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Lucerne – Lake Lucerne Region Lucerne – Lake Lucerne Region Media Kit Page 1 of 8 Lucerne – Lake Lucerne Region The Lucerne-Lake Lucerne Region is situated in the heart of Switzerland and the city of Lucerne itself is a stronghold of culture. Nowhere will you find more things to see than in this city nestling in a magnificent landscape characterized by mountains and its eponymous lake. Charming Lucerne is brimming with things to do; Century old sights such as the Chapel Bridge and historic Old Town, museums, shopping, festival and events during all year. The region also contains a wealth of summer activities and record-breaking railways and cableways. Mount Rigi, Mount Pilatus, Mount Titlis, Mount Stoos and many other corners of the mountains are popular excursions with stunning views. Switzerland and the Lucerne-Lake Lucerne region have high quality standards of hygiene and safety. Our guests can rely on the fact that the necessary measures concerning the Coronavirus are implemented prudently and are observed by the tourist enterprises. Media Kit Page 2 of 8 News New 5-star Hotel Palace Engelberg Scheduled to open in spring 2021, this new hotel boasts 129 stylish rooms and suites, a first-class restaurant and a bar. The new building has been skilfully integrated into the existing fabric dating from 1904, resulting in a thought-through combination of old-time nostalgia and modern zeitgeist. The undisputed attraction will be the infinity pool on the roof with breath-taking views of the imposing local mountains cape. www.engelberg.ch Reopening of the Chenot Palace Weggis June 2020 sees the reopening of the Chenot Palace Weggis on Lake Lucerne – destined to be the most up-to-the-minute "health wellness retreat" in the Chenot brand. The overriding goal of the two- year renovation project taking place in the former Park Hotel Weggis is to achieve a harmony of body and soul. Amongst the amenities are 97 rooms and suites, a restaurant and a tea lounge. The medical spa is housed in a futuristic extension built entirely out of timber. www.chenotpalaceweggis.com Reopening of the Campus Hotel Hertenstein The hotel has been supplemented by a Rhea Clinic and will reopen in June 2020. An extension for the Cereneo rehabilitation clinic with 23 single rooms is being built to the rear of the hotel building, which opened in 2013. www.campus-hotel-hertenstein.ch Culinarium Alpinum The former Capuchin monastery in Stans is to house a center of excellence of regional gastronomy under the name Culinarium Alpinum. Work on the project began in May 2019, and the Culinarium Alpinum is scheduled to open for business in autumn 2020. The center of excellence for regional alpine food products and cuisine will include a restaurant, teaching rooms, a function room and 19 hotel rooms. www.culinarium-alpinum.com Media Kit Page 3 of 8 Stories from the Lucerne-Lake Lucerne Region The most beautiful workplace in the world The holiday village of Stoos is located on a sunny high plateau beneath the Fronalpstock at around 1,300 metres. The village can be reached with the steepest funicular railway in the world! A spectacular ridge trail connects the two peaks of Klingenstock and Fronalpstock, high above Lake Lucerne, amazing hikers with imposing abysses and a 360-degree panorama. The ridge trail is well-developed and maintained thanks to volunteers like pensioners Sepp Betschart and Gottlieb Arnold. Along with five other committed pensioners from the region, they form the core team of the Stoos Ridge Trail association. Sepp Betschart is certain: “For me, this is the most beautiful workplace in the world!” The four-kilometre ridge trail leads through pre-alpine terrain, which is steep and demanding. Sepp remembers hiking the trail as a child, 70 years ago. “Back then, there was only a narrow path that was extremely exposed in many places”. The civil service workers have done an impressive job since 2006. Over the span of 1,000 days, they have maintained the trail and expanded or newly constructed it to make it accessible to a wider hiking audience. They built more than 1,000 steps by hand. If possible, the material comes from the region or directly from the terrain itself. For example, former power poles now serve as steps. Almost every third hiker stops at the side of the trail and thanks the workers for their efforts. “For many, it is only then that they realise how much manual labour is involved in building a trail like this,” explains Gottlieb. Even if the civil service workers receive a small allowance for their work, one thing is clear: their true reward is the gratitude and appreciation of the happy hikers. Further information: www.stoos-muotatal.ch Media Kit Page 4 of 8 Urban art meets nature Together, Vero and Marco Schmid form urban art duo Queenkong. They have travelled the world together, financing their journey by making art on walls. They draw on nature for their ideas. During their travels they realised that their home town of Lucerne was the ideal place to practice their art. They believe that there’s nowhere else on earth where town and nature are so closely allied. The pair bring their own brand of beauty to urban centres with their art works, some of them up to 40 metres high. Unusually for this type of art, their images mainly depict natural subjects: animals, water and mountains. That’s why Lucerne is the perfect place for Queenkong to live and work. Where city and nature meet. Their studio in the middle of the city has a view of the Pilatus, the local peak. Starting from the city centre, you can make it to the summit of the Pilatus at 2,073 metres above sea level in about an hour. From Alpnachstad, visitors can take the world’s most vertiginous cog railway, which has a maximum gradient of 48%, to the summit, while a cable car on the north face links Kriens with Pilatus Kulm. This is a favourite trip for Vero and Marco. The view of sprawling Lake Lucerne from the huge windows of the cable car never fails to take your breath away. Surrounded by legend, Drachenberg is the ideal place for the pair to relax, recharge their batteries and find inspiration. Jackdaws let the wind carry them towards the mountain, a group of ibex grazes in a shady spot and a marmot disappears into its burrow. The two artists are influenced by local flora and fauna. The fleeting moments they observe up here are later reproduced on the walls of the city’s buildings. They still have their pens in their hands when they get back to the city, sitting by the world-famous Chapel Bridge, which dates from 1332. An excursion from the city to the Pilatus and back is easily achieved in one day for both locals and visitors. The oldest covered wooden bridge in the world and its octagonal water tower have come to symbolise Lucerne. Here too Queenkong find subject matter for their work. The swans frolicking here provided the models for an impressive work at Sursee train station, where the two artists painted a huge swan on a façade. Further information: www.queenkong.ch Media Kit Page 5 of 8 From one who got out to get in Bruno Muff was 18 and studying landscape ecology when he and his brother founded an IT company. As pioneers in their field, they recorded 200 city maps on CD ROM discs, programmed the first geographical search systems on the internet and so developed the forerunner to Google Earth. A fairytale success story that culminated with the brothers selling their company to the search engine magnates. While one went on to develop 3D maps for tourism, the other swapped his shoes for wellington boots: 2005 saw Bruno Muff buy the Haldihof, since when he has shown that even uncompromisingly ecologically oriented organic farms can become successful, flourishing undertakings. Anyone visiting the Haldihof will find all kinds of unusual items in its product assortment, such as essential mint oils and coffee soap. Further information: www.haldihof.ch Lucerne from its tastiest chocolate side Max must be one of the happiest boys in the world, because he has a whole chocolate atelier to himself. Pretty letters spelling out "Max Chocolatier" adorn the front door of his boutique – the only one in Lucerne. This is where Max can eat as much of his favourite chocolate, “gugelhöpfli” and raspberry “branchli” specialities as he likes. What makes this and all the other products so special is the way they're made. When Max's dad, Patrik König, decided in 2009 to turn his dream of owning his own chocolate atelier into reality, he created unique chocolate delicacies that surpassed anything he'd ever known. The special thing about this confectionery is that it's handmade. The assortment is restricted to products that meet the company's stringent standards in terms of quality and taste – which, at Max Chocolatier, means an exclusive, seasonally determined selection of chocolates and pralines. Further information: www.maxchocolatier.com Media Kit Page 6 of 8 Picasso and Rosengart One of Lucerne's personalities is Angela Rosengart: the daughter of the art dealer Siegfried Rosengart was born in Lucerne in 1932 and has always played a large part in the city's cultural life. She met art at an early age. It's thanks to Angela Rosengart's vision who, with her father, enjoyed close personal links with Picasso and who cultivated further friendships with artists such as Chagall, Matisse, Miró and Braque, that the paintings draw thousands of visitors from all over the world to the Rosengart Collection.
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