ABSTRACT Title of Dissertation: WHAT COULD HAVE BEEN: THE
ABSTRACT Dissertation: Title of WHAT COULD HAVE BEEN: THE MEDIATED LIFE AND AFTERLIFE OF LEN BIAS Justin Bernard Hudson, Doctor of Philosophy, 2018 Dissertation directed by: Professor Susan D. Moeller, Philip Merrill College of Journalism This dissertation considers the role of sports journalists, politicians, activists, and other mythmakers in constructing the posthumous legacy of Len Bias, a black college basketball star who died of a cocaine overdose two days after being selected second overall by the Boston Celtics in the 1986 National Basketball Association Draft. Guided by previous research on myth, collective memory, and the intersection of sports media and race, I analysis Bias as a cultural text that reveals both hegemonic and counter-hegemonic views of black masculinity, crime, drugs, and sports. Journalists lauded Bias during his career at the University of Maryland for being an exemplary scholar-athlete, and the antithesis of the wayward black athlete and black drug-dealer that increasingly appeared in the media during the mid-1980s. After his death, however, journalists, university presidents, sports administrators, and politicians used Bias’ death, erroneously linked to crack cocaine, to call for anti-drug reforms in American sport aimed at black athletes and tougher legislative measures to combat the threat of crack, a cheap form of powder cocaine that originated in poor, black inner-city communities. During this anti-crack frenzy, Congress passed the Anti-Drug Abuse Act of 1986, which established harsh penalties for drug offenders found with crack cocaine. After the initial frenzy dissipated, Bias’ death still shaped discussions about the criminal justice system and sports.
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