Czech Economy Among Europe’s Top 10 High Income from Export of Services Harmonisation Amendments to the Commercial Code
Region 11-12 Central Bohemia 2007 CONTENTS
CZECH BUSINESS AND TRADE
Economic Bi-monthly Magazine with a Supplement is Designed for Foreign Partners, Interested in Cooperation with the Czech Republic INTRODUCTION Question of the Month for Milan Hovorka, Deputy Minister of Industry Issued and Trade ...... 4 by PP AGENCY s.r.o. as an exclusive commission for the Ministry of Industry and Trade ECONOMIC POLICY of the Czech Republic Czech Economy Among Europe’s Top 10 ...... 5 High Income from Export of Services...... 7 EDITORIAL BOARD: Milan Hovorka (Chairman), Ivan Angelis, LEGISLATION Zdena Balcerová, Jiří Eibel, Zbyněk Frolík, Harmonisation Amendments to the Commercial Code...... 10 Růžena Hejná, Josef Jílek, Ivan Jukl, Zdeněk Kočárek, Lucie Králová, Marie Pavlů, Pavla Podskalská, CZECH TOP Josef Postránecký, Libor Rouček, Jiřina Semanová, Our Trump Card is our Made-to-Measure Deliveries...... 12 Jarmila Škvrnová Unique Czech Biotechnologies May Start Business Worth Billions ...... 12 Line from Elmarco Started to Produce Nanofibre Fabric ...... 13 MANAGING EDITOR: Jakub Havel REGION NUTS 3 – Central Bohemia Region ...... 14 –28 EDITORS: Jaroslava Bradová, Naďa Vávrová SERVICES Starlight at Holiday Inn Brno ...... 29 REGULAR COLLABORATORS: Tourism Steadily on the Rise...... 30 Eva Tomášková Spa Resorts in the Czech Republic...... 32
TRANSLATION: PRESENTATION OF FIRMS Vlasta Benešová, Alena Kenclová, Aspena, s.r.o...... 2 Robert Krátký, Lucie Pavlíčková, Dagmar Šímová, Halka Varhaníková ZAT a.s...... 27 PUMAX, spol. s r.o...... 31 READ: Cosmetics ATOK International s. r. o...... 35 Mathew Booth, Ivana Kadlecová, Obecní dům, a.s...... 36 Katherine McCloghry, Zuzana Pavlíčková BVV FAIR TRAVEL s.r.o.; LEASINGER, a.s.; F.I.Z. spol. s r.o.; GRANDHOTEL PUPP GRAPHIC DESIGN: Karlovy Vary, akciová společnost; Richmond a.s. Miloslav Bucvan, Helena Dvořáková, Lobby Česká republika
DEADLINE: 24/9/2007
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3 | INTRODUCTION
Question of the Month for Milan Hovorka, Deputy Minister of Industry and Trade
Today, the economic dimension is one of the institutions of the European Union or in fundamental pillars of diplomacy. The dealings with other organisations such as economy is increasingly becoming the World Trade Organisation. This is the a determining factor of foreign policy. This is direction we intend to take in order to wholly true of the Czech Republic. The increase the effectiveness of our work. Ministry of Industry and Trade, the Ministry of Foreign Affairs, and other public administration bodies are well aware of this Economic diplomacy must reflect the fact and aim to proceed in a way that will needs of the business community. In enable the promotion of the Czech Republic what way do you invite feedback abroad by means of trade, investment, and from entrepreneurs? active trade policy. Today, our prosperity is In order to ensure the effectiveness of highly dependant on exports and our basic economic diplomacy, it is necessary to strategic raw materials are imported from establish a clear vision and focus. Economic abroad. As a small and open economy we, diplomacy must be efficiently organised and simply speaking, have no other choice. must reflect the needs of the Czech business environment. Without the involvement of the business community in decision-making on fundamental issues concerning support of What specific steps are public exports, investment and trade policy, it administration bodies taking to would be impossible for me to conceive an establish an effective economic effective and functioning economic GENERALLY SPEAKING, THE diplomacy model? What role do diplomacy. In today's globalised world, this is ROLE OF ECONOMIC economic councillors and embassies a trend followed by all countries. In the DIPLOMACY IS BECOMING in general play in the promotion of Czech Republic, our efforts, too, are aimed at INCREASINGLY IMPORTANT Czech economic interests abroad? ensuring economic diplomacy is able to ON A GLOBAL SCALE. IN Our efforts are aimed at ensuring all entities respond to real demands voiced by business WHAT WAY IS THE MINISTRY operating in foreign trade are entities and public services related to the OF INDUSTRY AND TRADE AND OTHER PUBLIC interconnected. This concerns bilateral and promotion of economic interests reflect these ADMINISTRATION BODIES multilateral business negotiations, needs. Businesses themselves know best OF THE CZECH REPUBLIC investments, financial flows, as well as the where and in what way to best export or RESPONDING TO THIS sharing of know-how, the protection of invest their money. The role of the state is to TREND? intellectual property rights, cooperation in help businesses demonstrate their ability on I would not like to go too far foreign development and, last but not least, foreign markets. Today, businesses are back in history. It is, however, the promotion of the Czech Republic already actively involved in the process of apparent that as the world trademark worldwide. All entities, whether economic diplomacy building. They have the at home or abroad, be it ministries or foreign opportunity to offer their own suggestions economy becomes more and embassies, the headquarters of agencies for which are subsequently put into practice. more globalised and the the promotion of export - CzechTrade, for Such proposals need not always relate to interconnectedness of national the promotion of business and investment - large system measures. At the same time, it markets increases, views on the CzechInvest, for the promotion of tourism - is true this area still offers much room for role of diplomacy are also CzechTourism, or agencies for the improvement. For this reason and following changing fundamentally. In the promotion of the good name of the Czech agreement with the Minister of Foreign past, these views were rather Republic – Czech Centres, must join forces Affairs, the Minister of Industry and Trade has to operate in a manner that clearly decided to establish a Trade and Investment conservative or traditional if you acknowledges the existence of one another. Council as a permanent advisory and like, and were almost exclusively This is the only way to prevent undesirable coordinating body. This Council will be made associated with the assertion of duplicities. The objective is that these up of the representatives of the Ministry of the political and power interests entities prepare joint action plans, so they Industry and Trade, the Ministry of Foreign of the state. are able to offer services demanded by Affairs, and other public administration entrepreneurs. We want them to operate in bodies and institutions established by the areas that offer the greatest potential for state on the one hand and representatives of increasing Czech exports and for attracting the business sector on the other. It will serve foreign investment. State representatives as a foundation for seeking out ways of abroad should have a clear idea of the increasing the effectiveness of economic interests to be promoted in interactions with diplomacy even further.
| 4 CZECH BUSINESS AND TRADE
Czech Economy Among Europe’s Top 10
For two years, the Czech FROM INVESTMENT TO growing, with the simultaneous growth of economy has been growing at CONSUMPTION exports. Actually, most foreign investors According to information in hand, it is came to the CR with the intention of a rate steadily surpassing the six obvious that the current prosperity of the producing and exporting their products. per-cent margin. According to Czech economy has firm foundations. They Exports began to grow massively, especially the latest figures published by were built at the beginning of this of motor cars, but also of TV sets, the Czech Statistical Office, the millennium by foreign investors, who computers, mobile telephones, etc. In 2005, decided to use the comparative advantages for the first time in the short history of the year-on-year growth of the of the Czech Republic (cheap, and at the Czech Republic, foreign trade became the Czech economy in the second same time well educated workforce, principal force stimulating the growth of the quarter of the year was on the industrial history of the CR, corresponding country’s economy. The year 2006, however, infrastructure, and also investment brought a distinct change. Household level of 6 % (based on gross incentives). Most investments went into the consumption came to figure ever more domestic product in constant automobile industry, electrical engineering, strongly among the key sources of economic prices). In comparison with the and the chemical industry, branches growth. The share of foreign trade and first three months of the year, generating considerable added value. The investment began to shrink, although in arrival of foreign investors triggered off an 2006 the TPCA car factory in Kolín raised its the growth rate showed a slight investment boom in the CR, which set the production to full capacity. After several slowdown, from 6.4 %; whole economy in motion. The growth of years, the continuing economic growth nevertheless, the growth of the real gross domestic product accelerated and began to manifest itself also in private Czech economy can be described STRUCTURE OF ECONOMIC GROWTH IN THE CR as robust. (SHARES OF INDIVIDUAL GDP COMPONENTS IN PERCENTAGE POINTS) 2004 2005 2006 1st half of 2007 Household consumption 1.5 1.2 2.1 3.2 Consumption of the Government and non-profit organisations -0.7 0.6 0.3 -0.2 Gross capital formation 2.5 -0.1 3.0 3.0 Net exports 1.3 4.8 1.0 0.2 GDP 4.6 6.5 6.4 6.2 Source: Czech Statistical Office, September 2007
in 2004 reached nearly 5 %. Gradually, as consumption. The unemployment rate new manufacturing plants were put into declined, household incomes were growing operation, industrial production was and low interest rates boosted demand for credits. In the first half of 2007, a full 50 % of economic growth was due to private consumption. People spend more and more for dispensable – luxury – goods, such as cars, furniture, electronics, and holiday- making. Spending for food and for indispensable goods is growing as well, but at a slower rate. The structure of household spending is coming closer to the "European standard".