AN AUTONEWS 04-30-07 A 26 AUTONEWS 4/25/2007 4:34 PM Page 1 26 • APRIL 30, 2007 MULALLY’S MANTRA: ONE FORD 6 key players 6 engineers and designers who 2 markets, 2 different commercial vans have key roles in developing global Ford-brand vehicles Amy Wilson
[email protected] Joe Bakaj DETROIT — No vehicle epitomizes Title: Vice president Ford Motor Co.’s struggles to share of product vehicles globally more than the full- development, Ford sized van. of Europe Ford executives have debated the Age: 44 merits of selling a single commer- Years at Ford: 22 cial van around the world since the Known for: Before becoming head 1960s, when the company’s Euro- of European product development pean entry, the Transit, was devel- in 2005, Bakaj led Mazda global oped. The Transit bears little re- product development. semblance to Ford’s E-series or Ford sells the Transit van in Europe. The Econoline is Ford’s U.S. commercial van workhorse. Econoline van that dominates the Peter Horbury North American commercial van concerns about costs of a joint pro- product chief Derrick Kuzak said. “So Transit Connect, a commercial van Title: Ford North market. gram and different customer prefer- it’s an opportunity.” smaller than the regular Transit, in America executive According to former Ford President ences in Europe and the United That said, the Transit and the the United States this year. director of design Nick Scheele, Ford has studied States. Econoline have differences that must With gasoline prices rising in the Age: 57 whether to develop one global van European customers prefer small- be reconciled.