2019 ANNUAL REPORT A RECORD 3 MILLION VISITORS TO DOWNTOWN DETROIT PARKS THE BIZ CELEBRATES ITS 5-YEAR ANNIVERSARY TABLE OF CONTENTS 4 Letter from the CEO 24 MoGo 6 Letter from the Board Chair 26 Live Detroit 8 Strategic Direction 28 Events 10 Downtown Data 30 Partnerships 12 Business Improvement Zone 32 Members and Funders 16 Parks and Public Spaces 33 Strategic and Program Partners 20 Planning 34 BIZ Board and DDP Board 22 Safety 35 DDP Staff and Financials ADELAIDE JOHN R. Little Caesars Arena WOODWARD CLIFFORD WINDER N 2ND HENRY GRAND RIVER FISHER SERVICE DRIVE I-75 MONTCALM PARK Fox COLUMBIA Theatre WITHERELL I-375 BRUSH COLUMBIA PLUM The CASS Fillmore Comerica Park ELIZABETH MGM Grand 3RD ELIZABETH Ford Field Casino ADAMS Grand Circus Park BEECH Beacon Park Detroit DTE Energy Athletic 36th Detroit Club District BAGLEY Court PLAZA GRAND RIVER Opera MADISON 1ST House CLIFFORD JOHN R. BAGLEY BROADWAY ST. ANTOINE GRATIOT MICHIGAN Rosa Parks WOODWARD Transit Center BEAUBIEN GRISWOLD CASS 3RD Detroit WASHINGTON Public Safety STATE MACOMB Headquarters Skillman Capitol Park Library McNamara One MONROE CHRYSLER SERVICE DRIVE 1ST Federal Campus BRUSH Building Martius RANDOLPH SHELBY MONROE Greektown HOWARD FARMER Casino LAFAYETTE One Kennedy W. LAFAYETTE U.S. Square Campus Martius Park WASHINGTONDistrict 3RD Court GRISWOLD Blue Cross Blue Shield BATES Cadillac Square of Michigan W. FORT Penobscot 2ND Building CONGRESS The Woodward Esplanade M W. CONGRESS BEAUBIEN -1 0 One Guardian Detroit LARNED Building Center Coleman W. LARNED Spirit Plaza A. Young Municipal JEFFERSON Center I-375 TCF Center JEFFERSON FRANKLIN Hart Plaza Detroit- Windsor Renaissance Tunnel Center ATWATER Detroit Riverfront Public spaces programmed, Parks and Public Spaces managed, maintained MoGo Bike Station and/or supported by DDP Entertainment, Office Buildings QLINE Theatres and Arenas Municipal Buildings Downtown Detroit Business People Mover and Transportation Improvement Zone (BIZ) Area 4 LETTER FROM THE CEO As we enter a new decade, this milestone offers Our signature events also continue to grow, as an opportunity to reflect on our history and represented by Detroit’s Annual Tree Lighting shape DDP’s growth as an organization in 2020 and Light Up Beacon Park, which together and beyond. attracted 100,000 visitors Downtown this year on one night! Between the years 2011-2018, there was a nearly 110% increase of people between the ages of For the first time, DDP used crowdfunding 20-39 living in the Downtown area of Detroit. as the springboard for a capital campaign to During the same period, residential rents have redesign the Capitol Park Dog Park. Launched increased 29%. Approximately 700 new and in 2019 in partnership with the Michigan renovated residential units came online in 2019. Economic Development Corporation (MEDC), Downtown Detroit’s top-12 largest employers the Patronicity campaign raised in excess now provide a combined total of 62,408 jobs. of $150,000 with more than 90 individual contributors. This is just one example of how As Downtown Detroit continues to evolve, the DDP is broadening its funding and community Downtown Detroit Partnership is playing an engagement. important role in supporting the city’s economic development, as well as tackling a number of When I think about the successes of the past important social issues. In 2019, Downtown year and the opportunities in the year to come, Detroit BIZ Ambassadors, with support from I recognize DDP’s immense responsibility to the DDP, participated in “Mental Health First support the city as a whole, from longtime Aid USA” training, which teaches strategies Detroiters who have weathered challenging and risk factors for recognizing mental illness times in the past, to the new Detroiters who and addiction and ways to assist individuals have varied perspectives and expectations. in both crisis and non-crisis situations. DDP Detroit and DDP’s success has been supported also supported an economic strategy that saw by dedicated corporate and philanthropic property market values top $2 billion. organizations. What is encouraging is the renewal of the entrepreneurial spirit and many small The Downtown Detroit Partnership, along with business owners who are once again making an the City of Detroit and many other partners, is indelible mark on the city’s future. continuing its efforts to enhance the character of Downtown’s public spaces and increase A sincere thanks to all who support our mission. awareness of the unique and engaging Here’s to an exciting new decade – one that is Downtown experiences available to everyone. full of countless possibilities. From ice skating in the heart of the city on the same rink where U.S. Figure Skating Champions skate, to enjoying fitness classes in DDP- programmed parks, there are nearly 2,000 fun and free events available year-round to visitors and residents. Eric B. Larson Chief Executive Officer, Downtown Detroit Partnership 5 6 LETTER FROM THE BOARD CHAIR In considering the ending of one year The Detroit Public Safety Foundation and the beginning of the next, we must and the Detroit Mounted Police each make promises–not resolutions– Unit deserve recognition for their to move the positive work of Detroit tireless service and dedication to our forward. community. As we prepare to embrace a new Downtown Detroit employers, decade and all the excitement 2020 including the DDP and the Downtown brings, many of us will first reflect on Detroit BIZ, are focused on creating how far Detroit has come in reinventing jobs, with competitive wages itself and how much we accomplished and opportunities for growth and together in 2019. development, along with progressive and quality work environments. One core focus has been our Detroiters are some of the hardest work, which will continue, toward workers in the country, and we want addressing the problem of the to remove any barriers that impede homeless population in our city – and access to their professional success. in conjunction with DDP – finding real solutions that will both address Ultimately, Detroit’s success is individual needs and provide an overall dependent on the success of its framework for improving opportunities residents. Thank you to every for people who are disenfranchised DDP board member, DDP team city-wide. As Mahatma Gandhi once member, business and community said: “The true measure of any society leader, resident and visitor who can be found in how it treats it most has contributed to making Detroit vulnerable members.” a thriving, vibrant, inclusive and welcoming city. Support of the Detroit Police Department and all of our city’s safety and security officers and first responders is paramount to Detroit’s ability to thrive and to maintain its safe Cindy Pasky Chair, Downtown and welcoming demeanor. Detroit Partnership CEO and Founder, Strategic Staffing Solutions 7 STRATEGIC PLANNING Identify Develop SMART Perform S.W.O.T Define what each organizational goals and analysis (BIZ, business unit priorities objectives Corporate and Parks) lead will achieve 8 AND FUTURE DIRECTION Determine who is Communicate and engage with Execute strategic accountable and the DDP Team, DDP/BIZ Boards, planning framework timeframe for completion Stakeholders, Sponsors, Media and evaluate results 9 DOWNTOWN DATA POPULATION CHANGE POPULATION CHANGE (48226 ZIP Code) BY AGE (48226 ZIP Code) 7,000 120% 110% 6,935 2,190 100% 6,500 1,933 6,537 38.6% downtown 90% total downtown population population 6,406 80% increase from 6,000 increase from 2011-2018 70% 2011-2018 6,027 60% 5,500 50% 293 5,522 40% 5,370 30% 5,000 5,232 5,002 20% 10% 4,500 0% (43) (17) -10% (333) 4,000 -20% 2011 2012 2013 2014 2015 2016 2017 2018 0-19 20-39 40-59 60-74 75+ Note: 2011 and 2017 5-year average | Source: U.S. Census, American Community Survey, 2011, 2017 5-year average ZIP Code 48226 RESIDENTIAL UNITS 3,611 687 6.8% Current Total Residential New/Renovated Vacancy Rate 1 Unit Inventory 1 Units in 2019 2 1 Source: Costar Property Information. Data from Jan 2020 2 Source: Downtown Detroit Partnership Analysis, 2019 10 1 MONTHLY RESIDENTIAL RENT DOWNTOWN’S 2018 (Q4) 2019 (Q4) LARGEST EMPLOYERS $1,398 $1,480 1 Source: Costar Property Information. Data from Jan 2020 17,887 Rock Ventures UPCOMING RECENTLY 9,749 RESIDENTIAL COMPLETED City of Detroit* DEVELOPMENTS RESIDENTIAL 6,352 U.S. Government* Harvard Centre Monroe Blocks DEVELOPMENTS Square A2 Residential City Club Apartments - 5,577 Tower Blue Cross Blue Shield of Michigan/ Monroe Block CBD Detroit Blue Care Network Residential Park Avenue Louis Kamper and Stevens Developments Building Buildings 5,340 Ilitch companies Hastings Place Gateway 139 Cadillac Square Center Building Leland House Redevelopment, The Farwell Building 4,583 Lollipop General Motors Co.* United Artists Gabriel Houze Theater Building Brewster- (150 Bagley) 4,359 Douglas Site DTE Energy Co. 1320-64 Housing Broadway St Development 2,367 MGM Grand Detroit LLC NEW RESTAURANTS 2,094 Wayne County 313 Burger Bar Evening Bar Isla Mootz Pizzeria (Shinola Hotel) + Bar Albena Karl’s 1,435 Balence Fort Street Kwench PAO Ally Financial Inc. Galley Buddy’s Pizza Leila Penny Red’s Frita Batidos 1,400 Canelle Lucky’s Noble The Brakeman Hearth 71 Strategic Staffing Solutions Inc. Detroit Sports BBQ The Library Bar & Grill Highlands Madcap Coffee The XO Room 1,265 Company Deloitte LLP and its subsidiaries Source: Crain’s Detroit Business, 2019 Book of Lists. BIZ TOTAL ASSESSED VALUE Data from July 2019. * Substantial number of employees may work in Detroit outside of Downtown. $1.2B $1.1B $1.1B $1B OFFICE RENT $900M 946M $969M $800M $883M $827M $700M $23.15 2014 2015 2016 2017 2018 per square foot *Assessed value of properties that are assessable by the Downtown Business Improvement Zone.