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Communist Party of China (CPC) Jiangsu Committee Secretary Li Yuanchao Governor Liang Baohua

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Communist Party of China (CPC) Jiangsu Committee Secretary Li Yuanchao Governor Liang Baohua Program Objectives Program Objectives CLOSE-UP ON THE NEW CHINA PROGRAM In collaboration with The Massey MBA and The College of Business Massey University, New Zealand NOVEMBER • 6 – 14 • 2009 MBA_MU_AUG2007 Contents 3 Program Objectives 4 Day 1 Setting the Stage Introduction to Chinese Culture. An overview of the reform and opening that gave rise to the New China (1978-2008), Experience how the New Changes and Old traditions interact with each other. 45 Day 2 • An overview of the reform and opening that gave rise to the New China (1978-2008), Experience how the New Changes and Old traditions interact with each other.Joint Session with Chinese MBA on realizing Strategy. 52 Day 3 • Chinese Culture and Heritage, Buddhism and Community Support, the role of the government and the impact of government in business in China's Economic Transformation and way forward. 64 Day 4 • Industrial Park and Foreign Direct Investment ¨Understand the dynamics and role of government in the reform and opening process. Understanding how a privately-held company operates in China. Enter Shanghai; New China's commercial city and dragon head. 74 Day 5 • Doing Business in China. China's Economic Transformation and way forward Understand how a foreign enterprise operates in China, View Shanghai 2010 Expo site from the observation of the world's longest arch bridge. 86 Day 6 • Visit Leading Retail Outfit in Shanghai ,understand how a foreign enterprise operates in China and the Experience of Retail Market in China. Visit to the tallest building in mainland China, The World Financial Center in Pudong. 97 Day 7 • Visit a State-owned Enterprise Bao Steel. Get an update on the stock market of China 112 Day 8 • Urbanization and Urban Revival; Shanghai: better city better lives; visit a traditional market 122 Day 9 • Reflections & Conclusion 124 Pre-Program Reading List 126 Important Chinese Words & Phrases 127 Participant List globalhanyu.com Copyright Reserved © Global Hanyu & Culture College. A Member of the GEM Group CLOSE-UP ON THE NEW CHINA 2 MBA_MU_NOV2009 Program Objectives 1 To learn about the latest political, economic, and social developments in China from Chinese and foreign experts operating in China. 2 To assess economic growth in the manufacturing and service sectors, and examine various modes of operation, such as entrepreneurship, privately owned enterprise, and state-owned businesses. 3 To understand the strategic environment in China as well as the opportunities and challenges facing businesses in China. 4 To be introduced to elementary Mandarin. 5 To determine the culture of a group/region/nation and its importance to business. CLOSE-UP ON THE NEW CHINA 3 MBA_MU_NOV2009 Program Objectives CLOSE-UP ON THE NEW CHINA PROGRAM DAY 1 SETTING THE STAGE NOV • 6 • 2009 CLOSE-UP ON THE NEW CHINA 4 MBA_MU_NOV2009 DAY 1 DAY Learning Objectives Arrival, pick up at Pudong International Airport (PIA) Shanghai Pudong International airport is new China’s window to the world. Designed by French architect Paul Andre, PIA opened to the world in 2000. MUST DO Participants get their luggage, board the bus and head for Suzhou on China’s new superhighways. Arrive Suzhou, check into hotel that is located in the new section of Suzhou. Be sure to pick up hotel business cards in case you use a taxi. Learning Objectives 1| Get a sense of the new infrastructure of China. 2| Observe the culture of the Chinese people with regards to: - • Governmental actions • Personal space and boundaries 3| Observe marketing and branding techniques along transportation routes. 4| Observe the energy usage in an urban region. 5| Observe a common approach (art of garden and landscaping) to express and achieve harmony between humans and nature. 6| Observe the contrasts and similarities of infrastructure, modes of transportation, architectural style, and lifestyles from ancient to modern periods. DESCRIPTION OF THE DAILY ROUTE Shanghai Pudong Airport- Suzhou Downtown-Higher Education Park in Suzhou QUESTIONS TO ASK • How was it possible for the government to have built so many infrastructures in such a short time? • How are they financed and operated? UNIQUENESS OF THE MEAL FOR THE DAY Traditonal Suzhou cuisine, delicate style from Jiangnan (south of the river) CULTURAL ENCOUNTER Get a sense of the service standard of the New China. CLOSE-UP ON THE NEW CHINA 5 MBA_MU_NOV2009 DAY 1 DAY AProgram Synopsis Objectives When China opened itself to the world at the end of the 70s, many thought that the World will change China, it now turns out that China is changing the world. How is this statement true? What about the future of China? Will it become the largest economy of the world and what are the implications for the World, my country and myself and my career? New China, born from the waves of sea changes that started in 1978, is a body of knowledge that deserves serious study. These changes have serious impact and repercussions for careers, businesses and competitiveness of communities around the world. CHINA RISING What does that mean to you? Having an accurate, rational update on the going-on’s in China has therefore become critical to successful corporate policy formulation or managing one’s career strategy. Whether you or your company export to or import from China, whether you do business in China, now or in the future, no matter which industry you are in or at which part of the supply chain you operate or build your competitiveness, you need a China response, if not a strategy. This response and strategy needs to be constantly reviewed. Businesses and Corporate leadership need constant update on China. Renowned Chinese economists Wu Jing Lian said, “The future brought about by reforms is squarely before us. One road leads to an orderly market economy governed by law, another leads to vested interest privatizing national wealth. This moment could be the spring of hope or it could turn out to be the winter of frustration. We could be heading towards heaven or in the other direction.” The Program will examine >> The Chinese System in Transition: 1978-2008 >> Model of development: The Industrial Parks >> Foreign Players in China & their experiences >> Made In China: China as The World’s Factory >> Chinese Consumer: The World’s fastest growing Consumer market >> The Chinese Civilization in Renaissance >> Experience China on your own >> Developing a view on the Future of China and its impact on the world CLOSE-UP ON THE NEW CHINA 6 MBA_MU_NOV2009 Welcome by Chair of the Program DAY 1 DAY ProgramFoong Wai Fong Objectives FOONG WAI FONG Executive Director (Strategy) The GEM Group Ni Hao. Welcome to China. On behalf of our team at the Close up on the New China program, it is my pleasure to welcome you to the China Experience we have created for you in this program. The program aims to show you the new world the Chinese are building for themselves, and how this new world in turn is influencing and reshaping the entire world. China went through 30 years of reform and opening; and during this period; she has created for herself a new China which was driven by both internal and external forces. Foreign Direct Investment, the participation of overseas Chinese and foreigners, trade and globalization have been the key external driving forces shaping the new China. Liberalization of the economy, urbanization, the privatization of the Chinese economy and the experiment to build a market economy with Chinese characteristics are the internal driving forces. Many people are familiar with the China of the last 5000 years, but know little about the changes that took place within China in the last 30 years. However, the last 3 decade of change in China is revolutionising China in a big way; these changes also have widespread repercussions that will drive changes in the rest of the world. The Chinese talk about the closing of one chapter between 1949 to 2009; that period they refer to the New China. The reform and opening initiated by Paramount Leader Deng Xiaoping celebrated its 30th anniversary in 2008, that too is another milestone in the modernization of the nation (1978-2008). Today; the sight is cast on the next 30-60 years; which the Chinese are talking about the building of a New New China. Much expectation waits to see the sustainability of the China Development model. Stayed tuned. In your stay with us during this program from our home campus in Suzhou, we hope you will experience the political, economic, social dimensions of a China in fast transition. This experience we hope will help you form new insights and conclusions that will instruct your business and career. Global Hanyu & Culture College A member of The GEM Group CLOSE-UP ON THE NEW CHINA 7 MBA_MU_NOV2009 DAY 1 DAY ProgramAbout Your Objectives Host Global Hanyu & Culture College www.globalhanyu.com The Global Hanyu & Culture College (GHCC) is a subsidiary of The GEM Group. (get-ed.com) GHCC provides Hanyu and Culture programs in both qualification and non-qualification categories. GHCC programs are run both online and in our centers, both in overseas locations and out of our flag-ship campus at Suzhou. For the continuing education program on Hanyu Learning, the Shanghai Jiao Tong University (sjtu.edu.cn) is the academic partner of GHCC. The Institute of International Education of SJTU is the leading provider of teaching Hanyu to foreigners in China, having over 5000 overseas students who studied in their Shanghai campus. GHCC offers partnership opportunities with education institutions worldwide to join its network of franchised centers as well as to be a licensor for its Hanyu learning curriculum. The Study on Contemporary China program is also available to universities and colleges worldwide as an insert into their global skills programs.
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