LVMH Moët Hennessy Louis Vuitton Announces That It Has Crossed the Threshold of 20% of Hermès International and Today Holds 21 338 675 Shares

Paris, December 21, 2010 LVMH Moët Hennessy Louis Vuitton announces that it has crossed the threshold of 20% of Hermès International and today holds 21 338 675 shares. About LVMH LVMH Moët Hennessy Louis Vuitton is the world's leading luxury goods group. The Group is represented in Wines and Spirits by a portfolio of brands that includes Moët & Chandon, Dom Pérignon, Veuve Clicquot Ponsardin, Krug, Ruinart, Mercier, Château d’Yquem, Hennessy, Glenmorangie, Ardbeg, Vodka Belvedere, 10 Cane, Chandon, Cloudy Bay, Terrazas de los Andes, Cheval des Andes, Green Point, Cape Mentelle, Newton, Wen Jun. Its Fashion and Leather Goods division includes Louis Vuitton, the world's leading luxury brand, as well as Céline, Loewe, Kenzo, Givenchy, Thomas Pink, Fendi, Emilio Pucci, Donna Karan, Marc Jacobs, Berluti and StefanoBi. LVMH is present in the Perfumes and Cosmetics sector with Parfums Christian Dior, Guerlain, Parfums Givenchy, Parfums Kenzo, Perfumes Loewe as well as other promising cosmetic companies (BeneFit Cosmetics, Make Up For Ever, Acqua di Parma and Fresh). LVMH is also active in selective retailing through DFS, Sephora in Europe and the United States, Le Bon Marché, la Samaritaine and Sack’s. LVMH's Watches and Jewelry division comprises TAG Heuer, Chaumet, Dior Jewelry, Zenith, Fred, Hublot and De Beers Diamond Jewellers Limited, a joint venture created with the world’s leading diamond group. Contacts : Analysts and investors : Chris Hollis – LVMH + 33 1 44 13 21 22 Media : France : Michel Calzaroni /Olivier Labesse / Sonia Fellmann / + 33 1 40 70 11 89 Hugues Schmitt DGM Conseil UK : Hugh Morrison + 44 207 920 23 34 M: Communications + 44.773 965 54 92 Italy : Auro Palomba / Roberto Patriarca +39 02 89 40 42 31 Community Group US : James Fingeroth / Victoria Weld / Molly Morse +1 212 521 48 00 Kekst & Company .

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