Creative On Screen Film Strategy 2014-17 © 2014 Creative Scotland Contents No part of this publication may be reproduced in any format without prior written permission of Creative Scotland

4 Introduction Unlocking Potential, Embracing Ambition

5 Context Scotland, the wider UK and Internationally

9 Draft Film Strategy, Consultation and Responses

13 The Ambition

15 Our Strategy Film Education Talent and Skills Development Equal opportunities Film Development and Production Creative Scotland operates an equal Inward Investment and Co-Productions opportunities policy. Our offices have Distribution, Exhibition and Audiences disabled access. Certain publications can be made available in Gaelic, 34 in large print, Braille or audio format. Creative Scotland’s Role and Approach Contact Enquiries on 0845 603 6000 Typetalk please prefix number with 18001 35 This plan is produced in electronic form by Monitoring Progress Creative Scotland – please consider the environment and do not print unless you really need to 38 Connecting Themes Your feedback is important to us. Let us know what you think of this publication by emailing [email protected] 39 Further Information and Contacts Cover: The Black Cuillin hills on the Isle of Skye from the road to Glen Brittle, Inner Hebrides. Photo: Ian Paterson/Scottish Viewpoint

1 Peter Mullan and Freya Mavor in Sunshine on Leith Photo: courtesy of Black Camel Productions

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Introduction Context Unlocking Potential, Embracing Ambition Scotland, the wider UK and Internationally

In April 2014 we published Creative Scotland’s While the focus of this strategy is film, it is Scotland has a strong international reputation In recognition of the importance of film in the 10-year Strategic Plan, Unlocking Potential, framed in the context of the screen sector for film; our filmmakers and both on and Scottish cultural landscape, Creative Scotland Embracing Ambition, presenting a shared vision as a whole including those individuals and off-screen talent are highly-regarded and commissioned BOP Consulting in partnership for the arts, screen and creative industries for organisations whose work spans or overlaps internationally recognised. There has been with Whetstone Group and Jonathan Olsberg the next ten years. At its heart is a set of ambitions with the film and television value chain, such as a steady output of films with some exciting to conduct a Film Sector Review which was and priorities that will focus and inform our work facilities and post-production houses, digital recent successes. published in January 2014. Key aims for the as well as our funding guidelines and decisions technology companies, animation companies sector in Scotland set out in the Film Sector over the period 2014–2017; it reflects what and games companies. However, the sector has faced challenges, some Review included the following: we aim to achieve in collaboration with others. that are systemic and others as a result Through discussion with individual sectors We have appointed a new Director of Film of the growth in new viewing technologies, • Creative Scotland should have a clear strategy and the specialist knowledge of our staff, and Media to lead our team of specialists the continually shifting international market and brand identity in the context of film, widely we also produced a suite of Companion Pieces with the aim of giving a clearer focus to for film and the global financial crisis. recognised for championing and networking Creative Scotland’s work in the sector in across the sector developed to be read alongside our Strategic The UK Government and the European Union and Annual Plans. future. We will translate this strategy into a work-plan and identify clear responsibilities provide financial support for film in the UK • routes into film careers and skills provision We have said that Creative Scotland’s remit within the team for each element of it. through a variety of channels. The BFI Statistical across the screen sector should be better across the arts, screen and creative industries Yearbook 2014 notes that: co-ordinated and provided through the further creates opportunities for us to: Through a sharper focus within the organisation, education system as well as by independent matched with constructive collaboration with • total measured public funding for film in the organisations • act as a conduit for cross-sector the sector and stakeholders, Creative Scotland UK in 2012/13 was £363 million, a decline of connection and learning will be a driver and advocate for film in Scotland. just under 1% on 2011/12 • more international film and high-end television We will review and refresh our application and productions should be encouraged to come • understand the wider cultural system • the principal sources of public funding for to Scotland through spend-related and other assessment processes, make funding decisions UK film in 2012/13 were the film production and economy and identify where to act with a sense of confidence in filmmakers based in incentives, bringing economic, skills and in order to strengthen them tax relief (57%), the National Lottery (18%) employment benefits Scotland, and ensure that we are engaging at the and grant-in-aid (8%) from the Department • position the work that we fund at the appropriate stage in the film development and for Culture, Media and Sport • film in and from Scotland should be celebrated heart of creative, artistic, cultural, social production process. domestically and renowned internationally and economic development, stimulating • film development and production received This strategy identifies our priorities for the film 71.2% of total UK public funding for film • diverse audiences across Scotland should future growth for public investment in sector over the next three years and explains how arts and culture enjoy greater film choice, at the cinema, we will work with the sector and public partners • of the total UK public funding for film, the on the move and at home. • help develop and diversify income streams to achieve the ambitions set out in Creative 2012/13 net film spend by Scottish agencies for the arts, screen and creative industries, Scotland’s 10-year Strategic Plan. It reflects a with a responsibility for film (including film Scottish feature film production currently sits maximising opportunities from intellectual dynamic and changing sector and, as such, we expenditure on the part of Creative Scotland at an average of six films annually, though the property and stimulating collaboration will be responsive to changing sector needs and and the Scottish Screen Archive – part of the number does fluctuate from year to year. between commercial creative companies, priorities in the implementation of this strategy. National Library of Scotland) represented Scotland strives to encourage a mix of large artists and creative practitioners. £6.9 million (1.8%). international productions and indigenous productions; it has had some recent successes, but it is generally accepted that Scotland needs to develop and produce more films (documentaries, features, animation and artists’ films) each year in order for its production community to stabilise, grow and compete in a meaningful way at home and internationally.

4 5 Jack O’Connell in`71 Photo: courtesy of Dean Roger

6 7  Neil Platt in I Am Breathing Photo: courtesy of Scottish Documentary Institute

Draft Film Strategy, Consultation and Responses

The objectives and aspirations set out in A core theme of the consultation responses the Film Sector Review were translated was that Creative Scotland’s Film Strategy into a Draft Film Strategy reflecting Creative must support the whole film value chain from Scotland’s 10-year Strategic Plan, Unlocking education and skills development, through Potential, Embracing Ambition. film development and production, to audience development and exhibition. The Draft Film Strategy was published for consultation on the Creative Scotland website There was also a call for explicit acknowledgement on 1 July 2014. We received responses from a that the film sector in the UK depends on public range of individuals and organisations working in funds for developing cultural film and economic school education, further and higher education, incentives to support commercial filmmaking. film production, film distribution and exhibition, We accept this and will do everything within our as well as from sectoral representative bodies. power to influence new public investment in film. Around three-quarters of respondents were working in some capacity in film production.

8 9 Agyness Deyn in Sunset Song Photo: courtesy of Hurricane Films

10 11  Kiss the Water Photo: courtesy of Independent Cinema Office

The Ambition

The ambition envisaged by this strategy • support for and commitment to Scotland’s is to generate the conditions necessary production community, in particular to position the film sector at the heart of documentary-making and animation, through Scotland’s economic and cultural life. sourcing increased funding for production In the context of our 10-year Strategic Plan, we • support for, and investment across, the distribution will measure the success of this ambition by the and exhibition sector creating better links from extent to which Scotland has become home to production through to distribution and exhibition a vibrant, culturally diverse and commercially together with a focus on audience development competitive film sector. The strategy is motivated by a shared ambition to see growth in • greater emphasis on film and moving image the number and diversity of films and filmmakers, education with clearer, more co-ordinated routes with an enviable reputation for excellence from school to further education and on into in filmmaking and as a key destination for the sector, together with development of real international productions. We will be a nation professional opportunities and sustainable that celebrates the importance of every aspect careers across the screen sector. of film culture. Focusing our efforts on these priorities for film Through our role as a funder, advocate, over the next three years will mean that Scotland development body and influencer, we will lead is better equipped to compete on an equal footing the necessary change for film in Scotland. with other territories, encourage international We will reinforce our commitment to the promotion ‘mobile’ productions to establish themselves and of film education, skills and talent development, shoot in Scotland and, at the same time, support film production, distribution and exhibition, the nation’s own film sector. This focus is intended and we will build on existing successes which to generate the conditions for a larger number of recognise Scotland’s wealth of talent, diversity, films to be produced in Scotland each year; both resourcefulness and vision. productions from Scotland as well as international mobile productions. Our key priorities for film in Scotland are: In addition to the associated cultural and • the establishment of a sustainable film studio commercial benefits that films bring to Scotland, they also raise the profile of Scotland nationally • increased incentives for film and television and internationally. This brings additional production which match – or better – employment, expenditure and skills development the incentives of other territories for craft and technical crew, together with business • greater support for writers opportunities for production, distribution and and script development exhibition companies. This increase in production in Scotland is also fundamental to the studio • talent and skills development across the facility and maintaining its operation with demand entire film value chain and addressing skills at levels which will make it successful. gaps through specific targeted programmes

12 13  Maja Borg and Tilda Swinton, Future My Love premiere at International Film Festival Photo: courtesy of Edinburgh International Film Festival

Our Strategy

Over the next three years: Film Education • we will ensure film is a core part of Scotland’s Youth Arts Strategy Time to Shine and Cashback Moving images dominate global culture and for Creativity programmes, through a range of communication. However, despite their ubiquity, Youth Arts Hubs and Cashback activities taking social and political influence, artistic value, place across Scotland historical importance, economic role and complex and highly-evolved language, film and moving • we will review and develop film learning provision image education remains relatively marginal in for those outside of the 5-19 years age range most education systems around the world. • we will work with European partners on two Creative Scotland aims to put film and moving projects funded through the Creative Europe image education where it should be on the learning Film Literacy programme: the development agenda, in formal and informal education, at of a European Framework for Film Education whatever age, to help develop discerning audiences. and the creation of a catalogue of European Our ambition is to inspire future filmmakers films for children and young people and for film literacy to be recognised as vitally • learning from all of these programmes, important so that everyone can be inspired and we will work with partners to develop a more equipped to understand, appreciate, explore, comprehensive provision of film and moving create and share film. image education across Scotland. We aim to drive the improvement of film and moving image education in every context, increasing the reach, depth and inclusivity of provision, including currently under-served communities across Scotland. Over the next 12 months: • we will continue to support the strategic development of film learning through the national Moving Image Education programme for 5-19 year olds, in partnership with the BFI, the Scottish Film Consortium, Into Film and Education Scotland • we will continue to support the delivery of the BFI Film Academy, developing talent among 16-19 year-olds in Scotland • we will continue to support film education initiatives provided by cinemas, multi-arts venues and other organisations across Scotland.

14 15 The First Movie Photo: courtesy of CONNECTfilm

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Talent and Skills Development Over the next three years: Developing a Skilled and Diverse Workforce Over the next three years: • we will facilitate debate and critical thinking The strength of the sector relies on a continuous • we will encourage filmmakers to recognise the across the screen sector, regularly listening to flow of skilled and creatively ambitious craft and importance of digital technologies and platforms Identifying and Nurturing Talent the resulting information and views and working technical crew. The identification, inclusion and for distribution and exhibition and to be innovative There are gaps and disconnects across current to bring about positive change through leadership development of this workforce is of paramount in their thinking. This will mean helping them to provision for talent and career development. within the sector, with the support of the sector importance in underpinning the success of the connect their work to the world to find audiences sector. A core strategic priority is to foster real and identify specific skills training and forums We aim to ensure that there is a structured • we will drive for more high-quality productions and co-ordinated approach to identifying and professional opportunities and sustainable careers. which will develop market knowledge and to be made in and from Scotland, working with awareness. All this will enable filmmakers to nurturing talent across the film value chain in our partners to create opportunities for writers Creative Scotland aims to encourage better Scotland, including development, production, operate more strategically and investigate and directors to realise their vision and raise co-ordination across all areas of skills development potential areas for support critical appreciation, distribution and exhibition. their profiles through further and higher education as well as Over the next 12 months: by independent organisations. • we will work to promote a more diverse workforce • we will test the potential for better links across and create opportunities for disabled people and • we are committed to identifying and supporting the arts, screen and creative industries especially Over the next 12 months: diverse groups in the workforce by challenging between film, the performing arts and new emerging Scottish filmmakers to reach their • we will map and review current provision existing approaches to working practices in full potential and will work with partners in writing to maximise creative and experimental the screen sector and by supporting inclusive opportunities for Scotland’s screen sector in for entry-level training for craft and technical the strategic delivery of talent development crew working practices. In particular we will seek to initiatives such as Docscene, and the Scottish all its forms. address barriers to access and progression and Film Talent Network (in partnership with the BFI). • we will continue to fund festivals and associated encourage increased diversity within the sector As part of this approach, we will continue to development work across Scotland develop and support short film as a recognised • we will support producers to identify and art form and pathway to longer form production • we will encourage a focus on audience and maximise audiences, exploring the opportunities sector engagement, skills development, presented by digital platforms and the tools • we will lead a review of support necessary for cultural exchange and raising Scotland and required to increase and broaden cinema access emerging talent of all kinds and consider other its filmmakers’ profiles in the international and programming for as wide and diverse an talent development programmes to address marketplace: in terms of creative output and audience as possible. gaps in current provision, in particular in the as a location and production partner context of equalities and diversity, for example gender imbalance and under-representation • we will continue to support Scottish-based of specific groups of people in the sector filmmakers’ attendance at international festivals, giving them the opportunity to meet potential • we will develop an artistic and creative framework co-production partners and to access global across all the creative work we fund, including markets for their work film, to help define how we will evaluate excellence and quality and the potential for excellence from • we will direct the collective sector knowledge and 2015 onwards. We have begun this development experience in our Film and Media Team towards process, which will include sector engagement assisting screen sector industries to as part of its design. access global markets for their work, for example, through schemes such as the Market Leaders Scotland initiative for producers. We will review schemes with similar objectives which run outside Scotland and consider how we can work with relevant partners to apply the most successful key elements of those in Scotland.

18 19 George MacKay in For Those in Peril Photo: courtesy of Protagonist Pictures

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Over the next 12 months: • we will lead the dialogue between the film Film Development and Production sector and broadcasters, building the case for • we will work to find the right balance between broadcasters to play more of a role in the film films cultural and economic impact in the sector in Scotland through talent development, Film is a cultural, creative art form as well as allocation of our Film and Television Funding, a business, and filmmakers in Scotland create and the development and production of film giving support to Scottish-based filmmakers and television drama projects. a range of content aiming for critical, public and films that reflect or promote Scottish and commercial success in forms encompassing culture, creativity and diversity. We will make Over the next three years: commercially or socially-driven features as our application and assessment processes well as the experimental. This breadth should reflect this more clearly • we will support our partners in creating new be encouraged, supported and developed, and opportunities for emerging and established artists and filmmakers should be empowered • through our Targeted Funding programmes, writers, directors and producers to develop to take risks and create content with the we will prioritise funding for the development and create high-quality work potential to have international appeal. and production of high-quality feature films, documentaries and animation from Scottish- • we will encourage filmmakers to reflect We want to work in partnership with Scotland’s based talent. This work should demonstrate a diversity of Scottish voices and promote filmmakers, independent production companies, the need for public funding, be relevant to the value of Scottish culture and all of independent cinema exhibitors, distributors, Scotland, connect to audiences at home and Scotland’s languages through their work broadcasters and public sector partners to grow internationally and have strong potential for for national and international audiences and strengthen Scotland’s screen sector, and UK and international distribution will continue working in collaborative ways • we will support a diverse range of talent to achieve this. • as part of our work with through all strands of our funding and to establish a film studio We aim to foster a better understanding • we will work with Scottish Government and in Scotland, we will focus on the requirement the enterprise agencies, in particular Scottish and awareness of the challenges facing for the studio to operate in a way that supports film-related businesses: growth, stability, Enterprise and Highlands and Islands Enterprise, and serves Scotland’s own productions as well to foster a better understanding and awareness sustainability and the need for commercially as international mobile productions appropriate, well-marketed support. of the challenges facing film-related businesses • our Open Project Fund will accept applications in terms of growth, sustainability and stability The Film Sector Review reflected a view that to support high-quality and experimental work • we will review steps necessary to mirror the independent cinema is vital for cultural diversity falling outside the traditional film development and that alongside commercial filmmaking it is BFI’s initiatives to strengthen the UK production and production model. This could include writers sector, including the BFI ‘Locked Box’, to help important to encourage the development of film and directors developing their creative practice as a cultural medium, one where a range of voices producers in Scotland build their businesses, and professional skills to test new ideas and subject to any necessary State Aid approvals can tell Scotland’s stories. These films should not experimental approaches to filmmaking be judged purely on commercial grounds but on • we will encourage the development of the richness of their contribution to society and • Creative Scotland will continue to work closely partnerships between film and digital our cultural identity. We recognise that cultural with Scottish Government and Scottish Enterprise companies (such as games companies) film is vital for identity and, as is the case with to explore what possibilities might exist for to add depth and value to their productions. other art forms, is not financially viable without sourcing additional funding through European public subsidy. funds. This is an uncertain route, but every effort will be made and we will maintain our engagement with the sector to keep filmmakers informed about progress • we will promote opportunities in the Creative Europe funding scheme and specifically through the Creative Europe Desk UK in order to find ways for Scottish-based filmmakers to access its funding

22 23 Robert Carlyle and Ray Winstone in The Legend of Barney Thomson Photo: courtesy of Sigma Films

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Inward Investment and Co-Productions Over the next 12 months: Over the next three years: • Creative Scotland will continue to work with • as a partner in the Scottish Locations Network, Scottish Enterprise and Scottish Government we will work to promote Scotland as a filming Securing inward investment and working through to establish a sustainable film studio location, raising awareness of crews and production co-production partners is a crucial factor in services across the country, and encouraging developing Scotland’s reputation as a culturally • through the right balance in our funding for film productions to work in all regions of Scotland and commercially successful filmmaking nation. and television, we will welcome international We recognise the steps that need to be taken filmmakers of high-standing to Scotland with • as a partner in the Scottish Locations Network, and we are already working with key partners projects that promote Scotland and Scottish we will lobby for local incentives and improved to establish this. talent, crews, locations and tourism, and benefit delivery of local authority services and policies the Scottish economy in all regions of Scotland Our aim is to develop Scotland’s reputation as a destination for international productions because • we will work with the Scottish and UK • to improve filming policy across Scotland of its world-class talent, crews and facilities, Governments and international partners to as a whole, we will work to create a national ensuring Scotland is recognised as a film-friendly advocate for improved policies, increased tax film advisory board with our national partners, nation with unique landscapes and competitive incentives and to ensure Scotland is viewed including VisitScotland, National Trust for Scotland, incentives. We will drive for more high-quality on the international production scene as a Historic Scotland, Transport Scotland, ScotRail productions and co-productions to be made competitive country to film in. We will also work and Police Scotland in and from Scotland. with the Association of Film Commissioners International and European Film Commissions • in partnership with the sector, Scottish The creation of a film studio has been identified as Network to ensure Scotland remains competitive Government and UK Government, we will a key priority in order for Scotland to accommodate and informed in an increasingly expanding work towards a review of the policies and high-profile international projects as well as incentives market issues surrounding co-productions, international properly supporting and serving Scotland’s own film and high-end television drama production, productions. A Scottish film studio would also • Creative Scotland’s Locations website will be and energetically press the case for increased support and serve connected companies, such as expanded to incorporate a comprehensive tax incentives picture and sound post-production facilities, and locations database accessible to registered encourage the growth of digital companies users worldwide • combining the data analysis and research including VFX companies, increasing output and capabilities at Creative Scotland with sector creating employment with the associated economic • we will build on the successes of the Film in insight, we will work with the Scottish and UK benefits. With this in mind, Creative Scotland, Scotland brand, which promotes all aspects Governments to develop Scotland’s image as Scottish Enterprise and Scottish Government are of Scotland’s screen activity, raising the profile of a destination for productions. We will promote committed to establishing a sustainable studio, our creative talent, crew, production facilities and Scotland’s reputation for excellent and ambitious working within the European Union’s rules on locations. The brand will be promoted nationally filmmakers and a pro-active, skilled and adept State Aid. and internationally at markets and festivals. approach to filmmaking.

26 27 Caitriona Balfe in Outlander Photo: © Sony Pictures Television

28 29 Glasgow Film Theatre Photo: courtesy of Glasgow Film Festival

Distribution, Exhibition and Audiences Over the next three years: • we will work with the key film festivals and cultural cinemas across Scotland to provide We aim to broaden cinema access and more opportunities for broadening engagement programming in Scotland for as wide and with film and the moving image diverse an audience as possible and to encourage and deepen audience engagement with film. • we will encourage dialogue between cinemas While there is world-class cinema programming and festivals, BAFTA, online distribution platforms, and provision in Scotland’s key cultural venues and sector and audience bodies to cultivate and festivals, we recognise that work is required stronger links between Scottish audiences, to support distribution, exhibition and communities and filmmakers audience development. • we will work with our partners in Government, A number of responses to the Draft Film Strategy local authorities and other public and private consultation focused on the need to encourage sector organisations in Scotland to realise the collaboration and a connected approach between potential for an integrated network of high- programmers and exhibitors, particularly when quality modern cinema provision available to all developing new initiatives and supporting best practice. There was also a call for Creative Scotland • we will also encourage dialogue between these to prioritise ‘support for and investment across organisations and producers, and others working the exhibition sector’, including creating better in access and talent development links from production through to exhibition and • we will work with local authorities and other audience development. partners in the arts, screen and creative industries Over the next 12 months: to support the growth of multi-arts centres, which can act as creative hubs in the community • through our funding routes we will support and promote public engagement through their audience development initiatives that increase programming and broaden cinema access and programming for as wide and diverse an audience as possible • we will learn from the work of the Promoting Equalities Programme, whose aim is to develop • we will continue to fund filmmakers and a programme which puts equalities at the heart projects which are using digital innovations in of the participating cultural and creative film distribution and exhibition to encourage organisations. It does this through their structure, better access to film. This includes developing policies and practices, programming and customer new audience experiences and cinema-going engagement, and we will encourage adoption of opportunities throughout Scotland, especially these policies and practices in the screen sector. beyond the major cities • we will review and identify opportunities for the development of an integrated network of high-quality modern cinema provision available to all • we will engage with the sector in the context of digital distribution, rights management and discussions over the virtual print fee (the subsidy paid by a film distributor towards the purchase of digital cinema projection equipment for use by exhibitors).

30 31 Donald Ewan MacKinnon, Debbie MacKay and Tony Kearney, Bannan Photo: courtesy of Young Films

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Creative Scotland’s Monitoring Progress Role and Approach

The Film Sector Review identified the need We will focus on working with the BFI’s International Creative Scotland will work with the screen sector Places and quality of life are transformed for a public-facing screen presence to work team, Scottish Government, the film sector in the and with partner organisations such as the BFI, to through imagination, ambition and an with the sector. UK and internationally, and other key partners, capture qualitative and quantitative information understanding of the potential of creativity to promote the commercial and cultural interests about the consumption of film in Scotland. There is a distinct, skilled and expert screen-focused of Scottish film and the Scottish film sector. We will monitor: group of people in the Film and Media Team within Over the next year, we will publish an international We will look at how audiences are engaging with Creative Scotland. The Team applies its film-specific film, and how the sector is performing in economic • the overall value of the film sector to strategy spanning Creative Scotland’s work across the economy. skills and experience to work for, and in partnership the organisation which will include specific terms, and in terms of the perception of the sector with, the screen sector, Scottish Government, international priorities for the screen sector. at home and internationally. More generally, we Scottish Enterprise and other sector partners. We will assess how film culture is embedded in the Ideas are brought to life by a diverse, skilled will make the Film and Media Team more visible to We aim to help make our screen heritage more wider cultural life of Scotland. and connected leadership and workforce the sector and its various roles more transparent. accessible to audiences through continued work Over the next year, we will build an identity for with the Scottish Screen Archive as it moves into We will monitor progress against the priorities We will monitor: Film and Media within Creative Scotland which is a public facing venue and further enhances set out in our Strategic Plan, Unlocking Potential, Embracing Ambition, and the Performance • the uptake of film and moving image internationally recognised. its ability to make our digitised film heritage learning opportunities available online. Management Framework set out in our Annual We will draw on other skills within Creative Plan 2014-15. • career progression of creative, Scotland, in the Arts, Creative Industries and We will support film productions to measure, craft and technical talent Business Operations teams, to capitalise on the report and reduce their environmental impact. Excellence and experimentation across opportunities presented by the organisation’s Emissions reporting will be mandatory for the arts, screen and creative industries • the diversity of audiences and the film multi-arts remit and the potential for cross-sector Regularly Funded organisations from April 2015. is recognised and valued workforce in terms of ethnicity, gender, working and encourage the screen sector to geography and disability do the same. We will work with Creative Carbon Scotland and We will monitor: other relevant organisations to raise awareness of • the percentage of key partners including We will focus on building trust between Creative environmental and sustainability issues affecting • the number of high-quality feature films the film sector who see Creative Scotland Scotland and the wider sector, nationally and the screen sector. being made in Scotland as an effective lead supporting the interests internationally, and encourage open communication. of film in Scotland. One of Creative Scotland’s ambitions is to improve • the level of investment in film from private lives in terms of health and wellbeing. We will work and public sources. to raise awareness of the value of involvement in Scotland is a distinctive creative nation connected to the world artistic and creative activity and help communities Everyone can access and enjoy artistic and transform through creativity. creative experiences We will monitor: We will monitor: • the Scottish-based talent receiving screenings of their work at national and international film • the percentage of Scotland’s population that festivals, and winning major domestic and engages with film as part of their cultural life international awards • the total size and diversity of audiences for • the number of locations enquiries and number film in general, and in particular Scottish film, of international projects shooting in Scotland. measured across all platforms.

34 35 Halle Berry and Keith David in Cloud Atlas Photo: © 2012 Warner Bros. Entertainment Inc.

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Connecting Themes Further Information and Contacts

Our 10-year plan has four Connecting Themes A new strategy for the Creative Industries Creative Scotland’s Companion Pieces which are Creative Learning, Equalities and is being developed through our work with for the Arts, Screen and Creative Industries Diversity, Digital and Environment. Everything Scotland’s Creative Industries Partnership, can be found at: we do will take these four Connecting Themes a joint approach developed across public into account. sector bodies to support creative industries, www.creativescotland.com/ business and skills development through what-we-do/companion-pieces Further information about these can be found at: a shared strategy. It includes clarifying the Further information on Creative Scotland’s Creative Learning Information roles and remits of each agency to provide Funding Programmes can be found at: www.creativescotland.com/__data/assets/pdf_ ease of access for creative companies of all file/0009/26775/Creative-Learning-Information- scales and sizes. www.creativescotland.com/funding Sheet-2014-15-v1-1.pdf Current membership comprises Scottish Further information about the BFI’s initiatives Equalities Information Government, Creative Scotland, Scottish to strengthen the UK production sector, including www.creativescotland.com/__data/assets/pdf_ Enterprise, Highlands and Islands Enterprise, the BFI ‘Locked Box’, can be found in Film Forever, file/0003/26778/Equalities-Information-Sheet- , Skills Development the BFI’s plan for 2012-2017 at: 2014-15-v1-1.pdf Scotland, COSLA (Convention of Scottish Local Authorities), VOCAL (Voice of Culture and Leisure), www.bfi.org.uk/about-bfi/ Digital Information SLAED (Scottish Local Authorities Economic policy-strategy/film-forever www.creativescotland.com/__data/assets/pdf_ Development Group) and Business Gateway. If you want to know more about Creative Scotland file/0010/26776/Digital-Information-Sheet-2014- We will also develop and publish an Arts Strategy and our work across film and television, contact 15-v1-1.pdf during the course of 2015. our Film team by email: Environmental Information E: [email protected] www.creativescotland.com/__data/assets/pdf_ file/0011/26777/Environment-Information-Sheet- 2014-15-v1-1.pdf

38 39 Scarlett Johansson in Under the Skin Photo: courtesy of JW Films

40 41 Waverley Gate 2-4 Waterloo Place Edinburgh EH1 3EG Scotland UK F +44 (0) 131 523 0001 249 West George Street  Glasgow G2 4QE  Scotland UK F +44 (0) 141 302 1711 Reception +44 (0) 330 333 2000 Enquiries +44 (0) 845 603 6000 [email protected] www.creativescotland.com @creativescots

October 2014