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Sponsorship Opportunities SPONSORSHIP OPPORTUNITIES October 22–October 29, 2020 1 ABOUT THE MISSION Austin Film Festival furthers the art and craft of FESTIVAL storytelling by inspiring and championing the work of writers, filmmakers, and all Austin Film Festival is a 27-year- It was the first event of its kind to agents and screenwriters together artists who use written and visual language to tell a story. old arts organization serving over bring professional and amateur to foster the sale of screenplays and 20,000 people annually with year- screenwriters (and now filmmakers) launch long-term successful careers. round programming, film and together to celebrate the role of Hundreds of writers’ groups, screenplay competitions, a young the screenplay in filmmaking and services and festivals have followed filmmakers program, and, what it discuss the considerable creative the Conference’s model over the is probably best known around the possibilities of writing for film and past ten years, reinforcing the world for, its annual October television. Equally important, the value of its continuing mission to Austin Film Festival & Conference. Conference assembled producers, recognize the art of screenwriting. NORMAN LEAR “ There is no city like Austin and no people like those who live there. Both are as warm and welcoming as they are youthful in spirit and endlessly entertaining.” —Norman Lear, Writer All in the Family OLIVER STONE ISSA RAE JAY AND MARK DUPLASS 2 2019 FESTIVAL AND CONFERENCE DEMOGRAPHICS GENDER AGE 65 & FEMALE over 18-24 45% (11.76%) (10.01%) — — — — 50-64 OVER — APPROX— OVER MALE (21.99%) 17 & under 45% (1.29%) 35,000 12,000 6,300 SIQI SONG ATTENDEES SCRIPTS SUBMITTED FILMS SUBMITTED PREFER NOT TO ANNUALLY TO THE SCRIPT TO THE FILM ANSWER 25-34 COMPETITIONS COMPETITION 35-49 (24.86%) 10% (24.82%) “I’m thrilled to see SISTER being shortlisted for the Oscars®! It has been a ETHNICITY INCOME EDUCATION great year for the film — OVER— since its premiere at Austin Film Festival and received American Indian or Alaska native 20K & less (11.99%) Other (0.55%) 185 (0.16%) 600 FILMS SCREENED its first Oscar®-qualifying WORKING SCREENWRITERS, AT THE FESTIVAL 20-29k (8.75%) award. SISTER would not Asian (4.51%) H.S./GED (4.88%) DIRECTORS, PRODUCERS, AGENTS, MANAGERS, AND FILMMAKERS have gone this far without African American (5.88%) 30-39k (1.45%) IN ATTENDANCE Post-secondary (5.61%) AFF.” —Siqi Song, Latino/Hispanic (9.41%) 40-59K (14.14%) Bachelor’s Degree (48.30%) 2018 winner of the Jury Award Multi-racial (4.79%) 60-79k (11.84%) Graduate Degree (33.95%) White (64.24%) 80-100k (10.57%) Other (2.46%) 100k & over (21.54%) PhD (4.05%) 8 4 DAYS OF DAYS OF FILMS Prefer not to answer (8.52%) Prefer not to answer (19.73%) Prefer not to answer (2.67%) PANELS 3 — Based on 2019 Festival numbers — BRANDED EVENTS “ I haven’t been to that many festivals. I go to a couple of big ones that serve as film markets around the world. This one (Austin Film Festival) is really about creativity, about trying to help people find their voice. You sense it. There’s a spirit of camaraderie that’s palpable. And it’s fun.” —Ron Howard, Director A Beautiful Mind, Apollo 13 JOHN SINGLETON, NORMAN LEAR, MICHAEL KEATON AND CHRIS COOPER, AND BRIAN HELGELAND RON HOWARD Austin Film Festival offers a wide variety Austin Film Festival film theaters offer of sponsorship opportunities to engage a unique opportunity to engage Festival our national demographic of entertainment attendees while aligning with both new industry professionals including: film premieres and legedary screenings • Private media lounge branding and the movie-going experience. • Social media engagement activation OPPORTUNITIES FOR BRAND • Subject-specific panel presentation SPONSORSHIP INCLUDE: & participation • Marquee and lobby branding & displays • Attendee activity programming • Pre-film trailer advertising THOMAS HADEN CHURCH, WILL FERRELL, AND LINDA CARDELLINI • Social good documentary hosting 9 BRANDED “ Winning at AFF was an honor and a thrill, and it was the cherry on top of an already amazing experience. I learned so much at the festival, from the EVENTS spectacular panelists as well as the other writers and filmmakers in attendance. One of my projects in LA was fast-tracked after I won, and I found a great writing partner! No doubt about it—AFF is food for the writer’s soul.” —Louise Rozett, 2016 Sitcom Pilot Winner Austin Film Festival also plays host to a series of nightly events that offer sponsors the opportunity to entertain attendees in an intimate setting while having title/host ownership of the festivities. OPPORTUNITIES INCLUDE: • Individual or nightly series event hosting • Branded award presentation or TONY HALE AND JASON SCHWARTZMAN event honorees ANNA CAMP AND CLAIRE DANES LOUISE ROZETTE • University/college program hosting • In-event panel programming/ speaking opportunities • Product event integration & display • Screenplay and Film Competition Award sponsors BROOKLYN DECKER AND MARTA KAUFFMAN JON STEWART 10 BRANDED EVENTS Austin Film Festival hosts a variety of established events during the festival each year with opportunities for brand hosting, onsite activation, and integrated visibility among Film Festival badge holders. THESE EVENTS INCLUDE: • Film & Food Fundraising Party • Hair of the Dog Brunch • Austin Film Commission • On Story Celebration Opening Night Reception • Festival Film Pass Party • Writers Guild of America (WGA) • Austin Film Festival’s West Late Night Welcome Party Closing Night Celebration • Film Texas BBQ Supper • Private Media Lounge Branding • Filmmakers Happy Hour • Social Media Engagement • Awards Luncheon presented by Activation AKR Foundation “ AFF is a brilliantly run, prestigious film festival. Having your • Subject Specific Panel • Screenwriters Happy Hour Presentation & Participation screenplay placed or winning means something in the film and TV business around the world. The movers and shakers • Pitch Finale Party • Attendee Activity Programming sit up and take note. And this is the ONLY reason I am in LA • Heart of Film Conference Party right now taking meetings with agents, managers, production companies—people who can get my script made, realize my dreams and ambitions.” —Shani Grewal, 2015 Horror Screenplay Award Winner for 77 Minutes 11 FESTIVAL SPONSORSHIP “ A writer’s film festival, that may be the best idea ever. It’s magical…It’s the best film festival in the world.” —Lawrence Kasdan, Writer Star Wars: Episode V – PACKAGES The Empire Strikes Back, Star Wars: Episode VI – Return of the Jedi, Star Wars: Episode VII, Raiders of the Lost Ark ON STORY TV & RADIO PARTICIPATING SPONSOR PARTNER SPONSOR INDIVIDUAL EVENT PRESENTING SPONSOR • TV or radio 5 individual • Panel title host/participant SPONSORSHIP PACKAGES episodes sponsorship package • TV and radio sponsorship • Night time event co-host PANEL TITLE & PARTICIPANT full series package bundle • Participating Sponsor thank you • Multi-theater lobby branding/display SPONSOR mention pre-interview • Sponsorship category exclusivity • On Story TV & radio 5 episodes MEDIA LOUNGE SPONSOR across broadcast/digital series • Digital click-through to sponsor site partner sponsor • Visual branding/product • Film premiere or screening co-host NIGHT TIME INDIVIDUAL OR placement during the interview AUSTIN FILM FESTIVAL SERIES EVENT SPONSOR PARTICIPATING SPONSOR • Inclusion in show title in digital posts PRESENTING SPONSOR FILM PREMIERE/SCREENING • Night time event branded • Presenting Sponsor thank you • Branded inclusion in festival media ONE OR MULTI-THEATER display presence mention pre-interview lounge or social media activation SPONSOR • One theater lobby branding/display • Digital click-through to sponsor site • Night time event host FESTIVAL ATTENDEE • Multi-theater marquee and lobby • On Story TV & radio 2 episodes ACTIVITY SPONSOR PARTNER SPONSOR branding/display participating sponsor (yoga, meditation, exercise, • TV or radio 10 individual • On Story TV & radio 10 episodes transportation shuttles, etc.) episodes sponsorship package presenting sponsor INDIVIDUAL AWARD • Sponsorship category exclusivity • Film premiere or screening co-host PRESENTATION SPONSOR across broadcast/digital series + Branded inclusion in pre-film trailer • Visual banding/product placement during the interview • Inclusion in show title in digital posts • Partner Sponsor thank you mention To discuss sponsor opportunities and a package that works best for you pre-interview and your brand, please contact [email protected] • Digital click-through to sponsor site 12 TELEVISION, RADIO, “ If you haven’t already discovered Austin Film Festival’s PBS show O n & PODCAST Story, you’re missing out on a treasure trove of excellent videos from former AFF panels with screenwriters and directors.” —Christopher Boone, No Film School LARRY WILMORE “ On Story is film school in a box, a lifetime’s worth of filmmaking knowledge The On Story project brings 26 years of content— squeezed into half hour thousands of hours of audio and video recordings packages.” —Kenneth Turan, of the greatest storytellers in film and television— LA Times Film Critic to a national audience via PBS television, public JULIA STILES, AMERICA FERRERA, radio broadcast and digital podcast with AND RACHEL BOSTON opportunities for brands to align with each exclusive story and wide demographic of listeners. The series consists of a variety of entertaining and informative programs presented in different media platforms to give viewers an inside look at the creative
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