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The Breakfast Club in the Morning Why WKTT Live 97.5? The World’s Most Dangerous Morning Show The Breakfast Club is a four hour and a half morning show featuring DJ Envy, Angela Yee, and Charla- By joining the growing advertisers on Live 97.5, we can help Customize your advertising campaign – Include other unique ways to get your message heard including: magne Tha God’s unrivaled interviews with celebri- promote your business, increase your sales, and create brand • Live remote broadcasts – We can arrange for your favorite Live 97.5 ties and hip-hop artists. From megastars like Justin Bieber, Nicki Minaj and Arnold Schwarzenegger to awareness more effectively than other forms of advertising and on-air personality or DJ to broadcast live from your place of business often at a lower cost. rap icons such as Rick Ross, Waka Flocka and Gucci which has been proven to increase foot traffic to your place of business. Mane, every guest visiting The Breakfast Club is • Sponsorships of Live events grilled with their signature blend of honesty and About Live 97.5 • Social media campaigns – boost the reach of your advertising campaign humor. The results are the best interviews to be • Locally owned and operated by Rojo Broadcasting, LLC located in to include Live 97.5 social media found on radio. Salisbury, MD • Schedule an on-air live interview The Breakfast Club includes segments such as • ERP – 4,500 watts Angela Yee’s Rumor Report, Donkey of the Day, and DJ Envy’s People’s Choice Mix. Angela Yee informs • Format – Everything Urban Ask your Live 97.5 Account Executives to customize a campaign uniquely the listeners about pop-culture news during Angela designed for you and/or your business. • WKTT is a heritage station broadcasting since 1969 (previously as Yee’s Rumor Report, while The Breakfast Club gives their WICO). The format changed from Country to Everything Urban on unique views on each topic. During Donkey of the Day, chooses February 25, 2017 Local market – Live 97.5 covers all of Delmarva including: a public figure or celebrity to poke fun at after public missteps. DJ Envy’s People’s • Delaware – Bethany Beach, Dagsboro, Dewey Beach, Fenwick, Choice Mix consists of 25 minutes straight of DJ Envy’s award winning music mixes. What is Everything Urban? – Live 97.5 has a very diverse listening Georgetown, Laurel, Lewes, Millville, Rehoboth Beach, Seaford, audience because the programming schedule has something for everyone Selbyville Ron Banks at Night and often has crossover appeal. The Live 97.5 Everything Urban format • Maryland – Berlin, Cambridge, Crisfield, Easton, Fruitland, Ocean City, primarily consists of Urban Contemporary which includes the nationally Princess Anne, Salisbury Ron’s on-air program The Shutdown w/Ron Banks features some syndicated morning show The Breakfast Club, R&B, hip-hop, rap, reggae, • Virginia – Accomac, Chincoteague of the newest and hottest rap and hip-hop music which can be heard on 97.5 FM and streaming week nights. gospel, old-school, quiet storm (adult contemporary), and local community Ron has been consistently one of the top on-air personalities programming. See the programming schedule insert. for more than 20 years in the Delmarva area where he worked for numerous competitor stations in the market. Local programming – Because Live 97.5 is locally owned and operat- Ron has been in the music business nearly his whole life ed, we can play what we want to play without the interference of a major which started by working in a record store as a child. The corporation determining what gets played on the air. The result is some of next progression was DJing in clubs as a teenager which later led to on-air time on the radio. His continued and rapid the hottest and newest music to be played in the country. Live 97.5 has success led to becoming the youngest radio Program Director earned the distinct honor of being an Indicator Station which means that you in Maryland at the age of 18. It is this extensive and unique will often hear music on Live 97.5 before you will hear it anywhere else. music background which helped him to develop a keen ear for music and has helped launched the careers of many recording 3 for 1 advertising – All Live 97.5 advertisers are provided 3 ways to artists and catapulted many songs to the top of the charts. Record labels around the country have presented him with awards for helping to break new songs and often get your message heard at no additional cost: Cambridge Laurel consult with him before releasing new music. • On-air terrestrial • Streaming • Featured links on the live975.com website In addition to being an on-air personality and Program director of Live 97.5, Ron is also a Partner of Rojo Broadcasting, LLC which gives him more creative control. Streaming – Live 97.5 can be heard around the world by streaming available on the live975.com website, Tune-In App, and the Live 97.5 Salisbury streaming app which can be downloaded for free in the iTunes store and Princess Anne Google Play. Listeners have streamed Live 97.5 more than 30,000 times in the first three months of being on the air and the number of streaming sessions continues to grow. More than two thirds of the streaming listeners are in the Mid-Atlantic area from Philadelphia to Richmond including Baltimore and Washington DC. Most of the visitors to Delmarva including Ocean City, MD are from the Mid-Atlantic area which means Live 97.5 can help get your message heard by visitors to the area even before they arrive. local distant fringe