Report to the Community July 1, 2009 - June 30, 2010 Detroit Educational Television Foundation in Partnership with Our Community
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Report to the Community July 1, 2009 - June 30, 2010 Detroit Educational Television Foundation In Partnership with Our Community Engage Leadership and Partnerships • Foundations • Businesses • Governments and agencies • Educators • Associations and trade groups • Other media • Non-profits • Philanthropic community • The public To Our Members Focus on Critical Issues a. • Children and Education • Arts and Culture We’re pleased to report that in today’s complex world, more • Public Affairs Leadership • Energy and Environment and more people are turning to public media for new ideas, • Health and Wellness As you’ll see in b. thoughtful analysis and intelligent entertainment. this report, Detroit Public Television and WRCJ 90.9 FM gained viewers and listeners this year as Create Content we build deeper, stronger, more diverse connections to our local community. We’re also getting great • Match issues, interests, and media solutions on-air, online, and with public events feedback from foundation and civic leaders for our work on-air, online and at live events. Here’s why. • Develop business plans and obtain start-up funding Work with partners to produce multi-platform content and programs • We’re focused on addressing the key issues in our region Sustain Commitment We’re increasingly seen as the neutral, non-commercial, trusted provider of local content • Connect to target audiences and the broader community c. • Obtain sustaining funding Our new production truck is capturing video at local events and • Demonstrate value to partners and funders helping organizations reach greater audiences • Offer local involvement and sponsorship opportunities Our digital bandwidth gives us the capacity to do revolutionary • Continuously improve processes, facilities, and technology things on our side channels Milestones We’re forming collaborations with organizations of all types and sizes • 2009 5,000 donors complete $22 million capital campaign to launch We have the media skills to tell positive stories and engage audiences Detroit Public TV into the Digital Era With WRCJ 90.9 FM, we are the voice for arts, culture and education • 2010 Detroit Public TV completes state-of-the-art Riley Broadcast Center and in Southeast Michigan. High Definition Truck; development of downtown Detroit studio • 2010 Detroit Public Schools renews contract for Detroit Public TV to manage WRCJ 90.9 FM, Detroit’s classical and jazz station at Detroit School of We remain grateful for your support and thankful for your trust. We invite you to share your Arts comments as Detroit Public TV and WRCJ 90.9 FM connect you with the people, issues and • 2011 56 at 56: Channel 56 to celebrate 56 years of broadcasting events that make our region a great place to live. Recognition • 2009 Crain’s Detroit Business Best Managed Non-Profit Sincerely, • 2010 Michigan Association of Broadcasters Public TV Station of the Year • 2010 Corporation for Public Broadcasting Award for Community Partnerships Reach • Detroit Public Television Richard Rassel Rich Homberg - 1.5 million viewers per week - 60,000 current individual TV donors Chairman, Board of Trustees President and General Manager • WRCJ 90.9 FM - 200,000 listeners per week - 10,000 current individual radio donors a. Sphinx Finals Concert b. Gubernatorial Debate c. Blueprint America: Beyond The Motor City Forum # 1 Producing in Your Community DPTV’s high-definition video production truck is the first of its kind When the young musicians took the stage for the Sphinx in Michigan. Competition concert in February 2010 at Detroit’s Orchestra Hall, they weren’t alone in beginning a bright showbiz future. Outside was Detroit Public Television’s new 35-foot, eight-camera- capable, fully high-definition digital video production truck. The production truck, funded by The Hudson-Webber Women Mean Business Symposium Blueprint America: Beyond the Motor City In other facility news, we’ve completed construction Foundation, The Kresge Foundation and other con- at Mercy High School in Farmington Hills A public forum on land use and transportation on the Bill & Patsy Smith Studio which joins the Ford tributors to DPTV’s $22 million capital campaign, at Detroit Public Library Motor Company Studio, the Boll Family Studio and Michigan Jazz Trail Festival in Midland has captured important events, conferences, and the Susan Cooper Studio Control Room at our Riley Energy for the Future Conference at University performances in Detroit and beyond, including: Kenny Rogers in Concert in Connecticut Broadcast Center. of Michigan Dearborn President Obama’s Commencement Speech at Celtic Crossroads Concert at the Fillmore Detroit We thank our more than 5,000 capital campaign NAACP 55th Annual Fight For Freedom Fund University of Michigan contributors and our nearly 70,000 annual Dinner at Cobo Conference Center in Detroit members. In these pages, you’ll see the fruits of Final Republican Gubernatorial Candidates your contributions. Debate at Oakland University Sphinix Finals Concert - Randall Goosby; Photo: Glenn Triest 3 4 For the th 7 consecutive year, Detroit Public Television is committed to bringing together Public Television was named the nation’s most-trusted insti- Leadership leaders and visionaries to address the issues affecting the tution. GfK Roper Public Affairs & Media quality of life in Southeast Michigan. We believe in giving Poll 2010 citizens an opportunity to participate in these discussions through our multiple media platforms. MiVote.org. In Summer and Fall 2009, Detroit Public For 2010 elections the MiVote team traveled American Black Journal. Stephen Henderson StartupNation: Open for Business. In this TV’s MiVote initiative produced and posted more throughout Michigan to record interviews with hosts one of America’s longest running local one-hour special, entrepreneurs Jeff and Rich than 100 interviews and five debates with candidates State House and Senate candidates, culminating series offering in-depth conversations with news- Sloan shared the tools and inspiration you need for Detroit City Council. DPTV also produced in DPTV’s production of Michigan’s only debate by makers and celebrities. to start your own business. interviews with Detroit mayoral candidates. This gubernatorial candidates Virg Bernero and Rick Leaders on Leadership. Larry Fobes guides Blueprint America: Beyond the Motor City. content was freely shared with — and used — by Synder. MiVote.org is an ongoing partnership with corporate and organizational leaders through This PBS special examined how Detroit, in some other media outlets. About the candidate debates, University of Michigan-Dearborn and The Center thoughtful interviews on keys to great leadership. ways a symbol of America’s diminishing status in The Detroit News wrote: for Michigan. the world, may come to represent the future of “This is one of those hopeful moments, when tech- Am I Right? Nolan Finley and Debbie Dingell host transportation and progress in America. In February nology offers a way to illuminate the this weekly series that provides conservative and 2010, Detroit Public TV hosted a panel discussion democratic process by giving voters a functional liberal perspectives on local and national issues. and town hall meeting following a screening of the way to assess all of the candidates in a vivid way, documentary. whether or not they’ve got money or powerful con- nections.” a. Gubernatorial debate w/ Rick Synder & Virg Bernero b. Nolan Finley, Debbie Dingell c. Jeff & Rich Sloan d. Stephen Henderson e. Larry Fobes e. b. a. c. d. 5 6 1,273 Number of people who attended Detroit Public TV and WRCJ 90.9 FM — which DPTV manages for the live WRCJ broadcast at Arts and Culture license-holder Detroit Public Schools — are the media voices for Ann Arbor’s Hands-On Museum. An all-time record. arts and culture in Southeast Michigan. Detroit Public TV productions Ed Sullivan’s Rock and Roll Classics. Classic per- WRCJ 90.9 FM is Detroit’s only public radio Detroit Public Schools Radio. Monthly one-hour formances by The Beatles, Rolling Stones, Doors and station dedicated to classical and jazz music, broadcasts produced by DPS students featuring Detroit Remember When: The Jewish other ‘50s & ‘60s groups rocked as a fundraiser for and actively promotes local concerts, events news, dramatic performances and music. Community. Produced in association with the Jew- DPTV. and musicians. Productions include: ish Historical Museum, this special traces the roots Sphinx Journeys. Seven one-hour programs Detroit Symphony Orchestra in Concert. of Jews in Detroit from the 1700s to today. The Music Instinct: Science and Song. This PBS hosted by Sphinx Organization founder Aaron Dwor- special explored why humans are moved by music. Thirteen full-length concerts from the DSO’s kin exploring classical music by Black and Latino Sphinx Finals Concert. The first production of It was also the basis for a day-long live broadcast ‘07-‘08 season. composers and performers. the DPTV truck captured award-winning young from The Hands-On Museum in Ann Arbor, where Unmasked. Ten two-hour programs exploring Black and Latino string players in a classical The Community Foundation Challenge. WRCJ-FM interviewed musicians, doctors and stu- the musicians and music of the Detroit Symphony concert. (Also broadcast on WRCJ-FM) When the Community Foundation for Southeast dents about the benefits of music. Orchestra and Michigan Opera Theatre. Michigan issued a daring one-day challenge to Celebrate Detroit with Tim Janis. Shot in the Michigan Opera Theatre. WRCJ-FM broadcast raise funds for the arts, WRCJ offered free DPTV Ford Studio, this special featured perfor- live performances of Nabucco, Don Giovanni, and airtime to many cultural organizations to generate mances by Detroit area high school choral groups. Tosca. awareness for their benefits to our region’s The Best of Daniel O’Donnell on Film. Using economy. Detroit Public TV also videotaped thirty JazzFest Detroit. Launched in September video previously unreleased in the U.S., the Irish 5-minute interviews with cultural leaders. The videos 2009, the Saturday night show hosted by John Pen- singer (pictured at right) performed 24 of his best- were provided to each organization free of charge.