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Where Next? Reach More Learners with New OU with Content Over Multiple Channels

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Where Next? Reach More Learners with New OU with Content Over Multiple Channels Search The Royal Charter BBC Shows 800 The home of free 25 free learning since 2006 programmes courses 5% with the BBC As part of its commitment to access, the OU each year 250 million of all OU modules freely releases educational materials into The Story of Wales Bang goes the theory Frozen planet Child of our time Great British Year views are released for free the public realm. This helps support the onto OpenLearn for twin pillars of core OU activity: everyone to access Advancement and The Secret History of Our Streets Britains Great War Keeping Britain Alive Built in Britain The Hairy Bikers Especially important to those Why and how Social Mission dissemination of Public awareness of, and easy access to, learning and 12000 who can’t afford education or knowledge … study who are making decisions free, life-long learning. hours The Open University to promote the about what to study. general wellbeing Business Mission of the community. How we’re found www.open.edu/openlearn provides free learning Brand awareness, student registration, 40 million learners asset and archive re-use. “” We provide free learning through TV, radio and the web. www.open.ac.uk/about/open-educational-resources Most learners arrive from an internet search because there 13% go on to make a formal enquiry with us is so much freely available OU content online. What we know about our OpenLearn learners A commitment to openness We regularly create or revise materials and teaching methods in response to student needs. Research Using a Creative Commons licence supports organisations who want to republish resources for their own use. This allows content to be re-distributed onto Enables us to respond and react to other platforms, modified and released for local needs. 17% 38% 18% learners’ needs. Research shows that OU free learning materials: Open Educational Practice • Improve confidence in informal and are under 25 are students are retired formal learners • Encourage learners to take up formal study Open Educational Open Syndication • Provide a taster for formal study Resources 21% 48% 23% • Provide evidence of achievement (statements and badges) Open syndication OpenLearn • Reach under-served groups courses do not have are not full-time consider Open syndication provides accessible routes • Support our own students in their study English as a first employed themselves to Open Badges Open Source (Moodle) to OU free learning by issuing alternative language have a disability formats on multiple channels for free. How do they feel about their learning The learning helps me feel Digital badging in HE OU badged open courses Succeed more positive and confident! with maths Part 1 Research tells us they are being developed: Badged open courses help build confidence and 80% 80% motivation for learning. They provide a record of Fees are now far too high for me to consider 1. By educators to reward and motivate learners achievement which learners can share with Succeed English: skills with learning for learning continuing with my studies towards a degree. to participate in a group. friends, learner communities, employers and More likely to take More likely to recommend 2. By learners to let others know of their mastery educational institutions. another free course OU content to others. usually in closed, online, tutored environments. Succeed in Digital badges can be displayed via the My OpenLearn profile the workplace Disability means I need most content verbally 3. By universities: and through other platforms (e.g. Mozilla Open Badges, (e.g. Podcast) and minimal requirement to interact. LinkedIn, Wordpress, Twitter, Facebook). First steps • as a method of encouraging first year students to complete Introducing into HE the voluntary 58% 80% • as a preparedness activity between enrolment and module start OU students will have these achievements linked from their sector • for engaging in skills/employability courses and online Student Record and ultimately, the HEAR. Succeeding in a Digital I am 70. Learning is like O2 to the mind! • for internal staff development World Declare improved confidence Want OU-branded recognition in ability to study. for informal learning. Inform the sector in the provision Go on to of open educational resources Go on to through research. do more We will become continue Understand more about informal learning motivation FREE to … in an HE setting. learning Where next? Reach more learners with new OU with content over multiple channels. students the OU ?.
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