Development of Nautical Tourism in Cyprus AJ. Rogan, Ch.G
Total Page:16
File Type:pdf, Size:1020Kb
Transactions on the Built Environment vol 8, © 1995 WIT Press, www.witpress.com, ISSN 1743-3509 Development of nautical tourism in Cyprus AJ. Rogan, Ch.G. Antonopoulos Rogan Associates Consulting Engineers-Architects, 9 Valetta Street, GR 15771 Zografos, Athens, Greece ABSTRACT Cyprus, a well established tourist destination, is seeking to sustain a competitive edge relative to other popular destinations by promoting a policy for the upgrading and diversification in the range of attractions available to visitors. In this sense, Marinas and related nautical tourism infrastructure appeal to the requirements of a qualitative improvement of the tourism product. Based on market research, a detailed master plan for the development and successful operation of Marinas and yacht harbours for tourism purposes was proposed. The master plan took into account all existing infrastructure, including commercial and fishing shelters and proposed a comprehensive development plan to cover the whole Cyprus coastline, taking into account urban and regional development plans as well as environmental aspects. According to the results of the market research on the existing situation and the future demand in berthing spaces along the whole coastline of the island, some 4,800 berths for yachts will be needed by the year 2013. In order to satisfy this demand, the creation of eight medium and large scale Marinas is proposed. For this series of recommended projects, priorities have been set, based on their feasibility, their degree of contribution towards the development of nautical tourism and on the market considerations. The strategy of development of nautical tourism facilities in Cyprus has been approved by the Minister's Council of Cyprus in March 1994. Transactions on the Built Environment vol 8, © 1995 WIT Press, www.witpress.com, ISSN 1743-3509 26 Marina 1. MACROECONOMIC CHARACTERISTICS The economy of Cyprus has been growing at a satisfactory rate in recent years and, in spite of the many problems created by the occupation of a substantial proportion of the country since 1974 (including some of the major economic and tourism centers), appears today as one of the most robust in Eastern Mediterranean. Compared to other countries in Eastern Mediterranean, to European Union member countries and to U.S.A. and Japan, Cypriot economy is the most dynamic, its rate of growth exceeding those of all other countries. In addition, per capita Gross National Product is second only to Israel in Eastern Mediterranean, ahead of Portugal and near that of Ireland and Spain. Composition of Gross Domestic Product by sector in 1990 and rates of growth of GDP clearly exhibit the significance of the Trade-Restaurants- Hotels sector. Approximately 45% of value added of the Trade- Restaurants-Hotels sector, is attributed to the Restaurants-Hotels sub-sector, indicative of the level of importance of tourism. The population of Cyprus at the end of 1990 was 706,900 persons. Of these, 575,000 persons (81% of the total) lived in government controlled areas. The annual rate of growth of the population in the period 1980-1990 was 1.1%. 2. TOURISM DEMAND AND SUPPLY Tourism is developing into a major sector of economic and social life of Cyprus, growing at rates higher than those of most other sectors. Thus, analysis of the main characteristics of this sector provided insight on potential impacts of the development of leisure boating in the country (to a large extent, tourism-related activity). The main characteristics of tourism activity in Cyprus are as follows: • The number of arrivals of foreign visitors in Cyprus has been increasing steadily in the last 15 years, at the very high rate of 16%. • Gross receipts from foreign tourists in 1990 was 125% higher than total exports of goods of the country at that year. • The vast majority of foreign tourists arriving to and departing from Cyprus come and go by air. • Tourists arriving in Cyprus individually have a tendency to spend more time in the country. Transactions on the Built Environment vol 8, © 1995 WIT Press, www.witpress.com, ISSN 1743-3509 Marina 27 The capacity of tourism establishments in Cyprus has been growing steadily in the period 1984-1990, albeit at rates lower than those of arrivals of tourists or overnights spent. The greatest proportion of tourist accommodation establishments is concentrated in Ayia Napa and Paralimni areas, followed by Limassol and Paphos Districts. Data and information presented hereabove form the basis for assessment of potential for development and impacts of the development of leisure harbours in the country as a whole. Impacts, however, of supply of and demand for leisure harbour facilities are particularly strong at the local scale as well. The size of these impacts depends on the types and size of facilities offered. 3. TOURISM POLICY The general guidelines of the new tourism policy currently in force provide for an upgrading of the quality of services and product offered and the protection of the natural environment. The new tourism policy focuses on four policy areas: - marketing of the tourist product - tourist development control - enrichment of the tourist product - improvement of infrastructure, superstructure and protection of the environment The specific goals of the new tourism policy in terms of the marketing of the tourist product are: • To slow down the growth of mass tourism and the attraction of high quality tourism. • To further develop special interest tourism. • To further develop conference and incentive travel tourism. • To encourage selective tourism • To differentiate the markets. In the above context, the development of nautical tourism will certainly contribute to the enrichment and broadening of the tourist product as it will attract relatively high income/high spending yachtmen from abroad and also contribute to the development of the home market. 4. TOURISM PROSPECTS The prospects of tourism in Cyprus are based on the favourable natural and cultural assets (mild climate, clean beaches, sites of interest, etc.), on the Transactions on the Built Environment vol 8, © 1995 WIT Press, www.witpress.com, ISSN 1743-3509 28 Marina quality of accommodation and services provided in Cyprus and on the broader patterns of tourism growth in the region. Already the Mediterranean accounts for one third of international tourism. International and national tourism are the most dynamic ecomomic activities in the area with a strong influence on local economic development. Tourism in the region has two distinctive characteristics: it is concentrated on the coastal zone in spite of efforts to diffuse it and is strongly seasonal in character. All scenarios for the future, even the more pessimistic ones, foresee a significant increase of tourism in the Mediterranean reaching 2 to 4 times the existing numbers of tourists (UNEP/United Nations Environment Programme- Blue Plan for the Mediterranean). Such increases are expected due to broader socioeconomic patterns of change which affect the propensity of people to travel. In conclusion, within this context of international developments, Tourism is today and will continue to be in future, increasingly so, a major source of income and employment in Cyprus. Thus, the development of nautical tourism will contribute to the overall improvement of quality and range of tourism supply and demand. 5. NAUTICAL TOURISM IN EASTERN MEDITERRANEAN In relation to nautical tourism, the Eastern Mediterranean region consists mainly of the following countries: Greece, Turkey and Israel. The greek share in the nautical tourism activities in the Mediterranean is estimated at around 3.2%, taking into consideration the berthing places offered in leisure harbours along the greek coasts. In spite of some weak features, nautical tourism in Greece shows an important development, mainly due to: • the mild weather conditions that attracts yachtmen. Even during the summer period when northerly winds blow over the greek seas, yachting is possible due to the presence of a multitude of islands and coastal creeks that offer good protection in case of sudden storms. • the variety of cultural attractions (archaelogical sites, museums, festivals etc.) • the variety of natural resources. Transactions on the Built Environment vol 8, © 1995 WIT Press, www.witpress.com, ISSN 1743-3509 Marina 29 The turkish share in the nautical tourism activities in the Mediterranean is estimated at 1.8%, taking into account the number of berths available in the leisure ports along the Mediterranean coast. This is a rough estimation given that figures for the capacity of ports around the Mediterranean include berths in old and new ports, small and large ports, ports where berthing is very expensive and ports where berthing is free. The Israeli market share in nautical tourism in the Mediterranean is estimated at 0.50%. Israel's strategic location near the exit of the Suez Canal, makes its ports very attractive for yachtmen having negotiated the Suez Canal or for those who prepare to do so. 6. EXISTING LEISURE HARBOURS IN CYPRUS The main organized nautical tourism facilities (Marinas) in Cyprus today are the Larnaca and Limassol Sheraton Marinas. In addition, various commercial and fishing ports attract leisure boats, foremost among them being the Limassol Old Port, the Paphos port and Latzi. * Larnaca Marina was constructed in 1973 and became fully operational in 1976. Today it is operated by the Cyprus Tourism Organization. It covers a total area of about 190,000 m2 and is fully protected from most weather conditions. The depth of the water varies between 1.5 and 5 m. The design capacity of the marina was 203 berths. Today's capacity is around 300 berths in the water and 200 places on land (dry storage)total of 500 places. # The Sheraton Marina is operated by the respective hotel, located near Limassol.The marina was privately constructed with a lease of 99 years from the Government and became operational in 1986. It has a berthing capacity of 227 vessels,with, in addition, storage on land for 20 boats (capacity often exceeded in recent years, due to increased demand).