AUTOMOBILE 2020 MOTOR PRESSE www.mps-vermarktung.de Brand cosmos 2 Advertising Rate Card / effective January 1, 2020 8 Digital Media 14 AUTO STRASSENVERKEHR 18 22 MOTOR KLASSIK 26 YOUNGTIMER 30 MOTORSPORT AKTUELL 34 AUTOMÄRKTE 39 Special Issues 43 Ad Specials 46 Regional 50 Awards 52 Contacts 54

SPECIALIZING IN PASSION STRONG MEDIA BRANDS IN AUTOMOBILE WORLDS OF EXPERIENCE People’s interest in cars is as multifaceted as the car itself. With their clear editorial profile, authoritative and soundly researched content and a sophisticated language of images, the media by Motor Presse Stuttgart cater with utmost precision to the individual passion and interests of the car enthusiasts – from the magazine reader to the online user to the viewers of AUTO MOTOR UND SPORT TV.

OVER 9.7 M NET COVERAGE / YEAR OVER 14.9 M PAID COPIES / YEAR

OVER 1.00 BILL . PAGE OVER IMPRESSIONS / YEAR 268.6 M VISITS / YEAR

Source: PRINT: AWA 2019; AUTO MOTOR UND SPORT, AUTO STRASSENVERKEHR, MOTOR KLASSIK, MOTORSPORT AKTUELL, SPORT AUTO, YOUNGTIMER; Circulation figures (publisher information) Q3/2018-Q2/2019; DIGITAL: Publisher information 10/2018-09/2019; AUTO-MOTOR-UND-SPORT.DE UPHOLDING A FINE TRADITION: HIGHEST JOURNALISTIC PASSION AND EXPERTISE FOR THE FUTURE OF THE AUTOMOBILE The automotive media by Motor Presse Stuttgart have successfully accompanied the world of the automobile for decades. If the past and present of the car are already fasci- nating enough, its future is turning out to be even more exciting, more revolutionary, but also more complex and unstructured than ever. The editorial teams of the automotive media by Motor Presse Stuttgart are eminently well prepared for this. As experts they get to grips with the latest technologies such as connectivity, electric mobility and autonomous driving. For readers and users they are THE authoritative, trustworthy and opinion-leading source of information.

67 YEARS

74 YEARS 51 YEARS TRADITION 45 17 YEARS 36 YEARS YEARS FUTURE PRESENT ENDURANCE TESTS SINGLE TESTS Autonomous driving OPINION LEADER TECHNICAL EXPERTISE REPORTS Urban mobility ECONOMY OPINION-SHAPERS CATALYST DRIVING REPORTS Electromobility BACKGROUNDS COMMUNITY MOUTHPIECE Digitisation INNOVATIONS RALLIES INTERVIEWS BUYER GUIDANCE TRENDSETTER Connectivity DOOR OPENER COMPARATIVE TESTS INTERACTION Sharing IMPRESSIONS BUYER’S GUIDE MOTOR SHOWS Linkage SECTOR NEWS THE AUTOMOTIVE MEDIA BY MOTOR PRESSE STUTTGART: A PLATFORM FOR CAR BUYERS AND AUTOMOBILE ENTHUSIASTS – EXPERTS SPECIALIZING IN PASSION

The automobile – for many of us it is not just a product, but a feeling. A feeling of freedom – the freedom of individual mobility.

The world of the automobile and the developments in mobility and digitisation are a positive, emotional universe in which we live and let ourselves fall. Dreams come true and move us – it is a universe we are willing to invest money in. This enthusiasm needs a rational foundation; it needs advice and recommendations with a high level of credibility.

Our media provides both. They let us dream, and they guide our decisions.

READERSHIP % INDEX Av. Age: 48,9 Jahre | Av. NHI: 3.579 € Multipliers with a strong personality 36,0 146

Innovators / Trendsetters 30,0 191

Plan to buy a new car in 1-2 years 18,2 169 5 Willingness to spend money for cars 44,9 204

Car Connectivity is important to me 22,7 202

Really enjoy driving my car 62,8 177

Source: AWA 2019; Index = Total population; AUTO MOTOR UND SPORT, AUTO STRASSENVERKEHR, MOTOR KLASSIK, MOTORSPORT AKTUELL, SPORT AUTO, YOUNGTIMER; based on an annual occupancy

Brand Cosmos FROM PRINT BRAND TO MEDIA BRAND: ANY TIME, ANY PLACE, ON ALL CHANNELS Journalistic independence, leading test expertise plus a generous dose of emotion and fascination characterise the automotive media of Motor Presse Stuttgart – and that far beyond the bounds of the classic print titles. High-reach digital platforms, flexible event formats and renowned research tools make the fascinating worlds of automobile experience tangible and transparent: on all channels, any time, any place! PRINT MAGAZINES SPECIALS EDITIONS

BOOKS 6 ONLINE / MOBILE / SOCIAL RALLIES

TV

EVENTS

9

READER SURVEYS & STUDIES 7

Brand Cosmos DESCRIPTION

PUBLISHER: Motor Presse Stuttgart GmbH & Co. KG PZN: 591937

FOUNDED IN: 1946 CONTACT ADVERTISING RATE CARD: No. 73 Markus Eiberger PUBLISHED: every two weeks [email protected] COVER PRICE: Euro 4.20 PAID CIRCULATION: +49 711 182-1759 IVW II/2019: 336,691

AUTO MOTOR UND SPORT THE AGENT OF AUTOMOTIVE PASSION

Wonder, immersion, discovery, relaxation, dreaming, infor- mation: true to this guiding principle for over 70 years, AUTO MOTOR UND SPORT stands for automotive passion, a spirit of discovery and independent, one-of-a-kind automotive journalism.

Soundly researched background reports, critical analyses, lished itself as a multimedia brand: be it with the printed mag- delivering unique and internationally comparable insights into insights into the secret plans of auto manufacturers, the latest azine, the iPad version, the high-coverage online and mobile consumers’ automobile worlds of brands and values. trends in automotive engineering and technology as well as formats, on TV, at attention-grabbing events – like the AUTO expert motor-sports coverage, have traditionally always been MOTOR UND SPORT KONGRESS – or through social media. a part of the broad repertoire of AUTO MOTOR UND SPORT. AUTO MOTOR UND SPORT knows what quickens its readers’ 8 In-depth tests probe in detail and critically evaluate the cars’ pulses, from the merely interested to the auto enthusiast, performance. from prospective car buyers to automotive insiders. But the readers, users and viewers want to do more than With its service tips and surprising reports or the ground- just discuss cars. As expert opinion leaders and opinion breaking coverage of environmental and traffic issues, multipliers, they actually set the tone and, when it comes AUTO MOTOR UND SPORT consistently looks further and to automotive topics, are always a step ahead of the public grasps the bigger picture also with the help of MOOVE – the at large. This is clearly documented through their participa- For details of the automobile special publications new subbrand of AUTO MOTOR UND SPORT. The focus of tion in the renowned AUTO MOTOR UND SPORT BEST CARS AUTO MOTOR UND SPORT AUTOKAUF, MOOVE is on current trends around the mobility of tomorrow reader survey, a highlight of the year. Respected up to AUTO MOTOR UND SPORT MOOVE and and provides a closer view into the future. the boardrooms of the automotive and supplier industry, AUTO MOTOR UND SPORT AUTOKATALOG see: All this harmonizes perfectly with the discerning automobile AUTO MOTOR UND SPORT BEST CARS is one of the www.mps-vermarktung.de (see page 43) community, for AUTO MOTOR UND SPORT has long estab- world’s biggest consumer, opinion and image barometers, SCHEDULE BOOKING DATE & BOOKING DATE & CALENDAR COPY DATE ISSUE ON-SALE DATE CANCELLATION DATE COPY DATE WEEK DISPLAY ADS DISPLAY ADS CLASSIFIEDS PRICE ZONE 1 01/2020 19 Dec. 2019 51 13 Nov. 2019 20 Nov. 2019 04 Dec. 2019 02/2020 02 Jan. 2020 1 20 Nov. 2019 27 Nov. 2019 11 Dec. 2019 03/2020 16 Jan. 2020 3 03 Dec. 2019 10 Dec. 2019 19 Dec. 2019 04/2020 30 Jan. 2020 5 17 Dec. 2019 27 Dec. 2019 15 Jan. 2020 05/2020 13 Feb. 2020 7 08 Jan. 2020 15 Jan. 2019 29 Jan. 2020 06/2020 27 Feb. 2020 9 22 Jan. 2020 29 Jan. 2020 12 Feb. 2020 PRICE ZONE 2 07/2020 12 Mar. 2020 11 05 Feb. 2020 12 Feb. 2020 26 Feb. 2020 08/2020 26 Mar. 2020 13 19 Feb. 2020 26 Feb. 2020 11 Mar. 2020 09/2020 09 Apr. 2020 15 04 Mar. 2020 11 Mar. 2020 25 Mar. 2020 10/2020 23 Apr. 2020 17 16 Mar. 2020 23 Mar. 2020 06 Apr. 2020 11/2020 07 May 2020 19 27 Mar. 2020 03 Apr. 2020 21 Apr. 2020 12/2020 20 May 2020 21 09 Apr. 2020 20 Apr. 2020 05 May 2020 PRICE ZONE 1 13/2020 04 Jun. 2020 23 24 Apr. 2020 04 May 2020 18 May 2020 14/2020 18 Jun. 2020 25 08 May 2020 15 May 2020 02 Jun. 2020 15/2020 02 Jul. 2020 27 25 May 2020 02 Jun. 2020 17 Jun. 2020 16/2020 16 Jul. 2020 29 09 Jun. 2020 17 Jun. 2020 01 Jul. 2020 17/2020 30 Jul. 2020 31 24 Jun. 2020 01 Jul. 2020 15 Jul. 2020 18/2020 13 Aug. 2020 33 08 Jul. 2020 15 Jul. 2020 29 Jul. 2020 19/2020 27 Aug. 2020 35 22 Jul. 2020 29 Jul. 2020 12 Aug. 2020 PRICE ZONE 2 20/2020 10 Sep. 2020 37 05 Aug. 2020 12 Aug. 2020 26 Aug. 2020 21/2020 24 Sep. 2020 39 19 Aug. 2020 26 Aug. 2020 09 Sep. 2020 22/2020 08 Oct. 2020 41 02 Sep. 2020 09 Sep. 2020 23 Sep. 2020 23/2020 22 Oct. 2020 43 16 Sep. 2020 23 Sep. 2020 07 Oct. 2020 9 24/2020 05 Nov. 2020 45 30 Sep. 2020 07 Oct. 2020 21 Oct. 2020 25/2020 19 Nov. 2020 47 14 Oct. 2020 21 Oct. 2020 04 Nov. 2020 PRICE ZONE 1 26/2020 03 Dec. 2020 49 28 Oct. 2020 04 Nov. 2020 18 Nov. 2020 01/2021 17 Dec. 2020 51 11 Nov. 2020 18 Nov. 2020 02 Dec. 2020 02/2021 07 Jan. 2021 1 25 Nov. 2020 02 Dec. 2020 14 Dec. 2020

Ad bookings can also be submitted via the Online Booking System (OBS): HIGH-SPEED ADS: AUTO MOTOR UND SPORT offers the possibility of placing a limited number www.obs.pz-online.de. of ads up to an extremely late date after the official booking deadline.

For information on dates and technical specifications, please contact: Andrea Stilz, Phone: +49 711 182-1252 and Bettina Knorr, Phone: +49 711 182-1841 ADVERTISING SIZES AND RATES PRICE ZONE 1** PRICE ZONE 2** PAGE FRACTIONS SIZES* COVER PAGES 4C / SC / B/W 4C / SC / B/W applies: applies: For the confirmed placement of a 1/1 page on the inside January, February, June, March, April, May, September, front cover or outside back cover: July, August, December October, November Price zone 1: 47,800 Price zone 2: 52,800

1/1 page 42,000 45,900 DISCOUNTS TA: 192 x 250 mm TS:215 x 280 mm Placements within a 12-month period:

Volume discount – for display ads only: 3/4 page 33,500 36,700 3+ pages 3 % 6+ pages 6 % (a) TA: 140 x 250 mm 9+ pages 9 % 12+ pages 12 % TS:148 x 280 mm 15+ pages 15 % 18+ pages 18 % (b) TA: 192 x 187 mm TS:215 x 203 mm Terms of payment: Payment due within 30 days of invoice date. A discount 1/2 page 25,200 27,500 of 2% will be granted for prepayment of the full amount (a) TA: 101 x 250 mm before the on-sale date, provided that no previous invoices TS:109 x 280 mm are outstanding. If payment is not received by the above (b) TA: 192 x 124 mm date interest, a rate of 5% above the current standard in- TS:215 x 140 mm terest rate of the German Bundesbank will be charged in addition to debt collection fees. 2/3 page 29,300 32,000 (a) TA: 129 x 250 mm 10 TS:137 x 280 mm

1/3 page vertical 18,900 20,800 (b) TA: 56 x 250 mm TS: 73 x 280 mm

1/3 page horizontal 18,900 20,800 (c) TA: 192 x 80 mm TS:215 x 95 mm PRICE ZONE 1** PRICE ZONE 2** PAGE FRACTIONS SIZES* AUTOMARKT (CLASSIFIEDS) 4C / SC / B/W 4C / SC / B/W Our automobile publications offer you the opportunity of pla- 2/1 page 81,600 89,300 cing lineage ads at favourable rates. TA: 414 x 250 mm TS:430 x 280 mm Commercial ads: Prices per mm height for 43 mm column width.

1 1/2 page 67,000 73,200 4c 33.90 (Minimum size 40 mm) (a) TA: 302 x 250 mm Spot colour 28.50 (Minimum size 20 mm) TS:316 x 280 mm b/w 22.60 (Minimum size 10 mm) (b) TA: 414 x 185 mm TS:430 x 203 mm For further information about lineage ads in the AUTOMARKT classifieds section and our competitive AUTOMARKT com- 1 1/4 page 58,700 64,100 binations, see separate price list. (a) TA: 262 x 250 mm (Please refer to pages 39-42) TS:270 x 280 mm (b) TA: 47 x 250 mm Your contact: TS: 55 x 280 mm Michael Idler, Phone: +49 711 182-1577, bookable only in combination E-Mail: [email protected] with 1/1 page

2 x 1/2 page 50,100 54,900 TA: 414 x 124 mm TS:430 x 140 mm 11 width x height All prices in Euro plus VAT. For combinations and combination discounts (please refer to page 38) TA: Type Area * Other formats on request. For bleed advertisements, please add 5 mm on all sides for trimming. TS: Trim Size Please keep all live matter within a security range of at least 10 mm from trimming edge. ** Based on the on-sale date (see page 9) PRINTING MATERIAL, TECHNICAL SPECIFICATIONS AND DELIVERY TECHNICAL SPECIFICATIONS: DELIVERY OF PRINTING MATERIAL: The current and binding technical specifications can Printing material for ads in the editorial section must be delivered in electronic form via the be found at: www.duon-portal.de. DUON portal on www.duon-portal.de. Support is available at: [email protected] or directly by phone +49 40 374117-50. EXCLUSIVE EDITIONS OF AUTO MOTOR UND SPORT

Special anniversaries deserve special publications. This is why AUTO MOTOR UND SPORT has published more than fifteen EDITIONS since 2013, enthralling enthusiasts, auto-interested, brand- and model-lovers alike.

Our EDITIONS stand for:

- Opulent presentation - Uniqueness - Exclusiveness - Profound range of data - Emotional language of images - High-quality print finishing - Passion of our editorial staff - Customisable presentation

12 ADVERTISING SIZES AND RATES

PAGE FRACTIONS SIZES* 4C / SC / B/W EDITION PLUS BOX

1/1 page 9,950 The superb quality of the Editions thrills our readers and business A: T 192 x 250 mm partners equally. TS: 215 x 280 mm Particularly elegant and exclusive in a personalised gift box, they also serve as a highly attractive means of communication for our business partners.

2/1 page 18,750 A: T 414 x 250 mm TS: 430 x 280 mm

width x height All prices in Euro plus VAT. TA: Type Area * Other formats on request. For bleed advertisements, please add 5 mm on all sides for trimming. TS: Trim Size Please keep all live matter within a security range of at least 10 mm from trimming edge.

Further advertising sizes and sizes on request.

Your contact: Markus Eiberger, Phone: +49 711 182-1759, E-Mail: [email protected] 13

PRINTING MATERIAL, TECHNICAL SPECIFICATIONS AND DELIVERY

TECHNICAL SPECIFICATIONS: DELIVERY OF PRINTING MATERIAL: The current and binding technical specifications can Printing material for ads in the editorial section must be delivered in electronic form via the be found at: www.duon-portal.de. DUON portal on www.duon-portal.de. Support is available at: [email protected] or directly by phone +49 40 374117-50. DIGITAL MEDIA THE WHOLE WORLD OF THE AUTOMOBILE – DIGITAL

OVERVIEW OF OUR DIGITAL OFFERS The smartphone has become our constant companion. So that our users are always fully informed even on the go, all our products are also available on the smartphone, optimised for mobile devices. Our digital automotive-content is used by more than 5.56 Mio Unique User.

AUTO-MOTOR-UND-SPORT.DE

The editors of AUTO-MOTOR-UND-SPORT.DE portray and comment on the latest developments from the whole bandwidth of the automotive world. The high editorial standard is substantiated by critical analyses of the latest cars, manufacturers’ secret plans, the latest trends in automotive construction and expert motorsports coverage.

The brand overview gives users of AUTO-MOTOR-UND-SPORT.DE full information on every brand, over 750 model families and more than 33,000 model and engine variants. The data is clearly presented and the con- tent is supplemented with everything from driving reports, technical specs, photos, videos and manufacturer recalls through to detailed price information for new and used cars.

A range of guides on motoring-related topics such as insurance, financing, used cars etc. offer compact and clearly structured information, keeping users updated with all they need to know about these topics!

Target group: Most users of AUTO-MOTOR-UND-SPORT.DE are opinion leaders in the field of automotive. Discriminating standards characterise many areas of their lives. Their above-average level of income and education coupled with an interest in innovative products make the users of AUTO-MOTOR-UND-SPORT.DE very keen consumers 14 and a strongly brand-oriented target group.

Digital total range: Online Reach: Page Impressions: 73.506.649* Page Impressions: 25.701.159* Visits: 21.635.705* Visits: 5.647.673* Unique User: 5.560.000** Unique User: 2.151.000***

For current ad formats and prices see: www.mps-vermarktung.de/digital Source: * IVW Sep. 2019; ** AGOF digital facts 2019-09; Ø Jul.-Sep. inkl. MEHR-TANKEN App (*** exkl. MEHR-TANKEN App) DIGITAL MEDIA THE WHOLE WORLD OF THE AUTOMOBILE ON THE SMARTPHONE MEHR-TANKEN: HOW TO FIND THE CHEAPEST FUEL PRICES

OVERVIEW OF OUR MOBILE OFFERS The smartphone has become our constant companion. So that our users are always fully The free MEHR-TANKEN app helps find the cheapest fuel prices informed even on the go, all our products are also available on the smartphone, optimised nearby, saving the user money, anywhere in . The for mobile devices. MEHR-TANKEN.DE service is primarily driven by the principle “users helping users”. Everyone who actively enters prices (via the website or the smartphone apps) helps make this princi- ple work. Every day, over 14,700 filling stations and 500,000 prices are updated.

With the intuitive and simple search based on current location, post code or town/city, you can quickly find the cheapest fuel prices nearby!

Unique User: 1.808.000 Mobile-Reichweite Source: AGOF digital facts 2019-09; Ø Jul.-Sep. Page Impressions: 47.805.490* 15 Visits: 15.988.032* ADVERTISING FORMATS FORMAT IN PIXEL CPM IN EURO Unique User: 3.703.000** Source: * IVW Sep. 2019; ** AGOF digital facts 2019-09; Ø Jul.-Sep. incl. MEHR-TANKEN App Mobile Ad 6:1 320 x 50 50,– Mobile Ad 4:1 320 x 75 50,– Implement your campaign in the mobile web and via mobile apps with us. Mobile Ad 2:1 320 x 150 50,– We provide all standard mobile advertising formats. Mobile Medium Rectangle 300 x 250 75,–

We would be happy to advise you on the advertising forms best suited to your campaign. All prices in Euro plus VAT. Advertising formats and rates: effective September 2019. Rates subject to change in 2020. For further information, please visit: www.mps-vermarktung.de For current ad formats and prices see: www.mps-vermarktung.de

Digital Media DIGITAL MEDIA THE WHOLE WORLD OF THE AUTOMOBILE AS PODCAST

With Podcasts you reach educated, well funded and loyal men and women having an advertising acceptance over 90%. The close trustbased relationship of this One-to-One-medium makes sure that every second listener becomes active after having heard a spot: for example by researching an advertising partner, talking to friends or buying a product. And what is remarkable, your spot will be heard well after its first appearance. In close coordination with you, we create an On-Demand-Audiocontent – around the topic cosmos of your product – which is relevant for the target group. Conception, production and distribution & PR are customized from one source.

OUR PODCAST-RANGE

16 MOOVE is applying to (New) Mobility- AUTO MOTOR UND SPORT stands for Are Diesel causing the fine dust? How enthusiasts and industry experts who automotive passion no matter in a V8 or much carbon dioxide are electric cars are dealing directly or indirectly with the an electric car, the main thing is driving. emitting? This Podcast will help to keep future role of the car as a part of the mo- „Übersteuern“ shows our listeners not the overview, explain technology, stop bility chain and who want to get informed only the everyday life of our editors but with prejudices and put the focus on in an entertaining way about the transfor- also much more. We provide current is- facts that are controversially discussed. mation to come. sues, emotion, technical enthusiasm but never without a twinkle in the eye.

Frequence & duration: Frequence & duration: Frequence & duration: Fortnightly, Friday – 45-60 minutes Fortnightly, Thursday – 15-25 minutes Fortnightly – 30-45 minutes DIGITAL MEDIA DISPLAY ADS AD SIZE IN PIXELS CPM IN EURO TARGETING OPTIONS

Ad Bundle 728 x 90 + 160 x 600 + 300 x 250 50 Targeting Criteria Billboard 1100 x 250 120 demographics: age, gender, education, net household Fireplace 160 x 600 + 1140 x 90 + 160 x 600 120 income, etc. Halfpage Ad 300 x 600 75 interests: health & beauty, clothing & fashion, etc. Medium Rectangle 300 x 250 50 geography: countries, regions, cities, post code areas Sitebar 300 x 600 (dynamically scalable) 120 technology: browser, operating system, tablets, Skyscraper 160 x 600 75 re-targeting, etc. Superbanner 728 x 90 50 theme: automotive, community, dating, etc. Wallpaper 1140 x 90 + 160 x 600 120 Surcharges 1 criterion 15% MOBILE ADS AD SIZE IN PIXELS CPM IN EURO 2 criteria 25% 3+ criteria 30% Mobile Ad 6:1 / 4:1 / 2:1 320 x 50 / 320 x 75 / 320 x 150 50 Mobile Medium Rectangle 300 x 250 75

MULTISCREEN ADS AD SIZE IN PIXELS CPM IN EURO Advertising Reach for your target group without stray! Ad Bundle + Mobile Medium Rectangle 728 x 90 + 160 x 600 + 300 x 250 70 AUTO-MOTOR-UND-SPORT.DE offers multiple targeting- Billboard + Mobile Ad 2:1 1100 x 250 + 320 x 150 115 possibilities for your advertising. Halfpage Ad Multiscreen 300 x 600 70 Apart from traditional banner placements numerous specials Medium Rectangle Multiscreen 300 x 250 70 and cooperation opportunities such as the sponsoring of in- dividual topic specials, advertorials, sweepstakes, etc. are All prices in Euro plus VAT. available. 17

Advertising formats and rates: effective September 2019. Rates subject to change in 2020. Talk to us! For further information please get in touch with: For current ad formats and prices see: www.mps-vermarktung.de Daniel Pfefferle, Phone: +49 711 182-2013, E-Mail: [email protected] Lena Deyhle, Phone: +49 711 182-1899, E-Mail: [email protected]

Digital Media DESCRIPTION

PUBLISHER: Motor Presse Stuttgart GmbH & Co. KG PZN: 563457

FOUNDED IN: 1953 CONTACT ADVERTISING RATE CARD: No. 31 Stephen Brand PUBLISHED: every two weeks [email protected] COVER PRICE: Euro 2.00 PAID CIRCULATION: +49 711 182-1981 IVW II/2019: 107.429

AUTO STRASSENVERKEHR CLEAR INFORMATION FOR BETTER BUYS 18 With objectivity, conciseness, and clarity of structure, Tips on important service topics such as insurance, finance, AUTO STRASSENVERKEHR readers pursue a broad spectrum AUTO STRASSENVERKEHR brings order into the dynamic running costs and the pre-owned market enable real savings of interests. They consider themselves not so much car enthu- car market, creating transparency all round and giving clear to be made. The aim is always to bring out the greatest pos- siasts as car users who want to know more. Private car recommendations. sible practical value for the private car owner. buyers are the magazine’s main target group. When it comes to making buying decisions, good value for money is the In concise, comprehensible terms, AUTO STRASSENVERKEHR highest priority for them. Although the readers are open to outlines significant trends, forecasts new developments and new products, their consumer behaviour tends to be directed delivers up-to-date product information through individual, more from the head than the heart. comparison and endurance tests and buyer guidance. Affor- dable cars create a closeness to the reader – priority is given to value for money and clear practical benefit to the reader. SCHEDULE BOOKING DATE & BOOKING DATE & CALENDAR COPY DATE ISSUE ON-SALE DATE CANCELLATION DATE COPY DATE WEEK DISPLAY ADS DISPLAY ADS CLASSIFIEDS 03/2020 08 Jan. 2020 2 03 Dec. 2019 10 Dec. 2019 17 Dec. 2019 04/2020 22 Jan. 2020 4 17 Dec. 2019 27 Dec. 2019 08 Jan. 2020 05/2020 05 Feb. 2020 6 08 Jan. 2020 15 Jan. 2020 22 Jan. 2020 06/2020 19 Feb. 2020 8 22 Jan. 2020 29 Jan. 2020 05 Feb. 2020 07/2020 04 Mar. 2020 10 05 Feb. 2020 12 Feb. 2020 19 Feb. 2020 08/2020 18 Mar. 2020 12 19 Feb. 2020 26 Feb. 2020 04 Mar. 2020 09/2020 01 Apr. 2020 14 04 Mar. 2020 11 Mar. 2020 18 Mar. 2020 10/2020 15 Apr. 2020 16 16 Mar. 2020 23 Mar. 2020 30 Mar. 2020 11/2020 29 Apr. 2020 18 30 Mar. 2020 06 Apr. 2020 15 Apr. 2020 12/2020 13 May 2020 20 14 Apr. 2020 21 Apr. 2020 28 Apr. 2020 13/2020 27 May 2020 22 27 Apr. 2020 05 May 2020 12 May 2020 14/2020 10 Jun. 2020 24 11 May 2020 18 May 2020 26 May 2020 15/2020 24 Jun. 2020 26 25 May 2020 02 Jun. 2020 09 Jun. 2020 16/2020 08 Jul. 2020 28 09 Jun. 2020 17 Jun. 2020 24 Jun. 2020 17/2020 22 Jul. 2020 30 24 Jun. 2020 01 Jul. 2020 08 Jul. 2020 18/2020 05 Aug. 2020 32 08 Jul. 2020 15 Jul. 2020 22 Jul. 2020 19/2020 19 Aug. 2020 34 22 Jul. 2020 29 Jul. 2020 05 Aug. 2020 20/2020 02 Sep. 2020 36 05 Aug. 2020 12 Aug. 2020 19 Aug. 2020 21/2020 16 Sep. 2020 38 19 Aug. 2020 26 Aug. 2020 02 Sep. 2020 22/2020 01 Oct. 2020 40 03 Sep. 2020 10 Sep. 2020 17 Sep. 2020 23/2020 14 Oct. 2020 42 16 Sep. 2020 23 Sep. 2020 30 Sep. 2020 24/2020 28 Oct. 2020 44 30 Sep. 2020 07 Oct. 2020 14 Oct. 2020 19 25/2020 11 Nov. 2020 46 14 Oct. 2020 21 Oct. 2020 28 Oct. 2020 26/2020 25 Nov. 2020 48 27 Oct. 2020 03 Nov. 2020 10 Nov. 2020 01-02/2021 09 Dec. 2020 50 10 Nov. 2020 17 Nov. 2020 25 Nov. 2020 03/2021 05 Jan. 2021 2 02 Dec. 2020 09 Dec. 2020 16 Dec. 2020

Ad bookings can also be submitted via the Online Booking System (OBS): www.obs.pz-online.de.

For information on dates and technical specifications, please contact: Gabriele Volkert, Phone: +49 711 182-1403 ADVERTISING SIZES AND RATES PAGE FRACTIONS SIZES* 4C / SC / B/W DISCOUNTS

Placements within a 12-month period: 1/1 page 18,250 A: T 191 x 267 mm Volume discount – for display ads only: TS: 210 x 297 mm 3+ pages 3 % 6+ pages 6 % 9+ pages 9 % 12+ pages 12 % 15+ pages 15 % 18+ pages 18 % 3/4 page 15,450 (a)A: T 148 x 267 mm Terms of payment: TS: 158 x 297 mm Payment due within 30 days of invoice date. A discount of 2% will be granted for prepay- (b)A: T 191 x 182 mm ment of the full amount before the on-sale date, provided that no previous invoices are TS: 210 x 199 mm outstanding. If payment is not received by the above date interest, a rate of 5% above the current standard interest rate of the German Bundesbank will be charged in addition to 1/2 page 12,750 debt collection fees. (a)A: T 95 x 267 mm TS: 105 x 297 mm AUTOMARKT (CLASSIFIEDS) (b)A: T 191 x 132 mm TS: 210 x 149 mm Our automobile publications offer you the opportunity of placing lineage ads at favourable rates. 2/3 page 14,450 (a)A: T 130 x 267 mm Commercial ads: TS: 140 x 297 mm Prices per mm height for 43 mm column width.

1/3 page 8,500 4c 13.80 Spot colour 11.50 b/w 8.80 20 (b)A: T 60 x 267 mm (Minimum size 40 mm) (Minimum size 20 mm) (Minimum size 10 mm) TS: 70 x 297 mm For further information about lineage ads in the AUTOMARKT classifieds section and our 2/1 pages 35,350 competitive AUTOMARKT combinations, see separate price list. A: T 400 x 267 mm Your contact: TS: 420 x 297 mm Michael Idler, Phone: +49 711 182-1577, E-Mail: [email protected]

2/1 pages as 38,850 Opening Spread Inside front cover and 1st right-hand page PAGE FRACTIONS SIZES* 4C / SC / B/W

1 1/2 pages 29,150 A: T 305 x 267 mm TS: 315 x 297 mm

1 1/4 pages 26,150 (a)A: T 252 x 267 mm TS: 262 x 297 mm (b)A: T 42 x 267 mm TS: 52 x 297 mm only in conjunction with 1/1 page

2 x 1/2 page 23,700 A: T 400 x 132 mm TS: 420 x 149 mm

width x height All prices in Euro plus VAT. TA: Type Area For combinations and combination discounts, please refer to page 38. TS: Trim Size * Other formats on request. For bleed advertisements, please add 5 mm on all sides for trimming. Please keep all live matter within a security range of at least 10 mm from trimming edge. 21 PRINTING MATERIAL, TECHNICAL SPECIFICATIONS AND DELIVERY TECHNICAL SPECIFICATIONS: DELIVERY OF PRINTING MATERIAL: The current and binding technical specifications can Printing material for ads in the editorial section must be delivered in electronic form via the be found at: www.duon-portal.de. DUON portal on www.duon-portal.de. Support is available at: [email protected] or directly by phone +49 40 374117-50. DESCRIPTION

PUBLISHER: Motor Presse Stuttgart GmbH & Co. KG PZN: 567891

FOUNDED IN: 1969 CONTACT ADVERTISING RATE CARD: No. 51 Stefan Granzer PUBLISHED: monthly [email protected] COVER PRICE: Euro 4.80 PAID CIRCULATION: +49 711 182-1641 IVW II/2019: 39,434

SPORT AUTO THE THRILL OF THE LIMIT 22 SPORT AUTO chooses the toughest racing circuits to push all The fundamental aim of SPORT AUTO is to answer the all- Typical SPORT AUTO readers are male, individualistic, with a sporty cars right to the stability limit of their high-performance decisive question: Is it truly a sporty car? Or is it just a 'wannabe'? foible for speed and sporty cars. Yet in no way does their technology. The compelling editorial concept can be best In essence, it is all about the transfer from the racetrack to world consist exclusively of cars. Extremely performance- seen in the SPORT AUTO Supertest. It takes place where the road – supplemented by in-depth reports of new vehic- orientated and enjoying above-average success in life, they sporty cars belong: on the Nürburgring North Loop and the le concepts as well as competent and soundly researched have a diverse horizon of interests and are open to purcha- Hockenheim Ring. It includes lap and sector times, trans- motor-racing analyses and background coverage. This is a sing on impulse. versal-acceleration data and an aerodynamics check in the magazine in which fascinating cars can be emotionally expe- Events like the SPORT AUTO PERFEKTIONSTRAINING or the wind tunnel. rienced month by month. Reader Survey SPORT AUTO AWARD actively involve the readers and let them be part of the magazine. SCHEDULE BOOKING DATE & BOOKING DATE & CALENDAR COPY DATE ISSUE ON-SALE DATE CANCELLATION DATE COPY DATE WEEK DISPLAY ADS DISPLAY ADS CLASSIFIEDS 01/2020 20 Dec. 2019 51 21 Nov. 2019 28 Nov. 2019 04 Dec. 2019

02/2020 17 Jan. 2020 3 11 Dec. 2019 18 Dec. 2019 20 Dec. 2019

03/2020 21 Feb. 2020 8 23 Jan. 2020 30 Jan. 2020 05 Feb. 2020

04/2020 20 Mar. 2020 12 20 Feb. 2020 27 Feb. 2020 04 Mar. 2020

05/2020 17 Apr. 2020 16 17 Mar. 2020 24 Mar. 2020 30 Mar. 2020

06/2020 15 May 2020 20 15 Apr. 2020 22 Apr. 2020 28 Apr. 2020

07/2020 12 Jun. 2020 24 11 May 2020 18 May 2020 25 May 2020

08/2020 17 Jul. 2020 29 18 Jun. 2020 25 Jun. 2020 01 Jul. 2020

09/2020 14 Aug. 2020 33 16 Jul. 2020 23 Jul. 2020 29 Jul. 2020

10/2020 11 Sep. 2020 37 13 Aug. 2020 20 Aug. 2020 26 Aug. 2020 11/2020 16 Oct. 2020 42 17 Sep. 2020 24 Sep. 2020 30 Sep. 2020 23 12/2020 13 Nov. 2020 46 15 Oct. 2020 22 Oct. 2020 28 Oct. 2020

01/2021 18 Dec. 2020 51 19 Nov. 2020 26 Nov. 2020 02 Dec. 2020

Ad bookings can also be submitted via the Online Booking System (OBS): HIGH-SPEED ADS: SPORT AUTO offers the possibility of placing a limited number of ads www.obs.pz-online.de. even after the official booking deadline.

For information on dates and technical specifications, please contact: Beate Engelhard, Phone: +49 711 182-1256 ADVERTISING SIZES AND RATES PAGE FRACTIONS SIZES* 4C / SC / B/W DISCOUNTS

Placements within a 12-month period: 1/1 page 12,300 A: T 190 x 251 mm Volume discount – for display ads only: TS: 230 x 300 mm 3+ pages 3 % 6+ pages 6 % 9+ pages 9 % 12+ pages 12 % 15+ pages 15 % 18+ pages 18 % 3/4 page 10,500 (a)A: T 142 x 251 mm Terms of payment: TS: 166 x 300 mm Payment due within 30 days of invoice date. A discount of 2% will be granted for prepay- (b)A: T 190 x 188 mm ment of the full amount before the on-sale date, provided that no previous invoices are TS: 230 x 212 mm outstanding. If payment is not received by the above date interest, a rate of 5% above the current standard interest rate of the German Bundesbank will be charged in addition to 1/2 page 8,250 debt collection fees. (a)A: T 93 x 251 mm TS: 117 x 300 mm AUTOMARKT (CLASSIFIEDS) (b)A: T 190 x 126 mm TS: 230 x 150 mm Our automobile publications offer you the opportunity of placing lineage ads at favourable rates. 1/3 page 5,900 A: T 59 x 251 mm Commercial ads: TS: 77 x 300 mm Prices per mm height for 43 mm column width.

4c 8.40 Spot colour 6.60 b/w 5.30 24 2/1 pages 24,400 (Minimum size 40 mm) (Minimum size 20 mm) (Minimum size 10 mm) A: T 410 x 251 mm TS: 460 x 300 mm For further information about lineage ads in the AUTOMARKT classifieds section and our competitive AUTOMARKT combinations, see separate price list. Your contact: 1 1/2 pages 20,400 Michael Idler, Phone: +49 711 182-1577, E-Mail: [email protected] (a)A: T 313 x 251 mm TS: 337 x 300 mm (b)A: T 410 x 188 mm TS: 460 x 212 mm PAGE FRACTIONS SIZES* 4C / SC / B/W

1 1/4 pages 17,700 A: T 264 x 251 mm TS: 288 x 300 mm

2 x 1/2 page 15,400 A: T 410 x 126 mm TS: 460 x 150 mm

width x height All prices in Euro plus VAT. TA: Type Area For combinations and combination discounts, please refer to page 38. TS: Trim Size * For bleed advertisements, please add 5 mm on all sides for trimming. Please keep all live matter within a security range of at least 10 mm from trimming edge.

PRINTING MATERIAL, TECHNICAL SPECIFICATIONS AND DELIVERY

TECHNICAL SPECIFICATIONS: DELIVERY OF PRINTING MATERIAL: The current and binding technical specifications can Printing material for ads in the editorial section must be delivered in electronic form via the be found at: www.duon-portal.de. DUON portal on www.duon-portal.de. Support is available at: [email protected] or directly by phone +49 40 374117-50. 25 DESCRIPTION

PUBLISHER: Motor Presse Stuttgart GmbH & Co. KG PZN: 508070

FOUNDED IN: 1984 CONTACT ADVERTISING RATE CARD: No. 37 Stephen Brand PUBLISHED: monthly [email protected] COVER PRICE: Euro 5.00 PAID CIRCULATION: +49 711 182-1981 IVW II/2019: 58,656

MOTOR KLASSIK THE DREAM CATCHER IN THE WORLD OF AUTOMOBILE CLASSICS

MOTOR KLASSIK is the magazine for the vibrant culture of classic cars. Motor Klassik devotes itself to the classics of automobile history and their very individual qualities, making it possible for readers to immerse themselves in this fasci- nating world and directly experience the unique character of behaviour is characterised by a willingness to spend a good MOTOR KLASSIK - we live automotive history: these vehicles. MOTOR KLASSIK ignites visions and dreams deal of money on quality products and luxury goods. They • and have done so for over 36 years as a successful in the reader, accompanies you as a genuine friend and helps are individualists with a passion, who enjoy their life to the specialist magazine with high standards make your dream come true. With exacting standards, utmost full and place great importance on expressing their personal • with special publications such as the buyer’s guides 26 journalistic quality in text and image and a respectful approach, style. In this regard a major role is played by special cars, for beginners or for particular brands the MOTOR KLASSIK editors devote their attention to every watches and furniture that cannot be found on every street • with a large internet market place at: kind of classic and vintage car and are deeply rooted in the corner. True class is for them less a question of money than WWW.MOTOR-KLASSIK.DE historic car scene. MOTOR KLASSIK places great impor- of quality, aesthetics and durability. • with a digital edition for smartphone, tablet and PC tance on driving reports that convey to readers an authentic • as the organiser of top classic-car rallies: experience of the fascination of classic cars. Despite not necessarily being fanatical about technology, SILVRETTA CLASSIC, SACHSEN CLASSIC and they nevertheless love simply immersing themselves in the PAUL PIETSCH CLASSIC MOTOR KLASSIK readers are predominantly male. Most are world of automobile classics. As well as being interested in • as media partner of shows/exhibitions and events e.g. in the 30–59 age bracket and have an above-average edu- concrete suggestions, they are seeking a platform that allows "Techno Classica“, "Retro Classics", "Classic Days" and cation. MOTOR KLASSIK readers are established in their ca- them to indulge, share and cultivate their fascination and "AvD-Oldtimer-Grand-Prix" reer and enjoy a high net household income. Their consumer passion for genuine classics. SCHEDULE BOOKING DATE & BOOKING DATE & CALENDAR COPY DATE ISSUE ON-SALE DATE CANCELLATION DATE COPY DATE WEEK DISPLAY ADS DISPLAY ADS CLASSIFIEDS 01/2020 18 Dec. 2019 51 14 Nov. 2019 19 Nov. 2019 21 Nov. 2019

02/2020 15 Jan. 2020 3 04 Dec. 2019 09 Dec. 2019 11 Dec. 2019

03/2020 12 Feb. 2020 7 09 Jan. 2020 14 Jan. 2020 16 Jan. 2020

04/2020 11 Mar. 2020 11 06 Feb. 2020 11 Feb. 2020 13 Feb. 2020

05/2020 15 Apr. 2020 16 10 Mar. 2020 13 Mar. 2020 17 Mar. 2020

06/2020 13 May 2020 20 06 Apr. 2020 09 Apr. 2020 15 Apr. 2020

07/2020 10 Jun. 2020 24 05 May 2020 08 May 2020 12 May 2020

08/2020 15 Jul. 2020 29 10 Jun. 2020 16 Jun. 2020 18 Jun. 2020

09/2020 19 Aug. 2020 34 16 Jul. 2020 21 Jul. 2020 23 Jul. 2020

10/2020 16 Sep. 2020 38 13 Aug. 2020 18 Aug. 2020 20 Aug. 2020 11/2020 14 Oct. 2020 42 10 Sep. 2020 15 Sep. 2020 17 Sep. 2020 27 12/2020 18 Nov. 2020 47 15 Oct. 2020 20 Oct. 2020 22 Oct. 2020

01/2021 16 Dec. 2020 51 12 Nov. 2020 17 Nov. 2020 19 Nov. 2020

Ad bookings can also be submitted via the Online Booking System (OBS): www.obs.pz-online.de.

For information on dates and technical specifications, please contact: Gabriele Volkert, Phone: +49 711 182-1403 ADVERTISING SIZES AND RATES PAGE FRACTIONS SIZES* 4C / SC / B/W COVER PAGES

For the confirmed placement of a 1/1 page on the inside front cover or outside back cover: 12,350 1/1 page 11,350 A: T 196 x 260 mm DISCOUNTS TS: 230 x 300 mm Placements within a 12-month period:

3/4 page 8,400 Volume discount – for display ads only: (a)A: T 152 x 260 mm 3+ pages 3 % 6+ pages 6 % TS: 166 x 300 mm 9+ pages 9 % 12+ pages 12 % (b)A: T 196 x 192 mm TS: 230 x 212 mm Frequency discount – for classified ads only: 3+ ads 3 % 6+ ads 5 % 9+ ads 10 % 1/2 page 5,900 12+ ads 15 % 24+ ads 20 % (a)A: T 98 x 260 mm TS: 117 x 300 mm Terms of payment: (b)A: T 196 x 130 mm Payment due within 30 days of invoice date. A discount of 2% will be granted for prepay- TS: 230 x 150 mm ment of the full amount before the on-sale date, provided that no previous invoices are outstanding. If payment is not received by the above date interest, a rate of 5% above the 1/3 page 3,950 current standard interest rate of the German Bundesbank will be charged in addition to (a)A: T 66 x 260 mm debt collection fees. TS: 77 x 300 mm (b)A: T 196 x 89 mm AUTOMARKT (CLASSIFIEDS) TS: 230 x 100 mm 28 Advertisements for vehicles, parts, repair workshops, services and events benefit from an 1/4 page 3,050 ideal environment in a dedicated section of the MOTORKLASSIK AUTOMARKT. The price (a)A: T 54 x 260 mm calculation is based on an attractive millimetre price. TS: 60 x 300 mm (b)A: T 196 x 66 mm Commercial ads: TS: 230 x 75 mm Prices per mm height for 43 mm column width. (c)A: T 100 x 130 mm TS: 115 x 150 mm 4c 4.50 b/w 3.40 (Minimum size 10 mm) (Minimum size 10 mm)

For further information about lineage ads in the MOTORKLASSIK classified section, see page 35ff and request the separate price list from: Sven Damson, Phone: +49 711 182-1422, E-Mail: [email protected] PAGE FRACTIONS SIZES* 4C / SC / B/W KOSTEN SPAREN !

AUTO MOTOR UND SPORT customers receive 5 % combination discount on an ad in MOTOR 2/1 pages 22,100 KLASSIK. MOTOR KLASSIK customers are entitled to 5 % discount on ads in YOUNGTIMER A: T 432 x 260 mm and 10 % discount on ads in MOTORRAD CLASSIC. TS: 460 x 300 mm SPECIAL ISSUES

2/1 pages as 24,250 MOTOR KLASSIK regularly publishes attractive annual publications with a high utility value – Opening Spread from buyer’s guides for classic-car 'newbies' to brand-specific guides, such as the buyer’s Inside front cover and guide for classic Porsche cars. 1st right-hand page A 1/1 page ad costs € 8,350 gross; fractional ad formats are possible. For more information on (upcoming) special issues, please see page 43 or ask Motor Presse 1 1/2 pages 16,650 Stuttgart representative. (a)A: T 324 x 260 mm TS: 337 x 300 mm (b)A: T 432 x 130 mm TS: 460 x 212 mm

2 x 1/2 page 12,000 A: T 432 x 130 mm TS: 460 x 150 mm

width x height All prices in Euro plus VAT. TA: Type Area For combinations and combination discounts, please refer to page 38. TS: Trim Size * For bleed advertisements, please add 5 mm on all sides for trimming. 29 Please keep all live matter within a security range of at least 10 mm from trimming edge.

PRINTING MATERIAL, TECHNICAL SPECIFICATIONS AND DELIVERY TECHNICAL SPECIFICATIONS: DELIVERY OF PRINTING MATERIAL: The current and binding technical specifications can Printing material for ads in the editorial section must be delivered in electronic form via the be found at: www.duon-portal.de. DUON portal on www.duon-portal.de. Support is available at: [email protected] or directly by phone +49 40 374117-50. DESCRIPTION

PUBLISHER: Motor Presse Stuttgart GmbH & Co. KG PZN: 517264

FOUNDED IN: 2003 CONTACT ADVERTISING RATE CARD: No. 37 Stephen Brand PUBLISHED: 8 times a year [email protected] COVER PRICE: Euro 5.00 PAID CIRCULATION: +49 711 182-1981 IVW II/2019: 34,034

YOUNGTIMER THE SPECIALIST FOR TRULY ICONIC CARS 30

YOUNGTIMER is the magazine about the cult cars from 1980 and revive the automobile dreams of youthful years. After all, The readers of YOUNGTIMER are men in the prime of life. to 2000 that have left an indelible mark on the hearts of car the classic cars of tomorrow are more than just a particu- Alongside their job and family, they still manage to keep enthusiasts. YOUNGTIMER captures the experience of how lar passion for YOUNGTIMER readers. The great thing is – enough space for the things they have always enjoyed most. these still seemingly everyday cars turn into the classics of whereas back then these cars were mostly out of reach, today YOUNGTIMER readers are a target group that can get enthu- tomorrow. the readers are able to fulfil the dreams of their youth. siastic – and infect others with their enthusiasm.

Alongside driving reports and purchasing recommendations, YOUNGTIMER always focuses on the memorable experiences that people associate with these cars. We discover the truly unforgettable cars with their stories and their personalities – SCHEDULE BOOKING DATE & BOOKING DATE & CALENDAR COPY DATE ISSUE ON-SALE DATE CANCELLATION DATE COPY DATE WEEK DISPLAY ADS DISPLAY ADS CLASSIFIEDS 01/2020 02 Jan. 2020 1 21 Nov. 2019 28 Nov. 2019 28 Nov. 2019

02/2020 12 Feb. 2020 7 08 Jan. 2020 15 Jan. 2020 15 Jan. 2020

03/2020 01 Apr. 2020 14 26 Feb. 2020 04 Mar. 2020 04 Mar. 2020

04/2020 13 May 2020 20 03 Apr. 2020 14 Apr. 2020 14 Apr. 2020

05/2020 01 Jul. 2020 27 25 May 2020 02 Jun. 2020 02 Jun. 2020

06/2020 19 Aug. 2020 33 15 Jul. 2020 22 Jul. 2020 22 Jul. 2020

07/2020 07 Oct. 2020 40 02 Sep. 2020 09 Sep. 2020 09 Sep. 2020

08/2020 18 Nov. 2020 46 14 Oct. 2020 21 Oct. 2020 21 Oct. 2020

01/2021 07 Jan. 2021 1 26 Nov. 2020 03 Dec. 2020 03 Dec. 2020

Ad bookings can also be submitted via the Online Booking System (OBS): www.obs.pz-online.de.

For information on dates and technical specifications, please contact: Carmen Brix, Phone: +49 711 182-1522 31 ADVERTISING SIZES AND RATES PAGE FRACTIONS SIZES* 4C / SC / B/W DISCOUNTS

Combination discount: 1/1 page 6,600 5% (display ads) and 10% (classified ads inAUTO MARKT) if an ad is also booked in MOTOR A: T 196 x 260 mm KLASSIK or AUTO MOTOR UND SPORT. TS: 230 x 300 mm Volume discount – applies to display and lineage ads: (Placements within a 12-month period) 3/4 page 4,900 3 ads 10 % 6 ads 15 % 12 ads 20 % (a)A: T 152 x 260 mm TS: 166 x 300 mm AUTOMARKT (CLASSIFIEDS) (b)A: T 196 x 192 mm TS: 230 x 212 mm Commercial ads (minimum size 10 mm): Prices per mm height for 43 mm column width.

1/2 page 3,650 4c 3.40 b/w 2.90 (a)A: T 98 x 260 mm TS: 117 x 300 mm Your contact: (b)A: T 196 x 130 mm Sven Damson, Phone: +49 711 182-1422, E-Mail: [email protected] TS: 230 x 150 mm

2/3 page 4,750 (a)A: T 129 x 260 mm TS: 143 x 300 mm 32

1/3 page 2,500 (a)A: T 66 x 260 mm TS: 77 x 300 mm (b)A: T 196 x 89 mm TS: 230 x 100 mm PAGE FRACTIONS SIZES* 4C / SC / B/W

1/4 page 2,000 PRINTING MATERIAL, (a)A: T 54 x 260 mm TS: 60 x 300 mm TECHNICAL SPECIFICATIONS (b)A: T 196 x 66 mm TS: 230 x 75 mm AND DELIVERY (c)A: T 100 x 130 mm TS: 115 x 150 mm TECHNICAL SPECIFICATIONS: The current and binding technical specifications 2/1 pages 13,100 can be found at: www.duon-portal.de. A: T 432 x 260 mm TS: 460 x 300 mm DELIVERY OF PRINTING MATERIAL: Printing material for ads in the editorial section must be delivered in electronic form via the DUON portal on www.duon-portal.de. 1 1/2 pages 9,800 Support is available at: [email protected] or directly by phone +49 40 374117-50. (a)A: T 324 x 260 mm TS: 337 x 300 mm Ad bookings can also be submitted via the Online Booking System (OBS): (b)A: T 432 x 130 mm www.obs.pz-online.de. TS: 460 x 212 mm

1 1/4 pages 8,250 A: T 275 x 260 mm TS: 289 x 300 mm 33 2 x 1/2 page 6,900 A: T 432 x 130 mm TS: 460 x 150 mm

width x height All prices in Euro plus VAT. TA: Type Area For combinations and combination discounts, please refer to page 38. TS: Trim Size * For bleed advertisements, please add 5 mm on all sides for trimming. Please keep all live matter within a security range of at least 10 mm from trimming edge. DESCRIPTION

PUBLISHER: Motor Presse Stuttgart GmbH & Co. KG PZN: 540198

FOUNDED IN: 1975 CONTACT ADVERTISING RATE CARD: No. 46 Stefan Granzer PUBLISHED: weekly [email protected] COVER PRICE: Euro 2.50 PAID CIRCULATION: +49 711 182-1641 IVW II/2019: 33,682

MOTORSPORT AKTUELL SO CLOSE TO THE RACETRACK

Each week, Europe’s major motor sports magazine provides everything that sets the hearts of motor racing fans beating faster: hot-off-the-press race reports and in-depth back- ground coverage from national and international car and motorbike racing. 34 Whatever their level of interest – casual or committed fans, ac- Performance is a topic this target group can get really fired The annual reader survey is a source of extremely interesting tive sportsmen or decision-makers – MOTORSPORT AKTUELL up about. The main characteristic of these mostly younger market research data from the racing market, which can be provides them with the in-depth analysis and commentary men is a communicative and ambitious underlying attitude. portrayed as long-term trends. These include brand aware- that TV and newspaper coverage cannot deliver. The entire This can be seen in the active organisation of their leisure ness and affinity data for manufacturers, teams, suppliers thematic spectrum of racing is covered professionally and time as much as the sporty way they dress. Their broad and sponsors, as well as assessments of the development of authoritatively: all Formula classes, touring car and rally rac- spectrum of interests focuses primarily on primarily on sports motorsports generally and race series individually. ing, popular motor sports, the Moto Grand Prix scene, the cars and motorsport. Superbike World Championships and Motocross. In short: anyone that has anything to say in motor racing, says it in MOTORSPORT AKTUELL – the source of informa- tion for everything to do with motor sports. SCHEDULE CALENDAR BOOKING DATE CALENDAR BOOKING DATE ISSUE ON-SALE DATE ISSUE ON-SALE DATE WEEK & COPY DATE WEEK & COPY DATE 01-03/2020 18 Dec. 2019 51 10 Dec. 2019 29/2020 01 Jul. 2020 27 23 Jun. 2020 04/2020 08 Jan. 2020 2 17 Dec. 2019 30/2020 08 Jul. 2020 28 30 Jun. 2020 05/2020 15 Jan. 2020 3 07 Jan. 2020 31/2020 15 Jul. 2020 29 07 Jul. 2020 06/2020 22 Jan. 2020 4 14 Jan. 2020 32/2020 22 Jul. 2020 30 14 Jul. 2020 07/2020 29 Jan. 2020 5 21 Jan. 2020 33/2020 29 Jul. 2020 31 21 Jul. 2020 08/2020 05 Feb. 2020 6 28 Jan. 2020 34/2020 05 Aug. 2020 32 28 Jul. 2020 09/2020 12 Feb. 2020 7 04 Feb. 2020 35/2020 12 Aug. 2020 33 04 Aug. 2020 10/2020 19 Feb. 2020 8 11 Feb. 2020 36/2020 19 Aug. 2020 34 11 Aug. 2020 11/2020 26 Feb. 2020 9 18 Feb. 2020 37/2020 26 Aug. 2020 35 18 Aug. 2020 12/2020 04 Mar. 2020 10 25 Feb. 2020 38/2020 02 Sep. 2020 36 25 Aug. 2020 13/2020 11 Mar. 2020 11 03 Mar. 2020 39/2020 09 Sep. 2020 37 01 Sep. 2020 14/2020 18 Mar. 2020 12 10 Mar. 2020 40/2020 16 Sep. 2020 38 08 Sep. 2020 15/2020 25 Mar. 2020 13 17 Mar. 2020 41/2020 23 Sep. 2020 39 15 Sep. 2020 16/2020 01 Apr. 2020 14 24 Mar. 2020 42/2020 01 Oct. 2020 40 23 Sep. 2020 17/2020 08 Apr. 2020 15 31 Mar. 2020 43/2020 07 Oct. 2020 41 29 Sep. 2020 18/2020 16 Apr. 2020 16 06 Apr. 2020 44/2020 14 Oct. 2020 42 06 Oct. 2020 19/2020 22 Apr. 2020 17 14 Apr. 2020 45/2020 21 Oct. 2020 43 13 Oct. 2020 20/2020 29 Apr. 2020 18 21 Apr. 2020 46/2020 28 Oct. 2020 44 20 Oct. 2020 21/2020 06 May 2020 19 27 Apr. 2020 47/2020 04 Nov. 2020 45 27 Oct. 2020 22/2020 13 May 2020 20 05 May 2020 48/2020 11 Nov. 2020 46 03 Nov. 2020 23/2020 20 May 2020 21 12 May 2020 49/2020 18 Nov. 2020 47 10 Nov. 2020 24/2020 27 May 2020 22 18 May 2020 50/2020 25 Nov. 2020 48 17 Nov. 2020 25/2020 04 Jun. 2020 23 26 May 2020 51/2020 02 Dec. 2020 49 24 Nov. 2020 35 26/2020 10 Jun. 2020 24 02 Jun. 2020 52/2020 09 Dec. 2020 50 01 Dec. 2020 27/2020 17 Jun. 2020 25 08 Jun. 2020 28/2020 24 Jun. 2020 26 16 Jun. 2020 01-03/2021 16 Dec. 2020 51 08 Dec. 2020

Ad bookings can also be submitted via the Online Booking System (OBS): YOUR HOT-OFF-THE-PRESS WINNING AD: www.obs.pz-online.de. For details, please call: Phone +49 711 182-1641

For information on dates and technical specifications, please contact: Iris Eifrig, Phone: +49 711 182-1613 ADVERTISING SIZES AND RATES PAGE FRACTIONS SIZES* 4C / SC / B/W WINNING ADS

Congratulate your team by booking a Winning Ad to appear on the Tuesday following the race. 1/1 page 9,100 Ask us about the options: A: T 210 x 290 mm Stefan Granzer, Phone: +49 711 182-1641, E-Mail: [email protected]

DISCOUNTS

3/4 page 7,850 Volume discount – for display ads only: (a)A: T 156 x 290 mm 3+ pages 3 % 6+ pages 6 % 9+ pages 9 % (b)A: T 210 x 217 mm 12+ pages 12 % 15+ pages 15 %

MOTORMARKT (CLASSIFIEDS) 1/2 page 6,100 (a)A: T 100 x 290 mm MOTORSPORT AKTUELL offers you the opportunity of placing lineage ads in the AUTO-/ (b)A: T 210 x 145 mm MOTORMARKT on favourable terms.

Commercial ads (with layout): 1/4 page 3,600 Prices per mm height for 43 mm column width. (a)A: T 210 x 72 mm (b)A: T 100 x 145 mm 4c 7.10 Spot colour 5.80 b/w 4.90 (Minimum size 10 mm) (Minimum size 10 mm) (Minimum size 10 mm)

2/1 page 18,000 DISCOUNTS MOTORMARKT A: T 435 x 290 mm 36 Placements within a 12-month period:

Frequency discount: 1 1/4 pages 13,100 3+ ads 3 % 6+ ads 5 % 12+ ads 9 % A: T 273 x 290 mm 24+ ads 12 % 52+ ads 15 %

For further information about lineage ads in the AUTO-/MOTORMARKT and in our competi- tive AUTOMARKT combinations, see separate price list. Your contact: Michael Idler, Phone: +49 711 182-1577, E-Mail: [email protected] PAGE FRACTIONS SIZES* 4C / SC / B/W TERMS OF PAYMENT

Terms of payment: 2 x 1/2 page 11,500 Payment due within 30 days of invoice date. A discount of 2% will be granted for prepay- A: T 435 x 145 mm ment of the full amount before the on-sale date, provided that no previous invoices are outstanding. If payment is not received by the above date interest, a rate of 5% above the current standard interest rate of the German Bundesbank will be charged in addition to debt collection fees. 1 1/2 pages 15,200 A: T 324 x 290 mm SPECIAL ADVERTISING FORMATS

Preferential placements: Index of Preferential placement width x height All prices in Euro plus VAT. contents only possible in com- TA: Type Area For combinations and combination discounts, please refer to page 38. page 2 bination with a regular TS: Trim Size * Other formats on request. Bleed ads are not possible for technical display ad. reasons. 46 x 46 mm* 1,550 Presenting "Racing Series": Double page Single PRINTING MATERIAL, page TECHNICAL SPECIFICATIONS AND DELIVERY 435 x 30 mm* 210 x 30 mm* 3,100 1,650 TECHNICAL SPECIFICATIONS: 37 Presenting "Results Box": The current and binding technical specifications can be found at: www.duon-portal.de.

DELIVERY OF PRINTING MATERIAL: Printing material for ads in the editorial section must be delivered in electronic form via the DUON portal on www.duon-portal.de. 1 column 2 columns 3 columns Support is available at: [email protected] or directly by phone +49 40 374117-50. 46 x 20 mm* 97 x 20 mm* 149 x 20 mm* 1,050 1,150 1,250 Many other special forms of advertising are available on request! Call us for details: Stefan Granzer, Phone: +49 711 182-1641 * All sizes in mm (width x height) BOOST YOUR COVERAGE ON ATTRACTIVE TERMS Extend your reach and at the same time improve the efficiency of your campaign with the flexible booking combinations of our media.

-5%

-5%

-5%

-5% 38 -5%

COMBINATION TERMS: The combination discount may be claimed if, during a 12-month period, an advertiser books formats and variable scheduling dates are permitted. Volume discounts are granted on the one of the combination titles in addition to a booking in AUTO MOTOR UND SPORT. The com- volume booked for each individual title in that order year. bination discount applies to the ad price of the additional title. Change of motif, differing ad OUR AUTOMARKT CLASSIFIEDS SECTION: HERE YOUR SUPPLY MEETS STRONG DEMAND

39

MAKE A BIG IMPRESSION VIA THE AUTOMARKT CLASSIFIEDS The AUTOMARKT classifieds sections have traditionally always been an important component The additional integration of editorial content makes the AUTOMARKT a regular information of our editorial magazine concepts, much in demand as a source of orientation and highly platform for used cars, tuning/customisation and accessories. Our readers have concrete pur- sought-after reading material for high-affinity buyer target groups. With the AUTOMARKT chasing plans, and they find the offer to match in our AUTOMARKT classifieds. classifieds sections, the automobile publications by Motor Presse Stuttgart offer one of the biggest and most widely diverse supraregional advertising environments for cars and acces- sories in the German-speaking world: at 3.50 million readers, the AUTOMARKT combination is one of the highest-coverage car magazine combinations there is. Source: AWA 2019 UTMOST FLEXIBILITY FOR YOUR MESSAGE

mm PRICES IN EURO HOW TO CALCULATE THE PRICE

PUBLICATION SINGLE BOOKING Number of columns x height of ad x price per mm

Type Area 4c 33.90 185 x 248 mm SC 28.50 b/w 22.60

4c 13.80 SC 11.50 b/w 8.80

4c 8.40 SC 6.60 b/w 5.30

4c 7.10 SC 5.80 For other formats, please consult the Automarkt price lists at: b/w 4.90 www.mps-vermarktung.de

TECHNICAL SPECIFICATIONS 4c 4.50 40 b/w 3.40 Data delivery of commercial classified ads Please send ads for the Automarkt classified section exclusively using the electronic dispatch note. 4c 3.40 This is available via our website: b/w 2.90 www.mps-vermarktung.de

For an individual offer, please contact: Michael Idler, Phone: +49 711 182-1577, E-Mail: [email protected] and Sven Damson for MOTOR KLASSIK and YOUNGTIMER, Phone: +49 711 182-1422, E-Mail: [email protected] PROMINENTLY PLACED: EXCLUSIVE SPECIAL FORMS OF ADVERTISING AT THE START OF THE AUTOMARKT AUTOMARKT entry page in AUTO MOTOR UND SPORT, AUTO STRASSENVERKEHR, YOUR ADVANTAGES SPORT AUTO, MOTORSPORT AKTUELL, MOTOR KLASSIK and YOUNGTIMER • By booking the AUTOMARKT entry page, you secure a prominent placement just before Highly prominent placement of your ad on the entry page at the start of the AUTOMARKT the AUTOMARKT. before the ads. • Benefit from the exclusive placements in all magazines.

¼16 page ½ page

¼ page ½ page

41

¼ page

¼ page ¼ page GET YOURSELF NOTICED IN OUR SHOW GUIDES

Show Guide in YOUR ADVANTAGES • We offer you attractive package deals for all 4 titles. Published to coincide with the most important auto shows, the Guide contains the relevant information about the show – editorially prepared and presented – for visitors or anyone with • The prominent placement at the start of each AUTOMARKT guarantees the reader’s utmost an interest. attention.

It is positioned before the start of the classified ad section. All exhibitors and advertising • The editorial coverage of each show represents an ideal environment for your message to clients have the option of booking ads in this environment, e.g. to promote their presence our readers. at the show.

PLANNED SHOW GUIDES SIZES SHOW GUIDE PRICES* Tuning World Bodensee Essen Motor Show (30 Apr. to 03 May 2020) (27 Nov. to 06 Dec. 2020) 1/1 page 25,850

1/2 page 13,100

1/4 page 6,890 (122 mm / 2-col) Unique package prices 1/8 page for all 3,550 (60 mm / 2-col) titles ! 42

1/16 page 1,940 (60 mm / 1-col)

* Prices in Euro plus VAT. Sample ads DIVERSE SPECIAL ISSUES FROM THE AUTOMOTIVE FIELD Independence, expertise, a wealth of authoritative information on pioneering technological of special issues. The topics are multifaceted, varied and carefully tailored to our readers developments and an eye for the bigger picture: this distinguishes the automotive media by and their needs – from the purchase of their own car, to the realisation of their passion for Motor Presse Stuttgart – and has done so for over 70 years. This clearly defined editorial classics, through to personal fulfillment in motor sports. aspiration is not only realised in our periodicals, but we also transfer it to our broad range

43

Market overview and buyer guidance Classic cars

Motor sports & Tuning Mobility of the future

Special Issues FUTURE ORIENTATION IN ALL THEIR ASPECTS AND ON ALL CHANNELS

MOOVE – CONNECTED MOBILITY: A MAGAZINE OF AUTO MOTOR UND SPORT

Visionary for innovative technologies and new mobility in all their aspects: With MOOVE we are thinking even today about tomorrow! MOOVE stands for competent and profound information, latest trends with a detailed view behind the scenes and gives an overview of future concepts and visions of all players involved along the mobility chain.

The New Mobility Podcast: How does the mobility of the future look like?

Listen to the MOOVE-Podcast and you will meet inspiring personalities for a lively exchange about the topics which will be relevant tomorrow. www.moove-magazin.de or the column „Tech und Zukunft“ at www.AUTO-MOTOR-UND-SPORT.DE look at the mobility of the future from every conceivable perspective.

Page: 1/1 page 12,950

44

* Prices in Euro plus VAT. PASSION – FASCINATION – ORIENTATION

AUTO MOTOR UND SPORT AUTOKAUF („Car Buying“) In the special issue SPORT AUTO SPEZIAL is an all-round buyer’s guide to the German car market "GEBRAUCHTE SPORTWAGEN" ("Used Sports involving multiple forms of media. Four times a year, Cars"), the editors present fascinating sports cars of this special issue supplies everything you need to know bygone eras with individual buyer guidance and rel- about buying a new car, such as the latest models, evant service tips, making the magazine a timeless driving reports, tests and service. reference guide for all sports-car fans and potential buyers. Price: 1/1 page 9,350 Price: 1/1 page 8,350

AUTO MOTOR UND SPORT AUTOKATALOG is the expert source of orientation for potential new car buyers and car MOTOR KLASSIK SPEZIAL "-series is dedicating to a enthusiasts. wide range of different topics out of the fascinating With well over 4,000 models, the special issue, which world of classic-cars. The main focus of the mag- goes on sale in December, provides a comprehensive azine is: beautiful oldtimer-trips, precious advices overview of the car market. about oldtimer & money, what model suits what budget, buying tips, value performance and so on. Price: One or two special issues are published per year. 1/1 page 10,350 Price: 1/1 page 8,350 AUTO MOTOR UND SPORT SPEZIAL „Gebrauchtwagen“ (Used cars) shows the strengths and weaknesses of 45 approx. 150 used cars. A price overview with more than In 2016 MOTOR KLASSIK launched a brand-specific 5,000 used cars-quotations and a service section with buyer guidance series with exhaustive details on contract forms and maintenance costs are completing this all relevant model families, engines, service and guide. Especially the buyers of young used cars are rea- parts workshops as well as comprehensive buyer ding this special edition. Thus the target group which can guidance. This quality special issue with over 160 be reached has a high income and the demographic focus pages is published annually for a single brand and is is on younger men. The special will probably published in stocked by retailers for several months. March 2020. Price: Price: 1/1 page 8,350 1/1 page 13,350

Special Issues AD SPECIALS: THE SHOWROOM AT MPS-VERMARKTUNG.DE AN OVERVIEW OF MANY DIFFERENT SPECIAL ADVERTISING FORMATS IN VIDEO CLIPS

Ad Specials stand out, stick in your memory, offer added value and inspire. Ad Specials sell*. In conjunction with classic display ads, Ad Specials represent the highlight of any print campaign. You know the situation. As you first thumb through the magazine, your attention is drawn to this one product. The feel, the thicker paper, differs noticeably from the magazine paper. You feel the Ad Special and the product has caught your attention. Smelling, tasting or even hearing heighten the multi-sensory perception significantly. Do you find it just as exciting as we do? Then take a look at our Ad Specials Showroom at mps-vermarktung.de/showroom. Be inspired by the video clips. Do you already have a rough idea of what you’d like? Get in touch with us and let us find a creative solution together. We’ll take care of the technical details. In fact, if you like, we can take care of the complete production. We look forward to hearing from you.

* Ad Specials VDZ Advertising Impact Study "Print with all senses"

GATEFOLD MORE The classic gatefold is a page of advertising that folds out to the left from the inside back cover. OPTIONS ON THE INTERNET www.mps-vermarktung.de

46

DOUBLE GATEFOLD AFTER THE TITLE PAGE Superb. Coming directly after the cover, this Ad Special makes a really big impression. Fold-out pages to the left and right open up in a double gatefold, creating an area of four pages of advertising. The generous spaces are ideal for product showcasing which really draws the reader in. STEPPED BOUND INSERT The bound insert comprises five vertical strips of varying widths in a stepped arrange- ment. The strips overlap and so gradually build suspense to the double-page final motif. This Ad Special finishes off with a 1/1 area on the reverse. The design area is made up of 10 pages of varying widths. The insert is placed in the first half of the magazine.

DOUBLE COVER SUBSCRIBERS, BASIC OR PREMIUM So exclusive, the extra cover around the original cover in the subscriber circulation. Available in two very attractive versions, the double cover makes our readers powerful ambassadors of your brand! The premium version features customisation options for dealer integration.

47

FLAT SPRAY PRODUCT SAMPLE ON MASTER AD The product sample is the secret star among the Ad Specials. A great way to score points directly with readers. Can’t be overlooked.

Ad Specials AD SPECIALS For more "Ad Specials" variants, please visit www.mps-vermarktung.de/showroom

PRICE ZONE 1 PRICE ZONE 2

Gatefold without Opening Spread 137,000 150,000 68,700 37,500 34,500 20,500 - Gatefold with Opening Spread 176,000 192,000 85,500 on request on request on request -

Loose inserts without sub- without sub- without sub- without sub- without sub- without sub- without sub- Printed material not bound into the magazine. subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription

up to 10 g 90 109 97 121 92 107 92 112 92 112 92 107 92 107 up to 20 g 91 126 98 137 95 118 95 128 95 128 95 118 95 118 up to 25 g 92 143 99 155 96 131 96 145 96 145 96 131 96 131 up to 30 g 103 154 117 169 108 139 108 154 108 154 108 139 108 139 up to 35 g 115 182 128 193 119 160 119 183 119 183 119 160 119 160

Minimum booking 20,000 copies 20,000 copies 20,000 copies 20,000 copies 20,000 copies 20,000 copies 20,000 copies

Bound inserts without sub- * without sub- * without sub- * without sub- without sub- without sub- without sub- Printed material bound into the magazine. subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription 48

2-page bound insert / up to 10 g on request on request - - - - 98 130 - - - - 4-page bound insert / up to 20 g 114 148 125 163 116 135 116 146 116 146 116 135 - - 6-page bound insert / up to 20 g 131 165 147 180 135 153 135 167 135 167 135 153 - - 8-page bound insert / up to 30 g 138 189 153 204 143 174 143 194 143 194 143 174 - - 12-page bound insert / up to 40 g 166 231 181 249 168 208 168 233 168 233 168 208 - -

Standard placement is centre of the magazine. Prices for bound inserts in combination with postcard, booklet or product sample on request. Other placements (for which extra charges may * For bookings of subscriber circulation only, a surcharge of € 9.00 per 1,000 copies is made. apply) on request. Tipped inserts without sub- without sub- without sub- without sub- without sub- without sub- without sub- Tipped inserts are glued to a master advertisement subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription subscr. scription in such a way as to allow the reader to detach and use them easily.

Stuck-on postcard 44 52 46 56 42 52 42 51 42 51 42 51 - -

Stuck-on CDs / DVDs 112 143 124 156 109 126 109 135 109 135 109 135 - -

Stuck-on booklet up to 20 g 72 105 76 108 73 93 73 103 73 103 73 93 - - up to 30 g 77 127 84 134 78 108 78 126 78 126 78 108 - - up to 40 g 82 149 91 156 86 126 86 145 86 145 86 126 - -

Stuck-on product sample up to 10 g 59 76 63 81 58 69 58 73 58 73 58 73 - - up to 20 g 68 99 74 107 67 85 67 94 67 94 67 94 - - Flatspray up to 4 mm 68 137 69 139 68 136 68 136 68 136 68 136 - -

For all Ad Specials: Prices per 1,000 copies or part thereof. All prices in Euro plus VAT, other formats and weights on request. Co-op advertising is possible in loose inserts, bound inserts or tipped inserts. This requires a separate agreement before booking. Surcharges on request.

Discounts Ad Specials are commissionable but non-discountable. 49 Booking and cancellation dates General Scheduling as early as possible. Loose inserts 4 weeks before on-sale date. Bound inserts and tipped inserts on closing date deadline of display ads. Please provide 5 samples when placing order. Where partial circulation is booked, we reserve the right to reschedule placements. Third-party ads are possible in bound inserts, in loose inserts by arrangement only. Specific In some specific issues of AUTO MOTOR UND SPORT, e.g. the "BEST CARS" reader survey, much earlier booking and cancellation dates for Ad Specials apply. The dates will be communicated with the reservation. Delivery Plus 3% spoilage allowance, perfectly packed and ready for production, stating magazine title and issue, on EURO interchangeable pallets only and delivered DDP to the printer. For delivery date please check the facts at the ad special portal (see below).

Technology and delivery Binding technical specifications, information on dates, samples and data delivery can be downloaded from Ad Special-Portal www.adspecial-portal.de.

Ad Specials INDIVIDUAL AND REGIONAL: YOUR MESSAGE PLACED PRECISELY The classic split-run for ads is aligned to the Nielsen areas. Additionally, and may be booked individually. These distribution units can be used to delimit bookings and offer ideal conditions for effective regional marketing. Bookings of individual states or urban areas are likewise possible.

Nielsen areas Germany PAGE FRACTIONS SIZES* NIELSEN AREAS PRICE ZONE 1** PRICE ZONE 2**

width x height TA: Type Area TS: Trim Size

1/1 page* Nielsen I 11,900 12,800 A: T 192 x 250 mm Nielsen II 14,000 15,000 TS: 215 x 280 mm Nielsen III a 10,700 11,400 Nielsen III b 11,700 12,500 Nielsen IV 12,100 12,900 Nielsen V-VI-VII 8,000 8,700

Austria 5,900 6,400 Switzerland 6,500 6,900

All prices in Euro plus VAT. * Only 1/1 page possible. For bleed advertisements, please add 5 mm on all sides for trimming. ** Based on the on-sale date (see page 9). 50

Austria / Switzerland Slight deviations in coverage areas from the Nielsen areas are possible for technical reasons. We reserve the right to reschedule placements.

Discounts The discounts are calculated separately for each part run. If a split-run order is placed in addition to an inser- tion in the complete run, the discount for the split-run order is calculated after adding the volume booked in the complete run. Any higher discount entitlement thus calculated applies only to this split-run order. If the complete domestic run is booked, the total volume of both bookings may be discounted together. This total volume, however, does not apply when calculating the split-run discount. We offer split-run variants for all automobile titles. Technical specifications Printing process: Sheet-fed offset We do our best to fulfill your individual re- Technical details and delivery of printing material: www.duon-portal.de quirements – please contact us. SPLIT- AND REGIONALISATION OPTIONS, AD SPECIALS From the entire run to specific urban regions or postcode zones in the subscriber circulation, a very wide range of regional coverage options can be implemented. Targeted fine-tuning is possible via an ad spec split or a regional booking.

Geographical ad spec split: Your Ad Special is distributed with different motifs. You can, for example, specify a different version of your ad for each Nielsen area. We also offer other geographical criteria on request.

Split variants: • Non-subscribers – Subscribers • max. 6 Nielsen areas • Federal states • Grosso regions

Regionalisation in non-subscriber circulation: • Domestic – Foreign • Nielsen areas • Federal states • Grosso regions, smallest controllable unit in retail sales

Regionalisation in subscriber circulation: • Domestic – Foreign • Nielsen areas • Federal states 51 • Selection by postal codes, smallest controllable unit in the subscriber circulation

In all cases the minimum run-size must be observed. Smaller booking units incur a selection surcharge of 15 %.

We would be pleased to tell you about the available options for your precision campaign.

Just ask us. For details, please contact: Steffen Dycke, Phone: +49 711 182-2189, E-Mail: [email protected]

Regional AWARDS READER SURVEYS (EXCERPT) Our readers and users follow developments on the market attentively, critically and with a high level of interest. We regularly ask them for their appraisal of markets, brands and products through our renowned awards and reader surveys. The results supply brand managers in industry, trade and advertising with unique information and key insights as to where they currently stand. At the same time they are early indicators of future developments. With their expert reader jury, the awards presented by Motor Presse Stuttgart are held in high regard in the industry.

BEST CARS / BEST BRAND autonis – BEST DESIGN INNOVATIONS CAR CONNECTIVITY AWARD The winners’ trophies for the BEST CARS reader survey Design and styling are right at the top of the list when In the CAR CONNECTIVITY AWARD, the readers and users are the Oscars of the auto industry. The focus of the reader it comes to choosing a car. How a car looks is the most of AUTO MOTOR UND SPORT and MOOVE vote on the best survey, however, is not only on the car models themselves, emotional level of product assessment and of course is connectivity features and give unfiltered feedback on the but also on the overall perception of the car brands – using strongly influenced by personal taste. This is also why the leading technologies and brands of today and the most the same methodology for the major European countries design is not included in the test assessments of AUTO important trends of tomorrow. They also nominate the plus highly attractive car markets such as Brazil, China or MOTOR UND SPORT. But it’s a very different matter in the Connected Car, the model that today is already able to Mexico. The long history and remarkable numbers of re- autonis vote: here readers and users assess the design of fully satisfy the critical expectations of our readers and spondents worldwide make BEST CARS one of the biggest the new launches and facelifts of the past twelve months users! consumer, opinion and image barometers in the world. and vote for their design favourites in different categories. 52 For policymakers in the automotive industry, the results af- The Design Brand of the Year is also elected! ford valuable insights info where they currently stand and Additional quality-related questions about design trends are at the same time a highly acclaimed early indicator. or the design perception of car brands in general, make The reader survey traditionally also crowns the BEST BRAND, the results extremely valuable for anyone interested in i.e. the best brands and products from the areas of automo- design, design managers and the top policymakers in the tive accessories, suppliers and services. auto-industry.

Vote announcements AUTO MOTOR UND SPORT 22/20, on-sale date: 08 Oct. 2020 Vote announcements 24/20, on-sale date: 05 Nov. 2020 To find out which issues the reader/user survey announcements are scheduled for, please contact us. AUTO STRASSENVERKEHR FAMILY CAR OF THE YEAR MOTOR KLASSIK AWARD SPORT AUTO AWARD Readers can vote for cars in seven vehicle categories that Each year the highly engaged and brand-conscious readers SPORT AUTO AWARD is considered the mood barometer of are based not on segment or body shape, but simply on of MotorKlassik elect the 'Classic Cars of Tomorrow' in the sports car and tuning/customisation industry. Readers the basic price of the model. What makes it so special is the new car categories, as well as the 'Classic Cars of the and users vote for their favourites in different price cat- that in each category, station wagons, MPVs and SUVs are Year' among historical vehicles. egories, with production cars separate from customised in direct competition with each other. The readers not only This survey also asks readers to name the BEST BRAND vehicles. vote for their favourites, but also answer questions related in a range of product categories. The survey also asks readers to name the BEST BRAND in to the whole area of family cars. a range of product categories.

53

Vote announcements To find out which issues the reader/user survey announcements are scheduled for, please contact us.

Awards MOTOR PRESSE STUTTGART 70162 STUTTGART

Street address BERLIN FRANKFURT Terms of Payment Motor Presse Stuttgart GmbH & Co. KG Motor Presse Stuttgart GmbH & Co. KG Motor Presse Stuttgart GmbH & Co. KG Bank account Leuschnerstraße 1, 70174 Stuttgart Am Friedrichshain 22 | 10407 Berlin Kurhessenstraße 95 | 60431 Frankfurt Landesbank Baden-Württemberg Germany Bärbel Kubisch Gerhard Reith IBAN DE92 6005 0101 7871 5121 22 Phone: +49 30 47805-300 Phone: +49 69 170016-17 BIC/SWIFT Code SOLADEST600 Fax [email protected] [email protected] Ad Management: +49 711 182-1811 Corinna Stahlke Normann Bretz Due to cogent tax regulations, please Phone: +49 40 355106-14 Phone: +49 69 170016-14 indicate your VAT Registration no. and your Head of Sales Division [email protected] [email protected] tax indentification no. when ordering. Unit Sales Director Automotive Markus Eiberger HAMBURG STUTTGART Phone: +49 711 182-1759 Motor Presse Stuttgart GmbH & Co. KG Motor Presse Stuttgart GmbH & Co. KG [email protected] Leverkusenstraße 54 | 22761 Hamburg Leuschnerstraße 1 | 70174 Stuttgart Corinna Stahlke Michael Roy Phone: +49 40 355106-14 Phone: +49 711 182-1113 [email protected] [email protected]

DUSSELDORF MUNICH Motor Presse Stuttgart GmbH & Co. KG Motor Presse Stuttgart GmbH & Co. KG Neubrückstraße 1 | 40213 Düsseldorf Parkstraße 27 / Fasanenpark Reinhard Oppermann 82008 Unterhaching Phone: +49 211 828236-33 Claus Mayer [email protected] Phone: +49 89 307498-30 Thorsten Treppe [email protected] Phone: +49 211 828236-31 [email protected]

All advertising orders are processed exclusively in accordance www.mps-vermarktung.de with our General terms and Conditions. www.motorpresse.de For the current General Terms and Conditions, please see: www.mps-vermarktung.de www.pz-online.de