JOHNSON AVENUE BLOCK FESTIVAL Johnson Avenue

KRVC

Presents Johnson Avenue BLOCK Festival Between W. 235th & W. 236th Sts. Sept. 21 • 12 pm - 4 pm

Live music and entertainment produced by

clowns, original art, children’s activities, food, shopping specials, business exhibits, a non-perishable food drive and much more!

Since 2010, KRVC has organized numerous festivals in the communities of Riverdale and Woodlawn. These festivals serve to enrich our community by bringing diverse groups, across all ages, races and religions, together.

Our goal is to create, build, and grow a vibrant, connected and engaged community for its residents and businesses by leveraging the universal power of live music, theater, street performers, original art, children’s activities and more.

Most of our festivals have been held on commercial corridors, engaged the local businesses, generated media attention and been attended by thousands of people. KRVC has partnered with the local Merchants Associations for some of our events, which have served to promote the local businesses on those blocks.

Our local elected officials, Community Board 8 and the 50th Police Precinct have also played instrumental roles in making these events, some of which have required the closure of major streets, possible. EQUAL HOUSING OPPORTUNITY.

KRVC’s goal is to revitalize our community, boost our businesses and create a unique cultural experience through these festivals. Our festivals are partially funded by a generous grant from the Bronx Council on the Arts and by many local business sponsors.

State Senator Klein has also sponsored our last several festivals and has allocated funding to KRVC so that we can purchase our own stage, sound equipment, tents, amusement rides and even a truck to transport the items to our events! Brought to you by... 575 MADISON AVENUE, NY, NY 10022. 212.891.7000 | © 2014 DOUGLAS 2014 © ELLIMAN| REAL ESTATE. MADISON 212.891.7000 575 NY10022. AVENUE, NY, Tracy McCabe Shelton As KRVC’s Executive Director, Tracy oversees all aspects of the festivals. She has extensive experience in the public interest and GREAT RIVERDALE HOMES DON’T FIND THEMSELVES. strong community ties and involvement.

Linda Manning, an award-winning playwright, screenwriter, and actor produces the festivals’ music and entertainment. She also hosts a regular jazz series. www.LindasJazzNights.com.

A successful real estate transaction depends on your ability to assemble the right team. From buying and selling, Farrah Rubin secures the sponsorships to appraisals, mortgage financing and rentals, top experts on AskElliman.com offer timely answers to today’s for the festivals. After 20 years in the questions about all things real estate. With the largest regional and global network, Douglas Elliman offers garment business, Farrah — a Riverdale customized resource to guide you skillfully from beginning to end. Put the power of Elliman to work for you. native — took time off to dedicate to her kids, their school, and the community.

Shari Hall secures the permit and handles logistics for the festivals. As a Program Assistant Ms. Hall, a Kingsbridge native who now lives in Riverdale, manages KRVC’s day-to-day operations. Johnson Avenue Block Festival 2014 Great performers all afternoon long On the main stage 12:00 p.m. Riverdale Children’s Theatre The Riverdale Children’s Theatre are served. Their exciting productions are the production team to create a high quality produces full scale musicals. Auditions directed and choreographed by seasoned show with professional lighting, scenery and are generally open to all kids in 2nd to professionals, working in a fun,creative and costumes for the entire community to enjoy. 12th grade, and all levels of experience nurturing environment. The cast works with

12:30 p.m. Riverdale Music Studio Students Riverdale Music Studio offers private with the emphasis on technique as well as and recording artists with a degrees from music instruction in piano, guitar, voice, violin engaging repertoire in a friendly environment. prestigious music conservatories such as and viola. Its lessons are designed to nurture Their instructors are internationally Juilliard, Manhattan School of Music and the individual creativity of each student, accomplished, award-winning performing Berklee College of Music.

1:00 p.m. Alma Micic & Rale Micic Quartet Alma Micic was born and raised in Alma’s singing has been described prominent jazz clubs and music festivals in US Belgrade, Serbia. At the age of 16 she as “confident, soulful, vulnerable, and Europe including Catalina Jazz Club, Blues started performing with a local jazz quartet. rhythmically savvy, with the most sensual Alley, Scullers Jazz Club, Dizzy’s, San Jose Jazz Soon she became a featured vocalist with vibrato you’re likely to hear” (All About Festival and the Hartford International Jazz the Radio Belgrade Big Band and began Jazz). She has received numerous Festival. touring and appearing at many local jazz awards such as the Cleo Laine Award Born in Belgrade, Serbia and living In festivals. for Outstanding Musicianship and BRIO New York City for the last decade, Rale With her band, Alma has appeared Award from the NY Arts Council. Micic recently signed an endorsement deal at prominent venues such as the Jazz with D’Addario strings, joining the likes of Standard, Scullers, Iridium Jazz Club, Cecil’s Rale Micic is one of the most successful guitarists Pat Metheny, John Scofield and Jazz Club as well as various international and critically acclaimed jazz musicians to Lenny Kravitz. festivals and concert halls. emerge from Serbia. He has performed at 2:00 p.m. Super Hi-Fi Super Hi-Fi, the Brooklyn-based band, in the New York music scene since 2010 and Squad and many others at venues like the mixes jazz-inflected trombones, the released its debut full-length album, “Dub To Brooklyn Bowl, Maxwell’s, the Mercury rhythmic landscapes of Jamaican dub and The Bone” (Electric Cowbell Records), in 2012. Lounge and the Rocks Off Concert series. touches of afrobeat and funk for a unique The band’s unique double trombone- The band has been active in the diverse and heady mix memorably described as an led sound — equally at home at a raucous New York music scene, hosting the popular “imaginary soundtrack from Lee ‘Scratch’ dance party or an intense listening session monthly “Afro-Dub Sessions” at Rose Live Perry, The Specials and Led Zeppelin.” — applies the improvisatory dub mixing Music in Williamsburg in 2011 that featured Led by bassist and composer Ezra Gale, approach to live performances of the band’s collaborations with everyone from DJ’s like whose last outfit, the San Francisco-based original compositions. Subatomic Sound System and Ticklah to for- Aphrodesia, took their take on afrobeat This has led to shared stages with John mer Liquid Liquid vocalist Sal P., and recently all the way to Femi Kuti’s Shrine in Lagos, Brown’s Body, Rubblebucket, Beats Antique, made it to the final round of WNYC’s annu- Nigeria, Super Hi-Fi has been creating waves Debo Band, Giant Panda Guerrilla Dub al “Battle of the Bands.” 3:00 p.m. Marni Rice

Marni Rice is a performer and author of Her diverse musical projects include; ues around the world\ performance works combining music, song ‘Marni Rice & Le Garage Cabaret’ featur- In the United States she has performed in and text. Her musical repertoire includes vin- ing original songs in French & English, and Regional and Off Broadway Theater produc- tage French Chansons, Euro Cabaret Songs ‘Marni Rice & The Chanson Chamber Salon’ tions and she has participated in the develop- and original music. featuring European popular and cabaret ment of Musical Dance Theater works with As a Chanteuse-Accordionist in New songs. MUD/BONE, a New York based non-profit York, Marni Rice has appeared at The Lin- Since 2006, she has served as back- theater company with whom she performed coln Center Chamber Music series, Sympho- ground vocalist and accordionist for ‘Mad in ‘365 Plays in 365 Days’ at The Joseph ny Space, Joe’s Pub, The Bowery Ballroom, Juana’ in the US and Europe. Papp Public Theater in New York. In 2008 The Bottom Line, The Bowery Electric, in Since 2008, her Bi-Lingual English-French she received an award for ‘Original Cabaret private events, restaurants, cafes and com- solo performance piece, Contes de Paris/ Performance’ with The Kabarett Kollectif at munity gardens. Tales from Paris, has been performed in ven- The Cabaret Awards in Town Hall. Support our sponsors! Great street Exhibits galore performers, too NY Presbyterian/The Allen Hospital Handouts, giveaways and information on emergency preparedness, Cardiac Diagnostic Center, Imaging Services, Lactation Classes and HealthOutreach program Adam Auslander for active seniors. Adam Auslander, Street Performer, Actor and Film- maker, trained with the Ringling Bros Clown College Ali’s Art in the Park and toured with their Red Unit on Gunther Gebel- Fall-themed art projects, water table and more for the kids! Williams’ farewell tour. His career highlights include performing at Carnegie Hall, Lincoln Center, annually Country Bank with the Macys Thanksgiving Day Parade, the world Information on TEACH KIDS TO SAVE . Country Bank offers a savings account which renowned Halifax Buskers Festival, and the Big Apple children can open and save . Country Bank also had information on the Prime Savings Circus Clown Care Unit. He has appeared on TV, on Account which is a high yield savings account. Details on both accounts and other the stage and in film His award winning film ‘The Thin types of accounts will be located at the Country Bank Booth. At the booth will also Blue Sign’ can be seen on YouTube. be give-aways such as jar openers, tote bags and other items

Conservative Synagogue Adath Israel of Riverdale Get some honey sticks for a sweet new year at the CSAIR table. Dawn Jones Touch of Sun Salon Dawn Jones is an actress who entertains at Braids, feather and color extensions and fashion color hair spray parties, street fairs and special events for kids and adults. Dawn is a clown, face painter, stilt walker, TCR/The Club of Riverdale balloon animal maker, etc. Dawn is a graduate TCR will have a massage therapist giving chair and hand massages from 12-2 p.m. of Ringling Brothers and Barnum & Bailey Circus They’ll also be giving out healthy snack and water bottles... and raffling off one- Clown College and Northwestern University’s theatre month, 14-day and 7-day memberships as well. program. She is a veteran performer and has been entertaining at parties since 2000. Montefiore Medical Center Free blood pressure monitoring.

Riverdale Music Studio Offering private lessons in piano, violin, guitar, voice and viola for all ages. Lessons are taught by experienced teachers and accomplished performing and recording artists in Enjoy a nosh the field of jazz, classical and popular music. Riverdale Vintner. From these local eating emporia Enjoy in-store wine tasting.

Blue Bay Scruples Sodas, Water, Hot Dogs, Burgers, French Fries Special Sale on the newest fashions.

Cumin Indian Weichert Realtors — House & Home Lunch/Dinner Plate: chicken tikka masala, rice, One of our favorite sponsors has a great exhibit: balloons, samosa, and nan bread with a choice of soda. glow-in-the-dark bracelets, honey for a sweet new year. Menchie’s Frozen yogurt and more. Metate Chicken and Beef fajitas as well as flautas. Did someone say raffle? Liebman’s Deli Eco Salon: Haircut, Manicure and pedicure, and glaze Hot Dogs, Knishes, Soda and Water Edible Arrangements: $30.00 gift card Moon Star Shear Bliss: Blowout and style spring Rolls, Scallion Pancakes and other assorted Menu Items TCR: one- month, 14-day and 7-day memberships as well. Palace of Japan Delicious sushi rolls and other assorted menu items Mother’s Bake Shop Enjoy coffee half price with purchase of a Danish or Black/White Cookie Starbucks Coffee Samples Johnson Avenue Block Festival 2014

Building a Better Community 1 Block at a Time! krvcdc.org

Upcoming Festivals

Johnson Avenue Block Festival Sunday, September 21, 2014, 12-4pm Johnson Ave, 235th-236th Street, Bronx, NY 10463 Beverly Joachim Barker

North Riverdale Block Festival NEW! All these events Artful Riverdalians Sunday, November 2, 2014, 12-4pm will feature a non- Riverdale Ave, 258th-259th Street, perishable food drive Bronx, NY 10471 for the Kingsbridge-Riverdale Most KRVC festivals feature art from local art- -Marble Hill Riverdale RiverFest—Save the Date! Food & Hunger ists and artists from around the world thanks Sunday, June 14, 2015, 12-6pm, Project! College of Mount Saint Vincent, Sponsored by KRVC to our relationship with Elisa Contemporary & All our local elected Bronx, NY 10471 officials. Art, the Riverdale Art Association, the Derfner

We rely on business sponsors and Museum at the Hebrew Home, An Beal Bocht individual donors to put on these great events, which Cafe and other businesses and organizations. feature a variety of live entertainment and other great attractions. We will release our full 2015 calendar soon. Our Johnson Avenue Block Festival will feature Find out how you can support the remaining 2014 events at the following artists from the Riverdale Art As- krvcdc.org/sponsorships sociation: Special Honoree: Special thanks to the following sponsors who generously State Senator Jeff Klein supported all of our 2014 events: Bob Robinson The Senator has allocated Carol Frank $250,000 in funding to KRVC, Brian Allan Skinner which is the largest single grant Joan Brown Levine the not-for-profit has ever received State Senator Jeff Klein * Councilmember Olga Kitt in its more than 30 year history! Andrew Cohen * Assemblyman Jeffrey Dinowitz * Congressman Eliot Engel Laraine Pearson Sponsor this event, which is a fundraiser for Beverly Joachim Barker Riverdale RiverFest 2015, or buy tickets today at Meet the Riverdale Merchants Movie! Aija R. Sears krvcdc.org/gala Maria Formoso Thanks to a generous $15,000 funding allocation by Marble Hill Merchants Councilmember Andrew Cohen, KRVC will produce Jerry Friedman 2014-2015 Calendar of Meetings & Events a "Meet the Riverdale Merchants" Movie. KRVC has Joan O’Brien

Merchant Meeting launched the Merchant Registration for Riverdale Tuesday, September 30, 2014, 7pm at Applebees, 76 West 225th Street Business owners who are interested in appearing in Merchant Meeting the movie. Interested merchants should register at: Tuesday, October 28, 2014, 7pm at Applebees, 76 West 225th Street Feeding the hungry Launch Event: Holiday Shopping Discount Program for Local Residents Tuesday, November 18, 2014, Details TBA krvcdc.org/meet-riverdale-merchants-movie Merchant Meeting In partnership with Congressman Eliot Engel, Tuesday, November 25, 2014, 7pm at Applebees, 76 West 225th Street Merchant Meeting Merchants should register by September 30, 2014. State Senator Jeff Klein, Assemblyman Jeffrey Tuesday, January 27, 2015, 7pm at Applebees, 76 West 225th Street Event to Release Merchant and Shopper Survey Results Dinowitz and Councilmenber Andrew Cohen’s Tuesday, March 24, 2015, Details TBA The movie will be released in the spring of 2015 offices, KRVC will hold non-perishable food Merchant Meeting and it will feature footage our commercial Tuesday, March 31, 2015, 7pm at Applebees, 76 West 225th Street drives at our upcoming events for the Kings- Merchant Meeting corridors, our local businesses and interviews with Tuesday, April 28, 2015, 7pm at Applebees, 76 West 225th Street business owners and managers and other bridge-Riverdale-Marble Hill Food & Hunger Merchant Meeting Project. Our festivals are attended by several Tuesday, May 26, 2015, 7pm at Applebees, 76 West 225th Street community leaders. Event to Release Marble Hill Merchants Directory hundred community members and this is a Tuesday, June 23, 2015, Details TBA Exciting News! The Meet the Merchants Movie will Merchant Meeting great opportunity for us to join together to be shown as a Special Preview to our feature Tuesday, June 30, 2015, 7pm at Applebees, 76 West 225th Street help feed our community. We hope to collect attractions at our 2015 Movies in Riverdale as part KRVC is planning of our Summer 2015 dozens and dozens of canned food and other a Movie Night in Marble Hill as Outdoor Movie Series! non-perishable food items. Please bring your part of our contributions to the Johnson Avenue Block Fes- Summer 2015 Movie Series! tival scheduled for September 21st, 12-4 pm on

This initiative is made possible via a $25,000 grant from the SBS’s Ave NYC Program! Johnson Ave., 235th-236th street.