8.E-Commerce Concepts and Application Design
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E-COMMERCE CONCEPTS AND APPLICATION DESIGN Course Designer and Acquisition Editor Centre for Information Technology and Engineering Manonmaniam Sundaranar University Tirunelveli E-Commerce Concepts and Application Design Centre for Information Technology and Engineering, Manonmaniam Sundaranar University CONTENTS Lecture 1 1 What is Electronic Commerce? Benefits of Electronic Commerce Various Services Lecture 2 11 Types of Electronic Commerce Direct Marketing & Selling Supply Chain Integration Corporate Procurement Electronic Data Interchange Major Projects in Electronic Commerce Lecture 3 21 Applications of E-Commerce Value Chain Integration Supply Chain Integration Corporate Purchasing Financial & Information Services Examples of Today’s E-Commerce Lecture 4 32 On-Line Web Selling Home Banking and Financial Service Customer Service & Technical Support Internet & WWW Tools Electronic Mail News Groups FTP Telnet WAIS Gopher WWW Agent The Model Of Commercial Transactions Lecture 5 51 Electronic Cash and Payment Schemes Internet Monetary Payment and Security Requirements Confidentiality of Payment Information Payment Information Integrity Account holder & Merchant Authentication Interoperability Payment and Purchase Order Process Account Holder Registration Merchant Registration Account holder (Customer) Ordering Centre for Information Technology and Engineering, Manonmaniam Sundaranar University Payment Authorization Lecture 6 66 Problems with simple E-Cash Creating electronic cash anonymity Preventing Double Spending E-Cash Interoperability Lecture 7 73 Netscape Microsoft Check free Cyber cash Verisign Digicash Netcash NetBill Joint Electronic Payment Initiative (JEPI) Lecture 8 87 Security Threats Cryptography Symmetric Encryption Schemes A Comparison of Encryption Schemes Digital Signatures Digital Certificate Certificate Authorities Secure Socket Layer Lecture 9 112 Encryption Encryption Keys Conventional Encryption The Data Encryption Standards Commercial Communications Security Endorsement Programme Key Distribution Public Key Encryption Lecture 10 125 Origin of TCP/IP TCP/IP Communications Architecture Internet Architecture How TCP/IP works? What TCP was Built to do? From one Socket to Another. TCP Sequencing TCP needs not an IP Lecture 11 148 Gateway and IP Centre for Information Technology and Engineering, Manonmaniam Sundaranar University TCP/IP Applications File Transfer Protocol (FTP) Telnet Trivial File Transfer Protocol Simple Mail Transfer Protocol Network File System Lecture 12 158 TCP/IP Implementations Finger Protocol Who is Protocol Gopher Veronica Archie WAIS-Wide Area Information Servers X- Window System X-Terminal Lecture 13 171 Security in TCP/IP Network LAN Security What Network Security Means Risk Analysis Types of Threats Passive Threats Active Threats Determining What Secure Means to you and your LAN Securing Workstations & Server Securing Files and Programs Lecture 14 187 Levels of Security Physical Security Access Controls Personal Identification Passwords Security in Log-in Encryption Online Coders The Diskless PC Protection Against Cable Radiation Call-Back Security Management level Concerns Lecture 15 204 Electronic Data Interchange (EDI) Uses Of EDI The Evolution of EDI Benefits of the EDI process How EDI Works? Centre for Information Technology and Engineering, Manonmaniam Sundaranar University Lecture 16 216 EDI Standards Variable-Length EDI Standards Motivation Cost Benefit Analysis of EDI Beyond EDI: Electronic Trading Networks Lecture 17 227 EDI Components File Types EDI Services Lecture 18 237 Choosing EDI VAN Choosing EDI Software Business Approach to EDI Rationale for EDI EDI is a Business Issue Developing an EDI plan Lecture 19 248 Evolution of ERP Characteristics of ERP Features of ERP Components of ERP Need of ERP ERP Vendors Business Process Reengineering Evaluation Criteria for ERP Packages Implementation Approach of ERP The future of ERP System Lecture 20 268 Customer Satisfaction Enable Business Growth Empower Productivity Innovation & Learning Running of IS Information Technology Assessment Reviewing the Information Technology Plan Reviewing Organization Reviewing Service level Reviewing Project Mix Reviewing Technology Portfolio Lecture 21 294 The Evolution of Active Server Pages The Active Server Pages Model A brief history of Hypertext Active Server Pages Benefits of ASP Centre for Information Technology and Engineering, Manonmaniam Sundaranar University What is an .asp file?. What is a Script? ASP Syntax Script Tags. Using a server script to modify a client script Lecture 22 309 Using Scripting Languages Setting the primary Scripting Language Using VBScript & Jscript Working with Built-in Objects Getting Information from a User Getting Information from HTML forms Sending Information to a User. Lecture 23 328 Creating an Instance of a Component Developing ASP Based Application Setting Component Scope Debugging ASP Scripts Lecture 24 344 Transaction MTS Components Three-Tier Architecture MSMQ ASP Integration Components of a Transaction Syllabus 351 YZ Centre for Information Technology and Engineering, Manonmaniam Sundaranar University E-Commerce Concepts and Application Design Lecture 1 Electronic Commerce An Overview Objectives In this lecture you will learn the following á What is E-Commerce á Concepts of E-Commerce á About Various Service Centre for Information Technology and Engineering, Manonmaniam Sundaranar University 1 E-Commerce Concepts and Application Design Coverage Plan Lecture 1 1.1 Snap Shot 1.2 What is Electronic Commerce? 1.3 Benefits of Electronic Commerce 1.4 Various Services 1.5 Snap Shot 1.6 Brain Storm Centre for Information Technology and Engineering, Manonmaniam Sundaranar University 2 E-Commerce Concepts and Application Design 1.1 Snap Shot The increased computerization of our society is triggering major changes in the organization of work. Paper driven processes are being reengineered to capture the benefits of doing business electronically. Businesses are implementing electronic commerce (EC or E- Commerce) to meet the imperatives of an increasingly competitive world. 1.2 What is Electronic Commerce? Electronic Commerce has unleashed yet another revolution, which is changing the way business buy and sell products and services. It is associated with buying and selling of information, products and services over computer communication networks. E-Commerce (EC) helps conduct traditional commerce through new ways of transferring and processing information, since it is information which is at the heart of any commercial activity. Information is electronically transferred from computer to computer, in an automated way. This has, in fact, transformed the way organizations operate. E-Commerce refers to the paperless exchange of business information using Electronic Data Interchange, Electronic Mail, Electronic Bulletin Boards, Electronic Funds Transfer and other network-based technologies. It not only automates manual processes and paper transactions, but also helps organizations have started conducting EC over the Internet, the network of networks. The Internet has given yet another boost to E-Commerce because it is a low-cost alternative to the proprietary networks. E-Commerce standards are, however, under development. The more well known Electronic Data Interchange (EDI), the inter- organizational exchange of business documentation in structured, machine processable from over computer communication networks, is still the dominant part of E-Commerce. Information gathering, processing, manipulating and distributing is common to trade and commerce, no matter what the commodity or service is that is being exchanged. Today, it is the velocity of information processing and dissemination which determines the speed of real commerce. Computers and networks, by virtue of their great speed, are creating electronic marketing with the potential to be more efficient in finding and interacting with customers, communication with trading partners and developing new products and markets. On the one hand, Local Area Networks (LANs), and enterprise wide intra-networks have resulted in raising expectations for data access, communications and productivity throughout Centre for Information Technology and Engineering, Manonmaniam Sundaranar University 3 E-Commerce Concepts and Application Design the business world. On the other, low-cost high-speed open networks interconnected as a single network, commonly known as the Internet, have kept pace with the requirements through the establishment of National Information Infrastructures, with high-speed National Information Highways being their main backbones. Widespread access to network communication tools including electronic mail awareness of the commercial potential of the Internet. While the Internet has already been successfully used for marketing, advertising and some commerce, much of its technical potential remains to be commercially harnessed. EDI is still the proven application for E-Commerce, although it is only one of the ways of doing electronic commerce. 1.3 Benefits of Electronic Commerce Electronic Commerce is the business environment in which information for the buying selling and transportation of goods and services moves electronically. Electronic Commerce (EC) includes any technology that enables a company to do business electronically. Some of the direct benefits of Electronic Commerce are: • Improves Productivity • Cost Savings • Streamlined Business Processes • Better Customer Service • Opportunities for