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FIRST VIENNA RESIDENTIAL MARKET REPORT EDITION 2018 EDITORIAL DEAR READER We are proud to present the sixth edition of the First Vienna Residential Looking into the future, we are also looking closely into the needs and Market Report in 2018, a joint publication by BUWOG Group and EHL demands that will be placed on the apartment of the future – whether Immobilien. Generation Y and future generations, or intergenerational and barrier­free living. Digitalisation and changing values will play a significant role in The Mercer study has named Vienna as the city with the highest quality sustainable planning and in construction too. This and progress in au­ of life for the eighth time in a row, and it comes as no surprise that the tonomous driving are developments with a major impact on properties. Austrian capital faces a continuously increasing population with projections We at the BUWOG Group and EHL Immobilien have done our best to at around two million inhabitants by the year 2025. This development stems ensure that our customers and the residents of Vienna enjoy adequate from the increasing attractiveness of urban areas as well as from immigration, housing with correspondingly high quality of living at the state of the but also from the ageing population demographic and increasing trend art not just now, but in the future: residential property not only meets towards single households. As a result, demand has been outstripping supply basic human needs, but also plays a major economic role in employment, on the Viennese housing market for years, a tendency that is still rising at innovation and growth as reflected not only in burgeoning market demand. This makes it all the more important for major players in the property market to shoulder their responsibility. ”Looking into the future, we are also looking closely into the needs placed on an apartment BUWOG Group is one of the largest developers in Vienna and EHL Immo­ bilien is one of the leading real­estate service companies in Austria. As such, FIRST VIENNA by upcoming generations.” we place a lot of importance on passing on our expertise and experience RESIDENTIAL in the housing market while providing a summary of the developments a shortfall of more than ten thousand residential units per annum. Other in the property market in this report. The report contains specific factors, MARKET REPORT factors include cheap credit and low interest rates further stoking demand. perspectives and new developments in all twenty­three districts of Vienna. Promoting residential construction will be inevitable to counter this on­ www.residentialmarketvienna.at going trend, especially towards the outskirts. However, developers face We wish you a rewarding read with the First Vienna Residential Market issues such as land scarcity and lengthy rezoning procedures in Vienna. Report 2018. YOURS SINCERELY Mag. Daniel Riedl FRICS Andreas Holler, BSc Mag. Michael Ehlmaier FRICS DI Sandra Bauernfeind MRICS CEO BUWOG AG Managing Director of BUWOG Managing Director and Managing Director of EHL shareholder of EHL Immobilien residential property department First Vienna Residential Market Report | 2018 02 03 First Vienna Residential Market Report | 2018 INTRODUCTION INTRODUCTION TABLE OF CONTENTS OUR MOTIVATION 01 EDITORIAL 36 1100 VIENNA FAVORITEN THE FIRST VIENNA RESIDENTIAL MARKET REPORT is now Viennese housing market develop? We’ve asked Christiane Varga from 38 1110 VIENNA SIMMERING in its sixth edition in 2018 since its first appearance in 2013. This makes the Zukunftsinstitut institute of future studies about it. 40 1120 VIENNA MEIDLING us especially proud at BUWOG Group and EHL Immobilien, as our ex­ INTRODUCTION 42 1130 VIENNA HIETZING perience and knowledge in the real­estate sector as market experts will THIS REPORT – like those from previous years – distinguishes itself 02 TABLE OF CONTENTS 44 1140 VIENNA PENZING enable us to give a full insight into the Viennese housing market. from other market reports and studies by only listing final purchase 03 OUR MOTIVATION 46 1150 VIENNA RUDOLFSHEIM-FÜNFHAUS prices or rents as opposed to prices offered. This enhances the validity of 04 BUWOG GROUP 48 1160 VIENNA OTTAKRING THE CURRENT EDITION of the First Vienna Residential Market the First Vienna Residential Market Report. As an annual publication, the 05 EHL IMMOBILIEN 50 1170 VIENNA HERNALS Report will again see the BUWOG Group, as the most active developer, report is also in a position to compare figures for Vienna and its districts. 52 1180 VIENNA WÄHRING and EHL Immobilien, as one of the largest housing services, pool our 54 1190 VIENNA DÖBLING entire knowledge of the field. We have included the main Sinus Milieus® ALL INFORMATION USED corresponds to the current state of aware­ HOUSING MARKET 56 1200 VIENNA BRIGITTENAU prevailing in the districts as collected by INTEGRAL Markt und Meinungs­ ness and the latest data. The statistical information that the report draws on 06 OWNERSHIP STRUCTURE IN 2017 58 1210 VIENNA FLORIDSDORF forschungsges.m.b.H. so as to represent social developments in comes from Statistics Austria (the state statistics office) and the City of Vienna 08 DEMOGRAPHICS OF AUSTRIA 60 1220 VIENNA DONAUSTADT Vienna as well. Development is an important keyword here: how will the (MA 23 – Economics, Labour and Statistics). 09 HOUSEHOLDS IN AUSTRIA 62 1230 VIENNA LIESING 10 DEMOGRAPHICS OF VIENNA 11 HOUSEHOLDS IN VIENNA BUWOG GROUP & EHL IMMOBILIEN PROJECTS 64 RIVUS II / BUWOG GROUP 12 FUTURE RESEARCH 65 WOHNZEILE15 / BUWOG GROUP 13 THE SINUS-MILIEUS® 66 CITY APARTMENTS / BUWOG GROUP 67 SEESEE HOME / BUWOG GROUP 68 GRINZINGER ALLEE / BUWOG GROUP DISTRICTS OF VIENNA 69 HOCH 33 / EHL IMMOBILIEN 16 VIENNA AT A GLANCE 70 UPPER WEST 119 / EHL IMMOBILIEN 18 1010 VIENNA INNERE STADT 71 TRIIIPLE STADT.LAND.FLUSS. / EHL IMMOBILIEN 20 1020 VIENNA LEOPOLDSTADT 72 MYSKY / EHL IMMOBILIEN 22 1030 VIENNA LANDSTRASSE 73 PALAIS SCHOTTENRING VIENNA / EHL IMMOBILIEN 24 1040 VIENNA WIEDEN 26 1050 VIENNA MARGARETEN 28 1060 VIENNA MARIAHILF 30 1070 VIENNA NEUBAU 74 CLOSING WORDS 32 1080 VIENNA JOSEFSTADT 75 COMMENTS AND TERMINOLOGY 34 1090 VIENNA ALSERGRUND 77 IMPRINT 04 05 EINLEITUNG BUWOG GROUP EHL IMMOBILIEN THE BUWOG GROUP is the leading full­service supplier to the EHL IMMOBILIEN was founded in 1991, and has come to be one of residential housing sector in Germany and Austria with sixty­six years of Austria’s leading residential property service suppliers specialising in res­ experience in the property market. The Group’s high­quality portfolio idential, commercial, and investment properties. Our range of services currently includes around 49,000 units distributed across Germany and extends from estate agency services and property valuation to property Austria. and construction administration; asset, centre and portfolio manage­ ment; and market research and investment banking. OUR HISTORICALLY DEVELOPED BUSINESS MODEL builds on three strategically valuable business areas: new project development EHL IMMOBILIEN ARRANGED tenancy, sale and investment transac­ for the market or transfer to the existing BUWOG portfolio (property tions for 970 residential units and approximately 46,000 m² of office development), value­oriented sales of individual apartments, properties space amounting to a total transaction volume of around 1.6 billion or portfolios (property sales), and asset management form a closed euros in 2017. The rapidly growing property valuation segment has an value­added cycle that is the core business of BUWOG Group. BUWOG annual volume of more than 11 billion euros; in addition, EHL manages AG shares have been listed at the stock exchanges in Frankfurt, Vienna, properties in various asset classes at a total floor space of around and Warsaw since the end of April 2014. 1.85 million square metres. Partnership with the Savills global real estate company has secured a global network for EHL. ACTIVE IN EVERY ASPECT OF CONSTRUCTION AND HOUSING – we use our wide­ranging, long­standing expertise as a solid basis OUR RESPONSIBLE RELATIONSHIPS WITH CUSTOMERS and in serving our customers every day. Awards in project development, partners have been confirmed in several awards. Six EHL executives have sustainability, and the financial markets stand witness to the successful been awarded a total of eight CÄSAR awards for outstanding achievements activity of the BUWOG Group, both in real estate and on the capital in property by the Fachverband der Immobilien­ und Vermögenstreuhän­ markets, and showcase the capability, commitment, and professionalism der national property and asset administration association in the WKO Aus­ shared by more than seven hundred employees. We focus on the three trian Economic Chambers. In addition, EHL has been conferred the IMMY largest German­speaking cities of Berlin, Hamburg, and Vienna, and see Award eight times – this is the definitive quality award amongst Viennese great importance in the positive synergy effects of networking our three real estate agents. business divisions. EHL WAS THE FIRST AUSTRIAN COMPANY to be certified ac­ WE AIM TOWARDS INNOVATIVE state­of­the­art housing quality in cord ing to the European EN 15733 2011 standard for estate agents. As a develop ing all our residential projects from planning through to manage­ founding member of ÖGNI, we act according to social interests in harmony ment, as it forms the basis for the essential purpose: living satisfaction. × with environmental, economic, and social factors. EHL Immobilien Manage­ ment has been a member
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