Collegiate Chapter Constitution The American Marketing Association

at the University of Georgia

Preamble

Whereas we believe that a group of Terry College of students interested in the field of marketing should organize for mutual benefit, we hereby establish a collegiate chapter of the American Marketing Association, which shall be known as The American Marketing Association at UGA at the University of Georgia.

Article I. Purpose

SECTION 1. The purpose of The American Marketing Association at UGA Collegiate Chapter of the American Marketing Association shall be:

· To work with local and national in developing marketing plans and strategies; · To develop sound thinking in marketing theory and more exact knowledge and definition of marketing principles; · To improve the methods and techniques of marketing research; · To utilize the applications of various marketing mediums such as social and digital media; · To improve marketing personnel by creating real-world marketing experiences and solutions; · To analyze current marketing trends and processes through member-written articles on our chapter blog ; · To encourage and uphold sound, honest practices, and to keep marketing operations on a high ethical plane; · To promote friendly relations between students, faculty, and business people.

Article II. Membership

SECTION 1. Membership shall be open to students of any major in the Terry College of Business.

SECTION 2. Any individual selected for an executive position must become a national member of the American Marketing Association.

SECTION 3. All members are encouraged to become national members of the American Marketing Association.

SECTION 4. Any individual with a special skill related to or specific interest in marketing may apply to the American Marketing Association at UGA if granted a waiver by the .

SECTION 5. Membership and all privileges, including voting and officer positions, must be extended to all students without regard to age, ethnicity, gender, disability, color, national origin, race, religion, sexual orientation, or veteran status.

Article III. Board of Directors

SECTION 1. The board of directors shall be the faculty advisor, and the members of the executive board: , executive , , , chief marketing officer, marketing director, director of digital media, liaison to project managers, director of , as well as any other officers deemed necessary by the collegiate chapter.

SECTION 2. The executive board and project managers shall be elected each semester as executive positions become vacant. The faculty advisor shall be chosen as provided in Article V.

SECTION 3. The candidates receiving a majority of all votes caste shall be elected. Members will submit application for executive and project manager positions. Following an interview, the executive and project managers will vote on the candidates.

SECTION 4. Any board member or other elected officer who fails to fulfill the terms of office or to serve in an agreed- upon official capacity may be removed. Such action shall be effective only upon a majority vote of the executive board taken at an official meeting called for such purpose.

Article IV. Duties of the Executive Board

SECTION 1. The chief executive officer’s duties shall be to preside at all meetings, to appoint all special committees, and to be the of the board of directors. It shall be the responsibility of the chief executive officer to maintain the chapter’s affiliation with the national chapter of the American Marketing Association. The chief executive officer shall maintain a platform of Google products to ensure company efficiency as well as oversee the transition of responsibilities from semester to semester.

SECTION 2. The executive vice president shall perform the duties of the president in the president's absence. In the event of vacancy of the presidency, the executive vice president shall succeed to the presidency. The executive vice president shall also be in charge of all human resource including: attendance at meetings, member and potential member correspondence, in addition to directing new member, project manager, and executive member interview processes.

SECTION 3. The chief financial officer shall decide upon and collect all club member dues and deposit them in the chapter’s bank account. He/she shall work closely with the executive vice president to collect club dues from all members. He/she will be responsible for making all necessary expenditures when authorized by the president, assessing all budgetary requests from executives and project managers, keeping financial records, and submitting a written financial report to the executive board at the last regular meeting of each semester. The chief financial officer shall perform the duties of the chief executive officer in the absence of the chief executive officer and the executive vice president.

SECTION 4. The chief operating officer shall be in charge of reserving space for chapter meetings, scheduling guest speakers, and handling logistics of off-campus events such as the AMA-Atlanta conference.

SECTION 5. The chief marketing officer shall market the ’s services to local and national companies, generate leads for new projects, make presentations on behalf of the chapter, and maintain relationships with possible clients for future project teams.

SECTION 6. The marketing director shall lead on-campus recruiting and marketing activities. These responsibilities will require the marketing director to work closely with the executive vice president, the director of digital media, and the director of public relations to coordinate an effective marketing campaign and on-campus presence.

SECTION 7. The director of digital media shall maintain the chapter’s online presence including, Facebook, Twitter, and Wordpress pages. He/she shall also schedule project teams to submit marketing articles for the chapter blog throughout the semester.

SECTION 8. The director of public relations shall be a liaison between Terry College of Business and AMA-Atlanta. He/she shall communicate Terry and AMA event opportunities to chapter members as well as field questions and requests from both entities.

SECTION 9. The project manager liaison shall produce biweekly reports on the status of project teams. He/she shall communicate project issues to the executive board and relay advice and consultation from the executive back to the project managers. Article V. Faculty Advisor

SECTION 1. The administration of the college/university shall appoint a faculty advisor who will be the personal representative of the administration. The faculty advisor must be a professional member of the Association.

SECTION 2. The advisor will serve for at least one full school year and shall aid and advise the group on matters under consideration.

SECTION 3. The faculty advisor shall be the official contact with the American Marketing Association Headquarters.

SECTION 4. Additional faculty members may be asked to join the appointed faculty advisor whenever the tasks involved make it feasible to have additional faculty representation. However, only one individual will be the official contact with the American Marketing Association Headquarters.

Article VI. Records

SECTION 1. The records of the American Marketing Association at UGA Collegiate Chapter shall consist of a minutes book, membership records, and financial records, as well as any other such records as the chapter deems necessary.

Article VII. Bylaws and Amendment

SECTION 1. The constitution, together with the bylaws, shall constitute the operating basis of the chapter.

SECTION 2. The constitution may be amended by a majority vote of the members present, with proper notification having first been given to the entire membership.

SECTION 3. Bylaws may be added or amended by a majority vote of the members present, with proper notification having first been given to the entire membership.

SECTION 4. Quorum is set at 60%. At least 60% of members must be available to conduct Chapter business.

Bylaws of the American Marketing Association at UGA Collegiate Chapter

NUMBER 1. The collegiate chapter will be responsible for renewing its charter with the American Marketing Association each year. Upon notification by the Association, the chapter will submit the following to renew its affiliation:

* 10 AMA student member minimum * Collegiate Chapter Officer Report Form * Chapter Plan * Annual Report * Update of the chapter constitution * Other items as required by the Association

These items are considered to be AMA policy and must be included in the constitution and followed by the collegiate chapter.

NUMBER 2. The American Marketing Association at UGA Collegiate Chapter's dues shall be $30 per year for standard members and $45 dollars per year for executive members , paid to the chief financial officer, whose responsibility it will be to hold the collegiate chapter dues, and send the accurate amount to AMA Headquarters with correlating membership applications. Checks may be made payable to the American Marketing Association at UGA.

NUMBER 3. A copy of the constitution of the American Marketing Association at UGA Collegiate Chapter shall be provided for each member of the board of directors. The constitution will be reviewed annually to ensure that it is in keeping with the needs and activities of the collegiate chapter.

NUMBER 4. The number, location and times of meetings shall be determined by the board of directors. Notice of all such meetings shall be posted or sent in writing to all members not less than five days in advance of the date set for the meeting.

Date approved by the chapter: ______

Submitted By

______Name chief operations officer

______Signature of chief operations officer

______Name of faculty advisor

______Signature of faculty advisor

______Name of president

______Signature of president