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SPECIAL ISSUE: AFRICA RISING Experts at the IPA’S Second Seminar on African Publishing Discuss Opportunities and Issues in the Book Business RIGHTS DEALS 1 Special Issue on African Publishing NAIROBI, KENYA JUNE 2019 SPECIAL ISSUE: AFRICA RISING Experts at the IPA’s second seminar on African publishing discuss opportunities and issues in the book business. View from Nairobi Puku Foundation Audio from Accra Words and Music Kenya Publishers Association South Africa’s bid to save Telling African stories ‘in Twins in Nigeria create president Lawrence Njagi on endangered languages with our own voices’ at Ghana’s Publiseer to help creators challenges ahead. Page 4 » children’s books. Page 8 » AkooBooks. Page 10 » monetize content. Page 18 » Subscribe FREE: Sign up to receive Publishing Perspectives’ daily email news at publishingperspectives.com/subscribeJUNE 2019 2 LETTER FROM THE EDITOR From the Editor: Listening for the Future n creating the agenda for the International from Lawrence Njagi about the challenges IPublishers Association’s (IPA) “Africa Ris- to be discussed, and from Gbadega Adedapo ing” seminar in Nairobi, IPA vice president about the Lagos Action Plan’s potential to Publishing Perspectives is the leading source of Bodour Al Qasimi and her colleagues at the address them. information about the global book publishing Kenya Publishers Association are guided We have even more coverage of this business. Since 2009, we have been publishing by a bold mission statement for the Africa seminar’s speakers and issues online at daily email editions with news and features Seminars series: to transform the future of Af- publishingperspectives.com, where we re- from across the book world. rican publishing. port on the world publishing industry five Our mission is to help build and contribute With its 81 member-associations of days a week. Our content is always free of to the international publishing community by publishers from 69 nations, the IPA, based charge, and we hope you’ll read us. offering information that publishing and media in Geneva, has a lot of resources to bring to With this magazine, we wish you a professionals need to connect, cooperate, and the table. And yet, as is easily seen in a look meaningful and thoughtful experience, and work together year-round and across borders. at the Nairobi program, the key intent is to we’re glad to join you here in Nairobi to In addition to our daily online coverage, bring forward the resources of Africa and its share with our worldwide readership the we also offer an online monthly rights edition, many publishing communities. important conversations we’re all listening as well as print magazines at special events Publishing Perspectives is the news medi- to, the sound of “Africa Rising.” • including the London Book Fair and the um of the international book trade industry, Frankfurt Book Fair. established 10 years ago by Frankfurt Book Founded by the German Book Office New Fair New York. And we’re pleased to offer Porter Anderson York and now a project of the Frankfurt Book you this magazine created expressly for the Editor-in-Chief Fair New York, Publishing Perspectives works IPA Africa Seminar series because we, like Publishing Perspectives with our colleagues in Frankfurt and the fair’s the IPA, are eager to bring more interna- international offices, as well as IPR License, to tional attention to publishing in Africa. share with you the latest publishing trends and The opportunity to produce this collec- opportunities, people to know, companies to tion of articles has given us the chance to watch, and more. listen to South Africa’s Elinor Sisulu and her Puku Foundation colleagues speak in such beautiful indigenous languages—at least one of them direly endangered. We’ve heard from twin Nigerian entre- SUBCRIBE TO PUBLISHING PERSPECTIVES preneurs Chidi and Chika Nwaogu who are making a go of their third company, Publi- Receive our FREE email news edition directly to seer, at age 29. your inbox, Monday to Friday. Sign up at: We’ve learned about copyright chal- lenges from the Arab League’s Maha publishingperspectives.com/subscribe Bakheet, about audiobooks in Africa from Ama Dadson at Ghana’s AkooBooks Audio, PUBLISHER : Hannah Johnson EDITOR-IN-CHIEF : Porter Anderson ON THE COVER: Delegates to the International Publishers Association’s first seminar on African publishing, PUBLISHING PERSPECTIVES which took place in Lagos, Nigeria on May 9, 2018. (Image: Nabs Ahmedi / Emirates a project of Frankfurt Book Fair New York Publishers Association) 30 Irving Place, 4th Floor New York, NY 10003 From left: Dr. Timothy Olatayo; Bibi Bakare Yusuf (Founder of Cassava Republic, Nigeria); United States Adepoju Tolulope Medinah (Rasmed Publishers, Nigeria); Bodour Al Qasimi (Kalimat Group, UAE / VP of IPA); Bayo Agunbiade; Lola Shoneyin (Founder of Ouida Books, Nigeria); Taiwo CONNECT WITH US ONLINE: Akanni (Head of Corporate Sales, Rasmed Publications International). publishingperspectives.com facebook.com/pubperspectives twitter.com/pubperspectives OUR PARTNERS: PUBLISHING PERSPECTIVES IPA AFRICA SEMINAR 3 From the Organizers: International Africa Rising Publishers Association hen Publishing Perspectives asked Africa’s Time to Shine WIPA president Hugo Setzer and vice president Bodour Al Qasimi for brief com- As we enter a new phase in the glob- ments about this second African publishing al publishing industry’s development—in seminar, we heard back from them a clear which future readers are increasingly likely message: that it’s for Africa to decide what’s to be found in emerging publishing mar- ahead and how to get there. kets—this is the African publishing indus- try’s time to shine. Africa has some of the Hugo Setzer fastest mobile and internet connectivity The International Publishers Asso- growth rates in the world and nearly 60 per- ciation (IPA) is the world’s largest “I am very excited at the opportunity cent of its population is below 24 years old. federation of national, regional and to take part in our IPA Africa Seminar in If proper investments are made in liter- specialist publishers’ associations. Its Nairobi, because it will allow us to do what acy and education, and there is an enabling membership comprises 81 organi- we do best: building bridges, learning, and economic environment for jobs and invest- sations from 69 countries in Africa, sharing experiences with colleagues from all ment, Africa’s youth blue can be a catalyst Asia, Australasia, Europe and the over the world, especially in a region with for the future of African publishing and ac- Americas. such a huge potential. celerated social and economic development. Based in Geneva, Switzerland, “I look forward to hearing enlightening This year’s seminar will attract more IPA represents the interests of the discussions and learning from my colleagues than 600 attendees from over 50 countries publishing industry in international about the African publishing industry.” to discuss sectoral innovation and revital- fora and wherever publishers’ inter- ization. The seminar will feature keynotes ests are at stake. Bodour Al Qasimi by globally renowned authors, decision makers, and industry thought leaders, in “The IPA Africa Seminar series is an im- addition to panel sessions and workshops internationalpublishers.org portant catalyst for the publishing industry on the most pressing challenges facing the in a continent full of potential and untapped African publishing industry. • talent. “I am sure the conversations that will take place will energize the publishing sec- tor in Africa, and will be a step forward to transform the African publishing industry “Africa Rising” is the second seminar into a truly global leader. on African publishing organized by the “I am delighted to meet up with all our International Publishers Association. It Kenya Publishers delegates for the seminar to discuss near- takes place on June 14-15, 2019 in Nairobi, Association term impact actions, and I’m looking for- Kenya, in partnership with the Kenya ward to hearing ideas and suggestions from Publishers Association. all the speakers and participants.” The IPA’s inagural seminar on African From the Program Notes publishing was held in May 2018 in Lagos, Nigeria, in partnership with withe Nigerial In just one year, the seminar has evolved Publishers Association. into a continent-wide, multi-sectoral plat- form for creative thinking, collaboration, More informaton can be found online at and action. internationalpublishers.org. What differentiates this seminar from Kenya Publishers’ Association is the other events is its focus on near term im- umbrella body for book publishers in pact. This focus—on moving from words to Kenya. This association encourages action—is captured in the seminar-specific the widest possible spread of print- action plans which gain consensus on key ed and digital books in Kenya and industry challenges and identify scalable pi- beyond. Apart from promoting and lot projects as possible solutions. protecting by all lawful means the in- After the event an action plan com- terests of the publishing industry in mittee implements pilot projects to present Kenya, the association also seeks to their learnings at the next seminar. In this protect its members by dealing collec- way, industry stakeholders learn and grow tively with problems which can best together by being exposed to innovation, be so dealt with. replicable solutions for the African publish- ing industry’s most pressing challenges. Through its seminars, action plans, kenyapublishers.org partnerships and collaborations, the Inter- national Publishers Association is promot- ing progress and building a community of doers that are transforming the future of African publishing. JUNE 2019 4 KENYA Five Questions for Lawrence Njagi, Chair of the Kenya Publishers Association Lawrence Njagi, a publisher and advocate for the country’s local publishing industry, looks at agenda-setting issues in African publishing. African countries will follow suit. On taxation, we’ve engaged our govern- ments to try to get VAT removed from books. This is work in progress. As for the NGOs, we’ve insisted that they look at the long-term effects of their activities.
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