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23 December 2020

TOURISM AUSTRALIA UPDATE

This week, we have seen restrictions put back in place for Greater Sydney, and interstate borders close once again. This is disheartening, not only for the residents and business owners in Sydney, but to all the businesses around Australia who were relying on travellers from Sydney to visit over the break. It is particularly hard news for families who were looking forward to time together at the end of such a difficult year. However, I am confident we will overcome this current challenge as we have with the previous challenges of 2020.

This is the last edition of Essentials for 2020 and with that I’d like to leave you with this short video message. Essentials will return on 20 January 2021. In the meantime, take care and I hope you have safe and restful season.

Phillipa Harrison

NEW TOURISM ANNOUNCED

Last week, the Hon. Dan Tehan MP was appointed as the new Minister for Trade, Tourism and Investment. Minister Tehan hails from Victoria and was most recently the Minister for Education. Minister Tehan was sworn in via a virtual ceremony yesterday. Read more about the new Ministry here.

TOURISM AUSTRALIA ACTIVITY

Tourism Australia sends a Germany: read now – message in the sand later

Tourism Australia has collaborated Tourism Australia in partnership with the sand artist known only as with the Geo brand Geo Special, ‘Edward’ to send a heartfelt global has produced an Australia-themed message, as family and friends travel supplement designed to around the world face continued inspire German travellers to put separation over the holiday Australia on their bucket list and to season. The seventy by forty metre dream now and travel later. The 24 artwork was drawn in the sand on pages of content includes a photo Raafs Beach near Geelong, essay reflecting the diversity of Victoria, with the ‘We will meet Australia, its iconic landscapes, again’ message referencing words wildlife and way of life as well as spoken by The Queen of England editorial showcasing the most in her national address to the beautiful self-drive itineraries United Kingdom as the country across Australia. The supplement entered its first Covid-19 lockdown will be inserted into the 148-page earlier this year. The artwork also ‘Geo Special Australien’ which includes Tourism Australia’s ‘With contains several articles. Tourism Love from Aus’ message that has Australia and partnering states featured in marketing and social supported the initiative with media media content throughout the year. visits prior to travel restrictions being put in place. The magazine is available in news agencies across Germany.

Tourism Australia and ATEC National ‘Japan Host’ program

The ‘Japan Host’ industry development workshop developed by Tourism Australia and the Australian Tourism Export Council (ATEC) will continue into 2021. The program is designed to support tourism businesses looking to engage Japanese travellers in the future. Tourism businesses who complete the 'Japan Host' program will be confident they can understand the cultural needs of the Japanese visitor along with COVID Safe requirements. The online program has commenced and runs through to April 2021 visiting (virtually) each state. Find out more here.

TOURISM INDUSTRY NEWS

Australia voted a ‘Top The Tweed to host ASTW Destination’ in the United 2021 States The Tweed region in northern Australia has once again won ‘Top NSW has been announced as the Destination in Asia Pacific’ at the host destination for the Australian annual Travel Weekly Readers' Society of Travel Writers' (ASTW) Choice Awards. The honour was 2021 Convention. The ASTW awarded after an open ballot Convention is a highlight on the nomination and two rounds of travel media calendar with up to voting by Travel Weekly readers, 200 writers, editors, photographers who include industry executives and influencers, along with product and travel advisors from all over and destination publicists, coming the United States. This recognition together in a host location to meet, reflects Australia's continued hard network, share and celebrate. The work and achievement of high ASTW 2021 Convention will be levels of consumer satisfaction held in The Tweed from 14-16 throughout 2020, despite the October 2021 with more event pause in travel. Winners in other details and registration information categories included , tour to be provided in 2021. operators and airlines, all representing the best of the best in travel.

AUSTRALIAN STORIES

Taste your way through the city Watch: Close Encounters of with new Darwin Gourmet the Animal Kind on free-to-air Tours TV this Sunday

Offering a range of brunch, dinner In the lead up to the one-year and drink tours, the new collection anniversary of the bushfires that of Darwin Gourmet Tours severely affected NSW's South constantly evolves to ensure Coast, Mogo Wildlife Park and visitors and locals alike indulge in Zookeeper Chad Staples will star some of the most diverse dining in in a television special on Network Australia. Offering the freshest Ten and WIN Network this Sunday local ingredients in the Northern 27 December. ‘Close Encounters Territory the guided culinary tours of the Animal Kind’ will provide a give participants the chance to behind-the-scenes look at the discover the best of Darwin’s food incredible animals at the park and scene. Diners walk between their enduring bond with Chad, venues, and during this time who became an overnight hero last guides inform guests about the December when he led his team to cultural and historic landmarks, as overcome the worst bushfire attack well as Darwin’s rich multicultural on the park in living memory. The heritage and influence on its food show aims to showcase the wildlife scene. Upon reaching each venue, wonders of Mogo Wildlife Park and chefs present their cuisine and the opportunities to rewild and inform guests about their culinary connect with animals - a must-do influences. Bookings are available experience on the South Coast. online now, with tours kicking off ‘Close Encounters of the Animal from 9 January 2021. Kind’ will air nationally on Network Ten and WIN Network at 15:00 AEDT this Sunday 27 December 2020.

CABN to launch its first First of its kind After Dark tours premium nature escapes in of Adelaide Zoo McLaren Vale, South Australia The noises, stories and mysteries Nature and wellness focused of Adelaide Zoo will be brought to tourism company, CABN, is set to life in the first tour of its kind; roll out its first premium Adelaide Zoo: After Dark. Adelaide accommodation cabins in April Zoo has teamed up with Haunted 2021. Catering to the high-end Horizons to launch a dark history traveller, the two new cabins, tour that navigates the intriguing located minutes from McLaren 140-year history of the zoo. Learn Vale with coastal views through to about the former residents - both Port Willunga, will set new human and animal, assist a standards in the regenerative paranormal investigator in travel market and will offer visitors uncovering the mysterious and an exceptional wellbeing unnerving side of the zoo and hear experience in a private nature the haunting stories as told by setting. The new premium cabins zookeepers past and present. provide the perfect escape for Explore behind-the-scenes areas those travellers looking to explore previously inaccessible to the the physical and mental health public and see Adelaide Zoo like benefits nature brings. CABN’s off- never before. Bookings can be the-grid designer cabins are made online now. managed with environmentally friendly and sustainable operational practices, and a ‘leave no trace’ philosophy. Bookings are available online now.

NEWS IN BRIEF

Boost for Great Barrier Reef tourism operators Charting the COVID-19 spread in Australia Guidelines released for round 5 of the Building Better Regions Fund New Minister for Trade, Tourism and Investment Northern Territory welcomes international students Overseas arrivals year ending October 2020 Regional aviation fund grants announced State restrictions on travel from NSW Sydney COVID outbreak Sydney to Hobart cancelled US approves Moderna vaccine

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