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ALTENEW front cover_ADS 05/06/2019 14:59 Page 1 £3.50 ISSUE 140 JUNE/JULY 2019 CraftBusinesswww.craftbusiness.com The leading trade title for the craft industry ALTENEW.COM INTERVIEW SUSTAINABILITY BOOKS Get ready Empowering What are to hear me women Martha’s Rohr through fashion top picks? P20 P23 P26 2 NEWS Welcome T Mark Hayhurst T @craftbiz T [email protected] T Well the summer is fi nally here – at times! It was great to meet a lot of you at the Stationery Show London this year. It certainly was a great event and the Stationery Awards ceremony following the fi rst day was also a resounding success. In this issue, independent retail advisor Henri Davis, fresh from the Chameleon Art Products launches world’s fi rst Stationery Show London, takes a look at the hot trends in the stationery market and how they impact the crafting world. We also chat with Eco-dyer India Flint whose exhibition, colour blending fineliner pens on Kickstarter incomplete journeys, will be at The Festival of Quilts this summer, T Chameleon Fineliners, a great everyday pen Simply swap the tops of the pens and the ink about her life, art and sustainability. but one that also allows people to instantly blend infuses to allow for perfect blending between any Continuing on the sustainability theme, Nina Kovacevic, founder 2,3,4, or more colours, has launched on two colours. and creator of sustainable fashion label War & Drobe, talks about Kickstarter. Julia Benben, director of product development hosting her very fi rst sewing workshop at London Craft Week in The fi neliners are the latest product from a for Chameleon Art Products, said: “The world is full association with The Prince’s Trust. team that has successfully raised more than half a of brilliant blended colours, so it doesn’t make sense America’s much-loved lifestyle expert, Martha Stewart, also million dollars on Kickstarter by allowing people to to limit ourselves to writing in one colour. Chameleon reveals her top nine arts and crafts books. colour like no other. Fineliners can do everything a standard fi neliner can I hope you enjoy reading this issue of Craft Business! Chameleon Fineliners are set to change the and so much more as our dual ink system allows way people write, colour, doodle and draw. users to instantly blend brilliant colours. No other Chameleon Pens are the only patented, dual ink fi neliner can do this.” system that allows artists and writers to Chameleon Fineliners come in 48 unique, vibrant ON THE RECORD seamlessly blend colors, create gradients, depth, colours that can all be blended together to create dimension, highlights, shading and shadows. 1,128 different colour combinations. Each pen is Chameleon Fineliners use the same fi lled with water-based, washable, dry-safe ink that “I’ve always patented colour blending system as the original won’t bleed through most papers and won’t dry out found cross Chameleon products, yet the technology is when left uncapped for several days. Chameleon engineered to fi t into an elegant, ergonomically- Fineliners are available in packs of six, 12, 24, and stitch very designed fi neliner pen. 48 at up to 45 per cent off future retail prices. relaxing and satisfying.” Sequin Art appoints two new directors STEPHANIE ROHR T Sequin Art Limited, a toy purpose-built facility in Swaffham and crafts manufacturer every year and is a market leader based in Swaffham, for these unique crafts. Norfolk, has appointed Meryl said: “This is an Meryl Smith and Neil Clark exciting time for Sequin Art. We as two new directors. have recently launched our new Earlier this year, Sequin Art Meryl Smith and Neil Clark website and are now partnering wished a fond farewell to with ‘Toy Like Me’, an arts and director Stephen Ducker, who Sequin Art is a family-run play based not for profi t retired after an impressive 43 business in its second celebrating disability years within the company. generation. It was founded in representation in toys.” Sequin Art has promoted 1962 by Stuart Marcus and The appointments mark an Meryl, in-house solicitor and since then has developed into exciting new chapter for the new product development an accomplished business that Sequin Art business, which is manager, and Neil, previously exports Sequin Art products expanding their already strong What’s hot in stationery? general manager, as two new worldwide. product portfolio with two 08 Henri Davis looks at trends directors to lead the team and The company produces brand-new ranges aimed at a that will infl uence the craft sector drive growth. almost one million units in their younger target market. Amy Gunderson named yarn director at Jimmy Beans Wool T Jimmy Beans Wool, the market leading online chance to work with Amy over retailer of yarn, has recently hired Amy the years (through Universal Gunderson, a seasoned knit and crochet designer Yarn) and her creative mind is like to the new position of yarn director. no other, her designs are so special and unique. I Craft Ahoy! Her responsibility will be to strengthen the just know she is going to make an amazing addition Julie Peasgood talks about Jimmy Beans Wool yarn division by utilizing her to our team. We’re all so excited!” 28 vast experience in fi ber and design. As yarn director, Amy added: “Jimmy Beans has been on my her crafting workshops at sea Amy will have her hands in all things yarn, from radar ever since I started knitting about a decade curating and buying the varying fi bres, to designing ago. I’ve had the pleasure of crossing paths with exclusive knit and crochet patterns sold at Jimmy Laura numerous times over the years, and have Beans Wool retail and web stores. always been so inspired by her energy and endless Amy will report directly to CEO Laura Zander, ideas. I couldn’t possibly be more excited to join co-owner and founder of Jimmy Beans Wool and such a forward-thinking company and team!” will be based in Reno, NV. Amy is jumping headfi rst into her new role at Gunderson was most recently the creative Jimmy Beans Wool and will launch a collection of director at Universal Yarn based in Harrisburg, NC. curated kits featuring a variety of garments and She has independently published crochet and knit accessories for all skill levels to enjoy. She has designs for all of the major publications, and hand selected some of her own designs and paired occasionally self-publishes under her Ravelry store them with well-loved yarns from Universal, Magpie Join the #sewingrevolution! name - Get Off My Lawn Designs. Fibers, Malabrigo and many more. 30Jenniff er Taylor talks about Zander said: “Talk about hitting the jackpot! Jimmy Beans Wool continues to be a leader in getting the nation sewing In this issue When Amy told me she was leaving Universal to the craft industry, recently acquiring Namaste and pursue freelance work, my next response was ‘What dellaQ, two beloved companies amongst knitters, do you think about moving to Reno?’. I have had the crocheters, and makers. www.craftbusiness.com NEWS 3 Trendsetting stamps and dies for all occasions z Altenew has monthly releases of versatile stamps, dies and mask stencils. The adjacent graphic gives a brief glimpse of their June 2019 release designs. From elegant multi-layered floral stamps which can be stamped as is or colored with different mediums to unique frame dies, sentiment stamps for all occasions, and handy coordinating mask stencils - their innovative products are crafting must-haves. Altenew’s diverse product development team consistently awes the crafting community with each of their product releases. Known for spearheading the layering floral stamps phenomenon, Altenew has expanded its product categories and now offers metal dies, SILVINE SUPPORTS alcohol markers, watercolor pans, watercolor brush markers, MENTAL WELLBEING embellishments, and much more. WITH NEW SANE Altenew’s high-quality, clear photopolymer stamps, stencils, and PARTNERSHIP inks are manufactured in the United States and they are serving crafters in over 70 countries with trade partners in more than 30 z Sinclairs, manufacturers countries. of the iconic British brand Altenew has a dedicated business partner program and its team of paper stationery has developed creative tools (inspiration guides, instructional blogs, products Silvine, have video tutorials, etc) that help their trade partners market their will have access to their exclusive trade partner website and enjoy partnered with UK mental products to different localized markets. other exciting content. Altenew looks forward to an opportunity to health charity SANE. To learn more about how to become a trade partner, please support your customers with their trendsetting products and Sinclairs are committed email [email protected]. Once accepted as a trade partner, you beautiful project inspiration. to workplace wellbeing and raising awareness of the importance of mental health and wellbeing. While the anouncement was Royal Warrant granted to Hand & Lock made in tandem with z London-based embroidery atelier Hand & the last decade. This includes the company’s Since 2012 elaborate golden epaulettes, Mental Health Awareness Lock have been granted the honour of a Royal work on the uniforms of Her Majesty’s Body waist sashes, pouches, collars, cuffs and back Week (https://www. Warrant by Her Majesty Queen Elizabeth II. Guard of the Honourable Corps of Gentlemen skirts have been hand embroidered and mentalhealth.org.uk/ A Royal Warrant of Appointment is granted at Arms. Hand & Lock embroidery can be supplied to the palace. campaigns/mental-health- as a mark of recognition to people or companies witnessed first hand at ceremonial occasions The first Royal Warrants were issued in the awareness-week); they’re who have regularly supplied goods or services where these key members of the Royal 15th Century with one of the first recipients passionate about to HM The Queen, HRH The Duke of Edinburgh entourage are dressed in full regalia.