March Quarter 2020 and Full Fiscal Year 2020 Results May 22, 2020 Disclaimer This presentation contains certain financial measures that are not recognized under generally accepted accounting principles in the United States (“GAAP”), including adjusted EBITDA (including adjusted EBITDA margin), adjusted EBITA (including adjusted EBITA margin), marketplace-based core commerce adjusted EBITA, non-GAAP net income, non-GAAP diluted earnings per share/ADS and free cash flow. For a reconciliation of these non-GAAP financial measures to the most directly comparable GAAP measures, see GAAP to Adjusted/Non-GAAP Measures Reconciliation. This presentation contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. 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Alibaba may also make forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission (the “SEC”), in announcements made on the website of The Stock Exchange of Hong Kong Limited (the “Hong Kong Stock Exchange”), in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: impact of the COVID-19 pandemic; Alibaba’s expected revenue growth; Alibaba’s goals and strategies; Alibaba’s future business development; Alibaba’s ability to maintain the trusted status of its digital economy; risks associated with sustained investments in Alibaba’s business and strategic acquisitions and investments; Alibaba’s ability to maintain or grow its revenue or business; Alibaba’s ability to continue to compete effectively and to maintain and improve the network effects of its digital economy; company culture; Alibaba’s ability to continue to innovate; risks and challenges associated with operating a complex and large-scale company, risks associated with international and cross-border businesses and operations; including protectionist or national security policies; uncertainties arising from competition among countries and geopolitical tensions; changes in laws, regulations and regulatory environment that affect Alibaba’s business operations; privacy and regulatory concerns; security breaches; risks associated with the performance of our business partners, including but not limited to Ant Financial; and fluctuations in general economic and business conditions in China and globally and assumptions underlying or related to any of the forgoing. Further information regarding these and other risks is included in Alibaba’s filings with the SEC and announcements on the website of the Hong Kong Stock Exchange. All information provided in this presentation is as of the date of this presentation and are based on assumptions that we believe to be reasonable as of this date, and Alibaba does not undertake any obligation to update any forward-looking statement, except as required under applicable law. 2 Alibaba Digital Economy Annual Active Consumers (AAC) Alibaba Digital 960mn Global AAC Economy GMV (1) (2) > US$1 Trillion 780mn (3) RMB 7,053 Billion China AAC Freshippo Ele.me China Retail Taopiaopiao Marketplace GMV Koubei RMB 6,589 Billion Taobao Over 180mn (4) 726mn International AAC China Retail Marketplaces AAC Notes: (1) GMV transacted in the Alibaba Digital Economy was RMB7,053 billion (US$1 trillion) for fiscal year 2020. This mainly included China retail marketplaces GMV of RMB6,589 billion (US$945 billion), as well as international retail marketplaces and local consumer services GMV. (2) The U.S. dollar amounts of annual GMV for fiscal year 2020 presented in this presentation represent the sum of GMV in U.S. dollars for the quarters ended June 30, September 30 and December 31, 2019 and March 31, 2020, each converted from the RMB amounts at the average daily exchange rate for each relevant quarter. (3) Consumers in China who purchased goods or services on our China retail marketplaces, local consumer services and digital media and entertainment platforms during the twelve months ended March 31, 2020. (4) Annual active consumers of Lazada, AliExpress and other international retail businesses for the twelve months ended March 31, 2020. 3 COVID-19 Pandemic COVID-19 Pandemic Financial & Operational Impact Business Opportunities China Retail Local Consumer Cloud Computing & Core Commerce Marketplaces Services Innovation initiatives Accelerated merchant Digital Transformation for on-boarding Taobao Tmall Ele.me Koubei Enterprise & Organization • Tmall online physical • Ele.me saw a decline goods paid GMV grew of 8% revenue YoY Taobao Live 10% YoY. reflecting mass • We have seen a growing range • Public cloud grew rapidly March ‘20 • Tmall FMCG and closure of restaurants of offline merchants going driven by increase Quarter Consumer Electronics and local merchants. online as well as increased consumption of video (1/1 – combined GMV grew at adoption by existing contents and adoption of 3/31) +25% YoY, with merchants of new ways to remote working and negative growth in engage with and sell to learning. other major categories. consumers. • Customer management • Daily active merchants on revenue and Taobao Live grew 88% YoY for Commission revenue March 2020. DingTalk grew only 1% YoY. Increased online • In the month of March, grocery penetration DingTalk’s average daily • Tmall online physical • Food delivery GMV active users on workdays goods paid GMV saw a growth turned reached 155 million strong recovery in April positive in April as Freshippo Taoxianda • Significant penetration in the and continues to locked downs eased, • Strong demand for food and education sector. improve in May. restaurants began grocery business, as customers • In March, DingTalk Recovery reopening and people adopting to the habit of buying conducted on average over Trend began returning to groceries online one million active classroom work in China. • Over 60% Freshippo’s GMV sessions each workday. coming from online purchases up by 10 percentage points YoY in the March 20 quarter. 5` COVID-19 Pandemic Social Responsibility Donations of PPE and equipment – Through their combined efforts, the Alibaba Foundation, the Jack Ma Foundation and the Joe and Clara Tsai Foundation donated over 200 million units of personal protective equipment, testing kits and ventilators to over 150 countries and regions. Delivery of medical supplies – Our logistics subsidiary Cainiao delivered medical supplies to destinations around the world. Knowledge sharing – The Alibaba Foundation and Jack Ma Foundation jointly established an online exchange called the Global MediXchange for Combating COVID-19 (GMCC) to facilitate sharing of best practices and knowledge for fighting the pandemic among medical professionals around the world in real-time in 11 languages. Close to 10,000 healthcare workers from 120 countries and regions have joined the GMCC. Fund for medical and related supplies – Within China, we established a new RMB1 billion special fund to procure medical and related supplies for parts of the country affected by the COVID-19 pandemic. AI technology – We made available AI technology to over 550 hospitals in China to help improve the speed and efficiency of their COVID-19 diagnosis using CT scans. Jobs – Freshippo, Ele.me and Koubei launched employee-sharing initiatives to temporarily hire furloughed employees of businesses in negatively impacted service sectors, including restaurants, hotels, movie theaters and department stores. 6 March Quarter 2020 Financial Results March Quarter Financial Highlights Revenue 22% YoY Cloud Total Revenue Growth 58% YoY Cloud Computing 19% YoY Revenue Growth Core Commerce Revenue Growth Profitability RMB -4.2 Bn Consumers 846 MM and (US$-0.6 Bn)(4) Mobile MAUs(1) Cash Flow Non-GAAP Free Cash Flow RMB2.0 Bn (US$0.3 Bn)(4) 726 MM Non-GAAP Free Cash Flow (2) Annual Active Consumers Excluding effect of RMB19.8 Bn AliExpress Payment Services (US$2.8 Bn)(4) Restructuring(3) Adjusted EBITA Notes: Unless otherwise indicated, all figures above are for the three months ended March 31, 2020. (1) For the month ended March 31, 2020; in a given month, the number of unique mobile devices that were used to visit or access certain of our mobile applications at least once during that month. (2) For the 12-month period ended March 31, 2020; the number of annual active consumers on our China retail marketplaces. (3) The outflow of free cash flow for the quarter ended March 31, 2020 was mainly due to the effect of the one-off restructuring of the payment related services of AliExpress in response to a change in regulatory requirements. Excluding this one-off effect, the non-GAAP free cash flow would have been an inflow