cancer Association 2001 Prof. A. Toren Pediatric Hematology Oncology, Sheba Medical Center 2004 Dr. M. Weintraub Pediatric Hematology Oncology, Hadassah Medical Center 2002 Prof. I. Yaniv Pediatric Hematology Oncology, Schneider Children’s Hospital 2001

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Palliative Care Member Since Dr. F. Barak Oncology, Barzilai Medical Center 2001 Dr. G. Bar-Sela Oncology, Rambam Health Care Campus 2004 Ms. S. Benami Oncology Nursing, Sheba Medical Center 2001 Prof. R. Catane Division of Oncology, Sheba Medical Center, Shaare Zedek 2001 Medical Center Prof. N. Cherny Cancer Pain and Palliative Care Unit, Shaare Zedek Medical Center 2001 Dr. E. Eisenberg Pain Relief Clinic, Rambam Health Care Campus 2004 Dr. A. Flechter Oncology, Rambam Health Care Campus 2014 Ms. L. Levi Nurse, Davidoff-Rabin Medical Center 2014 Ms. E. Muller Oncology Nursing, Sheba Medical Center 2014 Dr. S. Perry Psycho-oncology Service, Davidoff-Rabin Medical Center 2001 Dr. A. Rosengarten Oncology, Shaare Zedek Medical Center 2015 Prof. P. Shvartzman Family Medicine, Ben-Gurion University 2001 Dr. Y. Singer Home Hospice, Be’er Sheva 2002 Dr. A. Waller Home Hospice, Israel Cancer Association 2001 Dr. S. Wein Palliative Care Unit, Davidoff-Rabin Medical Center 2009

Gyneco-oncology: Member Since Dr. A. Amit Gyneco-oncology, Rambam Health Care Campus 2014 Prof. U. Beller Gynecologic Oncology, Shaare Zedek Medical Center 2008 Dr. I. Ben Aharon Gyneco-oncology, Rabin Medical Center 2013 Prof. G. Ben-Baruch Gynecologic Oncology, Sheba Medical Center 2001 Prof. I. Cohen Gynecology, Meir Medical Center 2005 Prof. E. Fenig Head, Radiotherapy Unit, Rabin Medical Center 2001 Prof. A. Fishman Gynecologic Oncology, Meir Medical Center 2001 Dr. D. Grisaru Gynecology, Tel Aviv Sourasky Medical Center 2007 Ms. A. Kahta Gyneco-oncology, Emek Medical Center Dr. O. Lavie Gynecological Oncology, Carmel Medical Center 2007 Dr. H. Levavi Gynecologic Oncology, Rabin Medical Center 2004 Prof. T. Levy Gynecologic Oncology, Wolfson Medical Center, Former Chair, 2001 Israeli Society of Gynecologic Oncology Prof. E. Levy-Lahad Genetics, Shaare Zedek Medical Center 2001 Prof. D. Meirow IVF Unit, Department of Obstetrics and Gynecology, Sheba 2001 Medical Center Dr. R. Pfeffer Oncology, Sheba Medical Center 2001 Dr. S. Rizel Head, Breast Oncology Unit, Davidoff-Rabin Medical Center Prof. T. Safra Oncology, Tel Aviv Sourasky Medical Center 2007

122 Genetics and Biomarkers: Member Since Dr. S. Argov Pathology, Soroka Medical Center 2001 Prof. V. Barak Head, Immunology Lab for Tumor Diagnosis, Hadassah Medical Center Dr. R. Berstein-Molho Oncology, Genetic Clinic, Tel Aviv Sourasky Medical Center 2016 Dr. O. Birk Genetics Institute, Soroka Medical Center 2001 Prof. R. Catane Oncology, Sheba Medical Center 2005 Dr. M. Feinmesser Pathology, Rabin Medical Center 2009 Dr. A. Fieder Gastroenterology, Sheba Medical Center 2002 Prof. E. Friedman Genetics, Sheba Medical Center 2004 Dr. R. Gershoni-Baruch Genetics, Rambam Health Care Campus 2001 Prof. E. Levy-Lahad Genetics, Shaare Zedek Medical Center 2004 Prof. A. Or-Orterger Genetics Institute, Tel Aviv Sourasky Medical Center 2001 Dr. M. Sagi Genetics, Hadassah Medical Center 2001 Prof. M. Shohat Genetics, Rabin Medical Center 2001

Pharmaceuticals: Member Since Prof. D. Aderka Oncology, Sheba Medical Center 2004 Prof. N. Chaim Oncology, Rambam Health Care Campus 2001 Prof. A. Gabizon Oncology, Shaare Zedek Medical Center 2001 Dr. D. Goldstein* Oncology, Davidoff-Rabin Medical Center 2017 Prof. M. Inbar Oncology, Tel Aviv Sourasky Medical Center 2001 Prof. E. Livneh Immunology and Microbiology, Ben-Gurion University 2001 Prof. A. Shani Oncology, Sheba Medical Center 2001 Prof. S. Stemmer Oncology, Davidoff-Rabin Medical Center 2009 Prof. A. Sulkes Director, Oncology Institute, Davidoff-Rabin Medical Center 2001 Dr. T. Tichler Oncology 2001 Prof. I. Wolf Oncology, Tel Aviv Sourasky Medical Center 2014

Hemato-oncology: Member Since Dr. I. Avivi Hematology, Tel Aviv Sourasky Medical Center 2014 Prof. R. Epelbaum Oncology, Rambam Health Care Campus 2001 Prof. A. Ballin Pediatric Hematology Oncology, Wolfson Medical Center 2001 Prof. D. Ben-Yehuda Hematology, Hadassah Medical Center 2001 Dr. A. Cohen Lymphoma, Davidoff-Rabin Medical Center 2014 Prof. E. Dan Blood Bank, Rambam Health Care Campus 2014 Dr. I. Levi Hematology, Soroka Medical Center 2007 Prof. M. Mittelman Director, Internal Medicine A, Internal Medicine and Hematology, 2003 Tel Aviv Sourasky Medical Center Prof. A. Nagler Hematology, Sheba Medical Center 2004

123 Israel Cancer Association I Annual Report I 2018

Prof. E. Naparstek Hematology, Tel Aviv Sourasky Medical Center Prof. R. Or Hematology, Hadassah Medical Center 2008 Prof. P. Raanani Hematology, Rabin Medical Center 2007 Prof. Y. Row Hematology, Shaare Zedek Medical Center 2001 Prof. O. Shpilberg Hematology, Assuta Medical Centers 2001 Dr. M. Yeshurun Hematology, Davidoff Center – Rabin Medical Center 2014 Dr. T. Zuckerman Hematology and Bone Marrow Transplantation, Rambam Health 2014 Care Campus

Radiotherapy: Member Since Dr. R. Bar-Deroma Radiotherapy, Rambam Health Care Campus 2001 Prof. E. Fenig Head, Radiotherapy Unit, Davidoff-Rabin Medical Center 2001 Dr. S. Fireman Radiotherapy, Soroka Medical Center 2001 Prof. E. Gez Radiotherapy, Tel Aviv Sourasky Medical Center 2009 Prof. B. Koren Radiotherapy, Tel Aviv Sourasky Medical Center 2004 Prof. A. Kuten Radiotherapy, Italian Hospital 2001 Dr. K. Lavrenkov Radiotherapy, Soroka Medical Center 2009 Dr. R. Pfeffer Radiotherapy, Assuta Medical Centers 2001 Dr. Z. Symon Radiotherapy, Sheba Medical Center 2009 Dr. M. Wygoda Radiotherapy, Hadassah Hospital 2001 Dr. L. Zach Radiotherapy, Sheba Medical Center 2015

Orthopedic Oncology: Member Since Prof. Y. Bickels Orthopedic Oncology, Tel Aviv Sourasky Medical Center 2007 Dr. Y. Colander Orthopedics, Tel Aviv Sourasky Medical Center 2014 Dr. D. Katz Orthopedic Oncology, Yitzhak Shamir Medical Center 2014 Dr. D. Levin Pediatric Hemato-Oncology Bone and Soft Tissue Tumor Service, 2014 Dana Children’s Hospital Dr. B. Liberman Orthopedic Oncology, Sheba Medical Center 2014 Prof. O. Merimsky Oncology, Tel Aviv Sourasky Medical Center 2002 Dr. N. Meushar Orthopedic Oncology, Rambam Health Care Campus 2002 Dr. G. Mozes Orthopedic Oncology, Tel Aviv Sourasky Medical Center 2002 Dr. N. Ohana Orthopedic Oncology, Rabin Medical Center 2009 Dr. A. Peyser Orthopedic Oncology, Hadassah Medical Center 2009 Prof. M. Salai Orthopedic Oncology, Tel Aviv Sourasky Medical Center 2002

Head and Neck Tumors: Member Since Dr. S. Billan Head and Neck Tumors, Rambam Health Care Campus 2014 Prof. A. Doweck Head and Neck Tumors, Lin Medical Clinic 2015 Prof. R. Feinmesser Head and Neck Tumors, Rabin Medical Center 2002

124 Dr. I. Gluck Head and Neck Tumors, Sheba Medical Center 2014 Dr. A. Gutfeld Head and Neck Tumors, Tel Aviv Sourasky Medical Center 2015 Dr. A. Hefetz Head and Neck Tumors, Assuta Medical Center 2015 Dr. A. Hefetz Tel Aviv University 2005 Ms. F. Korenbrot Speech Pathology, Israel Cancer Association 2001 Dr. G. Maharshak Oncology 2002 Prof. D. Ofir Head and Neck Tumors, Meir Medical Center 2002 Prof. D. Fliss Head and Neck Tumors, Tel Aviv Sourasky Medical Center 2002 Dr. A. Popovtzer Head and Neck Tumor Unit, Davidoff-Rabin Medical Center 2013 Dr. O. Ronen Head and Neck Surgery, Galilee Medical Center Dr. E. Sela Head and Neck Tumors, Hadassah Medical Center 2002 Prof. G. Ziv Head and Neck Surgery Dept., Rambam Health Care Campus 2014

Psycho-oncology: Member Since Dr. S. Alon Psycho-oncology, Meir Medical Center 2014 Prof. L. Baider Director, Psycho-oncology, Assuta Medical Centers 2002 Dr. M. Braun Psycho-oncology, Herzliya Interdisciplinary Center (IDC) 2007 Prof. S. Carmel Center for Multidisciplinary Research in Aging, Ben-Gurion University 2002 Prof. M. Cohen School of Social Work, Haifa University 2004 Prof. R. Jacoby Department of Psychology, Tel Aviv University 2002 Ms. D. Lulav Psycho-oncology, Rambam Health Care Campus 2014 Dr. E. Nachshoni Psycho-oncology, Rabin Medical Center 2014 Dr. S. Perry Psycho-oncology, Davidoff-Rabin Medical Center 2002

Diagnostic Imaging: Member Since Prof. A. Engel Dept. of Diagnostic Imaging, Rambam Health Care Campus 2004 Dr. J. Bar-Ziv Diagnostic Imaging, Mor Mar Institute 2008 Dr. M. Cohen Dept. of Diagnostic Imaging, Rabin Medical Center 2009 Prof. E. Even-Sapir Nuclear Medicine, Tel Aviv Sourasky Medical Center 2002 Prof. M. Gomori Dept. of Medical Imaging, Hadassah Medical Center 2002 Dr. A. Gorfstein Dept. of Diagnostic Imaging, Rabin Medical Center 2009 Prof. M Graif Chairman Department of Medical Imaging, Tel Aviv Sourasky 2004 Medical Center Dr. D. Grusher Nuclear Medicine Imaging, Rabin Medical Center 2009 Prof. O. Israel Nuclear Medicine, Rambam Health Care Campus 2002 Dr. Y. Kraus Nuclear Medicine, Hadassah Medical Center 2002 Dr. E. Mishani Nuclear Medicine, Hadassah Medical Center 2009 Dr. M. Rosin Diagnostic Imaging, Maccabi Healthcare Services 2009 Dr. T. Sela Breast Imaging, Hadassah Medical Center 2009

125 Israel Cancer Association I Annual Report I 2018

Dr. M. Shapiro Diagnostic Imaging 2004 Dr. M. Sklair-Levy Breast Imaging Center, Sheba Medical Center 2008

Complementary Medicine: Member Since Prof. E. Robinson Chairman, Israel Cancer Association Prof. D. Aderka Oncology, Sheba Medical Center 2002 Prof. G. Bar-Sela Director, Integrated Oncology and Palliative Care Unit, Rambam 2004 Health Care Campus Prof. E. Ben-Arye Family Medicine and Integrative Oncology Program, Lin Medical Center 2014 Dr. O. Caspi Complementary Medicine, Sheba Medical Center 2006 Prof. R. Catane Director, Division of Oncology, Sheba Medical Center, Shaare 2002 Zedek Medical Center Dr. N. Asna Complementary Medicine, Barzilai Medical Center Dr. M. Frenkel Complementary Medicine, Clalit Health Services (CHS) 2012 Dr. L. Goldstein Pharmacology, Emek Medical Center 2008 Prof. A. Kuten Radiotherapy, Italian Hospital Dr. S. Lev-Ari Research in Complementary Medicine, Tel Aviv Sourasky Medical Center 2008 Dr. Y. Maimon Complementary Medicine, Sheba Medical Center 2008 Prof. S. Pintov Complementary Medicine, Yitzhak Shamir Medical Center 2002 Dr. L. Schachter ‘Maccabi Natural’, Maccabi Healthcare Services 2002 Dr. E. Schiff Internal Medicine, Bnai Zion Medical Center 2007 Dr. I. Ziv-Ner Complementary Medicine, Sheba Medical Center 2002

Cancer Prevention: Member Since Prof. N. Arber Gastroenterology, Tel Aviv Sourasky Medical Center 2004 Prof. N. Constantini Sports Medicine, Hadassah Medical Center 2008 Mr. Y. Karni Sports Medicine and Nutrition Specialist 2008 Prof. L. Keinan-Boker Deputy Director, Israel Center for Disease Control 2009 Mr. Y. Lahav Dietician, Wingate Institute 2004 Dr. H. Levin Public Health, Hadassah Medical Center 2017 Prof. G. Rennert Community Medicine and Epidemiology, Carmel Medical Center 2004 Dr. N. Shapira Dietician 2004 Prof. T. Shohat Director, Israel Center for Disease Control 2009 Dr. Y. Yarom Sports Medicine, Meuhedet Health Services 2004

Thyroid Cancer: Member Since Dr. A. Bar-On Endocrinology, Carmel Medical Center 2014 Dr. O. Cohen Endocrinology, Sheba Medical Center 2005 Prof. T. Dickstein Endocrinology, Bnai Zion Medical Center 2005

126 Dr. H. Golan Nuclear Medicine, Yitzhak Shamir Medical Center 2014 Prof. D. Gross Endocrinology, Hadassah Medical Center 2008 Dr. S. Grozinsky Endocrinology, Rabin Medical Center 2008 Dr. T. Horne Nuclear Medicine, Yitzhak Shamir Medical Center 2005 Prof. Y. Liel Endocrinology, Soroka Medical Center 2005 Dr. M. Melloul Isotopes, Meir Medical Center 2005 Dr. S. Mechlis Nuclear Medicine, Rabin Medical Center 2005 Dr. E. Robenshtock Endocrinology, Lin Medical Center 2014 Dr. A. Salmon Oncology, Hadassah Medical Center and Ministry of Health 2008 Prof. N. Stern Endocrinology, Tel Aviv Sourasky Medical Center 2005 Prof. B. Uziely Oncology, Hadassah Medical Center 2005 Dr. M. Weiss Endocrinology, Yitzhak Shamir Medical Center 2005 Prof. I. Wolf Oncology, Tel Aviv Sourasky Medical Center 2014 Prof. J. Zidan Oncology, Ziv Medical Center 2005

Advisors Advocate Y. Horesh Legal Advisor, S. Horowitz and Assoc. Kesselman & Kesselman Certified Public Accountants H. Rika Internal Auditor Nava Inbar Media Consultant

Volunteer Advisors Meir Nisenson Computing Consultant M. Kidon, M. Teomim Gitam BBDO, Communications and External Relations, Advertising and Media Consulting Agency

Administration and Dept. Directors Mrs. M. Ziv Director General Mr. M. Bar Haim Chief Financial Officer Mrs. L. Biller-Lev Committee and Projects Manager Mr. A. David Director, Maintenance and Logistics Dept. Ms. S. Buttel-Zur Director, Branches Dept. and ‘Door Knock’ Fundraising Campaign Manager Ms. R. Idan Director, Human Resources Dept. Dr. A. Ben-Ari Director, Information and Health Promotion Dept. Mr. D. Moss-Rendell IT Support Manager Ms. S. Shoham Director, Collaborations Dept. Mrs. O. Spira MSW Director, Rehabilitation and Welfare Dept.

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FRIENDS OF THE ISRAEL CANCER ASSOCIATION

GERMANY THE NETHERLANDS BERLIN Mr. Robert Drake Mr. Michael Zehden Friends of the Israel Cancer Association In Holland Mrs. Julia Sengewitz Stichting B.K.I. Deutsch Israelische Hilfe für Krebskranke Kinder e.V Register Amsterdam Nr. 204207 Tauentzienstraße 7a Vijverweg 11 D – 10789 Berlin NL – 2243 HR Wassenaar Germany The Netherlands Tel.: +49-30-521.325.452. Tel.: +31-70-511.37.45. Fax: +49-30-521.325.451. Mobile: +31-6-53.20.44.18. E-Mail: [email protected] E-Mail: [email protected]

FRANKFURT UNITED KINGDOM Mrs. Orna Knoch Mrs. Vered Aaron Frankfurter Gesellschaft der Freunde Friends of the Israel Cancer Association und Förderer der Krebsbekämpfung in Israel e.V Registered Charity No. 260710 Kaiserstrasse 56 c/o Berwin Leighton Paisner LLP D – 60329 Frankfurt Adelaide House Germany London Bridge Tel: +49-69-23.09.38. London EC4R 9HA Mobile: +49-177-589.36.16. United Kingdom E-Mail: [email protected] Tel.: +44-208-455.78.85. Website: http://www.israelkrebshilfe.de/ Mobile: +44-793-263.11.28. E-Mail: [email protected] MUNICH Honorary Treasurer: Mr. Martin Paisner Mrs. Anita Kaminski E-Mail: [email protected] Gesellschaft zur Förderung der Krebshilfe in Israel, Komitee für Bayern, Munich UNITED STATES OF AMERICA Böcklin Straße 12 Mrs. Julie Gordon D – 80636 Munich Israel Cancer Association USA Germany 2751 S. Dixie Highway, Suite 3A Tel.: +49-89-15.30.39. West Palm Beach Mobile: +49-179-524.92.10. 33405 Florida E-Mail: [email protected] United States of America Tel.: +1-561-832.92.77. SWITZERLAND Fax: +1-561-832.93.37. Dr. Ronald Fried E-Mail: [email protected] Verein zur Förderung der Krebsforschung in Israel Website: http://www.icausa.org/ Burgunderstraße 42 CH – 4051 Basel Switzerland Tel.: +41-61-206.86.86. E-Mail: [email protected] Website: http://www.gastropraxis-fried.ch/