Group Campaign Proposal
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move or resize image to show properly within GROUP CAMPAIGN PROPOSAL WHERE YOUR BUSINESS CAN PARTICIPATE IN PROMOTING YOURSELVES, YOUR REGION AND SAVE BY BEING PART OF AN INNOVATIVE COLLECTIVE A Unique Country Holiday Experience….. Dining At Vineyards And Award Winning Restaurants, Smelling The Fresh Winter Leaves On A Forest Walk…. Climb Trees And Experience Spectacular Views ….. Braving The River …. Enjoying The Adventure …Riding A Horse … Enjoying unique dining experiences … Discovering an region rich in its very own crafts ….. Snuggling Up To A Warm Wood Fire With A Glass Of Red … We’ve done it before to great success! move or resize image to show properly within So much so, that now we want to do it again. But this time we’ll capture two Seasons to keep the Southern Forests & Valleys region up front and center during 2021 and 2022. BENEFITS TO YOUR BUSINESS Lets Put The Southern Forests & Valleys Up Front As The South West’s No 1 Destination … • Your business will benefit from having this powerful medium reach regional West Aussie’s keen to t r a v e l • You’ll be up front and center in the minds of South West day trippers too • S h o w i n g the highlights of y o u r o w n b u s i n e s s , organization or region, you’ll also be helping to promote Southern Forests and Valleys as an overall p e r f e c t destination • You’ll have your own commercial section ‘within’ a move or resize image to show properly within bigger commercial. This gives you more frequency for your investment, more buying power for spots a considerable discount and bonuses from GWN7, and others surrounding you that benefit you too. • GWN7 has over 60% market share of the viewing audience in Regional WA. That’s a huge variance and you will benefit from this considerable reach. YOU WILL RECEIVE Approximately 7 seconds of an extended 30 second commercial – with approximately 18 voice over words with still shot vision/photographs and your logo to promote your business or organization - your Commercial Production is Included Both your section and the whole commercial will benefit you You will take part in 2 campaigns – one for Spring/Summer and one for mid 2022. You will air to the South West as well as All of Regional Western Australia. Our reach is a potential 560,200 population of holiday hungry residents Your investment will be spread out across the campaign months, should you engage an account with us, thus making it even more affordable. You will gain the buying power this group provides, with a considerable discount on GWN7 airtime plus a large number move or resize image to show properly within of bonus airtime spots as GWN7’s support of this campaign. The forthcoming schedules shows the very ‘minimum’ you will receive. You will also benefit from airing on 7MATE’s fishing, camping and trucking style shows, and 7TWO’s popular Escape to The Country, Doc Martin, A Touch Of Frost and more. Channels that are well targeted and growing in popularity Your campaign will run over a minimum 5 months of 2021 and 2022 To those who took part in our 2020 campaign We have considered that whilst we produced quite a number of commercials last year, this time we wish to use a percentage of new look vision of your region. We also recognize that groupings will alter, others will join in, and that many may well like changes and a refresh of their promotion. So this new campaign package covers all possibilities and also includes commercial production. To ensure this does not remove anything from your move or resize image to show properly within airtime budget, we have provided additional bonus airtime to an equivalent amount as we did the last time. We hope you can benefit from this and enjoy the opportunity to update your business section. However either way you certainly will not lose with this package, which represents well over its dollar value in our airtime alone. 2021 GROUP CAMPAIGN SCHEDULE FOR REGIONAL WESTERN AUSTRALIA Regional Western Australia– GWN7, 7MATE, 7TWO Schedule Module Your Campaign = 2 modules – Spring/Summer 2021 and more in 2022 PROGRAMS TIME RANGE DAYS SOUTH WEST FULL NETWORK GWN7 PRIME TIME – NEWS, HOME & AWAY, BETTER HOMES ETC 1800 - 2230 Mon-Fri 3 x 30 second spots GWN7 MORNING – SUNRISE, MORNING SHOW, MORNING NEWS 0600 - 1200 Sat - Sun 7 x 30 second spots 13 x 30 second spots GWN7 AFTERNOON – MOVIE, 4PM NEWS, THE CHASE AUSTRALIA 1200 - 1800 Sat - Sun 4 x 30 second spots 5 x 30 second spots GWN7 LATE EVENING – MOVIE, SERIES 911, THE LATEST NEWS 2230 - 2400 Sat - Sun 4 x 30 second spots 5 x 30 second spots GWN7 5pm NEWS/PRE NEWS SERIES 1700 - 1800 Sat & Sun 4 x 30 second spots GWN7 BONUS PRIME TIME – NEWS, HOME & AWAY, BETTER HOMES ETC 1800 - 2230 Sun-Sat 5 x 30 second spots 5 x 30 second spots GWN7 BONUS RUN OF STATION 6AM TO 11.59PM 0600-2400 Sun-Sat 10 x 30 second spots 15 x 30 second spots 7MATE BONUS RUN OF STATION 6AM TO 11.59PM 0600-2400 Sun-Sat 25 x 30 second spots 7MATE BONUS PRIME TIME 1800 - 2230 Sun-Sat 10 x 30 second spots 7TWO BONUS RUN OF STATION 6AM TO 11.59PM 0600-2400 Sun-Sat 25 x 30 second spots 7TWO BONUS PRIME TIME 1800 - 2230 Sun-Sat 10 x 30 second spots 150 X 30 SECOND 37 X 30 SEC 113 X 30 SEC TOTAL SPOTS PER MODULE (2 Modules Will Run) SPOTS SPOTS SPOTS NOTE – THIS CAMPAIGN WILL RUN TWICE IN THIS PACKAGE FOR TWO SEASON. IN ADDITION YOUR COMMERCIAL WILL BE PLACED ON OUR FILLER LIST. THIS EQUATES TO A CONSIDERABLE NUMBER OF ADDED BONUS SPOTS TO BE REPORTED ON AFTER YOUR CAMPAIGN CAMPAIGN SUMMARY Regional Western Australia GWN7, 7MATE, 7TWO 2 modules – Winter and Summer 2021 PROPOSED PERIOD TOTAL SPOTS TOTAL CAMPAIGN COST Commercial Production Initial production of 1 x insert Your insert remains the same throughout however the top and tail $284 will alter to suit the season Module 1 Duration 2.5 Months 150 x 30 second spots $690 Spring/Summer 21/22 (Between May & August 2021) each (e.g. per group) Duration 2.5 Months 150 x 30 second spots Module 2 Mid 2022 (Between October 21 & Jan 22) each (e.g. per group) $691 TOTAL Minimum 300 x 30 Second Spots Plus filler support content $1665 Estimate Per Month Investment Over 5 Months = $333 Per On Air Month $366.30 with GST Yes I Wish To Participate To confirm your participation please sign below and email to [email protected] Phone: (08) 9792 2897 YES I WISH TO PARTICIPATE IN THE GWN7 SOUTHERN FORESTS & VALLEYS WINTER & SUMMER CAMPAIGNS 2021 1 x Spring/Summer module of 150 x 30 second spots 1 x Mid 2022 module of 150 x 30 second spots TOTAL 2 Modules over 2021 & 2022 = 300 x 30 sec spots COST $1665 + $166.50GST = TOTAL $1831.50 (If billed over 5 months = Average $366.30 per month) PRODUCTION of one insert INCLUDED ** you will also be included on our filler list which, judging by the past results, will provide a considerable number of spots over and above this number. move or resize image to show properly within Business Name _____________________________________________________ ____________________ ____________________ ____________________ Client Signature Please Print Date Please note: GWN7 cancellation deadline varies in this case as the campaign is a group one where each participant relies on the others. Should this be an issue please discuss it further with us. All details including telecast times / rates are subject to change, placement of airtime is subject to availability and some spots may be subject to change.