44 | December 31, 2007 | Advertising Age ANNUAL 2008

MEDIA TOP 25 MAGAZINES TOP BROADCAST TV NETWORKS PROPERTIES: From Ad Age’s annual ranking of top 300 U.S. magazines (Oct. 29) by estimated gross Broadcast TV networks ranked by gross-measured-ad revenue. Dollars in millions. revenue, including gross-ad revenue and gross-circulation revenue. Dollars in millions Data from TNS Media Intelligence for calendar 2006. Full-year data for CW (Time Time Inc.operates for 2006. The 19th annual Magazine 300 report will appear Oct. 6. *Macrovision in Warner/CBS venture) and MyNetworkTV (News Corp.) not available; networks three of the top Dec. 2007 agreed to buy Gemstar-TV Guide, which is 41% owned by News Corp. launched September ‘06. TNS does not monitor Ion (Ion Media Networks). *A private-equity group bought Univision in March 2007. four U.S. RANK MAGAZINE PARENT GROSS REVENUE % CHG magazines,led by 1 People Time Warner (Time Inc.) $1,405.3 2.3 RANK NETWORK PARENT AD REVENUE % CHG People. ESPN, 2 Time Time Warner (Time Inc.) 975.2 3.2 1 CBS CBS Corp. $6,749.6 1.1 3 Better Homes and Gardens Meredith Corp. 949.3 -2.3 2 ABC Walt Disney Co. 6,146.3 4.2 owned by Disney 4 Sports Illustrated Time Warner (Time Inc.) 911.7 -1.5 3 NBC General Electric Co. (NBCU) 6,017.2 3.5 and Hearst,is 5 Parade Advance Publications (Parade Publications) 642.5 2.6 4 Fox News Corp. 3,786.6 6.1 cable’s runaway 6 Newsweek The Washington Post Co. 629.6 1.2 5 Univision NA* 2,092.7 17.7 7 Good Housekeeping Hearst Corp. (Magazine Division) 607.5 3.6 6 Telemundo General Electric Co. (NBCU) 817.3 -7.8 leader in 8 Reader’s Digest Reader’s Digest Association 574.8 -2.1 measured ad 9 Us Weekly Wenner Media 530.3 24.1 revenue. 10 Woman’s Day Lagardere (Hachette Filipacchi Media U.S.) 510.1 1.5 11 Cosmopolitan Hearst Corp. (Magazine Division) 490.5 0.2 TOP 25 CABLE TV NETWORKS 12 USA Weekend Gannett Co. 476.7 10.5 Cable TV networks ranked by gross-measured-ad revenue. Dollars in millions. Data 13 InStyle Time Warner (Time Inc.) 473.0 3.9 from TNS Media Intelligence for calendar 2006. *Ownership: ESPN (Disney 80%, 14 Family Circle Meredith Corp. 434.9 0.1 Hearst 20%); Lifetime (Disney 50%, Hearst 50%); Discovery, TLC (66.7% Discov- ery Holding, 33.3% Advance/Newhouse); Food Network (E.W. Scripps 69%, Tri- 15 Ladies’ Home Journal Meredith Corp. 430.6 4.3 bune 31%); A&E, History Channel (Disney 37.5%, Hearst 37.5%, GE’s NBCU 25%). 16 Vogue Advance Publications (Conde Nast Publications) 428.0 9.0 17 The New York Times Magazine The New York Times Co. 427.2 14.3 RANK NETWORK PARENT AD REVENUE % CHG 18 Forbes Forbes Media 399.8 4.8 1 ESPN* Walt Disney Co. $1,522.7 5.4 19 Glamour Advance Publications (Conde Nast Publications) 376.4 10.2 2 TNT Time Warner 1,054.5 -8.8 20 BusinessWeek McGraw-Hill Cos. 371.5 -6.4 3 MTV Viacom 982.5 1.9 21 TV Guide Gemstar-TV Guide International* 371.1 -42.9 4 Nickelodeon Viacom 967.0 12.4 22 U.S. News & World Report Mortimer Zuckerman Publications 364.7 2.7 5 USA General Electric Co. (NBCU) 818.3 7.1 23 Entertainment Weekly Time Warner (Time Inc.) 360.6 -2.1 6 Lifetime* Lifetime Entertainment Services 768.8 -7.2 24 O, The Oprah Magazine Hearst Corp. (Magazine Division) 359.6 10.9 7 TBS Time Warner 753.7 -4.0 25 Star Magazine American Media 339.7 9.1 8 Comedy Central Viacom 612.5 7.4 9 Fox News News Corp. 532.6 16.6 10 HGTV E.W. Scripps 523.0 8.4 TOP 25 NEWSPAPERS 11 Discovery Channel* Discovery Communications 478.8 -5.5 12 VH1 Viacom 460.2 8.7 Ranked by gross-measured-ad revenue in 2006. Dollars in millions. Data are from 13 BET Viacom 401.0 12.2 TNS Media Intelligence and exclude Sunday magazines. 1. Investor Sam Zell in De- 14 398.1 30.4 cember 2007 completed a deal to buy Tribune Co. 2. Hearst owns 31% stake in Medi- Cartoon Network Time Warner aNews properties outside San Francisco Bay Area. 3. MediaNews owns 54.2% stake. 15 Spike TV Viacom 394.5 16.9 16 Food Network* E.W. Scripps 388.8 27.8 RANK NEWSPAPER PARENT AD REVENUE % CHG 17 CNN Time Warner 378.5 -2.5 18 374.6 8.1 1 Los Angeles Times Tribune Co.1 $1,555.9 -2.1 FX News Corp. 19 E! Entertainment Television Comcast Corp. 348.3 3.3 2 The New York Times New York Times Co. 1,487.1 -0.7 20 A&E* A&E Television Networks 320.8 5.7 3 The Wall Street Journal News Corp. 1,249.6 11.9 21 Nick at Nite Viacom 318.6 -1.7 4 Chicago Tribune Tribune Co.1 1,176.2 -3.4 22 The History Channel* A&E Television Networks 297.0 5.3 5 USA Today Gannett Co. 803.4 -1.2 23 TLC* Discovery Communications 288.5 -31.1 6 Washington Post Washington Post Co. 689.8 -1.4 24 Sci Fi General Electric Co. (NBCU) 268.5 -8.3 7 Dallas Morning News Belo Corp. 660.6 -10.7 25 ESPN2* Walt Disney Co. 266.2 8.5 8 Arizona Republic Gannett Co. 592.3 -9.0 9 South Florida Sun-Sentinel Tribune Co.1 546.4 -14.4 10 Boston Globe The New York Times Co. 541.3 -7.9 11 Philadelphia Inquirer Philadelphia Media Holdings 537.8 -1.5 TOP 10 SYNDICATED TV SHOWS 12 New York Daily News Zuckerman Media Properties 530.1 -0.6 Syndicated TV shows ranked by gross-measured-ad revenue. Dollars in millions. 13 1 520.4 -18.8 Newsday (Long Island) Tribune Co. Data from TNS Media Intelligence for calendar 2006. 14 Miami Herald McClatchy Co. 479.8 10.2 15 474.1 -0.5 Star Tribune (Minneapolis) Avista Capital Partners RANK SHOW AD REVENUE % CHG 16 Atlanta Journal-Constitution Cox Enterprises 469.4 0.7 1 Friends $276.2 -11.3 17 2 418.4 -0.1 Denver Post MediaNews Group 2 Everybody Loves Raymond 198.7 7.8 18 412.6 -18.7 San Francisco Chronicle Hearst Corp. 3 Oprah Winfrey Show 160.8 0.6 19 3 410.5 -6.8 San Jose Mercury News MediaNews Group 4 Will & Grace 155.1 7.1 20 Houston Chronicle Hearst Corp. 407.9 -0.1 5 Entertainment Tonight 128.3 -6.6 21 Star-Ledger (Newark, N.J.) Advance Publications 351.6 -3.2 6 That ‘70s Show 114.4 4.6 22 349.4 -1.8 Orange County Register Freedom Communications 7 Sex and the City 113.6 218.3 This document (published Dec. 31, 2007), and information contained therein, is the copy- 23 328.1 -23.6 8 112.8 19.9 righted property of Crain Communications Chicago Sun-Times Sun-Times Media Group Judge Judy Inc. and The Ad Age Group (© Copyright 2007) and is for your personal, non-commer- 24 Sacramento Bee McClatchy Co. 313.3 11.6 9 Seinfeld 104.1 -11.3 cial use only. You may not reproduce, display on a website, distribute, sell or republish this document, or the information contained 25 Fort Worth Star-Telegram McClatchy Co. 307.8 -3.5 10 Malcolm in the Middle 84.7 6.3 therein, without the prior written consent of The Ad Age Group.