Vol. XIII No. 11; November 2017 A DDP PUBLICATION Pages: 40 ddppl.com TravTalkMiddleEast.com

In pursuit of new business ...... 03 Improving experiences through technology ...... 08 gears up for WTM London ...... 20 WTM: A gamut of opportunities This November, Excel London will become the focal point for leading travel, tourism and hospitality partners as they gather to network on one stage for World Travel Market (WTM) from November 6-8, 2017. It is expected that this year will be a record year with a strong contingent from the Middle East region participating in the event.

SHEHARA RIZLY Sharjah or frequently visit the emirate coming from the neighbouring territories. Older World Travel Market is one of the very top events for any institution operating within UK tourists show considerable interest in the type of cultural tourism that Sharjah offers the tourism industry; a mammoth function that draws more than 30,000 professionals. and places high importance on it when choosing a destination. As with every year and every event we attend, we seek to promote Sharjah as a year- round tourist destination, catering to families and culture enthusiasts the world over. We seek to promote Sharjah to as many people as possible. We have concentrated The Sharjah Commerce and Tourism Development Authority (SCTDA) will introduce many efforts this year towards Asia and Russia. We have recently concluded very its events, including cultural events such as Sharjah International Book Fair, Sharjah successful roadshows in GCC, India, China, Kazakhstan and Baltic countries. We are Heritage Days, and Sharjah Art Biennial, as well as leisure and sports events including focusing on forging partnerships with online travel agencies and rating services. We the world-famous Sharjah Light Festival, the final race of the U.I.M. F1H2O World work to create a compelling value proposition with international travel trade businesses Championship, and the Aquabike World Championship Grand Prix. Moreover, the and receptive tour operators. To maximise current partnerships, we have to gain a Authority will introduce new additions to its already rich touristic offerings. greater voice in key global markets. WTM is one of the largest and widest-reaching tourism events in the world. Tourism authorities around the region should utilise this The UK expatriate community is the largest western community in the country: there H.E. Khalid Jasim Al Midfa platform and communicate their message to source markets. After all, more than £2.5 Chairman, Sharjah Commerce and were 240,000 Britons living in the country in 2012, a large number of whom reside in Tourism Development Authority billion ($3.24 billion) in travel industry contracts are concluded at WTM each year.

We look forward to learning It’s our 20th time to exhibit Our objective was to showcase about new trends within the travel at the WTM. The UK market is Satguru Travel & Tourism as the industry, including approaches to still a leading market into our leading Destination Management online solutions and development destination and Alpha Destination Company (DMC). We will be of niche markets at WTM. We Management is a well-known showcasing our strong points to anticipate to meet and establish brand among the UK tour become the leading DMC in 22 relations with new partners and operators. It is important for us to countries under the six zones. strengthen our relationship with continue nurturing those relations Under the six zones, the following our existing partners. We have with key industry partners. destinations are selected to promote launched an aggressive ‘Kids Go The message that we are Satguru as the leading DMC: North Free’ offer partnered with DTCM in conveying this year is that we Africa, Europe & Latin America, Freddy Farid Samir Hamadeh JVR Fernando Area General Manager their ‘Stay Sunny’ campaign where General Manager are committed to offering greater South Africa, Asia Pacific, Middle East, Commercial Director Gloria Hotels Alpha Destination Management (West Africa & Asia) kids below age 16 can stay for added value as well as investing East Africa. With our strong presence Satguru Travel & Tourism free. The UK represents a major market for us at Gloria Hotels. further into technology to enhance customer experience in in UAE and head office based in We are currently launching a special programmes for the next the destination. Visitors at WTM will be able to find us Dubai, we offer a range of travel related products and services, with summer with aggressive offers and added values. at the Dubai Tourism stand on booth M300. great value for money and developed after extensive research. Contd. on page 3

COVERSTORY NOVEMBER 2017 TRAVTALK 3 A bigger and better In pursuit of new business WTM London 2017 Middle East travel and hospitality stakeholders are once again ready Contd. from page 1 to head to WTM London with great business expectations. More than 51,000 of the most TT BUREAU senior industry professional will First Central Hotel Suites aims to deliver take part in around one million the UK guests, a home away from home. Our We are participating along with business meetings leading to location and spacious suites are ideal for Tourism, and will showcase our £3 billion in travel industry deals the UK market where room size, beaches, three properties in Ajman. Our main being agreed. An extra speed- facilities, and convenient shopping options objective is to highlight our new property networking session has been are an attractive attribution for this specific Wyndham Garden Ajman, particularly for added to help facilitate even clientele. This 2017, we are focused on the UK market. We did not see a decline in more business. This year we have improving our services and facilities as well as UK travellers after Brexit. Our objective is Wael El Behi some of the most senior industry introducing new concepts. We want our guests General Manager to meet existing clients, find new partners, First Central Hotel Suites executives talking part in the event Iftikhar Hamdani to know that apart from providing them fully- Simon Press and introduce Wyndham Garden Ajman Cluster GM, Wyndham programme. Furthermore, we have Senior Director Garden Ajman Corniche, furnished apartments, we are also committed to the environment by WTM London not just for UK but overall Europe. Ramada Hotel & Suites Aj- the European Union’s chief Brexit man, and Ramada Beach adapting eco-friendly practices in operations. Hotel Ajman negotiator Guy Verhofstadt speaking to 200 of travel’s most senior leaders about the impact of Brexit on the travel industry. It is shaping up to be a great WTM London! We are participating with two objectives TIME Hotels are participating this – to support our upcoming opening of The time under the umbrella of DTCM on stand Retreat Palm Dubai MGallery by Sofitel, the ME300, creating awareness for new clients first well-being resort in the Middle East in our and associates and existing ones alike. We will be participating at top feeder markets–Germany, France, Italy, TIME Hotels will be sharing a series of WTM once again this year as Netherlands and Switzerland in Europe as news. We are expecting the usual traffic the UK is one of our primary well as the GCC. Our objective is to educate from WTM with lined up agendas to be markets. Year-on-Year we have Samir Arora the market about our unique concept–a new translated into converted business for 2018 had a good influx of tourists from General Manager, The Mohamed Awadalla Retreat Palm Dubai M holistic wellbeing resort in ME. CEO to widen the leisure market base. various markets. We have nearly Gallery by Sofitel TIME Hotels 223 countries and territories in our database. Over the past The B2B and B2C portals of SATA are designed to meet all the requirements of travellers under the same nine years we have been umbrella and to promote the local attractions all across the UAE. The UK market is picking up and is vital consistently picking up business for Dubai. To provide unique combinations to the visitors, we blend traditional and contemporary activities/ Ravini Perera from varied markets. We are attractions in Sharjah and neighbouring emirates. Family tourism is being promoted by offering competitive Senior Vice President- Sales, getting ready with our new Marketing and PR, Atlantis-The packages. We try to identify latest trends in the industry and incorporate it to our business realm, thereby, Palm Dubai and Global Partner- property to be opened in China ships Kerzner enhancing digital transformation to connect with everyone who travels. in Q1 2018 with 1300 rooms and Thomas P. Varghese similar unique facilities the guests can indulge in. Deputy General Man- ager, Sharjah Airport Travel Agency (SATA) Jazeera routes to 4 Indian cities Kuwait’s low-cost airline, Jazeera Airways will launch to new destinations in India before the end of 2017, starting off with Hyderabad from November 16, followed by Kochi, Mumbai and Ahmedabad by mid-December.

TT BUREAU with Kuwait for many years. tradition is backed by intrigu- mosque. Jazeera Airways Fares from Kuwait to Hy- or from all travel agents. Ja- Stepping into a new territory ing attractions such as the will operate daily flights to derabad start from KD32 zeera has just launched its his move comes as part is always exciting as it holds Chowmahalla Palace and Hyderabad departing 1840 one way and are on sale refurbished cabin interiors in Tof Jazeera Airways’ tremendous potential for Ramoji Film city, the world’s hours arriving 0135 hours, now with a baggage allow- both economy and business commitment to addressing our growing customer base largest film studio. Home to making it possible to travel ance of 30 kg in economy class on the first aircraft of increasing travel demands and brings diverse cultures many upscale restaurants to India without wasting a class and 50 kg per pas- its A320 fleet, together with with low cost fares at con- closer together,” said and shops, its other popu- working day. senger in business class. a bold new livery and styl- venient frequencies that suit Rohit Ramachandran, lar landmark sites include Travellers can book now via ish new crew uniforms. The all. “India is a dynamic busi- CEO, Jazeera Airways. Hy- Golconda Fort, a former dia- Schedules for other Jazeera’s revamped website complete fleet will receive ness and tourist destination derabad, the 400-year-old mond-trading center and the routes to the subcontinent –www.jazeeraairways.com, the cabin upgrades by the that has shared close ties city rich with history and Charminar, a 16th century will be announced shortly. or through the dedicated app end of this year. GUESTCOLUMN Empathy Economy brings purpose Companies have to think exponentially if they want to solve big EDITORIAL challenges for the larger community. This requires a diametric shift Networking on in their mindset towards customers and life. Empathy is the such a ‘buy and sell’ model hyper-connectivity steps in Uber became the last mile common ground new currency for with a focus on improving to enable true fulfillment. A connectivity supplier. This is progress peoples’ lives. classic example I’d like to de- what one can call a clever lev- hat time of the year has finally arrived when In recent years, there scribe is the Harley Davidson erage of resources, because Tglobal tourism trade representatives will has been constant evolution Connecting people case. The company decided it makes the experience more meet in London for the World Travel Market. in the world of consumer mar- digitally to gather community informa- meaningful to customers who keting. The focus has transi- Everything starts with tion to create personalised are always on the move. By Among the many trends that emerged this year tioned from a push strategy, connecting people. Digital bikes for its customers. Using taking the pain of delivery out in travel is the application of technology in travel where organisations create transformation is a tool to advanced digital technolo- of the way for themselves, and tourism. Technology giants like Amadeus, products and then promote connect and establish a uni- gies on the shop floor that the company also cut out on Sabre and Travelport are working towards them to buyers, to a pull form view of relationships. connected systems, Harley waiting time for the customer. strategy, where the idea is to Since people are aggregating was able to manufacture ensuring seamless travel by introducing new draw customers to seek out a and converging on digital plat- customised products at the Empathy works methodologies, research and studies. They product willingly. inside out have been active during this year by educating What we need today is an overarching need Empathetic enterprises the travel partners of their goals and plans Today, the new breed preserve and refine their in- of business is hinged on to produce value by engaging customers and tuition, and lead with empa- towards a better technology-enabled society to relevance and purpose - rel- create personalised experiences for them. thy, despite the deluge of ‘big make travel an ease for all. evance for customers, rel- However, the dilemma sits right at the core of data’ that seeks to quantify According to figures from UNWTO, there evance for companies them- human relationships. It trav- selves, as well as viz-a-viz doing business – our approach and mentality to erses the fundamental chasm is a five per cent increase in tourists from the the world and community at the concept of buying and selling that exists between natural UK to Dubai and a three per cent rise to Abu large. This has led to an in- human behaviour–which can Dhabi. They expect this number to rise over the teresting concept of Empathy often be sentimental and next year as the UAE keeps adding attractions, Economy—an economy that forms, so too is the heart of efficiency of mass produc- equally unpredictable–and is human-centric and values customer relationship. At the tion to give customers what the design of organisations, retail promotions and various other interesting empathy, placing it at the core top of this value chain is the they want, when they want it, which is rational, results- activities to lure tourists. Another key factor to of all activities and business. Digital Core. while streamlining the supply oriented and consistent. The attract visitors is the increase of hotel rooms, It is an ethos that drives the chain. This became a simple empathy economy is not just especially in Dubai, hitting over 100,000 and pull strategy, by truly adapting What makes and meaningful relationship about customers. It is about continued increase over the next few years to the needs of the customer. a company for customers, despite the pursuing an ideal. By con- empathetic? complexities involved in inte- necting all these stakeholders leading up to 2020. These numbers cater to Improving people’s The empathetic consid- grating this experience. What in a meaningful experience, a wide variety of guests ranging from three to lives erations into a basic technol- Harley really did was to show digitisation and automation five-star luxury properties, not forgetting Airbnb What we need today is an ogy framework are: under- care through personalisation, can inspire everyone to as- and the likes that add to the count. As Dubai overarching need to produce stand, inspire fulfill, trust and by capturing that ‘high’ of dif- pire to a higher ideal. An em- value by engaging customers freedom. Never before have ferentiation that customers pathetic business caters not gets closer to Vision 2020, there are many and create personalised ex- people been understood as experience when purchasing only to actual human needs developments in terms of infrastructure and periences for them. However, much by technology before a customised Harley. By reim- but also aspires to a greater new properties to be completed in due course. the dilemma sits right at the as now. One can understand agining how they traditionally purpose of improving the Middle East has always been a resilient market, core of doing business – our how to inspire the customer viewed customers of bikes human condition. approach and mentality to the by learning from information and acknowledging it as an hopeful for the upcoming season. Opening of concept of buying and sell- shared by the customer. Simi- emotional purchase, Harley- luxury brands in Dubai will further add to the ing. By putting ourselves in larly, hyperconnectivity would Davidson managed to rein- (The views expressed portfolio of hotels. the customers’ shoes, we are enable fulfillment, the plat- vent their brand. are solely of the author. able to deliver a heightened form economy would create The publication may or may Key exhibitors from the region at WTM this level of personalisation and meaning, while smart con- Going a full circle not subscribe to the same.) year include: Dubai Corporation for Tourism and relevance to them. tracts would represent trust. If we want to go full circle Commerce Marketing, Abu Dhabi Tourism & And for all these elements to in the customer relationship Culture Authority, Sharjah Commerce & Tourism According to SAP, empa- be in place, we need to find value chain, following fulfill- thy towards customers should an integrating application to ment comes last mile deliv- Development Authority, Saudi Commission for guide the culture and design service the customer with the ery. A global leader in travel Tourism and National Heritage, Ajman Tourism thinking across an organisa- objective of helping him ‘lead accessories found that their Development Department, Ras Al Khaimah tion and the way technology is a meaningful life’. customers were expecting Tourism Development Authority, Oman Ministry created in favour of your end day delivery as an outcome customers. Empathy strategy Reimagining of buying from the brand. of Tourism and Jordan Tourism Board. Recently is more about a major shift customer To meet this need, the com- concluded GITEX Technology Week launched in the mindset, focussed on relationships pany integrated their delivery many new technological programmes and close learning from custom- Every customer relation- services with Uber RUSH, know-how to ease the pressure on visitors to ers. Personalisation on the ship starts with inspiration. thereby ensuring that this ac- the emirates. Introduction of the flying taxi was other hand, is focussed on However, without fulfillment, tually happened. Turning the selling more to customers. An customers would get very concept on its head, the store Pedro S. Pereira Head of Digital Innovation a major crowd puller to the event. empathy economy balances frustrated. This is where became the warehouse and SAP MENA

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TT BUREAU within the area. The state- Their presence at in- over all the malls in the emir- the year with interesting ac- of-the-art exhibition center ternational exhibitions along ate as it has both indoor and tivities we are sure to attract l Shaab Village’s dis- has many offerings for the with the Sharjah Tourism De- outdoor amusement parks more visitor numbers. From Acount booklet, especial- entire family. During the velopment Authority enables but after the outdoor park is outside, the building displays ly made for the travel agents, time of national holidays them to build and strengthen turned to an air conditioned traditional architecture but tour operators, hoteliers and they run special campaigns partnerships with many feeder indoor park with interesting you enter into a state-of-the- other partners, has become that offer valuable prizes markets that prefer to visit the rides they are sure to receive art modern ambience. We are very popular as it brings and surprises to the destination of Sharjah. Resi- a lot more visitors who would the first to have an ice rink in in a lot more value for the visitors that enjoy the prem- dents from Sharjah, GCC and prefer to spend their time. The the which visitors. Generally, the out- ises. Housing the largest ice other emirates are regular state-of-the-art seven screen can be enjoyed by the whole door park was enjoyed by rink is no easy task but the visitors who keep soaring the multiplex cinemas operated by family. We want the tourists youngsters during school dedication of the Al Shaab numbers. Over the past few Oscar cinemas provide enter- and residents of Sharjah to AbdAbdullall AAllD Dahh holidays but now they have team with hands on CEO years they have witnessed Chief Executive Officer tainment for the visitors with be amazed by the offerings in a new plan of action where Abdulla Al Dah, the center over 250,000 visitors monthly Al Shaab Village a mix of Arabic, English and store and ensure that they re- they have extended a special keeps going from strength and their new refurbishment soon, will place them on an Hindi movies. turn for more in their next visit. partnership with schools to strength. plan, set to take place very even higher level as there is Our participation at road- nothing similar in the emirate. Abdulla Al Dah, Chief shows with Sharjah tourism Executive Officer, Al Shaab and the international exhibi- The term “village” is used Village, says, “As you know, tions like ITB Berlin, WTM to ensure that Sharjah’s cul- we like to preserve the cultural and ATM in Dubai provide us tural identity is maintained heritage of Sharjah yet offer more networking opportunities and preserved. Housing the something unique to our visi- to ensure the growth of visitor first and largest ice rink in the tors who seek novel ideas and numbers. Most travel agents emirate of Sharjah with over facilities. Once we refurbish and tour operators who have 240 stands, 52 products on the fully-integrated state-of- brought in their clients have food, textile, cosmetics, uni- the-art facility into an indoor left with a very positive atti- forms, accessories, perfumes permanent exhibition center tude. I have a very good and etc. for the entire family, Al to be enjoyed by residents supportive team that partakes Shaab Village has an edge and tourists right throughout in strengthening the facility.” 6 TRAVTALK NOVEMBER 2017 TECHNOLOGY Shaping the future of the travel industry The Middle East has one of the most active technology users of today in terms of travel. The region introduced various new technologies to drive towards the growth of future in travel.

TT BUREAU she pointed out six key fac- implemented to be above the tors in her presentation to be rest ensuring that more ex- ravel Technology Exchange taken into consideration to pertise and efforts were made Tor TTX Middle East was an forge ahead in the travel busi- for these important technol- important forum where Sabre ness. The most important point ogy aspects. Sabre has their delivered some key pointers was that by the end of 2017, own labs which keep creating by industry leaders and subject there would be over $35 billion various new technologies to matter experts over a series of worth opportunities which, in enable to understand the new presentations and discussions turn, would reach up to $90 bil- or next gen travellers and their on tourism development in lion by 2020. Personalisation behaviours as well. Millions of the Middle East. The future of played a key role as the sec- dollars are been spent every travel is shaped by numerous ond fact as over 94 per cent year on development of these AntonellaAt llV Vecchio hi ASddAya Sadder MkMSddMark McSpadden factors – advances in tech- of travellers wanted to choose Vice President, EMEA Online and Incubator Manager Vice President important tech hubs. Western region at Sabre Travel Intelak Emerging Products & Technologies nology, increasing online and their own extras by spending Network Sabre Labs mobile penetration, changing over $98 billion on airline an- Sabre is best placed to ex- payment landscape and evolv- cillary services. The third point from Europe. She spoke of millennial traveller. According presented an overview of plore and help shape the travel ing consumer expectations. focussed on the rapid growth how some online travel agents to research, she stated that the work of Sabre Labs, of the future. One of the world’s With emerging technologies of mobile technology in the re- started offline to engage more by 2020, 50 per cent of the the company’s research divi- largest software companies, like artificial intelligence, voice gion where there would be 56 travellers to purchase their workforce would be millennials sion, and the emerging tech- Sabre technology processes or augmented reality, the way per cent online purchase and products. Finally, she stressed which would increase up to 75 nologies set to reshape travel over US$120 billion of travel we experience travel is set to 41 per cent pay for offline pur- on the importance of per cent by 2030. She further to space tourism. spend and more than 1.1 trillion change drastically in the years chase, 43 per cent compare optimising the travel- emphasised on providing ‘free system messages every year. to come. prices and 33 per cent read ler experience by online Wi-Fi’ to millennials and shared The UAE is far ahead of Headquartered in Southlake, product reviews. The online- expertise and consultative many insights from Emirates‘ many other countries as the Texas, Sabre employs nearly Antonella Vecchio, offline experience is very im- approach to enhance Aya Sadder on the behav- chatbot features are already 10,000 people in approxi- Vice President, EMEA Online portant as there has been a business performance. iours and expectations of the available in most of the bank- mately 65 countries around and Western region at Sabre shifting trend between the two. millennial traveller. ing sector in the UAE but travel the world, and serves its Travel Network shared inter- Aya Sadder, Incubator is yet to experience. However, customers through cutting- esting points with the audi- Vecchio reiterated that Manager, Intelak which is part Mark McSpadden, as UAE encourages space edge technology developed ence. Standing at crossroads online travel was following the of the Emirates Group ex- Vice President, Emerging tourism in the near future, in six facilities located across between online and offline, offline trend with examples plained the importance of the Products & Technologies many programmes have been four continents. Keep browsing with Virgin Customers travelling with Virgin Atlantic can now browse at 35,000 ft from as little as £2.99, as the airline completes its ambitious Wi-Fi programme.

TT BUREAU technology, Wi-Fi is now Whilst Wi-Fi has been available across the fleet of commonplace on domes- o celebrate the fully Wi- 39 aircraft and connectivity tic carriers, there’s been a TFi fleet, Virgin Atlantic is available above 10,000ft challenge for the industry will be kicking off a series of for customers to be able to to find reliable connec- fun-filled events from the sky, connect shortly after take- tions over vast expanses connecting off, and remain online until of ocean. Unlike flying over together with landing. Results so far have Europe or the US, the signal shown that 42 per cent of cannot come from the customers opt for the WiFi ground, and instead has to max package be transmitted to aircraft which from satellites. The airline is using a combination of two Wi-Fi providers across the network; customers travelling on the 787 will use Wi-Fi from Panasonic, while the A330s, 747s, A340-600s are powered by Gogo technology.

QUICK FACT Virgin Atlantic has become the first airline #LiveFromVirgin. One of the lasts the entire flight. The in Europe to offer WiFi first #livefromvirgin events most popular routes for Wi- across its entire fleet – will be a comedy set in the Fi use are London Heathrow ensuring customers can sky. Using a combination to New York (JFK), San remain connected of Panasonic and Gogo Francisco and Atlanta. across flights

8 TRAVTALK NOVEMBER 2017 GUESTCOLUMN Improving experiences through technology As the hospitality sector continues to come under profit pressure, it’s reassuring to see hotels investing in technology to improve service delivery, enable efficient operations and optimise guest experiences. ospitality applications, Globally, however, Using technology solutions before guest without having to request a es and deliver best-in-class Hwhich connect people, check-in and check-out is print-out from reception, guest services through the enable hotels to enrich their recognised as one of the arrival, on check-in and during their stay or use their room exten- ability to capture a guest’s guests’ experience by pro- most critical guest satisfac- is by far the best way to streamline check- sion on their mobile phone attention, enable naviga- viding them with access to a tion triggers, as it’s the first in processes, reduce waiting time, and to call family and friends tion within the hotel, entice range of services, including and last impression the proactively engage with guests for the staying with them at same guests to experience hotel pre-arrival and pre-check-in guest has of a hotel. So, duration of their travel time hotel while using any public services, customise hotel arrangements, concierge ser- it’s no surprise that mobile Wi-Fi and internal exten- privileges and streamline vices, destination information technology is increasingly sion technology. Many think operations processes. and express check-out–all in being used to enhance the that the primary role of a the palm of their hand. check-in/check-out experi- al communication exchange guests can request anything customised application is (The views expressed ence, which proves to have with the benefits of a cus- they need directly from the to mainly simplify check-in are solely of the author. Through Apps, hotel- positive impact on guest tomised mobile app, this is App without having to call and book a room, however The publication may or may iers can deliver best-in-class satisfaction whilst reduc- where the real advantages any staff or in fact be in the the real goal is to make a not subscribe to the same.) customer service, using ing costs – with less paper of technology become tan- hotel. Technology also ena- hotel guest stays smarter, unique mobile platforms that and manpower required for gible. And, using beacon bles hoteliers to engage with simpler and more enjoyable streamline hotel processes automated systems. A pre- technology, hoteliers can their guests via in-app chat, – from arrival to departure. and seamlessly integrate arrival email, coupled with push personalised offers notifications or direct ‘Talk with hotel CRM, PMS, CRS, pre-check-in services that and promotions, to provide to Manager’ option. This Using technology solu- PBX, as well as restaurant facilitate an opportunity to a more personalised guest technology offers guests tions before guest arrival, booking systems, spa sys- better know your guests and experience, as it enables enhanced experiences and on check-in and during tems and more. The best their requests before arrival, them to recognise guests hotels can extend their hos- their stay is by far the best example is the check-in enable hoteliers to update and their movements and pitality and service informa- way to streamline check-in and check-out experience, guest profile information upsell hotel services based tion with information such as processes, reduce wait- which many hotel compa- with precise details, which is on guest locations within tours, ticketing and attrac- ing time, and proactively nies still struggle with, as it then reflected in real time, in the hotel. tions, directly from the ap- engage with guests for the is often cumbersome and the PMS–thereby reducing plication, when the guest is duration of their travel time. process-oriented because of time at check-in. From being notified outside the hotel. When using smart technol- legal requirements, lo- about hotel events and ogy, hospitality applications Roger El Khoury cal regulations and credit When you overlay the happy hours to request- Guests can also view enable hoteliers to revolu- Managing Partner card authorisations. outcome of a more tradition- ing pillows and sewing kits, their bill and account status, tionise customer experienc- NEORCHA

10 TRAVTALK NOVEMBER 2017 INTERVIEW ME Tourism to benefit at WTM London With Expo 2020 on the horizon and a successful push to diversify economies away from a reliance on hydrocarbon receipts, confident travel professionals from the Middle East are heading to WTM London this November, to achieve a greater share of the multibillion dollar international market.

TT BUREAU Key exhibitors from the rise by 5.2 per cent in 2017, before, with almost 30 panels working, and the UNWTO region this year include: and by 4.8 per cent p.a. to taking place across the three & WTM Ministers’ Summit. ccording to figures from Dubai Corporation for Tour- $381.9 billion (9.7 per cent days. Overtourism will also The 2017 edition of World Athe United Nation’s ism and Commerce Mar- of GDP) in 2027.There are look at other topics currently Travel Market London’s sister World Tourism Organisa- keting (DTCM), Abu Dhabi exciting times ahead for the getting a lot of attention, show, Arabian Travel Market tion, UK tourists continued Tourism & Culture Authority, Middle East, not least with such as what the industry (ATM), witnessed a 10 per to flock to the UAE in 2016 Sharjah Commerce & Tour- the UAE set to host Expo can do to fight plastic pollu- cent increase in visitors from – up five per cent in Dubai ism Development Authority, 2020, with Dubai alone fore- tion and protect its oceans; the GCC and a 7 per cent and three per cent in Abu Saudi Commission for Tour- casting 160,000 hotel rooms how it can fight traffick- increase in international visi- Dhabi, despite the pound ism and National Heritage, in the emirate ahead of the ing in its supply chain; and tors to the event. For the sec- shedding over 16 per cent Ajman Tourism Develop- world showcase opening. animal welfare.” ond year in a row, more than of its value against the US ment Department, Ras Al Therefore, it comes as no 28,000 visitors attended the SimonSi PPress Dollar since the referendum Khaimah Tourism Devel- Senior Director surprise to see the large More than 80 confer- show, a 71 per cent increase result to leave the Euro- opment Authority, Oman WTM London number of exhibitors already ence seminars will take over the last five years. The pean Union. There was also Ministry of Tourism and It’s a reflection of the signed up for WTM London. place throughout the three next edition of ATM takes a definitive resurgence in Jordan Tourism Board. burgeoning growth in It’s a reflection of the bur- days covering all the key place from April 22-25, 2018, Russian visitors (+14%) Other new exhibitors from the that part of the world geoning growth in that part sectors pertinent to the Mid- at the Dubai International after the UAE’s implemen- region include: Solar Empire of the world and how the dle East, including aviation, Convention and Exhibition tation of Visa-on-Arrival. Travel, Azar Gasht Aseman, and how the travel travel trade there recognis- hotels, wedding and honey- Centre (DICEC). Oman witnessed steady Baghdad Hotel Company and trade there recognises es that WTM London is an moon, gastronomy, sports growth in visitors from Eu- Kurdistan Tourism. that WTM London is important platform to both tourism, responsible tourism, WTM HIGHLIGHTS rope, with Britain and Ger- conduct business and boost digital influencers, social an important platform 80 conference seminars many among the top five Simon Press, Senior awareness. With 2017 being media and travel technol- to both conduct will take place throughout tourism generating source Director, WTM London, said, business and the UN’s International Year ogy. Among other highlights the three days covering markets. GCC nationals “According to figures from boost awareness of Sustainable Tourism for is the 300-seater WTM In- all the key sectors topped the number of tour- the World Travel and Tourism Development, it is fitting that spire Theatre, a taste of ILTM pertinent to Middle East ist arrivals, followed by Council, the total contribution this year WTM London plays joined by a new Wellness & 300-seater WTM tourists from India, Britain of Travel & Tourism to GDP in billion (9.1 per cent of GDP) host to more responsible Spa section on the exhibition Inspire Theatre and Germany. the Middle East was $227.1 in 2016, and is forecast to tourism sessions than ever floor, the WTM Speed Net- Wyndham Garden in Q4 Slated to open in Q4 2017, Wyndham Garden has been quite busy participating in many roadshows organised by the Ajman Tourism Development Department.

TT BUREAU in Antalya, Turkey; and Annex Tours in Moscow, Russia. To he four-star hotel Wynd- boost the hotel’s guest nation- Tham Garden Ajman Cor- ality mix, the property will also niche will feature rooms and target the South Asian market suites, an executive lounge on by attending the Pakistan Trav- the top floor with panoramic el Mart (PTM) in Karachi. sea views, a seafood restau- rant, an all-day dining venue, Iftikhar Hamdani, Clus- an outdoor swimming pool, ter General Manager, Wynd- gym and spa, separate health ham Garden Ajman Corniche, clubs for men and women, and IftikharIftikh HHamdani d i Ramada Hotel & Suites Ajman, a kids’ play area. The soon-to- Cluster General Manager, Wyndham and Ramada Beach Hotel Aj- Garden Ajman Corniche, Ramada Hotel open hotel joined the ATDD & Suites Ajman, and Ramada Beach man, commented, “We are all Hotel Ajman roadshows in Scandinavia excited to welcome guests at and covered three countries the property at Natalie Tours’ the new Wyndham Garden Aj- including Denmark, Norway annual congress and hotelier man Corniche, and take part in and Sweden. It also joined workshop held in Dubai. More all these activities happening the ATDD delegation at the than 200 top agents from from September to November. CIS road show in Armenia, Russia and CIS region were We have already received Kazakhstan and Ukraine. in attendance to learn about positive feedback on the road- Eyeing more markets in Eu- the latest promotions and shows and exhibitions we’ve rope, Wyndham Garden Aj- updates on Dubai and UAE attended to date, especially man Corniche will similarly be as a leisure destination. in the Scandinavian region. promoted in the ATDD DER We are positive that this will Touristik event in Euro Disney The other events that be a great addition in Ajman, in Paris, France. Wyndham Garden Ajman Cor- as it continues to attract new niche will take part in are work- markets and reinforce its sta- Wyndham Garden Ajman shops organised by Tez Tour in tus as a preferred tourist and Corniche was also showcased Larnaca, Cyprus; Odeon Tours business destination in ME.” HOTELS NOVEMBER 2017 TRAVTALK 11 TRYP by Wyndham debuts in Dubai A new hotel on the block, TRYP by Wyndham, entered Dubai with the largest property in the portfolio of TRYP Hotels. With 650 rooms, the hotel aims to attract urban explorers and business travellers alike. The hotel is located in Barsha Heights, Dubai’s vibrant and connected community, which is home to many creative and local business as well as residential communities.

TT BUREAU separate parents rooms. Rooms to a higher level are The one Bedroom Suite the VYP Rooms. Upgraded RYP by Wyndham features a Living Room amenities and complimen- Tconsists a wide range area with a convertible sofa tary access to the VYP of room types. The Tryp bed, family-friendly ameni- Lounge, the VYP Rooms are Room is equipped with ties and two bathrooms. located on the upper floors all the facilities required The Premium Rooms of- and overlook the breathtak- ing city skyline.

In terms of dining in- dulgence, three restaurants and bars will tantalise your taste buds and when you’ve got some work to do, ‘Nest’, a co-working space is where you can meet up and turn those ideas into reality. It is one of the world’s first fully integrated co-working spaces within an interna- tionally branded hotel, ‘Nest’ is an innovative concept that perfectly pairs office and hospitality to enhance the workplace experience. to keep one connected to fer spacious Premium ‘Nest’ offers eclectic meet- all that’s happening in the Suites with sleek, stylish ing rooms, unlimited coffee, digital space, sit back and décor designed with HiTV business center services relax. The Family Room to guests connected to all and quality networking op- offers the best comfort for that’s happeningpp g around pportunities. ‘Nest’ is where that familyfamily vacation. Each and 180-de180-degreegree spanninspanningg Dubai’s most innovative,innova rroomoom occupies up babalconieslconies to marvemarvell at tthehe creative and entrepreneurialentreprene ttoo fifiveve peo-peo- skskylineyline ooff Dubai. communities collide. pple,le, with a TTakingaking TRYP ‘‘Local’Local’ is a rustic ssocial eating house serving cocomfortm ffoodood while keeping it real. TThehe place that mmakes yyouou reach out to your ffriendsriends fforor a catccatch-up,h secure a space fforor a play ddateate fforor the kids and pass tthroughhrough ffromrom the parparkk with yoyourur ppooch.ooch. ‘‘Local’Loca is tifiers such as a selection ‘Barbary,’ a fforor evereveryone!yone! of sangrias, varieties of deli and cocktail craft beers and handsome club is another SoSomeme ooff thethe ininterest-te range of well-sourced indulgence to iningg induindulgenceslgences to look wines by the glass. Home look forward to as foforwardrward to iinn ththee near to themed evenings like La- it is a by-product ffutureuture is–L!is–L!QD–aQD–a luxe- dies Night and other exciting of the tawdry val- bohemian tapas bar ideal promos. Don’t get it twisted, ues, brazen spirit fforor the late-nilate-nightght hahangoutn ‘L!QD’ is still our Zen haven, and musical en- bbyy the pool. IfIf yyouou wwanta a it just comes with a dash ergy of the neighborhood. room is a decorous blend of ttasteaste of the pperfecterfect mmash- of fun on the side in an Equal parts cocktail bar, ret- clandestine bar naughtiness up where Ibiza mmeets energised space. ro club and delicatessen the with an illicit parlour feel. CCoachellaoachella with ttapas,a cocktails and youryour R&R served upup with a twist of lemon then drodropp by ‘L!‘L!QD’.QD’. CCompleteomplete wiwitht its pool and lifestylelifestyle focusedfocu cocktails - keepingkeeping you hydrated both inside and out. Think luxe-bohemianluxe-bohem and feel poolside SoHoS vibes served upup withwi a kick-ass Tapas menu.m ‘L!‘L!QD’sQD’s persona ccomeso wiwithth itsits iden-i Advertorial 12 TRAVTALK NOVEMBER 2017 SPECIALFEATURE

Personality of the month Timur Ilgaz to drive Cove Rotana RAK Armed with over three decades of experience in hospitality and having worked in countries like Turkey, Canada, Czech Republic, Kazakhastan and UAE, Timur Ilgaz, General Manager of Cove Rotana Ras Al Khaimah, is acknowledged for his excellence in managing resorts, leisure and city hotels. celebrates his achievements.

at a hotel. So during the day I In the Middle East re- is more than 300,000 square signed for the discerning SHEHARA RIZLY studied and by night, I returned gion, persons of Turkish origin meters serving different mar- travellers, there are over 200 Turkish national, Timur to worked. From the time I was are known for their traditions, kets throughout the year.” identical superior rooms and AIlgaz spent his childhood 18 years old, I wanted to get an values, and culture along a special area known as in the environs of starred ho- experience and explore other with their well-established The five-star Cove Rotana the ‘The village’ for tour tels, thanks to his hotelier destinations,” Ilgaz said. Mediterranean hospitality and is a relaxed property which ca- operators to have their father. Mesmerised by the close-knit family connections. ters to different categories of clientele in a totally dif- dynamic and vibrant industry, Ilgaz’s first stint abroad Ilgaz with his background and tourists from around the world. ferent area secluded from Ilgaz followed in the footsteps was in Toronto, Canada, as experience, will ensure that As Ras Al Khaimah is a per- the rest of the property. of his father and went on to Assistant Manager at a five- Cove Rotana soars high in fect staycation getaway many The whole property houses pursue studies in Economics, star property. From there he terms of service and quality locals and expats living in over 1000 beds with eight to find a position as a night moved to Czech Republic, to create memorable expe- other emirates drive up to food and beverage out- auditor at a property. Ilgaz fur- where he was assigned to a riences that define the es- the property to indulge in the lets, swimming pools, water ther went on to gather training property with 800 rooms with sence of true hospitality. His luxuries offered. The resort slides, state-of-the-art facili- in all the departments of the a banquet capacity of 5000 vision for the property is to has three different areas ties, kids activity club and hospitality sector which gave guests. His next move took provide a good, relaxing and which can be chosen by the many others to him maximum exposure. From him to Kazakastan to work at experiences that last a life- guests to spend their relax- the list. manning the reception, duties The Regent Almaty and later time. “This is one of the most ing beach holiday. Apart from in food and beverage outlets, moved to the UAE. beautiful properties in the the 150 villas in one, two and housekeeping, etc., he worked UAE with a wide expanse of three bedrooms with its own his way up to become one of Ilgaz has managed and beach stretching to almost a swimming pool, kitchenette, the youngest General Manag- lead Al Ghurair Rayhaan and kilometer. The whole property garden, etc., especially de- ers at the age of 28. Arjaan by Rotana, opening and operating of Amwaj Rotana in My father was a hotelier and I did follow in his footsteps. “My father was a hotelier Jumeirah Beach and the suc- and I did follow in his footsteps. cessful renovation project of It was my great passion since childhood as I spent most It was my great passion since Jumeirah Rotana in Dubai. He of it in hotels, so basically I grew up in this industry. childhood as I spent most of brings years of expertise in man- As I was studying Economics, I found employment it in hotels, so basically I grew aging different types of proper- up in this industry. As I was ties and has been versatile in as a night auditor at a hotel. So during the day I studying Economics, I found bringing method, team work and studied and by night, I returned to worked employment as a night auditor energy to his team throughout.

Timur Ilgaz, General Manager, Cove Rotana Ras Al Khaimah AVIATION NOVEMBER 2017 TRAVTALK 13 British Airways soars high in ME skies Completing 85 years of successful operations in the Middle East with its first flight touching down in Sharjah in 1932, the airline has continued to increase its frequency and currently operates four daily flights from the UAE. Anjulika Dutton, Head of Sales, British Airways, shares an insight with .

TT BUREAU Could you share By 2017 end, there would be over $35 bn worth across the globe this year in- Qthe new million- cluding direct flights to New How has the year pound investment opportunities which, in turn, would reach up to $90 Orleans, Oakland (Califor- Qfared for BA over made by BA and how bn by 2020. Personalisation played a key role as over nia) and Fort Lauderdale the past eight months it would contribute to 94% of travellers wanted to choose their own extras (Florida) enabling passen- in the ME region? ME region? by spending over $98 bn on airline ancillary services gers from the Middle East to The Middle East contin- British Airways’ ongoing connect through London to ues to be an important market investments will directly ben- a wide range of destinations for British Airways. The carrier efit customers from the Mid- boarding gates to speed up the who have exclusively, for British across Europe and North has made several investments dle East starting with the new airport journey. Airways, designed a bespoke, America. An exciting route across the region in recent First Wing in London Heathrow luxuriously soft large pillow for travellers from the UAE years and now offers direct that opened in April this year. The airline’s £400 million and white cotton pillowcase to is our new service to Nash- AnjulikaA j lik DDutton tt services to London Heathrow The multi-million-poundmulti-million-pound investinvest-- Head of Sales investment in its Club World enhance customers’ comfort. ville. From May 2018, British from across eight countries in mentsments to bebe rolledrolled out across British Airways servserviceice iincludesncludes an enenhancedhanced Customers will also be given a Airways will launch a five-a- the region. thethe airline’sairline’s fleetfleet includeinclude ££400m400m securitysecurity andand loungelounge access sleep and ffoodood proposition. Part super-soft woven blanket with week service from Heathrow, inin ClubClub World (long-haul busi-busi- atat Heathrow, Wi-Fi fittedfitted on of our investment into satin trim and a specially devel- Terminal 5 and will be the Some of these invest- nessness class),class), ClubClub EuropeEurope on long-haullong-haul and short-haul fleetsfleets CClublub World is our rre-e- oped luxury duvet to improve only airline flying direct be- ments include the launch of the UK domesticdomestic services,services, new overover the next two years, self-self- cent partnerspartnershiphip wwithith their quality of sleep, as well as tween Europe and the capi- most-technologically advanced lounges,lounges, FirstFirst WingWing directdirect serviceservice ccheck-inheck-in andand biometricbiometric TThehe White CCompanyompany a padded mattress cover giving tal of Tennessee. The flights aircraft in British Airways’ fleet an extra layer of comfort. will run on Monday, Tuesday, – the 787-9 Dreamliner – on its Wednesday, Friday and Sat- Abu Dhabi to London service Are there any new urday with the BA223 depart- and on its Jeddah to London Qroutes, partner- ing from London Heathrow route. In 2016, Dubai became ships or enhance- at 3:45 pm and arriving to the second airport to receive ments planned for Nashville Airport at 6:50 pm, British Airways’ new concept BA? If so, please while the BA222 will leave of Concorde Lounge globally; explain. Nashville at 8:20 pm and ar- launched at the Concourse D British Airways has rive into London at 10:30 am at Dubai International Airport. launched over 30 new routes on the following day. 14 TRAVTALK NOVEMBER 2017 AVIATION Kingpin in African skies: Ethiopian Airlines Ethiopian Airlines has become a key player in the African aviation market. Ali Mohammed, Area Manager- Gulf, Ethiopian Airlines, shares with their plan towards achieving their Vision 2025 with an aim to earn $10 billion revenue, $1 billion profit, and expand to 120 international and 26 domestic destinations.

SHEHARA RIZLY Ethiopian Airlines contin- ued to build global network, How has business adding new destinations Ethiopian Airlines Group reported a profit of $232.88 million, total Qbeen for Ethiopian to its ever-emerging route revenue of $2.71 billion in 2016-17 fiscal year and carriedrried close to Airlines during the network: Victoria Falls, past 10 months? Zimbabwe; Kaduna, Nige- nine million passengers and close to 350,000 tons of airfreightairfreight durinduringg Despite the challeng- ria; Antananarivo, Mada- the fiscal year. All in all, Ethiopian is growing in leaps aandnd bounds, ing aviation macro busi- gascar; Conakry, Guinea; ness dynamics, Ethiopian Oslo, Norway; Chengdu, registering an average growth of 25 per cent over the pastpast seven Airlines continued to drive China and Singapore and years; shining and winning prominent awards on severalral international robust growth across the Ethiopian’s broad network continent during 2016- is further expanded through stages for its excellence and commendable performance.nce. 2017 fiscal year. Ethiopian its membership of the Airlines Group reported a Star alliance and its code- Ali Mohammedmmed profit of $232.8 million, to- share agreements with its Area Manager-Gulf-Gulf tal revenue of $2.71 billion airline partners. Ethiopian Airlinesines in 2016-17 fiscal year and carried close to nine mil- Ethiopian Cargo & Logis- lion passengers and close tics Services too expanded to 350,000 tons of airfreight its services only in 2016/17, fleet, fitting them with flat-bed has enabled Ethiopian serve modern fleet, infrastructure years growth plan, Vision during the fiscal year. All in has launched cargo services seats in Cloud Nine with a global customers across the and ICT has resulted in the 2025, Ethiopian is continu- all, Ethiopian is growing in to Ahmedabad (fifth gateway range of video programming globe via the widest network desired customer delight ally striving to ensure self- leaps and bounds, register- to India), Zaragoza, Milan, available for wireless stream- of Star. Working harder along which is expressed by the sufficiency in meeting the ing an average growth of 25 Hanoi and now to Mexico and ing in all cabins. Ethiopian with Star, Ethiopian wishes strong vote of confidence growing skilled manpower per cent over the past seven Los Angeles while reinstat- has also launched another to mark more success years we enjoy from our esteemed requirement and avail com- years; shining and winning ing services to N’djamena. Platinum Tier to deliver a in the alliance. Ethiopian is customers. The accolade petent aviation profession- prominent awards on sev- The largest cargo network significant boost to its high pursuing a well-designed 15 will motivate us to continue als throughout the conti- eral international stages operator and one of the major valued and loyal ShebaMiles years growth plan or strate- to invest time, energy and nent and beyond. With the for its excellence and global cargo players, Ethiopi- member passenger’s travel gic road map dubbed Vision money on the four pillars of largest aviation academy in commendable performance. an now serves more than 42 experience during 2016-17 2025, to transform the airline our Vision 2025 with sharp Africa, a full ICAO TRAIN- global freighter destinations. fiscal year. to a Leading Aviation Group focus in customer service AIR Plus Member and IATA What are the in Africa by 2025 and we across the value chain. Authorised Global Training Qstronger markets Before the end of the Ethiopian drew the fiscal are now in the seventh year Center, Ethiopian Aviation served by the airline fiscal year 2017-2018, Ethio- year to a close with the gov- of implementation with what This October, Ethiopian Academy, Currently, Ethio- this year? pian tentatively planned ernment’s decision to form can be considered as the Airlines was voted 2017 pian trains about 2,000 To mention the stronger the following destinations a holding company through highest performance and Middle East and Africa aviation trainees per annum markets served by Ethiopian Gujarat (India), Shenzhen amalgamating Ethiopian Air- profit in the industry. Airline of the Year by Air- and it envisages enhancing this year: from Middle East- (Buenos Aires), Geneva lines and Ethiopian Airport line Economics Magazine its intake capacity to 4,000 Dubai; Africa-our hub Ad- (Switzerland), Man (Côte Enterprise thereby establish- Do explain the and has been crowned by 2025. dis Ababa and other cities d’Ivoire), Mauritius, Chennai ing a giant aviation group. The Qimportance of ob- as the Rising Star Carrier like Johannesburg, Nairobi, (India), Istanbul (Turkey) and merger has enabled Ethiopian taining most prom- of the Year both in indus- Legos; from Asia-Mumbai, Lisbon (Portugal). offer an efficient and stream- ising airline at the try and customer choice Growing Network Guangzhou, Beijing; from lined global standard airport maiden Arabian Trav- awards on Payload Asia Ethiopian Airlines Americas-Washington, Could you share service to its customers at Ad- el Awards this year? Awards 2017. continued to add new and from Europe-London Qsome details on dis Ababa Bole International As a multi award win- destinations to its and Frankfurt. the upgrade of ser- Airport, its main hub. ning airline, Ethiopian What are the ever-emerging route vices to some desti-destii- strongstronglyly bbelieveselieves tthathat tthehe Qplansplans and strate-strate- nenetwork:twork: VictoriaVictoria Falls,Falls, Please ex explainplain nations and refurbisrefurbish-h- As Ethiopian celcel-l- maiden Arabian Travel giesgies used byby Ethiopi-Ethiopi- ZZimbabwe;imbabwe; Kaduna,Kaduna, Qthethe new routesroutes mentment to some others?others? Qebrated 20 years AAwardswards is an important acac-- anan to train and men-men- NNigeria;igeria; Antananarivo, ththatat wwereere introducedintroduced Ethiopian has invested withwith SStartar AlAllianceliance cocoladelade ttoo rereceive.ceive. ThiThiss is a tortor more yyoungstersoungsters MMadagascar;adagascar; CConakry,onakry, ooverver the ppastast few $6 million to retrofit all its whatwhat is the stratestrategygy very strong testimony that toto the trade?trade? GGuinea;uinea; OOslo,slo, Norway; mmonths?onths? B-767-300 ER forfor the next decade?decade? in line with our vision 2025, Focusing on Human CChengdu,hengdu, ChinaChina and DuringDuring 2012016-6- Ethiopian,Ethiopian, a pproudroud oourur heavheavyy investment in Resources DevelopmentDevelopment SSingaporeingapore 2017 fiscal yyear,ear, member of SStartar customer serviceservice,, Human ((HRD)HRD) as one of the four Alliance,Alliance, Resource Development, mamajorjor pillars of our fifteen TECHNOLOGY NOVEMBER 2017 TRAVTALK 15 Amadeus lends itself for accessibility More than two billion people around the world have accessibility needs due to disability and age. Yet, a new global study released by Amadeus reveals that most of their needs are not being fully catered for by either the travel industry or the public sector, with accessible travel being taken for granted by travellers.

TT BUREAU specific developments such as and quality services in health- s 4RAVELLING BY PLANE IS voice recognition starting to be care, education, employment, the preferred transporta- ccording to the report seen as commonplace. and more. tion method A“Voyage of discovery: Working towards inclusive Within the Middle East, When it comes to travel, The study highlights that and acces-sible travel for all”, providing equal rights and the latest Amadeus study transitioning to an accessible one of the biggest barriers to services to people of deter- also finds: travel-friendly environment for accessible travel remains inac- mina-tion has risen on the s 4HE OVERALL TRAVEL EX- all will require the improve- curate or incomplete informa- public sector’s agenda in re- perience and how this ment of many aspects. tion being available, coupled cent years. In countries like is adapted to different with a lack of skilled customer the UAE, initiatives such as needs is rated at just 6.2 Moreover, standardised service. The report also shows the Dubai Disability Strategy out of 10 content and services would AlexAl LLuzárraga á TLóFbdTomas López Fernebrand Vice President Senior Vice President, General that travellers with accessibility 2020 (DDS) aim to enhance s 4HE LEAST SATISFAC- increase consistency across Corporate Strategy, Amadeus Counsel & Corporate Secretary needs increasingly now expect Dubai’s global status by se- tory areas with regards the industry ensuring clarity in Amadeus these to be met as part of the curing full and equal rights to accessibility are the type of services that any mainstream service and at no of the determined ones and those related to railway customer could expect. There personalising the travel offer, General Counsel & Corpo- extra cost. The role of technol- ensuring that they are able to stations and the most is an opportunity in tandem using technology to further fa- rate Secretary, Amadeus. ogy in accessible travel is be- thrive in an inclusive environ- satisfactory area is for a more personalised travel cilitate travellers’ experiences “Accessibility is a key ele- coming more important, with ment with suitable, accessible accommodation experience so that each travel and creating more accessible ment, and a powerful tool segment is tailored to the infrastructure where people to broaden people’s access Booking transport and accommodation at the same time individual and their specific can navigate autonomously to travel. Technology has a needs, the report says. Finally, will benefit everybody,” com- key role to play as an enabler Online 49.1% the research recommends fur- ments Alex Luzárraga, VP, in this. It is also necessary Offline/physical 14.0% ther collaboration between the Corporate Strategy, Amadeus. to work together with con- private and public sectors to sumers and the private and Calling by phone 9.8% meet the expectations of trav- “We are committed to public sectors to consolidate Association or group 12.1% ellers with accessibility needs. sustainability in the travel industry standards that en- Other channels 12.1% industry,” says Tomas López sure accessible travel for all Doesn’t know / Doesn’t answer 3.0% “Lifting barriers to travel, Fernebrand, Senior VP, becomes a reality.” 16 TRAVTALK NOVEMBER 2017 EXHIBITIONS Use innovative technology to increase ROI The 5th MICE ME Forum recently concluded in Dubai and highlighted issues pertaining to the travel industry such as thought leadership and how technology has revolutionised the events sector in the Middle East region. Some of the speakers at the event share their thoughts with .

TT BUREAU ates, “It is really important step back and evaluate how egates that invest so much for companies and organisa- to strategically use their re- money and time.” ost of the speakers tions to understand that it is sources for events, exhibi- Mstressed on the impor- not just ticking the box by use tions, the rise of social me- The company officially tance of engaging the audi- of these technologies and dia influencers and bloggers ventured into events and ence especially at events innovations but rather evalu- which play a crucial part on exhibitions in 1991 and an- where they have to spend ate and see innovations like how and what you communi- nually they organise 26 con- more time than allocated. Virtual Reality and other in- cate to your audiences. ferences and exhibitions in Craig D’Silva, Head of PR novative technologies really the UAE. Among some of the and Corporate Communica- impact your business. Are Paul Wilson, Executive trends in the region, Wilson tions, Infiniti Middle East of- they really relevant to what Director for Planning, Busi- states, “The conferences to- fice, says, “The event gave you want to communicate? ness Development and In- day are most solid trend we CiD’SilCraig D’Silva PlWilPaul Wilson you an insight to the role of Are they relevant to the expe- Head of PR and Corporate Executive Director for Planning, ternational Relations, Index see is the delivery of content Communications Business Development and events between the large rience you want to give your Infiniti Middle East office International Relations Holdings Dubai, shares, “We we see through apps. I think corporations, small corpora- audience; be it your consum- Index Holdings Dubai focus on the B2B component people don’t go to websites, tions, B2B and B2C spaces. er, media or the wider public The event gave you The buzz-word that of the conference and exhi- they probably go to an app. More importantly it also and does it really impact that an insight to the role was used was ‘thought bitions business. The buzz- For me the best in terms of shared a number of key in- bottom line? If it does, then word that was used was an app are push notifica- sights that we have learnt, by all means use it and utilise of events between the leadership’. I think its ‘thought leadership’. I think tions–it’s a very minor thing trends that we have seen it to increase the ROI. But if large corporations, leaders and planning its leaders and planning for but it is very important. When working in the events space it doesn’t, definitely don’t use small corporations, for the future not the future not just expertise people are there for three for the last few years with the it to tick a box rather really B2B and B2C spaces. just expertise and and knowledge transfer but to four days they get caught rise of digital.” see how it integrates with More importantly it also knowledge transfer but its new ideas that we are up with other things and we whatever your objectives shared a number of key its new ideas that we taking forward so we spoke can talk to them. Every per- The innovative Virtual are and how you are trying insights and trends are taking forward about importance of B2B son goes through their phone Reality which is mainly taken to communicate.” and how bringing people around eighty times or so, so for training purposes has together is the most impor- if you have push notifications many other areas that can In terms of trends in trends will continue to af- important time for brands tant component when you at conferences you will have be addressed. D’Silva reiter- the region, macro-economic fect the region but this is an across the region to take a have exhibitors and del- much better mileage.”

18 TRAVTALK NOVEMBER 2017 NEWS China VAC debuts in ME with Dubai centre Middle East’s first Chinese Visa Application Center (VAC) opened at the Wafi Mall in Dubai. VFS Global is the provider partnering with the country in this venture to ensure smooth service standards to the locals and residents of the .

TT BUREAU their presence. In her ad- dress, Li Lingbing, Consul he Middle East’s maiden General, Consulate General TChinese VAC was inau- of the People’s Republic of gurated under the patron- China in Dubai, said, “The age of the Consul General new Chinese Visa Applica- of the People’s Republic tion Service Center in Dubai of China Her Excellency will ensure visa applicants Li Lingbing. Chen Xiong- enjoy a service with higher feng, Deputy Director Gen- quality, faster processing, eral, Department of Consu- and more convenience. The lar Affairs of the Ministry of opening of this center will be Foreign Affairs, China, Wei another boost for further up- Xiaodong, Deputy Direc- lifting our people-to-people tor General, Department exchange, cultural commu- of Services for the Foreign nication and practical coop- Ministry, Home and Over- eration between China and seas Offices, Ministry of the UAE.” Foreign Affairs of China, fective in meeting the rising de- The new center is distin- sulate General of China in open up a world of exclusiv- Mona Hassan Al Khumai- Zubin Karkaria, CEO, mand of China visas for UAE guished by enhanced levels Dubai. Also launched at the ity and one-of-a-kind travel ri, Deputy Director, Ministry VFS Global Group, said, “It is travellers. For greater conveni- of customer service, efficient new Chinese Visa Applica- in China to the residents of of Foreign Affairs and In- a privilege to launch the Chi- ence to applicants, the new visa submission processes, tion Service Center in Dubai the UAE. ternational Cooperation in nese Visa Application Service center will provide services and professionally trained is the exclusive ‘China in Dubai, Zubin Karkaria, Center in Dubai in partnership during longer operating hours staff fluent in local languag- Luxury’ retail offering, which Over the next few weeks, Chief Executive Officer, with the Government of the and offer applicants the op- es and Mandarin, and an offers ultra-premium travel China Visa Application Service VFS Global Group, and Vi- People’s Republic of China. tion of Premium Lounge ser- exclusive Premium Lounge experiences to aspiring trav- Centers will be launched in Ni- nay Malhotra, Chief Oper- With the advancement of trade vices in a beautifully designed for personalised comfort of ellers to China. Through a geria, in the cities of Abuja and ating Officer, Middle East and tourism ties between the private lounge that echoes the applicants. Applicants for vi- unique arrangement, VFS Lagos, in Algeria in the city of & South Asia, VFS Global UAE and China, we are confi- magnificence of Chinese art sas to China are no longer Global will offer customised Algiers, and in Lebanon, in the graced the occasion by dent this new center will be ef- and culture.” required to apply at the Con- tourism experiences that city of Beirut. Emirates, Qantas enhance Oz. network After the five-year-long successful partnership, Emirates and Qantas once again extended their alliance until 2023 so that there is improved connectivity and schedule choice across combined network over Australia, New Zealand sectors with trans-Tasman services as well.

TT BUREAU tion for the airlines’ joint busi- lines’ submission to the regula- ness for another five years. tors provide even more options he extension of the part- The airlines’ joint submission for customers. “Since 2013 we Tnership between Qantas also includes, as previously have delivered more choice and Emirates will provide cus- announced, Qantas’ re-routing and a larger network to eight tomers with greater year-round of its Sydney-London service million passengers who have frequency, additional network via Singapore rather than travelled more than 65 billion changes and will reflect cus- Dubai and Emirates’ new, kilometres on our joint net- tomer demand and the airlines’ fourth daily A380 Sydney- work. We are now enhancing respective network strengths Dubai service. the partnership to reflect cus- and provide more options for tomer demand, new aircraft customers to travel between Sir Tim Clark, Presi- technology and our respective Australia and New Zealand to dent, Emirates Airlines, network strengths. The prem- Asia, the UK/Europe, Middle Sir Tim Clark, President, Emirates Airline (3rd from left) and Alan Joyce, Group CEO Qantas (4th from left) said, “Re-authorisation of ise of the partnership has al- East and Africa. the partnership will allow us ways been that we could serve to provide greater choice carry Emirates code and will times throughout the day, of- to leverage our combined our customers better together. From March 2018, Emir- across the Tasman, Qantas connect seamlessly to Qantas’ fering customers more choice network strengths to offer That’s certainly been true for ates will stop flying from will increase the frequency of London services via Perth or when connecting and arriving customers even more flight the past five years and now Melbourne and Brisbane to its services between the two Singapore and Emirates’ ser- in to the 38 European and 28 choices. It will enable us to we’re evolving our joint net- Auckland and instead focus countries, adding seven new vices between Australia and Middle East and North African continue developing world- work so we can serve them on its non-stop Auckland- return flights per week be- Europe via Dubai. Custom- destinations served by the air- class customer experiences, even better for the next five.” Dubai service. Emirates tween Melbourne and Auck- ers flying between Australia line’s popular A380 and 777 and contribute to stimulating will retain its existing daily land and an extra two return and New Zealand, particularly aircraft. These latest changes increased opportunities for Tickets for Qantas’ new A380 flights from Dubai to services per week between business travellers, will benefit are included in the airlines’ international trade, tourism Tasman services are available Christchurch via Sydney, and Brisbane and Auckland. from the improved schedule application to the Australian and commerce.” now. Emirates customers with the airline is also evaluating Some of these services will choice. The changes also en- Competition and Consumer existing bookings impacted potential new direct services be up-gauged from a 737 to a able Emirates to reschedule Commission (ACCC) and New Alan Joyce, Qantas by the Tasman changes will between New Zealand and wide-body A330. Qantas’ new its Australia flights to create Zealand Minister of Transport Group CEO, said the network be re-accommodated onto Dubai. At the same time, trans-Tasman services will a better spread of departure for the extension of authorisa- changes outlined in the air- Qantas services. SPECIALFEATURE NOVEMBER 2017 TRAVTALK 19 UAE events to draw $44bn tourism value Virtual reality concerts and matches, augmented reality apps, and immersive audio-visual will catalyse $44 billion in UAE tourism receipts by 2020, and transform the live entertainment and mega-event experience for millions of people across the Middle East and Africa.

TT BUREAU Research. Thanks to mega- to leapfrog established Eu- be held under the theme of of the industry. Three pro- projects such as the UAE’s ropean and North American “See the Future of Networked gramme tracks will include ith the UAE enhancing Bluewaters Island, Expo markets in using the latest Communications,” showcas- the InfoComm University Wits role as a global tour- 2020 Dubai and the Warner audio-visual innovations to ing the latest audio-visual Seminar, Technology Forums ism and entertainment hub, it Brothers theme park. transform the visitor expe- solutions and knowledge and Industry Forums. The 7th is set to welcome 25 million rience,” said Dan Bolton, across audio, digital signage InfoComm MEA will run from visitors for Expo 2020 Dubai, “The Middle East and President of the International and immersive technologies December 5-7, 2017, at the and draw $44 billion in inter- North Africa is one of the Live Events Association such as augmented reality Dubai World Trade Centre. national tourism receipts by world’s fastest-growing live Middle East. and virtual reality. Thanks to For more information and 2020, or 51 per cent growth event markets. The UAE has the Middle East and North to register for free, visit DavidDidLi Lim Project Director from 2016, according to BMI the potential As a result, the Africa’s ICT infrastructure, www.infocomm-mea.com. InfoCommAsia Middle East’s pro- along with the region being fessional audio-vis- the world’s second-fastest “InfoComm MEA saw “With MENA’s strong ual market is one of market in smartphone adop- strong success on our first investment and innovative the world’s fastest- tion, according to industry standalone edition in 2016, mindset, Expo 2020 Dubai growing at 15 per group GSMA. The virtual and with 45 per cent visitor and Morocco’s potential host- cent CAGR, reach- augmented reality can trans- growth. Thanks to our ex- ing of the 2026 World Cup ing $2.8 billion form the live event experi- panded partnerships, con- present strong opportunities in 2016, with the ence, a key driver for tourism ference program tracks and to showcase how virtual and UAE as the region’s as it will be an experience enhanced exhibitor and visi- augmented reality can deliver largest at $1.2 billion in worth travelling for unlike any tor experiences, Middle East immersive mega-event expe- 2016, according to a report other region. The InfoComm and Africa entertainment riences. Fans can be in the by InfoComm International, MEA Summit expects to host leaders will be able to sign front row at a match or con- organisers of InfoComm more than 500 delegates deals and exchange knowl- cert, and receive geo-location Middle East and Africa, the to network with the world’s edge to support the region’s offers in venues,” said Shujat region’s largest professional top audio-visual experts, ex- audio-visual growth,” said Mirza, Chapter President- audio-visual event. change knowledge and share David Lim, Project Director Dubai at the global association rising trends, technology of InfoCommAsia Pvt Ltd, the Virtual Reality/Augmented InfoComm MEA 2017 will updates and best practices event’s co-organisers. Reality Association. 20 TRAVTALK NOVEMBER 2017 XYZ

WTM London draws in upwards of 50,000 participants, while generating more than $3 billion in travel industry contracts. At this grand event, Sharjah will be celebrating being named as World Book Capital for 2019.

harjah Commerce year-round destination, the and Tourism Devel- Authority will be introducing opment Authority the audience at the fair to (SCTDA) is prepar- its calendar of events includ- S th ing to participate for the 15 ing the Sharjah International year running in the prestig- Book Fair, Sharjah Heritage ious World Travel Market Days, and Sharjah Art Bien- (WTM) fair, taking place in nial, the world-famous Shar- London in November. In the jah Light Festival as well as lead-up to this event, the Au- sports events including, the SHARJAH thority is able to reflect on the final race of the U.I.M. F1H2O huge successes it secured World Championship, and the throughout 2017. Aquabike World Champion- ship grand prix. The WTM London has gears up for become an unrivalled must- The Authority will intro- attend event for any entity duce visitors at WTM to the with a stake in the travel and new additions of its already tourism sector. The fair draws rich touristic offering – this in upwards of 50,000 senior includes Sharjah Interna- travel industry professionals, tional Airport’s expansion, government ministers, and the opening of our new East WTM London international press, while Coast office and tourism cen- generating more than £2.5 tre, the additions to the famed billion ($3.24 billion) in travel Al Majaz waterfront, historic industry contracts. It has al- Mleiha archaeological site, ways been a great platform where excavations unearthed to tackle international issues multi-chambered tombs that relate to the travel and where horses and camels tourism industry. It is one were laid to rest by their mas- of the must go to events as ters’ sides, in addition to build- Sharjah continues to solidify ings ranging from small hous- the emirate’s place as a tour- es to a multi-purpose fort, Al ism place of note and fur- Noor Island with its beautiful ther promote it as a diverse butterfly house hosting over 500 butterflies.

The Authority is also pleased to announce that Sharjah has been named the World Book Capital for 2019. The honour is a recognition of the emirate’s pioneering role in supporting and expanding the local and regional pub- lishing industries, promoting reading to become an intrin- sic cultural practice, as well as embracing intercultural, knowledge-based dialogue.

The accolade is an important addition to Shar- jah’s existing portfolio of milestones like, Capital of Arab Culture (1998), Capi- tal of Islamic Culture (2014), and Capital of Arab Tourism (2015). More so, the emirate XYZ NOVEMBER 2017 TRAVTALK 21

Sharjah International ents and internationally re- yond the straightforward paint Book Fair, the third nowned artists switches on on paper; visitors come from largest book fair again. The Sharjah Light Fes- all over the world to view art in the world. Now tival attracts hundreds of thou- installations, interactive exhi- in its 36th year, the sands of visitors who come to bitions, poetry readings and book fair is one of be amazed by the beautifully collaborative performances the most prominent composed music, ingenuity of taking place at venues all bastions of Sharjah’s the artists and technical mas- over Sharjah bringing art and cultural and educa- ters who curate the stunning culture to everyone. tional landscapes. illuminations onto the inspir- Born out of an urge ing architecture of Sharjah. In the spring, Sharjah to promote literacy in SLF is a highly anticipated turns its thoughts to heritage the region, the book event as each year it takes the and celebrates the history of fair has grown from humble advancements of technology the emirate in an evocative beginnings as a small fair in and transforms them with an event that brings glimpses of a tent to now attracting re- elegant touch into something the past into the present. The cord numbers of visitors an- awe-inspiring. The emirate’s idea that one should always nually–2.3 million in 2016, architectural wonders and remember the past and learn along with publishing repre- beautiful landmarks are newly from the events, activities and sentatives from 60 different seen, their rare and stunning people of history is brought to countries. Books are avail- details beautifully highlighted the fore in this fun filled charm- able in a number of different by the wonders of modern ing event organized annually languages and subjects and light technology in displays to coincide with the UNESCO the fair has become a meet- that take place over 10 days celebration of World Heritage ing point for intellectuals from and a huge range of loca- Day on April 18 every year. Growing Network all over the world. Famous au- tions all over the emirate. No Emirati culture and traditions H.E.H E KhKhalid lid Jasim J i Al MidfMidfa thors, actors and Booker prize other event can exemplify so are explored and displayed ‡ Sharjah is the third largest emirate in the United Chairman, Sharjah Commerce and Tourism Development Authority winners have all been known many of the emirate’s gifts in in a festival that appeals to Arab Emirates, and the only emirate to have land on to attend the Sharjah Book this all-encompassing way; all visitors. Traditional food both the Arabian Gulf and the Gulf of Oman. is the first in the GCC and Fair and with discounts, fun heritage and culture, beauty such as luqaimat (fried dough ‡ 6KDUMDKFRYHUVNPòHTXLYDOHQWWRSHU third in the Arab world and shows and programmes for and sophistication. balls, drizzled with date syrup), cent of the UAE’s total area, excluding the islands.It Middle East, to have received all, it is no wonder that the fair children’s games made out of enjoys idyllic weather from November to April, with this recognition. grows yearly in reputation and A well-deserved reputa- wood and rope, barasti (palm warm sunny days, cool evenings and low humidity. popularity, more than fulfilling tion as a beacon of imagina- frond) shelters, old-fashioned Daytime temperatures range from 18°C to 30°C, its original vision of spreading tive expression and thought- handicrafts, music, dancing dropping down to 12°C at night. Celebrate with the pleasure of reading. provoking artistic interpretation and folklore stories are en- ‡ )URP0D\WR6HSWHPEHUWKHFOLPDWHLVKRWZLWK Sharjah heralds the Sharjah Art Bienni- joyed by locals and visitors midday temperatures in July, August and September The emirate’s busy and Proving that Sharjah is al, a platform for artists to col- alike. The event encourages reaching in excess of 45°C with high humidity. exciting events calendar offers an emirate with something laborate, produce and display the participation of youth and Nights remain warm, averaging over 30°C. visitors a taste of year round for everyone, the educational work. A non-commercial con- children specially to ensure ‡ :KLOH$UDELFLVWKHRIILFLDODQGQDWLRQDOODQJXDJH festivity. Sharjah is that perfect world of books gives way to temporary art event that takes that the memories, events and and Islam is the official religion. hidden gem of a holiday desti- the exciting world of high oc- place every two years, the bi- lessons of the region’s past ‡ &LWL]HQVIURPVRPHFRXQWULHVDUHUHTXLUHGWRREWDLQ nation offering something spe- tane sports with the U.I.M. ennial began in 1993 and has remain a guiding light. a tourist visa before entering the UAE; others can cial for everyone. Visitors will F1H2O World Powerboat been curated by curators from SXUFKDVHDYLVDRQDUULYDOZKLOH&LWL]HQVIURP*XOI be entranced by vast lengths Championship. The waters of all over the world and continu- Summer 2017 saw Shar- &RRSHUDWLRQ&RXQFLO *&& FRXQWULHVGRQRWUHTXLUH of undulating sandy beaches the emirate’s normally placid ally fosters the idea that every jah launch its first summer a visa to enter Sharjah fringed by shady palms, clear Kahlid Lagoon are churned community needs access to campaign, introducing a pack- ‡ 6KDUMDKLVFRQQHFWHGWRPDMRUGHVWLQDWLRQVDURXQG azure waters teeming with an in swells as daredevil drivers and an understanding of ar- age of world-class events and the world through the Sharjah International Airport astonishing variety of marine push themselves and their tistic culture, which in turn will promotions, setting the emirate as well as close by Dubai International Airport. life, carefully preserved histori- powerboats in ever-challeng- afford a greater understanding apart in the way of enticements. ‡ 6KDUMDK·V$LU$UDELDIOLHVWRRYHUGHVWLQDWLRQV cal attractions, extreme sports ing moves, providing thrilling of and benevolence towards all The Sharjah Summer weekend across the Middle East, North Africa, Asia and Europe. and activities for the intrepid viewing for the spectators that other cultures and communi- nights brimmed with exception- ‡ 6KDUMDKLVKRPHWRWKUHHRIWKHILQHVWGHHSZDWHU and its own charming culture – line the corniche (waterside ties. The biennial is character- ally entertaining theatrical and harbours in the United Arab Emirates – Port Khalid, as inviting as a fragrant cup of walkway). This international ised by its interesting themes, cinematic shows. The event was Khorfakkan (one of the world’s leading container kawa (Arabic coffee). motorboat racing competition sometimes contemplative, enjoyed by children and adults transhipment ports), and Hamriyah Free Zone. has in recent years been fol- sometimes challenging and an alike with its many activities such This captivating emirate lowed by the equally exciting open-minded approach to art. as a splash park, pirate village, ‡ 6KDUMDKFRPSULVHVFLWLHVLQFOXGLQJ6KDUMDKFLW\$O Dhaid, Khorfakkan, Kalba and Dibba Al Hisn. does not rest on its laurels. and edge-of-your-seat Shar- The Sharjah Art Biennial rami- free movie nights, food and bev- However, the events calendar jah Aquabike Grand Prix, fies into almost all versions of erage stalls, an arts and crafts ‡ 6KDUMDKKDVEHHQDZDUGHGWKHIROORZLQJDFFRODGHV is buzzing with celebrations where drivers flip and dive in art a viewer could wish for, be- workshop, and much more. ‘Cultural Capital of the Arab World’ in 1998, the and festivals that are a unique astonishing displays as they Islamic Culture Capital for 2014 and the Arab blend of culture, sports, enter- race. Both events, taking Tourism Capital for 2015. tainment, past and present – place in December, culminate ‡ ,QWKHILUVWORZFRVWDLUOLQH all showcasing Sharjah’s fas- with the champions being in the Middle East (Air Arabia) was cinating attractions, allowing crowned next to the waters of established in Sharjah. guests to uncover the distinct the Arabian Gulf. ‡ 6KDUMDKLVLQYHVWLQJLQHGXFDWLRQUHVHDUFK beating heart of the region. and development. It supports a culture of In February, Sharjah entrepreneurship and innovation, and is As the cooler months takes things up a notch, the home to almost 45,000 small and medium approach, the higher pursuit Sharjah Light Festival, the enterprises (SMEs) focused mainly on and pure pleasure of reading world’s most acclaimed light manufacturing, real estate, and is brought to the fore with the festival, combining local tal- business services. 22 TRAVTALK NOVEMBER 2017 HOTELS ’s ultra-modern Aloft Chic, modern, casual and relaxing, Aloft Al Ain gains an edge over others by providing entertainment as well as options for sports tourism. Strategically located adjacent to the Hazza Bin Zayed multi-purpose stadium, Al Jimi shopping mall and a few street cafes, restaurants, residential and business units in the Al Towwaya area, at Aloft there is something for everyone.

SHEHARA RIZLY stay. ‘Bellgirls’ ensure that your luggage gets into your he drive up to Al Ain is room fast. Tquite picturesque as you move away from the sky- Stylish Chic rooms scrapers to a greener, cooler and suites environment with many There are different room mountains and valleys along and suite types to suit the the way. It is also famous as needs of family groups or the city with the most rounda- business travellers. The room bouts. Once you enter into the categories consist of King- precinct of Al Ain, you will no- or Twin-bed depending on tice a similarity in the type of the requirement of the guest housing which is akin to that ranging from 40 square metre of Oman. Al Ain shares its to 51 square metre of space borders with Oman, making and the suites in an area of this city open for passengers 60 square metre for savvy as well as cargo movements. suites, 108 square metre for breezy suites and 120 square An ultimate getaway metre for ultra-savvy suites, The 172-room Aloft Al Ain ensuring the perfect space serves as the perfect getaway depending on the number of from the hustle and bustle of members in the family. city life to a modern, stylish yet relaxing environment. You Dining at leisure walk into a large open space There are several din- with the reception in the mid- ing options such as Olive dle of a wide open space, a Tree (International restau- coffee shop in the far corner rant), The Rooftop (Pool of the lobby. Among the many and lounge), W XYZ Lounge top adjacent to the pool is unique Marriott features is the (Bar) and Re:fuel by Aloft a relaxing area with both in- keyless system, employed by (Grab n’go). Olive Tree is door and outdoor seating. W the property, which gives ab- more an all-day dining res- XYZ Lounge is a signature solute ease for the guests to taurant with an a la carte brand in the chain which spend less time at the recep- menu. You can tailor-make offers a relaxed, chilled- tion and more time to explore your menu for the day or out experience, whereas the many interesting activities your whole stay. The Roof Re:fuel by Aloft is the coffee that can be done during their shop where you can grab a quick bite on the move.

Recreation at its best The pool and gym lo- cated on the roof top is an ideal combination to your weekend or short getaway. Even the long summer can be transformed to a pleasant one with a high octane energy covered spaces for families work out at the gym followed to relax and watch over the by a dip in the plunge pool youngsters in the pool. overlooking the picturesque vvicinity. The pool is located Activities around the on the roof top with dedicated property The 26 km-long Jebel Hafeet is just 20 minutes’ drive from the property and borders Oman. It is about 4000 feet high and if you climb to the top it gives you a spectacular view of the city. At the foot of the mountain there are several hot springs which flow into small stream peciallypecially becausebecause ttheyhey foundfound to research.research ApartApart ffromrom this,this and form a lake, while pools many ancient tombs that the Al Ain Zoo, museums, and hot tubs are spread dated back to 3000BC. The , several other around the area. This is caves are natural habitat smaller shopping malls and quite a famous tourist attrac- for a wide range of animals, many other attractions will tion. It has been named as a 200 birds and over 23 spe- personify the importance of UNESCO heritage site es- cies of butterflies according this destination. HOTELS NOVEMBER 2017 TRAVTALK 23 Al Bait Sharjah exuberates new luxury Spread over 10,000 sqm, the latest five-star hotel project being developed by GHM Hotels under the Government of Sharjah’s Heart of the City campaign is ‘Al Bait’. The property will provide the experience of stepping into a real Emirati house of the bygone era, reveals its General Manager Florian Leven.

TT BUREAU as the cultural capital of the in for the guests. The tag We are a five star exclusive boutique hotel Arab world, hence, this ho- line is - a style to remember,” boutique property with 53 tel has been conceptualised Leven said. which cater to a very discerning and high end Aluxury guestrooms and and is on its way to be one clientele. There are very ancient buildings suites, Al Bait is currently un- of the most unique proper- In terms of gastronomi- around and regarded as a UNESCO heritage der construction in the heart ties in the emirates. GHM is cal delights, there will be of Sharjah. The whole area a Singapore-based company restaurants serving different site. The hotel has nearly 12 buildings and is will consist of two storied unique for its exclusive man- types of cuisines from around integrated to the surroundings buildings in order to preserve agement of conceptualised the world. The names of the the area considered a herit- hotels around the globe. F&B outlets are simple. ‘The age site. General Hotel Man- Restaurant’ will open for intimate world dedicated to room, sauna, hot and cold agement (GHM) is known for “We are a five star ex- breakfast, lunch and dinner FlorianFl i LLeven the restoration of strength, plunge pools. General Manager its most exceptional creation clusive boutique hotel which offering international cui- Al Bait Sharjah beauty, and balance of the of luxury hotels and resorts cater to a very discerning and sine and scrumptious dishes body, mind and soul follow- The men’s spa facility in some of the most unique high end clientele. There are from around the world. The (which translates to ‘freezing’) ing ancient healing traditions shares the reception and spa locations catering to the dis- very ancient buildings around space has a main dining area and are unique ice creams of the East. The treatments boutique, and has two sepa- cerning clientele from around and regarded as a UNESCO and an open-air terrace. For with Turkish and Azerbaijani include stimulating body rate treatment suites, and the globe. Al Bait Sharjah will heritage site. The hotel has those who prefer a taste of influence. ‘The Café’ will open polishes, nurturing envelop- hydrothermal facilities include comprise of suites of various nearly 10 to 12 buildings and Arabia, there is ‘The Arabic daily for afternoon tea and ments, rejuvenating beauty a hammam, steam room and sizes depicting Arabic influ- is integrated to the surround- Restaurant’. It will be Al Bait offer a quiet space among rituals and therapeutic sauna. ‘The Health Club’ will ence combined with Asian ings we built the concept Sharjah’s signature restau- the heritage buildings, where massages, are designed be a state-of-the-art gymna- design. There will be nine among them with over 17 rant specialising in traditional guests can savor rich Arabic to pamper and restore sium, complete with the latest deluxe rooms, 13 deluxe pa- access points. There are vari- Emirati cuisine, served in an tea and coffee and pair with vitality. The ladies’ spa technogym equipment that tio rooms, nine grand rooms, ous souks around the hotel, elegant, Arabic setting. traditional Emirati sweets facility includes a recep- includes a kinesis zone, car- 10 grand patio rooms, four various walkways and paths such as the ‘luqeymat’. tion and spa boutique, dio zone, free weights zone, heritage rooms, two heritage to go around and discover The ‘Ice Cream Shop’ is three treatment rooms, stretch and Arke zone, and suites and four suites. the hotel. We have hosts different from the traditional Spa and Fitness a relaxation lounge, and fitness lounge. The outdoor assigned to various rooms ice cream parlours. Ice cream The 500m2 spa at Al Bait hydrothermal facilities in- swimming pool will be exclu- Sharjah preserves itself with personalised check- is referred to as Dondurma Sharjah opens the door to an cluding a ‘hammam’, steam sively open to hotel guests. An illusion ‘At the Top’ Burj Khalifa recently revamped to offer new immersive technology and digital art to create an interactive experience for visitors.

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he region’s most-visited Tattraction by Emaar Prop- erties, Burj Khalifa offers spectacular views of the city and beyond from the world’s highest outdoor observation deck, now welcomes visitors with a series of never-seen immersive technology experi- ences. VIP ticket holders can ‘movement art’. The giant vid- Mohammed bin Rashid Al relax at a stylish new lounge eo wall creates a spellbinding Maktoum, UAE Vice President as they await their turn to com- ‘movement art’ of all visitors. & Prime Minister and Ruler mence the tour. As the guests Sensors gather the presence of Dubai, greets them. They set to start the At the Top, Burj of every individual visitor, his/ then pass by the ‘Dubai Then Khalifa journey, the ambience her location and movement, & Now’ digital tunnel, which changes; white gradient glass and turn them into real-time provides an audio-visual narra- walls provide an illusion of digital art. The screen uses tion of five key eras of Dubai’s clouds, highlighting the heights three different themes–sea history. Ahmad Al Falasi, Ex- they will scale soon and water, desert rocks and mo- ecutive Director-Group Opera- giving a first glimpse of a saic motifs–to interact with the tions, Emaar Properties, said, four-metre illuminated model audiences. Assured to capture “We have leveraged the latest of Burj Khalifa. the fancy of everyone is a 24- advancements in digital tech- hour time-lapse shot of Down- nology to ensure that every This new digital makeo- town Dubai, the 500-acre visit, every time, by anyone ver with a spacious new wel- mega-development. will assure them delightful sur- come reception at the Dubai prises. The digitally enhanced Mall features unprecedented As the visitors continue reception will significantly add immersive technology experi- the journey, an inspiring mes- to the convenience of our visi- ences and some fascinating sage of His Highness Sheikh tors from across the world.”

26 TRAVTALK NOVEMBER 2017 FAMILYALBUM Seven decades of flying high on SQ Singapore Airlines recently celebrated 70 years of operations with a grand celebration at the JW Marriott Marquis hotel in Dubai. The event was graced by His Excellency Samuel Tan, Ambassador of Singapore to the UAE, Joey Seow, Regional Vice President West Asia and Africa, Singapore Airlines, among other dignitaries. TECHNOLOGY NOVEMBER 2017 TRAVTALK 27 Over 230 agents attend Travelport MESA Travelport hosted over 230 customers from 14 countries to a special conference to provide an insight into the emerging new trends, future of the sector with Artificial Intelligence and the various trends that shape the travel industry, over a period of two days at Shangri-La Oman.

SHEHARA RIZLY

The event is a gathering of industry stakeholders, airlines, So many people were involved to pull this event together and travel agency customers, Travelport distributors in various markets have taken a couple of months to get it to this stage. The concept and some Travelport staff was to show our customers discussing the trends in how we’ve transformed travel industry and beyond. the travel industry As an industry we can take and how we have moved stock of these changes Technology News and invested in our and opportunities and see technology. We had 230 how Travelport can support Powered by customers at our event both airline and agency from 14 countries and they customers to drive growth were our key customers. Rabih Saab Kathryn Wallington President and Managing Director – in their own business. We We also had airlines Country Manager UAE EMEA and South Asia, Travelport chose Oman as it is well and suppliers. The key Travelport served, the facilities are wonderful and the properties highlights of the event include discussions on how far are good with a nice environment. We’ve invested we have come in terms of our technology and where we almost a billion dollars in our products and technology. are today and how we can support the business We have rebranded ourselves not as a GDS but as a and travel industry to help them grow and build travel commerce platform and all that is giving airlines their business. We have sales teams in all the countries and other travel content and their brand the way they so we will be following up with them and we also hope to want to sell it. So it’s a great opportunity for the consumer to see what we are going to do. run this again next year as an annual event. They got a lot from it and enjoyed it.

We are focusing on mobile strategy, digital and how we give our We spoke about the power of the platform and Travelport’s new customers more content and choice and how we provide efficiencies messaging that we’ve been putting to the market. Travelport is now to the travel industry. For us it will be a real focus in 2018 on how we able to touch all of the customer life cycle through pre-trip travelling help the Middle East and South Asia region to utilise these new tools and post-trip evaluation. We are really focusing on maximising to their benefit. We see ourselves as a travel commerce platform and returns on every trip that is booked through the Travelport platform, we moved away from our old-fashioned GDS model. Our key focus so traditionally, if agents booked through us there is so much more is on listening to what customers are asking for and allowing them to they can make money on. The role we play with travel agents is give their customers the content and services they require. Travellers changing. We used to be the source of content for air bookings who need more information need to have more content and data. primarily and I think what we have started to get travel agents to We are looking at Artificial Intelligence how it can make life easier understand is that in this world where customers are increasingly for agents. We are planning machine learning so we can give our connected to their smartphones. Matthew Powell Jason Nash customers faster more accurate responses. Managing Director-Middle East and Chief Story Teller South Asia, Travelport Travelport

E-nett is a B2B payment company and we focus on the Our hospitality business is divided into three parts. We work with travel industry. We provide our customers with a virtual supplying travel agencies with hotel content they need globally, so we master card that they can use to pay their suppliers like airlines, have around 50,000 properties and we help travel agencies back about hotels, car rental. We’re working hard to extend our presence 65 million rooms a year. Our car rental business helps travel agencies into some local markets where it might be slightly difficult to get book cars and we do 95 million car rentals a year. We also work with local paying accounts or to work with local entity because of travel agencies to provide ground transportation to and from the regulation or the banking structure or the infrastructure. We’ve airport. We’ve aggravated content and made a simple and seamless been in the Middle East and Africa for five years and we have way to book that on behalf of your travellers. The ground transportation a number of customers in Dubai and Saudi Arabia. The biggest space is worth almost $65 billion. We’re making that content available challenge applies to this region and some other regions like South on mobile devices or on website. We have transformed from GDS to a platform where travel agencies are able to engage with their travellers Edward Chandler America. We work to provide the majority of our banking structure, Niklas Andreen Chief Commercial and Partnerships Vice President and not just at their bookings but also throughout their journey. Officer, eNett International banking operations. Managing Director for Global hospitality and digital, Travelport 28 TRAVTALK NOVEMBER 2017 FAMILYALBUM 1st OTB Abu Dhabi leaves a positive mark The first-ever Outbound Travel Bazaar was held at the InterContinental Hotel in Abu Dhabi under the guidance of travel professional Mario Anthony and his team at Luxury Connections. The event was quite different from the regular B2B meetings as the buyers were brought in to a closed door setup.

30 TRAVTALK NOVEMBER 2017 EXHIBITION ITE HCMC hosts 305 international buyers Vietnam is steadily growing to become a hub in the Southeast Asian region. The 13th ITE HCMC closed with a record number of exhibitors, visitors and buyer-seller meetings in 2017, bridging more international and local travel business together, further boosting the tourism potential of the Mekong sub-region.

TT BUREAU etnam Trade Fair & Advertis- their companies ing Joint Stock, ITE HCMC for future of the he International Travel 2017 continued to be the tourism industry.” TExpo Ho Chi Minh City leading travel trade event (ITE HCMC), the Greater for international and local ITE HCMC Mekong sub region’s largest travel businesses. The ex- 2017 hosted 305 international travel event, tensive support from key ex- international buyers concluded its 13th annual hibitors and new companies from 40 countries event in Ho Chi Minh City, has further promoted the and territories, and Vietnam on September 9. A country’s tourism opportuni- 40 international me- total of 5,282 meetings were ties. ITE HCMC 2017 show- dia from prominent conducted between the buy- cased the strong participa- travel, lifestyle, tour- ers and sellers during the tion of 300 international ism and broadcast three-day event, a 45 per and local travel companies, platforms, as well cent increase from last year, including international as award-winning reaffirming the importance promotion agencies. travel bloggers and of the event as a key bridge digital influencers. in the tourism industry for “The tourism industry both inbound and outbound in Vietnam has an unlimited The Gala Din- markets in Vietnam and the dynamism,” says Jack Wei, ner, themed ‘Vi- region. Vietnam’s tourism General Manager of Informa etnam Night’ held on Sep- of Vietnam with 54 ethnic countries, including, the 6-8, 2018 at SECC, featur- welcomed more than one Exhibitions (Asia) and Co- tember 6, was one of the groups, together with differ- 4th CLMV Tourism Minis- ing more international and million international visitors Organiser of ITE HCMC. first in a series of activities ent traditional performanc- terial Conference, the 3rd local travel companies, in August 2017 alone – an “For us, it is important of ITE HCMC 2017. The es from the Mekong sub- ACMECS Tourism Ministe- thereby, promising a better increase of 35.1 per cent as to discuss and present dinner was attended by region. The opening of the rial Conference and the Vi- tourism market mix to the compared to 2016. this dynamic development government officials from 13th ITE HCMC was graced etnam-Italy Tourism Forum. event. All travel companies in a focussed way at ITE Cambodia, Laos, Myanmar, by H.E. Nguyen Ngoc Thien, who are looking to develop Organised by the Viet- HCMC. We also want to of- Thailand (CLMT), Vietnam, Minister of Culture, Sports This year, ITE HCMC both inbound and outbound nam National Administration fer all our market partners Italy together with the spon- and Tourism of Vietnam; presented new ITE Awards tourism businesses in Viet- of Tourism, Ho Chi Minh City a central platform so that sors, partners, hosted buy- H.E. Nguyen Thanh Phong, to recognise the outstanding nam or CLMT countries are Department of Tourism, In- they can showcase their ers, sellers and media. It Chairman of Ho Chi Minh participants and partners for welcome to register at www. forma Exhibitions and the Vi- achievements and prepare featured the unique beauty City People’s Committee their exemplary support and itehcmc.com. together with other contributions, including three government officials award categories – ITE Best from Cambodia, Booth Design Award, ITE )DFWÀOH Laos, Myanmar, Exhibitor Recognition Award The Gala Dinner, themed Thailand and Italy and ITE Partner Recognition ‘Vietnam Night’ held on at the Saigon Exhi- Award. The Travel Fun Fair September 6, was one bition & Convention Day held on the last day of of the first in a series Center (SECC), Ho ITE HCMC 2017 attracted of activities of ITE Chi Minh City. ITE more than 16,000 visitors HCMC 2017 HCMC 2017 hosted and presented them with ITE HCMC will return important multi- exclusive travel promotions for its 14th edition on lateral meetings, on flight tickets, accommo- September 6-8, 2018, attended by high dation and tour packages. at SECC ranking dignitaries Public visitors also experi- Vietnam Tourism from the ACMECS enced stage performances welcomed more than countries and Italy, and traditional showcases one million international to promote coop- on musical and culinary cul- visitors in Aug 2017–an eration and develop- tures from exhibiting booths. increase of 35.1% as ment of the tourism ITE HCMC will return for its compared to 2016 sector among the 14th edition on September INTERVIEW NOVEMBER 2017 TRAVTALK 31

Smart App for U-tinerary: The new travel guide Sharjah tourism This year over 4,000 exhibitors and 147,000 visitors participated at The recent rise of millennials in the Middle East, UK, USA and Europe is witnessing GITEX Technology Week spread across a week at WTC Dubai. HE Khalid growth in experiential tourism with very personalised, tech savvy and unique trends. Jasim Al Midfa, Chairman, Sharjah Commerce and Gabriela Asquith, Founder, Story Unheard, talks about its hip ‘U-tinerary’ service. Tourism Development Authority, emphasised that and interests. We present senior travellers approach- How will the the Authority was keen to SHEHARA RIZLY you with the highlight reel ing us for our itineraries. Qservice help the participate in the event for the What is the concept of any given destination so ME travellers? fourth year in a row based on the vision and directives Qof U-tinerary? when you leave, you feel you Is there a fee to More and more travel- of His Highness Sheikh The concept is that of haven’t missed out on any of Qjoin? Who can lers in the Middle East are Dr. Sultan bin Mohammed travel guide cum luxury con- its top highlights. Travellers fill join in? looking to experience the Al Qasimi, Member of the cierge combined with travel in a questionnaire that tells There’s no fee to join and very best of their chosen Supreme Council and Ruler of Sharjah. itinerary. Just like a travel us about them and how they anyone is welcome. You just destination based on their guide, we give you the most would like to travel. pay for the U-tinerary. The preferences. In comes Story SCTDA showcased up-to-date and personalised rate will vary, depending on Unheard’s U-tinerary! We the latest applications for smartphones at this year’s information on your chosen Who is the target the number of days you want understand the needs of event, highlighting Sharjah’s destination, like the ones GabrielaGbil AAsquith ith Qaudience? a play-by-play itinerary. It’s the Middle East travellers new Mobile App, Virtual Founder Reality, which enables visitors you’d expect from a luxury Story Unheard We targeted travellers all very transparent with no well and know exactly what concierge – and then we in the UK, Europe, USA and hidden costs. All prices are makes them tick. Whether to immerse themselves in short promotional films fuse it with the planning and We present you with UAE from the ages of 18-35 listed on the website in the it’s for a chic city break or an about Sharjah. In addition, scheduling involved in an or- the highlight reel of who found the entire holiday U-tinerary page. For example exotic trip in a far-flung des- the Authority introduced ganised travel itinerary you’d planning process cumber- a three-day trip costs £150 tination, we ensure they feel ‘Virtual Dressing’, a new receive from a tour operator. any given destination some and just wanted the (AED 738) and a five-day trip incredibly comfortable wher- interactive technology which so when you leave, allows tourists to experience Instead of undergoing the top suggestions without costs £250 (AED 1,230). You ever they sare in the world traditional Emirati clothing trouble of planning your trip you feel you haven’t any hassle. We focussed on can even just have a one-day with recommendations that and take souvenir images and researching for hours missed out on any young couples, groups of itinerary for £50 (AED 246)! meet their expectations. with digital activation. on where to stay or things to friends and solo travellers By opting for our ‘Bookings SCTDA also launched its of its top highlights. new website. Al Midfa noted do, one of our travel experts looking for an itinerary that Service’, restaurants, hotels, Booking Spree that the Authority was eager curate your customised and Travellers fill in a put forward the most unique transportation, activities, to assimilate new methods detailed itinerary which you questionnaire that suggestions from their cho- trips and events, tickets can A three-day trip costs £150 of promoting Sharjah and can receive in a matter of tells us about them sen destination. However, be booked directly through (AED 738) and a five-day introducing its landmarks days. Our itineraries only our current audience is ac- us at an additional handling trip costs £250 (AED and tourism elements and how they would 1,230). A one-day itinerary in the most modern and recommend the very best tually much wider than that. fee which is listed on the sophisticated way. options based on your likes like to travel We now have families and U-tinerary website. costs £50 (AED 246) 32 TRAVTALK NOVEMBER 2017 NEWS Uganda entices Dubai travel trade Recognising Uganda’s influence on the global market, Satguru Travel organised a Uganda Convention in Dubai from October 7-9, 2017, at Hyatt Regency Deira Dubai, to highlight the country’s strength and contributions to the Middle Eastern audience.

TT BUREAU Management to a Destina- try to be in and is celebrating tion Management Company. Uganda’s 55th Independence ganda Convention Dubai Almost 80 exhibitors par- Day for the first time in the U2017 was hosted in col- ticipated in the convention to UAE. They want to develop laboration with hotel part- promote their products and tourism and trade between the ners–Hyatt Regency Deira tourism initiatives, including two countries and explore the Dubai and Grand Excelsior many travel agents that expe- many business opportunities Deira–with Satguru Travel’s rienced widespread interest between them. focus on bringing attention to in Uganda’s inbound tourism the lucrative investment op- opportunities. A truly extrava- Santosh Punjabi, Re- portunities in Uganda, in addi- gant affair, High Ministers and gional Manager, Satguru tion to showcasing its distinct an estimated 30 members of Travel, said, “Being one of SthPjbiSantosh Punjabi all came together in the Hyatt economic ties. Not only was Regional Manager produce including agriculture, the Parliament were in attend- its kind event between the Satguru Travel Regency Deira Dubai’s Crys- the audience impressed by coffee, and local handicraft. ance alongside the Ambassa- two nations, I am confident tal Ballroom. Uganda’s Minis- the intricate displays, there dor of Uganda in Abu Dhabi, that the synergy will triple the a lavish affair with over 350 ter of Foreign Affairs, Henry was undeniable enthusiasm The event is the first of H.E. Nimisha J. Madhvani. number of participants and guests in attendance includ- Oryem Okello graced the oc- generated towards invest- many executed by Satguru The Ambassadors said that business by next year.” The ing local visitors, government casion as the chief guest and ing in Uganda’s products Travel to transform from Travel Uganda is a wonderful coun- last day of the convention was officials and business partners encouraged local investors to and learning more about actively consider investing in a their export capabilities. Sat- diverse range of sectors such guru Travel will take proactive as petroleum, manufacturing, steps to invite an increasing agriculture and farming. number of African countries including Rwanda, Ghana With trade between the and Ethiopia to use this plat- UAE and Uganda already form to nurture new trade valued at over $600 mil- and business partnerships lion, the Uganda Conven- that will serve as a gateway tion Dubai 2017 played a to economic prosperity for all key role in strengthening stakeholders. flydubai takes off to over 200 routes The recent strategic partnership between flydubai and Russia aims to further strengthen not just the two carriers, but also the hub of Dubai. Jeyhun Efendi, Senior President – Commercial Operations UAE, Middle East, Europe and CIS, flydubai, speaks with on their plans.

SHEHARA RIZLY crisis, although with the re- will have Emirates code- moval of the visa restrictions We have doubled our capacity into Russia share which would mean that Could you share for the Russian nationals this year so now we are operating to 10 cities in Emirates would be able Qflydubai’s the plan in February 2017, we have Russia including Moscow and nine regional airports to connect from all of the of action? seen a huge growth in network of Emirates to From the start of our op- passenger numbers. and we are further doubling our capacity in general flydubai and vice versa. erations in 2009, flydubai was in terms of the number of flights as we believe that created to connect Dubai with What are the plans having a regular source of flights will further How many code- underserved markets and to Qfor the upcoming boost in passenger numbers Qshare will you strengthen tourism and busi- season? have with Emirates ness traffic. Following the We have doubled our over the next few strategy, we have introduced capacity into Russia this new fleet of 737-800 aircrafts Russia, Voronezh and Ufa in weeks? JeyhunJh EfdiEfendi Russian destinations in the year, so now we are oper- Senior President– Commercial and by next year, we shall central Russia. flydubai operates to over Operations UAE, ME, Europe and CIS early years of our opera- ating to 10 cities in Russia flydubai have a further addition of 80 95 destinations, out of which, tions and have started mainly including Moscow and nine 737 Max order. We will dou- Could you throw 60 routes were never connect- flights to regions of Russia regional airports. We are fur- that having a regular source ble the capacity to 50 flights Q light on the part- ed to Dubai by Emirates or any which either didn’t have direct ther doubling our capacity in of flights will further boost in per week to 10 Russian cit- nership with Emir- other airline. Combining over flights or didn’t have regular general in terms of the num- passenger numbers. We are ies and also start operations ates? 60 destinations with Emirates, flights around the year. ber of flights as we believe also operating our 58 brand to Makhachkala in south of Several months ago, we will reach 200 plus routes our Chairman H.E. Sheikh that can connect via Dubai How was the per- Ahmed Bin Saheed Al Mak- International Airport. We plan Qformance of the toum announced the strate- to codeshare on all our routes. Russian market? gic partnership with Emirates We started with 30 routes two Over the years we have Airlines. Over the past few weeks ago, and would even- seen a growth of several folds weeks the code-share net- tually be introducing 30 more of tourism traffic but in the last work was opened between over the next couple of weeks. four years, there has been a Emirates airline and flydubai. We plan to finish all the fly- slight decline in passenger Effective November 1, 2017, dubai network with Emirates numbers due to the economic all of flydubai Russian flights by the end of the year. AGENTS NOVEMBER 2017 TRAVTALK 33 Russian trade comes calling to Dubai Dubai’s leading Russian tour operator, Natalie Tours organised its 12th annual congress with over 200 CEOs and owners of Russian travel agencies, who have shown the best sales performance in the UAE during the past year, in attendance.

SHEHARA RIZLY ism and Commerce Marketing with a 25-year history of work (DCTCM), Vladimir Vorobiev, in the Russian travel services atalie Tours’ annual con- President, Natalie tours, Ad- market has been holding this Ngress was partnered by its nan Aridi, Managing Director, event to award best sellers, UAE arm, Alpha Destination Alpha Destination Manage- discuss further cooperation Management, Dubai Tour- ment, Serge Zaalof, COO, with top managers of retail ism, flydubai and Atlantis-The Atlantis-The Palm Dubai, companies and motivate its Palm. The event was hosted Jeyhun Efendi, Senior Vice partners to promote the travel for the fifth time at Atlantis-The President – Commercial Op- direction and increase sales of the Managers’ Congress, V. Vo- Moscow route. End of the in tourist numbers. However, Palm under the patronage erations UAE, Middle East, Natalie Tours’ services in the robyev said that Natalie Tours month sees flydubai increas- this year we have seen a fur- of H.E. Gocha Buachidze, Europe, CIS, flydubai and UAE. Currently, the share of planned to “at least double” ing to 10 flights so that more ther increase and hope to have Consul General of Russian Natalia Vorobieva, General Natalie Tours’ customers in the these indicators. Russian travellers can visit. at least 150,000 tourists from Federation in Dubai, H.E. Director, Natalie Tours. total flow of Russian tourists Our overall goal is to welcome Russia before the end of the Ahmed Khalifa Al Falasi, travelling to the UAE exceeds In his address, Al Falasi over 20 million visitors by 2020 year and by 2018 target nearly CEO, Support Services, For two decades now, the 15 per cent, and this indicator stated, “We have a wide range and this is possible with your 200,000.” Adnan Aridi, MD, Al- Dubai Corporation for Tour- leading Russian tour operator ranks Natalie Tours as num- of hotel categories for Russian continued support.” pha Destination Management, ber one travel agency for travellers to suit their budget stated, “We have been work- the UAE destination. Ac- as we now have over 100,000 In his opening speech, V. ing together with Natalie Tours cording to the results of hotel rooms. Dubai hospitality Vorobyev also referred to the for the past 15 years. The last the past winter season, has diversified but the service rapid development of UAE hotel quarter of this year looks very the United Arab Emirates standard has increased the base and the focus of the coun- good and we are hoping that were in first place in the quality to ensure that visitors try’s authorities on boosting the the numbers will increase. With company’s sales structure, return to Dubai. The two car- flow of Russian tourists. He re- the support of our partners fly- accounting for 43 per cent riers, Emirates and flydubai iterated, “In 2013, the number dubai increasing flights to Rus- in the revenue distribution have increased capacities over of tourists visiting from Russia sian destinations and DTCM and for 37 per cent in the the years and from October 1, to Dubai had a good growth, extending their support we are total number of serviced 2017, Emirates will further in- then when the economic crisis bound to have a good influx of customers. While opening crease capacity on the Dubai- hit the nation, there was a drop Russian tourists.”

TECHNOLOGY NOVEMBER 2017 TRAVTALK 35 Enhancing housekeeping efficiency Housekeeping standards and efficiency is of utmost importance as the guest needs to be ensured of excellent service during his stay. The announcement of the General Availability (GA) of FCS Housekeeping V3.1 with new features serve to further boost housekeeping efficiency and guest satisfaction.

TT BUREAU ficiency since its initial launch, FCS Housekeeping has been an industry game- ing their ability to provide and the new version contin- customised service to each he latest version of FCS ues this legacy by providing changer in housekeeping efficiency since its initial guest. Further enhancements THousekeeping includes the staff with even greater launch, and the new version continues this legacy by made to the FCS Housekeep- the ability to implement task insight into the tracking and providing the staff with even greater insight into the ing mobile app also include a assignment rules that can management of tasks,” said tracking and management of tasks job posting confirmation mes- adapt to changing priorities Shannon Lau, Product sage that allows staff to verify throughout the day. Other Manager for FCS House- the accuracy of information useful enhancements include keeping. “With the new before being submitted. instant access to guest pro- features, properties can pleted at a certain time, such facilitating the ability to ana- Besides, the new platform files via mobile app, greater further streamline task re- as attending to a rush room lyse and make performance also includes a list of other report customisation and the lated data to ensure swift and ShannonSh LLau or working on an arrival room. comparisons where needed. performance enhancing abili- ability to view or update an effective completion of all Product Manager Reports can be customised ties that include optimised FCS Housekeeping array of additional information assignments,” she said. FCS Housekeeping V3.1 to offer either summary or room matrix user interface via mobile device. workforce to be able to rely also equips hoteliers with far detailed descriptions. Sent via offering the ability to view With each guest on an assignment list that greater control over how and email as an attachment, each more rooms and hours, new “FCS Housekeeping room constantly un- reflects current priorities. That when performance reports are report can also be submitted pop-up screen that allows has been an industry game- dergoing changes in is why one of the key features generated and sent, as well as to multiple recipients. users to perform multiple ac- changer in housekeeping ef- room status, from an active included in the FCS House- what sort of information is in- tions, new room assignment task to completion and keeping upgrade is the ability cluded. Specific fields such as The latest version of rules based on room num- being ready for a new to configure specific assign- guest room activities, status FCS Housekeeping allows ber and guest preference guest, it is vital for an ef- ment rules that can be sent to tracking or time taken to com- staff to access a guest’s pro- codes which can be sorted ficient house- staff depending on the time of plete tasks on a certain floor, file from mobile devices. With in ascending or descending keeping day that run repeatedly with can now be grouped and sort- the ability to instantly look up order, remarks and notes that the use of pre-set time sched- ed based on user preference. a guest by room number or remain linked to a specific uling. This ensures that room This functionality provides name, room attendants can guest room until guest check- attendants adhere to specific hoteliers with even greater in- view essential information, out, minibar items, linens and responsibilities that reflect sight by allowing them to edit such as personal preferenc- amenities tailored based on what is needed to be com- reports down to specific data, es and profile notes, increas- guest room type. 36 TRAVTALK NOVEMBER 2017 TECHNOLOGY ONEVIEW serves the agility of travel industry With the Agile concept being globally proven and accepted across all domains, ONEVIEW has also incorporated the same into its product development and services. Also, extensive internal and external SWOT analysis is done, which has outclassed ONEVIEW from its competition by generating ideologies which take ease of use, affordability and ROI for the clients.

e are a company product without waiting for ONEVIEW tailored to its unique offering, To make this hap- Wwho pioneers in the D-day ceremonies with pen, we collaborate with travel IT solutions, of- whistles or bells. By honing has enabled its new acquisition to gain an the customer to take them fering services across a carefully calibrated strat- unbeatable foothold in the market. We provide through all the phases the globe. By involving egy around distinctiveness, products that have a distinctive edge through our of the product develop- client inputs and feed- ONEVIEW tailored to its ment. Moving towards the backs, we are able to unique offering, has technological difference (even the designs), exploration phase along produce a functional enabled its new acquisi- through our innate UI characteristics and UX with the team creates a product with no out- tion to gain an unbeat- experience to our customers required development right rejection of the able foothold in the mar- and healthy bonding. product in a short time. ket. We provide products This provides better The initial focus of ONEV- that have a distinc- Our approach is not Adapting to the growing adaptability on quality IEW is to create a func- tive edge through our only about flexibility and requirement of customers terms to the product for tional ready-to-use technological differ- fast turnaround time but in real-time, our solutions its delivery and high cus- ence (even the designs), also about better risk man- are always dynamic in tomer satisfaction. We through our innate agement, timely feedback, nature allowing custom- believe in utmost satisfac- UI characteristics and targeted results, enhanced ers to get the latest in- tion of our customers by UX experience to customer satisfaction and novation and solution for providing solutions in set our customers. quick problem solving. their organisation. timeline (Sprints).

Brijesh Agarwal, Director of Operations, One View IT solutions Advertorial Online, not an option anymore It is predicted that by the end of 2017, online revenue is expected to reach $35 billion in the Middle East. Ernesto Hernandez, Director, EMEA Online Technical Sales at Sabre Corporation, speaks to .

TT BUREAU drop out of sight and then re- cies have remained with an start searches on a different For offline travel agencies to succeed in off-the-shelf IBE for many Please explain device or check with offline today’s competitive world, they require to years in a very successful Qthe importance of travel agencies. They also adopt an online and mobile strategy to balance manner. Therefore, while it transition from offline now look for more inspiration their investments in both online and offline. is difficult not to give a very to online for agents. and validation of their choic- general set of questions that Agencies that still be- es on review sites, social Online is not an option anymore will make the final decision lieve they don’t need to go media and among their own too relative depending on the online are missing on a huge peers. They seek benefits customer scenario, I find it growth opportunity in the from both worlds. How should travel altogether different market easier and more practical to market. On the other hand, Qagents prepare segment than the one cur- simply suggest to the travel the demands of travellers in In the ME region, themselves for online rently reached through the agency to realise that this key ErnestoEtHd Hernandez the Middle East are driven by Qa large segment of Director, EMEA Online Technical Sales platforms? offline channel. decision can be changed or advances in technology and offline travel agents at Sabre Corporation The question is whether reversed at different points consumer adoption. Today’s still perform well. personal service and support the main reason to ‘go on- Could you share in time. Therefore, I strongly travellers don’t think of ‘on- What should they do when something goes wrong. line’ is to enhance the ex- Qthe strategies suggest exploring reliable line’ and ‘offline’ when they to ensure more profits I believe this is important in isting value proposition of to be used by travel third party providers to see if manage their travel. Some from online too? the case of complex itinerar- the brand or to diversify the agents, both online their off-the-shelf IBE solution estimates suggest travel- People still see some ies – the personal connec- brand by making it accessi- and offline, to engage can be a practical means to lers look at an average of 38 distinct benefits of tradi- tion allows a travel agent to ble to new market segments. millennials? experiment and further refine websites before making a tional brick-and-mortar travel establish a level of trust that For example, enhancing In context of the financial their initial online strategies booking decision. Consum- agents, especially when it can be hard to match in a the value proposition of and strategic implications, without having to make signif- ers maymay start on a desktop, comescomes to human interaction, digitaldigital interaction.inte Fortunate- the brand could mean just the travel agency will still icant capital expenditures at ly forfor agents,a these com- extending the customer ex- have to select upon a vast the beginning. plex itinerariesitin often result perience or service into the number of execution related in hihigh-yieldgh- products. online realm, which may or ‘build versus buy’ decisions. )DFWÀOH may not involve getting ‘new One of the most common

FoFor offline travel agen- bookings’ through it, but among them is whether it Some estimates suggest travellers look at an average cies ttoo succeed in today’s could increase ‘customer should build and maintain of 38 websites before comcompetitivep world, they retention’ or ‘revenue per its own internet booking en- making a booking decision rrequireequ to adopt an on- customer’ by capitalising gine (IBE) or source it from a They also now look for line and mobile strat- on upselling opportunities. qualified third party provider. more inspiration eegygy to balance their On the other hand, the main While it is true that most big and validation of their ininvestmentsv in both driver for diversifying the travel agencies have de- choices on review sites, oonline and offline. brand value through the on- veloped their own IBE, it is social media and among Online is not an line space could be to gen- also true that some small their own peers option anymore. erate new bookings from an to medium or niche agen-

38 TRAVTALK NOVEMBER 2017 MOVEMENTS

Sheraton Jumeirah Beach Resort Mövenpick Hotel UK remains primary Dubai Bahrain Mohamed El Aghoury takes charge as the new General Manager for Mövenpick Hotel, Bahrain appointed Karim El Berkchi as the Sheraton Jumeirah Beach Resort. Mohamed brings along more than property’s new Director of Sales and Marketing. With over market for UAE 25 years of hospitality experience including 21 15 years in the hospitality industry, El years spent at some of the most prestigious Berkchi brings a wealth of knowledge The UK has always been a hotels and resorts in United Arab Emirates. to the five star hotel, including a solid Prior to joining Sheraton Jumeirah Beach GCC background and strategic sales primary market for UAE, shares Resort, he was the Cluster General Manager experience. He was previously the at The Meydan Hotel and Bab Al Shams cluster director of sales and marketing Samir Hamadeh, General Desert Resort & SPA. El Aghoury holds for the Radisson Blu Hotels in Muscat a Bachelor’s degree in Accounting and and Sohar. This appointment also marks Manager, Alpha Destination Business Administration as well as a Sales & a personal return for him to the hotel Marketing diploma obtained at the American group, as he worked with Mövenpick Management, with . University of Cairo. Hotel, Kuwait as sales manager in 2006. SHEHARA RIZLY

Is the UK mar- Q ket picking up in terms of outbound to Marriott International Dubai? There has been a major Dubai focus from the destination Neal Jones has been appointed Chief Sales and Marketing Sandra Schulze-Potgieter, Vice President of Premium and Select and its stakeholders on UK Officer, Middle East and Africa, Marriott International. He will Brands will be responsible for Brand Marketing and Management and we believe it will remain provide support to the company’s thriving for Marriott International and will oversee one of the top source mar- regional portfolio and will be responsible Restaurants & Bars Marketing as well kets in 2018 for Dubai. SamirSiHdh Hamadeh for driving top line revenue for Marriott as Area Field Marketing. Sandra was General Manager Alpha Destination Management International brands, ensuring the previously Senior Director, Brand Do explain the regional sales and marketing strategy Marketing & eCommerce for Marriott Qstrategies used to transit passengers to stay is aligned with the company’s International, Middle East and Africa get more UK tourists for least one night rather vision and priorities. where she managed field marketing, to visit UAE. than simply pass by. We are brand marketing, public relations, The more the destina- also focusing on Dubai’s partnerships, social media, digital tions create attractions and strong calendar of events as well as loyalty. She was tailor their product to cater to excite more travellers to instrumental in positioning to UK tourists, the better come over. Marriott International’s lead in conversion they can expect. brand marketing in the region. People seek experiences. Which emirate do Dubai is becoming a major Q they like and what attractions hub and it is very sort of vacations do important that we focus on they book? offering experiences and Dubai is still at the heart added value to our cus- of the UAE tourism attrac- tomer. Our approach to UK tions and it is still within the has to be different than other heart of UK tourists. This Sarah Walker Kerr, Vice President of Communications, Middle East Sarah Allen, Vice President of Revenue Strategy & Analysis will be markets and key to that is does not mean it stops them and Africa will be responsible for devising and implementing the overall responsible for property, market and Area Revenue Management, coming up with new ideas from exploring other lower communications strategy for Marriott Remote Revenue Management Solutions and to grow stop over business. budget emirates such as International in the region. She will Revenue Management Analysis. Formerly In order to support Dubai’s Ras Al Khaimah. We have provide strategic counsel to the senior Vice President of Revenue Management, goal to attract 20 million visi- also seen a major increase executive leadership team, manage Marriott International, MEA, Allen has tors annually by 2020 and of visitors to Abu Dhabi from internal and external communications, played a key role in moving hotels on maintain a stable momen- UK offering a great cul- crisis communications and reputation to Marriott’s revenue management tum of growth, there is need tural experience, yet Dubai management as well as brand platforms, implementing processes for new packages and offers remains the main center communications. Sarah was previously as well as setting up shared with added-value to entice and main attraction. Regional Director of Public Relations, services across the markets to Middle East, Africa, India and Japan for drive synergies. She was also the 7KH5LW]&DUOWRQ+RWHO&RPSDQ\ business leader for the integration of 3URWHD+RWHOVZKLFKZDVDFTXLUHG Mauritius beckons agents by Marriott International in 2014. for fun and frolic

Aloft and Element Hotels InterContinental Hotels Dubai Abu Dhabi Marriott International has announced the appointment of Stuart InterContinental Abu Dhabi appointed Georges Abi Aad as Resident Birkwood as Cluster General Manager for its upcoming properties in Manager in charge of the Commercial Department, to oversee its day- Dubai - Aloft Me’aisem, Element Me’aisem and to-day operations. He will head the Sales & Aloft Dubai South. Birkwood will oversee Marketing department as well as assist the the operations of over 500 rooms, eight General Manager of InterContinental Abu food and beverage outlets and facilities Dhabi with the day-to-day activities of the across the hotels. Birkwood brings more hotel. Prior to this, Abi Aad was the General Constance Hotels and Resorts recently hosted a Fam trip to Mauritius from than 25 years of experience from across Manager at Vision Hotels Management Dubai partnering with Nasser Air Travel & Shipping Agencies–GSA for Air the UAE, Poland, Finland, UK and the in Abu Dhabi. With more than 25 years Mauritius in UAE in association with MTPA in September 2017. The trip Kingdom of Saudi Arabia. He started his of experience in the hospitality industry, Abi was arranged specially for agents promoting and selling Mauritius and to give them a better understanding of the destination and what it has to career with Hilton in the UK in 1991 before Aad worked at Sofitel Abu Dhabi Corniche offer. The agents stayed two nights each at the Constance properties - joining Marriott International in as Director of Sales and ‘The Constance Belle Mare Plage & Constance Prince Maurice to experience 1994 and has since worked in Diplomat’, Radisson Blu the property and its offerings. They also had a chance to interact with the some of the company’s most Hotel, Residence & Spa lions at Casela Park, visit the Grand River South East Waterfall and the Ile prolific properties. in Bahrain. aux cerf arranged by MTPA.