Typography: Visual Connections to Art and Architecture Through the Ages
Total Page:16
File Type:pdf, Size:1020Kb
Load more
Recommended publications
-
Developing an Arabic Typography Course for Visual Communication Design
Developing an Arabic Typography course for Visual Communication Design Students in the Middle East and North African Region A thesis submitted to the School of Visual Communication Design, College of Communication and Information of Kent State University in partial fulfillment of the requirements for the degree of Master of Fine Arts by Basma Almusallam May, 2014 Thesis written by Basma Almusallam B.F.A, Kuwait University, 2008 M.F.A, Kent State University, 2014 Approved by ___________________________ Jillian Coorey, M.F.A., Advisor ___________________________ AnnMarie LeBlanc, M.F.A., Director, School of Visual Communication Design ___________________________ Stanley T. Wearden, Ph.D., Dean, College of Communication and Information Table of Contents TABLE OF CONTENTS………………………………………………………………...... iii LIST OF FIGURES……………………………………………………………………….. v PREFACE………………………………………………………………………………..... vi CHAPTER I. INTRODUCTION…………………………………………………………. 1 The Current Issue………………………………………………….. 1 Core Objectives……………………………………………………. 3 II. THE HISTORY OF THE ARABIC WRITING SYSTEM, CALLIGRAPHY AND TYPOGRAPHY………………………………………....………….. 4 The Arabic Writing System……………………………………….. 4 Arabic Calligraphy………………………………………………… 5 The Undocumented Art of Arabic Calligraphy……………….…… 6 The Shift Towards Typography and the Digital Era………………. 7 The Pressing Issue of the Present………………………………….. 8 A NOTE ON THE PROCESS…………………………………………………………….. 10 Applying a Framework for Research Documentation…………….. 11 Mental Model……………………………………………………… 12 Proposed User Testing……………………………………………. -
Meaningful Urban Design: Teleological/Catalytic/Relevant
Journal ofUrban Design,Vol. 7, No. 1, 35– 58, 2002 Meaningful Urban Design: Teleological/Catalytic/Relevant ASEEM INAM ABSTRACT Thepaper begins with a critique ofcontemporary urban design:the eldof urban designis vague because it isan ambiguousamalgam of several disciplines, includingarchitecture, landscapearchitecture, urban planningand civil engineering; it issuper cial because itisobsessedwith impressions and aesthetics ofphysical form; and it ispractised as an extensionof architecture, whichoften impliesan exaggerated emphasison theend product. The paper then proposesa meaningful(i.e. truly consequential to improvedquality of life) approach to urban design,which consists of: beingteleological (i.e. driven by purposes rather than de ned by conventional disci- plines);being catalytic (i.e. generating or contributing to long-term socio-economic developmentprocesses); andbeing relevant (i.e. grounded in rst causes andpertinent humanvalues). The argument isillustratedwith a number ofcase studiesof exemplary urban designers,such asMichael Pyatok and Henri Ciriani,and urban designprojects, such asHorton Plazaand Aranya Nagar, from around the world. The paper concludes withan outlineof future directionsin urban design,including criteria for successful urban designprojects (e.g. striking aesthetics, convenient function andlong-term impact) anda proposedpedagogical approach (e.g. interdisciplinary, in-depth and problem-driven). Provocations In the earlypart of 1998,two provocative urban design eventsoccurred at the Universityof Michigan in Ann Arbor.The rstwas an exhibition organizedas partof aninternationalsymposium on ‘ City,Space 1 Globalization’. The second wasa lecture by the renowned Dutch architectand urbanist, Rem Koolhaas. By themselves,the events generated much interestand discussion, yet were innocu- ous,compared to, say, Prince Charles’s controversialcomments on contempor- arycities in the UKorthe gathering momentumof the New Urbanism movementin the USA. -
Booklet & CD Design & Typography: David Tayler Cover Art: Adriaen Coorte
Voices of Music An Evening with Bach An Evening with Bach 1. Air on a G string (BWV 1069) Johann Sebastian Bach (1685–1750) 2. Schlummert ein (BWV 82) Susanne Rydén, soprano 3. Badinerie (BWV 1067) Dan Laurin, voice flute 4. Ich folge dir gleichfalls (St. John Passion BWV 245) Susanne Rydén, soprano; Louise Carslake, baroque flute 5. Giga (BWV 1004) Dan Laurin, recorder 6. Schafe können sicher weiden (BWV 208) Susanne Rydén, soprano 7. Prelude in C minor (BWV 871) Hanneke van Proosdij, harpsichord 8. Schlafe mein Liebster (BWV 213) Susanne Rydén, soprano 9. Prelude in G major (BWV 1007) David Tayler, theorbo 10. Es ist vollbracht (St. John Passion BWV 245) Jennifer Lane, alto; William Skeen, viola da gamba 11. Sarabanda (BWV 1004) Elizabeth Blumenstock, baroque violin 12. Kein Arzt ist außer dir zu finden (BWV 103) Jennifer Lane, alto; Hanneke van Proosdij, sixth flute 13. Prelude in E flat major (BWV 998) Hanneke van Proosdij, lautenwerk 14. Bist du bei mir (BWV 508) Susanne Rydén, soprano 15. Passacaglia Mein Freund ist mein J.C. Bach (1642–1703) Susanne Rydén, soprano; Elizabeth Blumenstock, baroque violin Notes The Great Collectors During the 1980s, both Classical & Early Music recordings underwent a profound change due to the advent of the Compact Disc as well as the arrival of larger stores specializing in music. One of the casualties of this change was the recital recording, in which an artist or ensemble would present an interesting arrangement of musical pieces that followed a certain theme or style—much like a live concert. Although recital recordings were of course made, and are perhaps making a comeback, most recordings featured a single composer and were sold in alphabetized bins: B for Bach; V for Vivaldi. -
On the Value(S) of an Architect
2 A Discipline Adrift? Teaching Architectural Ethics in Today’s World On the Value(s) of an Architect ANASTASIA H. CORTES Virginia Tech This paper situates architectural ethics in the context of observer: they either like it or they don’t. Architects earn practice by using stakeholder theory and the concept of pro- professional degrees and are licensed, like doctors, lawyers, fessional judgment to describe the activities of architectural and engineers. However, architecture is the lowest paid of practice. Architects are taught the skills necessary to make these four professions. Although buildings are tangible arti- ethical professional judgments in the contexts of design and facts of an architect’s work, the design of a building is less professional service, but they are not necessarily taught easily understood by the lay person than, say, recovery from how to effectively communicate the value of those skills to an illness. Often the public may value the architect’s work those outside the profession. Stakeholder theory provides a based on the subjective evaluation of the observer: they framework to describe the practice of architecture in a way either like it or they don’t. The profession cannot survive on that enables non-practitioners to appreciate value of the the basis of the public’s “like” of their work, as discussed in complex decisions and activities performed by architects. a 2015 article in Forbes magazine, which declared contem- porary architecture to be ugly, irrelevant, and out of touch “There’s a snobbery at work in architecture…The sub- with society.3 In support of this claim, the author offered up ject is too often treated as a fine art, delicately wrapped a description of the American Institute of Architects’ effort in mumbo-jumbo. -
Consuming Fashions: Typefaces, Ubiquity and Internationalisation
CONSUMING FASHIONS: TYPEFACES, UBIQUITY AND INTERNATIONALISATION Anthony Cahalan School of Design and Architecture University of Canberra ACT ABSTRACT Typefaces are essential to a designer’s ability to communicate visually. The late twentieth century witnessed the democratisation and internationalisation of typeface design and usage due to the ease of access to desktop computer technology and a related exponential growth in the number of typefaces available to users of type. In this paper, theories of fashion, consumption and material culture are used to explain and understand this phenomenon of the proliferation of typefaces. Theories are explored from outside art and design to position typeface designing as an activity, and typefaces as artefacts, within a more comprehensive societal picture than the expected daily professional practice of graphic designers and everyday computer users. This paper also shows that by tracking and thereby understanding the cultural significance of ubiquitous typefaces, it is possible to illustrate the effects of internationalisation in the broader sphere of art and design. CONSUMING FASHIONS: TYPEFACES, UBIQUITY AND INTERNATIONALISATION Technological and stylistic developments in the design, use and reproduction of text since the invention of the alphabet three-and-a-half thousand years ago were exponential in the last two decades of the twentieth century, due significantly to the ready access of designers to the desktop computer and associated software. The parallels between fashion and typefaces—commonly called ‘fonts’— are explored in this paper, with particular reference to theories of fashion, consumption and material culture. This represents the development of a theoretical framework which positions typeface design as an activity, and typefaces as artefacts, within a broader societal picture than the expected daily professional practice of graphic designers and everyday computer users. -
An Overview of the Building Delivery Process
An Overview of the Building Delivery CHAPTER Process 1 (How Buildings Come into Being) CHAPTER OUTLINE 1.1 PROJECT DELIVERY PHASES 1.11 CONSTRUCTION PHASE: CONTRACT ADMINISTRATION 1.2 PREDESIGN PHASE 1.12 POSTCONSTRUCTION PHASE: 1.3 DESIGN PHASE PROJECT CLOSEOUT 1.4 THREE SEQUENTIAL STAGES IN DESIGN PHASE 1.13 PROJECT DELIVERY METHOD: DESIGN- BID-BUILD METHOD 1.5 CSI MASTERFORMAT AND SPECIFICATIONS 1.14 PROJECT DELIVERY METHOD: 1.6 THE CONSTRUCTION TEAM DESIGN-NEGOTIATE-BUILD METHOD 1.7 PRECONSTRUCTION PHASE: THE BIDDING 1.15 PROJECT DELIVERY METHOD: CONSTRUCTION DOCUMENTS MANAGEMENT-RELATED METHODS 1.8 PRECONSTRUCTION PHASE: THE SURETY BONDS 1.16 PROJECT DELIVERY METHOD: DESIGN-BUILD METHOD 1.9 PRECONSTRUCTION PHASE: SELECTING THE GENERAL CONTRACTOR AND PROJECT 1.17 INTEGRATED PROJECT DELIVERY METHOD DELIVERY 1.18 FAST-TRACK PROJECT SCHEDULING 1.10 CONSTRUCTION PHASE: SUBMITTALS AND CONSTRUCTION PROGRESS DOCUMENTATION Building construction is a complex, significant, and rewarding process. It begins with an idea and culminates in a structure that may serve its occupants for several decades, even centuries. Like the manufacturing of products, building construction requires an ordered and planned assembly of materials. It is, however, far more complicated than product manufacturing. Buildings are assembled outdoors by a large number of diverse constructors and artisans on all types of sites and are subject to all kinds of weather conditions. Additionally, even a modest-sized building must satisfy many performance criteria and legal constraints, requires an immense variety of materials, and involves a large network of design and production firms. Building construction is further complicated by the fact that no two buildings are identical; each one must be custom built to serve a unique function and respond to its specific context and the preferences of its owner, user, and occupant. -
Gourmet Typography Training
presents GOURMET TYPOGRAPHY TRAINING Take control of your type instead of letting it control you! Gourmet Typography Training teaches and demonstrates the expert-level typographic skills and aesthetics that are rarely taught in schools or fully understood by professionals. Fill in the gaps in your typographic know-how and learn how to “see” type like you’ve never seen it before. Why Gourmet Typography Training? Every creative professional, regardless of specialty, can benefit from learning to communicate more effectively with type. Whether you are a beginner or seasoned pro, Gourmet Typography Training will sharpen your eye and give you practical, usable skills that will visibly improve the beauty, clarity and effectiveness of all your typographic projects. Subjects covered include: Who will benefit? What makes a good typeface Visual communicators of all kinds, including: OpenType demystified Graphic designers Type crimes: Are you a type criminal? Art directors Fine-tuning type, including alignment, Creative directors hyphenation, hung punctuation, etc. Creative services directors Tracking, kerning, and word spacing Web designers Tips for more professional typography Package designers Type on the Web, Web fonts Production specialists Type in motion Typographers Keyboard shortcuts and time-saving tips Web programmers and developers Every creative professional regardless of specialty can learn to communicate more effectively with type! For more information, call The Type Studio at 203.227.5929 or email us at [email protected]. www.thetypestudio.com (page 1 of 2) What they are saying about Ilene’s Gourmet Typography Training... “Your course was great! Since taking it, “I recently attended your Gourmet “As a working professional in the advertis- I can’t help but look at every book title, Typography workshop and wanted to ing industry with 10 years of creative magazine headline, and even company thank you again for an amazing day. -
Architecture
Architecture Architects are licensed professionals who design buildings and other structures. The design of a building involves far more than its appearance alone. Buildings also must be functional, safe, economical, and suit the needs of the people who use them. There are three main steps to become an architect: the attainment of a professional degree in architecture, work experience through an internship, and licensure through the passing of the Architect Registration Exam. Explore Become an Architect at NCARB.org. Degree Students choose from three paths to obtain a professional degree in architecture: • 5-year Bachelor of Architecture (B. Arch) degree: most transfer students do not choose this option due to course sequencing or • 2-year master’s degree after obtaining a 4-year bachelor’s degree in architecture or related area (M. Arch) or • 3 to 4-year master’s degree after obtaining a 4-year bachelor’s degree in a major other than architecture (M. Arch) Criteria of Importance for Acceptance to Architecture School May Include • Grade point average • Portfolio if required (freehand drawing, painting, graphic design, sculpture, etc.) • Personal interview • Past practical work experience related to the field (construction, building, planning, etc.) • Strong art, math, and science skills (especially physics) Important Notes • Due to the sequential nature of the coursework, transfer applicants for bachelor degree programs in architecture are often considered for admission as first year students. Four or five additional years to complete the program may be required. • Each architecture school has its own set of requirements. Research each school for specific information. • Make sure to check application deadline dates. -
PRESS KIT Typecon2019: Nice MINNEAPOLIS, MN August 28–September 1, 2019 Typecon2019 MINNEAPOLIS, MN the CONFERENCE August 28–Sept 1
PRESS KIT TypeCon2019: Nice MINNEAPOLIS, MN August 28–September 1, 2019 TypeCon2019 MINNEAPOLIS, MN THE CONFERENCE August 28–Sept 1 50 WORDS Founded 21 years ago, TypeCon is the nation’s premier typography and lettering arts conference. Hundreds of attendees convene each year for an immersive five day program of inspiring presentations, workshops, and events. At TypeCon, both professionals and educators can learn, grow, and network in the company of like-minded enthusiasts. 120 WORDS Founded 21 years ago, TypeCon is the nation’s premier typography and lettering arts conference. Hundreds of attendees from around the world convene each year for an immersive five day program centered around typography, lettering, and design. TypeCon is best-known for its educational presentations, all of which are submitted via open-call, “by the community, for the community.” Recent speakers and workshop leaders have included Tobias Frere-Jones, Lance Wyman, Gemma O’Brien, Underware, Jessica Hische, Matthew Carter, and Louise Fili. TypeCon oers a unique opportunity for both professionals and educators to learn, study, network, and further their knowledge in the company of like-minded enthusiasts. TypeCon2019: “Nice” will take place August 28th–September 1st, at the Hilton Minneapolis in downtown Minneapolis, Minnesota. FULL Founded 21 years ago by The Society of Typographic Aficionados (SOTA), TypeCon is the nation’s premier typographic and lettering arts conference. Hundreds of attendees from around the world convene each year for an immersive five day program centered around typography, lettering, and design. The conference takes place in a dierent city each year and is dedicated to promoting and disseminating knowledge of both historical and contemporary typography. -
Typography Height
THIS MONTH POInts OF VIEW a Serif Sans serif b Ascender Serif Typography Height Typography is the art and technique of arranging type. Like a Serif Descender person’s speaking style and skill, the quality of our treatment of Figure 1 | Typefaces. (a) The anatomy of letterform for serif (Garamond) letters on a page can influence how people respond to our mes- and sans serif (Univers) type both set at 58 point. (b) Four of the most sage. It is an essential act of encoding and interpretation, linking readily available fonts. what we say to what people see. Typography has been known to affect perception of credibility. line and paragraph settings (Fig. 2b). The relative scale of white In one study, identical job resumes printed using different type- space in Figure 2b makes the hierarchy of the content apparent. faces were sent out for review. Resumes with typefaces deemed Differentially aligning the paragraph text and bulleted list, when appropriate for a given industry resulted in applicants being con- allowed, differentiates the content. sidered more knowledgeable, mature, experienced, professional, To achieve meaningfully spaced text, use the ‘space before’ and believable and trustworthy than when less appropriate typefaces ‘space after’ settings instead of extra carriage returns. Find the were used1. In this case, picking the right typeface can help some- settings under Font menu > Paragraphs (PowerPoint) or Format one’s chances of landing a job. menu > Paragraphs (Word). The paragraph text in Figure 2b is set The term typeface is frequently conflated with font; Arial is a with 5 point space after it; the bulleted list has 3 point space after ‘typeface’ that may include roman, bold and italic ‘fonts’. -
Emotional Perception of Typography Messages in Fashion Design
I Emotional Perception of Typography Messages in Fashion Design Case Study: Amman City Prepared by: Amal Dahmoos Supervised by: Dr. Wael Al Azhari Thesis Submitted in Partial Fulfillment for the Requirements of the Masters Degree in Graphic Design Department of Graphic Design, Faculty of Architecture and Design Middle East University, Amman, Jordan May- 2018 II Authorization I, Amal Fawzi Dahmoos, authorize the Middle East University for Graduate Studies to provide hard or electronic copies of my thesis to libraries, organizations, or institutions concerned in academic research upon request. Name: Amal Fawzi Dahmoos Date: 16 May 2018 Signature: III Committee Decision IV Dedication “And she loved a little boy very very much, even more than she loved herself” Anonymous I dedicate this humble effort To my little boy, my biggest muse, Issa Dughlas V Acknowledgment I would like to express my deepest gratitude to my supervisor Prof. Wael Al- Azhari, for his patience, encouragement and immense knowledge. For being the best mentor and for instructing me through this whole journey. I could never thank you enough. I would like to thank the “Middle East University” for making this accomplishment possible. I would also like to thank all my professors at the university whom had given me invaluable assistance. I’m sincerely grateful for Prof. Ziyad Haddad’s massive guidance. For always believing in me, guiding me to the right directions and for his great help in getting me to this point. I would like to thank my hero, my idol, my infinite support, my dad Fawzi Dahmoos, and my strength, my siblings Arwa, Moe, Sandy and Ahmad. -
Logo Usage Color System Typography
LOGO & TYPOGRAPHY GUIDELINES Logo Usage Color System While each project may be unique, the logo should The City of Fargo logo consists of two primary colors, remain consistent. Keep it simple. Clean. And resist blue and black. The full-color version is the preferred the impulse to change it up. Even small changes can usage for all printed material or promotional items. devalue the strength of the City’s logo. However, do not print the full-color version over unacceptable background colors. For four-color offset printing, use the four-color Pantone equivalents. RGB COLOR BLACK values are provided for on-screen usage ONLY. The secondary color can be used when creating layouts. It is a brand extension to the primary blue and black. REVERSED B&W PRIMARY SECONDARY BLUE BLACK BLUE 2 PANTONE PANTONE PANTONE 3005 UP Process Black 295 UP CMYK CMYK CMYK 99 22 0 1 0 0 0 100 99 51 8 36 RGB RGB RGB MINIMUM CLEAR SPACE 0 125 213 35 31 32 0 78 125 Surround the logo with space. The minimum amount of space surrounding the logo must be equal to the height (x) of the “o.” The diagram below illustrates the area of minimum clear space required. Typography The font Gotham is used for all printed materials. Gotham is a clean, modern sans serif. Using one typeface ensures all visual communications are consistent. By incorporating different weights and treatments, a wide range of effects can be achieved while maintaining consistency across all communication and materials. Gotham Light Gotham Bold Gotham Light Italic Gotham Bold Italic Gotham Book Gotham Black Gotham Book Italic Gotham Black Italic Logo Taglines Gotham Medium Gotham Medium Italic The “Far More” tagline communicates the promise and position of the City and brand.