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HĀLĀWAI PAPA ALAKAʻI KŪMAU KEʻENA KULEANA HOʻOKIPA O HAWAIʻI REGULAR BOARD MEETING HAWAI‘I TOURISM AUTHORITY Poʻahā, lā 22 o Aukake 2019, 9:30 a.m. Thursday, August 22, 2019 at 9:30 a.m. Kikowaena Hālāwai O Hawaiʻi Hawai‘i Convention Center Lumi Papa Hoʻokō A Executive Board Room A 1801 Alaākea Kalākaua 1801 Kalākaua Avenue Honolulu, Hawaiʻi 96815 Honolulu, Hawai‘i 96815 Papa Kumumanaʻo Hoʻololi ʻIa AMENDED AGENDA 1. Ho‘omaka A Pule Call to Order and Pule 2. ʻĀpono I Ka Moʻoʻōlelo Hālāwai Approval of Minutes of the July 25, 2019 Board Meeting 3. Hō‘ike Lālā Report of Permitted Interactions at an Informational Meeting or Presentation Not Organized by the Board Under HRS section 92-2.5(c) 4. Hōʻike A Ka Luna Hoʻokele Report of the CEO Relating to Staff’s Implementation of HTA’s Programs During July 2019: - Major Market Management including Destination Marketing Management Services, Global Meetings, Conventions and Incentives (MCI) Program Management Services, Japan Summit – Hawai‘i Island, Fall Tourism Update, and Responsible Tourism - Hawaiian Culture Initiatives including an Update on Activities within the Kūkulu Ola Program, Native Hawai‘i Festivals and Events such as Prince Lot Festival, Duke’s Ocean Fest, Queen Lili‘uokalani Long Distance Canoe Race, Aloha Festivals, and the 2020 Polynesian Football Hall of Fame - Natural Resources Initiatives including an Update on Activities within the Aloha ‘Āina Program, DLNR Partnerships including Na Ala Hele Trails and Access, Mālama Hawai‘i, Rapid ‘Ōhi‘a Death, and the Ambassador Program - Communication and Outreach Update from the CEO and the Communications Director on News Releases and Reports Issued During the Month, Media Interviews with Staff that were Conducted, Publicity Support that was Provided to HTA’s Various Programs, Social Media Activity and Posts, the HTA’s Communications Strategy, the Tourism Marketing Plan, and International News Media Inquiries 5. Nāʻana I Nā Kānāwai Akaaka Aupuni Na Ke Keʻena Lawelawe ʻIkepili Overview by the Office of Information Practices of the Sunshine Law and Uniform Information Practice Act 6. Hōʻike A Kūkākūkā Na Lunamakaʻāinana Ed Case No Nā Nīnūnē Pekelala Pili I Ka ʻOihana Hoʻokipa Ma Hawaiʻi A Report and Discussion on Federal Issues and their Effect on Tourism in Hawai‘i by Congressman Ed Case: - Brand USA. Marketing Effort to Brand the United States (and Hawai‘i) as a Tourist Destination - Appropriations. Discussion on the House Appropriations Committee, Which Oversees a $1.3 Trillion Federal Budget, and its Impact on the Tourism Industry Both Nationally and for the State of Hawaii - Visas – What Visas are Needed to Come to Hawai‘i - Vacation Rentals. What Needs to be Done on the Federal Level to Regulate Illegal Short- Term Rentals - Tour Helicopters. Safety Concerns – Both in the Air and on the Ground – Especially after that Fatal Crash of a Tour Helicopter in Kailua Town 7. Hōʻike ʻIkepili Noiʻi ʻOihana Hoʻomākaʻikaʻi Presentation and Discussion of Current Market Insights and Conditions in Hawai‘i and Key Major Hawai‘i Tourism Markets, Including the United States, Japan, Canada, Oceania, Other Asia, Europe, and Cruise 8. Hōʻike, Kūkākūkā a Hoʻoholo No Nā Moʻokālā Presentation, Discussion and Action on HTA’s Financial Reports for July 2019 9. Hōʻike No Ka Papahana Hoʻoponopono Update on the Status of the 2018 Audit Action Plan 10. Hōʻike No Ka Hana A Ke Kōmike Noiʻi Papahana Hoʻokele Report of the Strategic Plan Investigative Committee’s Activities 11. Hōʻike A Ke Kōmike Hokona Kūmau Report of the Marketing Standing Committee with the Committee’s Recommendations to Support Various Marketing Proposals, for Discussion and Action by the Board 12. Hōʻike Hanana Kikowaena Hālāwai O Hawaiʻi Presentation by AEG Regarding an Update of Hawai‘i Convention Center Recent Operational Activities and Sales Initiatives 13. Ho‘oku‘u Adjournment *** ʻAha Hoʻokō: Ua hiki i ka Papa Alakaʻi ke mālama i kekahi hālāwai kūhelu i kū i ka Hawaiʻi Revised Statutes (HRS) § 92-4. E mālama ʻia kēia hālāwai kūhelu nei ma lalo o ka § 92-5 (a)(4), § 92- 5 (a)(8) and §201B-4(a)(2) no ka pono o ko ka Papa Alakaʻi kūkā a hoʻoholo ʻana i nā nīnūnē a nīnau i pili i ko ka Papa Alakaʻi kuleana me ko ka Papa Alakaʻi loio. He hālāwai kūhelu kēia i ʻole paulele ʻia ka ʻikepili a i mea hoʻi e mālama kūpono ai ko Hawaiʻi ʻano, he wahi i kipa mau ʻia e nā malihini. *** Executive Session: The Board may conduct an executive session closed to the public pursuant to Hawai‘i Revised Statutes (HRS) § 92-4. The executive session will be conducted pursuant to § 92- 5 (a)(4), § 92-5 (a)(8) and §201B-4(a)(2) for the purpose of consulting with the board’s attorney on questions and issues pertaining to the board’s powers, duties, privileges, immunities, and liabilities; and to discuss information that must be kept confidential to protect Hawai‘i’s competitive advantage as a visitor destination. Kono ʻia ka lehulehu i ka hālāwai no ka hoʻolohe a hāpai manaʻo waha paha no nā kumuhana i helu ʻia ma ka papa kumumanaʻo. Inā hoihoi i ka hāpai manaʻo kākau, hiki ke hoʻouna ʻia i ke Keʻena Kuleana Hoʻokipa O Hawaiʻi ma mua o ka hālāwai ma o ka leka uila iā [email protected]; ma o ka leka i ka helu wahi o luna; a i ʻole ma o ke kelepaʻi i ka helu o luna. Inā pono ke kōkua ma muli o kekahi kīnānā, e hoʻomaopopo aku iā Carole Hagihara (973-2255 a i ʻole [email protected]), he ʻekolu lā ma mua o ka hālāwai ka lohi loa. Members of the public are invited to attend the public meeting and provide oral testimony on any agenda item. Written testimony may also be provided by submitting the testimony prior to the meeting to by email to [email protected]; by mail at the above address; or by facsimile transmission. Any person requiring an auxiliary aid/service or other accommodation due to a disability, please contact Carole Hagihara (973‐2255) no later than 3 days prior to the meeting so arrangements can be made. Agenda Item 2 Approval of Minutes of the July 25, 2019 Board Meeting REGULAR BOARD MEETING HAWAI‘I TOURISM AUTHORITY Thursday, July 25, 2019 Hawai‘i Convention Center 1801 Kalākaua Avenue, Honolulu, Hawai‘i 96815 MINUTES OF REGULAR BOARD MEETING MEMBERS PRESENT: Rick Fried (Chair), David Arakawa, Fred Atkins, Daniel Chun, George Kam, Kyoko Kimura, Sherry Menor-McNamara, Benjamin Rafter, Kimi Yuen, Kelly Sanders MEMBER NOT PRESENT: Micah Alameda, Ku‘uipo Kumukahi HTA STAFF PRESENT: Chris Tatum, Keith Regan, Karen Hughes, Marc Togashi, Marisa Yamane, Jadie Goo, Kalani Ka‘anā‘anā, Caroline Anderson, Jennifer Chun, Carole Hagihara, Chris Sadayasu, Chael Kekona, Joseph Patoskie, Laci Goshi, Minh-Chau Chun, Noriko Sloan, Ronald Rodriguez, Minami Aoki, Lawrence Liu GUESTS: Representative Richard Onishi, Senator Glenn Wakai, Guy Sibilla, Jon Itomura, Lynn Miyahira, John Monahan, John Knox, Randall Tanaka, Mari Tait, Lee Conching, Erin Khan, Nathan Kam, Malia Sanders, Roth Puahala, David Baronfeld, Allison Schaefers, Trisha Watson, Brandon Askew LEGAL COUNSEL: Gregg Kinkley 1. Call to Order and Pule HTA Board Chair Richard Fried called the meeting to order at 9:35 a.m. Kalani Ka‘anā‘anā gave a chant to open the meeting. 2. Approval of Minutes of the June 27, 2019 Board Meeting Chair Fried requested a motion to approve the minutes of the June 27, 2019 Board meeting. George Kam made a motion to approve. Fred Atkins seconded the motion, which was then unanimously approved by the Board. Chair Fried thanked Representative Richard Onishi and Senator Glenn Wakai for attending the meeting. 3. Report of Permitted Interactions at an Informational Meeting or Presentation Not Organized by the Board Under HRS § 92-2.5(c) Chair Fried asked the Board whether there were any permitted interactions to report, and there were none. 4. Report Relating to Staff’s Implementation of HTA’s Programs During May 2019 Chair Fried recognized HTA CEO Chris Tatum to provide his monthly report. Mr. Tatum began by discussing Mauna Kea. He said that HTA has received calls about HTA’s position regarding Mauna Kea, and emphasized that with Hawai‘i culture as a pillar of HTA, it was important to consider that perspective. He recognized Mr. Ka‘anā‘anā to discuss the sacredness of Mauna Kea and provide context for the protest. Mr. Ka‘anā‘anā said that, in the genealogy story of the Hawaiian people, Maunakea is the child of Wākea and Papahānaumoku, the parents of the Hawaiian Islands. The kupuna have affirmed their royal lineage to Mauna Kea. He said that he believes that much of the frustration is over the Office of Mauna Kea Management, and this is also an opportunity to reassess the eight operators that are currently permitted to take tours to Mauna Kea. He added that understanding the history of the conflict informs what is happening now. Mr. Kam noted that these protests are distinct from the protests regarding Kaho‘olawe, and are about aloha and the human spirit. He said that this is an opportunity, and everyone who has been up to Mauna Kea feels changed. He said that the protests have been peaceful and it may be affecting the industry, but it is also strengthening the industry to allow it to find balance. Mr. Tatum noted that the HTA Board member Micah Alameda has been up on Mauna Kea for eight days. Mr. Atkins asked whether Mr. Ka‘anā‘anā saw a balance and whether there is a way for HTA to help foster a balance. Mr. Ka‘anā‘anā responded that Hawaiians have a complicated relationship with money, but it is a new frontier for Hawaiians to be able to manage their rich resources.