PMINDIA website (pmindia.gov.in)
Visitor Analytics Report
30th April, 2016 – 13th May, 2016
The new website of PM India was launched on May 26, 2015. This report, highlighting the visitor analytics data of the website, has been prepared for submission to the Prime Minister’s Office by the National Informatics Centre (NIC). The purpose of this report is to understand the usage pattern of the website’s visitors as an input for the continual improvement of the website.
Prepared by: National Informatics Centre May 13, 2016 pmindia.gov.in: Visitor Analytics Report 30 Apr to 13 May, 2016
Executive Summary
• The total number of sessions for this time period are 1,58,785.
• The average visit duration for this time period is 2 minute 05 seconds.
• The website is being accessed across all three types of devices (Desktop/laptop, mobile and tablet); however, desktop was the most popular device used for visiting the website.
• The most popular news update:
1. PM launches Pradhan Mantri Ujjwala Yojana at Ballia; 5 crore beneficiaries to be provided cooking gas connections
• The most popular speech:
1. Simhasth Kumbh Mahaparv 2016: Some Glimpses
• The most popular image:
The Chief Minister of U.P, Shri Akhilesh Yadav meets the Prime Minister, Shri Narendra Modi to discuss drought situation, in New Delhi on May 07, 2016.
Prepared by: National Informatics Centre May 13, 2016 pmindia.gov.in: Visitor Analytics Report 30 Apr to 13 May, 2016
Statistics at a glance
1,58,785 1,23,822
Total visits Number of unique visitors
20 May 06th
Maximum pages Highest number of viewed in a visit visitors in a day
1,11,218 30%
New visitors 70%
6% Visit duration summary 8% 11% 2 min 05 sec
75% Average visit duration
Prepared by: National Informatics Centre May 13, 2016 pmindia.gov.in: Visitor Analytics Report 30 Apr to 13 May, 2016
User Statistics
Most visited pages (Top 3) Country-wise visitors (Top 3) City-wise visitors (Top 3)
Interact with 27% India Delhi hon’ble PM 83% 22%
USA Image Gallery 3% 8% Bangalore 7%
UAE 4% Mumbai 5% New Updates 2%
Top 3 pages Device-wise visits Browser break-up (by visit duration)*
Mann Ki 04 min Baat Major Initiatives/ 20% Make in in India 03 min 45% 52% 10% 61% Unleashing India’s 9% Entrepreneurial 03 min Energy 3%
* Based on Landing Pages with at least 20 Sessions.
Prepared by: National Informatics Centre May 13, 2016 pmindia.gov.in: Visitor Analytics Report 30 Apr to 13 May, 2016
Content Statistics
Most popular news updates 1. PM launches Pradhan Mantri Ujjwala Yojana at Ballia; 5 crore 245 beneficiaries to be provided cooking gas connections
News updates 2. PM reviews drought and water scarcity situation at high level meeting uploaded during with Telangana CM
the period 3. PM reviews progress of Aadhar & Direct Benefit Transfer programmes
4. PM’s address at the launch of environment friendly “E-Boats” at Assi Ghat, Varanasi Most popular images
1. The Chief Minister of Uttar Pradesh, Shri Akhilesh Yadav meets the Prime Minister, Shri Narendra Modi to discuss drought situation, in New Delhi on May 07, 2016.
2. The National Coach, Indian Badminton Team, Shri Pullela Gopichand 179 Images calls on the Prime Minister, Shri Narendra Modi, in New Delhi on May uploaded during 02, 2016
the period 3. The Chief Minister of Uttar Pradesh, Shri Akhilesh Yadav meets the Prime Minister, Shri Narendra Modi to discuss drought situation, in New Delhi on May 07, 2016.
4. The Prime Minister, Shri Narendra Modi at the launching ceremony of the 'Pradhan Mantri Ujjwala Yojana', at Ballia, Uttar Pradesh on May 01, 2016. Most popular speeches
1. Simhasth Kumbh Mahaparv 2016: Some Glimpses
06 Speeches 2. PM Modi's address at the launch of environment friendly “E-Boats” at uploaded during Assi Ghat, Varanasi
the period 3. PM launches E-Rickshaw service in Varanasi
4. PM at the launch of Ujjwala Yojana
Prepared by: National Informatics Centre May 13, 2016