Digital Audience Report October 2020 DIGITAL SERVICE USAGE
Digital Audience Report October 2020 DIGITAL SERVICE USAGE 55% of Irish adults use a digital service from RTÉ every week 55% Source: Ongoing Survey. Weekly+ reach for RTÉ.ie, RTÉ News Now Online, RTÉ Player, RTÉ Radio Player, Other RTÉ Apps) 2 No. 1 2.7m News App RTÉ News is the Number 1 news and App Downloads entertainment app in Ireland News Apps Ever Used – November 2019 (Adults 18+) RTÉ News Now 34% Independent.ie 29% TheJournal 28% IrishTimes.com 26% Source: B&A Survey, Nov 2019 (968 Irish Adults 18+) 3 RTÉ News Now UNIQUE BROWSERS PER MONTH 900,000 800,000 700,000 600,000 500,000 400,000 300,000 200,000 100,000 - Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 4 RTÉ News Now PAGE VIEWS PER MONTH 240,000,000 220,000,000 200,000,000 180,000,000 160,000,000 140,000,000 120,000,000 100,000,000 80,000,000 60,000,000 40,000,000 20,000,000 - Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 5 PAGE VIEWS PER APP VERSION iOS Android 6 Ireland’s No. 1 7 mins Multi-Media Website Average visit RTÉ.ie is the Number 1 multi-media website in 13 million Ireland, used by 38% of Irish adults Monthly Unique Browsers* News & Entertainment Websites Ever Used November 2019 (Adults 18+) RTÉ.ie 38% Independent.ie 32% IrishTimes.com2 30% TheJournal.ie 28% Source: B&A Survey, Nov 2019 (968 Irish Adults 18+) *Worldwide, Device-based metric 7 RTÉ.ie UNIQUE BROWSERS PER MONTH 20,000,000 18,000,000 16,000,000 14,000,000 12,000,000 10,000,000 8,000,000 6,000,000 4,000,000 2,000,000 - Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 8 RTÉ.ie PAGE VIEWS PER MONTH 180,000,000 160,000,000 140,000,000 120,000,000 100,000,000 80,000,000 60,000,000 40,000,000 20,000,000 - Feb-20 Mar-20 Apr-20 May-20 Jun-20 Jul-20 Aug-20 Sep-20 Oct-20 9 RTÉ.ie PAGE VIEWS PER DEVICE 0% 4% 33% Computer Mobile Tablet 63% 10 4.1m RTÉ Player App Downloads Ireland’s RTÉ Player is the Number 1 No.
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