The Inside: Top Colors for FallPg. ’07 12 TIM GUNN JOINS LIZ/3 LAUDER NET UP 39%/4 WWD WWDWomen’s Wear Daily • TheTHURSDAY Retailers’ Daily Newspaper • February 1, 2007 • $2.00 List Sportswear Edge of Night Expect metallics to stick around for fall. Designers are updating the shiny stuff with a downtown edge in looks fi t for day, night and that cocktail hour in between. Here, photographed at Fast Ashleys Studio, Samantha Treacy’s wool shirt and linen skirt. Nylon and spandex leggings from Romeo & Juliet Couture; Nine West pumps. ANT: CAMERON KERSHAW; STYLED BY MAYTE ALLENDE MAYTE STYLED BY CAMERON KERSHAW; ANT: An All-American Man: Ralph, Penney’s Link to Create New Brand By Marc Karimzadeh lifestyle brand, which, come spring and children’s wear, as well as olo Ralph Lauren Corp. has 2008, is expected to become the accessories, intimate apparel and Pthe first big customer for biggest launch in the moderate home goods, and be merchandised its new Global Brand Concepts department store’s history. The across those departments at division: J.C. Penney. brand — which will be completely Penney’s. The retail chain today will unveil created by the Polo operation American Living is the first major the exclusive American Living — will comprise women’s, men’s See Lauren, Page 11 PHOTO BY PASHA ANTONOV; MODEL: OLGA/SUPREME; HAIR BY CHLOE AND MAKEUP BY JUSTIN ST. CLAIR, BOTH AT AARTIST LOFT; FASHION ASSIST FASHION LOFT; AARTIST CLAIR, BOTH AT JUSTIN ST. AND MAKEUP BY CHLOE MODEL: OLGA/SUPREME; HAIR BY ANTONOV; PASHA PHOTO BY WWD.COM WWDTHURSDAY Sportswear FASHION ™ Rachel Roy, Lisa Perry and Rena Lange got a head start on New York 6 Fashion Week, showing looks that ranged from sleek to frothy. A weekly update on consumer attitudes and behavior based on ongoing research from Cotton Incorporated GENERAL J.C. Penney will announce today the launch of the exclusive American 1 Living lifestyle brand, expected to be the biggest in the store’s history. CLICK-AND-MORTAR MINDSET Tim Gunn, chair of fashion design at Parsons and taskmaster of “Project First Women, Now Men Adopt Online Apparel Browsing 3 Runway,” is joining Liz Claiborne as chief creative offi cer. The Estée Lauder Cos. delivered a 39 percent profi t gain in the second When the World Wide Web became widely month, spending only 58.4 minutes overall. As 63 4 quarter, as it looks past department store doors to alternative channels. available, men were the early adopters, using it as a percent of women state that they “like” or “love” DENIM: European brands showing at Bread & Butter sharpened their communications and research tool, as well as for shopping, and only 17.3 percent of men make the 8 styling to battle the fast-fashion chains and a saturated denim market. entertainment. But, as the Internet became a bona fide same claim, the combination of bricks and clicks is a shopping channel, women began to appreciate its benefit for both gender mindsets. BEAT: Kimora Lee Simmons is all grown-up and so is her new high-end convenience and the role of Web Women will most likely 10 contemporary sportswear line, called KLS, launching for fall retailing. sites in apparel shopping research. maintain their steady hold on the EYE: Fashion week began early as starlets and models came to the Tribeca Today, it’s the men’s turn to play mantle of “the shopping gender” 16 Grand and Gramercy Park Hotel for the screening of “Factory Girl.” catch-up; and they are. According since certain traditional behaviors Classifi ed Advertisements.............................................................14-15 to the Cotton Incorporated Lifestyle and proclivities persist over time, To e-mail reporters and editors at WWD, the address is fi rstname. Monitor™, the amount of time says Kim Kitchings, director of [email protected], using the individual’s name. men spend browsing apparel has supply chain planning for Cotton WWD IS A REGISTERED TRADEMARK OF ADVANCE MAGAZINE PUBLISHERS INC. COPYRIGHT deceased by five minutes over the Incorporated. “Men are hunters ©2007 FAIRCHILD FASHION GROUP. ALL RIGHTS RESERVED. PRINTED IN THE U.S.A. VOLUME 193, NO. 23. WWD (ISSN 0149–5380) is published daily (except Saturdays, Sundays and holidays, with one same time last year. However, the and women are gatherers; men are additional issue in January and November, two additional issues in March, May, June, August and December, and three percentage of men who spent an looking to get what they need and additional issues in February, April, September and October) by Fairchild Fashion Group, which is a division of Advance Magazine Publishers Inc. PRINCIPAL OFFICE: 750 Third Avenue, New York, NY 10017. Shared Services provided by hour or less shopping for apparel women are trying to collect the best Condé Nast Publications: S. I. Newhouse, Jr., Chairman; Charles H. Townsend, President/CEO; John W. Bellando, Executive Vice President/COO; Debi Chirichella Sabino, Senior Vice President/CFO; Jill Bright, Executive Vice President/Human online in a one-month period that they can find. So while women Resources. Periodicals postage paid at New York, NY, and at additional mailing offi ces. Canada Post Publications Mail Agreement No. 40644503. Canadian Goods and Services Tax Registration No. 886549096-RT0001. Canada Post: return increased from 44.9 percent to 50 are certainly utilizing all options undeliverable Canadian addresses to: P.O. Box 503, RPO West Beaver Cre, Rich-Hill, ON L4B 4R6 POSTMASTER: percent over same time period, and avenues available, they have SEND ADDRESS CHANGES TO WOMEN’S WEAR DAILY, P.O. Box 15008, North Hollywood, CA 91615–5008. FOR SUBSCRIPTIONS, ADDRESS CHANGES, ADJUSTMENTS, OR BACK ISSUE indicating that they are becoming typically favored brick and mortar INQUIRIES: Please write to WWD, P.O. Box 15008, North Hollywood, CA 91615-5008, call 800-289-0273, or visit www.subnow.com/wd. Please give both new and old addresses as printed on most recent label. First copy of new more adept and comfortable retailing more than men,” she subscription will be mailed within four weeks after receipt of order. Address all editorial, business, and production offers. “They like the real and correspondence to WOMEN’S WEAR DAILY, 750 Third Avenue, New York, NY 10017. For permissions and reprint requests, browsing for clothing online. “The Internet is making it easier please call 212-630-4274 or fax requests to 212-630-4280. Visit us online at www.wwd.com. To subscribe to other “Times are definitely changing. dynamic experience of seeing, Fairchild magazines on the World Wide Web, visit www.fairchildpub.com. Occasionally, we make our subscriber list for every one to shop for whatever available to carefully screened companies that offer products and services that we believe would interest our readers. It's well known that historically, touching and examining their If you do not want to receive these offers and/or information, please advise us at P.O. Box 15008, North Hollywood, CA he or she is seeking and retailers 91615-5008 or call 800-289-0273. WOMEN’S WEAR DAILY IS NOT RESPONSIBLE FOR THE RETURN OR LOSS OF, women have been the main garments.” OR FOR DAMAGE OR ANY OTHER INJURY TO, UNSOLICITED MANUSCRIPTS, UNSOLICITED ART WORK (INCLUDING, are finding ways to make online consumers of the fashion industry. The Web also affords consumers BUT NOT LIMITED TO, DRAWINGS, PHOTOGRAPHS, AND TRANSPARENCIES), OR ANY OTHER UNSOLICITED shopping more emotional and MATERIALS. THOSE SUBMITTING MANUSCRIPTS, PHOTOGRAPHS, ART WORK, OR OTHER MATERIALS FOR However, men are beginning to the option to stock up on basics or CONSIDERATION SHOULD NOT SEND ORIGINALS, UNLESS SPECIFICALLY REQUESTED TO DO SO BY WOMEN’S WEAR functional at the same time.” DAILY IN WRITING. MANUSCRIPTS, PHOTOGRAPHS, AND OTHER MATERIALS SUBMITTED MUST BE ACCOMPANIED BY shop more like their female amplify specific fashion trends and A SELF-ADDRESSED STAMPED ENVELOPE. counterparts, which is evident to us — Milton Pedraza, that may have some gender specific Luxury Institute by the high number of men that appeal, considers Thompson from have joined and are using the Talbots. “The Web is a great tool Stylehive,” says Sabrina Yeung, an editor of the unique for a man looking to replenish staples or for a woman In Brief online social shopping community, Stylehive.com. looking for multiple wardrobing ideas.” Men are logging on in greater numbers and that’s Kitchings concurs. “It depends on who or what a ● MODEL LAW: Legislation to recommend standards and guide- likely at the direction of the women in their lives. woman may be shopping for, but if it’s for a special lines for the employment of models and child performers under “More women than men shop online because they occasion dress or important gift, a woman will make the age of 18 and prevent eating disorders was introduced in are more creative and able to imagine what they are the time to get it right and that likely will include some the New York State Assembly Wednesday by José Rivera (D., Bronx), chairman of the Assembly Task Force on Food Farm & buying; and now, they are showing men how to online browsing followed up by an in-store visit.” Nutrition Policy. The bill creates an advisory board of health do it,” explains Milton The same approach experts, industry representatives, models and entertainment Pedraza, chief executive Click-and-Mortar Shopping Habits of Men and Women applies to most high- professionals who would report to the Commissioner of Labor of Luxury Institute, an ticket purchases, asserts on the need for employment restrictions, weight or body mass independent research Male Female Pedraza, the luxury index requirements, medical screenings, referral protocols, organization.